Email Marketing Graphic Designer

📍 Job Overview

Job Title: Email Marketing Graphic Designer

Company: CodeRoad

Location: Latin America (Remote)

Job Type: Contractor

Category: Marketing Operations / Creative Operations

Date Posted: 2026-09-21T15:29:55

Experience Level: Mid-Level (3-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is critical for executing high-volume, brand-compliant digital marketing assets, specifically focusing on email campaigns and direct mail pieces for the automotive sector.

• The position requires a blend of creative design skills, technical proficiency in email builders and basic HTML, and a strong understanding of marketing best practices.

• The Graphic Designer will be responsible for translating campaign briefs and feedback into visually effective and technically sound marketing collateral.

• Success in this role hinges on the ability to maintain consistent quality, adhere strictly to brand guidelines across various automotive OEMs, and ensure ADA accessibility standards are met.

📝 Enhancement Note: While the title is "Email Marketing Graphic Designer," the responsibilities and requirements strongly suggest a role within Marketing Operations or Creative Operations, focusing on the execution and technical implementation of marketing campaigns rather than strategic campaign planning. The emphasis on "high-volume output with consistent quality" and "troubleshoot email layouts" points to an operational execution function. The target location is LATAM, but the working hours are specified as US Eastern or Pacific, indicating a need for candidates who can align with North American business hours.

📈 Primary Responsibilities

• Design and construct marketing emails utilizing specialized email builders, with a preference for BeeFree Pro experience.

• Apply foundational HTML skills for editing and troubleshooting email layouts to ensure cross-client compatibility and visual integrity.

• Accurately interpret and execute campaign briefs provided by account managers, requiring minimal supervision.

• Skillfully translate subjective or vague design feedback from account managers into precise, actionable revisions that align with campaign objectives.

• Conduct thorough reviews of all email campaigns for spelling, grammar, layout consistency, and brand accuracy before final submission.

• Create supporting graphics and visual assets using Adobe InDesign and other Adobe Creative Cloud applications.

• Rapidly and accurately apply brand guidelines for multiple automotive Original Equipment Manufacturers (OEMs) across all designed materials.

• Ensure all email designs adhere to Americans with Disabilities Act (ADA) accessibility standards for inclusive communication.

• Implement email marketing best practices related to layout, structure, typography, and visual hierarchy to optimize engagement.

• Maintain clear and effective communication in English, both verbally and in writing, to clarify briefs, provide status updates, and collaborate with cross-functional teams.

📝 Enhancement Note: The responsibilities are heavily focused on execution and quality assurance within a defined workflow, which is characteristic of operations roles. The need to "apply brand guidelines across multiple automotive OEMs quickly and accurately" highlights the operational efficiency and standardization expected.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communications, or demonstrable equivalent experience (3–5 years).

Experience: 3–5 years of experience in graphic design, with a significant focus on digital marketing assets, particularly email design and direct mail.

Required Skills:

• Strong portfolio showcasing email and direct mail design, layout, and typography expertise.

• Proficiency in Adobe InDesign is mandatory for graphic asset creation and layout.

• Experience with email builders (BeeFree Pro experience is highly preferred).

• Basic understanding of HTML for editing and troubleshooting email layouts.

• Proven experience designing for print, including knowledge of bleeds, safe zones, minimum font sizes, and color accuracy.

• Familiarity with ADA compliance standards and marketing deliverables best practices.

• Excellent verbal and written English communication skills, essential for remote collaboration.

• Keen attention to detail to ensure accuracy in branding, copy, and layout.

• Ability to learn new tools quickly and independently troubleshoot technical issues. Preferred Skills:

• Prior experience working within or with the automotive industry, or a proven ability to quickly learn and apply OEM brand standards.

• Familiarity with other Adobe Creative Cloud tools beyond InDesign.

• Experience with version control or asset management systems for creative production.

📝 Enhancement Note: The experience requirement is explicitly stated as 3-5 years, which aligns with a mid-level professional. The emphasis on specific tools like BeeFree Pro and Adobe InDesign, coupled with basic HTML, points to a hands-on execution role within operations. The "ability to learn new tools quickly and troubleshoot issues independently" is a key indicator of an operational mindset.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A dedicated section showcasing a minimum of 3-5 distinct email campaign examples, highlighting design variations and their objectives.

• Direct mail piece designs that demonstrate an understanding of print production specifications and layout constraints.

• Case studies or project descriptions that detail the process from brief interpretation to final delivery, including any revisions based on feedback.

• Examples that specifically illustrate the application of brand guidelines for different clients or OEMs, demonstrating adaptability.

• Visual examples or explanations of how ADA accessibility standards were incorporated into designs. Process Documentation:

• Demonstrate understanding of a structured workflow for creative asset production, from brief intake to final asset delivery.

• Show evidence of how feedback is incorporated into design revisions, emphasizing clarity and efficiency in the iteration process.

• Provide examples of how quality assurance checks (spelling, grammar, brand accuracy, technical rendering) are performed before delivery.

• Showcase experience with or understanding of how to document design processes for internal team knowledge sharing or onboarding.

📝 Enhancement Note: For a graphic design role focused on marketing operations, a portfolio is paramount. The emphasis should be on demonstrating not just aesthetic skill but also the ability to follow processes, adhere to strict brand and technical requirements, and manage a high volume of work efficiently. This section is designed to guide candidates on what to highlight to showcase their operational capabilities.

💵 Compensation & Benefits

Salary Range: Based on the role's remote nature in Latin America, the requirement for US Eastern/Pacific hours, competitive USD-based compensation, and the 3-5 years of experience, a reasonable estimated range for a Contractor position would be $25 - $40 USD per hour.

Benefits:

• USA Contractor status.

• 100% Remote work arrangement.

• Paid Time Off (PTO) and Paid Holidays Off.

• Health insurance assistance program.

• Competitive compensation paid in USD.

• Access to a collaborative and supportive team environment.

• Opportunities for ongoing training and professional development.

Working Hours: Full-time, approximately 40 hours per week, aligned with US Eastern or Pacific Time Zone business hours.

📝 Enhancement Note: The salary range is an estimation based on typical contractor rates for skilled design professionals working remotely for US-based companies, considering the specified experience level and the need to work US business hours. This is a contractor role, so traditional employee benefits like full health insurance coverage are replaced by assistance programs and PTO. The remote nature and USD compensation are key selling points. Research on similar roles in LATAM for US clients suggests this range.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software Development & IT Services. CodeRoad operates as a gateway to the global tech world, offering end-to-end software development services, staff augmentation, and dedicated IT teams.

Company Size: While not explicitly stated, CodeRoad positions itself as a company that offers opportunities for everyone to "skill up or level up their career" and has "opportunities for everyone," suggesting a growing organization with a scalable model, likely in the medium to large enterprise range or a rapidly expanding startup.

Founded: The founding date is not provided, but the company's mission to connect talent with global tech challenges implies a modern, agile operational structure.

Team Structure:

• The Graphic Designer will be part of a "creative production team" that works with "account managers" and "cross-functional teams."

• The role operates remotely within Latin America but aligns with US Eastern or Pacific Time Zones, indicating a distributed team structure with strong digital collaboration tools.

• Collaboration is expected with account management, potentially marketing teams of client OEMs, and other creative production members. Methodology:

• Data-Driven Execution: The role requires adherence to brand guidelines and ADA accessibility standards, implying a data-informed approach to design execution rather than purely speculative creative work.

• Agile Workflow: The need to handle "high-volume output," "interpret campaign briefs with minimal supervision," and "translate subjective feedback into actionable revisions" points towards an agile and iterative process.

• Quality Assurance Focus: The responsibility to "review emails for spelling, grammar, layout, and brand accuracy" highlights a strong emphasis on QA and process adherence.

Company Website: https://coderoad.com/

📝 Enhancement Note: The company description focuses on empowering individuals in the tech sector. For this specific role, the "client's creative production team" suggests a B2B service model where CodeRoad provides skilled professionals to external clients, in this case, within the automotive industry. The remote nature and US time zone alignment are crucial operational aspects.

📈 Career & Growth Analysis

Operations Career Level: This position is at a Mid-Level (3-5 years of experience) within the creative operations or marketing operations domain. It focuses on the execution and technical implementation of established marketing campaigns, rather than strategic planning or team leadership.

Reporting Structure: The Graphic Designer will report to a manager within the "creative production team" and will take direction from "account managers" regarding campaign briefs and revisions. Collaboration will be with other designers, account managers, and potentially client-side marketing teams.

Operations Impact: This role directly impacts the effectiveness and brand consistency of client marketing campaigns. By ensuring brand compliance, ADA accessibility, and high-quality visual execution, the designer contributes to the client's brand reputation, customer engagement, and potentially conversion rates. Efficient and accurate execution minimizes errors and rework, directly contributing to operational efficiency for both CodeRoad and its clients.

Growth Opportunities:

• Skill Specialization: Deepen expertise in email marketing design, advanced HTML for email, and specific OEM brand guidelines, potentially becoming a subject matter expert.

• Tool Mastery: Become highly proficient in BeeFree Pro and other advanced email builders or design tools used by clients.

• Project Leadership: With demonstrated success, there may be opportunities to take on more complex projects or lead smaller design initiatives within client engagements.

• Cross-Functional Exposure: Gain deeper insight into marketing campaign strategies and client relationship management through close collaboration with account managers.

📝 Enhancement Note: Growth in this type of role often involves deepening technical skills and specializing in specific platforms or industries, rather than necessarily moving into people management, unless a path towards lead designer or creative director is established within the client's structure or CodeRoad's internal operations.

🌐 Work Environment

Office Type: This is a 100% remote role, meaning there is no physical office requirement. The work environment is entirely digital.

Office Location(s): The role is designated for candidates located in Latin America, but the work must be performed during US Eastern or Pacific Time Zone business hours.

Workspace Context:

• Digital Collaboration: Expect a highly collaborative digital environment utilizing communication and project management tools. Proficiency in English is essential for seamless interaction.

• Tool Accessibility: The role requires a reliable, high-speed internet connection and a Mac-based computer, indicating that specific software and platform compatibility are critical for performance and tool access.

• Independent Work: While collaborative, the role requires significant independent work, including interpreting briefs, executing designs, and troubleshooting issues without constant direct supervision.

Work Schedule: The standard working hours are approximately 40 hours per week, requiring availability and productivity during US Eastern or Pacific Time Zone business hours. This ensures alignment with client teams and project timelines.

📝 Enhancement Note: The requirement for a Mac-based computer is a specific technical prerequisite that impacts the candidate's setup and should be considered. The alignment with US time zones for a LATAM-based role is a common operational model designed to bridge geographical gaps.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess relevant experience, design skills, and technical proficiency.

• Technical Assessment/Portfolio Review: A deeper dive into your portfolio, potentially with a specific design challenge or a detailed discussion about past projects, focusing on your process, problem-solving, and understanding of email design/HTML/ADA compliance.

• Interview with Hiring Manager/Team: An interview to assess communication skills (especially in English), cultural fit with CodeRoad's collaborative environment, and understanding of the role's operational demands.

• Final Evaluation: May involve a final discussion or confirmation of technical requirements and availability.

Portfolio Review Tips:

• Highlight Email & Direct Mail: Ensure your portfolio prominently features your strongest email campaign designs and direct mail examples.

• Showcase Process: For each project, briefly describe the brief, your design process, the tools used (especially BeeFree Pro, InDesign, HTML), and the outcome or objective.

• Demonstrate Brand Adherence: Include examples where you successfully applied strict brand guidelines for different clients or OEMs.

• Address Technical Aspects: If possible, include examples that highlight your understanding of responsive design, ADA compliance, and basic HTML troubleshooting.

• Clarity in English: Ensure your portfolio descriptions and any accompanying notes are clear, concise, and error-free in English.

Challenge Preparation:

• Be prepared to discuss how you approach translating vague feedback into concrete design changes.

• Understand common email marketing best practices and ADA accessibility guidelines.

• Review basic HTML tags relevant to email structure and styling.

• Familiarize yourself with the general workflow of a creative production team supporting client accounts.

📝 Enhancement Note: The portfolio is the most critical component for this role. Candidates should prepare to discuss specific projects in detail, emphasizing their ability to execute within defined parameters and meet technical requirements. The interview will likely focus on practical application and problem-solving skills relevant to the day-to-day tasks.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe InDesign: Mandatory for creating graphic assets and layouts. Proficiency is key.

• Email Builders: Experience with BeeFree Pro is highly preferred; familiarity with other drag-and-drop email builders is also valuable.

• Adobe Creative Cloud: Proficiency with InDesign is required; other tools like Photoshop or Illustrator may be used for asset creation.

Analytics & Reporting:

• While not a primary analytics role, understanding how email metrics (open rates, click-through rates) can inform design choices is beneficial. Experience with email platform reporting dashboards may be a plus. CRM & Automation:

• No direct CRM or automation tool experience is explicitly required, but understanding how email campaigns fit into broader marketing automation workflows is advantageous. Other Essential Tools:

• Mac-based Computer: A mandatory requirement for this role.

• High-Speed Internet Connection: Essential for remote work and seamless collaboration.

📝 Enhancement Note: The emphasis is heavily on design and email production tools. The specific mention of BeeFree Pro and the requirement for a Mac-based computer are critical technical details for applicants.

👥 Team Culture & Values

Operations Values:

• Quality & Accuracy: A strong commitment to delivering high-quality, error-free work that adheres to brand standards and technical specifications.

• Efficiency & Speed: The ability to produce a high volume of work quickly and accurately, meeting deadlines consistently.

• Adaptability & Learning: Willingness to learn new tools, adapt to different OEM brand guidelines, and incorporate feedback effectively.

• Collaboration & Communication: Openness to working collaboratively in a remote team, communicating clearly and professionally in English.

• Client Focus: Understanding that the work directly supports client success and brand representation.

Collaboration Style:

• Remote & Digital: Collaboration will primarily occur through digital channels (email, chat, video conferencing).

• Brief-Driven: Work is initiated by campaign briefs and iterative feedback from account managers.

• Cross-Functional: Interaction with account managers and potentially other members of the client's marketing team.

📝 Enhancement Note: The culture described leans towards a results-oriented, execution-focused environment that values efficiency, accuracy, and clear communication within a remote, client-service model.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume & Fast Pace: Managing a constant stream of design requests while maintaining quality and meeting tight deadlines.

• Subjective Feedback Interpretation: Translating sometimes vague or subjective feedback from account managers into actionable design revisions.

• Brand Consistency Across Multiple Clients: Adhering to diverse and specific brand guidelines for various automotive OEMs simultaneously.

• Technical Troubleshooting: Independently resolving issues related to email rendering, HTML errors, or tool functionality.

• Remote Collaboration: Effectively communicating and collaborating with a distributed team and clients across different time zones.

Learning & Development Opportunities:

• Specialized Tool Mastery: Gaining advanced skills in BeeFree Pro and other email marketing platforms.

• Industry Expertise: Deepening knowledge of the automotive industry, its marketing nuances, and specific OEM brand standards.

• ADA Compliance Expertise: Becoming an expert in designing accessible digital content.

• Advanced HTML for Email: Developing more sophisticated HTML skills for email to handle complex layouts and dynamic content.

• Cross-functional Understanding: Learning about the broader marketing campaign lifecycle and client management processes.

📝 Enhancement Note: The challenges are typical of high-volume operational roles. The growth opportunities are focused on deepening technical skills and gaining specialized knowledge within the marketing operations and automotive sectors.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a vague design brief and turning it into a finalized email campaign." (Focus on your steps, questions you ask, and how you manage revisions.)

• "How do you ensure brand consistency when working with multiple clients or OEMs who have different brand guidelines?" (Highlight your organizational skills and attention to detail.)

• "Walk me through a challenging email design project you completed. What were the obstacles, and how did you overcome them?" (Use the STAR method: Situation, Task, Action, Result.)

• "How do you approach ensuring ADA accessibility in your email designs?" (Demonstrate your knowledge of standards and implementation.) Company & Culture Questions:

• "What do you know about CodeRoad and the services we provide?" (Research the company website.)

• "How do you handle constructive criticism or subjective feedback on your designs?" (Emphasize your openness to feedback and iterative process.)

• "Describe your ideal remote work environment and how you stay productive and connected." (Highlight your self-discipline and communication skills.)

• "Why are you interested in working with clients in the automotive industry?" (Show enthusiasm for the sector or your ability to adapt.) Portfolio Presentation Strategy:

• Curate Strategically: Select 3-5 of your strongest, most relevant pieces that showcase email design, direct mail, brand adherence, and technical execution.

• Tell a Story: For each piece, explain the client/objective, your role, the process, the tools used (especially BeeFree Pro/HTML), and the outcome or impact.

• Highlight Key Skills: Explicitly point out how your work demonstrates proficiency in InDesign, HTML, ADA compliance, and brand guideline application.

• Be Prepared for Technical Questions: Have answers ready regarding specific design choices, responsive behavior, and any HTML troubleshooting you performed.

• Practice Your Pitch: Rehearse presenting your portfolio concisely and clearly in English.

📝 Enhancement Note: Interview preparation should focus on demonstrating practical skills, problem-solving abilities, and a strong understanding of the operational demands of the role, particularly in a remote, client-facing context.

📌 Application Steps

To apply for this Email Marketing Graphic Designer position:

• Submit your application through the provided link on the Greenhouse job board.

• Customize Your Resume: Tailor your resume to highlight specific experience with email marketing design, Adobe InDesign, HTML for email, BeeFree Pro (if applicable), and ADA compliance. Quantify achievements where possible (e.g., "Designed X email campaigns per week," "Reduced revision cycles by Y%").

• Prepare Your Portfolio: Ensure your online portfolio is up-to-date, easily navigable, and showcases your most relevant work as outlined in the "Portfolio Review Tips" section. Include clear descriptions in English.

• Practice Your Presentation: Rehearse walking through your portfolio and answering common interview questions, focusing on clarity, conciseness, and demonstrating your operational capabilities and English communication skills.

• Research CodeRoad: Understand CodeRoad's business model and their value proposition in the software development and IT services industry. Familiarize yourself with their company culture and mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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