Content Designer (Contract Role, PT)

📍 Job Overview

Job Title: Content Designer (Contract Role, PT)

Company: Carrot

Location: Remote

Job Type: Contract, Part-Time

Category: Product Operations / GTM Operations (Content Strategy & Design)

Date Posted: 2026-05-29

Experience Level: 5-10 years

Remote Status: Remote Solely

🚀 Role Summary

• Drive the content strategy and UX writing for a mobile product focused on metabolic health, directly impacting user engagement and health outcomes.

• Leverage cutting-edge LLM (Large Language Model) technologies and prompt engineering to create personalized member experiences and scale content creation.

• Collaborate deeply with product design, engineering, and clinical teams to translate complex health journeys into intuitive, user-centered mobile interfaces.

• Build and iterate on content design systems that integrate AI for efficiency while maintaining high standards for quality, nuance, and clinical accuracy.

• Contribute to early-stage product development, embracing ambiguity and driving solutions through experimentation and data-informed decision-making.

📝 Enhancement Note: This role, while titled "Content Designer," has significant overlaps with Product Operations and GTM Operations due to its focus on building scalable content systems, leveraging AI for efficiency, and collaborating across product development lifecycles. The emphasis on prompt engineering and integrating LLMs positions it at the intersection of creative content and operational efficiency.

📈 Primary Responsibilities

• Write, edit, and refine user experience (UX) copy across a mobile application designed for daily member engagement in metabolic health.

• Develop, test, and iterate on Large Language Model (LLM) prompts to drive personalized, high-quality content and ensure alignment with clinical guidelines.

• Build and manage scalable content design capabilities that effectively leverage LLMs for volume and speed, while retaining human oversight for critical quality, nuance, and clinical accuracy.

• Partner with a product designer to conceptualize and develop intuitive, compelling mobile user experiences that encourage repeat engagement and foster healthy habit formation.

• Collaborate closely with product managers, engineers, and clinical subject matter experts from concept ideation through to product launch, covering multiple health journeys.

• Conduct in-depth analysis of complex member, customer, and internal team challenges, proposing innovative solutions that balance business objectives, technical limitations, and user needs.

• Build consensus and maintain alignment among stakeholders and leadership through effective collaboration, persuasive influence, and clear, formal presentations.

• Actively seek and provide constructive feedback during the prototyping and UX problem-solving phases to enhance product quality.

📝 Enhancement Note: The responsibilities highlight a blend of creative UX writing and strategic operational thinking, particularly in "building scalable content design capabilities that leverage LLMs." This implies a need for process definition and system thinking, common in operations roles.

🎓 Skills & Qualifications

Education: A Bachelor's Degree is required.

Experience: 5+ years of professional experience in product content design, with a strong emphasis on systems thinking and measurable impact within product development.

Required Skills:

• Proven experience in UX writing and content design for digital products, particularly mobile applications.

• Demonstrated expertise in using LLMs as a core component of your content design practice, not just for basic efficiency but for building new capabilities.

• Hands-on experience with prompt engineering: testing, evaluating, and iterating prompts to optimize model output quality and relevance.

• Strong portfolio showcasing systems thinking, exceptional UX writing, and quantifiable impact in a product context.

• Experience translating UX research insights into actionable product solutions and content strategies.

• Proficiency with design tools such as Figma for prototyping and collaboration.

• Familiarity with LLM tools like Claude Cowork and Claude Code for development and testing.

Preferred Skills:

• Experience in the healthcare technology or wellness sector, with an understanding of metabolic health journeys.

• Familiarity with A/B testing content variations and analyzing results to inform design decisions.

• Experience working in agile development environments and collaborating with cross-functional teams under rapid iteration cycles.

• Basic understanding of clinical workflows or medical terminology relevant to fertility and family care.

📝 Enhancement Note: The requirement for "systems thinking" and "building scalable content design capabilities" strongly suggests the need for candidates who can think operationally about content creation and delivery, not just individual writing tasks. The explicit mention of LLMs and prompt engineering points to a specialization within content design that is highly valued in current product operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 significant product content design projects demonstrating systems thinking and measurable impact.

• Clearly articulate the problem statement, your role, the design process, and the specific outcomes achieved (quantifiable metrics are key).

• Include examples of UX copy, content strategy documentation, and any system-level thinking applied to content.

• Highlight specific instances where LLMs or AI tools were integral to the solution and the impact they had.

Process Documentation:

• Evidence of developing or contributing to content design processes, especially those involving AI integration and iteration.

• Examples of how you have tested, evaluated, and refined LLM prompts for consistent, high-quality output.

• Documentation of how you collaborate with product designers and engineers to integrate content seamlessly into UX flows.

• Case studies illustrating how you have used data (qualitative and quantitative) to inform content decisions and measure impact.

📝 Enhancement Note: For a role emphasizing LLMs and scalable systems, the portfolio should go beyond just static examples of UX copy. It needs to demonstrate an understanding of content as a system, how AI can be leveraged within that system for efficiency and personalization, and how to measure the impact of these operationalized content strategies.

💵 Compensation & Benefits

Salary Range:

The expected compensation for this contract role is between $80-$100 USD per hour. This range is based on Carrot's compensation philosophy for contract positions and aligns with market rates for experienced Content Designers with specialized skills in AI and product development, particularly in the US remote market.

Benefits:

As a contract employee, benefits may differ from full-time employees. Specific benefits for this role are typically limited but may include:

• Flexible work schedule to accommodate the part-time (80-100 hours/month) commitment.

• Opportunity to work on cutting-edge AI-driven product development in the rapidly growing fertility and family care sector.

• Direct impact on a product aimed at improving user health outcomes and experiences.

Working Hours:

This is a part-time contract role requiring approximately 80-100 hours per month. The specific schedule is flexible and can be negotiated to accommodate the contractor's availability and the team's needs, with an emphasis on asynchronous communication and collaboration where possible.

📝 Enhancement Note: The salary range is provided directly in the job description. The "benefits" section is tailored to reflect the contractual nature of the role, highlighting flexibility and the qualitative advantages of the position. The working hours are clearly defined as part-time.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Technology, Fertility & Family Care, Digital Health. Carrot operates within a rapidly evolving sector that combines medical services, technology, and a strong emphasis on user experience and global accessibility.

Company Size: Carrot is a well-established multinational employer, indicated by its global operations and partnerships with leading multinational employers and health plans. This size suggests a structured yet innovative environment.

Founded: Founded in 2016, Carrot has grown significantly, establishing itself as a leader in its field. Its history reflects a journey from startup innovation to a mature, globally recognized platform.

Team Structure:

• The Sprints Product team is described as "small and tight-knit," fostering a collaborative and agile environment.

• The Content Designer will report directly to the Product Manager, ensuring clear lines of communication and strategic alignment.

Methodology:

• Data-Driven Decision Making: The role emphasizes using quantitative and qualitative data to inform product and content decisions.

• Experimentation and Iteration: A spirit of experimentation and rapid iteration is crucial, especially in early-stage product development and LLM prompt testing.

• User-Centricity: A strong advocacy for the user's needs and experience is paramount in designing intuitive and engaging mobile journeys.

• AI Integration: A forward-thinking approach to leveraging AI and LLMs to enhance efficiency, personalization, and product capabilities.

Company Website: https://www.carrotfertility.com/

📝 Enhancement Note: The company context highlights Carrot's position as a leader in a specialized, high-growth industry. The team structure emphasizes a collaborative, cross-functional approach common in tech companies, and the methodology points to a data-driven, agile, and innovative culture.

📈 Career & Growth Analysis

Operations Career Level: This contract role is at an experienced individual contributor level, focusing on specialized skills in content design, AI integration, and product development. While not a traditional management role, it offers significant influence on product direction and user experience.

Reporting Structure: The role reports to a Product Manager, indicating a direct contribution to product strategy and execution within the Sprints Product team. This structure allows for close collaboration with product leaders.

Operations Impact: The role has a direct impact on user engagement, adherence to health programs, and overall member satisfaction within the metabolic health journey. By improving personalized content through LLMs and UX writing, the content designer plays a critical role in the product's success and its ability to drive positive health outcomes, which in turn impacts Carrot's value proposition to employers and health plans.

Growth Opportunities:

• Specialization in AI-Driven Content: Deepen expertise in prompt engineering and LLM integration within product design, a highly in-demand skill set.

• Product Development Lifecycle Exposure: Gain hands-on experience in early-stage product development, from ideation to launch, within a fast-paced, innovative company.

• Cross-Functional Collaboration: Develop strong working relationships and communication skills with product managers, designers, engineers, and clinical experts.

• Impactful Health Technology: Contribute to a mission-driven company focused on improving global health outcomes, offering a sense of purpose and professional fulfillment.

• Potential for Future Engagements: Successful contract performance can lead to opportunities for extended engagements or future projects within Carrot.

📝 Enhancement Note: The "career & growth" section is framed within the context of a contract role, emphasizing skill development and impact rather than traditional linear career progression within a single company. The focus is on building a valuable professional portfolio through specialized experience.

🌐 Work Environment

Office Type: This is a fully remote role, offering the flexibility to work from any location.

Office Location(s): While there are no physical office requirements, the role is remote. Candidates should be aware of time zone differences for effective collaboration, though specific geographic restrictions are not mentioned beyond the general implication of remote work within a global company.

Workspace Context:

• Asynchronous Collaboration: Expect a work environment that supports asynchronous communication, given the global nature of Carrot and the remote status of the role.

• Digital Tool Proficiency: The role relies heavily on digital tools for communication, design, and AI interaction (e.g., Figma, LLM platforms).

• Collaborative Team Dynamics: Despite being remote, the team is described as "tight-knit," suggesting a culture of active participation, feedback exchange, and shared responsibility.

Work Schedule: The schedule is flexible, allowing for approximately 80-100 hours per month. This flexibility is ideal for individuals seeking part-time work or those who prefer to manage their own work hours, provided deadlines and collaboration needs are met.

📝 Enhancement Note: The work environment is characterized by its remote nature, flexibility, and reliance on digital collaboration tools, which are typical for modern tech contract roles. The emphasis on a "tight-knit" team implies a culture that values active engagement despite physical distance.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role's requirements, particularly concerning LLM experience and systems thinking.

• Hiring Manager Interview: A discussion with the Product Manager to delve deeper into your experience, approach to content design, prompt engineering skills, and understanding of the product's mission.

• Portfolio Presentation/Case Study: You will likely be asked to present a selection of your work, focusing on projects that demonstrate your ability to leverage AI, your systems thinking, and your impact on product outcomes. Be prepared to discuss your process and rationale in detail.

• Cross-Functional Interview: Potentially an interview with a product designer or engineer to assess collaboration style and technical understanding.

• Final Interview/Offer: Discussions to finalize terms and extend an offer.

Portfolio Review Tips:

• Highlight AI Integration: Clearly showcase how you've used LLMs and prompt engineering to solve problems, enhance efficiency, or create new capabilities. Quantify the impact where possible.

• Demonstrate Systems Thinking: Present projects where you've thought about content as a system, considering scalability, consistency, and integration within the broader product experience.

• Focus on Impact: For each project, articulate the problem, your solution, and the measurable results achieved (e.g., increased engagement, improved clarity, reduced support tickets, faster content creation).

• Showcase UX Writing Excellence: Ensure examples of your UX copy are polished, user-centered, and effectively guide users through complex journeys.

• Be Prepared to Discuss Prompting: Have specific examples of prompts you've developed, the iterative process, and how you evaluated and improved their output.

Challenge Preparation:

• Anticipate questions about your approach to designing for metabolic health and user engagement.

• Be ready to discuss how you would balance AI-generated content with human oversight for quality and clinical accuracy.

• Prepare to articulate your understanding of prompt engineering best practices and how you approach testing and refinement.

• Think about how you would collaborate with product designers and engineers to integrate content effectively into a mobile UX.

📝 Enhancement Note: The interview process and portfolio review are tailored to the specific requirements of this role, emphasizing AI, systems thinking, and quantifiable impact. Candidates should prepare to demonstrate practical application of these skills.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UX/UI design collaboration, prototyping, and handoff.

• LLM Platforms: Experience with tools like Claude Cowork and Claude Code is explicitly mentioned, indicating a need for hands-on prompt engineering and content generation capabilities.

• Content Management Systems (CMS): While not explicitly stated, familiarity with CMS platforms is often beneficial for content designers, though the focus here is on direct product integration and AI generation.

Analytics & Reporting:

• Product Analytics Tools (e.g., Amplitude, Mixpanel): While not directly required, understanding how to interpret user behavior data to inform content strategy and measure impact is highly beneficial.

• A/B Testing Platforms: Experience with tools that facilitate content variation testing and performance analysis.

CRM & Automation:

• Internal Tools: Carrot likely uses internal tools for project management and team communication. Familiarity with general project management software (e.g., Jira, Asana) is a plus.

• AI Automation: The core of this role involves leveraging AI for content automation. Understanding principles of workflow automation and AI integration is key.

📝 Enhancement Note: The technology stack heavily emphasizes AI/LLM tools and design software, reflecting the innovative nature of the role. Proficiency in these areas is critical.

👥 Team Culture & Values

Operations Values:

• Innovation & Experimentation: A culture that encourages trying new approaches, especially with AI, and iterating rapidly based on learnings.

• User-Centricity: A deep commitment to understanding and serving the needs of members, ensuring products are intuitive, empathetic, and effective.

• Collaboration & Transparency: Open communication and a willingness to work together across disciplines to achieve shared goals.

• Impact & Accountability: A focus on delivering measurable results and taking ownership of outcomes, particularly in improving health and well-being.

• Data-Informed: Decisions are made based on evidence and analysis, with a continuous effort to measure and improve performance.

Collaboration Style:

• Cross-Functional Integration: Expect to work closely with Product Managers, Designers, Engineers, and Clinical Experts, requiring strong communication and partnership skills.

• Feedback-Oriented: A culture that values seeking and providing constructive feedback to drive continuous improvement in product and processes.

• Agile & Iterative: Working in a dynamic environment that requires adaptability and a willingness to adjust strategies based on new information or testing results.

📝 Enhancement Note: The culture aligns with a modern, forward-thinking tech company focused on health innovation. The values emphasize a blend of creativity, technical skill, and a strong sense of purpose.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: Working in early-stage product development often involves undefined problems and evolving requirements.

• Balancing AI and Human Oversight: Effectively integrating LLM-generated content while ensuring clinical accuracy, nuance, and brand voice requires careful management.

• Rapid Iteration Cycles: The need to quickly test, learn, and refine content and prompts in a fast-paced environment.

• Translating Complex Health Information: Simplifying intricate metabolic health concepts into accessible and engaging mobile content.

Learning & Development Opportunities:

• Advanced Prompt Engineering: Develop deep expertise in crafting and optimizing prompts for sophisticated AI models in a product context.

• AI in Product Design: Gain practical experience in integrating AI as a core capability within a mobile product.

• Health Tech Innovation: Contribute to a leading company in the rapidly evolving fertility and family care space.

• Cross-Disciplinary Learning: Learn from product managers, designers, engineers, and clinical experts to broaden your understanding of product development and healthcare.

📝 Enhancement Note: The challenges presented are typical for roles at the cutting edge of AI and product development, offering significant opportunities for professional growth and skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used LLMs to fundamentally change or improve a content design process. What was the impact?"

• "How do you approach prompt engineering to ensure content is personalized, clinically accurate, and on-brand?"

• "Walk us through your process for translating complex user research insights into actionable UX copy and content strategies."

Company & Culture Questions:

• "What interests you about Carrot's mission and our focus on fertility and family care?"

• "How do you approach collaboration with product designers, engineers, and clinical experts?"

• "Describe your experience working in a remote, contract, or part-time capacity. How do you ensure productivity and communication?"

Portfolio Presentation Strategy:

• Focus on AI-Driven Projects: Prioritize projects where you demonstrably used LLMs or prompt engineering and can showcase the results.

• Quantify Impact: Use metrics to demonstrate the success of your content solutions (e.g., engagement rates, task completion improvements, user satisfaction scores).

• Explain Your "Why": Clearly articulate the problem you were solving, your thought process, and the rationale behind your design and content decisions.

• Showcase Systems Thinking: Explain how your solutions fit into a larger content strategy or product system, demonstrating scalability and consistency.

• Be Ready to Discuss Prompting: Prepare to share specific examples of prompts, your iterative process, and how you evaluated output quality.

📝 Enhancement Note: Interview preparation advice is tailored to the specific skills and technologies mentioned in the job description, with a strong emphasis on AI, prompt engineering, and the impact of content design.

📌 Application Steps

To apply for this operations-aligned content design position:

• Submit your application directly through the Carrot job portal via the provided link.

• Portfolio Customization: Tailor your resume and portfolio to prominently feature your experience with LLMs, prompt engineering, UX writing for mobile products, and systems thinking. Select 2-3 key projects that best demonstrate these capabilities and their measurable impact.

• Resume Optimization: Ensure your resume clearly highlights your 5+ years of professional experience in product content design and any relevant healthcare technology or AI experience. Use keywords such as "Content Design," "UX Writing," "Prompt Engineering," "LLM," "Figma," and "Systems Thinking."

• Interview Preparation: Practice articulating your experience with AI-driven content design, your approach to prompt engineering, and how you measure content impact. Prepare specific examples for behavioral and situational questions.

• Company Research: Familiarize yourself with Carrot's mission, values, and its impact in the fertility and family care space. Understand their approach to technology and member support.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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