Graphic Designer at Dermatouch

📍 Job Overview

Job Title: Graphic Designer

Company: Dermatouch

Location: Ahmedabad, Gujarat, India

Job Type: Full Time

Category: Creative & Media / Art & Design / Marketing Operations

Date Posted: 2026-08-17

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

This role focuses on creating visually compelling motion graphics and animated videos to support digital marketing efforts and brand communication.
The Graphic Designer will be instrumental in producing engaging content for performance marketing campaigns, social media, and website assets.
Collaboration with cross-functional teams, including creative, performance marketing, and content, is a key aspect of this position to ensure cohesive campaign messaging.
The position demands a strong understanding of animation principles, storytelling, and the creation of short-form content tailored for digital platforms.

📝 Enhancement Note: While the title is "Graphic Designer," the core responsibilities clearly indicate a specialization in "Motion Graphics" and video editing, particularly for digital and performance marketing. This role sits at the intersection of creative design and marketing operations, requiring an understanding of how visual assets drive campaign performance.

📈 Primary Responsibilities

Design and produce high-quality motion graphics, animated videos, and dynamic visual content for social media, digital advertisements, websites, and broader marketing campaigns.
Edit and refine reels, promotional videos, product showcases, and performance-focused creative assets to meet campaign objectives and brand standards.
Actively collaborate with the creative director, performance marketing specialists, and content creators to brainstorm innovative concepts and translate them into engaging visual narratives.
Develop visually appealing animations, seamless transitions, compelling typography treatments, and impactful visual effects that enhance brand messaging and user engagement.
Contribute to the conceptualization and execution of short-form video content, ensuring alignment with current social media trends and performance marketing strategies.
Ensure all visual assets adhere to brand guidelines, maintain a high level of aesthetic quality, and are optimized for various digital platforms.
Provide creative input and support for A/B testing of visual creatives to identify best-performing assets for marketing campaigns.

📝 Enhancement Note: The original description emphasizes "motion graphics and animated videos." This enhancement expands on that by detailing the types of content, the collaborative aspect, and the strategic purpose (performance marketing, brand communication), aligning it with typical marketing operations functions.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Animation, Digital Media, or a related field is typically expected for roles requiring this level of technical proficiency and creative expertise. A strong portfolio demonstrating relevant skills can often substitute for formal education.

Experience: Minimum of 2 years of professional experience in motion graphics design, with a demonstrated history of creating impactful visual content for digital platforms. Experience up to 5 years is considered ideal for this role, suggesting potential for growth and independent project ownership.

Required Skills:

Proven proficiency in Adobe After Effects for motion graphics and animation creation.
Strong command of Adobe Premiere Pro for video editing and post-production.
Expertise in Adobe Photoshop for asset creation and manipulation.
Skill in Adobe Illustrator for vector graphics and design elements.
Solid understanding of core animation principles, including timing, spacing, easing, and motion dynamics.
Excellent grasp of typography, layout, and visual composition.
Demonstrated ability to craft compelling narratives and convey messages effectively through visual storytelling.
Experience in producing short-form video content and ad creatives optimized for digital channels (e.g., social media ads, display ads).
A creative and innovative mindset with meticulous attention to detail in all design outputs.
Ability to work effectively in a collaborative team environment, contributing to group projects and providing constructive feedback. Preferred Skills:
Prior experience working with Direct-to-Consumer (D2C) brands, particularly within the skincare or beauty industry.
Understanding of performance marketing principles and the creation of creatives designed to drive specific campaign metrics (e.g., CTR, conversion rates).
Knowledge of current social media content trends, formats, and best practices for platforms like Instagram, Facebook, TikTok, etc.
Familiarity with sound design principles and basic audio editing for video content.
Experience with color correction and grading techniques to enhance video quality.

📝 Enhancement Note: The "Preferred/Nice-to-Have Skills" are integrated into the "Preferred Skills" section, with added context about their relevance to marketing operations and D2C brands. The experience level is elaborated to reflect a common range for this type of role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A curated portfolio showcasing a diverse range of motion graphics, animated videos, and digital ad creatives.
Specific examples of short-form video content and performance-driven creatives for digital platforms.
Demonstrations of animation principles, typography application, and storytelling capabilities through visual examples.
Case studies or project breakdowns highlighting the design process from concept to final delivery, including problem identification and solution.
Evidence of proficiency with Adobe After Effects, Premiere Pro, Photoshop, and Illustrator, reflected in the quality and complexity of the work. Process Documentation:
Ability to articulate the design process, including ideation, storyboarding, animation, editing, and final output, for various project types.
Documentation of how visual assets were developed to meet specific marketing campaign objectives or performance goals.
Understanding of workflow management for creative asset production, from brief to delivery, ensuring timely execution.

📝 Enhancement Note: This section is tailored to a creative role but framed within an operations context. The focus is on demonstrating process, efficiency, and the impact of creative work on marketing objectives, which are key concerns for operations professionals.

💵 Compensation & Benefits

Salary Range: Based on the provided AI-generated salary range of INR 40,000 - 50,000 per month for a Graphic Designer with 2-5 years of experience in Ahmedabad, India, this role likely falls within a competitive bracket for the region and industry.

Monthly Salary Estimate: ₹40,000 - ₹50,000 per month.
Annual Salary Estimate: ₹480,000 - ₹600,000 per year.

Benefits:

Innovative Work Environment: Opportunity to work within a forward-thinking skincare brand that blends beauty and technology.
Creative Project Impact: Contribute to creative projects that have a tangible effect on customer experiences and brand perception.
Career Growth Opportunities: Clear pathways for professional development and advancement within a high-performing creative team.
Competitive Compensation: A salary package that is competitive within the Ahmedabad market for this skill set and experience level.
Professional Development: Potential for learning new design techniques, industry trends, and advanced software capabilities.
Team Collaboration: A supportive team environment that fosters creativity and shared learning.

Working Hours: The role is listed as Full Time, with an AI-estimated 40 hours per week. This typically translates to a standard Monday-Friday work schedule, though specific hours may vary. The on-site nature suggests a consistent presence in the Ahmedabad office.

📝 Enhancement Note: The AI-generated salary range is used as a basis for estimation, with explicit regional and experience-level considerations. Benefits are expanded from the AI data to provide a more comprehensive picture relevant to operations professionals seeking a stable and growing career.

🎯 Team & Company Context

🏢 Company Culture

Industry: Dermatouch operates within the Skincare and Beauty industry, a dynamic sector characterized by rapid innovation, strong consumer engagement, and a significant digital presence. The company is positioned at the intersection of beauty and technology, suggesting a modern, data-informed approach to product development and marketing.

Company Size: While not explicitly stated, the use of a Zoho applicant tracking system (ATS) and the mention of an "in-house creative team" suggest a company of moderate to large size, likely with established departments and processes. This implies a structured environment where operations and creative functions are well-defined.

Founded: Information on the founding date is not provided. However, the company's focus on technology in beauty suggests a relatively modern establishment or a significant pivot towards digital innovation.

Team Structure:

The role is part of an "in-house creative team," implying a dedicated internal unit responsible for visual content creation.
This team likely collaborates closely with other departments such as Performance Marketing, Content Creation, and potentially Product Development or Digital Strategy.
The reporting structure would typically involve a Creative Lead or Marketing Manager overseeing the design team's output and strategic alignment. Methodology:
Data-Informed Creativity: The emphasis on "performance marketing campaigns" and "ad creatives" suggests that creative output is measured and optimized based on data and analytics.
Agile Content Development: The need for short-form content and reels for digital platforms implies a relatively agile approach to content creation, adapting quickly to trends and campaign needs.
Cross-Functional Alignment: Strong collaboration with marketing and content teams is essential to ensure that visual assets align with overall campaign messaging and business objectives.

Company Website: http://dermatouch.com/

📝 Enhancement Note: Inferences about company culture and structure are drawn from the industry, the mention of an in-house team, and the focus on performance marketing. This provides context for how a creative role interacts with broader operational functions.

📈 Career & Growth Analysis

Operations Career Level: This position is best described as an Intermediate or Mid-Level role within the creative and marketing operations function. It requires a solid foundation of technical skills and practical experience (2+ years) in motion graphics and video editing, with the capacity to work independently on assigned projects while also contributing to team-based creative endeavors. The "Preferred Skills" suggest a potential for specialization within performance marketing creatives.

Reporting Structure: The Graphic Designer will likely report to a Creative Lead, Art Director, or Marketing Manager within the creative department. They will collaborate extensively with members of the Performance Marketing team, Content team, and potentially other GTM (Go-To-Market) functions.

Operations Impact: The work of this Graphic Designer directly impacts the effectiveness of marketing campaigns. High-quality, engaging motion graphics and ad creatives are crucial for capturing audience attention, driving click-through rates, improving conversion rates, and strengthening brand perception in the competitive beauty and skincare market. Their output is a critical component of the customer acquisition and retention funnel.

Growth Opportunities:

Senior Motion Graphic Designer: Progression to a senior role involves taking on more complex projects, mentoring junior designers, and contributing more significantly to creative strategy and concept development.
Creative Lead/Art Director: With demonstrated leadership and strategic vision, there's potential to move into a leadership role, managing a creative team and overseeing all visual output.
Specialization in Performance Creative: Deepening expertise in creating and optimizing visuals specifically for performance marketing campaigns can lead to specialized roles focusing on data-driven creative strategies.
Brand Strategy Integration: Developing a stronger understanding of brand strategy and consumer behavior can open doors to roles that bridge creative execution with broader marketing strategy.

📝 Enhancement Note: This analysis frames the creative role within an "operations career level" context, emphasizing its impact on marketing operations and outlining clear growth paths relevant to GTM and marketing professionals.

🌐 Work Environment

Office Type: The job is listed as "On-site," indicating a traditional office-based work environment. Dermatouch likely maintains a professional office space designed to foster collaboration among its creative and marketing teams.

Office Location(s): Ahmedabad, Gujarat, India. Specifically, the address provided is Ahmedabad, Gujarat, 380054, within the Ghatlodiya Taluka region.

Workspace Context:

Collaborative Environment: As part of an in-house creative team, the workspace is expected to facilitate interaction, brainstorming sessions, and peer review of creative work.
Tools & Technology: Access to industry-standard hardware and software, including powerful workstations capable of running Adobe Creative Suite applications smoothly, is essential. This includes software for motion graphics, video editing, and graphic design.
Team Interaction: Opportunities to engage directly with marketing managers, content creators, and performance marketing specialists to understand campaign objectives and receive feedback.

Work Schedule: The standard "Full Time" employment type, with an AI-estimated 40 hours per week, suggests a typical Monday to Friday work schedule. This provides a consistent structure for daily operations and project management, allowing for focused work on creative projects and collaborative sessions.

📝 Enhancement Note: The description of the work environment focuses on aspects relevant to operations professionals, such as collaboration, access to tools, and a structured schedule, while acknowledging the creative nature of the role.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: Review of CV and portfolio to assess technical skills, experience, and creative style.
Technical Assessment/Portfolio Review: Candidates will likely be asked to present their portfolio, discuss their design process, and potentially complete a practical test or design challenge focused on motion graphics or video editing for a specific marketing objective.
Team/Manager Interview: Discussion with the hiring manager and potentially members of the creative or marketing team to evaluate cultural fit, collaboration skills, and understanding of marketing campaign goals.
Final Round: May involve a discussion on strategic thinking, problem-solving, and alignment with Dermatouch's brand vision.

Portfolio Review Tips:

Showcase Relevant Work: Prioritize motion graphics, animated videos, and performance ad creatives. Include examples of short-form content suitable for social media and digital ads.
Demonstrate Process: For selected projects, briefly explain your role, the challenge, your creative approach, the tools used, and the outcome or impact (if data is available).
Highlight Technical Proficiency: Ensure your portfolio clearly demonstrates expertise in Adobe After Effects, Premiere Pro, Photoshop, and Illustrator.
Tailor to Dermatouch: If possible, include a piece or a concept that reflects an understanding of the skincare/beauty industry or performance marketing creatives.
Clarity and Conciseness: Ensure your portfolio is well-organized, easy to navigate, and the quality of the work is high.

Challenge Preparation:

Understand the Objective: If given a design challenge, focus on understanding the specific marketing goal (e.g., increase click-through rate, drive brand awareness) it's meant to achieve.
Time Management: Be prepared to work within a set timeframe, prioritizing key elements of the design.
Articulate Your Strategy: Be ready to explain your creative choices, how they align with the brief, and why they are likely to be effective.

📝 Enhancement Note: This section provides actionable advice for candidates applying for a creative role within a marketing operations context, focusing on portfolio presentation and interview preparation that highlights process and strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

Adobe After Effects: Essential for creating sophisticated motion graphics, animations, and visual effects. Proficiency in its various features, plugins, and workflow optimization is key.
Adobe Premiere Pro: Critical for video editing, sequencing clips, adding transitions, and final rendering of video content.
Adobe Photoshop: Used for creating and manipulating graphics, assets, textures, and preparing elements for animation.
Adobe Illustrator: Necessary for creating vector graphics, logos, icons, and illustrations that can be scaled without losing quality and used in motion graphics.

Analytics & Reporting:

While not a primary tool for a motion designer, an understanding of how analytics tools (e.g., Google Analytics, platform-specific ad managers) measure the performance of creatives is beneficial for optimizing output. CRM & Automation:
Not directly applicable to the core responsibilities of this role, but awareness of how marketing automation platforms are used to deploy campaigns may provide context for asset requirements.

📝 Enhancement Note: The focus is on the core creative software suite. The mention of analytics and CRM is framed to highlight the awareness needed for how their work impacts broader marketing operations, rather than direct usage.

👥 Team Culture & Values

Operations Values:

Creativity & Innovation: A drive to produce fresh, engaging, and visually impactful content that stands out in a crowded digital landscape.
Data-Driven Design: An understanding that creative work should serve a purpose and be informed by performance data to achieve marketing objectives.
Collaboration & Communication: A willingness to work closely with cross-functional teams, share ideas, and provide/receive constructive feedback to ensure cohesive campaign execution.
Efficiency & Quality: A commitment to delivering high-quality work in a timely manner, optimizing workflows to meet deadlines without compromising aesthetic standards.
Customer Focus: Creating visuals that resonate with the target audience and contribute positively to their experience with the Dermatouch brand.

Collaboration Style:

Integrated Teamwork: The role necessitates close collaboration with marketing, content, and potentially product teams to ensure visual assets are aligned with campaign strategies and brand messaging.
Feedback-Driven Improvement: An open approach to receiving and giving feedback, using critiques to refine designs and improve overall campaign effectiveness.
Knowledge Sharing: A culture where team members share insights on design trends, new software techniques, and effective creative strategies for digital platforms.

📝 Enhancement Note: These values are framed to align with both creative excellence and the operational demands of marketing, emphasizing how creative output serves business goals.

⚡ Challenges & Growth Opportunities

Challenges:

Keeping Pace with Trends: The digital landscape, especially social media and ad creative trends, evolves rapidly. Staying current with new styles, formats, and platform requirements is an ongoing challenge.
Balancing Creativity with Performance: Creating visually stunning work that also meets specific, often data-driven, performance marketing objectives can be a delicate balance.
Managing Multiple Projects: Juggling several creative projects with varying deadlines and requirements from different teams requires strong organizational and time management skills.
Adapting to Brand Guidelines: Consistently applying brand aesthetics while also innovating and creating fresh content for diverse campaigns.

Learning & Development Opportunities:

Advanced Animation Techniques: Deepening expertise in After Effects, exploring new plugins, and mastering advanced animation workflows.
Performance Creative Specialization: Learning about A/B testing strategies for creatives, understanding key performance indicators (KPIs) for digital ads, and how to design for conversion.
Industry Trends & Best Practices: Staying updated on the latest in skincare marketing, digital content creation, and emerging design tools through online courses, webinars, and industry publications.
Cross-Functional Understanding: Gaining a better grasp of marketing strategy, SEO, and customer journey mapping to inform creative decisions.

📝 Enhancement Note: This section addresses the dynamic nature of the creative field within a marketing context, highlighting how challenges can be framed as opportunities for professional development.

💡 Interview Preparation

Strategy Questions:

"How do you approach creating motion graphics for a performance marketing campaign versus a brand awareness campaign?" (Assesses understanding of objective-driven design and ROI).
"Describe a time you had to balance a client's or team's creative vision with your own design expertise. How did you navigate that?" (Evaluates collaboration, communication, and problem-solving).
"Walk us through your process for creating a short animated explainer video for a new product." (Tests understanding of workflow, ideation, and execution). Company & Culture Questions:
"What interests you about Dermatouch and our approach to skincare and technology?" (Assesses research and genuine interest).
"How do you see your creative style fitting into our brand aesthetic and marketing goals?" (Gauges cultural fit and strategic thinking).
"How do you measure the success of your visual assets in a marketing context?" (Probes understanding of impact and metrics). Portfolio Presentation Strategy:
Storytelling: Don't just show work; tell the story behind it. Explain the brief, your creative process, and the results achieved.
Quantify Impact: If possible, use metrics to demonstrate the effectiveness of your designs (e.g., increased engagement, click-through rates).
Highlight Key Skills: Specifically point out examples that showcase your proficiency in After Effects, Premiere Pro, and your understanding of animation principles and storytelling.
Showcase Versatility: Present a range of work that demonstrates your ability to adapt to different styles and project requirements.

📝 Enhancement Note: These interview questions are designed to probe the candidate's understanding of how creative work contributes to marketing operations and business objectives, going beyond basic design skills.

📌 Application Steps

To apply for this Graphic Designer position:

Submit your application through the provided link on the Zoho Recruit portal.
Customize Your Resume: Tailor your resume to highlight your motion graphics experience, proficiency in Adobe Creative Suite, and any relevant experience in digital marketing, performance creatives, or the beauty industry. Use keywords from the job description.
Prepare Your Portfolio: Ensure your portfolio is easily accessible online (e.g., personal website, Behance, Vimeo) and prominently features your strongest motion graphics, video editing, and ad creative work.
Practice Your Pitch: Be ready to articulate your design process, discuss your portfolio pieces in detail, and explain how your skills can benefit Dermatouch's marketing efforts.
Research Dermatouch: Familiarize yourself with the company's brand, products, and current marketing activities to better tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Graphic Designer