Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Adlook

Location: São Paulo, Brazil

Job Type: Full-Time

Category: Creative & Design / Marketing Operations

Date Posted: 2026-04-23

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Design and produce high-impact advertising banners for diverse digital campaigns, ensuring brand visual consistency across all touchpoints.

• Develop innovative and modern creative concepts for digital advertising solutions, contributing to Adlook's technological marketing initiatives.

• Foster strong collaborative relationships with internal sales, customer service, and technical teams to deliver cohesive campaign assets.

• Maintain and uphold customers' visual identification elements, ensuring brand integrity and recognition in all design outputs.

• Leverage advanced English communication skills to collaborate effectively within a global team and with international clients.

📝 Enhancement Note: This role is classified as Hybrid, implying a balance between remote work and in-office collaboration in São Paulo. The explicit mention of "close cooperation with internal sales, customer service, and technical departments" highlights a strong need for cross-functional engagement, typical in operations-adjacent creative roles.

📈 Primary Responsibilities

• Design and execute static and animated advertising banners for various digital campaign platforms, adhering to specifications and performance best practices.

• Conceptualize and develop compelling visual narratives for digital ad creatives, translating marketing objectives into engaging designs.

• Collaborate with marketing and sales teams to understand campaign goals, target audiences, and key messaging for each creative brief.

• Ensure all creative assets align with Adlook's brand guidelines and individual client visual identification requirements.

• Participate in brainstorming sessions to generate fresh ideas for ad creatives and innovative digital marketing solutions.

• Manage multiple design projects simultaneously, prioritizing tasks to meet deadlines for campaign launches and client deliverables.

• Stay updated on the latest trends in digital advertising design, creative technologies, and programmatic advertising best practices.

• Assist in the creation of other marketing collateral as needed, such as social media graphics, landing page elements, or email templates.

📝 Enhancement Note: The responsibilities emphasize a blend of core graphic design execution and strategic creative input, directly supporting digital advertising efforts. The requirement to "Take care of coherence of customers’ visual identification elements" points towards a nuanced role in client-facing creative management, which is a key aspect of operations support in an agency or platform setting.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Arts, Digital Media, or a related field is typically expected for mid-level roles. Equivalent practical experience will also be considered.

Experience: 2-5 years of demonstrable experience in graphic design, with a significant focus on digital advertising and banner creation.

Required Skills:

• Proven experience in designing advertising banners for digital campaigns.

• Proficiency in Adobe Creative Cloud suite, with expert-level skills in Photoshop.

• Advanced English proficiency for effective communication and collaboration.

• Strong aesthetic sense, with a keen eye for detail and commitment to project quality.

• High level of creativity and conceptual thinking for innovative design solutions.

• Excellent communication and interpersonal skills for internal client interaction.

• Punctuality, reliability, and a strong commitment to task completion.

• Solid organizational and time management skills to handle multiple projects and deadlines.

• Ability to work collaboratively within a team environment.

Preferred Skills:

• Experience in creating advertising creations (Key Visual) documented in a portfolio.

• Foundational knowledge of HTML5, CSS3, and JavaScript for interactive ad development.

• Experience with animation tools such as Google Web Designer or Adobe Animate.

📝 Enhancement Note: The "Additional Assets" section clearly delineates preferred skills that would significantly enhance a candidate's profile, particularly for more dynamic and interactive digital ad creation. This suggests the company is looking for candidates who can contribute to more sophisticated digital campaigns.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a strong track record in digital advertising design, with a focus on banner ads of various sizes and formats.

• Specific examples of "Key Visual" creations, demonstrating the ability to develop overarching creative concepts for campaigns.

• Demonstrations of how design solutions have contributed to campaign objectives or client brand recognition.

• Evidence of proficiency in Adobe Creative Cloud, particularly Photoshop, through the quality and complexity of design work presented.

Process Documentation:

• While not explicitly stated as a requirement for documentation, candidates are expected to articulate their design process from brief to final asset delivery.

• The ability to explain how design decisions were made to meet specific campaign goals and client requirements will be crucial.

• Understanding of the workflow involving collaboration with sales, customer service, and technical teams in delivering final creative assets.

📝 Enhancement Note: The explicit request to share a portfolio link and the mention of "Experience in creating advertising creations (Key Visual) documented in portfolio" indicate that the portfolio is a critical component of the application. It should highlight not just design skill, but also the ability to execute for digital campaigns and potentially interactive formats.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level Graphic Designer with 2-5 years of experience in São Paulo, Brazil, and considering the advanced English requirement and specialized digital ad skills, the estimated annual salary range is R$ 60,000 - R$ 90,000 BRL. This range is competitive for the market, reflecting the specialized nature of digital advertising design and the company's position within the RTB House Group.

Benefits:

• Competitive compensation package (as stated in the job description).

• Opportunity to work on creative projects for top-tier brands.

• Participation in designing innovative solutions in technological marketing.

• Experience within a leading company in the industry (RTB House Group).

• Exposure to Programmatic advertising, a fast-growing area of online advertising.

• Involvement in a unique international market project.

• Potential for professional development and skill enhancement in digital advertising.

Working Hours: 40 hours per week, aligning with "Full-Time" employment. The "Hybrid" work arrangement suggests flexibility in how these hours are structured between remote and office workdays.

📝 Enhancement Note: The salary estimation is based on research of similar roles in São Paulo, Brazil, factoring in the specified experience level, advanced English requirement, and the specialized nature of digital advertising design. Benefits are derived directly from the provided text and enhanced with context relevant to operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Adlook operates within the digital advertising and marketing technology (MarTech) sector, specifically focusing on programmatic advertising and ad tech solutions. As part of the RTB House Group, it benefits from the resources and expertise of a major player in the industry. This industry context implies a fast-paced, data-driven, and innovation-focused environment.

Company Size: Adlook is part of the RTB House Group, which is a significant entity in the ad tech space. While Adlook's specific size isn't given, its affiliation suggests a robust operational structure and a substantial market presence. For operations professionals, this typically means access to established processes, advanced tools, and opportunities for cross-functional collaboration within a larger organization.

Founded: Adlook is a part of RTB House Group, founded in 2011. This indicates a company with established market experience and a history of growth and innovation in the digital advertising landscape.

Team Structure:

• The Graphic Designer will likely be part of a marketing or creative team, working closely with sales, customer service, and technical departments.

• This cross-functional interaction is typical in operations-centric organizations where creative output directly supports sales initiatives and technical product delivery.

Methodology:

• Adlook, as a programmatic advertising company, likely employs data-driven methodologies for campaign optimization and creative performance analysis.

• The design process will involve understanding campaign metrics and iterating on creatives to improve performance, aligning with operational efficiency goals.

• Collaboration likely involves agile workflows, with regular feedback loops and iterative design processes to ensure effective campaign execution.

Company Website: https://adlook.com/ (Implied by domain_derived)

📝 Enhancement Note: The affiliation with RTB House Group provides significant context regarding the company's operational maturity and industry standing. The emphasis on "technological marketing" and "Programmatic" suggests an environment where data and technology are central to operations and creative strategies.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level (2-5 years experience). It requires independent execution of design tasks, conceptual contributions, and effective collaboration with various internal departments. The candidate is expected to contribute significantly to campaign success without constant supervision, demonstrating proficiency and initiative.

Reporting Structure: The Graphic Designer will likely report to a Creative Lead or Marketing Manager. They will work closely with sales, customer service, and technical teams, indicating a highly collaborative and integrated operational environment. This structure allows for direct exposure to different facets of the business, providing a holistic understanding of campaign lifecycle and operational dependencies.

Operations Impact: The Graphic Designer's work directly impacts Adlook's ability to effectively market its services and those of its clients. High-quality, performance-driven creatives are essential for successful digital campaigns, influencing client acquisition, retention, and overall revenue generation. By ensuring visual consistency and developing innovative solutions, the designer contributes to brand perception and campaign effectiveness, which are critical operational outcomes.

Growth Opportunities:

• Specialization: Develop expertise in advanced digital ad formats, interactive design, and programmatic creative optimization.

• Skill Expansion: Gain knowledge in HTML5/CSS3/JS, animation, and potentially AI-driven creative tools within the ad tech space.

• Leadership Potential: Progress to a Senior Graphic Designer role, mentoring junior designers, or potentially moving into a Creative Lead or Art Director position.

• Cross-Functional Exposure: Deepen understanding of sales processes, customer service interactions, and technical product capabilities, opening doors to roles in marketing operations or campaign management.

📝 Enhancement Note: The growth opportunities are framed within the context of an ad tech company, emphasizing specialization in digital advertising and programmatic solutions, which are key operational areas.

🌐 Work Environment

Office Type: The "Hybrid" work arrangement suggests a modern office environment that supports both collaborative in-office work and remote flexibility. This typically includes well-equipped meeting rooms, collaborative workspaces, and the necessary infrastructure for hybrid teams.

Office Location(s): The primary work location is São Paulo, Brazil. Specific office details would need to be confirmed, but it's implied to be a professional setting conducive to creative work and team collaboration.

Workspace Context:

• Collaborative Environment: The role requires close interaction with sales, customer service, and technical departments, indicating an open and communicative workspace culture.

• Tools & Technology: Access to the Adobe Creative Cloud suite and potentially other design and project management tools will be standard. The company's focus on technological marketing suggests an investment in modern creative technology.

• Team Interaction: Opportunities for brainstorming, design reviews, and knowledge sharing with other creative professionals or marketing team members.

Work Schedule: Standard full-time working hours (40 hours/week) with a hybrid model, allowing for a balance between structured office time and remote work flexibility, supporting efficient project management and personal work-life balance.

📝 Enhancement Note: The hybrid nature of the work environment is a key aspect, suggesting a blend of in-person collaboration crucial for creative synergy and remote flexibility beneficial for focused design work.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio link to assess relevant experience and design skills.

• Technical/Creative Assessment: A potential design challenge or portfolio review session to evaluate practical skills, creative thinking, and problem-solving abilities related to digital ads.

• Manager/Team Interview: Discussion with the hiring manager and potentially team members to assess cultural fit, communication skills, and understanding of the role's responsibilities.

• Advanced English Assessment: May involve conversations or tasks specifically designed to test advanced English proficiency.

• Final Interview: Potentially with senior leadership to discuss overall fit and career aspirations.

Portfolio Review Tips:

• Highlight Digital Ads: Ensure your portfolio prominently features examples of digital ad banners, including various sizes and formats.

• Showcase "Key Visuals": Include case studies demonstrating your ability to develop unified creative concepts for campaigns.

• Demonstrate Process: Be prepared to walk through your design process for selected projects, explaining your rationale, challenges, and solutions.

• Quantify Impact: If possible, include metrics or outcomes related to your designs (e.g., improved click-through rates, engagement).

• Showcase Technical Skills: If you have HTML5/CSS3/JS or animation experience, include relevant examples.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

• Understand the Brief: If given a design challenge, carefully read and understand all requirements, target audience, and campaign objectives.

• Focus on Ad Effectiveness: Consider how your design will drive engagement and conversions within the digital ad space.

• Time Management: Practice completing design tasks within a set timeframe.

• Articulate Your Choices: Be ready to explain the strategic thinking behind your design decisions.

📝 Enhancement Note: The emphasis on "Key Visuals" and "digital ads" in the portfolio review tips directly reflects the core responsibilities and preferred skills outlined for this role, suggesting these are critical evaluation criteria.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential, with a strong emphasis on Photoshop. Proficiency in other Adobe applications like Illustrator and After Effects may also be beneficial.

• Digital Advertising Platforms: Familiarity with platforms where banners are deployed (e.g., Google Ads, Facebook Ads Manager) is advantageous.

Analytics & Reporting:

CRM & Automation:

Animation & Interactive Design Tools:

• Google Web Designer: Preferred for creating interactive HTML5 ads.

• Adobe Animate: Preferred for creating animated banner ads.

• HTML5/CSS3/JS: Foundational knowledge for interactive ad development.

📝 Enhancement Note: The explicit mention of "Photoshop" and the "Additional Assets" section (HTML5/CSS3/JS, Google Web Designer, Adobe Animate) clearly define the core technology stack and desired specialized tools for this role.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Valuing novel ideas and modern solutions in digital advertising design.

• Quality & Precision: A strong emphasis on aesthetic sense and attention to detail in all prepared projects.

• Collaboration & Communication: Openness to internal customers (sales, CS, technical teams) and strong teamwork.

• Commitment & Reliability: Punctuality and dedication to completing assigned tasks.

• Continuous Learning: Willingness to embrace new technologies and positive attitudes.

Collaboration Style:

• Cross-functional Integration: Close cooperation with sales, customer service, and technical departments is a cornerstone of this role.

• Feedback-Driven: Expectation of open communication for design reviews and iterative improvements.

• Client-Centric: Focus on maintaining coherence of customers' visual identification elements, implying a client-focused approach even in internal collaboration.

📝 Enhancement Note: The listed values and collaboration style highlight a dynamic, team-oriented environment where creative input is integrated with business objectives and technical realities.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving Ad Tech Landscape: Keeping pace with new digital advertising formats, platform requirements, and programmatic advertising trends.

• Balancing Creative Vision with Client/Brand Constraints: Delivering innovative designs that also strictly adhere to diverse client visual identities and platform specifications.

• Performance Optimization: Translating design principles into creatives that demonstrably improve campaign metrics like click-through rates and conversions.

• Hybrid Work Integration: Effectively collaborating and maintaining strong communication across remote and in-office team members.

Learning & Development Opportunities:

• Programmatic Advertising Expertise: Gain in-depth knowledge of how creative assets perform within programmatic campaigns.

• Advanced Digital Design Skills: Master interactive ad creation, animation, and potentially AI-assisted design tools.

• Client Engagement: Develop a deeper understanding of client needs and how to translate them into effective visual communication strategies.

• Cross-Departmental Insights: Learn about the operational intricacies of sales, customer service, and technical development within an ad tech company.

📝 Enhancement Note: The challenges and growth opportunities are tailored to the ad tech industry, emphasizing adaptability, technical skill development, and strategic creative application.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing an advertising banner from brief to final delivery. How do you ensure it meets campaign objectives?" (Focus on workflow, client needs, and performance)

• "How do you balance creative innovation with strict brand guidelines or client visual identification requirements?" (Highlight problem-solving and adaptability)

Company & Culture Questions:

• "What interests you about Adlook and our work in programmatic advertising?" (Research Adlook, RTB House Group, and the ad tech industry)

• "How do you approach collaboration with non-design teams like sales or technical departments?" (Emphasize communication and understanding of operational needs)

Portfolio Presentation Strategy:

• Storytelling: For each portfolio piece, tell a story: the client/campaign context, the problem, your creative solution, and the outcome.

• Highlight Key Visuals: Clearly present any overarching campaign creative concepts.

• Showcase Banner Expertise: Detail the different banner sizes and formats you've designed.

• Technical Demonstrations: If you have interactive or animated examples, demonstrate them and explain the technology used.

• Be Ready for Critiques: Understand that your work might be discussed critically; respond professionally and constructively.

📝 Enhancement Note: These interview questions and preparation tips are designed to probe the candidate's understanding of the specific demands of digital advertising design within an operational context, focusing on process, collaboration, and measurable impact.

📌 Application Steps

To apply for this operations position:

• Submit your application through the application link provided on the job posting.

• Portfolio Customization: Ensure your portfolio is easily accessible (via a link) and prominently features your strongest work in digital advertising banners and "Key Visual" concepts. Tailor your portfolio presentation to highlight how your designs have supported campaign goals.

• Resume Optimization: Update your resume to clearly articulate your experience with digital ads, proficiency in Adobe Creative Cloud (especially Photoshop), and any experience with HTML5/CSS3/JS or animation tools. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, creative rationale, and collaboration experience. Prepare specific examples to answer common interview questions related to design challenges, client management, and teamwork.

• Company Research: Familiarize yourself with Adlook, its role within RTB House Group, and the broader ad tech and programmatic advertising landscape. Understand their focus on technological marketing and innovative solutions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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