GRAPHIC DESIGNER AND DIGITAL MARKETING COORDINATOR

📍 Job Overview

Job Title: Graphic Designer and Digital Marketing Coordinator

Company: The Sales Centre co

Location: Gqeberha / Port Elizabeth, Eastern Cape, South Africa

Job Type: Contractor

Category: Marketing & Design Operations

Date Posted: 2026-08-03

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role blends creative design execution with operational marketing tasks to support a portfolio of hospitality venues.

• Responsibilities include producing brand-consistent artwork, managing social media content across various platforms, and maintaining digital presence through website and email updates.

• Requires strong proficiency in design software and digital marketing tools, with an emphasis on accuracy, brand compliance, and performance reporting.

• The position demands an ability to manage multiple distinct brands, ensuring unique yet compliant marketing collateral for each.

📝 Enhancement Note: While the title includes "Sales Centre co," the description clearly indicates the role supports hospitality venues in London, with the actual work performed by a contractor based in Gqeberha, South Africa. The "Sales Centre co" likely serves as an administrative or recruitment entity for this contractor role. The focus is on marketing and design operations within the hospitality sector, not direct sales operations.

📈 Primary Responsibilities

• Brand-Aligned Design Production: Design and produce a wide range of marketing collateral, including menus, posters, flyers, social media graphics, event artwork, advertisements, and digital screen content, ensuring strict adherence to each venue's specific brand guidelines (logo, typography, color palette, design approach).

• Social Media Content Management: Manage content schedules for platforms like Instagram, Facebook, and TikTok using Metricool, and edit venue-supplied photographs and videos into engaging posts, reels, stories, and short-form content.

• Content Briefing & Acquisition: Issue clear shot lists and content briefs to London-based venue teams, proactively follow up on missing or unusable source material to ensure a consistent flow of assets.

• Website & Email Campaign Execution: Update WordPress websites with current menus, events, opening hours, offers, and images. Build and format approved email newsletters using Mailchimp.

• Digital Asset Management: Maintain an organized digital asset library, ensuring clear file naming conventions, version control, and the availability of print-ready exports.

• Performance Tracking & Reporting: Track key metrics such as reach, engagement, clicks, and website activity, and compile monthly performance reports against the group marketing calendar.

• Copy Refinement: Write or refine captions and promotional copy based on approved campaign information provided by the client.

📝 Enhancement Note: The primary responsibilities highlight a blend of creative design (artwork production) and operational execution (content scheduling, website updates, reporting). The emphasis on managing eight distinct venue brands underscores the need for meticulous brand management and organizational skills, critical for operations roles.

🎓 Skills & Qualifications

Education:

• While no specific degree is mentioned, a strong portfolio demonstrating professional graphic design capabilities is paramount. Relevant certifications in graphic design or digital marketing are advantageous. Experience:

• Professional Graphic Design: Proven experience in graphic design, supported by a robust portfolio showcasing diverse design projects and brand application.

• Digital Marketing Execution: Experience in managing social media accounts, content scheduling, and basic email marketing campaigns.

• Content Creation: Demonstrated ability to edit photographs and short-form video content for social media.

• Website Management: Experience updating and maintaining websites, preferably WordPress.

• Brand Management: Ability to work with and maintain distinct brand identities for multiple entities.

Required Skills:

• Graphic Design Software Proficiency: Confident and expert use of Adobe Creative Cloud suite, specifically Photoshop, Illustrator, and InDesign.

• Digital Design Tools: Strong working knowledge of Canva and understanding of social media platform asset requirements.

• Video Editing: Experience editing photographs, reels, stories, and short-form video content.

• Social Media Management: Proven experience managing business social media accounts and content calendars, including scheduling tools like Metricool.

• Written Communication: Strong written English with exceptional attention to detail for copywriting and proofreading.

• Brand Diligence: Ability to differentiate and maintain brand consistency across multiple venue brands.

Preferred Skills:

• WordPress: Experience with WordPress for website content management.

• Email Marketing: Experience with Mailchimp for newsletter creation and distribution.

• Video Editing Software: Familiarity with Adobe Premiere Pro or similar video editing tools.

• Analytics & Reporting: Experience with performance tracking and reporting for digital marketing campaigns.

📝 Enhancement Note: The required skills are heavily weighted towards creative software and content execution. The preferred skills, such as WordPress and Mailchimp, point towards the operational aspects of digital marketing, suggesting a need for candidates who can not only design but also implement and manage digital campaigns efficiently.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Design Versatility: Showcase a range of design projects demonstrating proficiency across print and digital mediums (e.g., menus, social graphics, event flyers, advertisements).

• Brand Application: Include examples of how you've applied brand guidelines consistently across different projects and for multiple brands.

• Digital Content Examples: Feature examples of social media content, including edited photos and short videos (reels, stories).

• Process & Workflow Demonstration: Highlight projects where you managed content schedules, website updates, or email campaigns, illustrating your organizational and execution capabilities.

• Problem-Solving & Efficiency: Present case studies or projects that showcase your ability to interpret briefs, manage deadlines, and deliver high-quality work efficiently across multiple brands.

Process Documentation:

• While not explicitly requested as a separate deliverable, candidates should be prepared to discuss their personal workflow for managing design projects, content scheduling, and website updates.

• Expected to articulate how they ensure brand consistency, manage version control, and handle feedback from multiple stakeholders.

• Demonstrate an understanding of the end-to-end process for campaign execution, from brief to publication and reporting.

📝 Enhancement Note: For this role, the portfolio is critical. It should not only demonstrate design talent but also the operational rigor required to manage multiple brands, content pipelines, and digital platforms. Candidates should be ready to walk through their portfolio, explaining their process, challenges, and how they ensured brand integrity and timely delivery.

💵 Compensation & Benefits

Salary Range:

• ZAR 16,000 per month (Gross)

• This is a fixed monthly rate for a contractor position. Benefits:

• As a contractor role, formal benefits typically provided to permanent employees (e.g., medical aid, retirement contributions, paid leave) are generally not included.

• The primary "benefit" is the opportunity to work with a diverse portfolio of eight hospitality brands and gain experience in both graphic design and digital marketing operations.

• The role offers a structured workflow and exposure to international clients (London venues). Working Hours:

• Full-Time, 40 hours per week.

• The role is office-based, implying standard working hours within the Gqeberha region, likely Monday to Friday.

• Given the international client base, some flexibility for communication across time zones might be beneficial but is not explicitly stated.

📝 Enhancement Note: The salary is fixed at ZAR 16,000 per month. This figure needs to be considered within the context of the South African market for graphic design and digital marketing roles, particularly for contract positions. For a mid-level role, this may be on the lower end, but the value proposition includes international client exposure and a diverse brand portfolio. The lack of traditional benefits is typical for contract roles and should be factored into the overall compensation assessment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Hospitality (Client's operations), Recruitment/Operations Support (The Sales Centre co's function)

Company Size: The Sales Centre co's size is not specified, but the client operates eight distinct hospitality venues in London, indicating a significant operational footprint.

Founded: Company founding date not specified.

Team Structure:

• The role is a contractor position, implying direct reporting to a manager or point person within The Sales Centre co or the client's marketing team.

• Likely involves close collaboration with marketing managers, venue managers, and potentially other creative or operational staff within the client's organization.

• The contractor will be responsible for executing tasks independently, requiring a self-starter mentality. Methodology:

• Data-Driven Execution: Focus on performance reporting and using metrics to inform future content and design decisions.

• Brand Consistency: Rigorous application of brand guidelines across all creative output.

• Structured Workflow: Management of content schedules, briefs, and asset libraries to ensure organized and timely delivery.

• Collaborative Communication: Clear communication with London-based teams for content briefs and asset acquisition, and reporting back on performance.

Company Website: https://thesalescentre.co/ (Note: This is the domain for "The Sales Centre co," not necessarily the hospitality clients.)

📝 Enhancement Note: The "company culture" is largely defined by the client's hospitality sector and the operational demands of managing multiple brands. The contractor role implies a degree of autonomy but necessitates strong communication and adherence to established processes. The emphasis on brand bible and structured communication points to a professional, results-oriented environment.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Contractor (Graphic Design & Digital Marketing Operations)

• This role is positioned as a hands-on execution role. It offers the opportunity to develop and refine skills in graphic design, social media management, website updates, and email marketing within a diverse brand portfolio. Reporting Structure:

• As a contractor, the individual will likely report to a designated manager or coordinator, possibly within The Sales Centre co or directly with the client's marketing leadership.

• The reporting will focus on task completion, content delivery, and performance metrics. Operations Impact:

• The role directly impacts the brand perception and customer engagement of eight hospitality venues.

• Effective design and digital marketing execution contribute to driving foot traffic, bookings, and overall revenue for these venues.

• Accurate reporting provides insights for strategic marketing adjustments. Growth Opportunities:

• Skill Specialization: Deepen expertise in specific design software (Adobe Suite) or digital marketing tools (Metricool, Mailchimp, WordPress).

• Brand Management Experience: Gain significant experience managing multiple distinct brand identities, a valuable skill for future roles.

• Performance Analytics: Enhance skills in tracking, analyzing, and reporting on marketing campaign performance.

• Potential for Extended Contract: Successful performance may lead to longer-term contract opportunities or potentially a transition to a permanent role if one becomes available within the client's structure or with The Sales Centre co.

• Portfolio Enhancement: The diverse projects undertaken will significantly bolster the candidate's professional portfolio.

📝 Enhancement Note: While this is a contractor role, it offers substantial growth in specific, in-demand operational and creative skills. The ability to manage a high volume of diverse brand assets and execute campaigns efficiently is a key development area. For ambitious individuals, this role can serve as a stepping stone to more senior marketing or operations positions.

🌐 Work Environment

Office Type: Office-Based in Gqeberha, South Africa. The description mentions a "suitable remote working environment" as a requirement, but the primary work arrangement is "On-site" at their Gqeberha location. This suggests a hybrid or office-based setup is the norm for this role.

Office Location(s): 311 Cape Rd, Newton Park, Gqeberha, Eastern Cape, South Africa.

Workspace Context:

• The role requires the contractor to have reliable internet access and appropriate computer equipment, indicating a need for a well-equipped personal or shared workspace.

• The office-based nature suggests opportunities for in-person collaboration with local colleagues or supervisors, if any exist within The Sales Centre co's Gqeberha operations.

• Access to company-provided software licenses (e.g., Adobe Creative Cloud) is likely, but candidates must have their own reliable computer and internet. Work Schedule:

• Full-time (40 hours/week).

• The schedule is expected to align with standard business hours in Gqeberha, South Africa.

• While not explicitly stated, the international client base might necessitate occasional communication outside of standard hours, though the core work is office-based.

📝 Enhancement Note: The "On-site" designation in Gqeberha is key. While reliable internet and equipment are needed (often associated with remote work), the primary expectation is to work from a physical location. This offers a blend of structured office environment and the need for personal technological readiness.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of CV and portfolio to assess design skills and relevant experience.

• Technical Assessment: Candidates may be asked to complete a design test or a case study related to creating content for one of the venue brands.

• Interview: Discussion about portfolio, experience, understanding of brand management, digital marketing execution, and problem-solving approach. Questions will likely focus on how you manage multiple brands, deadlines, and quality control.

• Final Review: Potential follow-up interview or discussion to finalize terms and expectations.

Portfolio Review Tips:

• Showcase Brand Diversity: Clearly present work for multiple distinct brands, highlighting your ability to adapt your style and adhere to different brand guidelines.

• Demonstrate Design Process: For key projects, briefly explain your thought process, from brief interpretation to final execution. Include visual examples of your workflow if possible (e.g., mood boards, initial sketches, final iterations).

• Highlight Operational Skills: Include examples of social media content calendars, website updates, or email campaigns you've managed. Quantify results where possible (e.g., engagement rates, website traffic increases).

• Video Editing Samples: If video editing is a strong suit, include links to reels or short-form videos you've created.

• Technical Proficiency: Ensure your portfolio clearly demonstrates your proficiency with Adobe Creative Cloud and Canva.

• File Format: Present your portfolio in a clean, easily navigable format (e.g., PDF, dedicated website).

Challenge Preparation:

• Be prepared for a practical design challenge. This could involve creating a social media graphic, a simple flyer, or editing a short video clip based on a given brief for one of the venue brands.

• Practice using Metricool or Mailchimp if you have experience, or be ready to discuss how you would approach learning and using them efficiently.

• Prepare to discuss your approach to managing a high volume of work and ensuring brand consistency across eight different venues.

📝 Enhancement Note: The interview process will heavily rely on the candidate's portfolio. Demonstrating not just creative talent but also the operational discipline to manage multiple brands and digital platforms is crucial. Be ready to discuss your process, tools, and how you ensure quality and efficiency.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential. Proficiency in Photoshop, Illustrator, and InDesign is mandatory. Lightroom and Premiere Pro are desirable for photo and video editing.

• Canva: Strong working knowledge is required for quick social media asset creation and potentially for less complex design tasks.

Analytics & Reporting:

• Metricool: Required for managing social media content schedules and tracking performance.

• WordPress: Preferred for website content management and updates.

• Mailchimp: Desirable for building and formatting email newsletters.

CRM & Automation:

• While not explicitly mentioned as CRM, Mailchimp serves an email automation function. The role focuses more on content creation and distribution rather than complex CRM operations. Other:

• Reliable Internet Access & Computer Equipment: A fundamental requirement for the contractor.

📝 Enhancement Note: Proficiency in Adobe Creative Cloud is the core technical requirement. Experience with Metricool, WordPress, and Mailchimp will significantly enhance a candidate's application, demonstrating their ability to execute the operational aspects of digital marketing.

👥 Team Culture & Values

Operations Values:

• Accuracy & Brand Compliance: A strong emphasis on getting the details right and ensuring every piece of creative work aligns with the specific brand bible of each venue.

• Efficiency & Deadline Management: The ability to manage a high volume of work and deliver on time is critical, especially when working across multiple brands and international clients.

• Proactiveness & Problem-Solving: Interpreting briefs effectively, challenging unclear information, and proactively seeking solutions (e.g., for missing assets) are valued.

• Data-Informed Execution: Using performance data to understand what works and to inform future creative and marketing decisions.

• Professionalism & Reliability: As a contractor, demonstrating dependability, clear communication, and a professional approach to tasks and deadlines is paramount.

Collaboration Style:

• Independent Execution with Clear Communication: While the role is largely independent, effective communication with London-based venue teams for briefs and feedback is essential.

• Results-Oriented: Focus on delivering high-quality creative assets and executing marketing tasks that drive measurable results for the venues.

• Adaptable: Ability to switch between different brand identities and marketing needs seamlessly.

📝 Enhancement Note: The culture values meticulousness, efficiency, and a proactive approach. Candidates should be prepared to demonstrate how they embody these values in their work, particularly in managing complex projects with multiple stakeholders and brand requirements.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Eight Distinct Brands: Ensuring each venue's marketing collateral is unique, on-brand, and effective without looking identical requires strong organizational and creative differentiation skills.

• High Volume of Work: Balancing the design and execution demands for multiple venues simultaneously can be demanding.

• Remote Asset Acquisition: Relying on venue teams in London for photographs and videos might present logistical challenges and require persistent follow-up.

• Interpreting Varied Briefs: Understanding and accurately executing diverse creative briefs from different venue managers or marketing points of contact.

Learning & Development Opportunities:

• Deepened Design Proficiency: Honing skills in Adobe Creative Cloud and Canva through continuous project work.

• Digital Marketing Operations Expertise: Gaining practical experience in social media scheduling (Metricool), website management (WordPress), and email marketing (Mailchimp).

• Brand Management Experience: Developing a strong understanding of how to manage and apply distinct brand identities for a portfolio of businesses.

• International Client Exposure: Working with clients in a major international market (London) provides valuable global perspective.

• Portfolio Development: Each project contributes to a strong, diverse portfolio showcasing a wide range of capabilities.

📝 Enhancement Note: The primary challenges revolve around managing complexity and volume. The growth opportunities lie in refining technical skills, operational execution, and gaining invaluable experience in a demanding multi-brand environment.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for managing design projects for multiple brands simultaneously. How do you ensure brand consistency and avoid creative overlap?"

• "Walk me through your experience with [mention specific tool like Metricool or Mailchimp if you have it]. How have you used it to improve campaign performance or streamline workflows?"

• "Imagine you receive a brief for a new event at one of the venues, but the provided photos are low-quality. How would you handle this situation?"

• "How do you prioritize your workload when faced with multiple urgent design requests from different venues?" Company & Culture Questions:

• "What do you know about the hospitality industry and the challenges of marketing multiple venues?"

• "How do you ensure you're always applying the correct brand bible for each of our client's eight venues?"

• "What is your approach to receiving and implementing feedback on your designs?"

• "Describe a time you had to adapt your design style to fit a specific brand or client requirement." Portfolio Presentation Strategy:

• Structure: Organize your portfolio to highlight your best work, clearly categorizing by brand or project type (e.g., social media, print collateral, video).

• Brand Focus: For each project, briefly explain the client/venue, the objective, your role, the tools used, and the outcome. Emphasize how you adhered to brand guidelines.

• Operational Execution: Include examples of your work in managing content schedules, website updates, or email campaigns. If possible, show before-and-after examples or discuss engagement metrics.

• Technical Skills: Be ready to discuss your proficiency with Adobe Creative Cloud, Canva, and any other relevant tools.

• Conciseness: Be prepared to present your portfolio within a set timeframe, focusing on the most relevant and impactful pieces.

📝 Enhancement Note: Interviews will likely involve a combination of technical design questions, operational process inquiries, and behavioral questions assessing your ability to manage complex projects and diverse brands. Your portfolio will be the central piece of evidence.

📌 Application Steps

To apply for this Graphic Designer and Digital Marketing Coordinator position:

• Submit your application through the provided link on The Sales Centre co's careers page.

• Tailor your CV: Highlight experience with Adobe Creative Cloud, Canva, social media management, video editing, and any experience with WordPress or Mailchimp. Use keywords from the job description.

• Curate your Portfolio: Ensure your portfolio prominently features diverse design work, demonstrates brand application across multiple entities, and includes examples of digital marketing execution (social media content, website updates if applicable).

• Prepare a Concise Cover Letter (Optional but Recommended): Briefly explain why you are a strong fit, emphasizing your design skills, operational capabilities, and ability to manage multiple brands.

• Practice your Portfolio Walkthrough: Be ready to articulate your design process, tool proficiency, and how you ensure brand consistency and efficiency during an interview.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.