Director, Product Designer, Consumer Experience

📍 Job Overview

Job Title: Director, Product Designer, Consumer Experience

Company: Prodege

Location: El Segundo, California, United States

Job Type: FULL_TIME

Category: Product Design & User Experience Leadership

Date Posted: May 19, 2026

Experience Level: Senior / Director (10+ years)

Remote Status: Hybrid (Role based in El Segundo HQ, with potential for remote flexibility)

🚀 Role Summary

• Lead the overarching design vision and strategy for Prodege's core product portfolio, with a primary focus on consumer-facing applications (~80% of responsibilities).

• Build, mentor, and develop a high-performing product design team, fostering an environment where designers can achieve their career-best work.

• Define and uphold the highest standards of design quality and craft across all product experiences, ensuring intuitive, polished, and user-centric outputs.

• Develop and evolve scalable design systems to accelerate team velocity while maintaining consistency and accessibility across product lines.

• Drive measurable business outcomes by partnering with Product, Engineering, and Data teams to ensure design decisions align with key metrics like activation, retention, and engagement.

📝 Enhancement Note: While listed as "TELECOMMUTE" with a US location, the role is based at "El Segundo HQ," suggesting a hybrid or on-site requirement with potential for remote work. The "Director" title and focus on leading design vision and team management indicate a senior leadership role requiring strategic thinking and people leadership. The emphasis on consumer experience (~80%) means the primary focus will be on B2C product design, with a secondary focus on B2B products.

📈 Primary Responsibilities

• Design Vision & Strategy: Establish and articulate the design vision, principles, and strategic direction for Prodege's consumer product portfolio, ensuring intentional design for distinct user needs and contexts across B2C brands.

• Team Leadership & Development: Hire, mentor, and grow a high-performing product design team, setting clear expectations, providing direct feedback, and fostering an environment conducive to career-best work.

• Design Quality & Craft: Own and elevate the quality bar for all consumer design output across Prodege's owned and operated brands, ensuring polished, intuitive, and user-centered experiences from concept to launch.

• Systems & Scalability: Build, maintain, and evolve robust design systems that enable rapid iteration without compromising consistency, accessibility, or brand integrity.

• Outcome-Oriented Impact: Partner closely with Product, Engineering, and Data leadership to define success metrics for design initiatives and ensure design decisions directly contribute to key business outcomes such as user activation, engagement, retention, and revenue per active user.

• Hands-on Design Leadership: Lead design execution on the highest-impact initiatives, including critical user flows like onboarding, engagement loops, and reward experiences, while championing user-centered practices.

• Cross-Functional Partnership: Act as a strategic partner to Product, Engineering, and Marketing leadership, integrating design into business outcomes, customer trust, and long-term product vision.

• User-Centered Practices: Champion and implement user research, usability testing, journey mapping, and iterative prototyping to ensure all design decisions are grounded in real user needs and validated through data.

• Accessibility Standards: Ensure all product experiences meet established accessibility standards, promoting inclusivity for all users.

• Data-Informed Design: Utilize quantitative signals (e.g., activation rates, retention metrics) and qualitative insights to inform and validate design decisions, and support A/B testing for optimization.

📝 Enhancement Note: The responsibilities clearly delineate a hybrid player-coach role. While team management is key, the expectation to "roll up your sleeves" and lead hands-on design on high-impact initiatives emphasizes the need for a candidate with strong individual contributor design skills alongside leadership capabilities. The emphasis on "outcomes, not just outputs" highlights the expectation for design to demonstrably influence business metrics.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's or Master's degree in Design, Human-Computer Interaction, Computer Science, or a related field is typically expected for a Director-level role in Product Design. Equivalent practical experience will also be highly valued.

Experience: 10-12+ years of progressive experience in Product Design, with a minimum of 5 years in direct management of product designers. Experience should span the full product development lifecycle, from concept to launch and iteration.

Required Skills:

• Product Design Expertise: Proven ability to design complex, high-craft consumer (B2C) products, with a strong understanding of user-centered design principles and methodologies.

• Design Leadership & Management: Demonstrated experience in hiring, mentoring, and developing product design teams, fostering a collaborative and high-performance environment.

• Design Strategy & Vision: Ability to define and articulate a compelling design vision and strategy that aligns with business objectives and user needs.

• User-Centered Design Practices: Proficient in user research, usability testing, journey mapping, persona development, and iterative prototyping.

• Design Systems: Experience building, maintaining, and scaling design systems for consistency and efficiency across multiple products and platforms.

• Cross-Functional Collaboration: Exceptional ability to partner effectively with Product Management, Engineering, Marketing, and Data teams.

• Communication & Influence: Excellent verbal and written communication skills, with a proven ability to present work, articulate rationale, and influence senior stakeholders and executives.

• Data-Informed Decision Making: Ability to leverage quantitative and qualitative data to inform design decisions, measure impact, and support A/B testing initiatives.

• Problem-Solving: Strong analytical and problem-solving skills, with the ability to navigate ambiguity and complex problem spaces with velocity.

• AI/Emerging Technologies: Experience designing for or with AI-powered features, demonstrating thoughtful judgment for emerging capabilities.

• Growth Mindset & Resilience: A proactive approach to learning, a bias for action, and the ability to thrive in fast-paced, evolving environments.

Preferred Skills:

• B2B/SaaS Design: Experience designing for business-to-business (B2B) or Software-as-a-Service (SaaS) products, such as client-facing dashboards or operational platforms.

• AdTech/MarTech/Rewards Experience: Background in designing for AdTech, MarTech, or reward/loyalty platforms, understanding specific industry nuances.

• Gamification & Behavioral Design: Familiarity with gamification techniques, behavioral nudges, or reward system design to drive user engagement.

• Experimentation Environments: Experience in product environments that heavily rely on A/B testing and experimentation for optimization.

• Accessibility Standards: In-depth knowledge and practical application of web and mobile accessibility standards (e.g., WCAG).

📝 Enhancement Note: The "MUST Haves" emphasize a strong blend of hands-on design craft and leadership acumen. The requirement for experience with AI-powered features and the "Nice to Haves" like gamification and experimentation highlight the company's focus on innovation and data-driven optimization in engaging user experiences.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio is explicitly required, showcasing design leadership of high-craft, complex products from concept through launch.

• The portfolio must demonstrate clear, measurable impact on both users and the business, supported by data and case studies.

• Include examples of how you have defined and shipped high-quality experiences in complex, ambiguous problem spaces with velocity.

• Showcase your ability to translate complex mechanics (like reward and loyalty systems) into intuitive and delightful user experiences.

Process Documentation:

• Case studies demonstrating your approach to user research, usability testing, and iterative prototyping.

• Examples of how you have used data (quantitative and qualitative) to inform design decisions and measure outcomes.

• Documentation or descriptions of design systems you have built or significantly contributed to, including their structure, components, and governance.

• Evidence of how you have partnered with Engineering to ensure accurate implementation and maintenance of designs.

• Examples of how you have advocated for and ensured accessibility standards are met across product experiences.

📝 Enhancement Note: The portfolio is a critical component for this role, acting as tangible proof of design leadership, execution capabilities, and impact. Candidates should prepare detailed case studies that highlight not just the final designs but the strategic thinking, process, and measurable results.

💵 Compensation & Benefits

Salary Range: The anticipated base salary range for this position is $165,000 to $196,600 USD per year. This range is subject to adjustment based on factors such as the candidate's experience, skills, knowledge, education, and geographical location within the US.

Benefits:

• Health & Wellness: Comprehensive medical, dental, and vision insurance.

• Insurance: Short-Term Disability (STD), Long-Term Disability (LTD), and basic life insurance coverage.

• Paid Time Off: Flexible Paid Time Off (PTO) policy, along with paid sick leave prorated based on hire date.

• Holidays: Eight paid holidays throughout the calendar year.

• Equity: Option to purchase company stock, vesting over four years.

Working Hours: The standard working hours are 40 hours per week. The role is based in El Segundo HQ, suggesting a hybrid work arrangement, though specific on-site days and flexibility may be negotiable.

📝 Enhancement Note: The salary range provided is for base compensation only and does not include potential bonuses, equity, or other benefits. The company acknowledges that final salary may vary based on multiple factors, including location, and explicitly states it is a multi-state employer. The stock option grant is a significant component of the total compensation package.

🎯 Team & Company Context

🏢 Company Culture

Industry: Prodege operates within the technology sector, specifically as a cutting-edge marketing and consumer insights platform. It focuses on helping brands, marketers, and agencies gather insights, acquire customers, increase revenue, and drive loyalty and product adoption. The recent major investment by Blackstone in Q1 2026 signifies a period of significant growth and strategic expansion.

Company Size: Prodege is likely a mid-to-large size company, given its established platform, investment by a major firm, and the Director-level position requiring management of a design team. This size suggests a structure that balances established processes with opportunities for innovation and influence.

Founded: Founded in 2005, Prodege has over two decades of experience in its market, indicating a mature company with a solid understanding of its domain and a history of adaptation.

Team Structure:

• The Director will report to the Chief Product Officer (CPO), indicating a direct line to executive leadership and a significant role in the product organization's strategic direction.

• The design team will include designers reporting directly to the Director, implying a management responsibility for a team of individual contributors.

Methodology:

• Data-Driven Insights: Prodege emphasizes gathering meaningful, rich insights, suggesting a strong reliance on data analysis to understand consumer behavior and market trends.

• User-Centricity: The role's focus on "Consumer Experience" and driving "customer trust" underscores a commitment to user needs and satisfaction.

• Innovation & Growth: Bolstered by significant investment, the company is positioned for growth and innovation, encouraging forward-thinking strategies.

• Rewarding Moments: The company culture aims to "Create Rewarding Moments" for partners, consumers, and team members, suggesting a focus on positive experiences and mutual success.

Company Website: [Company URL - Not provided in raw data, but typically found on company pages]

📝 Enhancement Note: The recent significant investment by Blackstone suggests Prodege is in a high-growth phase, presenting exciting opportunities for impact and career advancement. The company's focus on both B2C and B2B products means the Director will need to balance distinct user needs and business objectives.

📈 Career & Growth Analysis

Operations Career Level: This role is at the Director level within Product Design and User Experience. It requires a blend of strategic leadership, team management, and hands-on design expertise. The Director is expected to own the design vision, mentor a team, and directly influence key business metrics, positioning them as a critical contributor to the company's product strategy and success.

Reporting Structure: The Director reports directly to the Chief Product Officer (CPO), placing them at a senior level within the product organization. This structure facilitates direct input into executive-level decision-making and provides visibility across product initiatives.

Operations Impact: The design team's impact is directly tied to business outcomes such as user activation, engagement, retention, and revenue per active user. The Director is responsible for ensuring design is a strategic advantage, not merely a service function, by translating complex product mechanics into intuitive, delightful, and accessible experiences that drive these key metrics.

Growth Opportunities:

• Leadership Expansion: Potential to grow the design team capabilities and scope, potentially expanding into new product areas or leading larger design initiatives.

• Strategic Influence: Opportunity to shape the future of Prodege's product experience by influencing product strategy, roadmap, and innovation.

• Skill Development: Continuous learning and development in areas such as AI-powered design, advanced user research methodologies, and leadership best practices.

• Mentorship & Coaching: Develop strong people management and coaching skills by guiding and growing a team of talented designers.

• Industry Recognition: Contribute to building a best-in-class design practice that could lead to industry recognition for Prodege's user experiences.

📝 Enhancement Note: The role offers a significant opportunity to build a design practice and team from a senior leadership position, with direct impact on a platform serving millions of users. The reporting line to the CPO provides a clear path for strategic influence and career progression within the product organization.

🌐 Work Environment

Office Type: The role is based at Prodege's "El Segundo HQ," indicating an office-based or hybrid work environment. The company's culture aims to foster "cooperative collaboration," a "strong work ethic," and a "relaxed/enjoyable atmosphere," suggesting a dynamic and collaborative office setting.

Office Location(s): El Segundo, California, United States. This location is a hub for technology companies, offering a vibrant ecosystem for professionals in the field.

Workspace Context:

• Collaborative Environment: The emphasis on "cooperative collaboration" and building "strong collaborative relationships" suggests an environment where teamwork and open communication are highly valued.

• Tools & Technology: While specific tools are not detailed here, a Director of Product Design would typically have access to industry-standard design and prototyping software, collaboration platforms, and potentially advanced tools for AI-powered design and experimentation.

• Team Interaction: Opportunities for frequent interaction with designers, Product Managers, Engineers, and other cross-functional stakeholders, both formally in meetings and informally within the office.

Work Schedule: The standard work week is 40 hours. While the role is based at HQ, the "TELECOMMUTE" and "Remote OK" flags in the data suggest potential flexibility for hybrid arrangements, allowing for a balance between in-office collaboration and remote work.

📝 Enhancement Note: The El Segundo HQ likely offers a modern workspace designed to support collaboration and innovation. The hybrid work model, if adopted, would allow for flexibility while ensuring in-person synergy for key design activities and team building.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess alignment with the role's requirements and experience level.

• Hiring Manager Interview: Typically with the Chief Product Officer (CPO), focusing on strategic thinking, leadership philosophy, and overall fit for the role and company.

• Design Team & Cross-Functional Interviews: Interviews with direct reports (designers) to assess leadership and mentorship style, and with peers from Product, Engineering, and Marketing to evaluate collaboration and strategic partnership capabilities.

• Portfolio Presentation & Case Study: A dedicated session where you present your portfolio, focusing on key projects, design process, leadership contributions, and measurable business impact. Be prepared to discuss your approach to complex problems, design systems, and team development.

• Final Round: Potentially with executive leadership to discuss vision, strategy, and cultural alignment.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your most impactful projects that best showcase your leadership, strategic thinking, and ability to drive results in complex consumer (B2C) product environments.

• Structure for Impact: For each project, clearly outline the problem, your role and responsibilities, the design process (research, ideation, iteration, testing), key decisions made, and the measurable outcomes (user and business metrics).

• Highlight Leadership: Emphasize your contributions as a leader – how you mentored designers, influenced strategy, built design systems, and collaborated cross-functionally.

• Quantify Results: Whenever possible, use data and metrics to demonstrate the success of your designs and initiatives. Discuss how you measured impact and what you learned.

• Showcase Craft & Systems: Include examples of high-quality visual design and interaction design, as well as your experience with design systems, scalability, and accessibility.

• Be Prepared for Questions: Anticipate questions about your design philosophy, how you handle conflict, your approach to difficult stakeholders, and how you stay current with design trends, especially AI.

Challenge Preparation:

• Anticipate Strategy Questions: Be ready to discuss your approach to defining design vision, building a design team, establishing design standards, and integrating design into product roadmaps.

• Prepare for Problem-Solving Scenarios: Think about how you would tackle specific challenges related to Prodege's products (e.g., improving onboarding for new members, increasing engagement with rewards, designing for emerging AI features).

• Understand Prodege's Business: Research Prodege's market position, competitors, and business model. Understand their core products and how they generate revenue. This will help you tailor your responses and demonstrate strategic thinking.

• Articulate Your Leadership Style: Be ready to discuss your management philosophy, how you motivate teams, give feedback, and foster a culture of excellence.

📝 Enhancement Note: The interview process is designed to assess strategic leadership, team management, design craft, and business acumen. A strong portfolio presentation is crucial, demonstrating not just design skills but also the ability to drive impact and lead a team effectively.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator), InVision, Principle, Axure RP.

• Design Systems: Experience with building, maintaining, and scaling design systems using tools and methodologies that ensure consistency and efficiency.

• User Research & Testing: UserTesting.com, Lookback, Maze, Hotjar, Google Analytics, Amplitude, Mixpanel for qualitative and quantitative user feedback.

• Project Management & Collaboration: Jira, Asana, Trello, Slack, Microsoft Teams, Confluence.

Analytics & Reporting:

• Product Analytics: Amplitude, Mixpanel, Google Analytics for tracking user behavior, activation, engagement, and retention metrics.

• Data Visualization: Tableau, Power BI, Looker for creating dashboards and communicating insights to stakeholders.

• A/B Testing Platforms: Optimizely, VWO, Google Optimize for designing and analyzing experiments.

CRM & Automation:

• While not explicitly mentioned for this role, familiarity with CRM platforms like Salesforce or HubSpot may be beneficial for understanding B2B product contexts.

• Automation tools might be relevant for design workflows or user engagement strategies.

📝 Enhancement Note: Proficiency with industry-standard design and prototyping tools is a given. The emphasis on data-informed design and experimentation means strong familiarity with product analytics platforms and A/B testing tools is highly desirable for this role.

👥 Team Culture & Values

Operations Values:

• Create Rewarding Moments: A core company value, suggesting a focus on positive experiences for all stakeholders – partners, consumers, and employees. This translates into designing experiences that are delightful and valuable.

• Innovation & Growth: Driven by significant investment and a "cutting-edge" platform, the culture likely values forward-thinking ideas, continuous improvement, and embracing new technologies, including AI.

• Collaboration: A strong emphasis on "cooperative collaboration," building "strong collaborative relationships," and working closely with cross-functional teams.

• Quality & Craftsmanship: The role explicitly demands "high craft" and setting a high "quality bar," indicating a deep appreciation for detailed, polished, and effective design work.

• Results-Orientation: The focus on driving business outcomes and measurable metrics means a culture that values tangible achievements and impact.

Collaboration Style:

• Strategic Partnership: Design operates as a strategic partner, not just a service function, working closely with Product, Engineering, and Marketing leadership.

• Cross-Functional Integration: Expectation of deep collaboration across disciplines, with regular interaction and shared ownership of product success.

• Feedback Culture: The management responsibilities include soliciting and applying feedback, suggesting an environment where constructive criticism is valued for continuous improvement.

• Knowledge Sharing: Team rituals like critiques and retrospectives foster a culture of shared learning and collective problem-solving.

📝 Enhancement Note: The company culture appears to be a blend of ambitious growth, user-centricity, and collaborative teamwork, underpinned by a commitment to quality and creating positive experiences. The Director will be instrumental in shaping and embodying these values within the design team.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing B2C and B2B Needs: Leading design for both consumer-facing apps (~80% focus) and business-facing products requires understanding and catering to distinct user needs, goals, and contexts.

• Scaling Design Systems: Evolving and maintaining design systems to support rapid growth and new feature development across multiple product lines while ensuring consistency and accessibility.

• Driving Measurable Impact: Demonstrating the direct impact of design on key business metrics (activation, retention, revenue) in a data-heavy environment.

• Integrating AI Thoughtfully: Designing for emerging AI-powered features requires careful consideration of user trust, ethical implications, and effective integration into existing experiences.

• Managing and Growing a Team: Building and nurturing a high-performing design team, setting clear expectations, providing effective feedback, and fostering a positive, productive work environment.

Learning & Development Opportunities:

• AI in Design: Deepen expertise in designing for and with AI-powered features, staying at the forefront of technological advancements.

• Advanced UX Methodologies: Opportunities to explore and implement cutting-edge user research, testing, and design optimization techniques.

• Leadership Development: Enhance people management, strategic planning, and executive communication skills through hands-on experience and potential training.

• Industry Trends: Stay abreast of evolving trends in consumer experience, loyalty programs, gamification, and MarTech.

• Mentorship: Benefit from mentorship from the CPO and other senior leaders, and gain experience mentoring junior and mid-level designers.

📝 Enhancement Note: This role offers significant opportunities to tackle complex design challenges in a high-growth environment, with a direct impact on a large user base and the potential to shape the future of Prodege's product offerings.

💡 Interview Preparation

Strategy Questions:

• "How would you define and communicate a compelling design vision for Prodege's consumer products, considering our goal to 'Create Rewarding Moments'?" (Preparation: Research company values, focus on translating abstract concepts into tangible design principles.)

• "Describe your approach to building and mentoring a high-performing product design team. What are your criteria for hiring, and how do you foster career growth?" (Preparation: Highlight your player-coach philosophy, experience with performance management, and mentorship techniques.)

• "How do you balance the need for rapid iteration and shipping features quickly with maintaining high design quality and consistency, especially when dealing with complex reward mechanics?" (Preparation: Discuss your experience with design systems, agile methodologies, and quality assurance processes.)

Company & Culture Questions:

• "Based on your research, what do you see as Prodege's biggest opportunity in the consumer experience space?" (Preparation: Research Prodege's market, competitors, and recent news; connect opportunities to your design expertise.)

• "How do you foster a culture of collaboration and accountability within your design team and with cross-functional partners?" (Preparation: Discuss your methods for team building, feedback, conflict resolution, and stakeholder management.)

Portfolio Presentation Strategy:

• Tell a Story: Frame your portfolio presentations as narratives, detailing the problem, your strategic approach, the execution process, and the impactful results.

• Quantify Everything Possible: Use data points or clearly articulated hypotheses for user behavior and business impact. Show how your design decisions led to measurable improvements.

• Demonstrate Leadership: Clearly articulate your role, especially in team management, strategic direction, and cross-functional influence. Show how you empowered designers.

• Highlight Process & Systems: Be ready to walk through your design process, including research, ideation, prototyping, testing, and how you leveraged or built design systems.

• Address AI & Complexity: If applicable, showcase projects involving AI, complex logic, or significant ambiguity, detailing your problem-solving approach.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic leadership, a strong understanding of user-centered design principles, practical experience with design systems, and the ability to drive measurable business impact through design. Be ready to discuss your management style and how you foster team growth.

📌 Application Steps

To apply for this Director, Product Designer, Consumer Experience position:

• Submit your application through the provided link on the Prodege Careers portal.

• Curate Your Portfolio: Select 3-5 of your most impactful projects that best demonstrate your design leadership, strategic thinking, and measurable impact on complex consumer products. Ensure each project clearly outlines the problem, your role, process, and outcomes.

• Optimize Your Resume: Tailor your resume to highlight your 10-12+ years of product design experience and 5+ years of direct design management. Emphasize achievements related to leading design strategy, building teams, driving business metrics, and working with AI or complex systems.

• Prepare Your Presentation: Practice presenting your portfolio, focusing on telling compelling stories of design impact, articulating your strategic approach, and showcasing your leadership and collaboration skills. Be ready to discuss how you would approach Prodege's specific challenges.

• Research Prodege: Thoroughly research Prodege's mission, products, market position, and recent company news (especially the Blackstone investment). Understand their commitment to "Create Rewarding Moments" and how design contributes to their business goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.