Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Charlie Oscar

Location: London, United Kingdom

Job Type: Full-Time

Category: Creative & Design / Marketing Operations

Date Posted: 2026-08-06T07:57:45

Experience Level: Mid-Weight (3+ years)

Remote Status: Hybrid (4 days in office, 1 day remote)

🚀 Role Summary

• Design and produce high-performing paid social creative assets for platforms like Meta, TikTok, and YouTube at scale.

• Develop visual concepts and creative approaches for client campaigns in collaboration with the wider creative team.

• Create essential agency marketing materials, including content for podcasts, industry reports, thought leadership, and sales collateral.

• Contribute to shaping pitch materials and new business presentations with compelling visual strategies.

• Uphold and elevate craft quality across all outputs, balancing speed, performance, and aesthetic standards for ambitious brands.

📝 Enhancement Note: While this role is primarily for a Graphic Designer, its focus on "paid social creative at scale" and creating "sales collateral" and "pitch materials" for an "AI-native" agency that blends "data science with creativity" indicates a strong connection to revenue-generating activities. Therefore, this role can be categorized under Marketing Operations or closely aligned with Revenue Operations support, emphasizing the operational execution of creative assets that drive business growth.

📈 Primary Responsibilities

• Design and produce paid social creative assets at scale across Meta, TikTok, YouTube, and emerging platforms, ensuring platform-specific optimization.

• Develop compelling visual concepts and creative strategies for client campaigns in partnership with the Head of Creative and broader creative team.

• Create agency marketing collateral, including visually engaging content for podcasts, industry reports, thought leadership articles, and sales presentations.

• Design and execute pitch materials and new business presentations that effectively communicate Charlie Oscar's value proposition and creative capabilities.

• Maintain rigorous craft quality and brand consistency across all design outputs, balancing speed with high standards to meet client expectations.

• Ensure all visual assets align with client brand guidelines while strategically pushing for stronger engagement and improved platform fit.

• Support photo and video shoots with a keen eye for visual storytelling and brand alignment.

• Identify and implement improvements to Studio workflows and operational processes to enhance efficiency and output quality.

📝 Enhancement Note: The responsibilities highlight a need for operational efficiency in creative production ("at scale," "juggling several at once") and process improvement ("Spot gaps in Studio workflows and ways of working, and fix them"). This suggests the role requires not just creative talent but also an operational mindset focused on optimizing the creative delivery pipeline.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating exceptional visual thinking and design execution is paramount. Educational background in Graphic Design, Fine Arts, Marketing, or a related field is beneficial.

Experience: 3+ years of direct experience in graphic design, art direction, or creative production within an agency or in-house brand environment.

Required Skills:

• Proven experience designing and art directing for digital channels, particularly paid social media.

• A robust portfolio showcasing strong visual thinking, creativity, and execution across multiple formats and client types.

• In-depth understanding and practical experience creating high-performing content for Meta, TikTok, and YouTube, with a clear grasp of engagement drivers.

• Demonstrated ability to manage design projects from brief to final delivery, effectively juggling multiple concurrent projects for various clients.

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma for collaborative design workflows.

• Strong grasp of brand guidelines and the ability to maintain consistency while innovating. Preferred Skills:

• Experience with video editing software (e.g., Adobe Premiere Pro, After Effects) for motion graphics and animated assets.

• Prior exposure to social media strategy or performance marketing environments.

• Experience working with brands in the FMCG, beauty, lifestyle, fashion, or luxury sectors.

• Familiarity with AI tools for enhancing design workflows, generating creative options, or improving efficiency.

📝 Enhancement Note: The emphasis on "AI-native" and "using AI to work smarter" suggests that candidates who can demonstrate practical application of AI tools in their design process will have a distinct advantage. This aligns with the growing trend of AI integration in creative operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates strong visual thinking and design execution across various channels and formats, with a focus on paid social creative.

• Case studies or examples showcasing the ability to conceptualize and deliver creative campaigns that align with client brand guidelines and achieve performance objectives.

• Evidence of designing for specific platforms like Meta, TikTok, and YouTube, highlighting an understanding of their unique requirements and user behaviors.

• Examples of agency marketing materials or pitch decks that illustrate strong visual communication and strategic thinking.

• Work samples that balance craft quality with the need for speed and efficiency in a fast-paced agency environment. Process Documentation:

• Showcase examples of how you've managed projects from brief to delivery, including initial concept development, iteration, and final asset production.

• Illustrate your approach to collaborating with cross-functional teams (e.g., creative directors, strategists, performance marketers) to achieve campaign goals.

• Provide evidence of identifying and implementing workflow improvements or efficiencies within a creative studio setting.

• Demonstrate how you maintain brand consistency and adhere to client guidelines while still pushing creative boundaries.

📝 Enhancement Note: The role explicitly mentions "holding the line on craft quality across every output, balancing speed, quality and performance" and "spotting gaps in Studio workflows and ways of working, and fixing them." This implies a portfolio should not only showcase creative output but also demonstrate a process-oriented approach to design delivery and optimization.

💵 Compensation & Benefits

Salary Range: Based on market research for a Mid-Weight Graphic Designer with 3+ years of experience in London, United Kingdom, within the marketing/creative agency sector, the estimated salary range is £35,000 - £50,000 per annum. This range accounts for the competitive nature of the London market, the agency's focus on AI and high-caliber brands, and the hybrid work model.

Benefits:

• Competitive salary with a performance-based bonus paid every 6 months.

• Comprehensive wellness allowance, including access to Bupa private healthcare.

• Pension plan to support long-term financial security.

• Regular team socials and an annual company away day fostering team cohesion.

• Hybrid working model: 4 days in the office and 1 day remote, offering flexibility.

• Generous holiday entitlement: 25 days' holiday plus bank holidays, with flexible time over Christmas.

• 4 weeks 'Work From Anywhere' per year, promoting global flexibility.

• Your birthday off as paid leave.

• Cycle to Work Scheme with Forest Bikes, encouraging sustainable commuting.

• Eye care vouchers for visual health.

• Regular office treats and surprises to enhance the workplace experience.

• Opportunity to be part of building an exceptional and innovative company.

Working Hours: The role is full-time, with an estimated standard working week of 40 hours. The hybrid model allows for some flexibility, with 4 days expected in the London office and 1 day working remotely.

📝 Enhancement Note: The salary estimate is derived from industry benchmarks for similar roles in London, considering the experience level and the specific benefits package offered, which includes a performance bonus and extensive leave options, indicating a strong total compensation offering.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing & Advertising, specifically an AI-native agency focused on blending data science with creativity for brand growth.

Company Size: The company is growing, indicated by the need for a mid-weight designer and the mention of scaling the Studio. It likely falls into the Small to Medium-sized Business (SMB) category, with an agile and ambitious operational structure.

Founded: Charlie Oscar was founded with a clear mission to help brands "outmanoeuvre, outpace and outgrow the competition" by leveraging AI and data-driven creativity. This innovative approach shapes its culture.

Team Structure:

• The Graphic Designer reports to the Head of Creative within the "Creator Studio," which functions as the in-house creative engine.

• Collaboration is expected with the wider creative team, strategists, and potentially performance marketing specialists.

• The "AI-native" approach suggests cross-functional collaboration with data science and technology teams may also occur. Methodology:

• Data-driven creativity: Decisions are informed by data science, with creative work aimed at winning hearts and driving revenue.

• Agile and iterative: Emphasis on "momentum," "progress beats perfection," and "keeping learning constant."

• Ownership and empowerment: Employees are encouraged to "treat it like your own" and have "real ownership over work."

• Collaborative and inclusive: "Everyone's voice counts," and the company hires for "attitude and culture add."

Company Website: https://careers.charlieoscar.com

📝 Enhancement Note: The company culture is described as "ambitious," "AI-native," and focused on "data science with creativity." This implies a fast-paced, innovative, and results-oriented environment where operations professionals are expected to be proactive, data-informed, and willing to embrace new technologies and methodologies.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Weight Graphic Designer. This level typically involves independent execution of design tasks, contributing to creative concepts, and taking ownership of projects from brief to completion. It's a crucial step for developing specialized skills in performance-driven creative and gaining experience in a dynamic agency setting.

Reporting Structure: The Graphic Designer reports to the Head of Creative. This provides a clear line of mentorship and oversight, allowing for guidance on craft, strategy, and project management within the Creator Studio.

Operations Impact: The Graphic Designer's work directly impacts client success by creating high-performing paid social creative and sales collateral. This contributes to brand awareness, customer acquisition, conversion rates, and ultimately, client revenue growth. Their role in optimizing creative for performance is a direct link to operational efficiency and revenue generation.

Growth Opportunities:

• Specialization: Deepen expertise in paid social creative, performance marketing design, and specific platform best practices (Meta, TikTok, YouTube).

• Skill Development: Opportunity to develop video editing skills, gain experience with AI tools to enhance workflows, and contribute to agency marketing initiatives.

• Leadership Potential: As the Studio scales, there may be opportunities to mentor junior designers, lead specific creative projects, or move into senior design or art direction roles.

• Cross-functional Exposure: Gain experience collaborating with data scientists, strategists, and performance marketers, broadening understanding of the full GTM and revenue operations funnel.

📝 Enhancement Note: The role's emphasis on "paid social creative at scale" and "shaping pitch materials" suggests significant opportunities for growth in performance marketing design and business development support, areas critical to revenue operations.

🌐 Work Environment

Office Type: The company operates a hybrid working model, requiring 4 days in the office and offering 1 day remote. This suggests a collaborative office environment designed to foster teamwork, brainstorming, and in-person interactions, balanced with individual flexibility.

Office Location(s): The office is located at 87 Weston Street, London, SE1 3RS, United Kingdom. This central London location likely provides good accessibility for employees and proximity to clients.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on team socials indicate a culture that values in-person collaboration, idea-sharing, and building strong team relationships.

• Technology & Tools: Access to industry-standard design software (Adobe Creative Suite, Figma) and potentially AI tools for workflow enhancement. The company's "AI-native" stance suggests a commitment to leveraging cutting-edge technology.

• Team Interaction: Opportunities for daily interaction with the Head of Creative, fellow designers, and potentially strategists, performance marketers, and data scientists, fostering a dynamic and integrated work environment.

Work Schedule: The standard work week is approximately 40 hours, with a hybrid arrangement. The company also offers 4 weeks 'Work From Anywhere' per year, providing significant flexibility for remote work outside the regular hybrid structure.

📝 Enhancement Note: The hybrid setup with 4 days in the office is a key aspect of the work environment, suggesting that face-to-face collaboration and team presence are highly valued for creative output and process efficiency, which are critical for a high-functioning creative operations team.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess qualifications and creative output.

• Creative Task/Case Study: You may be asked to complete a design challenge or present a case study from your portfolio, focusing on how you approach problems, your design process, and your understanding of performance-driven creative.

• Interview with Head of Creative: Discussion about your experience, skills, creative philosophy, and how you align with the company's values and culture. This stage will likely delve into your approach to balancing speed, quality, and performance.

• Team/Cultural Fit Interview: Interaction with other team members to assess collaboration style, attitude, and cultural alignment with Charlie Oscar's values ("Make It Happen," "Treat It Like Your Own," "Grow Together," "Be Brave").

Portfolio Review Tips:

• Showcase Performance-Driven Design: Highlight examples of paid social creative that demonstrably performed well, explaining the strategic thinking behind your design choices.

• Platform Specificity: Include work tailored for Meta, TikTok, and YouTube, articulating your understanding of each platform's nuances.

• Process & Problem-Solving: Detail your design process, from brief interpretation to final delivery, and explain how you tackled specific challenges or improved workflows.

• Brand Consistency & Innovation: Present work that adheres to brand guidelines while also showing how you pushed creative boundaries.

• AI Integration (if applicable): If you've used AI tools, be prepared to discuss how they enhanced your workflow, creativity, or efficiency.

• Conciseness and Clarity: Ensure your portfolio is well-organized, easy to navigate, and clearly communicates your value proposition as a designer who drives results.

Challenge Preparation:

• Understand Charlie Oscar's Model: Research their AI-native approach, data-science-driven creativity, and client portfolio. Prepare to discuss how your design skills can support this model.

• Performance Metrics: Be ready to discuss how you measure the success of your designs and your understanding of key performance indicators for paid social.

• Workflow Optimization: Think about how you would approach identifying and fixing gaps in a creative studio's workflow, drawing on your experience.

• Values Alignment: Prepare to speak to how your personal work ethic and approach align with Charlie Oscar's core values.

📝 Enhancement Note: The emphasis on "paid social creative at scale" and "AI-native" means interviewers will likely probe your ability to produce high volumes of effective creative and your willingness to leverage technology for efficiency and enhanced results.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, photo editing, and layout creation. Proficiency in Photoshop, Illustrator, and InDesign is expected.

• Figma: Crucial for collaborative design, prototyping, and UI/UX design, especially for digital assets and potentially agency marketing materials.

• AI Design Tools: While not explicitly listed, given the company's "AI-native" stance, familiarity or eagerness to learn AI-powered design tools (e.g., Midjourney, DALL-E for ideation, AI-assisted editing tools) would be a significant advantage.

Analytics & Reporting:

• While not a direct responsibility, understanding how creative performance is measured is key. Familiarity with analytics platforms (e.g., Meta Ads Manager, Google Analytics) to understand creative impact is beneficial. CRM & Automation:

• Not directly applicable for this role, but awareness of how creative assets feed into marketing automation and CRM systems for campaign execution would be a plus.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite and Figma, coupled with the company's AI-native identity, suggests a technology stack focused on efficient, collaborative, and data-informed creative production. Candidates should be comfortable with these tools and open to integrating AI into their workflow.

👥 Team Culture & Values

Operations Values:

• Make It Happen: A proactive approach to design execution, driving projects forward with momentum and a focus on progress over perfection, crucial for high-volume creative delivery.

• Treat It Like Your Own: Demonstrating ownership and accountability for design quality and client success, ensuring every asset reflects high standards and contributes to business goals.

• Grow Together: A commitment to continuous learning, skill development, and mutual support within the team, essential for staying ahead in the evolving creative and AI landscape.

• Be Brave: Encouraging bold thinking, confident decision-making, and innovation in design approaches, allowing for creative exploration that can lead to breakthrough campaign performance.

Collaboration Style:

• Cross-functional Integration: Active collaboration with the Head of Creative, other designers, strategists, and performance marketers to ensure creative aligns with campaign objectives and data insights.

• Process-Oriented Feedback: Openness to feedback and iterative design processes to refine creative assets for maximum impact and efficiency.

• Knowledge Sharing: A culture that encourages sharing insights, best practices, and learnings, particularly regarding new platforms, creative trends, and AI applications in design.

📝 Enhancement Note: The company's values are deeply embedded in their operational approach. For a designer, this means not just creating beautiful work but also being entrepreneurial, collaborative, and forward-thinking, aligning perfectly with the demands of modern creative operations.

⚡ Challenges & Growth Opportunities

Challenges:

• Scaling Creative Production: Designing and producing a high volume of paid social creative assets that consistently perform well across multiple platforms.

• Balancing Speed and Quality: Meeting tight deadlines common in performance marketing while maintaining high craft standards and brand integrity.

• Adapting to AI Integration: Effectively integrating AI tools into the design workflow to enhance efficiency and creativity without compromising original thinking or quality.

• Platform Evolution: Keeping pace with the rapidly changing landscape of social media platforms and their creative requirements.

Learning & Development Opportunities:

• Advanced Platform Expertise: Deepen knowledge of creative best practices and performance drivers for Meta, TikTok, YouTube, and emerging platforms.

• AI in Creative: Gain hands-on experience with AI tools for design ideation, asset generation, and workflow optimization.

• Performance Marketing Insights: Develop a stronger understanding of how creative impacts performance marketing campaigns and revenue generation.

• Creative Strategy Development: Contribute to higher-level creative concepting and strategic planning for client campaigns.

📝 Enhancement Note: The challenges presented are directly related to the operational demands of a fast-paced, results-driven creative environment. Addressing these challenges will require a blend of creative talent, process discipline, and adaptability to new technologies like AI.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed paid social creative that significantly outperformed expectations. What was your process, and what made it successful?" (Focus on data, platform understanding, and strategic design choices).

• "How do you approach balancing the need for speed in creative production with maintaining high craft quality and brand consistency?" (Highlight your process for efficiency and quality control).

• "Charlie Oscar is an AI-native agency. How have you incorporated AI tools into your design workflow, or how would you plan to do so to enhance efficiency and creative output?" (Demonstrate curiosity and practical application of AI). Company & Culture Questions:

• "What attracts you to Charlie Oscar's unique blend of data science and creativity?" (Show you've researched their model and understand its value).

• "How do you embody our value of 'Treat It Like Your Own' in your design work and team interactions?" (Provide specific examples of ownership and accountability).

• "How do you ensure your work aligns with campaign objectives and contributes to broader business goals, such as revenue growth?" (Connect your design output to business impact). Portfolio Presentation Strategy:

• Narrative Arc: For each case study, tell a story: the challenge, your strategic approach, the creative solution, and the results (quantify impact where possible).

• Platform Focus: Clearly label which platforms your social creative was designed for and explain any platform-specific considerations.

• Process Visualization: Use flowcharts or step-by-step explanations to illustrate your design process, especially for complex projects or workflow improvements.

• AI Showcase (if applicable): If you've used AI tools, dedicate a section or specific examples to demonstrate your capabilities and how they benefited the project.

• Concise Delivery: Practice presenting your portfolio efficiently, focusing on the most impactful work and key learnings.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also an understanding of performance, efficiency, and the strategic integration of AI, aligning with Charlie Oscar's operational ethos.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Charlie Oscar's careers page.

• Portfolio Customization: Tailor your portfolio to highlight your strongest paid social creative work, especially for Meta, TikTok, and YouTube. Include examples that demonstrate your ability to balance speed, quality, and performance, and showcase any experience with AI tools.

• Resume Optimization: Ensure your resume clearly outlines your 3+ years of relevant experience, proficiency in Adobe Creative Suite and Figma, and any experience in performance marketing or specific industry sectors. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, your understanding of platform-specific creative, and how you embody Charlie Oscar's values. Prepare to discuss your approach to workflow optimization and AI integration.

• Company Research: Thoroughly review Charlie Oscar's website and any available content (e.g., blog posts, case studies) to understand their unique AI-native, data-driven approach and their client work. Prepare to discuss how your skills and mindset align with their culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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