Graphic Designer Intern I 6 MONTHS

📍 Job Overview

Job Title: Graphic Designer Intern (6 Months)

Company: Decathlon Singapore

Location: Singapore, Central Singapore, Singapore

Job Type: TEMPORARY

Category: Creative & Design (Graphic Design)

Date Posted: 2026-06-11

Experience Level: Entry Level (0-2 years)

Remote Status: On-site

🚀 Role Summary

• Support the creation and execution of diverse visual content for both digital platforms and in-store retail experiences.

• Collaborate closely with Marketing and E-Commerce teams to ensure cohesive brand representation across all customer touchpoints.

• Design engaging digital assets for website, mobile app, and social media, aligning with commercial initiatives and brand strategy.

• Assist in the development of in-store visual merchandising and print materials to enhance the retail environment and customer journey.

📝 Enhancement Note: This role is a 6-month full-time internship, ideal for students seeking hands-on experience in graphic design within a dynamic retail and sports environment. The focus is on practical application of design skills across both digital and physical retail spaces.

📈 Primary Responsibilities

• Design and update digital assets for Decathlon Singapore’s website, mobile app, and social media platforms, ensuring alignment with brand identity and marketing campaigns.

• Produce compelling digital creative assets for various commercial initiatives, including always-on content, seasonal campaigns, and special events.

• Develop ad-hoc print and digital materials for retail stores, such as merchandising signage and visual assets for in-store LED screens and printed displays.

• Maintain consistent brand messaging and visual appeal across all in-store communications and retail environments, supporting store openings and activations.

• Collaborate with cross-functional teams to integrate design elements into marketing strategies and e-commerce initiatives, ensuring a unified brand experience.

• Stay abreast of current digital design trends and emerging technologies, including Artificial Intelligence, and propose innovative visual solutions.

• Manage multiple design projects concurrently, prioritizing tasks and meeting deadlines under the guidance of the design team.

• Assist in the print production process for in-store materials, ensuring quality, accuracy, and brand consistency.

📝 Enhancement Note: The responsibilities highlight a dual focus on digital and in-store design, requiring adaptability and a broad skill set. The mention of Artificial Intelligence suggests an interest in exploring innovative design applications.

🎓 Skills & Qualifications

Education: Diploma or Undergraduate students, preferably with a background in Communications, Design, Digital Media, or a closely related field.

Experience: While this is an internship, prior experience or a strong portfolio demonstrating design capabilities is highly beneficial. Familiarity with retail or e-commerce environments is a plus.

Required Skills:

• Proficiency in graphic design principles and visual communication.

• Basic knowledge of design software such as Adobe Photoshop, Adobe Illustrator, or similar industry-standard tools.

• Ability to design engaging digital assets for web, app, and social media platforms.

• Understanding of brand identity guidelines and their application across different media.

• Creative thinking and a passion for design with a keen eye for detail.

• Strong organizational skills and the ability to manage multiple projects.

• Excellent verbal and written communication skills in English.

• Team-oriented mindset with a willingness to learn and contribute ideas.

• Availability for a 6-month full-time internship commitment. Preferred Skills:

• Experience with digital design for e-commerce platforms and social media campaigns.

• Familiarity with print production processes and managing print assets.

• Exposure to visual merchandising concepts and in-store retail design.

• Interest in Artificial Intelligence and its potential applications in design and marketing.

• A demonstrable passion for sports and an understanding of the Decathlon brand.

📝 Enhancement Note: The requirement for basic knowledge of Adobe Creative Suite and a portfolio is crucial. Candidates are encouraged to highlight any experience or interest in AI as it's a specific mention in the ideal candidate profile.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of design work, including digital assets (web banners, social media graphics, app visuals) and any print design examples.

• Demonstrated ability to apply brand guidelines consistently across various design outputs.

• Examples of creative problem-solving through design, illustrating the thought process behind solutions.

• Visualizations of how designs have been used in real-world contexts (e.g., mockups of website placements, social media feeds). Process Documentation:

• While formal process documentation is not expected at the intern level, candidates should be prepared to discuss their personal design workflow, from concept ideation to final asset delivery.

• Ability to articulate how they approach design challenges, manage feedback, and iterate on designs.

• Understanding of project management basics within a design context, such as briefing, execution, and review stages.

📝 Enhancement Note: The emphasis on a portfolio is significant. Interns are expected to present work that demonstrates foundational design skills and creative thinking, rather than extensive process documentation.

💵 Compensation & Benefits

Salary Range: As this is a 6-month internship position, compensation is typically structured as a monthly stipend. Based on industry standards for graphic design internships in Singapore, a monthly stipend ranging from SGD 800 to SGD 1,500 is common, depending on the intern's qualifications and the company's internal structure.

Benefits:

• Hands-on experience in graphic design within a leading global sports retail company.

• Opportunity to work on diverse projects for digital platforms and retail environments.

• Exposure to marketing and e-commerce strategies in a fast-paced retail setting.

• Mentorship and guidance from experienced design and marketing professionals.

• Potential for networking and gaining valuable industry insights.

• Contribution to a company with a strong mission focused on sports and wellbeing.

• Interns may have access to employee discounts on Decathlon products.

Working Hours: Full-time internship, typically aligning with standard business hours (e.g., 40 hours per week, Monday to Friday). Specific daily timings will be confirmed upon offer.

📝 Enhancement Note: Salary is presented as a stipend, which is standard for internships. Benefits focus on learning and development, crucial for intern roles. The estimated stipend range is based on typical market rates for similar positions in Singapore.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sporting Goods Retail and Apparel. Decathlon is a global leader known for its in-house design and production of sports equipment, apparel, and accessories. The company emphasizes innovation, accessibility, and sustainability in its products and operations.

Company Size: Decathlon is a large, international corporation with a significant presence worldwide. Decathlon Singapore operates as a key regional hub, likely involving multiple stores and a central office supporting these operations. The intern will be part of a larger team within this structure.

Founded: Decathlon was founded in 1976 in France. Decathlon Singapore was established to bring its unique sports retail concept to the Southeast Asian market. This history signifies a well-established brand with a proven business model and a strong commitment to its mission.

Team Structure:

• The Graphic Designer Intern will likely report to a Marketing Manager or a Lead Graphic Designer within the Decathlon Singapore marketing department.

• The role involves close collaboration with members of the Marketing team (digital marketers, campaign managers) and the E-Commerce team.

• There will also be interaction with store operations teams to support in-store visual needs. Methodology:

• Data-driven design: While not explicitly stated, Decathlon's approach likely involves using data and customer insights to inform design decisions for campaigns and digital assets.

• Customer-centric approach: Designs will aim to enhance the customer experience across all touchpoints, from online browsing to in-store visits.

• Brand consistency: A strong emphasis on maintaining Decathlon's global brand identity while adapting it for local relevance.

• Agile project management: The need to support multiple initiatives concurrently suggests an agile or iterative approach to design tasks.

Company Website: https://www.decathlon.sg/

📝 Enhancement Note: The company culture emphasizes sports, accessibility, and a customer-first approach. The intern will experience a blend of corporate structure and a dynamic, fast-paced retail environment.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level internship, providing foundational experience in graphic design within a commercial context. It's an excellent stepping stone for individuals aspiring to roles in graphic design, digital marketing, visual merchandising, or brand management within the retail and sports industries.

Reporting Structure: The intern will report to a manager or lead designer who will provide direction, feedback, and oversight. This structure ensures learning and development are guided by experienced professionals.

Operations Impact: The intern's work directly impacts the visual presentation of the Decathlon brand, influencing customer perception, engagement, and ultimately, sales. High-quality digital and in-store visuals are crucial for driving traffic, promoting products, and reinforcing brand loyalty.

Growth Opportunities:

• Skill Development: Deepen proficiency in Adobe Creative Suite and gain practical experience in digital and print design for a commercial audience.

• Industry Exposure: Learn about the sports retail industry, e-commerce operations, and marketing strategies from a global brand.

• Portfolio Enhancement: Build a strong portfolio with real-world projects that can be showcased to future employers.

• Networking: Connect with professionals in design, marketing, and retail, building a valuable network.

• Potential for Future Opportunities: Successful interns may be considered for future roles or extended internships based on performance and business needs.

📝 Enhancement Note: This internship is designed for skill acquisition and portfolio building. While direct career progression within Decathlon is not guaranteed post-internship, the experience gained is highly transferable and valuable for future roles in design and marketing.

🌐 Work Environment

Office Type: The role is based on-site in Singapore. While specific details about the office setup are not provided, Decathlon typically fosters an active and collaborative work environment. This may include open-plan office spaces designed to encourage interaction and teamwork.

Office Location(s): Decathlon Singapore has multiple retail locations and likely a central office or hub. The intern's primary work location will be specified by the hiring team, but may involve time spent at different Decathlon facilities.

Workspace Context:

• Collaborative Atmosphere: Expect to work within a team environment, interacting daily with marketing and e-commerce colleagues.

• Hands-on Learning: The workspace will facilitate direct engagement with design tools and project materials.

• Brand Immersion: Being part of Decathlon means being surrounded by a sports-focused culture, potentially with access to product testing or team sports activities.

• Dynamic Pace: The retail environment is fast-paced, requiring adaptability and quick turnaround on design requests.

Work Schedule: This is a full-time internship position, requiring a commitment of approximately 40 hours per week. The schedule will likely align with standard business operations, allowing for consistent collaboration with the team.

📝 Enhancement Note: The on-site nature of the role is emphasized, indicating that in-person collaboration and immersion in the Decathlon environment are key aspects of the internship.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application and resume, with a specific focus on the candidate's portfolio.

• First Interview: Likely a conversation with the hiring manager or a senior designer to assess creative aptitude, design skills, understanding of brand principles, and cultural fit. This may include a review of portfolio pieces and discussion of design process.

• Potential Second Interview: May involve a more in-depth discussion, potentially with additional team members, to evaluate problem-solving skills and suitability for the team dynamic.

• Case Study/Design Challenge (Optional): Candidates might be asked to complete a small design task or challenge to assess practical skills under timed conditions.

• Offer: Successful candidates will receive a formal offer outlining the internship terms.

Portfolio Review Tips:

• Curate Wisely: Select only your strongest and most relevant work. For this role, prioritize digital design examples (web, social, app) and any print materials that demonstrate versatility.

• Showcase Process: Briefly explain the context, your role, the problem you were solving, and your design process for key projects. Visuals of early concepts or iterations can be valuable.

• Highlight Brand Understanding: If you have examples of working within brand guidelines or adapting designs for specific audiences, feature them.

• Tailor to Decathlon: If possible, include any speculative work or case studies that show an understanding of sports retail or Decathlon's brand aesthetic.

• Digital Format: Ensure your portfolio is easily accessible online (e.g., PDF, personal website, Behance) and provides clear navigation.

Challenge Preparation:

• Familiarize Yourself: Research Decathlon's current marketing campaigns, social media presence, and website design. Understand their brand voice and visual style.

• Practice Design Fundamentals: Be ready to demonstrate core design skills, especially in Photoshop and Illustrator.

• Articulate Your Process: Prepare to clearly explain your design thinking and decision-making process for any project presented.

• AI Interest: If you have a specific interest in AI and design, be ready to discuss it thoughtfully, perhaps with examples of how AI tools could be used in graphic design.

📝 Enhancement Note: The portfolio is the most critical component of the application. Candidates should meticulously prepare it to showcase relevant skills and demonstrate an understanding of brand-focused design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency expected in Adobe Photoshop and Adobe Illustrator for digital and print asset creation.

• Other Adobe Tools (Preferred): Familiarity with Adobe InDesign for print layouts, Adobe XD or Figma for UI/UX prototyping, and Adobe After Effects for motion graphics would be advantageous.

Analytics & Reporting:

• While not a primary responsibility for the intern, an understanding of how design impacts engagement metrics (e.g., click-through rates on digital ads, conversion rates on landing pages) is beneficial. Basic familiarity with analytics platforms like Google Analytics could be a plus. CRM & Automation:

• Not directly applicable to the core design tasks, but understanding how marketing campaigns are managed within CRM systems or automated workflows can provide valuable context.

📝 Enhancement Note: The core requirement is strong proficiency in Photoshop and Illustrator. Any additional design software experience, particularly in UI/UX or motion graphics, would be a significant advantage.

👥 Team Culture & Values

Operations Values:

• Sport & Passion: A genuine enthusiasm for sports and an active lifestyle is integral to the Decathlon culture.

• Accessibility: A commitment to making sports enjoyable and accessible to everyone, reflected in product design and marketing.

• Innovation: Continuously seeking new ways to improve products, services, and customer experiences through creativity and forward-thinking.

• Sustainability: An increasing focus on environmental responsibility in product development and business practices.

• Teamwork: A strong emphasis on collaboration, mutual support, and collective achievement.

Collaboration Style:

• Cross-functional Integration: The design team works closely with marketing, e-commerce, and retail operations, requiring clear communication and understanding of diverse needs.

• Feedback-Oriented: An environment that encourages constructive feedback to refine designs and ensure they meet project objectives.

• Dynamic and Energetic: Reflecting the sports industry, the team is likely to be active, enthusiastic, and driven by shared goals.

📝 Enhancement Note: The intern should be prepared to embrace a culture that values sports, teamwork, and innovation. Demonstrating a proactive and collaborative attitude will be key to success.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Digital and In-Store Needs: Effectively designing for two distinct environments with different technical requirements and user experiences.

• Fast-Paced Environment: Meeting tight deadlines for multiple campaigns and ad-hoc requests typical of a retail setting.

• Adapting to Brand Guidelines: Consistently applying global brand standards while also being creative and innovative.

• Learning New Tools/Techniques: Quickly acquiring proficiency in any new software or design approaches introduced.

Learning & Development Opportunities:

• Practical Design Experience: Gaining hands-on experience across a wide range of design applications.

• Industry Insight: Understanding the operational aspects of marketing and design within a global sports retail brand.

• Mentorship: Learning from experienced designers and marketers who can offer guidance and feedback.

• Networking: Building professional connections within the sports and retail industries.

📝 Enhancement Note: The challenges presented are typical for an internship in a fast-paced retail environment. The growth opportunities are framed around skill development and industry exposure.

💡 Interview Preparation

Strategy Questions:

• "Tell me about a design project you're particularly proud of and why. What was your process?" (Prepare to walk through a portfolio piece, highlighting problem-solving and creative choices.)

• "How do you ensure brand consistency across different design deliverables?" (Focus on understanding brand guidelines and systematic application.)

• "Describe a time you had to manage multiple design requests with competing deadlines. How did you prioritize?" (Showcase organizational skills and time management strategies.) Company & Culture Questions:

• "What interests you about Decathlon and our brand?" (Research Decathlon's mission, products, and recent campaigns. Connect it to your passion for sports/design.)

• "How do you stay updated on design trends, especially concerning digital media and AI?" (Be ready to discuss specific trends, tools, or articles you follow.)

• "Describe your ideal work environment and how you collaborate with team members." (Emphasize teamwork, open communication, and a willingness to learn.) Portfolio Presentation Strategy:

• Storytelling: For each piece, craft a concise narrative: the brief/problem, your solution, the tools used, and the outcome or impact.

• Visual Clarity: Ensure your portfolio is visually appealing and easy to navigate. Highlight key elements and use clear headings.

• Be Prepared for Questions: Anticipate questions about your design choices, technical skills, and how you handle feedback.

• Show Enthusiasm: Convey your passion for design and your eagerness to contribute to Decathlon Singapore.

📝 Enhancement Note: Interview preparation should heavily emphasize the portfolio and the ability to articulate design thinking. Demonstrating an understanding of Decathlon's brand and a proactive attitude towards learning will be crucial.

📌 Application Steps

To apply for this Graphic Designer Intern position:

• Submit your application through the provided Workable link.

• Portfolio Submission: Ensure your resume clearly links to your online portfolio or that your portfolio is attached as a PDF. The portfolio should be tailored to showcase relevant digital and print design skills.

• Resume Optimization: Highlight any relevant coursework, software proficiency (especially Adobe Suite), and any prior design experience or projects. Use keywords from the job description.

• Cover Letter (Optional but Recommended): Briefly express your passion for sports and design, and explain why you're a good fit for Decathlon and this specific internship role.

• Prepare for Interview: Research Decathlon Singapore's brand, recent campaigns, and target audience. Be ready to discuss your portfolio and design process in detail.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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