Graphic Designer

NBCUniversal
Full-timeMiami, United States

📍 Job Overview

Job Title: Graphic Designer

Company: NBCUniversal

Location: Miami, Florida, United States

Job Type: Full-time, Temporary

Category: Creative & Media / Art & Design / Marketing

Date Posted: April 13, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid (4 days in office)

🚀 Role Summary

  • This role focuses on creating high-impact visual assets for integrated marketing campaigns across Telemundo's diverse media platforms, including linear TV, streaming (Peacock), digital, social media, CRM, and partnership initiatives.

  • The Graphic Designer will be responsible for ensuring brand consistency and visual appeal across all touchpoints, translating campaign objectives into compelling creative executions.

  • A strong understanding of omnichannel marketing environments is essential, requiring the ability to adapt designs for various platforms and audiences.

  • This position involves a collaborative approach to design, working closely with creative directors, producers, and editors to bring innovative campaign ideas to life.

📝 Enhancement Note: While the job title is Graphic Designer, the responsibilities clearly indicate a specialized role within marketing operations, focusing on the visual execution of Go-To-Market (GTM) strategies across multiple channels. The emphasis on "integrated marketing campaigns," "omnichannel environment," and "platform-specific assets" aligns it with operational aspects of campaign deployment and brand management.

📈 Primary Responsibilities

  • Design and produce a wide range of graphic elements, from on-air still graphics and animated packages to comprehensive campaign visuals for linear, streaming, digital, social, CRM, app, and paid media platforms.

  • Collaborate with Creative Directors and other design team members to develop innovative and engaging creative concepts and executions for integrated marketing campaigns.

  • Create platform-specific assets such as key art, social media graphics, email modules, push and in-app notifications, banners, presentation materials, and streaming end pages, ensuring brand consistency and adherence to style guides.

  • Partner with cross-functional teams to support the visual strategy for initiatives involving the Telemundo App, Peacock, and other distribution channels, ensuring accurate branding and messaging.

  • Prepare final, production-ready files for all digital, social, app, CRM, paid media, and on-air environments, ensuring technical specifications and quality standards are met.

  • Manage retouching, rendering, and delivery of creative elements, toolkits, and style guides, working with both in-house teams and external vendors.

  • Conduct detailed quality control checks to ensure all creative output meets high standards of excellence and accuracy.

  • Actively participate in brainstorms and design ideation sessions, contributing creative solutions for innovative and engaging marketing activations.

  • Support the Design Manager by completing assigned tasks and ensuring project deliverables are met within established timelines.

📝 Enhancement Note: The responsibilities highlight a need for versatile design skills applicable to a broad spectrum of marketing channels, emphasizing the operational execution of creative strategies. The mention of "platform-specific assets" and "omnichannel environment" points to the need for a designer who understands the practical application of creative work across different distribution points.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating relevant skills is paramount. Candidates with degrees in Graphic Design, Fine Arts, Marketing, or a related field will have a foundational advantage.

Experience: 3-10 years of direct experience in network or broadcast design, with a significant focus on creating integrated marketing campaigns across multiple platforms.

Required Skills:

  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) is mandatory.

  • Demonstrated expertise in motion design and animation, with a strong portfolio showcasing creative capabilities.

  • Proven experience in key art concepting and development for media and entertainment campaigns.

  • Exceptional understanding of layout, typography, and visual hierarchy.

  • Knowledge of digital asset requirements for streaming, CRM, paid media, and other digital platforms.

  • Experience in designing and executing integrated 360-degree marketing campaigns.

  • Strong attention to detail and commitment to quality control in creative production.

  • Ability to multitask effectively, manage multiple projects simultaneously, and meet tight deadlines.

Preferred Skills:

  • Familiarity with Figma and Sketch for design and prototyping.

  • Experience designing for mobile apps and user interfaces.

  • Understanding of A/B testing principles for digital creative assets.

  • Ability to work independently with limited supervision on assigned projects.

  • Strong communication skills, with the ability to articulate creative ideas and rationale clearly.

📝 Enhancement Note: The experience requirement (3-10 years) suggests a mid-level to senior role, requiring a candidate who can operate with autonomy and contribute strategically to campaign execution. The blend of design and marketing channel knowledge is key for this operations-adjacent creative role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing a minimum of 3-10 years of design work, with a strong emphasis on integrated marketing campaigns for media and entertainment.

  • Demonstrate proficiency in creating assets for linear broadcast, streaming platforms (e.g., Peacock), digital content, social media, CRM campaigns, and mobile applications.

  • Include examples of key art concepting, motion graphics, animated packages, and static graphics that highlight creative thinking and technical execution.

  • Showcase projects that required maintaining brand consistency across diverse platforms and adhering to specific style guides or campaign toolkits.

Process Documentation:

  • Portfolio pieces should implicitly or explicitly demonstrate the candidate's understanding of the design workflow from ideation to final asset delivery.

  • Include case studies or project descriptions that touch upon the process of collaborating with creative directors, producers, and editors.

  • Show examples of how the candidate prepared final production-ready files for various digital and broadcast environments, indicating an awareness of technical specifications.

  • Demonstrate the ability to manage creative assets and adhere to brand guidelines, reflecting an organized and process-oriented approach to design execution.

📝 Enhancement Note: For a role like this, the portfolio serves as a critical "process portfolio." It's not just about the final aesthetic but also about demonstrating the ability to execute creative within operational constraints (brand guidelines, platform requirements, deadlines).

💵 Compensation & Benefits

Salary Range: For a Graphic Designer with 5-10 years of experience in Miami, Florida, in the media and entertainment industry, the estimated annual salary range is typically between $70,000 and $95,000. This estimate is based on industry benchmarks for similar roles, considering the cost of living in Miami, and factoring in the specific skills required, such as motion design and integrated campaign experience.

Benefits:

  • Comprehensive health insurance (medical, dental, vision)

  • Retirement savings plan (e.g., 401(k) with company match)

  • Paid time off, including vacation, sick leave, and holidays

  • Potential for professional development and training opportunities

  • Access to employee discount programs and perks associated with NBCUniversal

Working Hours: The standard working hours are approximately 40 hours per week. However, this role requires flexibility, including the willingness to work flexible hours, late nights, and last-minute scheduling changes in a 24/7 production environment, as well as potential travel on short notice and weekends.

📝 Enhancement Note: The salary estimate is based on market data for graphic designers in Miami, FL, with 5-10 years of experience in the media/entertainment sector. The benefits are standard for a large corporation like NBCUniversal. The working hours highlight a demanding, operations-focused environment requiring flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Media & Entertainment. NBCUniversal is a global leader with a diversified portfolio spanning film, television, streaming, theme parks, and consumer products, operating across major brands like NBC, Telemundo, and Peacock.

Company Size: NBCUniversal is a very large enterprise, part of Comcast Corporation, employing tens of thousands of people globally. This scale offers significant resources, opportunities for cross-departmental collaboration, and exposure to a wide array of projects.

Founded: NBCUniversal has a long and complex history, with roots tracing back to the early days of television and film. Its current form as NBCUniversal emerged from various mergers and acquisitions, most notably Comcast's acquisition in 2011. This rich heritage is reflected in its robust brand presence and commitment to innovation.

Team Structure:

  • The Graphic Designer will likely be part of the Telemundo Creative Marketing team, a specialized unit within Telemundo Enterprises. This team is responsible for developing and executing marketing campaigns across all of Telemundo's platforms.

  • The reporting structure typically involves a Design Manager, and collaboration will extend to Creative Directors, Producers, Editors, and other marketing specialists.

Methodology:

  • Data Analysis & Insights: While not directly a data analyst role, the designer will need to understand how creative assets perform on different platforms, informing future design choices based on campaign metrics and audience engagement.

  • Workflow Planning & Optimization: The role requires efficient workflow management to handle multiple projects and deadlines, optimizing the design process for speed and quality.

  • Automation & Efficiency: Familiarity with tools like Figma or Sketch, and an understanding of digital asset management, contribute to operational efficiency in asset creation and distribution.

Company Website: https://www.nbcuniversal.com/

📝 Enhancement Note: The company context emphasizes a large, established media conglomerate. For a graphic designer, this means working within established brand frameworks and potentially large-scale, multi-platform campaigns, requiring an understanding of operational processes for asset deployment.

📈 Career & Growth Analysis

Operations Career Level: This position is a mid-level to senior Graphic Designer role, specifically focused on the operational execution of marketing campaigns across a broad range of media channels. It requires a blend of creative talent and an understanding of how design integrates into broader marketing strategies and distribution workflows.

Reporting Structure: The Graphic Designer will report to a Design Manager and will work closely with Creative Directors. This structure implies a need for strong communication and the ability to receive and implement feedback effectively, crucial for operational alignment.

Operations Impact: The Graphic Designer's work directly impacts the effectiveness of marketing campaigns by creating visually compelling assets that drive engagement, brand recognition, and conversions across linear, digital, and social platforms. Their ability to translate marketing objectives into impactful visuals is key to the operational success of GTM strategies.

Growth Opportunities:

  • Specialization: Develop expertise in specific areas such as motion graphics for streaming, interactive design for apps, or data-driven visual storytelling for CRM campaigns.

  • Leadership: Potential to move into Senior Graphic Designer roles, Art Director positions, or Design Managerial roles, leading creative teams and overseeing campaign visual strategies.

  • Skill Development: Opportunities to learn new design software, explore emerging visual trends, and gain deeper insights into the media and entertainment industry's marketing operations and GTM processes.

📝 Enhancement Note: This role offers a pathway to specialized creative operations within a large media organization. Growth opportunities focus on deepening creative expertise or moving into leadership within the creative or marketing operations functions.

🌐 Work Environment

Office Type: This is a hybrid role, meaning the designer will split their time between working remotely and in the office. The office environment is expected to be collaborative and dynamic, typical of a major media company.

Office Location(s): The primary work location is Miami, Florida, specifically at the address 2350 NW 117 Place, Miami, Florida 33182. This location is central to Telemundo's operations in the region.

Workspace Context:

  • The office workspace is designed to foster collaboration, with opportunities to interact directly with design teams, creative directors, and marketing stakeholders.

  • Access to standard design software and hardware will be provided. Familiarity with cloud-based collaboration tools (like Figma) is beneficial for seamless integration.

  • The environment is fast-paced, demanding creativity under pressure, and requires active participation in team discussions and brainstorming sessions.

Work Schedule: While a standard 40-hour work week is typical, the role demands significant flexibility. This includes being available for late-night work, last-minute scheduling changes, and potentially weekend work to meet the demands of a 24/7 production and broadcast environment.

📝 Enhancement Note: The hybrid aspect highlights a modern work arrangement, but the emphasis on flexibility and 24/7 production indicates a demanding operational pace. Candidates should be prepared for a schedule that may not always be standard 9-to-5.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Likely a review of your resume and portfolio to assess basic qualifications and creative fit. Be prepared to highlight your most relevant integrated campaign and omnichannel design experience.

  • Portfolio Presentation/Creative Challenge: Candidates will likely be asked to present their portfolio, discussing specific projects, their design process, and the impact of their work. A creative challenge or a take-home assignment may be given to assess problem-solving skills and design execution under specific parameters.

  • Team/Manager Interviews: Interviews with the Design Manager, Creative Directors, and potentially other team members to evaluate technical skills, collaboration style, and cultural fit within the Telemundo Creative team.

  • Final Interview: May involve higher-level management to discuss career aspirations and overall fit within NBCUniversal.

Portfolio Review Tips:

  • Curate Strategically: Select 3-5 of your strongest projects that best demonstrate your experience with integrated marketing campaigns across linear, digital, social, and CRM platforms. Prioritize work relevant to media and entertainment.

  • Highlight Process & Impact: For each project, articulate the brief, your role, the creative process, challenges faced, solutions implemented, and quantifiable results or impact (e.g., engagement rates, brand awareness lift).

  • Showcase Versatility: Include examples of different asset types (key art, motion graphics, social assets, etc.) to demonstrate your range and adaptability.

  • Technical Proficiency: Ensure your portfolio clearly shows your command of Adobe Creative Suite and any other relevant tools (Figma, Sketch).

  • Brand Consistency: Emphasize projects where you successfully maintained brand consistency across multiple touchpoints.

Challenge Preparation:

  • Understand the Brief: Carefully read and understand any creative challenge requirements, paying close attention to target audience, platforms, and brand guidelines.

  • Focus on GTM: Frame your solution within the context of a Go-To-Market strategy, explaining how your design supports campaign objectives.

  • Articulate Rationale: Be ready to clearly explain the "why" behind your design choices – your strategic thinking, creative decisions, and how the design addresses the brief.

  • Time Management: Practice creating assets within a defined timeframe, as this will be a key aspect of the challenge.

📝 Enhancement Note: The interview process for a creative role like this heavily relies on the portfolio. Candidates need to present not just finished work but also the strategic thinking and operational execution behind it.

🛠 Tools & Technology Stack

Primary Tools:

  • Adobe Creative Suite: Essential proficiency in Photoshop, Illustrator, InDesign, and After Effects for graphic creation, editing, and motion design.

  • Motion Graphics Software: After Effects is key, with potential use of plugins for advanced animation and visual effects.

  • Prototyping Tools: Familiarity with Figma and Sketch is preferred for collaborative design and rapid prototyping, especially for digital and app assets.

Analytics & Reporting:

  • While not a primary reporting tool user, the designer should understand how to interpret basic analytics related to digital asset performance (e.g., click-through rates, engagement metrics) to inform design iterations.

CRM & Automation:

  • Understanding of how design assets are implemented within CRM platforms (e.g., email marketing modules) and digital advertising platforms (e.g., banner ads).

Other Tools:

  • Experience with digital asset management (DAM) systems is advantageous for organizing and distributing creative assets.

  • Familiarity with project management tools (e.g., Asana, Trello) for tracking project progress.

📝 Enhancement Note: The tool stack is heavily design-focused but includes an awareness of how these tools integrate into broader marketing operations and digital platforms.

👥 Team Culture & Values

Operations Values:

  • Excellence & Quality: A commitment to high-quality design and meticulous attention to detail, ensuring all creative output meets rigorous standards.

  • Collaboration: Fostering a team-oriented environment where designers, producers, and directors work together effectively to achieve common goals.

  • Innovation: Encouraging creative thinking and the exploration of new visual ideas and technologies to push the boundaries of campaign design.

  • Adaptability: Embracing change and quickly adapting to new project requirements, platforms, and evolving creative briefs in a dynamic industry.

  • Efficiency: Streamlining design processes and workflows to deliver high-quality assets on time and within budget constraints.

Collaboration Style:

  • Cross-functional Integration: Actively engaging with marketing, digital, social media, and CRM teams to ensure visual strategies align with overall campaign objectives.

  • Feedback Exchange: Open to constructive criticism and providing thoughtful feedback to peers and collaborators to enhance creative output.

  • Knowledge Sharing: Willingness to share design techniques, insights, and best practices with team members to foster collective growth and improve operational efficiency.

📝 Enhancement Note: The culture emphasizes a blend of creative excellence and operational efficiency, critical for a design role supporting large-scale marketing campaigns.

⚡ Challenges & Growth Opportunities

Challenges:

  • Pace & Volume: Managing a high volume of diverse design requests under tight deadlines in a 24/7 production environment. Mitigation involves strong organizational skills, prioritization, and effective time management.

  • Brand Consistency: Maintaining visual integrity and brand consistency across numerous platforms and campaign iterations, requiring a deep understanding of brand guidelines and meticulous execution.

  • Adapting to New Technologies: Staying current with evolving digital platforms, design software, and creative trends to ensure assets are modern and effective. Continuous learning is key.

  • Cross-Departmental Communication: Effectively translating needs and feedback between creative and non-creative teams (e.g., marketing, sales) to ensure designs meet strategic objectives.

Learning & Development Opportunities:

  • Advanced Design Workshops: Access to internal or external training on advanced motion graphics, UI/UX design, or new creative software.

  • Industry Conferences: Opportunities to attend media and design industry events to stay abreast of trends and network with peers.

  • Mentorship: Potential to be mentored by senior designers or creative directors, gaining insights into career progression and strategic creative thinking.

  • Cross-functional Exposure: Opportunities to work on projects involving different business units within NBCUniversal, broadening understanding of media operations.

📝 Enhancement Note: The challenges are typical of a fast-paced creative operations role, emphasizing the need for resilience, adaptability, and continuous skill development.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you had to create assets for an integrated marketing campaign across multiple platforms. What were the key challenges, and how did you ensure brand consistency?" (Focus on process, platform adaptation, and brand adherence.)

  • "How do you approach designing for different audiences across linear TV, social media, and CRM?" (Highlight your understanding of channel-specific design needs and user behaviors.)

Company & Culture Questions:

  • "What interests you about working for Telemundo/NBCUniversal, and what do you admire about our creative output?" (Research recent Telemundo campaigns and their visual style.)

  • "How do you handle receiving constructive criticism on your designs, especially when working under pressure?" (Emphasize your ability to collaborate and iterate based on feedback.)

Portfolio Presentation Strategy:

  • Storytelling: Structure your portfolio presentation as a narrative. For each project, explain the "why" (the challenge/objective), the "how" (your process, tools, and solutions), and the "what" (the outcome/impact).

  • Quantify Impact: Whenever possible, use data to support the effectiveness of your designs. Mention engagement rates, click-through rates, or any other relevant metrics.

  • Showcase Versatility: Highlight a range of projects that demonstrate your proficiency across different platforms and asset types.

  • Conciseness: Be mindful of time. Practice your presentation to ensure it's impactful and efficient, focusing on your most relevant and compelling work.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative talent, strategic thinking, and operational execution, showcasing how the candidate can effectively contribute to the company's GTM efforts.

📌 Application Steps

To apply for this Graphic Designer position:

  • Submit your application through the provided link on the SmartRecruiters platform.

  • Curate Your Operations-Focused Portfolio: Select 3-5 key projects that best illustrate your experience with integrated marketing campaigns across linear, digital, social, and CRM platforms. Emphasize projects relevant to media and entertainment, and be ready to discuss the strategic thinking and operational execution behind each piece.

  • Optimize Your Resume: Tailor your resume to highlight keywords from the job description, such as "integrated marketing," "omnichannel," "motion design," "Adobe Creative Suite," and specific platform experience (streaming, digital, social). Quantify achievements where possible.

  • Prepare Your Presentation: Practice walking through your portfolio, focusing on telling a clear story for each project: the challenge, your role, the process, and the impact. Be ready to articulate your design rationale and demonstrate your understanding of the operational execution of creative assets.

  • Research NBCUniversal/Telemundo: Familiarize yourself with NBCUniversal's brands, Telemundo's recent campaigns, and their overall creative output. Understand their target audiences and marketing strategies to better align your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates must have 3-10 years of experience in broadcast design with strong proficiency in Adobe Creative Suite and motion design. A portfolio demonstrating excellent design skills and the ability to work in a hybrid environment in Miami, Florida, is required.