Creative Designer
📍 Job Overview
Job Title: Creative Designer
Company: Freebird
Location: Poland
Job Type: FULL_TIME
Category: Creative & Design / Marketing
Date Posted: 2026-08-20
Experience Level: 5-10 Years
Remote Status: Fully Remote
🚀 Role Summary
-
Drive creative strategy and execution across a diverse range of digital marketing channels, including email, paid social, Amazon listings, web assets, and landing pages.
-
Translate and uphold a robust design system and brand guidelines to ensure consistent, high-quality visual output across all customer touchpoints.
-
Manage multiple projects simultaneously, balancing end-to-end campaign concepting with rapid, same-day asset production needs.
-
Collaborate closely with performance creative, paid media, retention, Amazon, CRO, and growth marketing teams to deliver impactful, on-brand creative solutions.
📝 Enhancement Note: This role is ideal for a versatile Visual Designer with a strong DTC background who thrives in a fast-paced environment and seeks ownership across the entire creative lifecycle, from high-level campaign ideation to detailed asset production.
📈 Primary Responsibilities
-
Design and produce production-ready creative assets for Email Marketing, Paid Social Ads, Amazon listings, Web Assets, and Landing Pages.
-
Adapt and optimize creative concepts and assets to meet the specific technical specifications, formats, and platform guidelines of each channel.
-
Lead the conceptualization and development of full creative campaigns, from initial brief and ideation through to final asset delivery.
-
Execute fast-turnaround, high-quality asset requests (e.g., email sends, ad variations, landing page updates) with same-day turnaround capabilities when required.
-
Proactively manage personal workload, prioritize tasks, and consistently meet project deadlines in a dynamic, results-driven environment.
-
Contribute to the evolution of the Freebird design system by identifying gaps and proposing creative enhancements that align with expanding product lines and marketing channels.
-
Collaborate effectively with cross-functional teams, including performance creative, paid media, retention, Amazon, CRO, and growth marketing, to ensure creative alignment and impact.
-
Maintain open and proactive communication regarding project status, potential blockers, and shifting priorities with stakeholders and team members.
📝 Enhancement Note: The emphasis on "design across every channel we show up in" and "balance campaigns and quick-turn production" indicates a need for a designer who is not only skilled in visual execution but also possesses strong project management and prioritization abilities, capable of adapting quickly to evolving business needs.
🎓 Skills & Qualifications
Education: While specific educational requirements are not detailed, a Bachelor's degree in Graphic Design, Visual Communications, or a related field, or equivalent practical experience, is typically expected for roles of this nature.
Experience: 5+ years of in-house design experience specifically within a Direct-to-Consumer (DTC) brand environment is a mandatory requirement.
Required Skills:
-
Proven track record of delivering high-quality, polished, and on-brand creative work demonstrated through a strong portfolio.
-
Advanced proficiency in Figma for design, prototyping, and system management.
-
Demonstrated ability to design and maintain consistency within an established design system and brand guidelines.
-
Expertise in adapting visual designs to the specific requirements, formats, and best practices of various digital platforms: Email, Paid Social Ads, Amazon Listings, Web Assets, and Landing Pages.
-
Strong visual design skills with a keen eye for aesthetics, typography, and layout.
-
Experience in campaign concepting, translating marketing objectives into compelling visual narratives.
-
Excellent project management and organizational skills, with a proven ability to manage multiple concurrent projects and meet tight deadlines.
-
Effective communication and collaboration skills, with experience working alongside performance marketing, e-commerce, and growth teams.
-
A proactive approach to identifying creative opportunities and contributing fresh perspectives. Preferred Skills:
-
Experience with other design and prototyping tools.
-
Basic understanding of HTML/CSS for web and email design implementation.
-
Familiarity with A/B testing principles for creative optimization.
-
Experience contributing to or evolving a design system.
📝 Enhancement Note: The explicit requirement for 5+ years of in-house DTC experience and advanced Figma proficiency, coupled with the need to adapt designs across multiple performance-driven channels, suggests that candidates with a strong portfolio showcasing direct impact on conversion metrics will be highly favored.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
-
A comprehensive portfolio showcasing a minimum of 5 years of in-house design experience at a DTC brand.
-
Demonstrations of high-quality, polished, and consistently on-brand work across various digital channels (Email, Paid Ads, Amazon, Web Assets, Landing Pages).
-
Case studies or examples that highlight the ability to design within and potentially contribute to an established design system.
-
Specific examples of adapting creative to meet platform-specific requirements and guidelines.
-
Visual evidence of campaign concepting and end-to-end campaign development.
-
Projects that illustrate rapid, same-day asset production capabilities. Process Documentation:
-
While not explicitly stated, candidates should be prepared to discuss their process for:
-
Translating marketing briefs into creative concepts and visual designs.
-
Managing multiple design projects and prioritizing tasks effectively.
-
Collaborating with cross-functional teams and incorporating feedback.
-
Ensuring brand consistency and adherence to design systems.
-
Iterating on creative based on performance data and channel-specific needs.
-
📝 Enhancement Note: The emphasis on "design within our established design system" and "move fluidly across our full creative surface" implies that the portfolio should not only display aesthetic skill but also strategic thinking about system-based design and multi-channel execution. Candidates should be ready to articulate their process for achieving this.
💵 Compensation & Benefits
Salary Range: Given the "5+ years of in-house design experience at a DTC brand" requirement and the location in Poland, a competitive salary range for a Creative Designer with this experience level and specialization would likely fall between PLN 8,000 - PLN 12,000 gross per month. This estimate is based on industry benchmarks for experienced designers in tech/e-commerce roles in Poland, considering the remote nature and the company's 9-figure DTC status.
Benefits:
-
Unlimited Paid Time Off (PTO): Provides flexibility and autonomy for employees to recharge as needed, fostering a culture of trust and work-life balance.
-
Remote-Friendly Work Environment: Offers the flexibility and autonomy associated with working from home, with trust placed in employees to manage their productivity.
-
Opportunity to make a significant impact on a scaling 9-figure DTC brand with global breakout potential.
-
Collaborative and supportive team culture that emphasizes open communication and mutual support.
-
Culture of continuous improvement, embracing growth, change, and innovation without fear.
-
Fast-paced, high-ownership, results-driven environment with minimal internal politics.
Working Hours: The role is listed as FULL_TIME, and while specific daily hours are not detailed, a standard 40-hour work week is assumed. The remote nature and focus on results suggest a degree of flexibility in daily scheduling, provided core responsibilities and deadlines are met.
📝 Enhancement Note: The salary estimate is a gross figure for Poland and can vary significantly based on specific experience, skill set, and negotiation. The unlimited PTO and remote-friendly benefits are significant advantages, reflecting a modern, employee-centric approach often found in successful DTC companies.
🎯 Team & Company Context
🏢 Company Culture
Industry: Direct-to-Consumer (DTC) E-commerce, specializing in grooming products. Freebird is a 9-figure brand that has established a strong paid acquisition engine and is now focusing on strengthening its brand presence across all customer touchpoints.
Company Size: The company operates as a "9-figure DTC brand," implying a substantial revenue scale. While the exact employee count isn't provided, this scale suggests a well-established organization with dedicated teams for marketing, operations, and design, likely falling into the mid-to-large size category (e.g., 100-500+ employees) to support such revenue.
Founded: The founding date is not specified, but the mention of being a "9-figure DTC brand" indicates it has been operating and growing for several years, moving beyond the startup phase into a growth-stage company.
Team Structure:
-
The Creative Designer will be part of a design function that likely collaborates closely with marketing channel owners (Email, Paid Media, Amazon, Web/CRO).
-
There may be other designers on the team, fostering a collaborative environment where ideas are shared and feedback is exchanged.
-
The role requires close partnership with performance creative, paid media, retention, Amazon, CRO, and growth teams, indicating a highly cross-functional operational structure.
-
Reporting likely goes to a Design Lead, Creative Director, or Head of Marketing. Methodology:
-
Data-Driven Creative: The company emphasizes a strong paid acquisition engine, suggesting creative is heavily influenced by performance data and A/B testing.
-
Systematic Design: A core requirement is working within and elevating an established design system, promoting consistency and efficiency.
-
Agile Execution: The need for both campaign concepting and rapid, same-day asset production points to an agile methodology for creative delivery.
-
Collaborative Workflow: The role requires seamless collaboration with various departments to ensure creative aligns with channel-specific goals and overall brand strategy.
Company Website: https://www.myfreebird.com/
📝 Enhancement Note: Freebird's focus on scaling a 9-figure DTC brand suggests a culture that is ambitious, performance-oriented, and values strong execution. The emphasis on "no politics, just execution" and "fast-moving, high-ownership" points to a direct, results-focused work environment.
📈 Career & Growth Analysis
Operations Career Level: This role is positioned as an experienced individual contributor, likely mid-to-senior level within the design function. The "5+ years of in-house design experience" requirement and the scope of ownership across multiple critical channels indicate a role that requires significant autonomy and expertise.
Reporting Structure: The Creative Designer will likely report to a Design Manager, Creative Director, or a Head of Marketing. They will work closely with, but not typically manage, individuals in performance creative, paid media, retention, Amazon, CRO, and growth teams.
Operations Impact: The Creative Designer's work directly impacts Freebird's revenue and brand perception by:
-
Enhancing the effectiveness of paid acquisition channels through compelling ad creative.
-
Improving customer engagement and conversion rates via optimized email campaigns and landing pages.
-
Strengthening brand consistency and trust across all customer touchpoints, including the Amazon marketplace.
-
Contributing to the overall brand narrative and customer experience, driving both acquisition and retention efforts. Growth Opportunities:
-
Skill Specialization: Opportunity to deepen expertise in specific channels like performance creative, email marketing design, or e-commerce platform design.
-
Design System Leadership: Potential to take a leading role in evolving and managing the company's design system as the brand grows.
-
Cross-Functional Exposure: Gaining deep insights into performance marketing, e-commerce operations, and customer retention strategies, which can lead to broader marketing or GTM roles.
-
Creative Strategy Development: Contributing to higher-level creative strategy discussions and campaign planning.
-
Leadership Potential: As the company scales, opportunities for design team leadership or management may arise.
📝 Enhancement Note: The role offers significant growth potential beyond traditional design, with opportunities to influence broader marketing and GTM strategies due to its direct impact on performance channels and its focus on a scaling DTC brand.
🌐 Work Environment
Office Type: This is a fully remote position, offering significant flexibility and autonomy. There is no mention of a physical office space requirement for this role.
Office Location(s): The role is open to candidates located in Poland. This suggests that while the work is remote, there might be legal or tax considerations for employing individuals within this specific country.
Workspace Context:
-
Autonomy and Trust: The remote-friendly nature emphasizes trust and autonomy, allowing designers to structure their workday effectively.
-
Digital Collaboration Tools: The team relies on digital tools for communication, project management, and design collaboration (e.g., Figma, Slack, project management software).
-
Cross-Functional Interaction: While remote, there's a strong emphasis on proactive communication and collaboration with various teams, fostering a connected virtual work environment.
-
Focus on Execution: The environment is described as fast-moving and results-driven, encouraging efficient and impactful work.
Work Schedule: The role is full-time, implying a standard 40-hour work week. However, the remote setup and emphasis on results suggest flexibility in daily scheduling, allowing designers to manage their time effectively to meet deadlines and project demands.
📝 Enhancement Note: The fully remote setup in Poland, combined with a results-driven culture, provides a flexible yet demanding work environment. Candidates should be self-motivated, disciplined, and adept at remote collaboration and communication.
📄 Application & Portfolio Review Process
Interview Process:
-
Initial Screening: Likely a review of your resume and portfolio to assess experience, skills, and alignment with the role's requirements.
-
Portfolio Review & Discussion: A session where you present your portfolio, discuss your design process, highlight specific projects (especially DTC and multi-channel work), and explain your contributions and results. Be prepared to walk through your Figma workflow and design system approach.
-
Skills-Based Assessment/Challenge: You may be given a design challenge or a specific task to complete, simulating real-world responsibilities (e.g., designing a set of ads for a new product, adapting an existing asset for a new channel, or proposing an improvement to a landing page). This will test your ability to work within brand guidelines and meet deadlines.
-
Cross-Functional Interviews: Interviews with stakeholders from teams like Paid Media, Email, or CRO to assess collaboration style, communication skills, and understanding of performance-driven creative.
-
Final Interview: Potentially with a senior leader (e.g., Head of Marketing or Creative Director) to discuss cultural fit, strategic thinking, and overall alignment with Freebird's mission and values.
Portfolio Review Tips:
-
Curate Strategically: Showcase 3-5 of your strongest, most relevant projects. Prioritize DTC, multi-channel, and campaign-based work.
-
Highlight DTC Impact: For each project, clearly articulate the business objective, your role, the challenges faced, your design process (especially Figma and design system usage), and the measurable results or impact. Use data where possible.
-
Demonstrate Versatility: Include examples that show your ability to design effectively across email, paid ads, landing pages, and Amazon listings.
-
Showcase Design System Fluency: If you have experience building or working extensively within a design system, highlight this clearly. Explain how you maintained consistency and potentially contributed to its evolution.
-
Be Ready for "Why": Prepare to explain the rationale behind your design decisions, including color choices, typography, layout, and overall creative direction.
-
Prepare for Live Critiques: Be ready to discuss specific design choices and potentially make minor adjustments or explain how you would iterate based on feedback.
Challenge Preparation:
-
Understand the Brief: Thoroughly analyze any design challenge brief, paying close attention to objectives, target audience, brand guidelines, and deliverables.
-
Time Management: Practice working efficiently under timed conditions. Prioritize core elements and ensure a polished, on-brand output.
-
Articulate Your Process: Be prepared to explain your thought process, design decisions, and any assumptions made during the challenge.
-
Focus on Brand Consistency: Ensure your challenge response strictly adheres to Freebird's brand guidelines and design system principles.
📝 Enhancement Note: Given the emphasis on "no politics, just execution" and "fast-moving, high-ownership," the interview process will likely be direct and focused on demonstrating practical skills, problem-solving abilities, and a proactive, results-oriented mindset.
🛠 Tools & Technology Stack
Primary Tools:
-
Figma: Advanced proficiency is a mandatory requirement. This will be the primary tool for all design work, including UI design, prototyping, and potentially design system management.
-
Design System Tools: While not explicitly named, candidates should be comfortable working with and contributing to design systems, which often involve component libraries and style guides within Figma.
Analytics & Reporting:
- While not a direct requirement for the designer, familiarity with how creative performance is measured is crucial. This includes understanding metrics from:
- Paid Media Platforms: (e.g., Meta Ads Manager, Google Ads) for ad performance.
- Email Marketing Platforms: (e.g., Klaviyo, Mailchimp) for open rates, click-through rates, and conversion.
- Web Analytics: (e.g., Google Analytics) for landing page performance and conversion tracking.
- Amazon Seller Central: For listing performance metrics.
CRM & Automation:
- The role requires collaboration with teams that utilize CRM and marketing automation tools, but direct use by the designer is not specified. Understanding how creative integrates with these systems (e.g., email templates in an ESP) is beneficial.
📝 Enhancement Note: Figma is the cornerstone of the technology stack for this role. Proficiency here is non-negotiable. The ability to interpret and leverage performance data from various marketing channels to inform creative decisions is also a key implicit requirement.
👥 Team Culture & Values
Operations Values:
-
Execution & Ownership: A strong emphasis on getting things done, taking responsibility for outcomes, and driving results. "No politics, just execution."
-
Speed & Agility: Moving fast, adapting quickly to changes, and delivering work efficiently.
-
Innovation & Improvement: Continuously seeking new ideas, embracing change, and striving for better ways of working. "Never settle, and continuously improve."
-
Customer Focus: Serving over 2 million customers and redefining grooming implies a deep understanding of the target audience and a commitment to delivering value.
-
Collaboration & Support: A "kind, people-focused team that communicates openly, collaborates well, and supports one another."
Collaboration Style:
-
Cross-Functional Integration: Seamless partnership with various departments (Email, Paid Media, Amazon, Web/CRO, Growth) is critical.
-
Proactive Communication: Open, clear, and frequent communication about status, blockers, and priorities is expected.
-
Feedback Exchange: A culture that likely embraces constructive feedback to refine creative and processes.
-
Shared Ownership: Working together towards common goals, with a collective responsibility for the brand's visual presence and marketing effectiveness.
📝 Enhancement Note: The company culture values a blend of high performance and a supportive, people-focused environment. Candidates should be comfortable with a fast pace and a high degree of autonomy, while also being strong team players who communicate effectively.
⚡ Challenges & Growth Opportunities
Challenges:
-
Balancing Speed and Quality: The need to produce both high-concept campaigns and fast-turnaround assets requires excellent time management and prioritization skills.
-
Multi-Channel Adaptation: Consistently adapting creative to the unique specifications and best practices of diverse platforms (Email, Ads, Amazon, Web) without diluting brand integrity.
-
Evolving Design System: Contributing to and maintaining a design system for a growing 9-figure brand requires strategic thinking and meticulous execution.
-
Remote Collaboration: Effectively collaborating and maintaining strong communication with distributed teams across different functions.
-
Performance-Driven Environment: Ensuring creative not only looks good but also performs well against key marketing metrics.
Learning & Development Opportunities:
-
Deep Dive into DTC Growth: Gaining invaluable experience in scaling a successful DTC brand, understanding the interplay between creative and performance marketing.
-
Cross-Functional Skill Development: Learning the nuances of email marketing, paid acquisition, e-commerce optimization, and Amazon strategy directly from channel experts.
-
Design System Mastery: Opportunity to become an expert in design system implementation and evolution, a highly sought-after skill.
-
Creative Strategy Influence: Contributing to and shaping the visual direction of a rapidly growing brand.
-
Exposure to Global Expansion: Potential to be involved in creative initiatives supporting international market entries.
📝 Enhancement Note: The challenges presented are typical for a growth-stage DTC company, offering significant opportunities for a designer to expand their skill set beyond pure visual execution into strategic marketing and operations.
💡 Interview Preparation
Strategy Questions:
-
"Describe your process for concepting a full creative campaign from brief to execution. How do you ensure it aligns with brand strategy and performance goals?"
-
"How do you approach adapting a single creative concept across multiple distinct channels like email, paid social, and Amazon? Walk us through an example."
-
"Tell us about a time you had to deliver a high-priority, fast-turnaround asset. How did you manage your time and ensure quality?"
-
"How do you leverage a design system in your daily work? What is your experience contributing to or evolving design systems?"
-
"Describe your process for collaborating with performance marketing or CRO teams. How do you incorporate their feedback and data into your designs?" Company & Culture Questions:
-
"What interests you about Freebird and our mission in the grooming space?"
-
"How do you embody a 'high-ownership, results-driven' culture in your work?"
-
"Describe your ideal remote work environment and how you ensure productivity and collaboration."
-
"What does 'kind, people-focused team' mean to you in a professional context?"
-
"How do you stay updated on design trends and best practices, especially within the DTC and e-commerce landscape?" Portfolio Presentation Strategy:
-
Structure: Begin with a brief overview of your career and specialization.
Then, present 3-5 key projects, dedicating 5-10 minutes per project.
-
Project Breakdown: For each project:
- Context: Briefly explain the client/brand and the core business objective.
- Challenge: What problem were you trying to solve?
- Your Role: Clearly define your responsibilities.
- Process: Detail your approach, highlighting Figma, design system usage, and collaboration.
- Solution: Showcase the final creative assets.
- Results: Quantify the impact whenever possible (e.g., improved conversion rates, engagement metrics, sales lift).
-
Figma & Systems Focus: Be ready to show your Figma files or specific examples of how you utilized components, styles, and maintained consistency.
-
Adaptability: Prepare to discuss how you would adapt a particular campaign or asset for a different channel or audience on the fly, if asked.
-
Conciseness: Be mindful of time; get straight to the point and focus on impact.
📝 Enhancement Note: Interviewers will be looking for a candidate who is not only a skilled visual designer but also a strategic thinker, a strong collaborator, and a proactive problem-solver who understands the nuances of performance-driven DTC marketing.
📌 Application Steps
To apply for this Creative Designer position:
-
Submit your application through the provided Workable link.
-
Tailor Your Resume: Highlight your 5+ years of in-house DTC brand experience, advanced Figma proficiency, and experience with email, paid social, Amazon, web assets, and landing pages. Use keywords from the job description.
-
Curate Your Portfolio: Select your strongest, most relevant projects that showcase your DTC experience, multi-channel design capabilities, and ability to work within a design system. Ensure it's easily accessible (e.g., via a link).
-
Prepare Your Case Studies: For each portfolio piece, be ready to articulate the objective, your process (including Figma and design system usage), your specific contributions, and the measurable results.
-
Research Freebird: Familiarize yourself with Freebird's brand, products, and current marketing efforts to better understand their aesthetic and target audience.
-
Practice Interview Responses: Prepare answers to common interview questions, focusing on demonstrating your strategic thinking, problem-solving skills, collaboration style, and passion for DTC marketing.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
The role requires 5+ years of in-house design experience at a DTC brand and advanced proficiency in Figma. Candidates must demonstrate a strong ability to design within established brand systems and adapt assets for multiple platforms.