Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Yellow Social Interactive

Location: Bulgaria

Job Type: FULL_TIME

Category: Marketing / Creative Operations

Date Posted: 2026-08-14

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Develop and deliver visually compelling digital assets for customer-focused marketing and user acquisition campaigns, primarily for social media channels.

• Collaborate effectively within a remote team structure to ensure brand consistency and campaign effectiveness across all creative outputs.

• Leverage advanced design software and tools to produce high-quality social media content, email headers, game assets, and other ad-hoc creative needs.

• Maintain a keen awareness of industry trends and competitor activity to provide innovative design recommendations that enhance campaign performance.

• Ensure all creative deliverables adhere strictly to established brand guidelines and support the visual identity of multiple brands.

📝 Enhancement Note: This role is positioned within a "Marketing / Creative Operations" category, indicating a focus on the strategic execution and operational efficiency of creative production within marketing initiatives, rather than pure artistic design. The emphasis on user acquisition and campaign deadlines suggests a need for speed, adaptability, and a strong understanding of performance-driven design.

📈 Primary Responsibilities

• Design and produce engaging digital assets for a diverse range of marketing and user acquisition campaigns, with a primary focus on social media platforms.

• Create visually appealing content for email headers, templates, social media posts, game assets, and other ad-hoc creative requirements to support promotional efforts.

• Execute creative tasks efficiently and to a high standard, meeting the defined requirements and deadlines set by the promotions and user acquisition teams.

• Uphold and enforce brand guidelines across all design outputs, ensuring a consistent and strong visual identity for all brands managed by Yellow Social Interactive.

• Proactively research and identify current design trends and competitor strategies to inform creative recommendations and drive innovative campaign approaches.

• Manage project timelines effectively, ensuring the timely delivery of all creative assets to support the smooth execution of marketing campaigns and user acquisition initiatives.

• Collaborate closely with the Graphic Design Lead and other remote team members to share insights, receive feedback, and ensure cohesive project development.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational execution. The emphasis on "delivery," "working quickly," and "campaign deadlines" points to a need for efficiency and process adherence, characteristic of operations roles. The mention of "multiple brands" suggests a need for versatility and the ability to adapt design styles.

🎓 Skills & Qualifications

Education: Formal training in design, with a keen interest in current design trends. A professional certificate in Graphic Design or a related field is highly valued.

Experience: 2-5 years of demonstrated experience in digital graphic design, with a strong portfolio showcasing user acquisition and marketing campaign assets. Prior exposure to the iGaming/casino industry is essential.

Required Skills:

• Advanced proficiency in graphic design software, including Adobe Creative Suite (Photoshop, Illustrator, After Effects).

• Proven experience with Figma for collaborative design workflows.

• Strong portfolio demonstrating high-end digital design work and conceptual skills.

• Demonstrated experience or exposure within the iGaming/casino industry.

• Good video editing skills for creating simple motion graphics and video assets.

• Excellent creative and conceptual design abilities.

• Strong understanding of user acquisition strategies and how design supports them.

• Ability to strictly adhere to and apply brand guidelines.

• Exceptional organizational skills and proactive approach to tasks.

• High attention to detail in all creative outputs.

• Strong communication skills for effective collaboration within a remote team.

• Ability to receive and incorporate feedback positively.

• Proven ability to work independently and manage workload effectively under tight deadlines. Preferred Skills:

• Experience with motion graphics beyond basic video editing.

• Familiarity with A/B testing design variations for performance optimization.

• Understanding of social media advertising best practices and creative requirements.

• Experience designing for a global audience with diverse cultural considerations.

📝 Enhancement Note: The requirement for iGaming/casino industry experience is a critical differentiator, suggesting that candidates must understand the specific design aesthetics, regulatory considerations, and user engagement tactics prevalent in this sector. The emphasis on "user acquisition" and "campaign deadlines" reinforces the operational aspect of the role, where design directly impacts business metrics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a strong track record in digital design, with a specific emphasis on user acquisition campaigns and marketing assets.

• Demonstrations of creative problem-solving through design, illustrating how assets were developed to meet specific campaign objectives and overcome challenges.

• Examples of work that clearly aligns with brand guidelines and contributes to a cohesive brand identity.

• Case studies or project descriptions that highlight the impact of your designs on key performance indicators (e.g., click-through rates, conversion rates, engagement).

• Evidence of proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects) and Figma, presented through actual design samples. Process Documentation:

• Ability to articulate the design process followed for key projects, from concept to final delivery, emphasizing efficiency and collaboration.

• Examples of how feedback was incorporated into the design process, demonstrating adaptability and a commitment to iterative improvement.

• Documentation or discussion of how design tasks were managed to meet tight campaign deadlines, showcasing organizational and time management skills.

• Understanding of how designs are integrated into broader marketing automation workflows and campaign execution strategies.

📝 Enhancement Note: For a role like this, the portfolio is paramount. It needs to demonstrate not just aesthetic skill but also strategic thinking related to user acquisition and brand consistency. The "process documentation" aspect implies that candidates should be prepared to discuss how they achieve their results, not just what they have achieved.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level Graphic Designer with 2-5 years of experience, specializing in user acquisition and iGaming, located remotely in Bulgaria, a competitive salary range is estimated to be between €20,000 - €35,000 annually, depending on experience and specific skill set.

Benefits:

• Competitive salary package.

• Opportunities for professional development and continuous learning in design and the iGaming industry.

• Access to training programs to enhance design skills and expand industry knowledge.

• Dynamic and collaborative work environment that fosters creativity and teamwork.

• Performance-based bonus opportunities, rewarding successful campaign contributions.

Working Hours: The standard working hours are 40 hours per week, reflecting a full-time commitment. Flexibility may be expected to meet critical campaign deadlines, common in fast-paced marketing operations.

📝 Enhancement Note: The salary range is an estimation based on typical mid-level graphic designer roles in Eastern Europe, adjusted for the specialized iGaming industry and remote work context. The benefits are directly pulled from the provided text, with an emphasis on professional development relevant to operations and creative growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Social Gaming and iGaming. Yellow Social Interactive operates within a highly competitive and rapidly evolving digital entertainment sector. This industry demands constant innovation, data-driven decision-making, and a strong focus on user engagement and retention. The iGaming aspect specifically implies a need for understanding regulatory environments and responsible gaming practices.

Company Size: Yellow Social Interactive is a growing organization with offices in Gibraltar, Antigua, Malta, and the Philippines, complemented by a global remote team. This indicates a mid-to-large-sized company structure with established operational functions and a distributed workforce.

Founded: While the founding year is not specified, the company's presence in multiple international locations and its focus on innovative social gaming suggest a relatively established, yet forward-thinking, organization.

Team Structure:

• The Graphic Design team is part of the broader Promotions and User Acquisition departments, indicating a direct link to revenue-generating activities.

• The team operates with a remote structure, requiring strong asynchronous communication and collaboration tools.

• The Graphic Design Lead oversees the team, suggesting a clear reporting hierarchy and mentorship opportunities.

• Cross-functional collaboration is essential, particularly with marketing managers, campaign specialists, and potentially product/game development teams. Methodology:

• Data-driven design is likely a core methodology, where creative decisions are informed by user acquisition metrics and campaign performance data.

• Agile principles may be employed for campaign execution, requiring designers to adapt quickly to changing priorities and feedback.

• Emphasis on iterative design processes, incorporating A/B testing and performance analysis to optimize creative assets.

• Focus on efficiency and speed to market, crucial in the fast-paced social gaming and iGaming sectors.

Company Website: https://www.yellowsocialinteractive.com/

📝 Enhancement Note: The company's multi-location presence and remote workforce model suggest a robust operational framework for managing distributed teams. The iGaming industry context is critical – it implies a high-stakes environment where creative output directly impacts revenue and requires adherence to specific industry standards and player behaviors.

📈 Career & Growth Analysis

Operations Career Level: This role is at a mid-level (2-5 years of experience), focusing on the execution of creative strategies within user acquisition and promotions. It requires a blend of technical design skills and an understanding of marketing operations principles, such as campaign timelines, brand consistency, and performance metrics.

Reporting Structure: The Graphic Designer will report to the Graphic Design Lead, who is likely part of the Promotions or User Acquisition team management. This structure ensures clear guidance and feedback loops for creative work aligned with departmental goals.

Operations Impact: The Graphic Designer's work directly impacts the effectiveness of marketing campaigns and user acquisition efforts. High-quality, targeted digital assets can significantly influence click-through rates, conversion rates, and ultimately, customer acquisition costs and revenue generation. This role is critical in translating marketing strategies into tangible, engaging visual communications.

Growth Opportunities:

• Specialization: Deepen expertise in user acquisition design, iGaming creative, or motion graphics within the social gaming context.

• Leadership: Potential to move into a Senior Graphic Designer role, mentor junior designers, or take on lead responsibilities for specific brand campaigns.

• Skill Development: Access to training and resources to master new design software, animation techniques, or gain insights into marketing analytics and A/B testing.

• Cross-functional Exposure: Opportunity to work closely with marketing, product, and analytics teams, broadening understanding of the entire GTM strategy.

📝 Enhancement Note: The growth opportunities emphasize a career path within creative operations, focusing on specialization, leadership within creative functions, and expanding knowledge into broader marketing operations areas. The "operations impact" section highlights the direct link between design execution and business outcomes, a key aspect for operations professionals.

🌐 Work Environment

Office Type: This role is fully remote, allowing employees to work from their preferred location within Bulgaria. This setup requires a high degree of self-discipline and effective use of digital collaboration tools.

Office Location(s): While the company has physical offices in Gibraltar, Antigua, Malta, and the Philippines, this specific position is remote and based in Bulgaria. This means no requirement to relocate or attend a physical office for daily work.

Workspace Context:

• The remote workspace necessitates reliance on digital collaboration platforms (e.g., Slack, Microsoft Teams, project management tools) for communication and task management.

• Access to cloud-based design tools and file-sharing systems will be crucial for seamless workflow and asset management.

• The environment encourages independent work, with scheduled virtual meetings for team sync-ups, feedback sessions, and project reviews.

• Opportunities for informal interaction might exist through virtual team-building activities or dedicated social channels.

Work Schedule: The standard work schedule is 40 hours per week. While remote, maintaining core working hours that overlap with key team members in different time zones might be necessary for effective collaboration. Flexibility may be offered, but adherence to campaign deadlines is paramount.

📝 Enhancement Note: The fully remote nature of this role requires candidates to be proficient in managing their own time and workflow, and to be comfortable using a variety of digital communication and collaboration tools. The company's distributed international presence implies a need for sensitivity to different time zones and working cultures.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications, experience, and alignment with the role's requirements, particularly iGaming and user acquisition experience.

• Portfolio Presentation: A dedicated session where you will present your portfolio, highlighting key projects, your design process, and the impact of your work on campaign performance. Be prepared to discuss specific examples of user acquisition assets and how they were created.

• Skills Assessment/Challenge: Potentially a practical design challenge or a case study related to user acquisition or iGaming creative, designed to evaluate your design skills, problem-solving abilities, and speed under pressure.

• Team/Cultural Fit Interview: A discussion with the Graphic Design Lead and potentially other team members to assess your communication style, teamwork capabilities, and how you respond to feedback in a remote setting.

• Final Interview: May involve a discussion with a hiring manager or department head to confirm fit and discuss final terms.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest digital design projects that are most relevant to user acquisition, marketing campaigns, and ideally, the iGaming industry.

• Showcase Process: For each selected project, be ready to explain your design thinking, the problem you were solving, your creative process, the tools used (especially Adobe Suite and Figma), and the outcomes achieved (quantify if possible).

• Highlight Impact: Clearly articulate how your designs contributed to campaign success. Use metrics like increased engagement, higher click-through rates, or improved conversion rates.

• Brand Consistency: Demonstrate your ability to work within and adapt to brand guidelines, showcasing versatility across different brand identities if applicable.

• Video/Motion Graphics: If you have video editing or motion graphics examples, ensure they are polished and relevant to the kind of assets produced for social media or ads.

Challenge Preparation:

• Familiarize yourself with common user acquisition creative trends in social gaming and iGaming.

• Practice creating quick, impactful visual concepts based on briefs.

• Be prepared to articulate your design decisions concisely and justify them based on campaign objectives and target audience.

• Understand how to work efficiently under time constraints, prioritizing key elements of the design.

📝 Enhancement Note: The emphasis on a portfolio presentation and potential design challenge indicates that practical skills and the ability to articulate one's creative process and impact are highly valued. Candidates should prepare to speak extensively about their past projects and how they align with Yellow Social Interactive's business goals in user acquisition.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required, specifically Photoshop for image manipulation and asset creation, Illustrator for vector graphics and logos, and After Effects for motion graphics and simple video editing.

• Figma: Essential for collaborative design workflows, prototyping, and creating scalable design systems. Expected to be used for UI elements, mockups, and potentially interactive prototypes.

Analytics & Reporting:

• While not a primary design tool, an understanding of how design impacts analytics is crucial. Familiarity with platforms where campaign performance is tracked (e.g., social media analytics dashboards, ad platform reporting) is beneficial.

• Ability to interpret basic data to inform design iterations. CRM & Automation:

• Not directly used by the designer, but understanding how marketing campaigns are managed and automated within CRM or marketing automation platforms can provide context for asset creation.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite and Figma as primary tools indicates a strong requirement for proficiency in these industry-standard applications. The role emphasizes not just creation but also the ability to integrate designs into broader marketing operations and potentially leverage data for optimization.

👥 Team Culture & Values

Operations Values:

• Excellence & Innovation: A drive to produce high-quality, cutting-edge designs that push creative boundaries and contribute to the company's leadership in the social gaming and iGaming sectors.

• Collaboration: A commitment to working effectively within a remote, cross-functional team, valuing open communication, feedback, and shared problem-solving.

• Efficiency & Speed: An understanding of the fast-paced nature of the industry, prioritizing timely delivery of assets without compromising quality.

• Data-Driven Approach: An appreciation for how design impacts business metrics, with a willingness to use data and insights to inform creative decisions and optimize performance.

• Player-Centricity: A focus on creating designs that resonate with the target audience, enhancing their gaming experience and driving engagement.

Collaboration Style:

• Asynchronous Communication: Proficiency in using tools like Slack, email, and project management software for clear and concise communication across different time zones.

• Constructive Feedback: An open attitude towards receiving and providing feedback, viewing it as a critical component of the iterative design process and team growth.

• Cross-functional Integration: A proactive approach to collaborating with marketing, user acquisition, and potentially product teams to ensure design alignment with overall business objectives.

• Knowledge Sharing: Willingness to share design insights, best practices, and learnings with the broader team to foster a collective improvement in creative output.

📝 Enhancement Note: The values suggest a results-oriented culture that balances creativity with operational efficiency. The emphasis on "player-centricity" and "data-driven approach" indicates that design is not just about aesthetics but about driving tangible business outcomes and user engagement.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration: Effectively communicating and collaborating with a distributed team across different time zones requires strong organizational and communication skills.

• Fast-Paced Environment: The social gaming and iGaming industries are highly dynamic, demanding rapid adaptation to new trends, campaign adjustments, and tight deadlines.

• Brand Consistency Across Multiple Brands: Maintaining distinct yet cohesive visual identities for various brands requires strong organizational skills and a deep understanding of brand strategy.

• Performance-Driven Design: Translating campaign objectives and performance data into compelling visual assets that drive measurable results can be challenging.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to master new features in Adobe Creative Suite, explore advanced motion graphics, or learn about interactive design principles.

• Industry Insights: Gain in-depth knowledge of the social gaming and iGaming markets, including player psychology, marketing strategies, and regulatory landscapes.

• User Acquisition Specialization: Develop expertise in creating high-converting creative assets specifically for paid user acquisition channels.

• Cross-functional Understanding: Learn about marketing analytics, campaign management, and other aspects of the Go-To-Market (GTM) strategy through collaboration.

📝 Enhancement Note: The challenges presented are typical for operational roles in fast-moving industries, emphasizing adaptability and communication. The growth opportunities are geared towards both deepening creative expertise and broadening understanding of marketing operations and business strategy.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a set of digital assets for a new user acquisition campaign. How do you ensure they align with brand guidelines and campaign objectives?" (Focus on process, brand adherence, and goal orientation.)

• "How have you used data or feedback from previous campaigns to inform your design decisions for new creative assets?" (Highlight data-driven approach and iterative design.)

• "Walk us through a challenging user acquisition creative project from your portfolio. What was the objective, your approach, and the outcome?" (Prepare a detailed case study with quantifiable results.) Company & Culture Questions:

• "What do you know about Yellow Social Interactive and the social gaming/iGaming industry? Why are you interested in working with us?" (Research the company and industry trends.)

• "How do you approach receiving and incorporating feedback on your designs, especially in a remote team environment?" (Demonstrate receptiveness and collaboration skills.)

• "How do you stay updated on the latest design trends and how do you apply them to your work, particularly within the iGaming context?" (Show continuous learning and industry awareness.) Portfolio Presentation Strategy:

• Storytelling: Frame your portfolio pieces as short stories: the challenge, your solution (design process), and the impact (results).

• Quantify: Wherever possible, use numbers and data to demonstrate the success of your designs.

• Tool Proficiency: Be ready to briefly mention the specific tools and techniques used for each piece, especially Adobe Suite and Figma.

• Conciseness: Respect the allocated time. Focus on the most relevant projects and key takeaways.

• Enthusiasm: Show genuine passion for design and the company's mission.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only design skill but also an understanding of marketing operations, user acquisition strategy, and the specific demands of the iGaming industry. Candidates must be prepared to discuss their process and impact using concrete examples.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Tailor your portfolio to prominently feature your strongest digital design work related to user acquisition, marketing campaigns, and ideally, the iGaming industry. Highlight projects that demonstrate your proficiency with Adobe Creative Suite and Figma.

• Resume Optimization: Ensure your resume clearly articulates your years of experience, key skills (e.g., Adobe Creative Suite, Figma, user acquisition design), and any relevant experience in the iGaming or casino industry. Quantify achievements where possible.

• Interview Preparation: Practice presenting your portfolio, focusing on your design process, the problem-solving aspects of your work, and the measurable impact of your creative assets. Prepare answers to common strategy and behavioral questions.

• Company Research: Thoroughly research Yellow Social Interactive, its brands, and the social gaming/iGaming industry. Understand their market position, competitors, and any recent news to demonstrate genuine interest and industry awareness.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.