Senior UX/UI Designer - South Bank, QLD

📍 Job Overview

Job Title: Senior UX/UI Designer

Company: Flight Centre Travel Group (FCTG)

Location: South Bank, Queensland, Australia

Job Type: Full-Time

Category: Product Design / User Experience

Date Posted: July 27, 2026

Experience Level: Mid-Senior (2-5 years)

Remote Status: On-site (South Bank, QLD)

🚀 Role Summary

• Design innovative and user-centric digital experiences for Flight Centre's loyalty program across web and mobile applications.

• Own the end-to-end design process, from initial concept and research through to final delivery of polished, scalable products.

• Collaborate closely with Product Managers, Product Owners, Engineers, and other stakeholders to translate business requirements into exceptional user interfaces and workflows.

• Champion user needs and advocate for best practices in user-centered design and design thinking throughout the organization.

• Contribute to the development and maintenance of robust design systems to ensure consistency and efficiency across FCTG's digital products.

📝 Enhancement Note: While the role is listed as Senior UX/UI Designer, the responsibilities and required experience (2+ years) suggest a mid-level to senior individual contributor role. The focus on loyalty experience and working across app and web indicates a strategic product design position within a large, established travel organization. The emphasis on "bold creative thinking" combined with "rigor to ship polished, user-centered product at scale" highlights the need for a designer who can balance innovation with practical execution.

📈 Primary Responsibilities

• Design engaging, intuitive, and functional digital experiences that enhance the customer loyalty program across various products and platforms.

• Lead and contribute to the entire experience design lifecycle, from project inception, user research, and concept development through to build, launch, and iteration.

• Develop comprehensive UX deliverables, including detailed user journeys, workflow diagrams, scenario maps, information architecture, wireframes, and interactive prototypes.

• Plan and execute a range of user research activities, such as user interviews, contextual inquiries, surveys, A/B testing, and in-depth metrics analysis.

• Conduct and facilitate face-to-face and remote usability testing sessions to gather actionable user feedback.

• Analyze research findings and user data to provide evidence-based recommendations for product and experience improvements.

• Perform heuristic reviews of existing interfaces and workflows to identify opportunities for enhancing customer satisfaction and operational efficiency.

• Apply user-centered design principles and design thinking methodologies consistently throughout the product development lifecycle.

• Validate design concepts and decisions through rigorous testing, customer feedback loops, and data-driven insights.

• Create and effectively communicate design concepts, user flows, and detailed UI designs through storyboards, process flows, and high-fidelity prototypes.

• Foster strong collaborative relationships with Product Managers, Product Owners, Engineering teams, and other key stakeholders to gather requirements and deliver optimal design solutions.

• Actively contribute to the growth and maintenance of FCTG's design systems, ensuring brand consistency and design efficiency across all digital products.

• Serve as a vocal advocate for user experience design and customer needs, influencing product strategy and decision-making across the organization.

• Present design ideas, concepts, and research findings clearly and confidently to diverse stakeholder groups.

• Contribute to fostering a safe, inclusive, and accessible work environment where all employees feel welcomed, respected, and empowered to thrive.

📝 Enhancement Note: The responsibilities list is quite comprehensive, covering a full spectrum of UX/UI design activities. For an operations-focused enhancement, it's important to note the emphasis on data analysis, A/B testing, metrics analysis, and heuristic reviews, which directly feed into operational efficiency and user satisfaction metrics. The collaborative aspect with Product Managers, Engineers, and stakeholders is also critical for understanding how design impacts GTM strategies and product adoption.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, Human-Computer Interaction, Psychology, or a related field is typically expected for a Senior UX/UI Designer role. Equivalent practical experience will also be considered.

Experience: A minimum of 2 years of professional experience in UX/UI Design, Product Design, or a similar role focused on digital product development.

Required Skills:

• Proven experience as a UX/UI Designer, Product Designer, or similar role.

• Proficiency with design and prototyping tools such as Figma, Sketch, Adobe XD, or comparable software.

• Demonstrated experience in conducting both qualitative and quantitative user research, including interviews, usability testing, and surveys.

• Experience in utilizing and contributing to the development and maintenance of design systems.

• Strong foundational skills in UI design, including layout, typography, color theory, and visual hierarchy.

• Solid understanding of user-centered design methodologies and design thinking principles.

• Ability to create and present a range of UX deliverables, including wireframes, user flows, interactive prototypes, and detailed interface designs.

• Excellent written and verbal communication skills, with the ability to articulate design decisions and research findings effectively.

• Strong collaboration, stakeholder management, problem-solving, and time-management capabilities.

• Demonstrated ability to work effectively both independently and as part of cross-functional teams. Preferred Skills:

• Experience specifically within the travel industry or e-commerce platforms.

• Familiarity with front-end development principles (HTML, CSS, JavaScript) to better collaborate with engineers.

• Experience with user journey mapping and service design principles.

• Knowledge of accessibility standards (e.g., WCAG) and inclusive design practices.

• Experience mentoring junior designers or leading design initiatives.

📝 Enhancement Note: The requirements clearly outline the core competencies for a mid-senior UX/UI designer. For operations professionals, understanding the "design systems" requirement is key, as it ties into scalability, efficiency, and consistency in product development, which are operational concerns. The mention of A/B testing and metrics analysis also links directly to data-driven decision-making crucial in operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing end-to-end UX/UI design projects, demonstrating your process from problem definition to final solution.

• Case studies that clearly articulate the user problem, your design approach, the methodologies used (user research, wireframing, prototyping, testing), and the impact of your design decisions.

• Examples of wireframes, user flows, interactive prototypes, and high-fidelity UI designs for web and mobile applications.

• Evidence of work with design systems, including contributions to component libraries, style guides, or pattern libraries.

• Demonstrations of user research findings and how they informed design iterations and improvements.

• Visuals of A/B testing results or other data-driven design validation methods. Process Documentation:

• Ability to document design processes, user flows, and system interactions clearly and concisely.

• Experience in creating and maintaining design documentation that supports developer handoff and ongoing product development.

• Examples of how you have analyzed user feedback and performance metrics to iterate on and optimize existing user experiences and workflows.

📝 Enhancement Note: For a UX/UI role, the portfolio is paramount. The emphasis here is on demonstrating a structured design process, not just final aesthetics. Operations professionals will appreciate the focus on documented processes, data-driven validation, and the ability to contribute to scalable systems like design systems, which directly impact development efficiency and product quality.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Senior UX/UI Designer with 2-5 years of experience in South Bank, Queensland, Australia, the estimated salary range is AUD $90,000 - $120,000 per annum. This estimate considers the cost of living in Queensland and the typical compensation for roles in the technology and design sectors within a large corporation like Flight Centre Travel Group.

Benefits:

• Culture: Employment within an inclusive, certified Great Place to Work company.

• People: Commitment to Equal Opportunity Employment, encouraging applications from diverse backgrounds.

• Development: Individualized, ongoing Learning & Development through communities of practice, dedicated learning time, and opportunities to share expertise.

• Innovation: Participation in Innovation Days to create and bring new concepts to life.

• Technology: Involvement in Dedicated Engineering Days to explore and test new technologies.

• Learning Resources: Access to over 24,500 courses on LinkedIn Learning in multiple languages.

• Inclusion Programs: Membership in the Women in PM&E group fostering gender diversity and support.

• Discounts: Exclusive staff discounts on retail, health, wellness, and financial planning via an employee portal.

• Travel Perks: Significant travel discounts on flights, hotels, tours, cruises, and travel insurance for employees and their families.

• Career Growth: Brightness of Future initiatives with career opportunities across FCTG's global network and a strong promote-from-within culture.

• Health: Corporate health discounts with BUPA and access to an internal gym.

• Well-being: Comprehensive Mental Health support and Employee Assistance Program for staff and families.

• Social: Regular awards nights, social events, team-building activities, and the opportunity to attend global conferences.

• Social Impact: Participation in Corporate Social Responsibility programs, including Workplace Giving, volunteering, and fundraising.

• Leave: Paid parental leave, volunteer leave, and dedicated cultural leave.

• Sustainability: Involvement in environmental sustainability initiatives.

• Reconciliation: Contribution to the company's Reconciliation Action Plan supporting Aboriginal and Torres Strait Islander inclusion.

Working Hours: Standard full-time working hours are implied, likely around 38-40 hours per week. The role is based on-site, suggesting a typical office schedule, though flexibility may be available depending on team needs and project timelines.

📝 Enhancement Note: The salary is an estimation based on typical market rates for this role and location. The extensive list of benefits provided by Flight Centre is a significant draw, particularly for designers focused on work-life balance, continuous learning, and career progression within a large, reputable organization. The travel discounts are a unique and highly attractive perk for this industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Travel and Tourism. Flight Centre Travel Group is a global leader in leisure and corporate travel retailing, operating a vast network of brands and businesses. This industry context means the company is heavily reliant on digital platforms to drive customer engagement, bookings, and loyalty.

Company Size: Flight Centre Travel Group is a large, publicly listed company with a significant global presence. This implies a structured corporate environment with established processes, but also opportunities for impact within specialized teams.

Founded: Flight Centre was founded in 1981. This long history signifies stability, extensive market knowledge, and a well-established brand reputation.

Team Structure:

• The Senior UX/UI Designer will likely be part of a dedicated Product Design or Digital Experience team.

• This team will report into a Product or Technology leadership structure.

• Collaboration will be heavily cross-functional, involving Product Managers, Product Owners, Engineers (front-end and back-end), UX Researchers, Content Strategists, and potentially Marketing and Data Analytics teams.

• The emphasis on "multiple stakeholders" suggests a matrixed reporting or influence structure where the designer needs to navigate various departmental needs. Methodology:

• Data Analysis & Insights: The role requires a strong reliance on user research findings, A/B testing results, and performance metrics to inform design decisions and drive product improvements.

• Workflow Planning & Optimization: Designing efficient user journeys and workflows is central, with a focus on improving customer experiences and potentially operational efficiency for internal teams managing the loyalty program.

• Automation & Efficiency Practices: Contribution to design systems directly supports automation and efficiency by providing reusable components and patterns, speeding up development and ensuring consistency.

Company Website: https://www.flightcentre.com.au/

📝 Enhancement Note: Understanding FCTG's position as a major player in the travel industry is crucial. The digital experience, particularly the loyalty program, is a key differentiator. The company's size and history suggest a need for designers who can navigate complex organizational structures and contribute to scalable, long-term product strategies. The "Irreverence. Ownership. Egalitarianism." values are also important cultural indicators.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Individual Contributor within the Product Design function. It requires a high degree of autonomy, the ability to lead design initiatives for specific product areas (loyalty experience), and the capacity to influence cross-functional teams. It's a step beyond junior or mid-level design roles, demanding strategic thinking and end-to-end ownership.

Reporting Structure: The Senior UX/UI Designer will likely report to a Head of Product Design, UX Lead, or a Senior Product Manager responsible for the loyalty program. They will work closely with Product Owners and Engineering Leads within agile development teams.

Operations Impact: The design of the loyalty experience directly impacts customer retention, engagement, lifetime value, and ultimately, revenue. By creating seamless, rewarding, and engaging digital touchpoints, this role contributes significantly to FCTG's commercial success. Effective UX/UI design can reduce customer support costs, increase conversion rates, and foster brand loyalty, all of which are key operational and business objectives.

Growth Opportunities:

• Operations Skill Advancement: Deepen expertise in user-centered design methodologies, advanced prototyping techniques, and design system management.

• Leadership Potential: Progress to a Lead UX/UI Designer or Design Manager role, overseeing a team of designers and shaping the overall design strategy for FCTG's digital products.

• Specialization: Develop expertise in specific areas like loyalty program design, e-commerce UX, or mobile-first design within the travel sector.

• Cross-functional Exposure: Gain deeper understanding of Product Management, Engineering processes, and overall Go-To-Market strategies for digital products.

• Industry Influence: Contribute to FCTG's reputation as an innovative travel provider through impactful digital experiences.

📝 Enhancement Note: For operations professionals, understanding how this design role contributes to tangible business outcomes like customer retention and revenue is key. The growth opportunities highlight the potential for career progression within a large organization, moving from individual contribution to leadership or specialized expertise, all within a GTM-focused digital product environment.

🌐 Work Environment

Office Type: The role is based in South Bank, Queensland, indicating an on-site position. This suggests a corporate office environment common for large companies like Flight Centre, likely featuring collaborative workspaces, meeting rooms, and potentially dedicated design studios or project areas.

Office Location(s): South Bank, Queensland, Australia. This is a well-known commercial hub, suggesting good accessibility via public transport and proximity to amenities.

Workspace Context:

• Collaborative Environment: Expect a dynamic workspace designed to facilitate interaction with Product Managers, Engineers, and other team members. The emphasis on cross-functional collaboration suggests an open and communicative atmosphere.

• Tools & Technology: Access to industry-standard design software (Figma, Sketch, Adobe XD), potentially dedicated hardware, and collaboration tools for remote or hybrid interaction if applicable.

• Team Interaction: Regular team meetings, design critiques, and project-specific working sessions will be common, fostering a sense of shared purpose and collective problem-solving.

Work Schedule: As an on-site, full-time role, a standard Monday-Friday work week is expected. However, flexibility might be available regarding start/end times, depending on project needs and team agreements, which is common in design-focused roles.

📝 Enhancement Note: The on-site requirement in South Bank is a clear indicator. For operations roles, understanding the physical workspace and collaborative dynamics is important for assessing team fit and workflow efficiency. The emphasis on collaboration suggests a working environment that values open communication and shared problem-solving.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a recruiter to assess basic qualifications, experience, and cultural fit.

• Portfolio Review & Technical Interview: A more in-depth discussion with the hiring manager and potentially other designers or product leads. This will involve presenting your portfolio, walking through case studies, and discussing your design process, problem-solving approach, and experience with specific tools and methodologies. Expect questions on UX research, UI design principles, and design system contributions.

• Cross-functional Stakeholder Interview: Interviews with Product Managers, Product Owners, or Engineering Leads to assess collaboration skills, ability to understand business requirements, and how you translate those into effective design solutions.

• Final Interview/Panel: Possibly a final conversation with a senior leader to confirm alignment with company values and overall fit for the team and organization.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your end-to-end design process, problem-solving skills, and impact. Prioritize projects relevant to loyalty programs, e-commerce, or large-scale digital products.

• Tell a Story: For each case study, clearly outline the problem, your role and process, the solutions you designed, the challenges you faced, and the measurable outcomes or learnings. Use visuals effectively to illustrate your process and final designs.

• Highlight Operations Impact: Where possible, quantify the impact of your designs. Did your work improve conversion rates, reduce user errors, increase engagement, or streamline workflows? Use data and metrics to support your claims.

• Showcase Tool Proficiency: Be ready to discuss your experience with Figma, Sketch, or Adobe XD, and how you leverage them for efficiency and collaboration. Demonstrate your understanding of design systems.

• Prepare for Questions: Anticipate questions about your design decisions, how you handle feedback, your approach to user research, and your collaboration style.

Challenge Preparation:

• Design Challenge: You may be given a take-home design challenge or a live design exercise to assess your problem-solving skills, creativity, and ability to work under time constraints. Focus on a structured approach, clear rationale, and a well-presented solution.

• Scenario-Based Questions: Prepare for questions like "How would you approach designing X for our loyalty program?" or "How would you handle a disagreement with a Product Manager about a design feature?"

📝 Enhancement Note: The interview process detailed here is a standard progression for senior design roles. For operations professionals looking to transition or understand the hiring process, the emphasis on portfolio demonstration, data-driven outcomes, and cross-functional collaboration is key. The potential for a design challenge underscores the practical, skills-based assessment common in design hiring.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD (proficiency in at least one is required). Figma is increasingly becoming an industry standard for collaboration and design system management.

• User Research: Tools for conducting surveys (e.g., SurveyMonkey, Google Forms), user interviews, and potentially specialized UX research platforms.

• Collaboration: Tools like Jira, Confluence, Slack, Microsoft Teams for communication and project management, facilitating collaboration with product and engineering teams.

Analytics & Reporting:

• Web/App Analytics Platforms: Google Analytics, Adobe Analytics, or similar for tracking user behavior, conversion rates, and performance metrics.

• A/B Testing Tools: Optimizely, VWO (Visual Website Optimizer), or in-house A/B testing frameworks for validating design hypotheses.

• Data Visualization Tools: Tableau, Power BI, or Looker (formerly Google Data Studio) could be used by the broader team or for reporting on UX impact.

CRM & Automation:

• While not a direct tool for the designer, understanding how the loyalty program integrates with FCTG's CRM (Customer Relationship Management) system is beneficial. This might include Salesforce, Microsoft Dynamics, or a proprietary system.

• Any automation tools used for user feedback collection or campaign management related to the loyalty program could also be relevant.

📝 Enhancement Note: For operations professionals, understanding the technology stack of a design role highlights how design integrates with broader product development and GTM strategies. Proficiency in Figma and awareness of analytics/A/B testing tools are crucial for ensuring designs are data-informed and scalable. The connection to CRM is important for understanding the customer lifecycle and loyalty program mechanics.

👥 Team Culture & Values

Operations Values:

• Irreverence: A willingness to challenge the status quo and approach problems with fresh perspectives, encouraging innovation in design.

• Ownership: Taking full responsibility for design outcomes, from concept to delivery, and demonstrating accountability for the user experience.

• Egalitarianism: A belief in equality and collaboration, valuing contributions from all team members regardless of role or seniority, fostering an inclusive design environment.

• Customer Focus: A deep commitment to understanding and advocating for user needs, ensuring that all design decisions are user-centered and drive positive experiences.

• Data-Driven: A reliance on research, testing, and analytics to inform design choices and measure the success of implemented solutions.

• Efficiency & Scalability: Designing with an eye towards creating reusable components and patterns (via design systems) that improve development efficiency and ensure consistency across the product suite.

Collaboration Style:

• Cross-functional Integration: A highly collaborative approach, working closely with Product, Engineering, and other GTM teams to ensure alignment and integrated product development.

• Open Communication & Feedback: A culture that encourages open dialogue, constructive feedback, and iterative design processes, where ideas are shared freely and improvements are made collaboratively.

• Knowledge Sharing: A commitment to sharing best practices, learnings from research, and design insights across teams to foster collective growth and elevate the overall quality of digital products.

📝 Enhancement Note: The explicit mention of "Irreverence. Ownership. Egalitarianism." provides a strong insight into FCTG's core values. For operations professionals, understanding how these values translate into daily work—such as challenging existing processes (Irreverence), taking responsibility for project success (Ownership), and working effectively in diverse teams (Egalitarianism)—is key to assessing cultural fit. The emphasis on data-driven decision-making and efficiency aligns well with operational goals.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Innovation with Scale: Creating "boundary-pushing" experiences while ensuring they are technically feasible, scalable across platforms, and align with FCTG's established brand and business goals.

• Stakeholder Management: Navigating diverse stakeholder needs and priorities across different departments (Product, Marketing, Technology) to gain consensus on design solutions for the loyalty program.

• Data Interpretation: Effectively translating complex user research data and performance metrics into actionable design insights and clear recommendations.

• Maintaining Consistency: Ensuring a cohesive and consistent user experience across both web and app platforms, especially when working with evolving design systems and multiple feature sets.

• Pace of Change: Adapting to evolving user expectations, technological advancements, and business strategies within the dynamic travel industry.

Learning & Development Opportunities:

• Operations Skill Advancement: Opportunities to deepen expertise in loyalty program design, customer retention strategies, and data-driven product optimization.

• Industry Exposure: Gaining in-depth knowledge of the travel industry's digital landscape and customer behaviors.

• Mentorship & Leadership: Potential to mentor junior designers and grow into a leadership role within the product design team, influencing broader design strategy.

• Continuous Learning: Access to LinkedIn Learning, internal "communities of practice," "Innovation Days," and "Engineering Days" provide ample opportunities for skill development and exploration of new technologies and methodologies.

• Global Exposure: Potential to attend global conferences, offering insights into international design trends and best practices.

📝 Enhancement Note: Identifying potential challenges helps candidates prepare for the realities of the role. The growth opportunities are substantial, particularly within a large corporation like FCTG, offering clear paths for career progression and continuous professional development, which are attractive to both design and operations professionals.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new feature for our loyalty program to increase member engagement?" (Prepare to discuss user research, ideation, prototyping, and validation).

• "Describe a time you had to balance user needs with business requirements. How did you resolve any conflicts?" (Focus on stakeholder management and negotiation skills).

• "How do you ensure your designs are accessible and inclusive?" (Highlight knowledge of accessibility standards and inclusive design principles).

• "Walk us through a complex UX design challenge you've solved. What was your process, and what was the outcome?" (Prepare a detailed case study from your portfolio). Company & Culture Questions:

• "What interests you about Flight Centre and our loyalty program?" (Research FCTG's mission, values, recent news, and competitor landscape).

• "How do you embody our values of Irreverence, Ownership, and Egalitarianism in your work?" (Prepare specific examples of how you've demonstrated these values).

• "How do you collaborate with Product Managers and Engineers?" (Discuss your experience in cross-functional teams and agile environments).

• "How do you measure the success of your designs?" (Talk about using data, metrics, and user feedback). Portfolio Presentation Strategy:

• Focus on Process: Don't just show pretty pictures. Explain the "why" behind your design decisions, your research methods, and how you iterated.

• Quantify Impact: Whenever possible, use metrics (e.g., conversion rate improvements, task completion times, user satisfaction scores) to demonstrate the positive impact of your work.

• Be Concise and Clear: Present your case studies logically and efficiently. Be prepared to answer detailed questions about any aspect of your projects.

• Showcase Tool Proficiency: Be ready to discuss your workflow in Figma, Sketch, or Adobe XD, and how you use them for collaboration and efficiency. Highlight your experience with design systems.

• Enthusiasm for Travel: Express genuine interest in the travel industry and how design can enhance the travel experience for FCTG customers.

📝 Enhancement Note: This section provides actionable advice for candidates, focusing on how to demonstrate not just design skills but also strategic thinking, collaboration, and an understanding of business objectives—qualities valued in both design and operations roles. The emphasis on data and measurable outcomes is particularly relevant for operations professionals.

📌 Application Steps

To apply for this Senior UX/UI Designer position at Flight Centre Travel Group:

• Submit your application through the provided link on the Flight Centre careers page.

• Curate Your Portfolio: Select 3-5 of your strongest, most relevant projects that showcase your end-to-end design process, problem-solving skills, and impact. Prioritize projects that demonstrate experience with loyalty programs, e-commerce, or complex digital products. Ensure your portfolio clearly articulates the problem, your role, your process, the solutions, and the measurable outcomes.

• Tailor Your Resume: Highlight your experience with UX/UI design tools (Figma, Sketch, Adobe XD), user research methodologies, design systems, and cross-functional collaboration. Quantify your achievements where possible (e.g., "Improved conversion rates by X%," "Reduced task completion time by Y%").

• Prepare for Interviews: Anticipate questions about your design process, stakeholder management, and how you approach user-centered design. Practice presenting your portfolio case studies, focusing on storytelling, process, and measurable results. Be ready to discuss your understanding of FCTG's values and the travel industry.

• Research Flight Centre: Familiarize yourself with Flight Centre Travel Group's mission, brands, current digital initiatives (especially regarding their loyalty program), and company values. Understanding their business context will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.