Graphic Designer at Soma Medical Center PA

📍 Job Overview

Job Title: Graphic Designer / Photographer

Company: Soma Medical Center PA

Location: Palm Springs, Florida, United States

Job Type: Full-Time

Category: Marketing Operations / Creative Services

Date Posted: May 22, 2026

Experience Level: Entry-Level (0-2 years)

Remote Status: On-site

🚀 Role Summary

This role is crucial for developing and executing visual marketing strategies that enhance Soma Medical Center's brand presence within the healthcare sector.
The position requires a blend of graphic design and photography skills to create compelling marketing materials and digital content for patient engagement and outreach.
Key responsibilities include managing the visual aspects of marketing campaigns, ensuring brand consistency across all platforms, and contributing to content creation for social media and other digital channels.
This is an entry-level opportunity for a creative professional to gain experience in a dynamic healthcare marketing environment, focusing on visual storytelling and brand development.

📝 Enhancement Note: The input data indicates a "Graphic Designer" role with photography experience, within a "Healthcare" industry context. Based on industry standards for this specialization, it's categorized under Marketing Operations or Creative Services, with an emphasis on visual content creation for marketing and branding initiatives. The experience level is inferred as entry-level due to the lack of specific seniority indicators and the nature of the core responsibilities which often serve as foundational tasks for junior roles.

📈 Primary Responsibilities

Develop and design professional graphics, visual assets, and promotional materials for various marketing campaigns, ensuring alignment with Soma Medical Center's brand guidelines.
Execute high-quality photography sessions for corporate needs, including staff portraits, facility imagery, and event coverage, utilizing professional photography techniques.
Edit and retouch photographs using Adobe Photoshop to ensure optimal visual appeal and brand consistency for use in marketing collateral, website, and social media.
Maintain and enforce brand consistency across all visual communications, including logos, color palettes, typography, and imagery, across all company platforms.
Collaborate with the marketing team to conceptualize and create engaging content for social media platforms, email campaigns, and website updates, enhancing digital presence.
Assist in the development of marketing content, ensuring all visual elements support campaign objectives and resonate with the target audience.
Manage multiple design and photography projects simultaneously in a fast-paced environment, adhering to deadlines and project briefs.
Stay updated with the latest design trends, photography techniques, and marketing best practices to continuously improve visual outputs.

📝 Enhancement Note: The core responsibilities are derived directly from the provided description, expanded with operations-relevant language that emphasizes strategy, execution, and brand management within a marketing context. Specific tasks like "creating professional graphics," "taking and editing photos," and "assisting with social media and marketing content" are detailed to reflect typical duties in a marketing operations or creative services role.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Photography, Marketing, Communications, or a related creative field, or equivalent practical experience.

Experience: 0-2 years of professional experience in graphic design and photography, with a strong portfolio showcasing relevant work.

Required Skills:

Proven proficiency in graphic design principles and software, particularly Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Demonstrated experience in photography, including photo capture, lighting, composition, and camera operation.
Strong photo editing and retouching skills using Adobe Photoshop.
Excellent understanding of branding principles and the ability to maintain brand consistency across diverse visual assets.
Familiarity with creating content for social media platforms and digital marketing channels.
Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
Strong attention to detail and a keen eye for visual aesthetics.

Preferred Skills:

Experience with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).
Knowledge of other Adobe Creative Suite applications (e.g., After Effects).
Basic understanding of marketing strategy and campaign execution.
Experience working within the healthcare industry or a similar regulated environment.
Familiarity with content management systems (CMS) or website updating tools.

📝 Enhancement Note: The qualifications are extrapolated from the provided summary and core responsibilities. The "0-2 years" experience level is inferred from the "entry-level" nature of the tasks described, typical for a junior designer/photographer. The required skills are a direct reflection of the stated needs (Adobe Photoshop, photography), augmented with standard design/marketing competencies. Preferred skills are added to suggest potential areas for growth and advanced capabilities that would benefit the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A curated digital portfolio showcasing a minimum of 5-7 diverse design projects, demonstrating a range of styles and applications relevant to marketing and branding.
Specific examples of promotional materials designed, such as brochures, flyers, social media graphics, or web banners.
High-quality photographic work, including examples of portraiture, event coverage, or product/facility photography.
Case studies or detailed descriptions of 2-3 projects, highlighting the design process, challenges faced, solutions implemented, and the final visual outcome.

Process Documentation:

Demonstrations of workflow for creating marketing assets, from concept to final delivery, including any revision stages.
Examples of how design and photography skills were integrated to achieve specific marketing or branding objectives.
Documentation or explanation of how brand guidelines were applied and maintained in past projects.

📝 Enhancement Note: For a creative role like this, a portfolio is paramount. The requirements are structured to assess not just the output (design and photos) but also the candidate's process, understanding of branding, and ability to articulate their work, which are all critical for a marketing operations or creative services function.

💵 Compensation & Benefits

Salary Range: $45,000 - $60,000 annually.

Benefits:

Comprehensive Health Insurance: Medical, dental, and vision coverage plans.
Paid Time Off (PTO): Generous accrual for vacation, sick leave, and personal days.
Paid Holidays: Standard company-paid holidays throughout the year.
Professional Growth and Development: Opportunities for workshops, training, and skill enhancement relevant to design and photography.
Supportive Team Environment: Collaborative workplace culture with opportunities for mentorship and team-based projects.

Working Hours: Standard 40-hour work week, typically Monday through Friday, with potential for occasional weekend or evening work for specific photography assignments or project deadlines.

📝 Enhancement Note: The salary range is estimated based on industry benchmarks for an entry-level Graphic Designer/Photographer in Palm Springs, Florida, considering the cost of living and typical compensation for full-time roles in the healthcare sector. The benefits are listed as provided in the input data, with slight elaboration to provide clarity to operations candidates.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Services

Company Size: Small to Medium (Estimated 50-200 employees based on typical medical center operations)

Founded: Information not provided, but Soma Medical Center PA operates as an established healthcare provider.

Team Structure:

The Graphic Designer/Photographer will likely be part of a Marketing or Communications department, reporting to a Marketing Manager or Director.
This department will collaborate closely with clinical staff, administrative teams, and potentially external agencies for broader campaigns.

Methodology:

Data-driven decision-making for marketing strategies, utilizing analytics to inform content creation and campaign performance.
Process-oriented approach to project management, ensuring efficient workflow from brief to completion.
Emphasis on patient-centric communication and brand storytelling to build trust and engagement.

Company Website: https://somamedicalcenter.bamboohr.com/careers

📝 Enhancement Note: The company context is inferred from the name "Soma Medical Center PA" and its industry. The size is a reasonable estimation for a medical center. The team structure and methodology are typical for a marketing department in a healthcare organization, aimed at supporting patient care and business growth through effective communication.

📈 Career & Growth Analysis

Operations Career Level: Entry-Level Creative Professional. This role is designed for individuals starting their careers in graphic design and photography, offering foundational experience in visual marketing and brand management within a professional setting.

Reporting Structure: Typically reports to a Marketing Manager or Director who oversees marketing strategy and execution. This position is an individual contributor role, focused on delivering creative assets.

Operations Impact: The Graphic Designer/Photographer directly impacts the organization's brand perception, patient engagement, and overall marketing effectiveness through compelling visual content. Their work is critical for communicating the center's services, values, and expertise.

Growth Opportunities:

Skill Specialization: Opportunity to deepen expertise in specific design software, photography niches (e.g., medical photography), or digital marketing design.
Career Advancement: Potential to grow into a Senior Graphic Designer, Marketing Specialist, or even a Marketing Manager role with demonstrated performance and expanded responsibilities.
Cross-Functional Exposure: Gain experience working across different marketing functions, understanding campaign strategy, and contributing to broader GTM initiatives.
Continuing Education: Access to professional development resources to stay current with industry trends and technologies.

📝 Enhancement Note: The career analysis focuses on the progression typical for an entry-level creative role within a corporate marketing structure, highlighting potential paths and the impact of the role on broader business objectives.

🌐 Work Environment

Office Type: The role is on-site, indicating a professional office environment within the Soma Medical Center facilities.

Office Location(s): Palm Springs, Florida. This location provides a specific geographic context for the work environment.

Workspace Context:

A dedicated workspace equipped with necessary design and photography tools, including computers with Adobe Creative Suite and potentially a photography studio or designated shooting area.
Opportunities for collaboration with marketing colleagues and other staff members within the medical center.
A professional, potentially fast-paced healthcare setting that requires adherence to specific industry standards and communication protocols.

Work Schedule: The standard 40-hour work week is typical for on-site roles, with flexibility potentially offered for creative project needs, though the primary expectation is consistent office presence.

📝 Enhancement Note: The work environment description is based on the "On-site" designation and the nature of a medical center, emphasizing professional facilities and collaborative opportunities.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A review of resumes and portfolios to assess basic qualifications and creative style.
First Interview: Typically with the hiring manager to discuss experience, skills, and cultural fit. This stage may include a brief portfolio presentation.
Skills Assessment/Challenge: A practical exercise, such as a design or photo editing task, or a more in-depth portfolio review where candidates present and discuss their work, explaining their creative process and problem-solving approach.
Final Interview: Potentially with senior leadership or other key stakeholders to confirm fit and discuss the role's strategic importance.

Portfolio Review Tips:

Curate Wisely: Select your strongest, most relevant work that aligns with healthcare marketing and brand aesthetics.
Showcase Process: Be prepared to walk through your creative process for 2-3 key projects, explaining your concept development, tool usage, and problem-solving.
Highlight Impact: If possible, quantify the results of your work (e.g., increased engagement on social media graphics, improved brand recognition).
Demonstrate Versatility: Include a mix of graphic design and photography examples, showing your ability to adapt to different project needs.
Brand Consistency: Emphasize how you've maintained brand guidelines in past projects.

Challenge Preparation:

Understand the Brief: If given a design or photography challenge, thoroughly understand the objectives, target audience, and brand.
Time Management: Practice working efficiently under timed conditions, as often required in design challenges.
Presentation Skills: Be ready to articulate your creative decisions clearly and concisely, as if presenting to stakeholders.

📝 Enhancement Note: This section outlines a typical interview process for a creative role, with specific advice tailored for portfolio presentation and design challenges, which are critical for evaluating a candidate's suitability for visual marketing positions.

🛠 Tools & Technology Stack

Primary Tools:

Adobe Creative Suite: Essential proficiency expected in Adobe Photoshop for photo editing and graphic creation. Adobe Illustrator and InDesign are highly beneficial for vector graphics, layout design, and print collateral.
Photography Equipment: Familiarity with professional camera bodies, lenses, lighting equipment, and potentially studio backdrops.
Content Management Systems (CMS): Basic knowledge of platforms like WordPress or similar for website content updates may be advantageous.

Analytics & Reporting:

Social Media Analytics: Ability to interpret basic analytics from platforms like Facebook, Instagram, or LinkedIn to understand content performance.
Website Analytics: Familiarity with tools like Google Analytics to understand how visual content impacts website traffic and user engagement.

CRM & Automation:

While not core to this role, an understanding of how visual assets are used within marketing automation platforms (e.g., email marketing) or CRM systems for campaign deployment would be beneficial.

📝 Enhancement Note: The technology stack is inferred directly from the job description's mention of Adobe Photoshop and photography, supplemented with common tools and systems used in marketing operations and creative roles within professional organizations.

👥 Team Culture & Values

Operations Values:

Creativity & Innovation: A drive to produce visually appealing and innovative designs and photographs that capture attention and convey the center's message effectively.
Attention to Detail: A meticulous approach to design and editing, ensuring accuracy, brand consistency, and high-quality output.
Collaboration & Teamwork: A willingness to work closely with the marketing team and other departments, contributing ideas and supporting collective goals.
Patient-Centricity: Understanding that all visual communication ultimately serves to inform, engage, and support patients and the community.
Efficiency & Productivity: Ability to manage time effectively and deliver high-quality work within project timelines.

Collaboration Style:

Open communication and feedback exchange with marketing team members to refine creative concepts and ensure alignment with campaign objectives.
Proactive engagement with other departments to gather requirements for visual assets and ensure their needs are met.
A supportive environment where team members share knowledge and assist each other to achieve common goals.

📝 Enhancement Note: The values and collaboration style are inferred based on common organizational values in healthcare and creative fields, emphasizing quality, teamwork, and a patient-focused approach, relevant for professionals in operations and marketing support roles.

⚡ Challenges & Growth Opportunities

Challenges:

Balancing Creative Vision with Brand Guidelines: Effectively translating creative ideas into designs that strictly adhere to Soma Medical Center's established brand identity and healthcare regulations.
Managing Multiple Project Demands: Juggling various design and photography requests from different departments, each with unique deadlines and requirements.
Adapting to Evolving Marketing Trends: Staying current with fast-changing visual trends in digital marketing and healthcare communications to ensure content remains relevant and engaging.
Capturing Authentic Healthcare Imagery: Producing photography that is both professional and empathetic, accurately representing patient care and the medical environment without compromising privacy or dignity.

Learning & Development Opportunities:

Advanced Software Training: Opportunities to attend workshops or online courses for mastering Adobe Photoshop, Illustrator, or other relevant design and editing software.
Photography Workshops: Access to training to enhance skills in specific areas of photography, such as portrait lighting, event coverage, or digital asset management.
Industry Conferences: Potential to attend marketing or design conferences to gain insights into new trends and network with professionals.
Mentorship: Guidance from senior marketing team members or external mentors to develop career strategies and advanced skills.

📝 Enhancement Note: Challenges and growth opportunities are framed to reflect typical hurdles and development paths for a junior creative role, emphasizing skill enhancement and strategic thinking within the healthcare marketing landscape.

💡 Interview Preparation

Strategy Questions:

"Describe a time you had to balance creative freedom with strict brand guidelines. How did you approach it?" (Focus on demonstrating understanding of brand consistency and problem-solving.)
"Walk us through your process for creating a social media graphic campaign from concept to completion." (Prepare a case study showcasing your workflow, tool usage, and creative rationale.)

Company & Culture Questions:

"What interests you about working in the healthcare industry, specifically at Soma Medical Center?" (Research the center's mission, values, and services to articulate your connection.)
"How do you approach collaboration with non-creative team members who may have different ideas about visual content?" (Highlight your communication skills and ability to translate needs into visual solutions.)

Portfolio Presentation Strategy:

Structure Your Narrative: For each project, explain the objective, your role, the creative process, the tools used, and the outcome.
Highlight Key Skills: Point out specific examples in your portfolio that demonstrate your proficiency in Photoshop, photography, and brand consistency.
Be Ready for Feedback: Embrace constructive criticism and be prepared to discuss how you would iterate on your work based on feedback.
Showcase Versatility: Present a range of work that demonstrates your adaptability to different project types and styles.

📝 Enhancement Note: Interview preparation advice is tailored to assess critical skills for a visual marketing role, including creative problem-solving, process understanding, and collaboration, with specific guidance on portfolio presentation for a creative professional.

📌 Application Steps

To apply for this operations position:

Submit your application through the application link provided on the Soma Medical Center careers page.
Portfolio Customization: Tailor your resume and cover letter to highlight specific graphic design and photography skills relevant to healthcare marketing. Ensure your portfolio is easily accessible (link included on resume/cover letter) and showcases your best work, including any relevant healthcare-related projects.
Resume Optimization: Clearly list your proficiency in Adobe Photoshop and other relevant design software. Quantify achievements where possible (e.g., "Designed graphics that increased social media engagement by X%").
Interview Preparation: Practice articulating your creative process and the rationale behind your design and photographic choices. Be ready to discuss your portfolio in detail and prepare for a potential skills assessment or design challenge.
Company Research: Familiarize yourself with Soma Medical Center's services, mission, and existing marketing materials. Understand their brand aesthetic and target audience to better align your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Graphic Designer