Freelance Web Designer at Mindrift

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: France

Job Type: PART_TIME

Category: Operations - GTM Operations / Marketing Operations

Date Posted: 2026-06-18

Experience Level: 2-5 Years

Remote Status: Remote Solely

🚀 Role Summary

Design high-converting, pitch-style marketing pages and landing experiences for the Tendem AI project.
Ensure absolute visual consistency between interactive web pages, static PDFs, and social media materials, translating brand assets effectively.
Prepare and securely package production-ready files for seamless handoff to developers or no-code platforms, adhering to modern web trends.
Collaborate with Tendem Agents by providing critical thinking, domain expertise, and layout skills to transform briefs into polished, on-brand web designs.
This role requires a structured, user-centric, and conversion-minded approach to design, with a strong eye for clarity and white space.

📝 Enhancement Note: While the job title is "Web Designer," the responsibilities and context within the Tendem AI project, focusing on marketing pages, conversion-driven layouts, and developer handoff, strongly indicate a need for skills aligning with GTM Operations and Marketing Operations, specifically in driving lead generation and brand consistency through digital assets. The emphasis on "conversion-driven layouts" and "marketing pages" places this role within a strategic GTM function rather than pure creative design.

📈 Primary Responsibilities

Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.
Translate core brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.
Prepare and securely package production-ready files, including organizing Figma frames, exporting assets, and detailing specifications for efficient developer handoff.
Ensure absolute visual consistency between interactive web pages, static PDFs, and social media materials, maintaining a unified brand identity.
Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery, enabling faster deployment and iteration of GTM assets.

📝 Enhancement Note: These responsibilities are framed to highlight the operational aspects of design, focusing on efficiency, consistency, and readiness for implementation, which are key in a GTM operations context. The emphasis on "production-ready files," "developer handoff," and "enforcing quality standards" underscores the operational efficiency required.

🎓 Skills & Qualifications

Education: Bachelor’s or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable.

Required Skills:

Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.
Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.
Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).
Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.
English proficiency: Upper-intermediate (B2) or above.
A structured, user-centric, and conversion-minded approach to design.
Strong eye for clarity, white space, and modern web layout trends.
Self-directed work ethic with the ability to troubleshoot independently and deliver production-ready assets fast.
A portfolio link with relevant web design cases/examples is mandatory. Preferred Skills:
Experience with no-code platforms such as Webflow or Framer for rapid prototyping and deployment.
Understanding of basic SEO principles as they relate to landing page design and structure.
Familiarity with A/B testing principles and how design impacts conversion rates.
Experience working within a hybrid AI + human system or on similar innovative projects.

📝 Enhancement Note: The required skills are directly tied to operational efficiency in design, focusing on tools (Figma), output quality (responsive, consistent), and process (handoff, structure). The preferred skills add further GTM operational alignment, such as understanding conversion optimization and deployment tools.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Showcase at least 2-3 distinct web design projects with a clear focus on marketing pages, landing pages, or conversion-focused microsites.
Demonstrate proficiency in Figma, including examples of auto-layout components, responsive design implementation, and design system elements.
Include case studies or project descriptions that highlight the design process, problem-solving approach, and the rationale behind design decisions, particularly concerning conversion optimization.
Clearly articulate the developer handoff process for at least one project, detailing how assets, specs, and interactive prototypes were prepared for implementation. Process Documentation:
Clearly outline your systematic verification process for ensuring layout quality, responsiveness, and visual consistency across different platforms and devices.
Provide examples of how you translate brand assets and social media visuals into structured web components.
Detail your approach to organizing and packaging production-ready files for developer or no-code tool implementation.

📝 Enhancement Note: This section is crucial for operations roles. The portfolio must demonstrate not just aesthetic skill but also process discipline, efficiency in asset creation, and readiness for scalable implementation, aligning with GTM operations' need for repeatable and high-quality output.

💵 Compensation & Benefits

Salary Range: Up to $50 per hour equivalent.

Benefits:

Flexible, part-time freelance work arrangement.
Opportunity to work on innovative AI projects (Tendem.ai) with major tech innovators.
Remote work flexibility, allowing you to work from anywhere in France.
Potential for consistent engagement during active project phases (10-20 hours per week estimate).
Exposure to cutting-edge AI technology and collaborative AI agents.

Working Hours: Estimated 10–20 hours per week during active project phases. This is a flexible, part-time freelance role.

📝 Enhancement Note: The salary is stated as an "up to" rate, common for freelance and project-based work. The benefits focus on flexibility, remote work, and project nature, aligning with freelance operations roles. The estimated hours clarify the part-time commitment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / AI / Human-AI Collaboration. Mindrift operates at the intersection of AI development and human expertise, connecting specialists with AI projects from major tech innovators. This industry context means a focus on innovation, rapid iteration, and leveraging specialized skills for advanced technological solutions.

Company Size: Not explicitly stated, but likely a growing tech startup or platform connecting a large network of freelancers. This implies agility, a lean operational structure, and a focus on project-based work.

Founded: Not explicitly stated, but the focus on Generative AI suggests a relatively recent founding or significant pivot into this space.

Team Structure:

The role is part of the Tendem project, which utilizes a hybrid AI + human system. You will collaborate with "Tendem Agents" (AI) and likely other human specialists.
This implies a decentralized, project-focused team structure where specialists contribute their domain expertise to AI-driven workflows.
Collaboration will be primarily digital and asynchronous, requiring clear communication and documentation. Methodology:
Data-driven insights and process optimization are key, even in a design role, to ensure conversion-driven outcomes.
Workflow planning and optimization are central to the Tendem project's hybrid AI + human approach.
Automation (via AI agents) and human critical thinking are combined for efficiency and specialized task completion.

Company Website: https://mindrift.ai/

📝 Enhancement Note: The company context emphasizes innovation and a unique hybrid AI-human operational model. For a designer, this means understanding how their work fits into a larger automated and human-augmented workflow, focusing on efficiency and measurable impact rather than just creative output.

📈 Career & Growth Analysis

Operations Career Level: This is a specialized freelance role, akin to a mid-level individual contributor with a focus on a specific skill set (Web Design for GTM). It requires demonstrated expertise and the ability to work independently.

Reporting Structure: As a freelance contributor to a specific project (Tendem), you will likely report to a project manager or lead who oversees the Tendem Agents and human specialists. Direct reporting lines may be less formal than in a traditional employee structure.

Operations Impact: Your work directly impacts the GTM strategy by creating high-converting marketing assets that drive lead generation, establish brand credibility, and support sales enablement. The efficiency of your design handoff also affects the speed of GTM campaign execution.

Growth Opportunities:

Gain experience working with innovative AI projects and hybrid human-AI workflows, a rapidly growing field.
Develop expertise in designing for conversion and understanding how design directly impacts key GTM metrics.
Expand your portfolio with high-impact projects for leading tech innovators.
Potentially engage in future projects with Mindrift, leveraging your demonstrated skills and reliability.

📝 Enhancement Note: Growth in this context is less about traditional corporate ladder climbing and more about skill enhancement, portfolio building, and securing future project opportunities within the specialized AI and GTM operations space.

🌐 Work Environment

Office Type: Fully remote, allowing you to work from anywhere within France. This means no physical office to commute to.

Office Location(s): France. Specific city not required, but adherence to time zones (Europe/Paris) is beneficial for collaboration.

Workspace Context:

You will operate within your own remote workspace, requiring self-discipline and effective time management.
Access to necessary design software (Figma) and a reliable internet connection is essential.
Collaboration will occur through digital platforms, likely involving project management tools and communication channels.
The environment fosters autonomy and requires proactive communication with project leads and potentially AI agents.

Work Schedule: Flexible part-time schedule, estimated at 10-20 hours per week during active project phases. This allows for a good work-life balance and the ability to manage multiple freelance commitments.

📝 Enhancement Note: The remote, freelance nature emphasizes autonomy and self-management. For operations professionals, this means being comfortable with asynchronous communication and delivering high-quality work without direct supervision.

📄 Application & Portfolio Review Process

Interview Process:

Initial Application Review: Focus on your CV and, critically, the portfolio link. Ensure your portfolio prominently features relevant web design cases for marketing pages and landing experiences.
Skills Assessment: May involve a brief technical assessment or a review of specific design system work within Figma.
Project Alignment Call: A discussion about your experience, approach to conversion-driven design, developer handoff processes, and suitability for the Tendem project's hybrid AI + human model.
Final Evaluation: Confirmation of English proficiency and overall fit for the freelance role.

Portfolio Review Tips:

Highlight Conversion Focus: For each relevant project, clearly explain the objective (e.g., lead generation, sign-ups) and how your design choices contributed to achieving that goal. Use metrics if possible.
Demonstrate Figma Proficiency: Include examples of complex auto-layout structures, responsive design techniques, and any design system elements you've built.
Showcase Handoff Process: Detail how you prepare files for developers. This could include annotated mockups, style guides, or examples of exported assets and specs.
Visual Consistency Examples: If possible, show how a web design matches social media graphics or pitch decks to demonstrate your ability to maintain brand consistency.
Clarity and Structure: Ensure your portfolio is well-organized, easy to navigate, and professionally presented.

Challenge Preparation:

Be prepared to discuss your process for translating a textual brief into a visual design.
Think about how you ensure responsiveness and cross-platform consistency.
Consider how you would communicate design decisions to a project manager or developer.
Be ready to articulate your understanding of conversion-driven design principles.

📝 Enhancement Note: The emphasis on portfolio quality and the specific types of projects to highlight is critical for operations-adjacent roles. Demonstrating process and impact is as important as visual design skills.

🛠 Tools & Technology Stack

Primary Tools:

Figma: This is the core design tool. Proficiency in creating scalable, responsive web layouts, auto-layout components, and design systems is mandatory. Expect to work with frames, components, variants, and prototyping features.
No-code Platforms (Webflow, Framer - Preferred): Familiarity with these platforms for rapid prototyping and implementation is a significant advantage, indicating an understanding of deployment constraints and efficiency.

Analytics & Reporting:

While not directly responsible for analytics, an understanding of how design impacts conversion rates and the ability to interpret basic performance data (if provided) is beneficial.
Awareness of A/B testing principles and how design variations influence outcomes. CRM & Automation:
No direct CRM responsibilities, but understanding that marketing pages often feed into CRM systems (like Salesforce, HubSpot) is useful context.
Familiarity with how design assets integrate into marketing automation platforms or content management systems.

📝 Enhancement Note: The explicit mention of Figma and preferred no-code tools points to a need for designers who can deliver assets that are not only visually appealing but also technically feasible and efficient for implementation, a key operational concern in GTM.

👥 Team Culture & Values

Operations Values:

Efficiency & Speed: Delivering production-ready assets quickly and without errors is paramount, especially in a freelance and project-based environment.
Precision & Consistency: Maintaining absolute visual consistency across all digital touchpoints is a core requirement for brand integrity.
User-Centricity & Conversion Focus: Designs should not only look good but also effectively

Freelance Web Designer