Freelance Web Designer & Developer, Full Website Redesign (One-Time Project)

Hyprwork
Full-time

📍 Job Overview

Job Title: Freelance Web Designer & Developer, Full Website Redesign (One-Time Project)

Company: Hyprwork

Location: Argentina

Job Type: CONTRACTOR

Category: Web Design & Development Operations

Date Posted: 2026-08-20

Experience Level: Mid-Level (2-5 years)

Remote Status: Remote Solely

🚀 Role Summary

  • Spearhead a complete, end-to-end website redesign and development project for a direct-to-consumer health and wellness brand.

  • Conceptualize and execute a premium, dynamic digital experience with a focus on rich animations, smooth transitions, and engaging micro-interactions.

  • Leverage modern web platforms (e.g., Webflow, Framer) or custom development to deliver a high-end, brand-forward website.

  • Manage the entire project lifecycle, from initial design concepts through to final deployment and handover.

📝 Enhancement Note: This role is a one-time, fixed-scope project requiring a comprehensive skillset in both design and development. The emphasis on "premium," "dynamic," and "expensive-feeling" design indicates a need for a candidate who can translate a high-level brand vision into a tangible, sophisticated digital product. The "remote-first" nature of the hiring company suggests strong self-management and communication skills are essential.

📈 Primary Responsibilities

  • Lead the full website redesign initiative, translating the HarZa Group's brand identity into a compelling digital presence.

  • Develop wireframes, mockups, and prototypes that embody a dynamic, modern, and premium aesthetic with sophisticated animations and micro-interactions.

  • Execute front-end development using chosen platforms (Webflow, Framer, or custom stack), ensuring seamless integration of design elements and functionality.

  • Implement responsive design principles to guarantee an optimal user experience across all devices and screen sizes.

  • Manage project timelines, deliverables, and client communication to ensure successful project completion within the agreed scope and timeframe.

  • Conduct thorough testing and quality assurance to ensure a polished, bug-free, and high-performing final website.

  • Hand over all project assets, code, and documentation cleanly upon project completion.

📝 Enhancement Note: The core responsibility is to deliver a complete website solution, implying the candidate must be autonomous and capable of managing all facets of the project. The specific mention of "scroll-based motion" and "elegant transitions" points towards a need for advanced front-end animation techniques.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong portfolio demonstrating equivalent practical experience and expertise in web design and development is paramount.

Experience: 2-5 years of professional experience in web design and development, with a proven track record of delivering high-quality, visually engaging websites.

Required Skills:

  • Proficient in UI/UX design principles and best practices for creating intuitive and engaging user experiences.

  • Expertise in modern web design and development tools and platforms, including but not limited to Webflow and Framer.

  • Strong command of front-end development technologies (HTML, CSS, JavaScript) for custom builds or platform customization.

  • Demonstrated ability to create rich animations, smooth transitions, and micro-interactions that enhance user experience and brand perception.

  • Experience in responsive design to ensure optimal viewing across all devices.

  • Ability to interpret and translate brand identity into a cohesive and premium digital design.

  • Excellent project management and time management skills for freelance, one-time projects.

  • Strong communication skills to effectively convey design and development decisions. Preferred Skills:

  • Experience with Namecheap or other domain hosting platforms for deployment.

  • Familiarity with direct-to-consumer (DTC) health and wellness brand aesthetics.

  • Portfolio showcasing projects with a "premium" and "expensive" feel.

  • Experience in A/B testing or conversion rate optimization post-launch (though not explicitly required for this project, it showcases a holistic understanding).

📝 Enhancement Note: The requirement to choose the platform (Webflow, Framer, or custom) implies a need for strategic technical decision-making skills, not just execution. The "2-5 years" experience level suggests they are looking for someone who is proficient and can work independently, but perhaps not yet a senior architect.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A curated selection of past projects that clearly demonstrate expertise in both web design and front-end development.

  • Case studies highlighting the process from initial concept to final, live website, with a focus on problem-solving and design rationale.

  • Examples of dynamic websites featuring rich animations, smooth scroll effects, and sophisticated micro-interactions.

  • Projects that convey a "premium," "high-end," or "expensive" aesthetic, aligning with the desired look and feel.

  • Evidence of responsive design implementation and cross-browser compatibility. Process Documentation:

  • Showcase your methodology for approaching a full website redesign and rebuild, from discovery and wireframing to final development and deployment.

  • Detail your decision-making process for selecting technology stacks or platforms (e.g., Webflow vs. Framer vs. custom) and justify your choices based on project goals and client needs.

  • Demonstrate how you manage project scope, timelines, and client feedback to ensure successful project outcomes.

  • Provide examples of how you ensure the quality and performance of the final deliverable.

📝 Enhancement Note: The emphasis on a "fully designed and developed website, live and handed over cleanly" implies that the portfolio should not just show static designs but fully functional and deployed websites. The candidate needs to articulate their process for achieving this, including technical deployment and handover.

💵 Compensation & Benefits

Salary Range: As this is a freelance, one-time project with a fixed scope, compensation will likely be project-based rather than hourly or salary-based. Given the scope of a full website redesign and development, and the requirement for high-end design and animation skills, a typical range for a project of this complexity in Argentina could be between $3,000 - $8,000 USD, depending on the candidate's experience, portfolio strength, and negotiation. This estimate is based on industry benchmarks for freelance web development projects of similar scope and complexity, considering the mid-level experience requirement and the need for specialized design skills.

Benefits:

  • Project-based compensation (fixed fee) for a clearly defined scope.

  • Opportunity to work with a fast-paced, remote-first company.

  • Full creative control over the design and development of a key brand asset.

  • Potential for future collaborations if the project is successful.

  • Flexibility to manage your own schedule and work environment.

Working Hours: This is a project-based role with an estimated 40 hours per week. The exact schedule will be flexible, allowing the contractor to manage their time effectively to meet project milestones and deadlines, aligning with the "remote-first" and "freelance" nature of the engagement.

📝 Enhancement Note: Salary estimation is based on typical project rates for freelance web design and development in regions with a lower cost of living like Argentina, combined with the specialized skills and project scope. The "40 hours" is an estimation of the effort required for such a project, not a strict adherence to a schedule.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health and Wellness, Direct-to-Consumer (DTC) Brands. Hyprwork (HarZa Group) focuses on building and scaling these brands.

Company Size: The description implies a growing, agile organization that moves "fast." Given they are looking for external freelance talent for a significant project, they are likely a lean team that outsources specialized tasks.

Founded: Not explicitly stated, but the need for a complete website overhaul suggests they are an established entity looking to modernize their digital presence.

Team Structure:

  • The candidate will likely report to a project manager or a marketing/brand lead within Hyprwork.

  • The project is a direct engagement with the company, meaning close collaboration with internal stakeholders who will provide brand direction and feedback.

  • Cross-functional collaboration will primarily involve receiving brand guidelines and feedback from the HarZa Group team. Methodology:

  • Data-driven approach to scaling DTC brands, implying that the website redesign should consider user engagement metrics and conversion potential.

  • Agile and fast-paced work environment, requiring adaptability and quick decision-making.

  • Emphasis on premium brand representation, suggesting a focus on quality and aesthetic excellence in all deliverables.

Company Website: [Hyprwork Company URL]

📝 Enhancement Note: The company's focus on "building and scaling direct-to-consumer health and wellness brands" means the website's success will be measured by its ability to attract, engage, and convert target customers for these brands. The "remote-first" culture suggests a need for asynchronous communication and strong self-discipline.

📈 Career & Growth Analysis

Operations Career Level: This role is for a skilled individual contributor at a mid-level (2-5 years of experience) specializing in freelance web design and development. It's a project-based opportunity, not a traditional career path within the company.

Reporting Structure: The freelance designer/developer will report directly to a point person at Hyprwork (likely a project manager or brand lead) for project oversight and feedback.

Operations Impact: The redesigned website will be a critical asset for HarZa Group, directly impacting brand perception, customer acquisition, and potentially sales for their DTC brands. A successful redesign can significantly enhance the company's market presence and operational efficiency in digital outreach.

Growth Opportunities:

  • Skill Enhancement: Deepen expertise in advanced animation techniques, modern web platforms (Webflow, Framer), and premium brand design by executing a high-profile project.

  • Portfolio Expansion: Add a significant, high-impact redesign project to the portfolio, demonstrating the ability to handle complex, end-to-end website development.

  • Future Collaborations: Successful completion of this project could lead to ongoing freelance opportunities with Hyprwork or introductions to other clients within their network.

  • Industry Exposure: Gain experience working with a company focused on the fast-growing DTC health and wellness sector.

📝 Enhancement Note: While not a traditional career path, this project offers significant growth in terms of skill application, portfolio building, and potential future work. The "operations impact" is tied to the direct contribution to the company's business goals through an improved digital platform.

🌐 Work Environment

Office Type: Fully Remote. The company operates on a "remote-first" model, and this project is designated as "TELECOMMUTE."

Office Location(s): While the company is global, the specific requirement is for a contractor based in Argentina. This may be due to regional talent pools, cost considerations, or payment infrastructure.

Workspace Context:

  • The contractor will work independently from their chosen remote workspace.

  • Collaboration will occur primarily through digital communication tools (e.g., email, project management software, video conferencing).

  • Access to necessary design and development software will be the responsibility of the contractor.

  • The environment requires strong self-discipline, time management, and proactive communication to stay aligned with the Hyprwork team.

Work Schedule: The role is described as requiring approximately 40 hours per week, but the schedule is flexible. The contractor needs to be available for communication and collaboration during agreed-upon times, likely aligning with business hours in Argentina and the company's operational needs.

📝 Enhancement Note: The "Remote Solely" and "Argentina" designation means the contractor must be located in Argentina and comfortable working entirely remotely, managing their own workspace and digital communication.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Application Review: Hyprwork will review submitted applications, prioritizing portfolios that align with their aesthetic and technical requirements.

  • Portfolio Deep Dive: A selective group of candidates will be invited to discuss their portfolios in detail, focusing on specific projects that demonstrate relevant skills (design, animation, development).

  • Technical/Design Discussion: Candidates may be asked to elaborate on their proposed approach to the redesign, including platform choices and animation strategies.

  • Project Scope Clarification: A discussion to ensure mutual understanding of the project's scope, deliverables, timeline, and expectations.

  • Offer & Onboarding: For the selected candidate, a contract will be issued, followed by project onboarding.

Portfolio Review Tips:

  • Highlight Relevant Projects: Showcase 2-3 of your strongest projects that best exemplify the "premium," "dynamic," and "animated" aesthetic requested. Prioritize full website redesigns.

  • Demonstrate Process: Clearly articulate your workflow from initial concept to final deployment. Explain your rationale for design choices and technology stack selection.

  • Showcase Animations & Interactions: Include live links or high-quality video demonstrations of scroll-based motion, smooth transitions, and micro-interactions in your portfolio.

  • Quantify Impact (if possible): While this is a redesign for a new site, if you have previous examples of how your website designs improved user engagement or conversion, include those metrics.

  • Tailor Your Presentation: Briefly explain why your skills and portfolio are a perfect match for this specific project's requirements.

Challenge Preparation:

  • Platform Justification: Be ready to explain why you would choose Webflow, Framer, or a custom build for this project, outlining the pros and cons for HarZa Group.

  • Animation Strategy: Prepare to discuss your approach to implementing rich, smooth animations and scroll-based effects that feel high-end.

  • Brand Interpretation: Be ready to discuss how you would interpret and translate the HarZa Group brand into a visual and interactive digital experience.

📝 Enhancement Note: The emphasis on a "one-time, fixed-scope engagement" means the interview process will heavily focus on ensuring the candidate can deliver the entire project effectively and autonomously. The portfolio is the primary tool for demonstrating this capability.

🛠 Tools & Technology Stack

Primary Tools:

  • Design Software: Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop) for wireframing, UI design, and asset creation.

  • Web Development Platforms: Webflow, Framer are explicitly mentioned as possibilities. Proficiency in one or more of these is highly desirable.

  • Front-end Development: HTML5, CSS3 (including preprocessors like Sass/LESS), JavaScript (ES6+).

  • Animation Libraries/Tools: GSAP (GreenSock Animation Platform), Lottie for complex animations, or platform-native animation builders.

Analytics & Reporting:

  • While not directly responsible for ongoing analytics, understanding how to implement tracking codes (e.g., Google Analytics, Meta Pixel) will be beneficial for the final handover.

  • Familiarity with tools that allow for performance monitoring (e.g., Lighthouse, GTmetrix) to ensure a fast and efficient website. CRM & Automation:

  • Not directly applicable to this project, as the focus is on website design and development, not CRM operations. However, understanding how a website integrates with marketing automation or CRM systems is a plus.

📝 Enhancement Note: The candidate is expected to propose the technology stack. Therefore, demonstrating broad knowledge of modern web development tools and platforms, and the ability to make informed decisions about them, is crucial.

👥 Team Culture & Values

Operations Values:

  • Excellence & Craftsmanship: A commitment to delivering high-quality, polished work that reflects a "premium" aesthetic.

  • Innovation & Creativity: Willingness to explore modern design trends and employ advanced techniques for animations and user engagement.

  • Efficiency & Deliverability: The ability to manage a project effectively and deliver a complete, functional website on time and within scope.

  • Brand Alignment: A strong focus on understanding and translating the client's brand identity into the digital experience.

  • Autonomy & Proactivity: Working independently, taking ownership of the project, and proactively communicating progress and challenges.

Collaboration Style:

  • Remote Collaboration: Proficient in using digital tools for communication, project management, and feedback.

  • Client-Centric: Focused on understanding client needs and delivering a solution that meets their objectives.

  • Feedback Integration: Open to receiving and incorporating feedback from the HarZa Group team to refine the design and development.

  • Transparent Communication: Maintaining clear and consistent updates on project status, potential roadblocks, and solutions.

📝 Enhancement Note: The company's "remote-first" and "move fast" culture suggests they value proactive, independent individuals who can contribute effectively without constant supervision, but who also communicate clearly and frequently.

⚡ Challenges & Growth Opportunities

Challenges:

  • Translating "Premium" to Design: The subjective nature of "premium" and "expensive-feeling" design requires strong aesthetic judgment and communication to align with the client's vision.

  • Balancing Aesthetics and Performance: Implementing rich animations without compromising website loading speed and overall performance.

  • Platform Selection: Choosing the optimal platform (Webflow, Framer, custom) that balances design flexibility, development efficiency, and long-term maintainability.

  • Scope Management: Ensuring the project stays within the defined "one-time, fixed-scope" boundaries and avoiding scope creep.

Learning & Development Opportunities:

  • Advanced Animation Techniques: Opportunity to hone skills in creating sophisticated, performance-optimized animations and interactive elements.

  • Platform Mastery: Deepen expertise in platforms like Webflow or Framer, or gain valuable experience with custom front-end builds.

  • DTC Brand Strategy: Gain insight into the digital marketing strategies of successful direct-to-consumer health and wellness brands.

  • Project Management: Enhance freelance project management skills, including client communication, scope definition, and deadline adherence.

📝 Enhancement Note: The primary challenge is delivering a highly specific and subjective aesthetic while ensuring technical excellence and adhering to project constraints. The growth opportunities are directly tied to mastering these aspects.

💡 Interview Preparation

Strategy Questions:

  • "How would you approach designing and developing a website that feels 'premium' and 'expensive' for a health and wellness brand?" (Focus on aesthetic interpretation, animation strategy, and platform choice).

  • "Given the goal of a dynamic and alive website, what specific animation techniques and tools would you prioritize, and how would you ensure they don't negatively impact performance?" (Prepare to discuss GSAP, Lottie, scroll-based effects, and performance optimization).

  • "If you had to choose between Webflow, Framer, or a custom build for this project, what would you select and why? What are the trade-offs?" (Demonstrate strategic thinking about technology stacks). Company & Culture Questions:

  • "What do you know about the health and wellness DTC market, and how would that inform your design decisions for HarZa Group?" (Show research into the industry and target audience).

  • "How do you manage your time and communicate progress when working on a remote, project-based engagement?" (Highlight your self-management and communication skills).

  • "Describe a time you had to deliver a high-stakes project with a tight deadline. How did you ensure success?" (Prepare a concise STAR method answer). Portfolio Presentation Strategy:

  • Narrative Flow: Guide the interviewer through your portfolio, explaining the problem, your solution, and the results for each relevant project.

  • Highlight Key Skills: Explicitly point out examples of premium design, dynamic animations, micro-interactions, and responsive implementation.

  • Technical Deep Dive: Be prepared to discuss the technologies and platforms used in your showcased projects and why they were chosen.

  • Concise Demonstrations: Use short video clips or live demos for animations rather than lengthy explanations.

  • Address Project Specifics: Briefly connect your past work to the specific needs of the HarZa Group website redesign.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just technical skill but also strategic thinking, aesthetic judgment, and the ability to manage a complex, independent project from start to finish.

📌 Application Steps

To apply for this freelance web design and development position:

  • Submit your application through the provided link on Workable.

  • Portfolio Customization: Ensure your portfolio prominently features projects demonstrating high-end design, advanced animations, and full website redesigns. Tailor any accompanying cover letter to directly address the "premium, dynamic, expensive-feeling" aesthetic and the specific need for a complete rebuild.

  • Resume Optimization: Highlight your experience with Webflow, Framer, custom front-end development, UI/UX design, and animation techniques. Quantify achievements where possible, even if it's within the context of freelance projects.

  • Prepare Your Pitch: Be ready to articulate your proposed approach to the HarZa Group website redesign, including your recommended technology stack and animation strategy, during an interview.

  • Company Research: Familiarize yourself with the HarZa Group's mission and the broader health and wellness DTC market to better understand their brand positioning and customer base.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

The ideal candidate must be capable of creating a premium, dynamic website with high-end animations and micro-interactions. You must be proficient in modern web development platforms such as Webflow, Framer, or custom coding solutions.