Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Jobgether (on behalf of a partner company)

Location: Ireland

Job Type: Full-time

Category: Creative & Media / Marketing / Art & Design / Data & Analytics

Date Posted: April 22, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design high-impact static and video creative assets for performance marketing campaigns, leveraging Figma and potentially motion/video editing tools.

• Translate performance data insights into compelling visuals by collaborating closely with media buyers and product owners.

• Contribute to persuasive copywriting and ad script development to enhance campaign messaging and effectiveness.

• Drive continuous improvement through competitor analysis and the adoption of emerging AI tools and design trends.

• Manage and systematize creative assets to ensure efficient reuse and effective tracking within a global health and wellness ecosystem.

📝 Enhancement Note: While the title is "Creative Designer," the detailed responsibilities and emphasis on performance marketing, data insights, and conversion-focused design strongly indicate this role is heavily aligned with Performance Marketing Design and Growth Design. The role requires a blend of artistic skill and analytical acumen to directly impact campaign success, making it a specialized area within creative roles.

📈 Primary Responsibilities

• Develop and execute high-performing static and video creative assets, primarily using Figma, for digital marketing campaigns and performance channels, with a focus on driving conversions.

• Interpret complex performance data and media buyer feedback to inform creative strategy, concept development, and iterative design improvements.

• Craft persuasive and effective marketing copy, including headlines and video ad scripts, to align with brand messaging and campaign objectives.

• Conduct thorough competitor analysis to identify market trends, design best practices, and opportunities for creative differentiation.

• Proactively research, experiment with, and integrate AI tools and emerging creative technologies to enhance design output, efficiency, and innovation.

• Establish and maintain a systematic approach to organizing, managing, and archiving creative assets for seamless retrieval and reuse across various campaigns and platforms.

• Adapt quickly to evolving campaign needs and market dynamics within a fast-paced, remote environment, taking initiative on additional creative tasks as required.

• Collaborate cross-functionally with marketing, product, and media buying teams to ensure creative alignment with overall business objectives and user engagement strategies.

📝 Enhancement Note: The responsibilities emphasize a data-driven approach to creative design, moving beyond traditional graphic design. The inclusion of "interpreting performance data," "conversion-focused design," and "contributing to copywriting" highlights the need for a designer who understands marketing funnels and direct response principles. The emphasis on AI tools suggests a forward-thinking approach to creative production.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is often preferred for foundational understanding in design principles and marketing theory. Equivalent practical experience will also be strongly considered.

Experience: A minimum of 2-5 years of proven experience in a creative design role, with a significant focus on digital marketing, performance marketing, or growth design.

Required Skills:

• Figma Proficiency: Expert-level command of Figma for UI/UX design, prototyping, and asset creation.

• Performance Marketing Design: Deep understanding of principles behind effective digital advertising, conversion rate optimization (CRO), and direct-response creative.

• Static & Video Asset Creation: Proven ability to design compelling static visuals (banners, social ads, landing page elements) and engaging video creatives for digital platforms.

• Copywriting Contribution: Ability to write clear, persuasive marketing copy, headlines, and concise ad scripts.

• Data Interpretation: Strong analytical mindset with the capacity to interpret campaign performance data (e.g., CTR, conversion rates, engagement metrics) and translate these insights into actionable design improvements.

• AI Tool Familiarity: Experience or a strong willingness to explore and integrate AI-powered design tools into creative workflows.

• Communication & Collaboration: Excellent verbal and written communication skills, with a proven ability to collaborate effectively with cross-functional teams in a remote setting.

• Time Management & Organization: Demonstrated ability to manage multiple projects simultaneously, prioritize tasks efficiently, and meet deadlines in a fast-paced environment.

• Adaptability & Proactiveness: A proactive, adaptable, and highly creative mindset with a keen attention to detail and a willingness to take initiative.

Preferred Skills:

• Motion Graphics & Video Editing: Experience with tools such as Adobe After Effects, Premiere Pro, or similar for creating more dynamic video content.

• A/B Testing: Understanding of A/B testing methodologies and experience designing variations for testing purposes.

• Brand Storytelling: Ability to contribute to and maintain consistent brand identity and narrative across various digital touchpoints.

• Competitor Analysis Tools: Familiarity with tools or methods for conducting effective competitor analysis.

📝 Enhancement Note: The emphasis on Figma is paramount. While video editing is a plus, Figma proficiency is explicitly stated as a requirement. The "2-5 years" experience level aligns with a mid-level designer who can work independently on campaign assets but may still benefit from mentorship for advanced strategic tasks.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a diverse range of digital and performance marketing creative assets, including static ads, video ads, and potentially landing page elements.

• Specific examples demonstrating how design decisions were informed by performance data and resulted in measurable improvements (e.g., increased CTR, higher conversion rates).

• Case studies detailing the process from brief to final asset, highlighting problem-solving, creative strategy, and iterative design based on feedback.

• Visuals that clearly articulate a strong understanding of conversion-focused design principles and user psychology in advertising.

Process Documentation:

• Demonstrate an understanding of workflow management for creative asset production, including version control and asset organization.

• Showcase experience in adapting designs based on A/B testing results or performance metrics analysis.

• Illustrate how you would approach systematizing creative assets for efficient reuse and knowledge sharing within a remote team.

• Provide examples of how you've documented design processes or contributed to design system components for scalability.

📝 Enhancement Note: For a performance-focused design role, the portfolio should not just be visually appealing but demonstrably effective. Candidates should be prepared to discuss the why behind their design choices, linking them to campaign objectives and measurable outcomes. Highlighting experience with Figma's collaborative features and asset management capabilities will be beneficial.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level Creative Designer with a focus on performance marketing in Ireland, the estimated annual salary range is €35,000 - €55,000. This estimate considers the fully remote nature of the role, the required skills in Figma and performance marketing, and the provided benefits package. The specific salary will depend on the candidate's experience level, the partner company's budget, and the results of the interview process.

Benefits:

• Fully remote work: Flexibility to work from anywhere, promoting work-life balance.

• Home office budget: Financial support for setting up an effective home workspace.

• Choice of workstation: Option between a MacBook or Windows workstation to suit personal preference.

• Health and wellness allowance: Dedicated budget to support physical and mental well-being.

• Generous paid time off: 25+ paid vacation days annually for rest and rejuvenation.

• Paid volunteering days: 2 days per year to contribute to causes you care about.

• Continuous learning: Access to online training and personal development opportunities to foster skill growth.

• Career advancement: Clear opportunities for career growth driven by performance and demonstrated impact.

• Annual achievement bonus: Tied to company success, rewarding contributions to overall growth.

• Exclusive product access: Special access to health and wellness products offered by the company.

• Empowering culture: Flat organizational structure that encourages direct influence on decisions.

• Team engagement: Regular team-building activities and virtual events to foster connection.

• Welcome package: A starter package to help new employees settle in.

• Ongoing appreciation: Numerous employee appreciation initiatives throughout the year.

Working Hours: The role is listed as full-time, implying a standard 40-hour work week. Given the remote nature and the focus on results, there may be flexibility in daily scheduling, though consistent availability for collaboration during core business hours (likely aligned with European time zones) will be expected.

📝 Enhancement Note: The benefits package is quite comprehensive, emphasizing work-life balance, professional development, and employee well-being. The inclusion of a home office budget and choice of workstation are attractive perks for remote roles. The annual achievement bonus suggests a performance-oriented culture. The salary range is an estimation based on typical Irish market rates for this experience level and specialization, adjusted for the remote aspect.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the Health and Wellness sector, aiming to build a global ecosystem. This industry is characterized by a focus on user well-being, data-driven engagement, and often a mission-oriented approach. The role's connection to performance marketing suggests the company utilizes digital channels extensively to reach and engage its user base.

Company Size: The description doesn't explicitly state the size, but the mention of a "fast-growing global health and wellness ecosystem" and a "flat organizational culture" suggests a company that is likely in a growth phase, possibly moving from a startup to a scale-up or mid-sized organization. This often implies a dynamic, agile, and potentially less bureaucratic environment.

Founded: The founding date is not provided.

Team Structure:

• The Creative Designer will be part of a marketing or growth team, collaborating closely with media buyers and product owners.

• The organizational structure is described as "flat," indicating fewer management layers and potentially more direct access to decision-makers and cross-functional peers.

Methodology:

• Data-Driven Creativity: A core methodology involves translating performance data and user insights into visually compelling creative assets that drive engagement and conversions.

• Agile Marketing: The fast-paced and iterative nature of performance marketing implies an agile approach to campaign development and creative execution.

• Continuous Experimentation: The emphasis on AI tools, design trends, and competitor analysis suggests a culture of ongoing experimentation and learning to optimize creative output.

Company Website: https://jobgether.com/how-jobgether-works (This is the Jobgether platform website, not the partner company's website, but it provides context on their application process.)

📝 Enhancement Note: The "flat organizational culture" is a key indicator of how the company operates. It suggests a more collaborative, less hierarchical environment where individual contributions are highly visible and impactful. The health and wellness industry context implies a mission-driven aspect, which can be a strong motivator for employees.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Creative Designer (2-5 years of experience). It requires independent execution of design tasks within performance marketing, interpretation of data, and contribution to strategy. It's beyond an entry-level position but likely reports to a Marketing Manager, Creative Lead, or Head of Growth. The scope includes direct impact on campaign performance and potential to influence creative strategy.

Reporting Structure: The designer will report to a manager within the marketing or growth department. Collaboration will be extensive with media buyers and product owners, indicating a matrixed reporting or strong project-based reporting alongside the direct line manager.

Operations Impact: The role's primary impact is on revenue generation and user acquisition/engagement through the creation of high-performing creative assets. By directly influencing the effectiveness of performance marketing campaigns, this designer plays a crucial role in the company's growth trajectory and its ability to reach its global user base. The success of marketing efforts is directly tied to the quality and effectiveness of the creative produced.

Growth Opportunities:

• Specialization in Performance/Growth Design: Deepen expertise in conversion-focused design, A/B testing methodologies, and data-driven creative strategies.

• Motion Graphics & Video Production: Develop advanced skills in video editing and motion graphics, becoming a key asset for video-heavy campaigns.

• Creative Strategy & Leadership: Progress to a Senior Creative Designer or Creative Lead role, taking ownership of creative strategy for specific channels or campaigns, and potentially mentoring junior designers.

• Cross-Functional Transition: With a strong understanding of marketing and product, potential exists to move into Product Marketing, Growth Marketing, or even UX/UI roles focused on user acquisition funnels.

• AI & Future Design Tools: Become an early adopter and expert in leveraging AI and new technologies for creative production, positioning oneself at the forefront of design innovation.

📝 Enhancement Note: The growth opportunities are strongly tied to specializing within the performance marketing and growth domains, rather than purely traditional graphic design. The emphasis on AI and data suggests a path towards becoming a more strategic, technology-forward designer.

🌐 Work Environment

Office Type: The role is fully remote, meaning there is no central office to commute to. This offers maximum flexibility in terms of location.

Office Location(s): While the role is based in Ireland, the "fully remote" aspect implies candidates can work from anywhere within Ireland. The company may have a registered office or headquarters in Ireland, but the day-to-day work environment is home-based.

Workspace Context:

• Home-Based: The primary workspace is the candidate's own home, supported by a home office budget and choice of workstation.

• Collaborative Digital Space: Interaction will primarily occur through digital collaboration tools (e.g., Slack, Zoom, project management software) and design platforms like Figma.

• Data-Driven Environment: The workspace culture is likely to be highly data-informed, with regular access to campaign performance dashboards and analytics.

Work Schedule: As a full-time role (40 hours/week), a structured work schedule is expected. However, the fully remote nature often allows for some degree of flexibility in daily hours, provided that collaboration with team members across different time zones (likely within Europe) is maintained. Availability for meetings and real-time collaboration is crucial.

📝 Enhancement Note: The fully remote nature is a significant aspect of the work environment. Candidates should be comfortable with asynchronous communication and self-directed work, while also being available for synchronous collaboration when needed. The provision of a home office budget and choice of workstation underscores the company's commitment to supporting its remote workforce.

📄 Application & Portfolio Review Process

Interview Process:

• Application Screening: Initial review of applications and resumes, with a strong emphasis on portfolios showcasing relevant experience. Jobgether's AI matching process will likely pre-filter candidates.

• Portfolio Review & Initial Interview: A hiring manager or creative lead will review the candidate's portfolio, focusing on Figma proficiency, performance marketing examples, and data-informed design. This will likely be followed by an initial interview to discuss experience, motivations, and fit.

• Skills Assessment/Creative Challenge: Candidates may be given a short, timed creative task or a case study to assess their design skills, problem-solving abilities, and approach to performance marketing challenges. This could involve creating a sample ad or refining an existing one based on provided data.

• Team/Cross-Functional Interviews: Interviews with key collaborators, such as media buyers or product owners, to assess communication, collaboration style, and understanding of marketing goals.

• Final Interview & Offer: A final interview with a senior leader, potentially discussing broader company culture and strategic alignment, followed by an offer.

Portfolio Review Tips:

• Quantify Impact: For each portfolio piece, clearly state the objective, your role, the tools used, and most importantly, the results achieved (e.g., "Increased CTR by X%", "Generated Y leads").

• Figma Showcase: Dedicate a section or specific examples to demonstrate your mastery of Figma, including complex layouts, component usage, and collaborative features.

• Performance Focus: Highlight projects where your design directly contributed to marketing KPIs. Explain your thought process for creating conversion-oriented visuals.

• Concise Storytelling: For case studies, use a clear problem-solution-result framework. Keep descriptions brief and impactful, letting the visuals and data speak for themselves.

• Tailor to Role: Ensure your portfolio prominently features work that aligns with digital advertising, performance marketing, and potentially video creative.

Challenge Preparation:

• Understand the Brief: Carefully read and understand any creative challenge brief, paying close attention to objectives, target audience, and constraints.

• Think Performance: Approach any task with a "performance-first" mindset. How will this design drive clicks, conversions, or engagement?

• Figma Proficiency: Be ready to demonstrate your Figma skills during the challenge or in a follow-up discussion.

• Data-Informed Approach: If data is provided, use it to justify your design decisions. If not, explain how you would seek out performance data to inform your work.

• Concise Communication: Be prepared to articulate your design choices and strategy clearly and concisely, especially in a timed setting.

📝 Enhancement Note: The emphasis on "performance" and "data" in the application process is critical. Candidates must be able to demonstrate not just creative talent but also an understanding of how their designs contribute to business objectives. The portfolio is the primary tool for this demonstration.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core design tool for static and potentially some interactive asset creation. Proficiency is essential.

• Adobe Creative Suite (Photoshop, Illustrator): Likely used for asset preparation, image manipulation, and vector graphics.

• Motion Graphics/Video Editing Tools (e.g., Adobe After Effects, Premiere Pro, DaVinci Resolve): While listed as a plus, experience here would significantly enhance a candidate's profile for video creative production.

Analytics & Reporting:

• Google Analytics / Adobe Analytics: Familiarity with these platforms is beneficial for understanding campaign performance metrics.

• Platform-Specific Analytics: Experience with the analytics dashboards of ad platforms (e.g., Meta Ads Manager, Google Ads, TikTok Ads Manager) to interpret creative performance.

• Data Visualization Tools (e.g., Tableau, Looker Studio): Basic understanding of how to read and interpret dashboards created by others.

CRM & Automation:

• CRM Systems (e.g., Salesforce, HubSpot): Understanding how creative assets influence lead generation and customer journeys within a CRM context.

• Marketing Automation Platforms (e.g., Marketo, Pardot): Awareness of how creative is deployed within automated marketing workflows.

• Project Management Tools (e.g., Asana, Trello, Jira): Essential for managing tasks, workflows, and collaboration in a remote environment.

📝 Enhancement Note: The technology stack heavily favors tools used in digital marketing and performance analysis. Figma is the standout requirement, but a broader understanding of the digital advertising ecosystem and project management tools is also expected. Familiarity with AI design tools is specifically mentioned as a requirement.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: A strong emphasis on using data to inform creative choices and measure impact, moving beyond subjective aesthetic preferences.

• Performance & Efficiency: A drive to create assets that not only look good but also perform exceptionally well, contributing directly to campaign ROI and business growth.

• Innovation & Adaptability: A culture that encourages experimentation with new tools (especially AI), trends, and methodologies to stay ahead in the competitive digital landscape.

• Collaboration & Transparency: Open communication and teamwork across departments are crucial, especially in a flat, remote organization.

• User-Centricity: A focus on understanding and engaging the target audience through compelling and relevant visual storytelling.

Collaboration Style:

• Cross-Functional Integration: The designer will work closely with media buyers to understand campaign goals and performance, and with product teams to ensure creative aligns with product offerings.

• Feedback-Driven Iteration: A willingness to receive and provide constructive feedback, iterating on designs based on data and team input.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and new discoveries related to design, AI tools, and performance marketing across the team.

📝 Enhancement Note: The culture appears to be a blend of creative expression and rigorous performance analysis. The values emphasize results, continuous improvement, and collaborative problem-solving, which are hallmarks of successful growth-focused teams.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge is to produce visually appealing and innovative creative content that also meets strict performance metrics and conversion goals.

• Rapid Iteration & Adaptation: The fast-paced nature of digital advertising requires quick turnaround times and the ability to adapt designs based on real-time performance data and market shifts.

• Staying Ahead of AI & Trends: Continuously learning and integrating new AI tools and design trends to maintain a competitive edge in creative output.

• Remote Collaboration Nuances: Effectively collaborating and communicating creative vision and feedback within a fully remote team environment.

• Asset Systematization: Developing and maintaining an organized and efficient system for managing a large volume of creative assets.

Learning & Development Opportunities:

• Advanced Performance Design Training: Opportunities to attend workshops or courses focused on conversion-rate optimization (CRO), user psychology in advertising, and advanced A/B testing strategies.

• AI Tool Mastery: Dedicated time and resources to explore, test, and become proficient in cutting-edge AI tools for design generation, editing, and optimization.

• Video Production & Motion Graphics: Potential to receive training or mentorship to develop stronger skills in video editing and animation.

• Cross-Departmental Exposure: Gaining deeper insights into media buying strategies, product development, and overall marketing objectives through close collaboration.

• Leadership Potential: As experience grows, opportunities to lead creative projects, mentor junior designers, or contribute to strategic creative planning.

📝 Enhancement Note: The challenges are inherent to the performance marketing space, requiring a designer to be both an artist and an analyst. The growth opportunities are well-defined, offering clear paths for specialization and advancement within this niche.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used performance data to significantly improve a creative asset's effectiveness. What was the data, what changes did you make, and what were the results?" (Focus on quantifiable outcomes and your analytical process.)

• "How do you approach designing for conversion? Walk me through your thought process for creating an ad aimed at driving sign-ups or purchases." (Highlight your understanding of user psychology and CTAs.)

Company & Culture Questions:

• "What excites you about working in the health and wellness industry, and how do you see creative design contributing to this sector?" (Show enthusiasm for the mission and industry.)

• "How do you stay updated on the latest design trends, AI tools, and performance marketing best practices?" (Highlight your proactive learning and adaptability.)

Portfolio Presentation Strategy:

• Start with Impact: Begin your portfolio presentation with your strongest, most data-driven pieces that showcase direct business impact.

• Figma Deep Dive: Be prepared to share your screen and walk through a Figma project, explaining your workflow, use of components, and collaboration features.

• Quantify Everything: For each project, clearly state the objective, your role, the process, and the measurable results. Use charts or graphs if possible.

• Explain the 'Why': Don't just show what you made; explain why you made it. Connect your design decisions to campaign goals and user behavior.

• Address AI Integration: If you've used AI tools, be ready to explain how they enhanced your workflow or output.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative skill and business acumen. Candidates must be ready to articulate their design process in terms of performance metrics and ROI, using concrete examples from their portfolio.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Lever link.

• Curate Your Portfolio: Select 3-5 of your strongest projects that best showcase your Figma proficiency, performance marketing design experience, and quantifiable results. Tailor the selection to highlight static and video ads, and demonstrate data-informed decision-making.

• Optimize Your Resume: Ensure your resume clearly lists your years of experience, key skills (Figma, performance marketing, video editing, copywriting), and any quantifiable achievements in previous roles. Use keywords from the job description.

• Prepare Your Portfolio Presentation: Rehearse walking through your selected portfolio pieces, focusing on the problem, your solution, the tools used (especially Figma), and the measurable impact. Practice explaining your creative process and data interpretation.

• Research the Company: While specific details about the partner company are limited, research the health and wellness industry and common performance marketing strategies. Understand Jobgether's AI-powered matching process and its implications for your application.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.