Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Burton

Location: Innsbruck, Tyrol, Austria

Job Type: Full-time

Category: Marketing / Creative Operations

Date Posted: July 12, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Executes and adapts high-quality creative assets across a multi-channel European marketing landscape, including digital, retail, print, and social media.

• Develops original creative concepts for Europe-specific campaigns, partnerships, and brand activations, ensuring alignment with global brand direction.

• Collaborates closely with global and regional cross-functional teams to translate creative briefs into compelling visual narratives and production-ready deliverables.

• Manages the entire creative project lifecycle from concept development through to final production, ensuring brand consistency and adherence to technical specifications.

• Leverages emerging tools, including AI, to enhance creative workflows, optimize campaign effectiveness, and improve customer experience across the European market.

📝 Enhancement Note: This role is positioned within the Marketing/Creative Operations domain, focusing on the execution and adaptation of creative assets for the European market. It requires a blend of creative talent and operational rigor to ensure brand consistency and campaign effectiveness across diverse channels.

📈 Primary Responsibilities

• Execute and adapt creative assets across all channels (digital, retail, print, social, CRM, presentations, events), tailoring global and seasonal campaigns for European markets while upholding Burton's brand standards and visual identity.

• Develop original creative solutions for Europe-specific initiatives, campaigns, partnerships, and activations, demonstrating an understanding of regional market nuances and consumer preferences.

• Translate creative briefs and strategic objectives into high-quality design concepts, and effectively present concepts, rationale, and recommendations to internal stakeholders, including regional marketing and global creative teams.

• Partner with cross-functional teams (Global Creative, Regional Marketing, E-commerce, Retail, Product Marketing, Social) and external partners throughout the creative process to align work with business goals, project timelines, and established brand standards.

• Identify creative opportunities and propose innovative solutions that improve campaign effectiveness, enhance the customer experience, and ensure visual consistency across all European touchpoints.

• Ensure meticulous attention to detail and production quality across all deliverables, preparing production-ready artwork that meets technical specifications for digital, print, retail, and various production workflows.

• Manage multiple creative projects to strict deadlines in a fast-paced environment, coordinating effectively with vendors, printers, agencies, and freelancers to ensure timely and high-quality output.

• Leverage emerging tools and AI to improve creative workflows, streamline asset creation, and explore new possibilities in visual content generation for marketing initiatives.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on both creative execution and project management within a regional context. The requirement to manage vendors and leverage AI indicates a need for operational efficiency and forward-thinking approaches to creative production.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Communication Design, Visual Communication, or a closely related field.

Experience: Minimum of 3 years of professional design experience, with a preference for candidates with experience in lifestyle, outdoor, fashion, or sports brands.

Required Skills:

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for comprehensive design and production capabilities.

• Demonstrated expertise in Figma for collaborative design workflows and digital asset creation.

• Strong portfolio showcasing excellence in branding, digital design, typography, layout, and compelling visual storytelling.

• Proven experience designing across multiple channels, including digital, retail, print, and social media platforms.

• Solid understanding of production processes for both print and digital assets, ensuring successful asset delivery.

• Excellent organizational and time management skills, with the ability to manage multiple projects concurrently and meet deadlines.

• Strong communication and collaboration skills, essential for working effectively with cross-functional teams and external partners.

• Fluency in English, with additional European languages considered a significant advantage for regional communication. Preferred Skills:

• Experience in motion graphics, video editing, or photography, adding a valuable dimension to creative output.

• Familiarity with CRM systems and marketing automation platforms to better understand campaign integration.

• Experience working within the outdoor or snowboarding industry, demonstrating an understanding of the brand's core market.

📝 Enhancement Note: The required skills emphasize a strong technical foundation in design software and a portfolio that demonstrates versatility across different media. The preference for industry-specific experience and additional languages suggests a desire for candidates who can immediately contribute to the European market with cultural and linguistic understanding.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly showcases a minimum of 3 years of professional design work, with a focus on projects relevant to lifestyle, outdoor, fashion, or sports brands.

• Demonstrations of advanced proficiency in branding, digital design, typography, layout, and visual storytelling across various media.

• Evidence of successful adaptation of global campaigns for regional markets, alongside original creative solutions developed for specific initiatives.

• Examples of production-ready artwork for both digital and print, illustrating an understanding of technical specifications and quality control.

• Case studies or project descriptions that highlight the candidate's role in translating creative briefs into impactful design outcomes and their ability to collaborate with cross-functional teams. Process Documentation:

• Candidates should be prepared to discuss their process for translating creative briefs into design concepts, including research, ideation, and presentation methodologies.

• Ability to articulate their workflow for managing multiple projects from concept through to final production, including asset preparation and vendor coordination.

• Examples of how they ensure brand consistency and adherence to brand standards across diverse creative deliverables.

• Insights into how they leverage design tools and emerging technologies, such as AI, to improve workflow efficiency and creative output.

📝 Enhancement Note: The portfolio requirements are central to this role, demanding a strong visual representation of skills and experience. Candidates should curate their portfolios to specifically highlight adaptability, regional relevance, and production readiness, preparing to discuss their design process in detail.

💵 Compensation & Benefits

Salary Range: The minimum salary is €2,362.00 gross per month, as per the Austrian collective bargaining agreement. Actual salaries will be competitive and determined by individual qualifications and experience.

Benefits:

• Product discounts on Burton merchandise.

• Paid volunteer time off to support community initiatives.

• Dedicated outdoor days for personal pursuits and well-being.

• Contribution towards season passes for winter sports.

• Participation in company events fostering team spirit and engagement.

• Opportunities for learning and development to enhance professional skills.

Working Hours: Standard full-time hours, likely around 40 hours per week, with potential for flexibility based on project needs and team collaboration.

📝 Enhancement Note: The salary is benchmarked against the Austrian collective bargaining agreement, with the understanding that actual compensation will be adjusted based on the candidate's experience and qualifications. The benefits package is comprehensive, aligning with the company's outdoor and lifestyle focus.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports & Recreation / Outdoor Apparel & Equipment, with a strong focus on Snowboarding. Burton is a global leader in the snowboard lifestyle industry.

Company Size: Burton is a well-established global company, likely falling into the medium to large enterprise category, which implies structured processes but also opportunities for significant impact.

Founded: Founded in 1977 by Jake Burton Carpenter, the company has a rich history rooted in snowboarding innovation and a deep commitment to its sport and community.

Team Structure:

• The Creative Designer will be part of the European marketing or creative team, likely working within a matrixed structure that includes close collaboration with Global Creative, Regional Marketing, and other departments like E-commerce, Retail, and Product Marketing.

• The reporting structure is expected to be relatively flat, fostering open communication and direct collaboration with team leads and peers.

• Cross-functional collaboration is a key aspect, requiring the designer to work effectively with individuals from diverse backgrounds and functional areas to achieve common goals. Methodology:

• Data-driven insights are likely used to inform creative decisions and campaign effectiveness, with a focus on understanding the European market and customer behavior.

• Workflow planning and optimization strategies are essential for managing multiple projects and ensuring efficient delivery of creative assets.

• Automation and efficiency practices, including the use of emerging tools like AI, are encouraged to streamline processes and enhance creative output.

Company Website: burton.com

📝 Enhancement Note: Burton's culture is deeply intertwined with snowboarding, the outdoors, and a commitment to purpose-led initiatives. The European Creative Designer role operates within this framework, requiring an understanding of the brand's heritage and values while adapting them for regional relevance.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Creative Designer, requiring 3+ years of experience. It involves significant responsibility for asset creation, adaptation, and regional execution, indicating a step beyond junior roles. The scope includes managing projects from concept to production and collaborating with various teams.

Reporting Structure: The Creative Designer will report to a Creative Lead or Marketing Manager within the European region. They will also work closely with the Global Creative team, necessitating effective communication across different organizational levels and geographies.

Operations Impact: The Creative Designer's work directly influences brand perception, customer engagement, and campaign effectiveness across the European market. High-quality creative assets are crucial for driving sales, building brand loyalty, and reinforcing Burton's position as a leader in the snowboard lifestyle industry. Their output impacts retail experiences, digital presence, and overall marketing campaign success.

Growth Opportunities:

• Operations Skill Advancement: Opportunities to deepen expertise in specific design disciplines (e.g., digital design, retail merchandising visuals) or expand into new areas like motion graphics or advanced AI creative tools.

• Leadership Potential: Potential to grow into a Senior Creative Designer role, leading specific projects or mentoring junior designers. There might also be opportunities to specialize in particular campaign types or market segments within Europe.

• Cross-Functional Development: Exposure to various marketing functions (e.g., E-commerce, Retail, Product Marketing) can provide a broader understanding of the business and open doors to roles with greater strategic involvement.

📝 Enhancement Note: This role offers a clear path for growth within a creative and operations-focused marketing team. The emphasis on cross-functional collaboration and exposure to different marketing disciplines provides a solid foundation for career advancement within the company or the broader sports/lifestyle industry.

🌐 Work Environment

Office Type: The role is based in Innsbruck, Austria, a city renowned for its proximity to the Alps and its vibrant outdoor culture. The work environment is expected to be on-site, fostering in-person collaboration and team cohesion.

Office Location(s): Innsbruck, Tyrol, Austria. This location offers direct access to outdoor activities and a strong connection to the snowboarding community, aligning with Burton's brand ethos.

Workspace Context:

• The workspace is designed to foster collaboration, likely featuring open-plan areas and meeting rooms conducive to brainstorming and team discussions.

• Access to relevant design tools and technology, including Adobe Creative Suite, Figma, and potentially emerging AI tools, will be provided to support creative workflows.

• Opportunities for interaction with operations, marketing, and creative teams will be frequent, encouraging knowledge sharing and a unified approach to brand representation.

Work Schedule: A standard full-time work schedule is expected, likely around 40 hours per week. While adherence to deadlines is critical, there may be some flexibility to accommodate project demands, especially in a creative role.

📝 Enhancement Note: The Innsbruck location is a significant draw for candidates passionate about the outdoors and snowboarding, offering a unique work environment that aligns with the company's core values and brand identity.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and cover letter, with a strong emphasis on the portfolio. Applications without a CV will not be considered.

• Portfolio Review & Presentation: Candidates will be asked to present their portfolio, highlighting relevant work that demonstrates their skills in branding, digital design, and regional adaptation. Be prepared to discuss your creative process, rationale, and how you've translated briefs into successful designs.

• Skills Assessment: Potential for a design challenge or a practical exercise to assess proficiency in Adobe Creative Suite, Figma, and problem-solving abilities in a timed scenario.

• Team/Stakeholder Interviews: Meetings with key team members from Global Creative, Regional Marketing, and potentially other cross-functional departments to assess collaboration style, communication skills, and cultural fit within Burton's purpose-led environment.

• Final Interview: Discussion with hiring manager or senior leadership to finalize the decision, focusing on overall fit, strategic thinking, and long-term potential.

Portfolio Review Tips:

• Curate for Relevance: Showcase projects that align with lifestyle, outdoor, fashion, or sports brands. Highlight examples of adapting global campaigns for local markets and developing original regional concepts.

• Demonstrate Technical Prowess: Include work that clearly exhibits advanced skills in Photoshop, Illustrator, InDesign, and Figma. Ensure high-quality visuals and clear explanations of your role and contributions.

• Showcase Process & Rationale: For key projects, briefly explain the creative brief, your problem-solving approach, design decisions, and the final outcome. This demonstrates critical thinking beyond just aesthetics.

• Highlight Production Readiness: Include examples of production-ready artwork for both digital and print, demonstrating an understanding of technical specifications and workflows.

• Quantify Impact (if possible): If you can, provide metrics or results that demonstrate the effectiveness of your designs (e.g., increased engagement, successful campaign metrics).

Challenge Preparation:

• Understand Burton's Brand: Thoroughly research Burton's mission, values, target audience, and recent campaigns in Europe.

• Practice Design Exercises: Familiarize yourself with common design challenges, focusing on adapting existing assets, creating new campaign elements, or solving visual communication problems within brand guidelines.

• Articulate Your Process: Be ready to clearly and concisely explain your design process, decision-making, and how you would approach a given brief under time constraints.

• Prepare Questions: Have thoughtful questions ready for the interviewers about the team, projects, creative challenges, and company culture.

📝 Enhancement Note: The application process heavily emphasizes the portfolio. Candidates must meticulously prepare their portfolios to showcase not only creative talent but also operational understanding of regional adaptation, production, and cross-functional collaboration.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required in Photoshop, Illustrator, and InDesign for a wide range of design tasks, from photo manipulation and illustration to layout and print preparation.

• Figma: Essential for collaborative design workflows, prototyping, and creating digital assets, particularly for web and social media applications.

• AI Tools: Experience or willingness to leverage emerging AI tools for creative workflows, content generation, and workflow optimization is a plus.

Analytics & Reporting:

• While not a primary analytics role, an understanding of how design impacts campaign performance is beneficial. Familiarity with analytics platforms (e.g., Google Analytics, social media insights) to understand user engagement with creative assets is an advantage.

• Experience with CRM and marketing automation platforms (e.g., Salesforce Marketing Cloud, HubSpot) can help in understanding how creative assets are deployed and tracked within broader marketing campaigns. CRM & Automation:

• Familiarity with how design assets integrate into CRM systems and marketing automation workflows for email campaigns, social media posts, and digital advertising.

• Understanding of digital asset management (DAM) systems may be beneficial for organizing and distributing creative assets.

📝 Enhancement Note: The technology stack is focused on core design software, with an emphasis on collaborative tools like Figma and an openness to integrating AI. Understanding how design assets function within broader marketing automation and CRM systems will be crucial for effective cross-functional collaboration.

👥 Team Culture & Values

Operations Values:

• Purpose-Led: A strong commitment to Burton's mission of fighting for the future of people, planet, and sport, influencing design decisions and project prioritization.

• Collaboration & Inclusion: Valuing diverse perspectives and working collaboratively across global and regional teams to achieve shared objectives, fostering an inclusive environment for all.

• Quality & Craftsmanship: Upholding high standards for creative output, ensuring attention to detail and production quality across all deliverables, mirroring the performance focus of Burton's products.

• Innovation & Adaptability: Embracing new tools and technologies, including AI, to enhance creative workflows and staying adaptable to evolving market trends and campaign needs within the European context.

• Passion for the Outdoors: A shared enthusiasm for snowboarding and outdoor activities, which informs the brand's aesthetic and connects team members on a personal level.

Collaboration Style:

• Cross-Functional Integration: Seamless integration with Global Creative, Regional Marketing, E-commerce, Retail, and Product Marketing teams, requiring proactive communication and alignment.

• Feedback Culture: An environment that encourages constructive feedback on creative work to continually improve campaign effectiveness and brand representation.

• Knowledge Sharing: Openness to sharing best practices, design techniques, and insights across teams to foster collective growth and efficiency.

📝 Enhancement Note: Burton's culture emphasizes a strong connection to its core values, particularly purpose, sustainability, and the snowboarding lifestyle. The Creative Designer will thrive in an environment that values collaboration, quality, and a proactive approach to creative problem-solving.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Global Consistency with Regional Relevance: Effectively adapting global brand campaigns and assets to resonate with diverse European markets while maintaining Burton's core brand identity.

• Managing Diverse Stakeholder Needs: Collaborating with multiple internal teams and external partners, each with potentially different priorities and feedback, requiring strong communication and negotiation skills.

• Keeping Pace with Evolving Digital Trends: Continuously adapting creative strategies and tools to meet the demands of dynamic digital landscapes, social media trends, and new technologies like AI.

• Production Workflow Optimization: Ensuring efficient and high-quality production of assets across various formats (digital, print, retail) under tight deadlines and budget constraints.

Learning & Development Opportunities:

• Specialized Design Training: Opportunities to attend workshops or courses focused on advanced digital design, motion graphics, UX/UI principles, or specific AI creative tools.

• Industry Exposure: Potential to attend relevant industry events, trade shows, or conferences in the sports and lifestyle sectors to stay abreast of trends and network.

• Mentorship and Leadership Development: Guidance from senior creative professionals and potential for leadership opportunities as experience grows, such as leading specific project streams or mentoring junior team members.

📝 Enhancement Note: This role presents opportunities to tackle complex creative challenges within a well-established brand. The growth potential lies in deepening specialized design skills, expanding into leadership, and contributing to a purpose-driven organization within the dynamic outdoor industry.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for adapting a global campaign to a specific European market. What factors do you consider, and how do you ensure brand consistency while achieving local relevance?" (Focus on your regional adaptation strategy and understanding of market nuances.)

• "How do you manage feedback from multiple stakeholders with potentially conflicting opinions? Provide an example of a challenging feedback situation and how you resolved it." (Highlight your collaboration and stakeholder management skills.)

• "Imagine we need to create a series of social media assets for a new product launch in a competitive European market. How would you approach this creatively and operationally, considering our brand values and target audience?" (Demonstrate your problem-solving approach and strategic thinking.) Company & Culture Questions:

• "What excites you about Burton's purpose-led mission and its commitment to the future of snowboarding and the planet?" (Showcase your understanding of and alignment with Burton's values.)

• "How do you envision your role contributing to the European marketing team's success, and how do you typically collaborate with cross-functional teams?" (Articulate your understanding of team dynamics and your proactive approach.)

• "How do you measure the success of your creative work, and what metrics are most important to you when evaluating campaign effectiveness?" (Demonstrate your focus on impact and data-informed creativity.) Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio logically, perhaps by project type or by showcasing your strongest regional adaptation examples first.

• Tell a Story: For each selected project, clearly articulate the brief, your creative process, the challenges you faced, your solutions, and the final outcome. Emphasize your role and contributions.

• Highlight Key Skills: Ensure your presentation visually demonstrates your proficiency in Adobe Creative Suite, Figma, and your ability to design across various channels.

• Focus on European Context: If possible, include projects specifically tailored for European markets or discuss how you would approach such adaptations.

• Be Ready for Technical Questions: Prepare to answer questions about production workflows, file preparation, and your understanding of print and digital specifications.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative skill but also strategic thinking, operational awareness, and a strong cultural fit with Burton's purpose-driven ethos and passion for the outdoors.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided link on the Dayforce platform. Ensure you include both your English CV and a cover letter, as applications without a CV cannot be considered.

• Portfolio Curation: Meticulously select and organize your portfolio to prominently feature your strongest work relevant to lifestyle, outdoor, fashion, or sports brands, with a specific emphasis on regional adaptation examples for European markets.

• Resume Optimization: Tailor your resume to highlight your 3+ years of professional design experience, proficiency in Adobe Creative Suite and Figma, and any experience within the outdoor or snowboard industry. Quantify achievements where possible.

• Interview Practice: Prepare to present your portfolio, articulate your creative process, and answer strategy questions related to regional marketing and cross-functional collaboration. Practice explaining your design rationale and problem-solving approaches.

• Company Research: Deeply research Burton's mission, values, European market presence, and recent campaigns. Understand their purpose-led approach and commitment to sustainability to demonstrate cultural alignment during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.