Freelance Web Designer

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Bulgaria

Job Type: PART_TIME

Category: Web Design / UI/UX Operations

Date Posted: 2026-07-30

Experience Level: 2-5 years

Remote Status: Remote Solely

🚀 Role Summary

• Design high-converting marketing pages, landing experiences, and pitch-style layouts that align with the brand ecosystem.

• Translate brand assets and social media visuals into responsive web layouts and structured components for developer or no-code implementation.

• Prepare and securely package production-ready files, ensuring seamless handoff to developers or no-code platforms.

• Enforce layout quality standards through systematic verification of responsiveness, spacing, clarity, and adherence to modern web trends.

📝 Enhancement Note: This role is positioned within a unique "operations" framework for design, focusing on the efficient creation and delivery of web assets that directly support marketing and sales enablement. The emphasis is on process, consistency, and speed for implementation.

📈 Primary Responsibilities

• Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts, with a focus on conversion optimization.

• Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools, ensuring brand consistency.

• Prepare and securely package production-ready files, meticulously organizing Figma frames, exporting assets, and detailing specifications for seamless handoff.

• Ensure absolute visual consistency between interactive web pages, static PDFs, and social materials, maintaining a unified brand identity across all touchpoints.

• Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

📝 Enhancement Note: The responsibilities highlight a structured approach to web design, emphasizing not just aesthetics but also the operational aspects of asset creation for rapid deployment and consistent branding across multiple channels.

🎓 Skills & Qualifications

Education: Bachelor’s or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus, but not strictly required if equivalent experience is demonstrated.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable. A strong portfolio is essential.

Required Skills:

• Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.

• Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.

• Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).

• Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.

• User-Centric Approach: A structured, user-centric, and conversion-minded approach to design, prioritizing user experience and business goals.

• English Proficiency: Upper-intermediate (B2) or above.

Preferred Skills:

• Experience with no-code tools like Webflow or Framer for implementation context.

• Familiarity with digital marketing principles and conversion rate optimization (CRO) strategies.

• Experience working with AI-generated drafts or existing brand systems.

• Strong eye for typography and visual hierarchy.

📝 Enhancement Note: The emphasis on Figma, conversion-driven layouts, and developer handoff suggests a need for efficient, production-oriented design skills. The requirement for English proficiency and a portfolio with specific case studies points to a globally distributed team and a focus on demonstrable output.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Landing Pages & Marketing Websites: A strong portfolio heavily focused on landing pages, marketing websites, and product or startup one-pagers demonstrating clear hierarchy and strong typography.

• Conversion Focus: Examples that clearly illustrate a conversion-minded approach, showcasing how design decisions contributed to desired outcomes (e.g., lead generation, sign-ups).

• Responsiveness Showcase: Demonstrations of responsive design capabilities across various devices and screen sizes.

• Design System Integration: If applicable, examples of how designs adhere to or extend existing design systems or brand guidelines.

Process Documentation:

• Workflow Design: Ability to translate rough prompts, AI-generated drafts, or existing brand systems into structured, implementation-ready web designs.

• Asset Preparation & Handoff: Clear demonstration of systematic file preparation, asset exporting, and specification detailing for developer or no-code implementation.

• Quality Assurance: Examples of how layout quality standards are systematically verified for responsiveness, spacing, clarity, and adherence to modern web trends.

📝 Enhancement Note: The portfolio is critical for this role, serving as the primary evidence of the candidate's ability to execute the operational aspects of web design. It needs to showcase not just creative talent but also process efficiency and a results-oriented mindset.

💵 Compensation & Benefits

Salary Range: Up to $40 per hour equivalent, commensurate with experience level and pace of contribution.

Benefits:

• Freelance Engagement: Flexible part-time engagement with an estimated 10-20 hours per week during active project phases.

• Global Team Collaboration: Opportunity to work with an international team on innovative AI technology projects.

• Project Variety: Potential for exposure to various projects on the Mindrift platform, each with potentially different earning levels.

• Remote Work Flexibility: Fully remote position allowing work from anywhere in Bulgaria.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload.

📝 Enhancement Note: The compensation is presented as an "up to" rate, common for freelance platforms, with the potential for variation based on project specifics. The benefits are typical for freelance roles, emphasizing flexibility and remote work. The mention of "earning levels" suggests a tiered system or dynamic project compensation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI Development Support)

Company Size: Small to Medium-sized (based on freelance platform model)

Founded: The Tendem project and Mindrift platform operate within the rapidly evolving AI technology sector, connecting specialists with cutting-edge projects. The founding date of Mindrift itself is not specified, but its operational model suggests a modern, agile approach to talent acquisition and project management.

Team Structure:

• Project-Based Teams: Operates on a project-by-project basis, connecting clients (AI developers) with specialists (like web designers).

• Global Network: Comprises a distributed network of professionals from around the world.

• Cross-Functional Collaboration: While primarily a freelance role, designers will collaborate with project managers, developers, and potentially AI specialists within the Tendem project.