Digital UX/UI Designer

📍 Job Overview

Job Title: Digital UX/UI Designer

Company: GN Group

Location: Ballerup, Denmark

Job Type: Full time

Category: Digital Design / User Experience

Date Posted: September 11, 2026

Experience Level: Mid-level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Design and enhance digital user experiences across global brands and e-commerce platforms, focusing on user-centered design principles.

• Own the end-to-end design process, from initial concept and wireframing through to polished, implementation-ready UI designs.

• Collaborate closely with cross-functional teams including developers, product owners, marketers, and stakeholders to ensure seamless integration of design solutions.

• Balance user needs, business objectives, and technical feasibility to create intuitive, scalable, and impactful digital products.

• Contribute to GN Hearing's digital transformation journey by developing innovative and user-friendly digital solutions.

📝 Enhancement Note: This role is situated within the Global Marketing & E-commerce team, indicating a strong focus on customer-facing digital touchpoints and revenue-generating platforms. The emphasis on "intelligent hearing solutions" suggests a need for designs that are not only aesthetically pleasing but also highly functional and accessible, catering to users with hearing loss.

📈 Primary Responsibilities

• Develop intuitive and visually compelling user interfaces (UI) and user experiences (UX) for web and mobile platforms.

• Create wireframes, user flows, prototypes, and high-fidelity mockups to effectively communicate design concepts and interaction models.

• Conduct user research, usability testing, and gather feedback to inform design decisions and iterate on solutions.

• Maintain and evolve design systems to ensure consistency, scalability, and efficiency across all digital touchpoints.

• Translate business requirements and user needs into functional and engaging digital design solutions.

• Work closely with development teams to ensure accurate implementation of designs and provide ongoing design support.

• Contribute to the strategic direction of digital product development, advocating for user-centric design best practices.

• Analyze digital performance metrics to identify areas for improvement and optimize user journeys.

📝 Enhancement Note: The responsibility to "own projects from early concepts and wireframes all the way to polished, implementation-ready designs" signifies a hands-on role with significant project ownership. The mention of "scalable" designs implies a need to consider future growth and adaptability within the design framework.

🎓 Skills & Qualifications

Education: While no specific degree is mentioned, a Bachelor's or Master's degree in Design, Human-Computer Interaction (HCI), Digital Media, or a related field is typically expected for this level of role. Equivalent practical experience will also be considered.

Experience: 2-5 years of professional experience in UX/UI design, with a proven track record of designing and delivering successful digital products.

Required Skills:

• Demonstrated experience across both UX and UI design disciplines.

• Proficiency in Figma for wireframing, prototyping, and high-fidelity design.

• Experience working with and contributing to design systems.

• Strong understanding of user-centered design principles and methodologies.

• Ability to create intuitive and visually appealing digital interfaces.

• Experience with modern digital workflows and collaboration tools.

• Excellent communication and interpersonal skills for effective stakeholder management.

• Ability to balance user needs, business goals, and technical constraints. Preferred Skills:

• Experience in e-commerce platforms and digital marketing.

• Knowledge of accessibility standards (e.g., WCAG).

• Familiarity with agile development methodologies.

• Experience with user research and usability testing techniques.

• Basic understanding of front-end development principles (HTML, CSS, JavaScript).

📝 Enhancement Note: The emphasis on Figma and design systems suggests a modern, efficient design workflow. The requirement to balance user needs, business goals, and technical possibilities is a core competency for mid-level operations-adjacent design roles, requiring strategic thinking beyond pure aesthetics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of UX and UI design projects, highlighting the entire design process from discovery to delivery.

• Include case studies that demonstrate problem-solving skills, user research methodologies, and design rationale.

• Provide examples of wireframes, user flows, interactive prototypes, and high-fidelity UI designs.

• Highlight experience with Figma and any contributions to or usage of design systems.

• Clearly articulate the impact of your designs, ideally with quantifiable results or user feedback. Process Documentation:

• Demonstrate understanding of user journey mapping and how it informs design.

• Illustrate experience with iterative design processes, including feedback incorporation and refinement.

• Showcase ability to document design specifications for developer handoff.

• Provide examples of how design decisions were aligned with business objectives and technical constraints.

📝 Enhancement Note: A strong portfolio is critical for this role, serving as direct evidence of design capabilities, problem-solving approach, and ability to translate concepts into tangible digital assets. The emphasis on process documentation highlights the need for a structured and thoughtful approach to design.

💵 Compensation & Benefits

Salary Range: Given the location in Ballerup, Denmark, and the mid-level experience requirement (2-5 years), a competitive salary range for a Digital UX/UI Designer would typically fall between DKK 350,000 - DKK 550,000 annually. This estimate is based on general market data for design professionals in Denmark, considering the tech and healthcare sectors.

Benefits:

• Flexible working arrangements to support work-life balance.

• Collaborative and international work environment fostering teamwork and diverse perspectives.

• Opportunities for professional development and skill enhancement.

• Involvement in meaningful projects that have a global impact.

• Trust-based culture emphasizing autonomy and responsibility.

• Potential for involvement in GN's broader initiatives and employee programs.

Working Hours: The role is full-time, typically around 37-40 hours per week, with flexibility offered. Specific daily hours can often be arranged to accommodate personal needs and team collaboration, aligning with Denmark's work culture.

📝 Enhancement Note: The provided salary range is an estimate based on Danish market rates for similar roles and experience levels. Actual compensation will depend on the candidate's specific qualifications, experience, and negotiation. The emphasis on flexible working and a trust-based culture is a significant draw for professionals in Denmark.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Technology / Medical Devices (specifically hearing solutions). GN Group is also expanding its presence in audio and video peripherals.

Company Size: GN Group is a large, established international organization, with likely thousands of employees globally. This indicates a robust infrastructure, established processes, and ample resources.

Founded: GN Store Nord A/S was founded in 1869, signifying a long history of innovation and adaptation in technology.

Team Structure:

• The role is within the Global Marketing & E-commerce team, suggesting a focused, results-oriented unit.

• This team likely collaborates closely with product development, IT, and regional marketing teams.

• The UX/UI Designer will report into a design lead or marketing manager, with direct interaction with product owners and developers. Methodology:

• GN embraces a user-centered and innovation-driven approach to product development.

• The company culture emphasizes collaboration, trust, and flexibility.

• Digital transformation is a key strategic focus, implying an agile and adaptive operational methodology.

Company Website: https://www.gn.com/

📝 Enhancement Note: GN's long history and recent strategic divestment (hearing business sale) indicate a company undergoing significant evolution, presenting both stability and opportunities for dynamic individuals to contribute to new growth areas. The company's mission to "bring people closer" through technology is a strong cultural driver.

📈 Career & Growth Analysis

Operations Career Level: This is a mid-level Digital UX/UI Designer role, focusing on execution and design ownership. It requires a solid foundation in design principles and tools, with the ability to work independently on defined projects.

Reporting Structure: The designer will likely report to a Design Lead or Manager within the Global Marketing & E-commerce team. They will collaborate frequently with Product Owners, Marketing Specialists, and Software Developers.

Operations Impact: The UX/UI Designer directly impacts customer engagement, conversion rates, and overall brand perception through the digital channels. Their work is crucial for the success of GN's e-commerce strategies and the adoption of its digital platforms.

Growth Opportunities:

• Specialization: Deepen expertise in UX research, interaction design, or design system management.

• Leadership: Progress to a Senior UX/UI Designer or Design Lead role, mentoring junior designers and leading larger initiatives.

• Cross-functional: Transition into Product Management or broader Digital Strategy roles, leveraging design thinking and user advocacy.

• Learning: Access to internal training, industry conferences, and potential for certifications in design and related fields.

📝 Enhancement Note: The role offers a clear path for growth within a large international organization. The "digital transformation journey" mentioned suggests opportunities to influence and shape future digital strategies and processes.

🌐 Work Environment

Office Type: The role is based in Ballerup, Denmark, at a GN Group office. It is described as an "international environment with close cross-functional teamwork."

Office Location(s): Ballerup, Denmark. This is a specific, well-established location for GN.

Workspace Context:

• The environment is designed for collaboration, with opportunities for in-person interaction with colleagues.

• Access to modern design tools and technology is expected.

• The hybrid work model allows for a balance between focused individual work and team synergy.

Work Schedule: Full-time with flexible working arrangements. This allows for adaptation to project needs and personal schedules, while ensuring core collaboration hours are met.

📝 Enhancement Note: The hybrid model and emphasis on flexible working reflect modern workplace trends, particularly valued in Denmark. This setup aims to foster productivity and employee well-being while ensuring team cohesion and effective project execution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio link to assess foundational skills and experience.

• Hiring Manager Interview: Discussion about your background, motivation for the role, and initial assessment of fit with the team and company.

• Design Challenge/Portfolio Review: A practical exercise or a deep dive into your portfolio, focusing on design process, problem-solving, and rationale. Expect to present case studies.

• Cross-functional Interviews: Meetings with developers, product owners, or marketers to assess collaboration skills and understanding of technical/business constraints.

• Final Interview: Potentially with a senior leader, focusing on cultural fit, strategic thinking, and long-term potential.

Portfolio Review Tips:

• Curate your best 3-5 projects that showcase your UX and UI skills, ideally with a mix of web and mobile, and potentially e-commerce examples.

• For each project, clearly articulate the problem, your role, the process you followed (research, ideation, design, testing), and the outcome/impact.

• Be prepared to walk through your Figma files and explain your design decisions.

• Highlight your experience with design systems and how you maintain consistency.

• Tailor your portfolio presentation to align with GN's mission and the specific requirements of this role. Challenge Preparation:

• Be ready for a design challenge that might involve solving a specific UX problem related to hearing solutions or e-commerce, or refining an existing interface.

• Focus on demonstrating your process: how you'd approach the problem, what questions you'd ask, how you'd research, and how you'd iterate on solutions.

• Practice articulating your design choices clearly and concisely, justifying them with user needs and business goals.

• If given a timed challenge, practice time management to cover all key aspects.

📝 Enhancement Note: The interview process is designed to thoroughly evaluate your design capabilities, problem-solving approach, and ability to integrate into a collaborative, cross-functional team. A strong, well-explained portfolio is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for all design activities, including wireframing, prototyping, UI design, and collaboration. Proficiency is essential.

• Design Systems: Experience with creating, maintaining, or utilizing established design systems.

• Prototyping Tools: Beyond Figma's capabilities, familiarity with other prototyping tools might be beneficial.

Analytics & Reporting:

• While not a primary design tool, understanding how to interpret analytics (e.g., Google Analytics, Hotjar) to inform design decisions is a plus. CRM & Automation:

• Awareness of how CRM and marketing automation platforms impact user journeys and digital touchpoints can be advantageous.

📝 Enhancement Note: Figma is the central tool. Demonstrating expertise in this platform and understanding the principles of design systems are key technical requirements. An awareness of how design impacts downstream business metrics is also valuable.

👥 Team Culture & Values

Operations Values:

• User-centricity: A deep commitment to understanding and serving user needs.

• Innovation: Driving forward with new ideas and solutions in digital experiences.

• Collaboration: Working effectively with diverse teams to achieve shared goals.

• Quality & Precision: Ensuring designs are polished, functional, and aligned with brand standards.

• Impact: Focusing on creating digital experiences that genuinely improve users' lives and business outcomes.

Collaboration Style:

• Open communication and constructive feedback are encouraged.

• Cross-functional collaboration is a cornerstone, requiring active engagement with development, marketing, and product teams.

• A proactive approach to problem-solving and knowledge sharing is valued.

📝 Enhancement Note: GN's mission-driven culture ("transform lives through the power of sound") likely permeates the team's values, fostering a sense of purpose and dedication. The emphasis on collaboration and innovation aligns with the needs of a company undergoing digital transformation.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing competing priorities: Juggling user needs, business goals, and technical limitations requires strong negotiation and prioritization skills.

• Global consistency: Ensuring a cohesive digital experience across diverse international markets and brands.

• Rapid technological change: Staying current with evolving design tools, methodologies, and user expectations.

• Integrating new solutions: Designing for platforms and features that support GN's evolving business strategy (e.g., post-hearing business sale).

Learning & Development Opportunities:

• Skill Enhancement: Workshops and training sessions on advanced UX/UI techniques, new design tools, and accessibility best practices.

• Industry Exposure: Opportunities to attend design conferences and webinars.

• Mentorship: Guidance from senior designers and leaders within GN.

• Cross-functional Exposure: Learning about product management, marketing strategies, and development processes.

📝 Enhancement Note: The company's strategic shifts present unique challenges and opportunities for designers to contribute to shaping new digital frontiers for GN.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting stakeholder requests. How did you resolve it?" (Focus on communication, negotiation, and user advocacy).

• "How do you approach designing for accessibility? Can you give an example?" (Highlight your understanding of WCAG and inclusive design).

• "Walk us through your process for creating a design system from scratch or contributing to an existing one." (Emphasize structure, scalability, and documentation). Company & Culture Questions:

• "What interests you about GN Group and our mission to transform lives through sound?" (Research GN's mission, values, and recent news).

• "How do you envision contributing to GN's digital transformation journey?" (Connect your skills to their strategic goals).

• "Describe your ideal collaborative environment." (Align with GN's emphasis on trust, flexibility, and cross-functional teamwork). Portfolio Presentation Strategy:

• Structure your presentation logically: Problem -> Your Role -> Process -> Solution -> Impact.

• Be concise and focus on the most relevant aspects of each project for this role.

• Be prepared to answer in-depth questions about your design decisions and rationale.

• Practice your delivery to ensure clarity, confidence, and engagement.

📝 Enhancement Note: Interviewers will assess not only your design skills but also your problem-solving approach, communication abilities, and cultural fit. Demonstrating a clear, user-focused methodology and an understanding of business context will be key.

📌 Application Steps

To apply for this Digital UX/UI Designer position:

• Submit your application through the provided link on the GN Careers portal.

• Portfolio Customization: Ensure your portfolio is up-to-date, showcases relevant UX/UI projects (especially web/mobile and potentially e-commerce), and clearly articulates your design process. Include a link prominently on your CV.

• Resume Optimization: Tailor your CV to highlight experience with Figma, design systems, user-centered design, and cross-functional collaboration. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process and rationale for key projects. Prepare to discuss your experience with the required skills and how you would approach potential design challenges.

• Company Research: Familiarize yourself with GN Group's mission, products, and recent news, particularly concerning their digital initiatives and evolving business strategy. Understand their values regarding innovation, collaboration, and user impact.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions based on the provided data. All details, especially regarding salary ranges and specific interview processes, should be verified directly with GN Group during the application and interview stages.