Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Weekday AI (Client Role)

Location: Mumbai, Maharashtra, India

Job Type: Full-Time

Category: Creative & Media / Art & Design / Sports & Recreation / Marketing

Date Posted: April 13, 2026

Experience Level: Mid-Level (3-4 years)

Remote Status: On-site

🚀 Role Summary

• Design and produce high-quality, on-brand creative assets for digital platforms, with a strong emphasis on sports storytelling and fan engagement.

• Collaborate closely with content, video, and account teams to develop visually compelling materials that enhance storytelling and drive audience interaction.

• Execute daily design tasks, including image cropping, retouching, color correction, and resizing, ensuring visual consistency and adherence to brand guidelines.

• Adapt designs for various platforms, formats, and screen sizes, demonstrating flexibility and a keen understanding of digital media requirements.

• Stay current with design trends, tools, and industry best practices to continuously elevate creative output.

📝 Enhancement Note: This role is a client-facing position through Weekday AI, focusing on the visual execution of sports-related campaigns. The emphasis on "fan engagement," "real-time," and "sports storytelling" indicates a need for dynamic, platform-specific design skills, rather than purely static corporate branding. The core responsibility is to translate sports narratives into engaging visual content for digital channels.

📈 Primary Responsibilities

• Develop and modify a range of marketing materials, including social media graphics, website banners, digital advertisements, and other visual assets for campaigns.

• Perform detailed image cropping, retouching, and enhancement to ensure optimal visual quality and consistency across all creative deliverables.

• Apply precise color correction techniques and rigorously uphold brand design uniformity for all client-specific projects.

• Meticulously follow established brand guidelines to ensure all creative output is accurate, on-brand, and aligned with client objectives.

• Engage in proactive collaboration with cross-functional teams (content, video, account management) to thoroughly understand project requirements and deliver effective creative solutions.

• Efficiently incorporate feedback from stakeholders and revise designs promptly to meet project deadlines and evolving needs.

• Skillfully adapt existing designs and create new assets suitable for a variety of platforms, formats, and screen sizes, optimizing for each medium.

• Provide essential support for daily design operations, including template creation, asset resizing, and the production of quick-turnaround graphics.

• Continuously research and stay updated on current design trends, emerging tools, and best practices within the digital and sports marketing industries.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational efficiency. The role requires not only artistic talent but also the ability to work within strict brand frameworks and adapt quickly to feedback and platform requirements. The "daily design tasks" suggest a high volume of work, emphasizing the need for speed and accuracy.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Proficiency in Adobe Creative Suite: Expert-level command of Adobe Photoshop, Adobe Illustrator, and Adobe InDesign is essential for asset creation and manipulation.

• Strong Design Fundamentals: Deep understanding of layout principles, typography, color theory, and visual hierarchy to create aesthetically pleasing and effective designs.

• Image Manipulation Skills: Demonstrated expertise in image retouching, color correction, and photo enhancement for professional-quality results.

• Brand Adherence: Proven ability to consistently apply and maintain brand guidelines across diverse creative assets.

• Digital Asset Creation: Experience designing for various digital platforms, including social media, web banners, and other online marketing materials.

• Attention to Detail: Meticulous approach to design work, ensuring accuracy in all aspects of execution.

• Fast-Paced Environment Adaptability: Capacity to work efficiently and maintain high-quality output in a dynamic, deadline-driven setting.

• Communication & Teamwork: Excellent interpersonal skills for effective collaboration with cross-functional teams and stakeholders.

• Project Management: Ability to manage multiple design projects concurrently and adapt to changing project requirements.

Preferred Skills:

• Sports Marketing Design: Experience designing creative assets specifically for sports-related campaigns or properties.

• Motion Graphics/Animation Basics: Familiarity with basic animation principles or tools (e.g., Adobe After Effects) for creating dynamic digital content.

• UI/UX Awareness: Understanding of user interface and user experience principles as they apply to digital design.

• Content Management Systems (CMS): Familiarity with how design assets are integrated into CMS platforms.

📝 Enhancement Note: The "SI Edge" (What Makes You Stand Out) specifically mentions creating "impactful, platform-specific visuals that enhance sports storytelling in dynamic settings." This suggests that candidates with a portfolio demonstrating success in sports-related digital campaigns, particularly those that are responsive and engaging, will have a significant advantage.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3-4 years of professional graphic design work, with a strong emphasis on digital marketing materials.

• Demonstrate a clear progression of skills and project complexity, highlighting how designs evolved based on project requirements.

• Include case studies or examples of social media graphics, website banners, and other digital assets that have driven engagement or met specific campaign objectives.

• Showcase work that adheres strictly to brand guidelines, illustrating the ability to maintain visual consistency for different clients or projects.

Process Documentation:

• Be prepared to discuss your design process from brief to final delivery, including how you gather requirements, brainstorm concepts, incorporate feedback, and finalize assets.

• Provide examples of how you have adapted designs for different platforms (e.g., Instagram Stories vs. Facebook Ads vs. website banners), demonstrating an understanding of format and aspect ratio optimization.

• Explain your approach to color correction, image retouching, and ensuring overall visual quality and consistency in your work.

• Discuss how you manage multiple projects simultaneously, prioritize tasks, and meet tight deadlines in a fast-paced environment.

📝 Enhancement Note: For a graphic design role, the portfolio is paramount. It needs to clearly articulate the candidate's ability to execute on diverse digital design tasks and demonstrate an understanding of brand integrity and platform-specific requirements. The "process documentation" aspect focuses on the candidate's workflow and problem-solving approach, crucial for a role requiring collaboration and adaptation.

💵 Compensation & Benefits

Salary Range:

As this is a mid-level Graphic Designer role in Mumbai, India, with 3-4 years of experience in digital and agency settings, a competitive salary range would typically fall between ₹450,000 to ₹750,000 per annum. This estimate considers the cost of living in Mumbai, industry benchmarks for graphic design professionals with this experience level, and the specialized nature of sports marketing. The exact figure would depend on the specific client of Weekday AI, the candidate's exact experience, and their demonstrated skill set.

Benefits:

• Global Exposure: Opportunity to work with premier sports properties spanning over 40 sports worldwide, providing diverse and exciting project experience.

• Innovative Culture: A workplace that fosters curiosity, quality, and enjoyment, promoting a positive and engaging work environment.

• Professional Development: Access to challenging projects that encourage skill enhancement and staying current with industry trends.

• Collaborative Environment: Work with dynamic teams, including content, video, and account management specialists.

Working Hours:

• Standard full-time working hours are expected, likely around 40 hours per week. While the role is on-site, there may be occasional flexibility required for urgent project deadlines or client needs, typical in agency or media environments.

📝 Enhancement Note: The salary range is an estimation based on available data for Graphic Designers in Mumbai with 3-4 years of experience. This range is subject to variation based on the specific client of Weekday AI and the candidate's qualifications. The provided benefits are directly from the job description, highlighting unique aspects like global sports exposure.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports Marketing / Digital Media / Advertising Technology. Weekday AI operates within the intersection of sports, technology, and marketing, providing creative and strategic solutions for sports properties. This industry is characterized by fast-paced campaigns, a focus on fan engagement, and the constant evolution of digital platforms.

Company Size: While Weekday AI's exact size isn't specified, the nature of their client work (premier sports properties worldwide) suggests a robust organization with specialized teams. For a graphic designer, this implies working within a structured creative department that supports a high volume of client projects.

Founded: The founding date of Weekday AI is not provided, but their focus on modern digital marketing and sports engagement suggests a relatively contemporary organization that has adapted to the evolving media landscape.

Team Structure:

• The Graphic Designer will likely be part of a creative team, potentially reporting to a Creative Director or Lead Designer.

• This team will collaborate closely with content strategists, video editors, social media managers, and account managers to deliver integrated campaign assets.

Methodology:

• Data-Informed Creativity: While not explicitly stated, modern sports marketing relies on data to understand fan behavior and campaign effectiveness. Designers are expected to create visuals that resonate with target audiences, often informed by analytics.

• Agile Campaign Development: The fast-paced nature of sports means campaigns need to be developed and deployed quickly. Designers must be adept at rapid iteration and responsive design.

• Brand Consistency Focus: Ensuring all creative output aligns with established brand guidelines is a fundamental part of the methodology, especially when working with multiple premier sports properties.

Company Website: https://weekday.works/

📝 Enhancement Note: The client-facing nature of this role through Weekday AI means the designer will be exposed to a broad spectrum of sports properties. The culture is likely geared towards high performance, creative excellence, and rapid execution, common in agency environments servicing the sports industry.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer. It requires a solid foundation of 3-4 years of experience, indicating an individual who has moved beyond entry-level tasks and can independently manage design projects, execute complex creative requests, and contribute meaningfully to campaign visuals.

Reporting Structure: The Graphic Designer will likely report to a senior creative lead (e.g., Art Director, Creative Lead, or Design Manager) within Weekday AI or its client's internal team. They will collaborate with peers in content, video, and account management.

Operations Impact: The Graphic Designer's impact is directly tied to enhancing visual communication for sports stories and campaigns. Their work directly influences:

• Fan Engagement: High-quality visuals can significantly increase audience interaction on social media and digital platforms.

• Brand Perception: Consistent and compelling design reinforces the brand image of sports properties.

• Campaign Effectiveness: Well-designed assets are crucial for the success of marketing and promotional campaigns, driving awareness and action.

• Storytelling Enrichment: Visuals amplify narratives, making sports stories more engaging and memorable for fans.

Growth Opportunities:

• Specialization in Sports Design: Develop deep expertise in the nuances of sports marketing visuals, understanding fan psychology and platform-specific engagement tactics.

• Creative Leadership: Progress to roles like Senior Graphic Designer, Art Director, or Creative Lead, taking on more strategic responsibilities and guiding junior designers.

• Cross-Disciplinary Skill Development: Gain exposure to video editing, motion graphics, or UI/UX design through project involvement, broadening skill sets.

• Client Management Exposure: Understand the client relationship aspect of agency work, potentially moving into client-facing creative roles.

📝 Enhancement Note: The growth path for a graphic designer in this environment often involves specializing in a niche (like sports) and then moving up the creative hierarchy. The opportunity to work with diverse sports properties provides a broad base of experience that can be leveraged for future career advancements.

🌐 Work Environment

Office Type: The role is designated as "On-site," indicating a traditional office-based work environment. This setting typically fosters direct collaboration, spontaneous brainstorming, and a clear separation between work and personal life.

Office Location(s): The primary office location is Mumbai, Maharashtra, India. Candidates should expect to work from a physical office in this city. Specific details about the office's amenities or accessibility would need to be confirmed directly with Weekday AI.

Workspace Context:

• Collaborative Environment: The on-site nature facilitates in-person collaboration with colleagues from content, video, and account teams, fostering a dynamic creative exchange.

• Tools and Technology: Access to industry-standard design software (Adobe Creative Suite) and potentially other digital collaboration tools will be provided. The environment likely supports high-performance workstations necessary for design tasks.

• Team Interaction: Regular team meetings, design critiques, and informal discussions will be part of the daily workflow, promoting a sense of camaraderie and shared project goals.

Work Schedule:

• The role is full-time, typically around 40 hours per week. While core hours are expected, the fast-paced nature of sports marketing might occasionally require flexibility to meet urgent project deadlines or campaign launches. A structured work schedule aids in efficient task management and project completion.

📝 Enhancement Note: An on-site role in Mumbai suggests a professional office setting within a major metropolitan area. The emphasis on collaboration implies a workspace that supports teamwork, possibly with open-plan areas, meeting rooms, and dedicated design stations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by the Weekday AI recruitment team or a designated hiring manager.

• Portfolio Review & Discussion: An in-depth discussion of your portfolio, focusing on specific projects, your design process, and how you approach challenges. Expect questions about your experience with sports-related visuals, brand adherence, and digital asset creation.

• Skills Assessment: Potentially a practical design test or a case study exercise to evaluate your proficiency in Adobe Creative Suite, your ability to interpret briefs, and your speed in delivering creative solutions.

• Team/Culture Fit Interview: An interview with potential team members or creative leads to assess your collaboration style, communication skills, and cultural fit with Weekday AI's innovative and fast-paced environment.

• Final Interview: A final discussion with a senior leader to discuss overall fit, career aspirations, and confirm details.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest 5-8 projects that are most relevant to digital marketing and sports storytelling. Quality over quantity.

• Highlight Process: For each project, briefly explain the brief, your design process, the challenges you faced, and the outcome or impact of your design. Use visual aids to show your thinking.

• Demonstrate Brand Adherence: Include examples where you successfully applied strict brand guidelines, showing you can work within constraints.

• Showcase Digital Versatility: Feature a range of digital assets, including social media graphics, banners, and adaptable designs for different platforms.

• Quantify Impact (If Possible): If any of your designs contributed to measurable results (e.g., increased engagement, click-through rates), highlight these achievements.

• Ensure Platform Responsiveness: Show how you've adapted designs for various screen sizes and formats.

Challenge Preparation:

• Design Test: Be prepared for a timed design challenge. Practice creating social media graphics or banners quickly based on a brief. Focus on executing the core requirements accurately and efficiently.

• Case Study Presentation: If a case study is required, prepare a concise presentation (e.g., 5-10 slides) detailing a project from concept to completion. Emphasize your problem-solving approach and the impact of your design.

• Tool Proficiency: Be ready to discuss your experience with Adobe Creative Suite and any other relevant design tools.

📝 Enhancement Note: The interview process will heavily rely on the portfolio. Candidates should be ready to articulate their design choices, demonstrate problem-solving skills, and showcase their ability to work effectively within a collaborative, deadline-driven environment characteristic of sports marketing agencies.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: Essential for image editing, retouching, color correction, and creating detailed raster graphics.

• Adobe Illustrator: Crucial for vector graphics, logos, icons, and scalable illustrations used in digital and print materials.

• Adobe InDesign: Used for layout design, particularly for multi-page documents or complex arrangements of text and graphics, though less common for purely digital social assets.

Analytics & Reporting:

CRM & Automation:

• Not typically directly used by graphic designers, but an understanding of how design assets are deployed through marketing automation platforms or CMS might be advantageous for context.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable. The emphasis on digital assets means Photoshop and Illustrator will be the most frequently used tools. Familiarity with how designs are used and measured in digital marketing campaigns is a plus.

👥 Team Culture & Values

Operations Values:

• Innovation & Curiosity: A drive to explore new design techniques, stay ahead of trends, and experiment with creative approaches to captivate sports audiences.

• Quality & Excellence: A commitment to producing high-caliber, polished creative work that meets client expectations and elevates brand perception.

• Collaboration & Teamwork: A strong emphasis on working effectively with diverse teams, sharing ideas, and contributing to a collective creative output.

• Efficiency & Adaptability: The ability to work swiftly, manage multiple tasks, and adapt designs quickly to changing project requirements and deadlines.

• Passion for Sports: An underlying enthusiasm for sports and storytelling that fuels creativity and a deep understanding of the target audience.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work seamlessly with content creators, video producers, and account managers, ensuring visual elements align with overall campaign strategies.

• Feedback-Driven Improvement: An open culture where constructive feedback is welcomed and used to refine designs, leading to better final deliverables.

• Proactive Communication: Regularly communicating project status, potential challenges, and creative ideas to team members and stakeholders.

📝 Enhancement Note: The culture is likely energetic and results-oriented, driven by the passion for sports and the need to deliver impactful campaigns in a fast-moving industry. A collaborative and adaptable mindset is key to thriving in this environment.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume & Tight Deadlines: The sports industry is dynamic; designers will face frequent requests for quick turnarounds and a high volume of assets, requiring efficient workflow management.

• Brand Consistency Across Multiple Clients: Managing and adhering to diverse brand guidelines for numerous sports properties can be complex, demanding meticulous attention to detail.

• Adapting to Evolving Platforms: Digital platforms and social media trends change rapidly, requiring designers to continuously learn and adapt their skills to new formats and best practices.

• Translating Complex Sports Narratives Visually: Effectively capturing the excitement, emotion, and strategy of sports into compelling visual content requires creative problem-solving.

Learning & Development Opportunities:

• Specialized Sports Design Workshops: Opportunities to attend or engage in training focused on sports marketing, visual storytelling in sports, and platform-specific engagement strategies.

• Tool Proficiency Enhancement: Further development in advanced features of Adobe Creative Suite or exploration of new design software and technologies.

• Mentorship from Senior Creatives: Guidance from experienced Art Directors and Creative Leads on strategic design thinking, client management, and career progression.

• Exposure to Global Sports Properties: Gaining experience with a wide array of international sports brands provides a rich learning ground for diverse design approaches and market nuances.

📝 Enhancement Note: The primary challenge will be balancing speed and quality while maintaining brand integrity across various projects. Growth opportunities are significant for those who can master the art of sports visual storytelling and adapt to the industry's fast pace.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating social media graphics for a sports campaign. How do you ensure they are engaging and platform-specific?" (Prepare to walk through a case study, highlighting creative choices, platform adaptation, and adherence to brand guidelines.)

• "How do you handle receiving critical feedback on your designs from clients or team members?" (Emphasize a constructive, collaborative approach, focusing on understanding the feedback and iterating effectively.)

Company & Culture Questions:

• "What interests you about designing for sports properties, and what do you know about Weekday AI's work?" (Research Weekday AI's client roster and recent campaigns to demonstrate genuine interest and understanding.)

• "How do you see yourself fitting into a fast-paced, collaborative creative team?" (Highlight your teamwork skills, adaptability, and ability to contribute positively to a dynamic environment.)

Portfolio Presentation Strategy:

• Tell a Story: For each project, frame it as a narrative: the challenge, your solution (the design), and the outcome.

• Focus on Relevance: Prioritize projects that showcase digital design, brand adherence, and ideally, sports-related work.

• Explain Your 'Why': Be ready to articulate the reasoning behind your design choices – color palette, typography, layout, imagery.

• Showcase Adaptability: Highlight examples where you adapted a core concept for multiple platforms or formats.

• Be Concise: Practice presenting your portfolio within a set timeframe, ensuring clarity and impact.

📝 Enhancement Note: Interviewers will be looking for both technical design skills and the ability to collaborate effectively within a demanding, client-focused environment. Demonstrating an understanding of sports marketing and a passion for the industry will be a significant advantage.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your resume and a link to your online portfolio through the application portal.

• Portfolio Customization: Ensure your portfolio prominently features digital design work, especially social media graphics and banners. Tailor any case study descriptions to highlight your process for creating engaging, on-brand assets for campaigns, ideally with sports or entertainment examples.

• Resume Optimization: Clearly list your proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and quantify your experience (e.g., "3-4 years"). Highlight any experience in agency settings or with sports-related clients.

• Interview Preparation: Practice articulating your design process, your approach to brand guidelines, and how you handle feedback. Prepare to discuss specific projects from your portfolio in detail.

• Company Research: Familiarize yourself with Weekday AI's website and recent work. Understand their focus on sports properties and their innovative culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---