Design Consultant at Great Day Improvements: A Family of Brands

📍 Job Overview

Job Title: Design Consultant

Company: Great Day Improvements: A Family of Brands

Location: Charlotte, North Carolina, United States

Job Type: Full-Time

Category: Sales Operations / GTM (Go-To-Market) - Direct Sales Focus

Date Posted: 2026-06-24

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

This role focuses on direct, in-home sales, leveraging provided leads and a structured sales presentation to drive revenue within the home improvement sector.
The core function involves conducting detailed product presentations and needs assessments with potential customers, translating needs into sales opportunities.
Success is tied directly to closing sales, with a full commission structure supported by performance bonuses and incentives.
The position requires a proactive approach to customer engagement, relationship building, and negotiation within a defined sales territory.

📝 Enhancement Note: While titled "Design Consultant," the responsibilities and compensation structure (full commission, provided leads, in-home presentations) strongly indicate a direct sales role rather than a traditional design or consultative role. The focus is on revenue generation through sales closure.

📈 Primary Responsibilities

Conduct in-home sales presentations to educate prospective homeowners on GDI's exclusive exterior home improvement products.
Build rapport and trust with potential clients, effectively identifying their unique needs, desires, and project requirements.
Utilize GDI's proven sales presentation methodology to showcase product benefits and solutions tailored to customer requirements.
Negotiate terms and successfully close sales, consistently meeting or exceeding individual sales targets.
Collaborate with internal teams (e.g., inside sales support, installation) to ensure a seamless customer experience from sale to completion.
Maintain a deep understanding of GDI's product offerings, competitive landscape, and market trends within the home improvement sector.
Manage a sales pipeline effectively, ensuring accurate and timely updates within the CRM system.

📝 Enhancement Note: The responsibilities are framed around direct sales activities, emphasizing the consultative aspect leading to a closed deal, rather than pure design or aesthetic consultation.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong understanding of sales principles and customer psychology is essential. Equivalent experience in sales or a related field will be considered.

Experience: Minimum of 2-5 years of experience in direct-to-consumer sales, preferably in-home sales, or a commission-based sales environment. Proven track record of meeting and exceeding sales quotas.

Required Skills:

In-Home Sales Proficiency: Demonstrated ability to conduct effective sales presentations in a customer's home environment.
Product Presentation Expertise: Skill in clearly and persuasively presenting product features, benefits, and value propositions.
Negotiation and Closing Skills: Proven ability to negotiate terms and confidently close sales, overcoming objections.
Relationship Building: Excellent interpersonal skills to quickly establish trust and rapport with diverse customer personalities.
Customer Education: Capacity to educate customers on complex product offerings and solutions.
Lead Conversion: Strong aptitude for converting pre-qualified leads into closed sales opportunities.
Valid Driver's License & Reliable Transportation: Essential for conducting in-home visits.
Flexible Work Schedule: Ability to adapt to business needs, including evenings and weekends.
Results-Oriented Mindset: A strong drive to succeed and earn based on performance.

Preferred Skills:

Experience within the home improvement or construction industry.
Familiarity with CRM systems for sales tracking and management.
Background in consultative selling or solution-based sales.
Proven ability to articulate ROI and value propositions effectively.

📝 Enhancement Note: The qualifications emphasize practical sales skills and personal attributes crucial for a commission-driven, in-home sales role, aligning with the "Design Consultant" title's client-facing nature.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

While a formal "portfolio" in the traditional design sense may not be required, candidates are expected to demonstrate a history of successful sales achievements. This can be presented through:
- Documented sales performance metrics (e.g., quota attainment, conversion rates, average deal size).
- Case studies or examples of complex sales scenarios successfully navigated.
- Testimonials or references from previous employers or clients highlighting sales effectiveness and customer satisfaction.
Evidence of understanding and applying a structured sales process.
Examples of how you have adapted presentation styles to different customer needs. Process Documentation:
Candidates should be prepared to discuss their personal sales process, including:
- Lead qualification and initial customer engagement strategies.
- Methods for conducting needs assessments and tailoring presentations.
- Techniques for handling objections and negotiating terms.
- Strategies for effective closing and post-sale follow-up.
- How they track progress and manage their sales pipeline.

📝 Enhancement Note: The "portfolio" for this role is sales-performance-centric rather than design-centric. The emphasis is on quantifiable sales success and the ability to articulate a robust sales process.

💵 Compensation & Benefits

Salary Range: $150,000 - $200,000 per year (Commission-Based)

Benefits:

Full Commission Structure: Direct earning potential tied to sales performance.
Performance Bonuses: Additional financial rewards for exceeding targets.
Incentives: Opportunities for extra rewards based on specific sales achievements or promotions.
Company-Provided Leads: Pre-qualified appointments eliminate the need for cold-calling or prospecting, maximizing selling time.
Professional Training: Comprehensive training programs to enhance sales skills and product knowledge.
Marketing Support: Access to superior marketing materials and collateral.
Product Samples: High-quality product samples to aid in customer presentations.
Inside Sales Support: Assistance from a professional inside sales team.

Working Hours:

This is a full-time position requiring a flexible work schedule to accommodate customer availability, which may include evenings and weekends. The role is on-site, involving travel to customer homes within a designated territory.
While specific hours are not rigidly defined, the expectation is that consultants will dedicate sufficient time to pre-set appointments, presentation preparation, and follow-up activities necessary to achieve their sales targets.

📝 Enhancement Note: The salary range reflects the full commission potential for high-performing sales professionals in this role. The benefits are heavily weighted towards sales enablement and performance-based rewards.

🎯 Team & Company Context

🏢 Company Culture

Industry: Home Improvement / Residential Services. Great Day Improvements (GDI) is a well-established leader in the industry, operating since 1966. The company emphasizes quality products, professional installations, and customer satisfaction.

Company Size: Great Day Improvements is part of a family of brands, suggesting a significant operational footprint and a robust organizational structure. While exact employee numbers aren't provided, GDI's long history and market presence indicate a medium to large enterprise.

Founded: 1966. This long history signifies stability, experience, and a deep understanding of the home improvement market.

Team Structure:

Sales Team: The "Design Consultant" role is part of a direct sales force. Consultants work independently in the field but are supported by an inside sales team and management.
Reporting: Sales Consultants typically report to a Sales Manager or Regional Sales Director who oversees performance, provides coaching, and manages territory assignments.
Cross-functional Collaboration: Consultants interact with inside sales for appointment setting, customer service for post-sale inquiries, and potentially installation teams to ensure smooth project execution.

Methodology:

Sales Process: GDI utilizes a proven, structured sales presentation methodology designed to build trust, identify needs, and close deals efficiently.
Lead Generation: A significant emphasis is placed on providing pre-qualified, pre-set appointments, allowing consultants to focus solely on selling.
Customer Focus: The company culture likely emphasizes customer satisfaction, quality installations, and leveraging referrals from satisfied clients.

Company Website: https://greatdayimprovements.com/work-with-us/

📝 Enhancement Note: The company's long history and focus on provided leads suggest a mature sales operation with established processes and a supportive infrastructure for its sales force.

📈 Career & Growth Analysis

Operations Career Level: This position is classified as a Mid-Level Sales role. It requires experienced sales professionals capable of independent work and closing deals, but it is not typically an entry-level or senior management position.

Reporting Structure: Sales Consultants report to a Sales Manager or Director, who provides guidance, performance reviews, and career development support. This structure allows for direct mentorship and performance management.

Operations Impact: As a direct sales role, the "Design Consultant" has a direct and immediate impact on the company's revenue generation. Their success directly contributes to the company's financial health and growth. Effective sales performance also drives demand for installation and support services, impacting the broader operational workflow.

Growth Opportunities:

Sales Leadership: Advancement into roles such as Senior Sales Consultant, Sales Team Lead, or Sales Manager/Director.
Specialization: Potential to specialize in specific product lines or customer segments.
Performance-Based Progression: Opportunities to increase earning potential significantly through consistent high performance and bonuses.
Skill Development: Continuous learning through professional training and on-the-job experience in negotiation, customer relations, and sales strategy.

📝 Enhancement Note: Growth paths are primarily oriented towards sales leadership or increasing earning potential within a direct sales capacity, leveraging the established GDI sales framework.

🌐 Work Environment

Office Type: This role is primarily an in-home, field-based position. While there isn't a traditional office for daily work, consultants may utilize home offices for administrative tasks and reporting. The company provides marketing materials and product samples that consultants carry.

Office Location(s): The primary work location is Charlotte, North Carolina, with the consultant traveling to customer residences within a defined territory surrounding this area.

Workspace Context:

The "workspace" is the customer's home, requiring adaptability and professionalism in diverse residential settings.
Consultants are equipped with product samples and marketing collateral, enabling them to conduct effective presentations.
While not a shared physical office, the role benefits from remote support from inside sales and management teams. Work Schedule:
A flexible schedule is required, accommodating customer availability. This typically includes evenings and weekends.
Although not a rigid 9-to-5, the role demands consistent effort to manage pre-set appointments and maximize sales opportunities, aligning with the full-time designation.

📝 Enhancement Note: The work environment is highly independent and customer-centric, emphasizing the need for self-discipline and strong personal management skills.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: Likely a phone or video call to assess basic qualifications, sales experience, and cultural fit.
In-Depth Interview: A more detailed conversation, potentially with a Sales Manager, focusing on sales methodology, past performance, and understanding of commission-based roles.
Presentation/Role-Play: Candidates may be asked to conduct a mock sales presentation or role-play a sales scenario to demonstrate their skills in product presentation, needs assessment, and closing.
Background Check & Onboarding: Standard checks and onboarding procedures for successful candidates.

Portfolio Review Tips:

Quantify Achievements: Be ready to discuss specific sales numbers, quota attainment, and conversion rates from previous roles. Use the STAR method (Situation, Task, Action, Result) to frame your accomplishments.
Articulate Your Process: Clearly explain your personal sales process from lead engagement to closing. Highlight how you build rapport, identify needs, handle objections, and finalize deals.
Demonstrate Adaptability: Provide examples of how you've tailored your approach to different customer personalities and situations.
Showcase Drive: Emphasize your motivation for commission-based earnings and your belief in your ability to succeed.

Challenge Preparation:

Sales Presentation Practice: Rehearse delivering a compelling product presentation, focusing on benefits and value.
Objection Handling: Prepare responses to common sales objections (e.g., price, timing, competition).
Needs Assessment Scenarios: Practice asking probing questions to uncover customer needs and pain points.
Closing Techniques: Be ready to demonstrate various closing techniques.

📝 Enhancement Note: The interview process will heavily focus on sales acumen, presentation skills, and the ability to thrive in a commission-driven environment. Demonstrating a clear, effective sales process is key.

🛠 Tools & Technology Stack

Primary Tools:

CRM System: While not explicitly named, a CRM is essential for managing leads, tracking sales activities, updating customer information, and pipeline management. Candidates should be comfortable with CRM platforms (e.g., Salesforce, HubSpot, or industry-specific CRMs).
Sales Presentation Software/Tools: Potentially proprietary GDI software or presentation decks, but proficiency with presentation software (e.g., PowerPoint, Google Slides) is a prerequisite.
Communication Tools: Email, phone, and potentially video conferencing tools for internal communication and follow-up.

Analytics & Reporting:

Candidates will need to track their own performance metrics, likely through CRM reports.
Understanding of basic sales analytics (conversion rates, average deal size, sales cycle length) is beneficial for self-assessment and improvement. CRM & Automation:
Data Management: Maintaining accurate and up-to-date customer and sales data within the CRM.
Workflow Adherence: Following company-defined sales workflows for lead management and closing procedures.

📝 Enhancement Note: Proficiency with CRM systems is a critical underlying requirement for managing leads and sales activities effectively in this role.

👥 Team Culture & Values

Operations Values:

Performance & Results: A strong emphasis on achieving and exceeding sales targets, with compensation directly reflecting this.
Customer Focus: Dedication to understanding and meeting customer needs to ensure satisfaction and drive referrals.
Integrity & Trust: Building genuine relationships with customers through honest and transparent interactions.
Professionalism: Maintaining a high standard of conduct and presentation, both in interactions and in the home environment.
Continuous Improvement: A willingness to learn, adapt, and refine sales techniques based on training and experience.

Collaboration Style:

Independent Field Work: Consultants operate largely autonomously in the field.
Supportive Team Environment: While independent, they are part of a larger sales team and receive support from inside sales and management.
Information Sharing: Openness to sharing best practices and learnings with peers and managers to collectively improve team performance.

📝 Enhancement Note: The culture is likely results-driven and performance-oriented, with a strong emphasis on customer satisfaction and professional integrity within the sales process.

⚡ Challenges & Growth Opportunities

Challenges:

Commission Variability: Income can fluctuate based on sales performance, requiring strong financial discipline and consistent effort.
Working Independently: Requires high self-motivation, time management, and discipline to stay productive without constant direct supervision.
Navigating Customer Homes: Adapting to diverse home environments and customer personalities.
Market Competition: Operating in a competitive home improvement market requires strong product knowledge and persuasive selling skills.
Maintaining Performance: Consistently hitting sales targets to achieve desired income levels.

Learning & Development Opportunities:

Advanced Sales Techniques: Training in negotiation, closing, and consultative selling.
Product Knowledge Expansion: Deepening expertise in GDI's product lines and their benefits.
Sales Management Track: Potential to move into leadership roles managing other sales consultants.
Performance Coaching: Direct mentorship and feedback from experienced sales managers.
Industry Best Practices: Staying updated on trends in home improvement and direct sales.

📝 Enhancement Note: The primary challenges are inherent to commission-based sales, while growth opportunities are strongly tied to advancing within the sales hierarchy or increasing earning potential through demonstrated success.

💡 Interview Preparation

Strategy Questions:

"Describe your process for conducting an in-home sales presentation from initial greeting to closing the deal." (Focus on structure, rapport building, needs assessment, product presentation, objection handling, and closing).
"How do you build trust and rapport with a potential customer quickly?" (Emphasize active listening, empathy, finding common ground, and professional demeanor).
"Tell me about a time you faced significant objections from a customer. How did you overcome them?" (Use STAR method, highlight problem-solving skills and negotiation tactics).
"What motivates you in a commission-based sales role, and how do you stay motivated during challenging periods?" (Discuss drive for results, financial goals, belief in the product, and self-discipline). Company & Culture Questions:
"What do you know about Great Day Improvements and the home improvement industry?" (Research the company's products, history, and market position).
"How do you handle rejection or lost sales?" (Focus on resilience, learning from the experience, and moving forward).
"How do you manage your time and schedule when working independently in the field?" (Highlight organizational skills, planning, and efficiency). Portfolio Presentation Strategy:
Quantify Everything: Prepare specific numbers: average deal size, closing ratio, quota achievement percentages, highest earnings period.
Sales Process Walkthrough: Be ready to verbally walk them through your typical sales cycle, from lead interaction to deal closure and follow-up.
Highlight Success Stories: Have 1-2 detailed examples of challenging sales you successfully closed, focusing on your strategy and the outcome.
Enthusiasm for the Product: Show genuine belief in the value of GDI's products and your ability to sell them.

📝 Enhancement Note: Be prepared to demonstrate not just sales skills but also a deep understanding of a consultative sales process and a strong, results-oriented mindset.

📌 Application Steps

To apply for this Design Consultant position:

Submit your application through the provided link on the Great Day Improvements careers portal.
Resume Optimization: Tailor your resume to highlight quantifiable sales achievements, direct sales experience, and your ability to thrive in a commission-based environment. Use keywords like "in-home sales," "direct sales," "closing," "negotiation," and "revenue generation."
Portfolio Preparation: Mentally prepare to discuss your sales process and past successes in detail. Have specific examples ready that demonstrate your skills in building rapport, presenting products, and closing deals.
Company Research: Familiarize yourself with Great Day Improvements, their product lines (windows, doors, etc.), and their reputation in the home improvement industry. Understand their value proposition.
Interview Practice: Rehearse your responses to common sales interview questions, focusing on confidence, clarity, and demonstrating a results-driven attitude. Be ready to articulate your sales process and motivations.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Design Consultant