Graphic Designer

Photowall
Full-timeStockholm, Sweden

📍 Job Overview

Job Title: Graphic Designer

Company: Photowall

Location: Skarpnäck, Stockholm, Sweden

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: April 30, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

  • This role is focused on the high-volume production of digital and print creative assets, requiring strong execution skills in graphic design, typography, and layout for a global e-commerce brand.

  • The Graphic Designer will be instrumental in maintaining and evolving brand consistency across all marketing channels, including e-commerce, CRM, campaigns, and social media.

  • A key aspect of this position involves collaborating closely with cross-functional teams (Marketing, E-commerce, Brand) to ensure all creative outputs are aligned with business objectives and brand guidelines.

  • The role emphasizes efficiency and innovation through the exploration and application of AI tools for image creation and design optimization, contributing to a fast-paced, production-heavy workflow.

📝 Enhancement Note: While the original description focuses on graphic design, the context of a growing e-commerce company with global reach, a fast-paced environment, and emphasis on AI tools suggests this role requires a blend of production efficiency and strategic creative execution, with a strong emphasis on digital asset creation for performance. The "hybrid" work arrangement implies a need for on-site collaboration and access to studio resources, balanced with remote flexibility.

📈 Primary Responsibilities

  • Design and produce high-quality digital assets, including web banners, social media graphics, email templates, and campaign visuals, with a keen eye for typography, layout, and visual hierarchy.

  • Develop and execute print materials for events, trade shows, and press kits, ensuring all collateral adheres to brand standards and effectively communicates key messages.

  • Perform detailed image retouching and manipulation to maintain a consistent, high-quality visual standard across all creative outputs.

  • Create and edit video content, including short promotional clips and motion graphics for social media and digital advertising campaigns.

  • Support content creation initiatives, including photoshoots and campaign production, providing design expertise and hands-on assistance as needed.

  • Collaborate closely with marketing, e-commerce, and brand teams to gather creative briefs, provide design solutions, and ensure brand consistency across all markets.

  • Proactively explore, test, and integrate AI tools for image generation, asset adaptation, and workflow automation to enhance creative output and operational efficiency.

📝 Enhancement Note: The responsibilities listed are production-heavy and require a strong ability to execute across various media. The emphasis on AI tools indicates a forward-thinking approach to design operations, requiring adaptability and a willingness to experiment with new technologies to drive efficiency and creative innovation.

🎓 Skills & Qualifications

Education:

Experience:

  • Minimum of 5 years of professional experience in graphic design, with a significant portion focused on digital asset creation for marketing and e-commerce channels.

Required Skills:

  • Graphic Design Proficiency: Advanced skills in core design principles, including typography, layout, color theory, and visual hierarchy.

  • Digital Asset Creation: Expertise in designing for various digital platforms (web, social media, email, digital ads) and understanding platform-specific best practices.

  • Image Retouching & Editing: High proficiency in image manipulation software for retouching, color correction, and compositing.

  • Brand Consistency Management: Demonstrated ability to understand and apply brand guidelines consistently across diverse creative assets and channels.

  • Cross-functional Collaboration: Strong communication and interpersonal skills to effectively collaborate with non-design stakeholders, present ideas, and incorporate feedback.

  • Fluent English: Professional fluency in written and spoken English.

Preferred Skills:

  • Video Editing & Motion Graphics: Experience with video editing software and creating animated graphics for marketing purposes.

  • AI Tool Integration: Demonstrated curiosity and practical experience using AI tools for image generation, design ideation, or workflow enhancement.

  • E-commerce Environment Experience: Prior work experience within an international e-commerce company, understanding its unique demands and pace.

  • Campaign Production & Photoshoots: Experience contributing to or leading aspects of campaign production or photoshoots.

  • Interior Design Passion: A genuine interest and understanding of interior design principles and aesthetics, relevant to Photowall's product offering.

📝 Enhancement Note: The requirement for 5+ years of experience, coupled with the emphasis on high-output production and AI tool integration, suggests a role that values both seasoned execution skills and an innovative mindset. The preference for e-commerce experience and AI tool usage highlights the company's focus on efficiency, global reach, and leveraging emerging technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Comprehensive Showcase: A well-organized portfolio (website or PDF) is mandatory, demonstrating a range of design projects across digital and print mediums.

  • Execution Excellence: Highlight projects that showcase exceptional typography, strong layout design, and clear visual hierarchy in producing high-impact assets.

  • Brand Consistency Examples: Include case studies or examples that illustrate your ability to maintain and enforce brand guidelines across multiple channels and markets.

  • AI Tool Integration (Strong Plus): Showcase any projects where AI tools were utilized for image creation, asset adaptation, or to improve design workflow efficiency. Clearly articulate your process and the benefits derived.

  • Production Volume Demonstration: Portfolio pieces should reflect the ability to produce a high volume of assets efficiently, as expected in a production-heavy role.

Process Documentation:

  • Workflow Design & Optimization: Be prepared to discuss how you approach designing and optimizing creative workflows, particularly for high-volume asset production and adaptation across different markets.

  • System Integration & Adaptation: Demonstrate an understanding of how to adapt creative assets for various systems (e.g., e-commerce platforms, CRM, social media scheduling tools) and ensure technical compatibility.

  • Performance-Driven Design: Articulate how you consider performance metrics and user behavior when designing assets, and how you would measure the impact of your creative work.

📝 Enhancement Note: The mandatory portfolio requirement, especially with the emphasis on AI tools, signifies that Photowall views the portfolio as a critical tool for assessing a candidate's practical skills, production capacity, and forward-thinking approach to design. Candidates should select projects that directly address the responsibilities of high-volume, multi-channel asset creation and demonstrate adaptability with new technologies.

💵 Compensation & Benefits

Salary Range:

Benefits:

  • Health & Wellness: Comprehensive health insurance, potentially including dental and vision coverage.

  • Work-Life Balance: Generous paid time off (vacation days, public holidays) and flexible working hours within a hybrid model.

  • Professional Development: Opportunities for training, workshops, and access to learning resources, particularly in areas like AI tools and digital design trends.

  • Creative Environment: Access to modern design tools and technology, a collaborative workspace, and involvement in impactful global branding projects.

  • Employee Discounts: Potential for discounts on Photowall products.

Working Hours:

  • Standard full-time working hours, likely around 40 hours per week, with flexibility offered within the hybrid work arrangement. Core hours may be established for team collaboration and meetings.

📝 Enhancement Note: The salary estimate is based on data for experienced graphic designers in Stockholm, Sweden, considering the company's industry (e-commerce/design) and the role's production-heavy nature. Benefits are standard for full-time roles in Sweden, with a focus on professional development relevant to the role's requirements in AI and digital design.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-commerce, Home Decor, Interior Design, Digital Printing.

Company Size: Photowall is described as a "growing e-commerce company" with a presence in over 30 markets. This suggests a mid-sized company, likely between 50-250 employees, operating with the agility of a startup but with established global reach.

Founded: While the founding date is not specified, the company's expansion into numerous markets indicates a history of growth and successful market penetration.

Team Structure:

  • Cross-functional Collaboration: The Graphic Designer will work closely with Marketing, E-commerce, and Brand teams, indicating a matrixed or collaborative structure where various departments contribute to go-to-market strategies.

  • High-Output Environment: The company emphasizes a "fast-paced environment where things move quickly, ideas are tested, and everyone is encouraged to take ownership." This points to a culture of proactivity, autonomy, and rapid iteration.

  • Reporting: The Graphic Designer likely reports to a Creative Lead, Design Manager, or Head of Marketing/Brand, within a team that prioritizes getting things done and continuous improvement.

Methodology:

  • Data-Driven Creativity: While creative output is key, the emphasis on "performance-driven output" and "brand consistency" suggests that creative decisions are informed by data and strategic goals.

  • Agile Content Creation: The "high-output role where you’ll create and adapt assets daily across multiple markets" implies an agile approach to content production, prioritizing speed, efficiency, and scalability.

  • Innovation Focus: The explicit mention of exploring and applying AI tools signals a commitment to leveraging new technologies to enhance creative processes and efficiency.

Company Website: https://career.photowall.com

📝 Enhancement Note: The company culture appears to be dynamic, results-oriented, and focused on innovation. For a Graphic Designer, this means being comfortable with a high volume of work, adapting quickly to new tools and strategies, and collaborating effectively with diverse teams to achieve business objectives. The "Network of Design (NOD)" affiliation suggests a connection to a broader creative community or internal design network focused on pushing creative boundaries.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level to senior Graphic Designer, requiring 5+ years of experience and the ability to work independently while also collaborating effectively. It's a "production-heavy" role focused on execution but with opportunities for creative input and process improvement.

Reporting Structure: The Graphic Designer will report to a manager or lead within the marketing or creative department. They will collaborate extensively with cross-functional teams (Marketing, E-commerce, Brand), requiring strong communication skills and the ability to influence and align stakeholders on creative direction and execution.

Operations Impact: The Graphic Designer’s output directly impacts Photowall's global brand perception, customer engagement, and conversion rates across all digital and physical touchpoints. By creating high-quality, on-brand assets and exploring efficiencies through AI, they contribute significantly to the company's e-commerce performance and market expansion.

Growth Opportunities:

  • Skill Specialization: Deepen expertise in specific areas such as motion graphics, AI-driven design, or campaign asset production.

  • Creative Leadership: Transition into a Senior Graphic Designer role, leading smaller projects or mentoring junior designers.

  • Cross-functional Transition: Develop a broader understanding of marketing and e-commerce operations, potentially leading to roles in digital marketing coordination or campaign management.

  • Process Improvement: Spearhead initiatives to optimize creative workflows, implement new design tools, or refine brand asset management processes.

📝 Enhancement Note: This role offers a clear path for growth within a fast-paced e-commerce environment. The emphasis on AI and production efficiency provides opportunities to become a specialist in modern design operations, while the cross-functional collaboration fosters broader business acumen.

🌐 Work Environment

Office Type: Photowall operates a hybrid work model. This suggests a combination of in-office work for collaborative tasks, team meetings, and access to studio resources, and remote work for individual production tasks. The office is located in Skarpnäck, Stockholm.

Office Location(s): Fraktflygargatan 18, Skarpnäck, Stockholm, 128 30, Sweden. This location is likely chosen for its accessibility and suitability for a creative team environment.

Workspace Context:

  • Collaborative Spaces: The office is expected to feature spaces conducive to teamwork, brainstorming sessions, and cross-functional meetings, enabling seamless collaboration with marketing and e-commerce teams.

  • Technology & Tools: Access to up-to-date design software, hardware, and potentially specialized equipment for photography or video editing, including AI-powered design tools.

  • Creative Atmosphere: A dynamic and fast-paced environment where creativity is encouraged, and employees are empowered to take ownership of their work.

Work Schedule: A standard full-time schedule (approx. 40 hours/week) is expected, with flexibility built into the hybrid model. This allows for efficient workflow management, balancing production demands with personal needs.

📝 Enhancement Note: The hybrid model indicates a need for self-discipline and effective time management. Candidates should be comfortable working both independently and collaboratively, leveraging office time for team synergy and remote time for focused production.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Review of resume and mandatory portfolio to assess foundational skills, experience, and alignment with role requirements.

  • Portfolio Deep Dive: An interview focused on the candidate's portfolio, discussing specific projects, design choices, creative process, and problem-solving approaches. Expect questions on typography, layout, brand consistency, and any AI tool usage.

  • Skills & Scenario Assessment: Potential for a practical design exercise or scenario-based questions to evaluate problem-solving skills, speed, and ability to work within brand guidelines under pressure.

  • Cross-functional Collaboration Interview: Discussion with team members from marketing, e-commerce, or brand to assess communication style, ability to work with stakeholders, and cultural fit within the fast-paced environment.

  • Final Interview: Meeting with senior leadership to discuss overall fit, career aspirations, and alignment with Photowall's vision.

Portfolio Review Tips:

  • Curate Strategically: Select 3-5 of your strongest projects that best represent the requirements: high-volume digital asset creation, brand consistency, and ideally, AI tool usage.

  • Highlight Production Process: For each project, explain your process from brief to final asset, emphasizing efficiency, problem-solving, and how you managed multiple iterations or market adaptations.

  • Demonstrate AI Integration: If you have AI-related projects, clearly articulate the problem you were solving, the AI tools used, your specific contribution, and the impact on efficiency or creative output.

  • Showcase Typography & Layout: Dedicate specific examples to demonstrating your mastery of typography, visual hierarchy, and layout design.

  • Quantify Impact: Where possible, include metrics or results that demonstrate the effectiveness of your designs (e.g., engagement rates, conversion improvements, time saved).

Challenge Preparation:

  • Understand Photowall's Brand: Thoroughly research Photowall's website, social media, and marketing campaigns to understand their current visual identity, tone of voice, and target audience.

  • Prepare for "Adaptation" Tasks: Given the role's focus on producing assets across multiple markets, be ready for exercises that involve adapting existing creative assets for different dimensions, regions, or campaign objectives.

  • Articulate AI Strategy: Be prepared to discuss how you would approach integrating AI tools into a design workflow to increase efficiency without compromising quality or brand integrity.

  • Stakeholder Communication: Practice explaining design decisions and processes clearly and concisely to non-designers, anticipating potential questions or concerns.

📝 Enhancement Note: The emphasis on a mandatory portfolio and the potential for a design exercise highlights that Photowall prioritizes practical skills and demonstrated execution. Candidates should prepare to not only showcase their work but also explain their process, rationale, and adaptability, especially concerning new technologies like AI.

🛠 Tools & Technology Stack

Primary Tools:

  • Adobe Creative Suite: Advanced proficiency expected in Photoshop (for retouching, image manipulation, digital asset creation), Illustrator (for vector graphics, logos, layouts), and InDesign (for print collateral, multi-page documents).

  • Figma/Sketch: Experience with collaborative design tools like Figma or Sketch is highly probable for UI/UX design elements, web assets, and team collaboration.

  • Video Editing Software: Proficiency in Adobe Premiere Pro, After Effects, or similar for video editing and motion graphics.

Analytics & Reporting:

  • Basic understanding of analytics platforms: Familiarity with how design assets are tracked and measured in platforms like Google Analytics, social media analytics, or e-commerce platform dashboards.

  • Data Visualization Tools (Optional): While not a direct requirement, familiarity with tools like Tableau or Power BI could be beneficial for understanding design performance data.

CRM & Automation:

  • Digital Asset Management (DAM) Systems: Experience working with DAM systems to organize, store, and retrieve creative assets is likely.

  • Project Management Tools: Familiarity with tools like Asana, Trello, or Jira for task management and workflow tracking.

  • AI Design Tools: Specific experience or demonstrated curiosity with AI platforms such as Midjourney, DALL-E, Stable Diffusion, or AI-powered features within Adobe Creative Suite for image generation and asset creation.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is fundamental. The strong emphasis on AI tools and the need for high-volume, multi-channel asset production suggest that familiarity with collaborative design platforms and potentially DAM systems would be highly advantageous.

👥 Team Culture & Values

Operations Values:

  • Ownership & Accountability: Taking responsibility for creative output and seeing projects through to completion, demonstrating a proactive and results-driven attitude.

  • Speed & Efficiency: A commitment to producing high-quality work quickly and adapting to the fast-paced demands of an e-commerce environment, with an openness to leveraging technology for optimization.

  • Collaboration & Communication: Working effectively with diverse teams, sharing ideas openly, and providing clear, constructive feedback.

  • Continuous Improvement & Innovation: A proactive approach to learning new skills, exploring new tools (especially AI), and finding ways to enhance creative processes and outcomes.

  • Brand Integrity: A deep respect for and commitment to maintaining brand consistency and quality across all visual communications.

Collaboration Style:

  • Cross-functional Integration: Expect to work closely with marketing, e-commerce, and brand teams, requiring a collaborative approach to understand their needs and contribute design solutions that align with business goals.

  • Feedback Loops: A culture that encourages open feedback, both giving and receiving, to refine creative work and improve processes.

  • Agile Development: A willingness to work in iterative cycles, quickly testing and adapting designs based on feedback and performance data.

📝 Enhancement Note: The company values align with a modern, high-performing creative team. A candidate who is adaptable, a strong communicator, and eager to innovate with new technologies like AI will likely thrive in this environment.

⚡ Challenges & Growth Opportunities

Challenges:

  • High Volume Production: Consistently producing a large quantity of high-quality assets under tight deadlines across multiple markets can be demanding.

  • Balancing Creativity and Efficiency: Harmonizing creative vision with the need for rapid, often templated, asset creation and the integration of AI tools.

  • Maintaining Brand Consistency Globally: Ensuring a unified brand message and visual identity across diverse international markets with varying cultural nuances.

  • Adapting to Evolving Technologies: Keeping pace with rapid advancements in AI and design software and integrating them effectively into existing workflows.

Learning & Development Opportunities:

  • AI Tool Specialization: Become an expert in leveraging AI for creative workflows, potentially leading to specialized roles in AI-driven design or content generation.

  • Global Campaign Exposure: Gain experience contributing to international marketing campaigns and understanding global brand strategy.

  • Cross-functional Skill Development: Enhance understanding of e-commerce operations, marketing strategies, and performance analytics through collaboration.

  • Design System Evolution: Participate in the development and refinement of Photowall's design system and asset libraries.

📝 Enhancement Note: The role presents opportunities to tackle complex production challenges and grow in areas of high demand, such as AI in design and global e-commerce marketing. Candidates should be prepared to embrace these challenges as learning experiences.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you had to produce a high volume of creative assets under a tight deadline. How did you manage your workflow and ensure quality?" (Focus on process, time management, and quality control.)

  • "How would you approach adapting a successful marketing campaign asset from one market to another, considering cultural differences and platform variations?" (Emphasize research, cultural sensitivity, and strategic adaptation.)

Company & Culture Questions:

  • "What do you know about Photowall and our brand? How do you see your design skills contributing to our mission?" (Demonstrate thorough research and alignment with company values.)

  • "How do you approach collaborating with non-design stakeholders, such as marketing or product teams?" (Showcase communication skills, empathy, and ability to translate design concepts.)

Portfolio Presentation Strategy:

  • Structure for Impact: For each featured project, start with the objective, explain your role and process, detail your creative solutions (especially typography and layout), and conclude with the outcome or impact.

  • Quantify Achievements: Whenever possible, use data to support the success of your designs. If direct metrics aren't available, discuss how you would measure success or what feedback you received.

  • Emphasize AI Contribution: Clearly articulate your specific role and the value added by AI tools in relevant projects. Be ready to discuss potential limitations and how you overcame them.

  • Showcase Brand Adaptability: Select projects that demonstrate your ability to work within established brand guidelines while still bringing creative freshness.

📝 Enhancement Note: Interviewers will likely assess your technical skills, production efficiency, collaborative abilities, and adaptability. Be prepared to discuss your portfolio in detail, articulate your design process, and demonstrate enthusiasm for innovation, particularly concerning AI in design.

📌 Application Steps

To apply for this Graphic Designer position:

  • Submit your application through the provided link on the Photowall career site.

  • Portfolio Customization: Curate your portfolio to prominently feature projects demonstrating high-volume digital asset creation, strong typography and layout skills, and any experience with AI tools for design. Tailor your selection to align with Photowall’s brand aesthetic and e-commerce focus.

  • Resume Optimization: Ensure your resume clearly highlights your 5+ years of relevant experience, specific design software proficiencies, and achievements in fast-paced, production-heavy environments. Use keywords from the job description like "digital assets," "brand consistency," "AI tools," and "e-commerce."

  • Interview Preparation: Practice articulating your design process, presenting portfolio projects, and discussing how you would contribute to Photowall’s goals. Prepare specific examples for scenario-based questions, especially those related to collaboration and problem-solving.

  • Company Research: Thoroughly research Photowall’s products, target markets, brand identity, and recent marketing efforts. Understand their business model and how design contributes to their global e-commerce success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates must have at least 5 years of professional graphic design experience and a formal design education. A strong portfolio demonstrating typography, layout skills, and experience with AI tools is required for consideration.