Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: John Gore Organization

Location: New York, NY, United States

Job Type: Part-time

Category: Marketing Operations / Creative Services

Date Posted: July 31, 2026

Experience Level: Entry-level to Junior (0-2 years)

Remote Status: Hybrid (4 days in-office expected)

🚀 Role Summary

• This role is crucial for the Marketing division of Broadway Across America (BAA), a leader in touring Broadway productions across North America.

• The Graphic Designer will be responsible for conceptualizing, designing, and coding marketing collateral to support regional marketing campaigns for hundreds of performances.

• Key focus areas include creating visually appealing and functional assets such as responsive emails, digital display ads, print materials, social media graphics, and basic video editing.

• The position requires a strong understanding of graphic design fundamentals, web design principles, and the ability to collaborate effectively within a creative team and with regional marketing departments.

📝 Enhancement Note: While the job title is "Graphic Designer," the responsibilities and required skills, particularly HTML coding and web design, position this role within the broader scope of Marketing Operations or Creative Services, focusing on the execution of marketing initiatives through digital and print assets. The hybrid work arrangement with a significant in-office expectation suggests a collaborative and hands-on approach within the creative team.

📈 Primary Responsibilities

• Conceptualize, design, and execute a wide range of marketing collateral, including:

  • Responsive and accessible emails for marketing campaigns.
  • Digital display advertisements for various online platforms.
  • Print materials such as flyers, posters, and brochures.
  • Social media graphics tailored for different platforms.
  • Basic video editing for promotional content.

• Ensure all created assets strike a balance between the show's key artwork aesthetic and the local brand's identity in the target market.

• Implement HTML coding for email campaigns and potentially web elements, ensuring cross-browser compatibility and responsiveness.

• Receive and incorporate feedback from the Director of Creative, Senior Graphic Designer, regional marketing teams, and production stakeholders to refine designs.

• Manage personal workload effectively, prioritizing tasks to ensure timely completion of projects from initial concept through to final delivery.

• Collaborate closely with regional marketing teams to understand their local marketing initiatives and provide necessary creative support and collateral.

• Maintain organized and future-proof work files, project layers, and assets for efficient use by self and other team members.

• Contribute to maintaining brand consistency across all marketing materials for Broadway Across America and its associated productions.

📝 Enhancement Note: The emphasis on "responsive and accessible emails," "digital display ads," and "HTML coding" points towards a need for skills that bridge traditional graphic design with digital marketing execution, a common requirement in Marketing Operations or Digital Marketing roles. The expectation to "future-proof and understandably organize work, files, project layers" highlights the importance of efficient workflow management and asset organization, critical for operations.

🎓 Skills & Qualifications

Education:

• Undergraduate or associate’s degree in Graphic Design or a related field is preferred. Experience:

• Required: Graphic design work experience, including freelance, full-time, part-time, or internship employment.

• Demonstrated experience in HTML coding for emails and/or websites is essential. Required Skills:

• Graphic Design Fundamentals: Basic knowledge of layouts, typography, composition, color theory, and other core design principles.

• Adobe Creative Suite Proficiency: Strong proficiency in InDesign, Photoshop, and Illustrator is mandatory.

• HTML Coding: Knowledge and proficiency in HTML coding for emails, websites, and other digital applications is a must.

• Web Design Principles: Understanding of web and mobile responsive design concepts and best practices.

• Visual Aesthetics: Strong eye for compelling visual design and ability to create attractive marketing materials.

• Communication Skills: Excellent writing, editing, and proofreading skills for clear communication and feedback incorporation.

• Adaptability & Time Management: Ability to multi-task, work under strict deadlines, and adapt to changing circumstances or workloads.

• Organization: Ability to future-proof and organize work, files, and project layers effectively for self and team use.

Preferred Skills:

• Motion Graphics & Video Editing: Experience with After Effects and Premiere Pro.

• Web Technologies: Knowledge of HTML5, JavaScript, WordPress, and CSS.

📝 Enhancement Note: The requirement for "HTML coding" and "web and mobile responsive design" alongside traditional graphic design skills indicates a need for a candidate who can execute digital marketing assets end-to-end. The "preferred skills" also align with digital marketing operations, suggesting opportunities for growth into more complex digital asset creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A compelling portfolio showcasing a range of graphic design work is essential.

• The portfolio should demonstrate the ability to balance aesthetic appeal with functional requirements for marketing collateral.

• Include examples of responsive email designs and digital display ads.

• Showcase projects where you’ve applied an understanding of typography, layout, and color theory effectively.

• Provide examples that highlight your ability to adapt design to different brand identities and show artwork. Process Documentation:

• While formal process documentation is not explicitly required, the ability to organize and future-proof work files, project layers, and assets is critical.

• Be prepared to discuss your personal workflow for managing projects from concept to completion, including how you incorporate feedback.

• Demonstrate an understanding of how to create accessible design assets, which implies a process for considering diverse user needs.

📝 Enhancement Note: The primary "portfolio requirement" is a demonstration of design skills and versatility. The "process" aspect is more about personal workflow organization and the ability to create assets that meet specific functional and accessibility needs, rather than formal process documentation.

💵 Compensation & Benefits

Salary Range:

• $26.50 per hour. Benefits:

• As a part-time employee, benefits may vary. Typical benefits for part-time roles in this industry and location could include:

  • Paid time off (accrued based on hours worked).

  • Potential for paid holidays.

  • Access to employee discounts for Broadway shows and events.

  • Opportunities for professional development and training.

  • Commuter benefits or assistance may be available. Working Hours:

• This is a part-time position. The description implies a standard work week, likely around 20-25 hours, with an expectation of 4 days in the office per week. The total working hours are not explicitly defined but are assumed to be less than full-time (40 hours).

📝 Enhancement Note: The salary is explicitly stated as $26.50/hour. Given the New York City location and the nature of the role, this hourly rate is competitive for an entry-level to junior graphic designer with HTML skills. The hybrid work arrangement (4 days in-office) is a key detail for candidates to consider regarding their work-life balance and commute.

🎯 Team & Company Context

🏢 Company Culture

Industry: Live Entertainment / Theatre Production & Marketing

Company Size: The John Gore Organization is a significant entity in the theatre world, operating Broadway Across America (BAA) which presents in 47 regional markets and owns/operates five historic theaters. BAA also has a database of 4 million ticket buyers. This indicates a large organization with a substantial operational footprint.

Founded: The John Gore Organization's history and founding date are not specified, but its current structure suggests a well-established presence in the industry.

Team Structure:

• The Graphic Designer will be part of the Marketing division of Broadway Across America (BAA).

• They will work within an in-house creative team, reporting to a Director of Creative and collaborating with a Senior Graphic Designer.

• The role involves significant collaboration with national and regional marketing teams, as well as production stakeholders. Methodology:

• The creative team focuses on designing marketing collateral that balances artistic show themes with local market relevance.

• Emphasis is placed on creating functional, responsive, and accessible digital assets.

• Collaboration is key, with a process of receiving and implementing feedback from various stakeholders.

• The team aims to support diverse marketing and advertising plans for numerous touring Broadway productions.

Company Website: https://www.broadwayacrossamerica.com/ (Implied through Broadway Across America)

📝 Enhancement Note: The John Gore Organization is a major player in the live theatre industry, providing a dynamic and fast-paced environment. The emphasis on "developing an inclusive and supportive culture" and "equal opportunity for growth" suggests a company that values its employees. The role's connection to iconic Broadway productions offers a unique and exciting work context.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level to junior position within the creative and marketing operations function. It offers a foundational experience in executing marketing assets for a large-scale entertainment company.

Reporting Structure: The Graphic Designer will report to the Director of Creative and work alongside a Senior Graphic Designer. They will also collaborate extensively with regional marketing teams.

Operations Impact: The work directly impacts the success of marketing campaigns for Broadway shows across North America. High-quality, effective collateral drives ticket sales and audience engagement, contributing significantly to the revenue and brand visibility of Broadway Across America and its productions.

Growth Opportunities:

• Skill Specialization: Develop advanced skills in digital design, HTML/CSS for marketing, motion graphics, and video editing.

• Industry Expertise: Gain deep knowledge of the live theatre industry, marketing strategies specific to entertainment, and audience engagement tactics.

• Project Management: Improve workflow management, time prioritization, and stakeholder communication skills.

• Advancement: Potential to move into senior graphic design roles, digital marketing specialist positions, or even marketing management within the organization as experience grows.

• Portfolio Expansion: Build a robust portfolio with high-profile projects from major Broadway tours.

📝 Enhancement Note: This role serves as an excellent stepping stone for individuals looking to build a career in creative marketing operations within the entertainment industry. The combination of design, digital execution, and cross-functional collaboration provides a well-rounded experience.

🌐 Work Environment

Office Type: The role is designated as Hybrid, with an expectation of working 4 days per week in the New York City office. This suggests a collaborative office setting conducive to teamwork and creative exchange.

Office Location(s): New York, NY. Specific office details are not provided, but it's implied to be a central location within New York City.

Workspace Context:

• The office environment will likely be fast-paced and dynamic, reflecting the entertainment industry.

• Expect a collaborative atmosphere where creativity and teamwork are encouraged.

• Access to necessary design software and technology will be provided.

• Opportunities for direct interaction with creative team members and marketing professionals.

Work Schedule: This is a part-time role. While the exact hours are not specified, the hybrid model implies a structured schedule with a significant portion of the work week spent in the office. Flexibility might be possible on the non-office day, depending on project needs and team agreements.

📝 Enhancement Note: The hybrid nature of the role requires candidates to be comfortable working both independently and collaboratively in an office setting, balancing remote work with in-person team interaction and project development. The 4-day in-office expectation is a key factor for candidates to consider regarding their commute and daily schedule.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of resume and portfolio to assess basic qualifications and design aesthetic.

• Skills Assessment/Portfolio Review: A more in-depth review of the portfolio, potentially including a discussion about specific projects, design choices, and problem-solving approaches. Candidates may be asked to walk through their portfolio and explain their process.

• Technical/Creative Challenge: A potential hands-on exercise or case study focusing on designing a specific marketing asset (e.g., an email, social graphic) based on a creative brief, possibly including HTML coding requirements.

• Behavioral/Situational Interviews: Questions assessing cooperation, adaptability, critical thinking, and how candidates handle feedback and deadlines. Interviews may be conducted by the Director of Creative, Senior Graphic Designer, and potentially members of the regional marketing teams.

• Final Interview: May involve a discussion about career aspirations, cultural fit, and final confirmation of qualifications.

Portfolio Review Tips:

• Showcase Versatility: Include a diverse range of projects demonstrating your ability to design for different media (print, digital, email, social) and adapt to various brand styles.

• Highlight Digital Skills: Clearly present examples of responsive email designs and digital ads. If possible, include links to live examples.

• Explain Your Process: Be prepared to discuss your thought process behind each design, including how you interpreted briefs, addressed challenges, and incorporated feedback.

• Demonstrate HTML Proficiency: If possible, include examples of coded emails or web elements, and be ready to discuss your coding approach.

• Emphasize Accessibility: If you have examples of designing with accessibility in mind, highlight them.

• Organized Presentation: Ensure your portfolio is well-organized, easy to navigate, and clearly labeled with project details (client, role, tools used).

Challenge Preparation:

• Understand the Brief: Carefully read and analyze any creative brief provided for a challenge.

• Focus on Core Requirements: Prioritize meeting the stated objectives, including brand alignment and technical specifications (like responsiveness or HTML).

• Showcase Key Skills: Use the challenge to demonstrate your proficiency in Adobe Creative Suite, HTML, and your understanding of design principles.

• Think About Accessibility: Consider how to make your design accessible to a broad audience.

• Time Management: Practice working efficiently to complete the challenge within the given timeframe.

📝 Enhancement Note: The emphasis on "accessibility," "HTML coding," and "balancing aesthetic with brand identity" are key areas to focus on during portfolio preparation and any potential creative challenges. Candidates should be ready to articulate their design process and how they translate creative briefs into effective marketing assets.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Mandatory proficiency in InDesign, Photoshop, and Illustrator for creating all types of graphic design collateral.

• HTML Editor: For coding responsive emails and web elements.

Analytics & Reporting:

• While not directly responsible for analytics, understanding how design impacts engagement metrics (click-through rates, conversion rates) is beneficial. Experience with tools that show campaign performance (e.g., email marketing platforms) could be a plus. CRM & Automation:

• Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact, or enterprise-level solutions) is advantageous, as the role involves creating assets for these systems. Other Potential Tools (Preferred):

• After Effects: For motion graphics and video editing.

• Premiere Pro: For video editing.

• WordPress: Content Management System knowledge.

• CSS & JavaScript: For more advanced web design and interactivity.

📝 Enhancement Note: The core technical requirements revolve around Adobe Creative Suite and HTML. Any additional experience with video editing software or web development technologies will make a candidate more competitive and demonstrate a broader skill set applicable to modern digital marketing operations.

👥 Team Culture & Values

Operations Values:

• Collaboration: A strong emphasis on working effectively with team members and cross-functional departments.

• Creativity & Innovation: Encouraging fresh ideas and novel approaches to design and marketing.

• Efficiency & Organization: Valuing the ability to manage workload, organize files, and deliver projects on time.

• Adaptability: Embracing change and being able to adjust to new circumstances or feedback.

• Quality & Precision: Demonstrating accuracy and thoroughness in all design and coding work.

• Accessibility: Commitment to creating inclusive designs that cater to diverse audiences.

Collaboration Style:

• The team fosters a cooperative environment where team members support each other.

• Open communication and active listening are encouraged to receive and implement feedback effectively.

• The role requires close interaction with regional marketing teams, necessitating clear communication and a collaborative approach to meet their local needs.

• Willingness to work cooperatively in group situations is essential.

📝 Enhancement Note: The company emphasizes a supportive and inclusive culture, valuing cooperation and adaptability. For this role, demonstrating an ability to integrate feedback and work seamlessly with both the internal creative team and external marketing groups will be key.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Constraints: Successfully merging the artistic integrity of show artwork with the specific branding requirements of regional markets and BAA.

• Managing Multiple Projects & Deadlines: Juggling design tasks for numerous productions and markets simultaneously, often under tight turnaround times.

• Adapting to Diverse Project Needs: Quickly shifting focus between different types of collateral (email, print, social, video) and client requirements.

• Ensuring Accessibility: Designing assets that are usable and understandable by audiences with varying abilities, which requires ongoing learning and attention to detail.

• Keeping Up with Evolving Digital Trends: Staying current with design best practices, software updates, and digital marketing platform requirements.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in Adobe Creative Suite and explore advanced features.

• Digital Marketing Skills: Learning more about HTML5, CSS, JavaScript, and how they apply to email marketing and web design within the entertainment sector.

• Motion Graphics & Video Production: Gaining hands-on experience with After Effects and Premiere Pro.

• Industry Insights: Developing a strong understanding of the live theatre industry and its marketing landscape.

• Mentorship: Learning from experienced creative professionals within the organization.

📝 Enhancement Note: This role offers a fantastic opportunity to tackle diverse creative challenges within a well-established industry. The growth potential lies in expanding digital marketing skill sets and gaining specialized knowledge within the unique context of live entertainment.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting creative briefs or brand requirements. How did you resolve it?" (Focus on your process, communication, and problem-solving.)

• "Walk us through your process for designing a responsive email campaign, from brief to final asset." (Highlight your understanding of HTML, responsiveness, and feedback incorporation.)

• "How do you ensure your designs are accessible to a wide audience, including those with disabilities?" (Demonstrate awareness of accessibility guidelines and your approach.)

• "Tell us about a project where you had to manage multiple deadlines simultaneously. How did you prioritize your workload?" (Showcase your organizational and time management skills.) Company & Culture Questions:

• "What interests you about working for the John Gore Organization and Broadway Across America specifically?" (Research their recent productions and mission.)

• "How do you approach receiving and implementing constructive criticism on your designs?" (Emphasize your openness to feedback and collaborative spirit.)

• "Describe your ideal work environment and how you collaborate with a creative team." (Align your answer with the hybrid model and team-based approach.) Portfolio Presentation Strategy:

• Curate Selectively: Choose 3-5 of your strongest, most relevant projects that showcase your skills in graphic design, HTML coding, and responsive design.

• Tell a Story: For each project, explain the objective, your role, the challenges you faced, your design process, the tools you used, and the outcome or impact.

• Highlight Technical Skills: Clearly point out your HTML coding and responsive design elements. If possible, show live examples or mockups of how they render.

• Emphasize Accessibility: If applicable, explain how you considered accessibility in your designs.

• Be Prepared for Questions: Anticipate questions about your design choices, problem-solving, and technical expertise.

📝 Enhancement Note: Candidates should be prepared to articulate their design process, demonstrate their technical capabilities (especially HTML coding), and show how they handle feedback and collaboration. Researching current Broadway productions and understanding BAA's market position will be advantageous.

📌 Application Steps

To apply for this graphic design position:

• Submit your application through the provided link on the John Gore Organization's career portal.

• Portfolio Customization: Tailor your portfolio to highlight your strongest examples of marketing collateral, responsive email design, and any HTML coding projects. Ensure it's easy to navigate and visually appealing.

• Resume Optimization: Update your resume to clearly list your proficiency in Adobe Creative Suite, HTML, and any related web technologies. Quantify achievements where possible (e.g., "Designed marketing assets for X number of campaigns").

• Interview Preparation: Practice articulating your design process, explaining your portfolio projects, and preparing for technical questions related to graphic design and HTML coding. Review common interview questions for creative roles.

• Company Research: Familiarize yourself with the John Gore Organization, Broadway Across America, and their current Broadway productions. Understand their brand identity and marketing approach.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions for a Graphic Designer role within a marketing operations context. Specific details about benefits, exact working hours, and the full interview process should be confirmed directly with the hiring organization.