Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Richemont

Location: London, United Kingdom

Job Type: FULL_TIME

Category: Marketing & Communications Operations / Creative Operations

Date Posted: 2026-06-10

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Develop and execute high-quality graphic design assets for a diverse range of marketing and communication channels, including print collateral, digital platforms, and in-store point-of-sale materials.

• Uphold and enforce the Maison's brand guidelines, ensuring visual consistency, integrity, and an elevated aesthetic across all touchpoints.

• Collaborate with cross-functional teams to support seasonal campaigns, product launches, and brand storytelling initiatives.

• Create and optimize engaging digital content for web, social media, and email campaigns, ensuring a seamless and luxurious online experience.

• Prepare final artwork files for production, meticulously ensuring accuracy, colour consistency, and the highest standards of quality.

📝 Enhancement Note: While the core role is graphic design, the emphasis on "Marketing and Communications team," "brand guardianship," "campaign support," and "digital asset creation" positions this as a role with significant operational responsibilities within a creative function. The need to manage assets, ensure production quality, and maintain brand consistency highlights its operational nature, aligning it with Creative Operations or Marketing Operations functions within a larger GTM strategy.

📈 Primary Responsibilities

• Conceptualize and design visually stunning graphic assets for print collateral such as invitations, lookbooks, packaging, and brochures, ensuring alignment with the Maison's luxury positioning.

• Create compelling digital assets for website banners, social media campaigns, email marketing, and in-store digital displays, optimizing for various platforms and user experiences.

• Collaborate closely with the Art Department and Senior Graphic Designer to ensure all visual output strictly adheres to Alfred Dunhill's heritage, brand guidelines, and sophisticated aesthetic.

• Support the Senior Digital Designer in producing and optimizing digital content, focusing on user interface (UI) basics and user experience (UX) principles for online platforms.

• Prepare print-ready artwork files and digital assets, meticulously checking for accuracy, colour profiles, resolution, and formatting requirements for vendors and digital platforms.

• Maintain an organized and accessible digital asset management (DAM) system, cataloging design files, brand elements, and visual resources for efficient retrieval and reuse.

• Actively participate in creative brainstorming sessions, contributing innovative ideas and solutions to enhance the Maison's visual storytelling and communication strategies.

• Conduct market research to stay informed of current trends in luxury design, menswear, digital communication, and competitor activities to maintain visual relevance and excellence.

📝 Enhancement Note: The responsibilities listed go beyond basic design tasks, incorporating elements of brand management, digital asset optimization, production coordination, and asset library maintenance, which are core operational functions within creative departments.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, or a related field, or equivalent practical experience.

Experience: Proven experience as a Graphic Designer, with a strong preference for candidates with experience in the luxury, fashion, or lifestyle sectors. A robust portfolio showcasing a sophisticated aesthetic, meticulous attention to detail, and a strong understanding of brand consistency is essential.

Required Skills:

• Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is mandatory.

• Exceptional understanding of typography, layout, colour theory, visual hierarchy, and photographic art direction.

• Solid grasp of digital design principles, UI/UX basics, and best practices for web, mobile, and social media platforms.

• Ability to prepare final artwork files for both print and digital production, ensuring accuracy and quality.

• Strong organizational skills for maintaining an organized library of design assets and brand elements.

• Excellent verbal and written communication skills, with the ability to articulate design concepts clearly and effectively.

• Strong team player with the ability to collaborate effectively with colleagues across different functions and levels.

• An unwavering commitment to precision, accuracy, and delivering work of the highest calibre.

• Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a dynamic, fast-paced luxury environment. Preferred Skills:

• Good understanding of motion software such as Adobe Premiere Pro and After Effects.

• Experience with digital asset management (DAM) systems.

• Familiarity with content management systems (CMS) for digital asset deployment.

• A genuine passion for luxury menswear, lifestyle products, and the heritage of a distinguished Maison.

📝 Enhancement Note: The "Experience" requirement emphasizes a strong portfolio, which is a critical component for creative roles, particularly in operations where demonstrating past project success and process adherence is key. The mention of "luxury, fashion, or lifestyle sector" suggests a need for understanding specific market nuances and brand aesthetics, typical for operations roles in specialized industries.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of design projects that demonstrate expertise in both print and digital mediums relevant to luxury brand marketing.

• Case studies or detailed project descriptions that highlight your role in conceptualization, design execution, and final production across various touchpoints (e.g., campaign assets, product launch materials, event collateral).

• Evidence of meticulous attention to detail in typography, layout, colour usage, and overall visual hierarchy.

• Examples showcasing adherence to and evolution of brand guidelines, particularly within the luxury sector.

• Projects that highlight collaboration with art directors, marketing teams, or production specialists. Process Documentation:

• Ability to document design processes, from initial brief to final asset delivery, to ensure repeatable quality and efficient workflow.

• Understanding of production workflows for print (e.g., pre-press checks, colour management) and digital (e.g., asset optimization, platform-specific requirements).

• Familiarity with version control and asset management best practices to maintain organized project files and final assets.

📝 Enhancement Note: For a Graphic Designer role with operational responsibilities, a portfolio that showcases not just aesthetic skill but also process understanding (e.g., how projects were managed, challenges overcome, production details) is crucial. This section infers the need for such documentation to demonstrate operational capabilities.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for experienced Graphic Designers in London, with a preference for luxury/fashion experience, the estimated annual salary range is £35,000 - £50,000. This range considers the 2-5 years of experience level and the specialized nature of the luxury sector.

Benefits:

• Professional Growth and Development: Opportunities for learning and advancement within the Richemont Group, including potential for specialized training and career progression.

• Creative and Supportive Work Environment: Access to a stimulating workspace with a collaborative team focused on innovation and high-quality output.

• Exposure to High-End Design and Marketing Strategies: Direct involvement in the creation of visual assets for a distinguished luxury brand, offering insights into cutting-edge marketing and communication practices.

• Employee Discount: Potential for discounts on Alfred Dunhill and other Richemont Group brands.

• Pension Scheme: Contribution towards retirement savings.

• Health and Wellness Programs: Access to company-supported wellness initiatives.

Working Hours: 40 hours per week, typically Monday to Friday. While a standard schedule is expected, occasional flexibility may be required during peak campaign periods or product launches, which is common in operations-focused creative roles.

📝 Enhancement Note: The salary range is an estimate based on typical UK market rates for this role and experience level, adjusted for the luxury industry context and London location. Benefits are inferred from common offerings within large luxury groups like Richemont and the provided "What makes our Dunhill different?" section.

🎯 Team & Company Context

🏢 Company Culture

Industry: Luxury Goods / Menswear / Fashion Retail. Alfred Dunhill operates within the highly competitive and discerning luxury menswear market, emphasizing heritage, craftsmanship, and sophisticated British style. This context requires a strong focus on brand integrity and meticulous execution in all visual communications.

Company Size: Richemont is a global luxury goods conglomerate with a significant employee base. Alfred Dunhill, as a Maison within Richemont, likely operates with a dedicated, specialized team within a larger corporate structure, offering both focused creative autonomy and the resources of a major group. This size implies a structured environment with established processes and a need for clear operational execution.

Founded: Alfred Dunhill was founded in 1893. This long heritage underscores a deep commitment to craftsmanship, quality, and enduring style. The company culture likely values tradition, excellence, and a forward-thinking approach to maintaining its legacy in the modern luxury landscape.

Team Structure:

• The Graphic Designer will be part of the Marketing and Communications team, reporting to a Senior Graphic Designer or Art Director.

• The team includes specialists such as a Senior Digital Designer, Art Department personnel, and marketing strategists.

• Close collaboration is expected with other departments, including product design, merchandising, e-commerce, and retail operations, to ensure cohesive brand messaging. Methodology:

• Data-driven creative decisions, informed by market trends, competitor analysis, and performance metrics from digital campaigns.

• Emphasis on rigorous brand guardianship to maintain visual consistency and an elevated aesthetic across all platforms.

• Collaborative workflow for campaign development, involving input from multiple stakeholders to ensure alignment with marketing objectives.

• Focus on production excellence, ensuring all assets meet the highest standards for print and digital deployment.

Company Website: https://www.dunhill.com/

📝 Enhancement Note: Information about Richemont and Alfred Dunhill's founding date and industry is used to contextualize the company culture, emphasizing the luxury sector's demands for quality, brand consistency, and operational precision. The team structure is inferred from the role's reporting lines and collaborative mentions.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an intermediate-level Graphic Designer, typically requiring 2-5 years of dedicated experience. It serves as a crucial stepping stone for designers looking to deepen their expertise in luxury branding and creative operations, potentially progressing to Senior Graphic Designer or Art Director roles.

Reporting Structure: The Graphic Designer reports to a Senior Graphic Designer or Art Director within the Marketing and Communications team. This structure provides mentorship and guidance while allowing for independent contribution on specific design projects and campaign elements.

Operations Impact: The Graphic Designer's work directly influences the perception and engagement of the Alfred Dunhill brand. By creating visually compelling and on-brand assets, they contribute to:

• Brand Equity: Maintaining and enhancing the sophisticated image of a heritage luxury maison.

• Customer Engagement: Capturing the attention of the target audience through visually appealing digital and print materials.

• Sales Support: Providing essential visual collateral for marketing campaigns, product launches, and retail activations that drive commercial success.

• Operational Efficiency: Ensuring timely delivery of high-quality assets and maintaining organized digital archives streamlines marketing workflows.

Growth Opportunities:

• Specialization: Deepen expertise in luxury branding, digital design for e-commerce, or motion graphics within the fashion industry.

• Leadership: Progress to Senior Graphic Designer, leading specific projects and mentoring junior designers.

• Cross-functional Exposure: Gain experience in broader GTM strategy by collaborating more closely with marketing, e-commerce, and retail operations teams.

• Richemont Group Mobility: Opportunities to explore roles within other Maisons under the Richemont umbrella, leveraging acquired skills and brand knowledge.

📝 Enhancement Note: This analysis frames the Graphic Designer role not just as a creative position, but as one with operational impact and clear avenues for career progression within the luxury and operations space, aligning with the user's request for operations-focused insights.

🌐 Work Environment

Office Type: The role is based in a physical office environment at the London address provided, indicating a hybrid or on-site work arrangement. This setting is typical for creative teams in the luxury sector, fostering in-person collaboration and access to physical resources.

Office Location(s): Office DUN - LONDON 20 North Audley Street 3F & 4F (GBLO0106), London, United Kingdom. This central London location suggests an accessible and professional workspace, likely situated in a prestigious area befitting a luxury brand.

Workspace Context:

• Collaborative Environment: The office space likely facilitates close interaction with the Senior Graphic Designer, Senior Digital Designer, and the Art Department, promoting a dynamic creative exchange.

• Tools and Technology: Access to a robust technology stack, including high-performance Apple Macs, the full Adobe Creative Suite, and potentially specialized software for digital asset management and production.

• Team Interaction: Regular opportunities for team meetings, brainstorming sessions, and project reviews, fostering a strong sense of collective effort towards brand objectives.

Work Schedule: The standard working hours are 40 per week, Monday to Friday. While a structured schedule is in place, the fast-paced nature of the luxury sector, particularly around campaign launches and seasonal collections, may necessitate occasional flexibility or extended hours to meet critical deadlines. This is common for roles that bridge creative output with operational delivery.

📝 Enhancement Note: The description of the workspace focuses on aspects relevant to operational efficiency and collaboration within a creative team, such as technology access and team interaction dynamics, rather than purely aesthetic office descriptions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A call with the Richemont Talent Team to assess initial fit, background, and alignment with the company's recruitment standards.

• Hiring Manager Interview: A more in-depth discussion with the Hiring Manager (likely an Art Director or Head of Marketing) to evaluate technical design skills, creative approach, and understanding of the luxury sector. This stage will heavily involve portfolio review.

• HR Manager Interview: A discussion focusing on cultural fit, team collaboration, career aspirations, and understanding of Richemont's values and operational expectations.

Portfolio Review Tips:

• Curate Selectively: Showcase 5-8 of your strongest, most relevant projects. Prioritize work that demonstrates your ability to design for luxury brands, manage brand consistency, and execute across both print and digital channels.

• Highlight Your Role: For each project, clearly articulate your specific contributions, the challenges faced, the solutions implemented, and the final outcomes. Use the STAR method (Situation, Task, Action, Result).

• Demonstrate Process: Include examples of initial concepts, mood boards, and the progression towards the final design. This shows your thought process and how you approach design challenges operationally.

• Showcase Technical Proficiency: Ensure your portfolio reflects expert use of Adobe Creative Suite and any other relevant software. For digital work, mention optimization strategies.

• Brand Alignment: Emphasize projects where you successfully maintained or evolved a brand's visual identity, especially if they are in the luxury or fashion space.

• Digital Readiness: Include examples of digital assets (social media graphics, web banners, email templates) and discuss their strategic purpose and optimization.

Challenge Preparation:

• Be prepared for a practical design exercise, potentially involving a brief for a new campaign asset or adapting existing materials for a different channel.

• Focus on demonstrating your ability to work efficiently under time constraints, adhere to brand guidelines, and present a clear rationale for your design choices.

• Practice articulating your creative process and how your design decisions support marketing objectives and operational efficiency.

📝 Enhancement Note: The advice for portfolio review and interview preparation is tailored to highlight aspects of operational execution, process, and strategic thinking, which are critical for roles that bridge creative talent with business objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: For image manipulation, retouching, and digital asset creation.
  • Illustrator: For vector graphics, logos, icons, and intricate illustrations.
  • InDesign: For layout design of print collateral, brochures, lookbooks, and presentations.

• Motion Software (Preferred):

  • Adobe Premiere Pro: For basic video editing and assembly of digital content.
  • Adobe After Effects: For creating motion graphics, animations, and dynamic visual elements.

Analytics & Reporting:

• While not a primary design tool, understanding how to interpret basic analytics from digital platforms (e.g., social media engagement, website traffic) can inform design choices for optimization.

• Familiarity with how design assets are tracked for performance in digital campaigns. CRM & Automation:

• No direct CRM/automation tool proficiency is typically required for this role, but an understanding of how design assets integrate into marketing automation platforms or email campaign tools may be beneficial.

📝 Enhancement Note: This section explicitly lists the required and preferred software, grounding the role in the practical tools of the trade, which is essential for operations-focused roles where technical proficiency is paramount.

👥 Team Culture & Values

Operations Values:

• Excellence & Craftsmanship: A deep commitment to producing work of the highest quality, mirroring the heritage and luxury standards of Alfred Dunhill.

• Brand Integrity: Diligence in upholding and championing the Maison's visual identity and heritage across all communications.

• Collaboration & Teamwork: A proactive approach to working with colleagues, sharing ideas, and supporting team objectives for successful campaign execution.

• Efficiency & Precision: A focus on accurate, timely delivery of assets, with meticulous attention to detail in all stages of the design and production process.

• Innovation & Creativity: Encouragement to contribute fresh ideas and creative solutions that align with the brand's forward-looking vision within the luxury market.

Collaboration Style:

• Cross-functional Integration: The designer will work closely with marketing strategists, digital specialists, and the art department, requiring clear communication and understanding of diverse perspectives.

• Feedback & Iteration: An open culture where constructive feedback is welcomed and used to refine designs, embodying a process of continuous improvement.

• Knowledge Sharing: Encouraging the sharing of insights on design trends, software techniques, and best practices to elevate the entire creative team's output.

📝 Enhancement Note: These values are inferred from the company's positioning as a heritage luxury brand and the emphasis on quality, consistency, and collaboration within the job description, framing them through an operational lens.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency: Balancing creative innovation with the strict adherence to a long-established luxury brand's visual identity across diverse platforms.

• Fast-Paced Luxury Environment: Managing multiple high-stakes projects with tight deadlines, particularly during key fashion seasons and product launches, requiring robust time management and prioritization skills.

• Digital Evolution: Keeping pace with rapidly changing digital design trends and platform requirements while ensuring a premium aesthetic.

• Stakeholder Management: Effectively translating diverse creative briefs and feedback from various stakeholders into compelling visual assets.

Learning & Development Opportunities:

• Specialized Training: Access to workshops and courses focused on advanced Adobe Suite techniques, motion graphics, or digital design trends relevant to the luxury sector.

• Industry Exposure: Opportunities to attend industry events, exhibitions, or talks related to luxury branding, fashion, and design.

• Mentorship: Guidance from Senior Designers and Art Directors within Alfred Dunhill and the broader Richemont Group, fostering skill development and career insight.

• Project Variety: Working on a wide range of projects for a prestigious Maison provides extensive practical experience and portfolio building.

📝 Enhancement Note: Challenges are framed to highlight operational complexities specific to the luxury design context, and growth opportunities focus on skill development and career progression within specialized operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a new visual campaign for a luxury brand, from brief to final asset delivery. How do you ensure brand consistency throughout?" (Focus on process, brand guardianship, and operational steps.)

• "Walk me through a project in your portfolio where you had to adapt a design for multiple platforms (print, web, social). What were the key considerations for each?" (Focus on technical execution, optimization, and platform-specific requirements.)

• "How do you handle constructive criticism or conflicting feedback on your designs from stakeholders?" (Focus on collaboration, communication, and problem-solving skills.) Company & Culture Questions:

• "What interests you specifically about Alfred Dunhill and the luxury menswear sector?" (Demonstrate genuine passion and understanding of the brand's heritage and market.)

• "How do you stay updated on design trends within the luxury and fashion industries?" (Highlight proactive learning and market awareness.)

• "Describe a time you had to manage multiple design projects with competing deadlines. How did you prioritize and ensure timely delivery?" (Focus on operational efficiency and time management.) Portfolio Presentation Strategy:

• Narrative Flow: Present your portfolio as a story, guiding the interviewer through your design journey and decision-making process for each project.

• Quantify Impact: Where possible, mention the results or positive outcomes of your designs (e.g., increased engagement, successful campaign launch).

• Technical Demonstrations: Be ready to briefly explain the technical aspects of your work, such as file preparation for print or optimization for web.

• Brand Alignment: Explicitly connect your design choices to the brand's identity and objectives, showing you understand how design serves business goals.

📝 Enhancement Note: Interview questions are crafted to elicit responses that showcase operational thinking, process adherence, and strategic application of design skills within a business context.

📌 Application Steps

To apply for this operations-aligned creative position:

• Submit your application through the provided Workday link.

• Customize Your Resume: Highlight keywords from the job description such as "Graphic Designer," "Adobe Creative Suite," "luxury," "fashion," "brand guidelines," "print collateral," and "digital assets." Quantify achievements where possible (e.g., "Designed X assets for Y campaigns").

• Curate Your Portfolio: Ensure your portfolio is easily accessible (e.g., a link to a personal website or a well-organized PDF) and showcases your best work relevant to luxury branding, print, and digital design. Prepare at least 3-5 case studies that detail your process, challenges, and outcomes.

• Prepare for Portfolio Review: Practice walking through your portfolio, explaining your design rationale, technical choices, and how you manage projects operationally. Be ready to discuss your experience with brand guardianship and production.

• Research Alfred Dunhill: Understand the brand's heritage, current collections, target audience, and recent marketing campaigns. This will help you tailor your responses and demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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