Freelance Web Designer

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Poland

Job Type: PART_TIME

Category: Web Design / UI/UX Operations

Date Posted: 2026-08-17

Experience Level: 2-5 years

Remote Status: Remote Solely

🚀 Role Summary

• Drive high-quality web design initiatives for the Tendem project, focusing on marketing pages and landing experiences.

• Translate briefs, concepts, and AI-generated drafts into clean, on-brand, and implementation-ready web designs.

• Ensure absolute visual consistency across interactive web pages, static PDFs, and social media materials.

• Maintain stringent layout quality standards, verifying responsiveness, spacing, clarity, and modern web trends before delivery.

• Collaborate closely with developers and no-code tool users to ensure seamless implementation of designs.

📝 Enhancement Note: This role is explicitly for a freelance, part-time Web Designer focused on UI/UX operations for marketing and conversion-driven web assets. The emphasis on "implementation-ready" designs, developer handoff, and consistency with brand ecosystems positions this as a role requiring a strong understanding of the operational aspects of design delivery, not just creative ideation.

📈 Primary Responsibilities

• Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.

• Translate core brand assets and social media visuals into responsive web layouts, structured components, and sections optimized for developer or no-code tool implementation.

• Prepare and securely package production-ready files, including organizing Figma frames, exporting assets, and detailing specifications for seamless handoff.

• Enforce absolute visual consistency between interactive web pages, static PDFs, and social media materials to maintain brand integrity.

• Systematically verify and enforce layout quality standards, including responsiveness, proper spacing, visual clarity, and adherence to modern web trends prior to delivery.

• Work independently from rough prompts, AI-generated drafts, or existing brand systems to convert them into structured, implementation-ready web designs.

📝 Enhancement Note: The responsibilities highlight a practical, execution-focused approach to web design, emphasizing the operational aspects of design delivery. This includes not just creation but also preparation, verification, and ensuring seamless integration into development workflows, which is critical for revenue-generating assets like landing pages.

🎓 Skills & Qualifications

Education: Bachelor's or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or a related creative/technical field is a plus.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable. Candidates must have a strong portfolio heavily focused on landing pages, marketing websites, and product or startup one-pagers.

Required Skills:

• Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.

• Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.

• Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).

• Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.

• Typography & Visual Hierarchy: Strong command of typography and visual hierarchy to create clear, impactful designs.

• English Proficiency: Upper-intermediate (B2) or above.

Preferred Skills:

• Experience with no-code platforms like Webflow or Framer for design implementation insights.

• Familiarity with AI-generated design drafts and the process of refining them.

• Experience working with startup environments and evolving brand systems.

📝 Enhancement Note: The emphasis on Figma, developer handoff, and consistency across platforms indicates a need for a designer who understands the operational lifecycle of digital assets. The "startup" context suggests adaptability and efficiency are highly valued.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio link is mandatory on the CV.

• Showcase a minimum of 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications.

• Portfolio must heavily feature landing pages, marketing websites, and product/startup one-pagers, demonstrating clear hierarchy and strong typography.

• Include examples of responsive web layouts and conversion-driven designs.

• Evidence of translating brand assets into web-ready components. Process Documentation:

• Demonstrate experience in preparing and securely packaging production-ready files for seamless handoff to developers or no-code tools.

• Showcase the systematic verification of layout quality standards (responsiveness, spacing, clarity, modern trends) prior to delivery.

• Ability to work from rough prompts, AI-generated drafts, or existing brand systems and convert them into structured, implementation-ready designs.

📝 Enhancement Note: This section emphasizes the practical application of design skills within an operational framework. The portfolio is not just a showcase of aesthetics but a demonstration of process, preparation, and readiness for implementation, aligning with the operational demands of the role.

💵 Compensation & Benefits

Salary Range: Up to $40 per hour equivalent, depending on level and pace of contribution. Compensation varies across projects based on scope, complexity, and required expertise.

Benefits:

• Freelance, part-time remote work opportunity.

• Opportunity to contribute to innovative AI technology projects via the Tendem platform.

• Flexible working hours, with tasks estimated at 10-20 hours per week during active project phases.

• Exposure to real-world AI development use cases.

• Potential for diverse project engagements with varying earning levels.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate, not a guaranteed workload, and applies only while the project is active.

📝 Enhancement Note: The compensation is framed as an "equivalent" hourly rate, common in freelance and platform-based work. The benefits focus on flexibility, project variety, and contribution to innovative technology, aligning with the freelance nature of the role. The estimated weekly hours provide a clear expectation for workload management.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI Development Platform)

Company Size: The input data does not specify company size, but Mindrift operates a platform connecting specialists to projects, suggesting a distributed network model rather than a large in-house team.

Founded: Information not provided, but the Tendem project is highlighted, indicating a focus on current technology development.

Team Structure:

• The role is part of the Tendem project, connecting freelance specialists with AI development efforts.

• The designer will work remotely, likely collaborating with a project manager, AI developers, and other specialists.

• Cross-functional collaboration will be essential, involving communication with project leads and potentially marketing or product teams. Methodology:

• Data-Driven Design: Emphasis on conversion-driven layouts and user-centric approaches suggests a data-informed design process.

• Agile Project Execution: The freelance, project-based nature of the work implies an agile methodology with rapid iteration and delivery.

• Quality Assurance: Systematic verification of designs before delivery highlights a commitment to quality and operational efficiency.

Company Website: https://tendem.ai/ (Project website), Mindrift platform likely operates at https://mindrift.ai/

📝 Enhancement Note: Mindrift appears to operate as a platform connecting freelance talent to specific tech projects, emphasizing innovation in AI. The culture likely values independence, specialized skills, and efficient, project-based delivery. The Tendem project focus suggests a dynamic, forward-thinking environment.

📈 Career & Growth Analysis

Operations Career Level: This is a specialized freelance role focused on the operational execution of web design for marketing and conversion. It sits within the broader field of UI/UX design but emphasizes the production and delivery aspects.

Reporting Structure: The designer will likely report to a project manager or lead for the Tendem project, receiving briefs and feedback through the platform or direct communication channels.

Operations Impact: The designer's work directly impacts the perceived quality and conversion effectiveness of web assets, influencing lead generation, user acquisition, and overall brand perception for AI technologies. This role is crucial for turning concepts into tangible, revenue-generating digital experiences.

Growth Opportunities:

• Skill Specialization: Deepen expertise in Figma, responsive design, and conversion optimization for marketing pages.

• Platform Experience: Gain experience working on diverse AI technology projects through the Mindrift platform.

• Portfolio Expansion: Build a robust portfolio showcasing successful marketing and landing page designs for tech startups.

• Client Relationship Building: Develop strong working relationships with project managers and teams, potentially leading to repeat engagements.

📝 Enhancement Note: While not a traditional corporate career path, this role offers growth in specialized freelance skills, platform expertise, and building a strong portfolio that can lead to higher-value freelance opportunities.

🌐 Work Environment

Office Type: Fully remote, freelance position. No physical office required.

Office Location(s): Primarily based in Poland, with the ability to work from any location within the country.

Workspace Context:

• Independent Workspace: Requires a dedicated home office setup with reliable internet access.

• Digital Collaboration Tools: Reliance on communication platforms (e.g., Slack, email) and design collaboration tools (e.g., Figma, potentially project management software).

• Flexible Schedule: Ability to manage personal work schedule around project deadlines and active project hours (10-20 hours/week).

Work Schedule: Flexible, with a focus on meeting project deadlines and being available for communication during core working hours relevant to project teams, likely within European time zones.

📝 Enhancement Note: The work environment is characterized by high autonomy and flexibility, demanding strong self-management and digital collaboration skills. The remote nature in Poland allows for leveraging local talent while contributing to global tech projects.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and mandatory portfolio link for relevant web design cases.

• Portfolio Review: Detailed assessment of portfolio content, focusing on landing pages, marketing websites, conversion-driven designs, and technical execution.

• Skills Assessment: Potential technical assessment or discussion focusing on Figma proficiency, responsive design principles, and developer handoff practices.

• Project Brief Discussion: Conversation about understanding project requirements, translating concepts, and working with AI-generated drafts.

• Fit Assessment: Evaluation of self-directed work ethic, English proficiency, and ability to work independently.

Portfolio Review Tips:

• Curate Strategically: Ensure your portfolio prominently features high-converting landing pages, marketing websites, and startup one-pagers.

• Highlight Process: For each relevant project, briefly describe your design process, from brief interpretation to final handoff.

• Demonstrate Figma Mastery: Showcase examples of auto-layout, component systems, and responsive design within Figma.

• Quantify Impact (if possible): If available, include metrics or outcomes related to conversion rates or user engagement for your designs.

• Showcase Consistency: Include examples demonstrating your ability to maintain visual consistency across different digital touchpoints.

• Organize for Handoff: If possible, show examples of how you prepare files for developers or no-code tools.

Challenge Preparation:

• Be prepared to discuss your approach to designing from vague prompts or AI-generated content.

• Practice articulating your design decisions, focusing on conversion goals and user experience.

• Review modern web design trends, responsive design best practices, and common developer handoff specifications.

📝 Enhancement Note: The emphasis on portfolio content and practical design skills (Figma, handoff) suggests a pragmatic interview process focused on immediate employability for project execution.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/web design, creating scalable layouts, auto-layout components, and design systems.

• Design Collaboration Tools: Likely platforms such as Slack, email, or specific project management tools for communication and feedback.

Analytics & Reporting:

• While direct analytics tool usage might not be required for the designer, understanding conversion metrics and user behavior is crucial for designing high-converting pages. CRM & Automation:

• Familiarity with how designs are implemented in no-code platforms like Webflow or Framer is beneficial, indicating an understanding of the automation and deployment process.

📝 Enhancement Note: Proficiency in Figma is the core technical requirement. Understanding the downstream implementation via developers or no-code tools is also critical for effective developer handoff.

👥 Team Culture & Values

Operations Values:

• Efficiency & Speed: Delivering production-ready assets quickly and systematically.

• Quality & Precision: Maintaining high standards for layout, spacing, and visual consistency.

• User-Centricity: Designing with the end-user and conversion goals in mind.

• Brand Alignment: Ensuring all designs are on-brand and consistent with the broader ecosystem.

• Independence & Self-Direction: Ability to work autonomously and troubleshoot design challenges.

Collaboration Style:

• Remote Collaboration: Primarily asynchronous communication via digital channels.

• Feedback Integration: Openness to feedback from project leads and stakeholders.

• Handoff Focus: Collaborative approach with developers/implementers to ensure smooth design integration.

📝 Enhancement Note: The values reflect a culture that prioritizes efficient, high-quality output, autonomy, and a clear understanding of design's role in achieving business objectives like conversions.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Ambiguity: Effectively designing from vague prompts or AI-generated drafts requires strong interpretation and problem-solving skills.

• Maintaining Consistency: Ensuring absolute visual consistency across diverse web assets and existing brand materials can be demanding.

• Rapid Iteration: Working in a project-based, freelance environment often requires quick turnaround times and adaptability.

• Remote Autonomy: Thriving in a fully remote, self-directed role requires excellent time management and self-discipline.

Learning & Development Opportunities:

• Advanced Figma Techniques: Opportunities to master auto-layout, component libraries, and design system best practices.

• Conversion Rate Optimization (CRO) Principles: Learning how to design for maximum conversion through practical application.

• No-Code Platform Integration: Gaining insights into how designs are implemented in tools like Webflow or Framer.

• AI Technology Project Exposure: Understanding the visual communication needs of cutting-edge AI technologies.

📝 Enhancement Note: The challenges are inherent to freelance, remote, and project-based work, emphasizing the need for adaptable and self-sufficient professionals. Growth opportunities are focused on skill enhancement within the design domain and exposure to new technologies and implementation methods.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a rough prompt or AI-generated draft and turning it into a polished, implementation-ready web design."

• "How do you ensure visual consistency across different digital touchpoints, such as web pages, social media graphics, and PDFs?"

• "Walk us through a project where you designed a high-converting landing page. What were the key design elements you focused on, and what was the outcome?"

• "How do you prepare your design files for a smooth handoff to developers or no-code implementers?" Company & Culture Questions:

• "What interests you about working on the Tendem project and Mindrift's mission?"

• "How do you manage your time and prioritize tasks when working remotely on multiple project components?"

• "Describe a time you had to work with evolving brand guidelines or a new brand system." Portfolio Presentation Strategy:

• Storytelling: For each case study, tell a concise story: the challenge, your approach, the solution (your design), and the results (if measurable).

• Visual Emphasis: Focus on showcasing the visual quality and effectiveness of your designs, particularly for landing pages and marketing sites.

• Process Walkthrough: Be ready to explain your Figma workflow, how you use auto-layout, and how you ensure responsiveness.

• Handoff Examples: If possible, illustrate how you spec out designs or organize Figma frames for developer use.

• Highlight Conversion Focus: Clearly articulate how your design choices contribute to conversion goals.

📝 Enhancement Note: Interview questions will likely probe the practical, operational aspects of design delivery – process, consistency, conversion focus, and technical preparation for implementation.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Workable link.

• Customize Your CV: Ensure your CV includes a prominent link to your portfolio. Tailor the CV to highlight your experience with Figma, landing page design, conversion-driven layouts, and developer handoff.

• Curate Your Portfolio: Select your strongest web design examples, specifically those showcasing landing pages, marketing sites, and one-pagers. Emphasize clear hierarchy, strong typography, responsiveness, and any quantifiable results.

• Prepare for Handoff Discussion: Be ready to articulate your process for preparing production-ready files and ensuring seamless implementation for developers or no-code tools.

• Research Mindrift & Tendem: Understand Mindrift's platform and the Tendem project's mission to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.