Framer
π Job Overview
Job Title: Framer
Company: Michaels Stores
Location: Spanish Fort, Alabama, United States
Job Type: PART_TIME
Category: Retail Operations / Custom Framing
Date Posted: May 4, 2026
Experience Level: Entry-Level (0-2 years)
Remote Status: On-site
π Role Summary
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Execute custom framing solutions for customers, focusing on building strong customer relationships and delivering high-quality, timely orders.
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Manage and maintain the ready-made frame department and other assigned retail areas, ensuring product availability and visual merchandising standards.
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Provide exceptional customer service by assisting shoppers, locating products, and ensuring a safe, clean, and well-stocked store environment.
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Operate the cash register, handle transactions accurately, and support overall retail operations, including inventory management and omni-channel processes.
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Adhere strictly to Standard Operating Procedures (SOPs) and company programs to ensure compliance, safety, and operational efficiency.
π Enhancement Note: This role is positioned as an entry-level, part-time position within a retail environment, specifically focusing on the custom framing department. The emphasis is on customer interaction, sales, and the technical execution of framing services. While not a traditional "Revenue Operations" role, it involves direct customer interaction and sales support, which are critical components of the broader GTM strategy.
π Primary Responsibilities
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Customer Engagement & Sales:
- Proactively engage with customers to understand their framing needs and preferences.
- Utilize the "Elevated ABC Deliver" methodology to build customer relationships and drive custom framing sales.
- Guide customers through framing options, materials, and design choices to create solutions that meet their artistic and budgetary requirements.
- Meet and exceed personal sales and production targets for custom framing orders.
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Production & Quality Control:
- Accurately measure, cut, and assemble custom framing orders according to specifications and quality standards.
- Operate framing equipment, including mat cutters and potentially heat presses, with precision and safety.
- Ensure all framing orders are completed on time and meet Michaels' quality benchmarks.
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Retail Operations & Merchandising:
- Maintain the visual appeal and stock levels of the ready-made frame department.
- Execute SISO (Sell In Store Only) and Directed Replenishment processes to ensure optimal product availability.
- Assist with truck unloads and stocking procedures, adhering to established standards and timelines.
- Ensure the store is clean, organized, and clutter-free, creating a positive shopping experience.
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Customer Service & Store Support:
- Provide friendly and efficient customer service, acknowledging all customers and assisting with inquiries.
- Help customers locate products and offer solutions to their creative needs.
- Operate the cash register, process transactions accurately, and adhere to cash handling procedures.
- Support omni-channel processes, such as buy online, pick up in-store (BOPIS) or ship-from-store, as required.
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Compliance & Safety:
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Adhere to all Standard Operating Procedures (SOPs) and company policies.
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Actively participate in and support shrink and safety programs to maintain a secure and accident-free environment.
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Maintain a positive and respectful attitude, serving as a role model for teamwork and customer focus.
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π Enhancement Note: The responsibilities highlight a blend of direct sales, technical production skills, and general retail operations. The emphasis on "Elevated ABC Deliver" suggests a structured sales approach focused on consultative selling within the framing context.
π Skills & Qualifications
Education:
Experience:
- 0-2 years of experience in a customer-facing role or retail environment.
Required Skills:
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Basic Computer Skills: Ability to operate point-of-sale (POS) systems, basic software for order entry, and potentially inventory management tools.
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Basic Measuring Skills: Proficiency in accurate measurement for custom framing projects.
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Equipment Operation: Ability to safely operate framing equipment and glass cutters.
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Customer Service Excellence: Demonstrated ability to build rapport, understand customer needs, and provide solutions.
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Sales Acumen: Aptitude for consultative selling and achieving sales targets.
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Cash Handling Proficiency: Accuracy and responsibility in managing financial transactions.
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Teamwork & Communication: Ability to collaborate effectively with team members and communicate clearly with customers.
Preferred Skills:
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Retail Experience: Prior experience working in a retail store, particularly in a specialty department.
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Sales Experience: Proven track record of selling products or services effectively to customers.
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Artistic Aptitude: A natural inclination towards art, design, or creative projects that can inform framing consultations.
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Experience with Framing Equipment: Familiarity with specific framing tools and techniques beyond basic operation.
π Enhancement Note: The skills required are foundational for a retail associate with a specialized function. The "basic measuring skills" and "ability to operate framing equipment" point to a need for practical, hands-on capability. The "Elevated ABC Deliver" implies a need for training in consultative sales techniques.
π Process & Systems Portfolio Requirements
Portfolio Essentials:
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While a formal portfolio isn't explicitly required for this entry-level role, candidates are encouraged to highlight relevant experience in their resume or during the interview.
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Demonstration of Craftsmanship: Be prepared to discuss examples of projects you've completed, showcasing attention to detail and quality.
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Customer Interaction Examples: Be ready to share instances where you successfully built customer relationships or resolved customer issues.
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Sales Achievement: Quantify any sales successes or contributions to team sales goals.
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Process Improvement Ideas: If you have experience in previous roles, consider how you improved a process or workflow.
Process Documentation:
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Understanding of and adherence to Standard Operating Procedures (SOPs) is critical.
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Ability to follow documented workflows for custom framing order creation, production, and customer service.
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Willingness to learn and apply new processes related to inventory management, merchandising, and omni-channel operations.
π Enhancement Note: For this role, the "portfolio" is less about formal documentation and more about the ability to articulate past experiences and skills related to customer service, sales, and basic production. The emphasis is on demonstrating adherence to established processes.
π΅ Compensation & Benefits
Salary Range:
Benefits:
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Health Insurance: Medical, Dental, and Vision insurance plans are available, likely with tiered options for part-time employees.
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Paid Time Off (PTO): Accrued PTO for eligible part-time team members.
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Tuition Assistance: Programs to support ongoing education and skill development.
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Employee Discounts: Generous discounts on Michaels products and services for personal use.
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Other Benefits: Potential for employee assistance programs, retirement savings plans (e.g., 401k), and other company-specific perks.
Working Hours:
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This is a PART_TIME position.
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Working hours will include nights, weekends, and potentially early mornings, aligning with retail operational needs.
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Flexibility in scheduling is often a requirement for part-time retail roles, with shifts typically ranging from 4-8 hours.
π Enhancement Note: The salary estimate is based on typical entry-level retail wages in Alabama and the provided "0-2 years" experience level. Benefits for part-time roles can vary significantly; the listed benefits are common but should be confirmed with the employer.
π― Team & Company Context
π’ Company Culture
Industry: Arts and Crafts Retail, Specialty Framing
Company Size: Large (Over 10,000 employees globally, Michaels operates over 1,300 stores)
Founded: 1973, headquartered in Irving, Texas. Michaels is a leading retailer for crafting and creative supplies in North America.
Team Structure:
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Store Level: The Framer will be part of the in-store team, reporting to a Store Manager or Assistant Manager, and working alongside other Sales Associates and potentially a dedicated Framing Specialist or Manager.
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Departmental Focus: The role is primarily focused within the Custom Framing department but requires support for general store operations.
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Cross-functional Collaboration: Collaboration will occur with other store associates for stocking, customer service, and omni-channel fulfillment. The company structure emphasizes a unified store team working towards common goals.
Methodology:
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Customer-Centric Approach: The company culture emphasizes putting the customer first, focusing on building relationships and providing solutions.
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Process Adherence: A strong emphasis on following Standard Operating Procedures (SOPs) to ensure consistency, quality, and compliance across all stores.
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Teamwork & Support: Fostering a supportive environment where team members assist each other to achieve store objectives.
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Creative Environment: Encouraging creativity and passion for the arts and crafts industry among employees.
Company Website: https://www.michaels.com/
π Enhancement Note: Michaels operates a large, established retail chain with a defined culture focused on customer experience, operational consistency, and fostering creativity. The "Framer" role is embedded within this larger retail framework, contributing to both sales targets and store operational efficiency.
π Career & Growth Analysis
Operations Career Level:
Reporting Structure:
Operations Impact:
- The Framer's impact is direct and tangible:
- Revenue Generation: Through custom framing sales and upselling.
- Customer Satisfaction: By providing quality products and excellent service, contributing to repeat business and positive reviews.
- Operational Efficiency: By maintaining the framing department, executing orders accurately, and supporting general store tasks.
- Brand Representation: Acting as a brand ambassador for Michaels and its framing services.
Growth Opportunities:
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Within Framing: Potential to advance to a Senior Framer, Framing Specialist, or Framing Department Manager role, taking on more responsibility for sales, production, and team leadership within the department.
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Broader Retail Management: Opportunity to transition into general retail management roles, such as Key Holder, Assistant Store Manager, or Store Manager, by demonstrating strong performance, leadership potential, and a commitment to Michaels' operational standards.
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Cross-Departmental Skills: Develop skills in merchandising, inventory, and customer service that are transferable to other areas within Michaels or the broader retail industry.
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Continuous Learning: Access to company training programs, particularly in sales techniques and product knowledge, to enhance skills.
π Enhancement Note: Growth opportunities are primarily within the retail store structure, moving from an individual contributor role to supervisory or management positions. The "operations" aspect is focused on executing established retail and framing processes rather than designing new operational frameworks.
π Work Environment
Office Type: Public Retail Store Setting
Office Location(s): Spanish Fort, AL - 10200 Eastern Shore Blvd Ste 120. This is a customer-facing retail environment.
Workspace Context:
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Customer Interaction Space: The primary workspace involves direct interaction with customers in the retail sales floor and the custom framing consultation area.
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Production Area: The framing shop itself is a dedicated workspace equipped with tools and machinery for cutting, assembling, and finishing frames. This area may involve exposure to materials and equipment specific to framing.
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Stock Room: May require time in stock rooms for inventory management, which may or may not be climate-controlled.
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Collaboration: Frequent interaction with fellow store associates, supervisors, and customers. The environment is dynamic and requires adaptability.
Work Schedule:
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Flexible schedule is a key aspect of this part-time role, requiring availability for nights, weekends, and potentially early mornings.
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Work hours will be scheduled based on business needs and employee availability, typically in shifts.
π Enhancement Note: The environment is a busy, public retail space with a dedicated production area. It requires comfort in working directly with customers and handling physical tasks.
π Application & Portfolio Review Process
Interview Process:
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Initial Screening: May involve an online application and a brief phone or video screening to assess basic qualifications and availability.
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In-Person Interview: Typically includes a one-on-one interview with the Store Manager or Assistant Manager. This will focus on:
- Customer Service Skills: Situational questions about handling customer interactions, problem-solving, and building rapport.
- Sales Aptitude: Questions about sales experience, motivation, and ability to meet targets.
- Technical Aptitude: Discussion of comfort with tools, measuring, and operating equipment.
- Availability & Reliability: Confirmation of availability for required shifts.
- Cultural Fit: Assessing alignment with Michaels' values of creativity, teamwork, and customer focus.
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Practical Assessment (Potentially): May include a brief demonstration of measuring skills or a discussion about how they would approach a framing consultation.
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Onboarding: If selected, a structured onboarding and training program will follow, including SOPs, system training, and product knowledge.
Portfolio Review Tips:
- For this role, a formal portfolio is not expected. However, candidates should:
- Quantify Achievements: On their resume, highlight any sales achievements, customer satisfaction metrics, or instances of process improvement in previous roles.
- Prepare Anecdotes: Be ready to share specific examples of excellent customer service, successful sales interactions, or instances where they demonstrated problem-solving skills.
- Showcase Technical Comfort: Discuss any hands-on experience with tools, crafting, or detailed work.
- Articulate Passion: Express enthusiasm for art, creativity, and helping customers bring their visions to life.
Challenge Preparation:
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Situational Questions: Prepare answers for scenarios like: "How would you handle a customer who is unhappy with their framing choice?" or "How would you upsell a customer on premium framing options?"
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Process Understanding: Be ready to discuss the importance of following SOPs and maintaining quality standards in production.
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Teamwork Scenarios: Consider how you would collaborate with colleagues during busy periods or when assisting with store-wide tasks.
π Enhancement Note: The interview process is typical for retail roles, focusing on behavioral questions, situational judgment, and assessing basic technical and customer service capabilities. The "portfolio" is essentially the candidate's resume and their ability to articulate relevant experience.
π Tools & Technology Stack
Primary Tools:
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Point of Sale (POS) System: For processing customer transactions, managing sales, and potentially basic inventory lookups.
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Custom Framing Software/Design Tools: Likely proprietary software used for designing custom frames, calculating costs, and generating order details.
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Measuring Tools: Tape measures, rulers, and potentially specialized framing measurement devices.
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Framing Equipment: Mat cutters, glass cutters, potentially heat presses, and assembly tools (e.g., jointers, staple guns).
Analytics & Reporting:
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Sales Reporting: Basic reports generated from the POS system to track individual sales performance and department sales.
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Inventory Management Systems: Tools to track stock levels for framing materials and ready-made frames.
CRM & Automation:
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Customer Relationship Management (CRM): The "Elevated ABC Deliver" methodology suggests a CRM-like approach to tracking customer preferences and past orders, though it may be integrated into the POS or framing software rather than a standalone CRM.
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Order Management Systems: To track the status of custom framing orders from creation to completion.
π Enhancement Note: This role requires proficiency with specific retail POS systems and specialized framing production tools. The CRM aspect is likely tied to customer interaction and sales tracking within their existing systems.
π₯ Team Culture & Values
Operations Values:
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Customer Focus: A core value that drives all interactions, from sales consultations to service recovery.
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Creativity & Passion: Encouraging an environment where artistic expression and a love for making and celebrating are shared.
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Quality & Craftsmanship: Pride in delivering well-made products and executing tasks with attention to detail.
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Teamwork & Collaboration: Working together to achieve store goals, support colleagues, and provide a seamless customer experience.
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Integrity & Accountability: Adhering to company policies, handling transactions honestly, and taking ownership of responsibilities.
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Efficiency & Productivity: Striving to complete tasks effectively and meet performance targets.
Collaboration Style:
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Supportive & Cooperative: Team members are expected to help each other, especially during peak times or when covering different store areas.
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Process-Oriented: Collaboration often involves following established procedures and communicating clearly to ensure tasks are completed correctly.
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Customer-First Mindset: All collaborative efforts are geared towards enhancing the customer experience and achieving store objectives.
π Enhancement Note: The culture emphasizes a blend of creative passion and operational discipline, driven by customer satisfaction and teamwork.
β‘ Challenges & Growth Opportunities
Challenges:
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Balancing Sales and Production: Effectively managing time to engage customers for sales while also completing framing orders accurately and on schedule.
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Handling Difficult Customers: Resolving complaints or disagreements regarding framing choices or product quality with professionalism and empathy.
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Staying Updated on Trends: Keeping abreast of current framing styles, art trends, and material options to better serve diverse customer needs.
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Physical Demands: Managing the physical requirements of the job, including standing for long periods, lifting, and working with tools.
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Meeting Sales Quotas: Consistently achieving personal sales targets in a competitive retail environment.
Learning & Development Opportunities:
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Framing Skills Enhancement: Advanced training on framing techniques, mat cutting, mounting, and specialized framing solutions.
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Sales Training: Development in consultative selling, upselling, and customer relationship management through company programs like "Elevated ABC Deliver."
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Product Knowledge: Deepening understanding of different types of art media, preservation techniques, and material properties.
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Retail Operations Management: Opportunities to learn about inventory control, visual merchandising, and omni-channel fulfillment.
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Leadership Development: Potential pathways to supervisory roles through performance and demonstrated leadership potential.
π Enhancement Note: Challenges are typical for a specialized retail role, requiring a balance of technical skill, sales ability, and customer service. Growth opportunities are clearly defined within the retail hierarchy.
π‘ Interview Preparation
Strategy Questions:
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Customer Service Scenarios: "Describe a time you went above and beyond to help a customer." "How would you handle a customer who is unsure about their framing design?"
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Sales Approach: "What motivates you to meet sales goals?" "How would you explain the value of custom framing to a customer who is considering a ready-made option?"
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Technical & Production: "Describe your experience with tools or detailed work." "How do you ensure accuracy when measuring or cutting?" "What steps would you take to ensure a framing order is high quality?"
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Problem-Solving: "Tell me about a time you encountered a problem at work and how you resolved it." "How would you handle a situation where a framing order was delayed?"
Company & Culture Questions:
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"Why are you interested in working for Michaels?"
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"What do you know about our framing services?"
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"How do you contribute to a positive team environment?"
Portfolio Presentation Strategy:
- Since a formal portfolio isn't required, focus on:
- Resume Highlights: Be prepared to verbally walk through your resume, emphasizing customer service, sales, and any hands-on or creative experience.
- Anecdotal Evidence: Use the STAR method (Situation, Task, Action, Result) to describe relevant experiences concisely and effectively.
- Demonstrate Enthusiasm: Show genuine interest in art, creativity, and helping customers.
π Enhancement Note: Interview preparation should focus on behavioral questions, demonstrating core retail competencies, and articulating a passion for the creative aspects of the role.
π Application Steps
To apply for this Framer position:
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Submit your application through the provided link on the Michaels Careers website.
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Resume Customization: Tailor your resume to highlight any customer service, sales, crafting, or hands-on experience. Quantify achievements where possible (e.g., "Increased sales by X%," "Handled an average of Y customer inquiries per day").
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Interview Preparation: Practice answering common retail interview questions, focusing on behavioral examples that showcase your skills in customer service, sales, problem-solving, and teamwork. Prepare to discuss your availability clearly.
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Company Research: Familiarize yourself with Michaels' products, services (especially custom framing), and company values. Understand their mission to "fuel the joy of creativity."
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Portfolio Articulation: Be ready to discuss relevant past experiences that demonstrate your ability to learn quickly, work with your hands, and interact positively with customers, even if you don't have a formal portfolio.
β οΈ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Requires basic computer and measuring skills, and the ability to operate framing equipment and glass cutters. Physical ability to lift heavy boxes, stand for long periods, and use ladders is necessary.