Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Lendable

Location: London, England, United Kingdom

Job Type: Full-time

Category: Marketing Operations / Creative Services

Date Posted: May 29, 2026

Experience Level: Mid-Level (2-5 Years)

Remote Status: Hybrid (3 days in-office)

🚀 Role Summary

• This role is pivotal in scaling creative output for Lendable's Zable brand, focusing on high-impact campaign work across paid channels.

• The Creative Designer will be instrumental in maintaining and evolving the Zable brand's visual identity and ensuring consistency across all marketing collateral.

• A key aspect involves leveraging AI design tools to enhance efficiency, speed, and quality in the creative production process.

• The position requires a strong blend of brand stewardship and performance marketing design, with an emphasis on data-driven creative optimization.

📝 Enhancement Note: While the job title is "Creative Designer," the context provided by Lendable's description, their focus on "performance/growth marketing," and the need to "scale creative output across paid channels" strongly indicates this role sits within or is tightly integrated with Marketing Operations and Go-To-Market (GTM) functions. The emphasis on data, iteration, and scaling suggests a need for operational rigor in creative execution, aligning it with the broader GTM operations strategy.

📈 Primary Responsibilities

• Scale creative output for paid channels, producing a high volume of campaign assets to support A/B testing and continuous learning initiatives.

• Design engaging and effective creative variations across paid social, performance marketing campaigns, and other digital platforms to drive customer acquisition and engagement.

• Iterate on creative assets based on performance data, user feedback, and insights from growth and product teams to optimize campaign effectiveness.

• Maintain rigorous visual consistency across all marketing materials, ensuring adherence to brand guidelines and regulatory requirements.

• Own the quality assurance (QA) process for creative assets, verifying regulatory text, format specifications, and export quality before launch.

• Build and maintain design templates, design systems, and comprehensive asset libraries to streamline creative production and ensure brand coherence.

• Collaborate closely with the Head of Creative, growth marketing managers, and product design teams to align creative efforts with business objectives.

• Proactively integrate and utilize AI design tools to increase the speed, efficiency, and overall quality of creative work.

• Contribute innovative ideas to the overall creative direction, experimentation strategies, and brand narrative development.

📝 Enhancement Note: The responsibilities listed go beyond typical graphic design tasks, highlighting a strong focus on performance, iteration, and integration with marketing operations. The emphasis on scaling, testing, and data-driven iteration points to a need for an operations-minded approach to creative execution, common in high-growth GTM environments.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a strong foundation in graphic design principles, visual communication, or a related field is expected, often demonstrated through a robust portfolio. Experience:

• 4+ years of experience as a creative or brand designer, with a significant portion of that time ideally spent working for a consumer brand or within a high-performing creative agency.

• Proven experience designing specifically for performance and growth marketing initiatives, demonstrating an understanding of how creative impacts key metrics. Required Skills:

• Portfolio Excellence: A comprehensive portfolio showcasing strong typographic, layout, and conceptual thinking, demonstrating an ability to move beyond template execution to innovative problem-solving.

• Performance Design: Proven experience designing for performance marketing, paid social advertising, and large-scale campaigns.

• Brand Consistency: Exceptional attention to detail and the ability to maintain and enforce brand consistency across a wide range of assets and channels.

• Brief Interpretation: Comfort and proficiency in working from creative briefs, translating initial concepts into polished, shippable creative assets.

• AI Integration: Demonstrable experience and proficiency in using AI tools within a design workflow to enhance productivity and creative output.

• Design Software Proficiency: Expertise in industry-standard design software (e.g., Adobe Creative Suite, Figma).

Preferred Skills:

• Motion & Video: Experience with motion graphics and video production tools such as After Effects, Figma's motion capabilities, or modern AI-powered motion tools.

• Rebranding Experience: Prior involvement in contributing to a rebrand initiative or the launch of a new brand, understanding the complexities and strategic considerations.

• Creative Testing: Familiarity with creative testing frameworks and methodologies, understanding how to design for measurable outcomes.

📝 Enhancement Note: The emphasis on "performance/growth marketing" and "AI tools" suggests that candidates with a data-informed approach to design and an early adoption mindset for new technologies will be highly valued. The "portfolio that shows strong typographic, layout and conceptual thinking — not just template execution" indicates a need for strategic creative thinking beyond mere execution.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Conceptual Strength: Showcase a range of projects that highlight your ability to develop strong, original concepts and translate them into compelling visual designs.

• Performance-Driven Campaigns: Include examples of campaign work that demonstrate an understanding of performance marketing goals, user journeys, and data-informed iteration. Highlight how your creative contributed to specific metrics.

• Brand Application: Demonstrate how you've applied and maintained brand consistency across diverse channels and asset types, showcasing your ability to manage brand integrity at scale.

• AI Tool Integration: If possible, include a project where AI tools played a significant role in the creative process, explaining the impact on efficiency or output quality.

• Technical Execution: Provide examples that reflect strong typographic, layout, and overall visual design execution, meeting high production standards.

Process Documentation:

• While not explicitly stated as a requirement for submission, be prepared to discuss your design process, including:
  • Brief to Concept: How you approach understanding a brief and developing initial creative directions.
  • Iteration & Optimization: Your methods for iterating on designs based on feedback and performance data.
  • Workflow Efficiency: How you use tools and systems (including AI) to manage your workload and deliver assets efficiently.
  • Quality Control: Your approach to ensuring the quality and accuracy of final deliverables.

📝 Enhancement Note: Given the role's focus on scaling creative output and performance marketing, a portfolio that clearly articulates the process behind the creative, not just the final output, will be crucial. Demonstrating an understanding of how design influences business outcomes and how you leverage technology for efficiency is key.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Creative Designer with 4+ years of experience in London, specializing in performance and brand design for a fintech company, the estimated salary range is £45,000 - £65,000 per annum. This estimate considers the company's unicorn status, growth trajectory, and the competitive London market. Benefits:

• Flexible Working: A hybrid model with 3 days in the office, offering a balance between collaboration and personal flexibility.

• Health Coverage: Comprehensive support for physical and mental wellbeing, including private health cover.

• Retirement & Savings: Long-term financial security through retirement savings plans.

• Employee Referral Programme: A competitive bonus incentive for referring successful candidates.

• Office Amenities: Complimentary lunches prepared by in-house chefs on in-office days, and a fully stocked kitchen.

• Sustainable Commuting: Access to cycle-to-work and electric vehicle salary sacrifice schemes.

• Socials & Connection: Regular company events and social opportunities to foster team cohesion.

Working Hours:

• Standard full-time hours are approximately 40 hours per week, with flexibility offered within the hybrid working model.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for similar roles in London. The benefits listed are directly from the job description, with added context on their relevance to operations professionals who value work-life balance, well-being, and financial security.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech (Financial Technology)

Company Size: Over 700 employees (as of the description date), indicating a scale-up phase with established processes but still agile.

Founded: Profitable since 2017, demonstrating a history of successful operations and financial stability.

Team Structure:

• The Creative Designer will join a "growing creative pod" within a marketing function that is being "built out at pace" under a new CMO.

• This suggests a dynamic, fast-paced environment where new teams and processes are actively being established.

• Collaboration is expected with the Head of Creative, growth marketing teams, and product design teams, indicating cross-functional integration. Methodology:

• Data-Driven Growth: Lendable emphasizes using "new data sources, machine learning and AI" to build better technology and "scale growth metrics through creative optimisation and scale."

• Agile Production: The role involves "Production & Iteration," "producing variations to support creative testing and learning," and "iterating based on performance data."

• Brand & Performance Balance: Employees are expected to be "Versatile — you can move between brand purity and performance pragmatism."

Company Website: https://www.lendable.co.uk/

📝 Enhancement Note: Lendable presents itself as a fast-growing, tech-focused fintech company with a strong emphasis on innovation, efficiency, and data-driven decision-making. This culture necessitates operations professionals who are adaptable, results-oriented, and comfortable with rapid change and technological integration.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Creative Designer, requiring 4+ years of experience. It offers significant scope for impact and ownership within the creative function, particularly as the marketing team scales.

Reporting Structure: The role reports into the Head of Creative, with close collaboration expected with growth marketing and product design teams. This implies an integrated approach where creative output is directly tied to GTM strategies.

Operations Impact: The Creative Designer's work directly impacts Lendable's ability to scale its D2C marketing investment and execute its rebrand under the Zable name. Their creative output is crucial for customer acquisition, brand perception, and ultimately, revenue growth through optimized campaigns.

Growth Opportunities:

• Creative Leadership: As the "creative pod" and marketing function grow, there will be opportunities to take on more responsibility, potentially leading specific campaign initiatives or contributing to strategic creative direction.

• Skill Specialization: The role encourages developing expertise in performance marketing design, AI-driven creative processes, and potentially motion graphics or video, aligning with current industry trends.

• Cross-Functional Exposure: Working closely with growth, product, and potentially data teams provides valuable experience in integrated GTM strategies and a holistic understanding of the business.

• Rebrand Experience: Contributing to a major rebrand offers significant career development, providing experience in a high-impact, strategic marketing initiative.

📝 Enhancement Note: This role offers a strong opportunity for a designer to grow within a rapidly scaling fintech company. The emphasis on performance, data, and AI integration provides a clear path for developing in-demand skills relevant to modern marketing operations and GTM strategies.

🌐 Work Environment

Office Type: Hybrid working model, with 3 days required in the London office. This suggests a collaborative office environment designed to foster teamwork and ideation, complemented by remote flexibility.

Office Location(s): London, England, United Kingdom. Specific office details (amenities like chefs) are mentioned, implying a well-equipped and supportive physical workspace.

Workspace Context:

• Collaborative Hub: The hybrid model indicates the office serves as a central point for collaboration, team meetings, and ideation sessions, crucial for creative brainstorming and cross-functional alignment.

• Technology-Enabled: Lending's focus on technology and AI suggests the workspace will be equipped with modern tools and infrastructure to support design workflows and digital collaboration.

• Team Interaction: Regular social events and opportunities for connection are emphasized, fostering a strong sense of team and company culture beyond daily tasks.

Work Schedule: The role is full-time (approximately 40 hours/week), with flexibility built into the hybrid arrangement. This balance is important for creative roles that may require focused, uninterrupted work time alongside collaborative sessions.

📝 Enhancement Note: The hybrid nature of the role, combined with Lendable's emphasis on collaboration and employee well-being, suggests a modern work environment that balances in-person interaction with flexibility. For operations professionals, this environment typically supports efficient workflow and strong team dynamics.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely involves a review of your CV and portfolio to assess fundamental skills and experience.

• Portfolio Presentation & Discussion: A key stage will involve presenting your portfolio, discussing specific projects, your design process, and how you've applied conceptual thinking and performance-driven design. Be prepared to articulate your role and impact.

• Skills-Based Challenges: You may be given a design challenge or task to complete, simulating real work scenarios, focusing on areas like campaign asset creation, brand application, or AI tool usage.

• Team & Culture Fit Interviews: Conversations with the Head of Creative, potential collaborators from growth marketing, and possibly HR to assess your approach to collaboration, problem-solving, and alignment with Lendable's values.

Portfolio Review Tips:

• Highlight Performance: Showcase projects where your creative directly contributed to measurable growth metrics. Quantify your impact where possible (e.g., "increased click-through rates by X%").

• Demonstrate Process: For each project, explain your thought process, from understanding the brief to concept development, iteration, and final execution. Show your problem-solving skills.

• Showcase Brand Versatility: Include examples that demonstrate your ability to work within established brand guidelines and also adapt creatively for specific campaign needs.

• Emphasize AI Usage: If you have projects leveraging AI tools, clearly explain how you used them and the benefits achieved (e.g., speed, iteration capacity, new creative avenues).

• Conciseness is Key: Be prepared to present your strongest, most relevant work concisely. Tailor your presentation to the specific requirements of this role at Lendable.

Challenge Preparation:

• Understand the Brief: Thoroughly analyze any design challenge brief, paying close attention to objectives, target audience, and constraints.

• Focus on Objectives: Ensure your response directly addresses the core objectives, whether it's campaign effectiveness, brand consistency, or efficiency.

• Showcase Process: Even in a challenge, outline your approach and rationale. Explain your design decisions.

• Consider AI: If appropriate, think about how AI tools could be integrated to enhance your response or execution.

📝 Enhancement Note: The emphasis on performance, AI, and a "creative pod" suggests the interview process will be highly practical and results-oriented. A candidate's ability to articulate their process and demonstrate measurable impact will be critical.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign) is standard. Figma is explicitly mentioned for motion and is a strong indicator of its use for UI/UX and collaborative design.

• AI Design Tools: The role explicitly requires "Demonstrable use of AI tools in your design workflow." This could include text-to-image generators, AI-powered editing tools, or AI for asset variation generation. Examples might include Midjourney, DALL-E, Adobe Firefly, or AI features within existing software.

• Motion Graphics: After Effects is mentioned as desirable, indicating a potential need for creating animated graphics for social media, ads, or explainer videos.

Analytics & Reporting:

• While not a direct requirement for the designer, familiarity with how creative performance is tracked and reported is crucial. This includes understanding metrics from platforms like:
  • Paid Social Platforms: Facebook Ads Manager, LinkedIn Campaign Manager, etc.
  • Google Analytics: Understanding how website traffic and conversions are attributed.
  • Internal Dashboards: Potentially tools like Tableau or Looker for viewing campaign performance.

CRM & Automation:

• Not directly applicable to the designer's core tools, but an understanding of how creative assets are deployed through marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) can be beneficial for context.

📝 Enhancement Note: Proficiency in both traditional design tools and emerging AI technologies is a key differentiator for this role. The ability to integrate these tools into a streamlined production workflow is paramount.

👥 Team Culture & Values

Operations Values:

• Growth-Oriented: A core value is being "Focused on growth — your goal is to produce creative work that helps customers solve real world problems, you obsess over how to scale growth metrics through creative optimisation and scale." This emphasizes a results-driven mindset.

• Versatility: The ability to balance "brand purity and performance pragmatism" is highly valued, requiring adaptability and a strategic understanding of different marketing objectives.

• Collaboration: Being "Collaborative — you give and take feedback well" is essential for working within a pod and across teams.

• Self-Motivation & Ownership: Candidates are expected to be "Self-motivated — you take a brief and run with it," demonstrating initiative and accountability.

• Curiosity & Innovation: A strong interest in "Curious about AI and how it changes design" indicates a culture that embraces technological advancement and continuous learning.

Collaboration Style:

• Integrated Pod: Working within a "creative pod" suggests a close-knit team structure focused on shared goals and mutual support.

• Cross-Functional Partnership: Close collaboration with growth, product design, and marketing leadership is expected, fostering an environment where creative is integrated into broader business strategies.

• Feedback Culture: An open exchange of feedback is encouraged, aiming for continuous improvement of both creative output and team dynamics.

📝 Enhancement Note: Lendable's culture appears to be a blend of high-growth startup energy with the professionalism of a well-funded, established fintech company. Operations professionals will find a place where innovation, efficiency, and measurable impact are highly prized.

⚡ Challenges & Growth Opportunities

Challenges:

• Scaling Creative Velocity: The demand to "Scale creative output across paid channels" while maintaining quality and brand consistency presents a significant production challenge.

• Balancing Brand & Performance: Effectively navigating the tension between maintaining a strong, cohesive brand identity and creating highly optimized, performance-driven creative assets requires strategic thinking.

• Rapid Rebrand Application: Applying a new brand (Zable) across a wide range of marketing materials and campaigns under tight deadlines will be a key challenge.

• AI Integration Mastery: Continuously learning and effectively implementing new AI tools to genuinely enhance, rather than just automate, the creative process requires ongoing adaptation.

Learning & Development Opportunities:

• Advanced Creative Techniques: Opportunities to deepen skills in performance marketing design, motion graphics, and AI-driven creative workflows.

• Brand Strategy: Gaining hands-on experience in brand application, rebrands, and contributing to the visual narrative of a growing fintech company.

• Cross-Functional Knowledge: Learning about growth marketing strategies, product design principles, and the operational aspects of a fast-scaling fintech business.

• Industry Trends: Staying at the forefront of design technology, particularly AI's evolving role in creative production and marketing.

📝 Enhancement Note: The challenges presented are typical of high-growth environments and offer substantial opportunities for professional development. Success in this role will require adaptability, a proactive approach to learning, and a focus on delivering measurable results.

💡 Interview Preparation

Strategy Questions:

• "Describe a campaign you designed that significantly impacted growth metrics. What was your process, and how did you measure success?" Focus on quantifying results, detailing your creative process, and explaining your role in optimization.

• "How would you approach designing a series of assets for a new paid social campaign under a tight deadline, considering both brand consistency and performance optimization?" Prepare to outline your workflow, how you'd segment tasks, and your strategy for balancing brand guidelines with performance needs.

• "Walk us through your experience using AI tools in your design workflow. Provide a specific example of how AI improved a project's outcome." Be ready to discuss specific tools, your creative approach with them, and the tangible benefits achieved (e.g., speed, new ideas, efficiency). Company & Culture Questions:

• "What excites you about Lendable's mission and the Zable rebrand?" Research Lendable's mission, recent achievements, and the strategic importance of the Zable rebrand.

• "How would you contribute to our collaborative creative pod and cross-functional teams?" Prepare examples of successful teamwork, feedback exchange, and how you integrate with other departments.

• "How do you stay updated on design trends, particularly in performance marketing and AI?" Demonstrate your proactive learning habits and passion for the evolving design landscape. Portfolio Presentation Strategy:

• Tell a Story: For each project, frame it as a narrative: the challenge, your solution (your creative process), and the outcome (results).

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the effectiveness of your designs.

• Showcase Process: Clearly articulate your design thinking, your iterative steps, and your problem-solving approach.

• Highlight AI & Performance: Ensure your most relevant projects showcasing AI usage and performance marketing success are prominent.

• Be Concise & Engaging: Practice your presentation to be clear, impactful, and within the allotted time.

📝 Enhancement Note: The interview process will likely be highly practical, focusing on your ability to deliver results in a fast-paced, data-driven environment. Demonstrating a clear understanding of how design contributes to business growth and operational efficiency will be key.

📌 Application Steps

To apply for this creative position:

• Submit your application through the provided link on Ashby.

• Curate Your Portfolio: Select 3-5 of your strongest projects that best showcase your experience in brand design, performance marketing, and AI tool integration. Ensure each project clearly articulates the brief, your process, and the measurable impact achieved.

• Tailor Your Resume: Highlight keywords such as "Creative Designer," "Brand Design," "Performance Marketing," "Paid Social," "AI Design Tools," "Figma," "After Effects," and "Growth Marketing." Quantify achievements where possible.

• Prepare Your Narrative: Practice presenting your portfolio, focusing on your process, problem-solving skills, and how your creative work drives business objectives. Be ready to discuss your experience with AI in design.

• Research Lendable: Familiarize yourself with Lendable's mission, the Zable rebrand, their market position, and their company values. Understand their approach to technology and growth.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.