Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Lakiotis S.A.

Location: Aspropyrgos, Attica, Greece

Job Type: Full-time

Category: Marketing / Creative / Design Operations

Date Posted: June 1, 2026

Experience Level: 3-5 Years

🚀 Role Summary

• Drive visual communication strategy through compelling graphic design for various marketing channels, including digital and print.

• Develop and maintain a strong, consistent brand identity across all company touchpoints, ensuring aesthetic coherence.

• Create engaging visual assets for e-commerce platforms, product launches, and commercial campaigns to enhance customer experience and drive sales.

• Collaborate with internal teams and external partners to manage the production of promotional materials and ensure high-quality execution.

• Stay abreast of design trends and e-commerce best practices to infuse modern, commercially effective design into all creative outputs.

📝 Enhancement Note: This role is positioned within a company that emphasizes its strong market presence in tiles and sanitary ware, extensive retail network, and advanced e-shop. The Graphic Designer will play a pivotal role in translating these business strengths into impactful visual narratives, supporting both traditional and digital marketing efforts. The focus on "commercial design" and "performance campaigns" suggests a need for designs that not only look good but also drive measurable business outcomes, aligning with GTM (Go-To-Market) operational objectives.

📈 Primary Responsibilities

• Design and produce creative materials for newsletters, e-shop banners (using MailerLite), corporate presentations, and printed promotional materials (including POS displays).

• Develop and evolve visual concepts in alignment with Lakiotis S.A.'s established brand identity.

• Ensure aesthetic consistency across all communication channels, from digital platforms to physical retail spaces.

• Create compelling visual content for products, new launches, and commercial campaigns, directly supporting sales and marketing initiatives.

• Support the e-shop by designing visual assets, landing pages, and promotional content to optimize user experience and conversion rates.

• Monitor current design trends and apply contemporary creative approaches to maintain a fresh and competitive visual presence.

• Coordinate with external partners and suppliers for printing, production, and other design-related services, managing project timelines and quality.

• Contribute to the in-house marketing team's efforts, participating in the conceptualization and execution of marketing projects.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer who can operate effectively within a fast-paced retail and e-commerce environment. The mention of "MailerLite" suggests a specific tool for email marketing, and the emphasis on "POS" and "e-shop banners" highlights the blend of physical and digital marketing responsibilities. The expectation to "support the e-shop with visual assets" and create "landing pages" points to a role deeply integrated with digital marketing operations and GTM strategies.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field is typically expected for roles requiring 3-5 years of professional experience.

Experience: 3-5 years of proven experience in a Graphic Designer role, with a strong emphasis on commercial applications and digital marketing environments.

Required Skills:

• Expert proficiency in Adobe Photoshop.

• Expert proficiency in Adobe Illustrator.

• Expert proficiency in Adobe InDesign.

• Proficient use of Adobe Acrobat.

• Strong understanding of digital marketing principles and e-commerce operations.

• Experience in designing creatives for social media platforms and performance-based advertising campaigns.

• Ability to produce modern, commercially driven design solutions.

• Proven experience in branding and corporate identity development and application.

• Solid knowledge of typography, composition, and visual hierarchy principles.

• Demonstrated ability to manage multiple projects simultaneously and meet strict deadlines.

• Excellent teamwork and communication skills.

Preferred Skills:

• Experience with MailerLite for email newsletter design.

• Familiarity with SAP S4 Hana, indicating a potential need for integration with enterprise resource planning systems for asset management or campaign planning.

• Experience in designing for retail environments, including POS materials and in-store displays.

• Basic understanding of UX/UI principles for landing page design.

• Familiarity with content management systems (CMS) for e-commerce platforms.

📝 Enhancement Note: The requirement for 3-5 years of experience, coupled with expert knowledge of the Adobe Creative Suite and a strong portfolio, suggests this role is not entry-level. The emphasis on "commercial design" and "performance campaigns" indicates that candidates with a track record of contributing to measurable business results through their design work will be highly valued. The mention of "SAP S4 Hana" is unusual for a pure graphic design role but suggests the company's commitment to integrated business systems, implying designers might need to understand how their assets fit into broader operational workflows.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of projects demonstrating expertise in branding and corporate identity application across various media (print and digital).

• Case studies highlighting the design process for e-commerce banners, landing pages, and promotional materials, emphasizing user engagement and conversion.

• Examples of creative collateral for product launches and commercial campaigns, showcasing the ability to translate marketing objectives into visual outcomes.

• Demonstrations of design for digital marketing channels, including social media creatives and performance campaign assets, with an emphasis on A/B testing suitability.

Process Documentation:

• Showcase examples of how design briefs were translated into final creative outputs, detailing the conceptualization and iteration phases.

• Include examples of maintaining brand guidelines and ensuring design consistency across diverse projects and channels.

• Present workflows for collaborating with marketing teams and external vendors, illustrating project management and communication strategies.

• Provide evidence of adapting designs for different platforms and media, demonstrating an understanding of technical specifications and best practices for each.

📝 Enhancement Note: For this role, a portfolio is not just a collection of work but a demonstration of a candidate's ability to execute design tasks that directly support business objectives. The hiring team will likely look for evidence of a structured design process, from brief interpretation to final asset delivery, and the ability to articulate how their designs contribute to marketing and sales goals. The inclusion of "performance campaigns" suggests an expectation that the portfolio will also hint at an understanding of data-driven design decisions.

💵 Compensation & Benefits

Salary Range: Based on the experience level (3-5 years), location (Aspropyrgos, Greece), and the nature of the role within a leading company, an estimated annual gross salary range in Greece would be between €22,000 and €30,000. This range can fluctuate based on the candidate's specific portfolio, interview performance, and the company's compensation structure.

Benefits:

• Meal or Coffee Ticket: A monthly allowance to cover daily food or beverage expenses, enhancing work-life balance.

• Professional Development Opportunities: Access to training, workshops, and potentially industry conferences to foster skill enhancement and career growth.

• Modern Working Environment: Opportunity to work in a contemporary and well-equipped office setting with advanced digital tools.

• Career Growth Prospects: Potential for advancement within the marketing and design team as the company continues to grow and invest in its operations.

• Stable Employment: A secure position within a reputable, award-winning company with a long history in the Greek market.

• Participation in Sustainability Initiatives: Involvement in a company committed to environmental responsibility through solar power and recycling programs.

Working Hours: The role is full-time, typically corresponding to 40 hours per week, aligning with standard business operating hours in Greece (e.g., Monday to Friday, 9:00 AM to 5:00 PM, with potential variations).

📝 Enhancement Note: The salary estimate is based on research of average graphic designer salaries in Greece for candidates with 3-5 years of experience, considering the cost of living in the Attica region and the company's standing as a leading enterprise. The benefits listed are directly from the provided input, emphasizing aspects particularly appealing to creative professionals seeking stability and growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Tiles and Sanitary Ware Retail. Lakiotis S.A. operates in a competitive market where visual appeal, product quality, and customer experience are paramount. Their strong presence suggests a focus on brand reputation, market leadership, and customer loyalty.

Company Size: Lakiotis S.A. is described as one of the largest commercial companies in Greece, ranking among the top 400. This indicates a substantial organization with established processes, a significant employee base, and a structured operational framework.

Founded: Established over 45 years ago, Lakiotis S.A. has a long-standing history and deep roots in the Greek market, suggesting a culture of stability, experience, and long-term vision. They have received awards for business excellence and sustainable growth.

Team Structure:

• The Graphic Designer will be part of an in-house marketing team, implying a collaborative environment where creative professionals work alongside marketing strategists and campaign managers.

• The team likely operates with a degree of autonomy, supported by broader company resources and infrastructure (e.g., SAP S4 Hana for operations).

Methodology:

• Data-Driven Processes: The company highlights its use of "data-driven processes" and advanced digital tools like SAP S4 Hana, suggesting that design decisions may be informed by performance metrics and analytics.

• Workflow Optimization: With a focus on efficiency and modern logistics, the company likely values streamlined workflows and the adoption of best practices in design production and asset management.

• Innovation and Sustainability: Lakiotis S.A. invests in technology and innovation, including sustainability initiatives (solar power, recycling), indicating a forward-thinking approach that may influence creative direction and project themes.

Company Website: https://www.lakiotis.gr/

📝 Enhancement Note: The company's long history, market leadership, and awards suggest a culture that values professionalism, quality, and sustained success. The emphasis on "modern working environment," "digital tools," and "data-driven processes" indicates an organization that is evolving and embraces technological advancements, which is crucial for a design role supporting dynamic marketing efforts.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer, requiring 3-5 years of experience. It is a specialist role focused on executing design tasks that directly support marketing and sales operations. The responsibility for creating assets for e-commerce, performance campaigns, and corporate presentations places it at a level where independent work and creative problem-solving are expected.

Reporting Structure: The Graphic Designer will likely report to the Marketing Manager or Head of Marketing, within a dedicated in-house marketing team. This structure allows for direct collaboration with marketing strategists and campaign execution leads.

Operations Impact: The Graphic Designer's work directly impacts the company's brand perception, customer engagement, and sales performance. By creating compelling visuals for the e-shop, promotional materials, and digital campaigns, this role contributes significantly to lead generation, conversion rates, and overall revenue growth, playing a key role in the Go-To-Market (GTM) strategy execution.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas such as e-commerce design, performance marketing creatives, or branding consistency management.

• Skill Development: Opportunities to learn new design tools, explore advanced techniques, and gain insights into digital marketing analytics and user experience design through training and project involvement.

• Leadership Potential: With proven success and experience, there may be opportunities to take on more complex projects, mentor junior designers, or move into a Senior Graphic Designer or Art Director role within the marketing team.

• Cross-Functional Exposure: Gain exposure to broader marketing strategies, campaign planning, and business operations through collaboration with other departments.

📝 Enhancement Note: The career path for a Graphic Designer at a company like Lakiotis S.A. often involves deepening technical skills and strategic design thinking. The emphasis on e-commerce and performance marketing suggests that designers who can demonstrate an understanding of these operational areas will have better growth prospects. The company's commitment to "professional development" and "career growth prospects" indicates a supportive environment for talent development.

🌐 Work Environment

Office Type: The role is based on-site in Aspropyrgos, Attica, Greece. This suggests a traditional office setting within the company's headquarters or a dedicated operational facility.

Office Location(s): Aspropyrgos, Attica, Greece. This location is accessible within the greater Athens metropolitan area, and the company's description of "modern logistics" and "digital tools" implies a well-equipped and potentially spacious facility.

Workspace Context:

• Collaborative Environment: The designer will work within an in-house marketing team, fostering a collaborative atmosphere where ideas are shared and projects are developed collectively.

• Tools and Technology: Access to modern design software (Adobe Creative Suite) and potentially company-wide systems like SAP S4 Hana, indicating a technologically advanced workspace.

• Team Interaction: Opportunities for regular interaction with marketing professionals, campaign managers, and other stakeholders to discuss project requirements, provide creative input, and align on visual strategies.

Work Schedule: The work schedule is full-time, likely adhering to standard business hours (e.g., Monday to Friday, 9 AM to 5 PM). While not explicitly stated as flexible, the emphasis on deadlines implies a need for efficient time management within the established work hours.

📝 Enhancement Note: The on-site requirement indicates that candidates must be able to commute to Aspropyrgos. The description of a "modern working environment" and "digital tools" suggests that the workspace is designed to support creative and efficient work, which is crucial for a design role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess qualifications, experience, and creative style against job requirements.

• Technical/Creative Assessment: A practical design exercise or case study may be administered to evaluate problem-solving skills, creative approach, and proficiency with design tools. This could involve creating a specific asset or concept based on a brief.

• Interviews: One or more interviews with the hiring manager (likely Marketing Manager) and potentially other members of the marketing team to discuss experience, portfolio, cultural fit, and understanding of marketing objectives.

• Final Evaluation: Assessment of overall suitability, including communication skills, ability to work collaboratively, and alignment with company values.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest, most relevant projects that showcase your skills in commercial design, branding, e-commerce, and digital marketing campaigns.

• Showcase Process: For key projects, briefly outline the brief, your approach, the challenges faced, and the final outcome, highlighting how your design contributed to business goals.

• Highlight ROI: Where possible, include metrics or results that demonstrate the effectiveness of your designs (e.g., increased click-through rates for banners, engagement rates for social media posts).

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, whether it's a digital PDF or an online platform.

• Tailor to Lakiotis: Consider including or emphasizing projects that align with the retail, tiles, and sanitary ware industry, or that demonstrate an understanding of performance-driven design.

Challenge Preparation:

• Understand the Brief: Carefully read and analyze any design challenge provided. Ask clarifying questions if needed.

• Focus on Commerciality: Remember that Lakiotis S.A. is a business. Your design solutions should be effective, not just aesthetically pleasing. Consider conversion, brand consistency, and marketing objectives.

• Time Management: Allocate your time wisely to ensure you can complete the core requirements of the challenge within the given timeframe.

• Articulate Your Choices: Be prepared to explain your design decisions, rationale, and how your work aligns with the company's brand and objectives.

📝 Enhancement Note: The interview process for a design role like this will heavily emphasize the portfolio. Candidates should be prepared to not only show their work but also to discuss the strategy behind it, its impact, and their role in the execution. The mention of "performance campaigns" and "e-commerce" suggests that a data-informed approach to design will be highly valued.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: For image editing, manipulation, and digital asset creation.

• Adobe Illustrator: For vector graphics, logos, illustrations, and scalable design elements.

• Adobe InDesign: For layout design, brochures, presentations, and multi-page documents.

• Adobe Acrobat: For creating, editing, and managing PDF files, essential for print-ready assets and document sharing.

Analytics & Reporting:

• While not explicitly listed as design tools, the role's connection to performance campaigns and e-commerce implies familiarity with or the ability to interpret data from:
  • Web Analytics Tools: (e.g., Google Analytics) to understand user behavior on landing pages and the e-shop.
  • E-commerce Platform Analytics: To track performance of banners and promotional materials.
  • MailerLite Analytics: To review the performance of email newsletters and associated creatives.

CRM & Automation:

• MailerLite: Specifically mentioned for newsletters, indicating familiarity with email marketing automation platforms.

• SAP S4 Hana: While an ERP system, it represents the company's broader operational infrastructure. Designers may need to understand how assets are managed or integrated within such systems, or at least recognize its importance in the company's operational landscape.

📝 Enhancement Note: The core requirement is deep proficiency in the Adobe Creative Suite. Familiarity with e-commerce platforms and specific marketing automation tools like MailerLite is crucial. The mention of SAP S4 Hana, while an operational tool rather than a design one, signals that the company operates with sophisticated enterprise systems, and designers should be aware of this context.

👥 Team Culture & Values

Operations Values:

• Excellence in Execution: A commitment to producing high-quality, professional design work that meets business objectives and upholds brand standards.

• Collaboration and Teamwork: Valuing open communication, idea sharing, and mutual support within the marketing team and across departments to achieve common goals.

• Data-Informed Creativity: Utilizing insights from performance data and market trends to guide design decisions and ensure creative outputs are effective and impactful.

• Efficiency and Adaptability: Embracing streamlined processes, meeting deadlines, and adapting to evolving market demands and design trends.

• Brand Stewardship: Acting as custodians of the Lakiotis S.A. brand, ensuring consistency and integrity in all visual communications.

Collaboration Style:

• Cross-Functional Integration: Working closely with marketing strategists, e-commerce managers, and potentially sales teams to align design efforts with campaign objectives and business needs.

• Feedback-Driven Improvement: Open to constructive feedback on designs and actively participating in review sessions to refine creative concepts and ensure stakeholder satisfaction.

• Knowledge Sharing: Contributing to a team environment where design best practices, new trends, and project learnings are shared to foster collective growth and innovation.

📝 Enhancement Note: The company's emphasis on being a leading enterprise, its awards, and its investment in technology suggest a culture that values professionalism, continuous improvement, and strategic execution. For a designer, this translates to an environment where their work is recognized as integral to the business's success and where collaboration is key to achieving impactful results.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Commerciality: The primary challenge will be to create visually appealing designs that also drive measurable business results (conversions, engagement) in a competitive retail and e-commerce landscape.

• Maintaining Brand Consistency: Ensuring that the visual identity remains cohesive across a wide range of applications, from digital banners to print collateral and corporate presentations, while adapting to different campaign needs.

• Managing Multiple Projects and Deadlines: Effectively prioritizing tasks and managing workload to deliver high-quality assets on time for various marketing initiatives and product launches.

• Adapting to Evolving Trends: Staying current with rapid changes in digital design, e-commerce user experience, and marketing campaign strategies to keep the brand's visual presence fresh and effective.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to refine skills in specific software features, explore new design methodologies, and experiment with cutting-edge visual styles.

• E-commerce & Digital Marketing Insights: Gaining a deeper understanding of how design impacts user journeys, conversion rates, and campaign performance through hands-on project experience and potential training.

• Brand Strategy: Developing a stronger strategic perspective on how visual design contributes to overall brand perception and business objectives.

• Industry Exposure: Participating in relevant industry events or workshops to stay updated on design trends and best practices in retail and digital marketing.

📝 Enhancement Note: The challenges are framed to highlight areas where a proactive and skilled designer can demonstrate value. The growth opportunities are linked to the company's commitment to professional development and the dynamic nature of the role, suggesting a path for continuous learning and career progression within the marketing and design function.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance a client's creative vision with specific commercial objectives. How did you approach it, and what was the outcome?" (Focus on your process for translating briefs into effective, results-driven designs.)

• "How do you ensure brand consistency across diverse marketing channels and collateral? Can you provide an example from your portfolio?" (Highlight your understanding of brand guidelines and your systematic approach to maintaining visual integrity.)

Company & Culture Questions:

• "What do you know about Lakiotis S.A. and our position in the market? How do you see graphic design contributing to our brand's success?" (Research the company's products, market share, awards, and values. Connect your skills to their business goals.)

• "How do you approach collaboration within a marketing team? Describe a situation where you worked with other departments to achieve a project goal." (Emphasize your teamwork, communication skills, and ability to integrate with broader operational teams.)

Portfolio Presentation Strategy:

• Narrative Flow: Structure your portfolio presentation to tell a story for each project, starting with the challenge/objective, detailing your creative process, and concluding with the outcome and impact.

• Quantify Impact: Whenever possible, use data or metrics to demonstrate the success of your designs. For example, "This banner campaign resulted in a 15% increase in click-through rates."

• Showcase Versatility: Highlight a range of projects that demonstrate your ability to work across different media (digital, print) and for various purposes (branding, e-commerce, campaigns).

• Explain Your "Why": Be ready to articulate the strategic thinking behind your design choices, demonstrating that you understand the "why" behind the brief and how your design solves a problem or achieves a goal.

• Technical Proficiency: Briefly touch upon the tools and techniques you used, especially if they are relevant to the specific requirements of the role (e.g., mastery of Adobe Suite, experience with MailerLite).

📝 Enhancement Note: The interview preparation advice focuses on demonstrating not just design skills but also strategic thinking, business acumen, and an understanding of how design contributes to operational and revenue goals. Candidates should prepare to discuss their portfolio in detail, linking their creative work to tangible business outcomes.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your submitted portfolio is tailored to Lakiotis S.A., highlighting projects relevant to retail, e-commerce, and commercial campaign design. If possible, include examples that demonstrate an understanding of the tiles and sanitary ware industry.

• Resume Optimization: Update your resume to clearly articulate 3-5 years of relevant graphic design experience, emphasizing skills in Adobe Creative Suite, digital marketing, e-commerce, and brand identity. Quantify achievements where possible.

• Interview Preparation: Practice discussing your portfolio projects, focusing on your design process, strategic thinking, and the business impact of your work. Prepare concise answers to common interview questions related to creativity, collaboration, and problem-solving.

• Company Research: Thoroughly research Lakiotis S.A., understanding their brand, market position, recent campaigns, and company values. This will help you tailor your responses and demonstrate genuine interest during the interview.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.