Brand Designer

📍 Job Overview

Job Title: Brand Designer

Company: First Focus

Location: Wellington, Wellington Region, New Zealand

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: September 18, 2026

Experience Level: 2-5 Years

Remote Status: Hybrid

🚀 Role Summary

• Drive brand consistency and visual communication excellence across all marketing and sales collateral.

• Develop engaging B2B marketing assets, presentations, reports, and digital content.

• Leverage Adobe Creative Cloud, PowerPoint, and Word to produce polished, editable design materials.

• Integrate generative AI tools strategically to enhance creative exploration and concept development.

• Collaborate with cross-functional teams to translate complex ideas into clear, impactful visual narratives.

📝 Enhancement Note: This role is categorized under Creative & Media, with a strong emphasis on Art & Design and Marketing functions within the Technology sector. The hybrid nature indicates a blend of on-site collaboration and remote flexibility.

📈 Primary Responsibilities

• Design and produce a wide range of marketing and brand assets, including campaigns, digital content, sales presentations, proposals, reports, ebooks, and event collateral.

• Translate complex information and copy into clear, engaging, and visually structured communication that aligns with the First Focus brand.

• Develop and refine templates for PowerPoint and Word to ensure brand consistency and ease of use across the organization.

• Collaborate closely with the Marketing team, Sales, Client Services, and leadership to understand project objectives and stakeholder needs.

• Maintain and evolve the First Focus brand identity, ensuring its consistent, interesting, and recognizable application across all touchpoints.

• Utilize generative AI tools to explore creative concepts and imagery, then refine and produce polished, editable assets using Adobe Creative Cloud.

• Work with internal stakeholders to ask clarifying questions and transform initial ideas into effective visual communication.

• Contribute to internal communications and broader brand materials that enhance organizational clarity and professionalism.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic visual communication, emphasizing the designer's role in simplifying complex information and ensuring brand integrity within a B2B technology context.

🎓 Skills & Qualifications

Education: No formal design qualification is required; emphasis is placed on portfolio quality and practical experience.

Experience: Approximately 3+ years of experience in B2B graphic design is preferred, with a strong preference for in-house brand experience. Agency and freelance backgrounds are also considered if the portfolio demonstrates relevant skills.

Required Skills:

• Strong portfolio demonstrating excellence in branding, typography, layout, and visual communication.

• Proficient in Adobe Creative Cloud (e.g., Photoshop, Illustrator, InDesign).

• Advanced design skills in Microsoft PowerPoint and Microsoft Word.

• Ability to identify key messages in copy/content and translate them into effective visual designs.

• Experience designing for a B2B audience, understanding how to make professional content engaging and clear.

• Collaborative mindset with strong stakeholder management and communication skills.

• Comfort and proficiency in using generative AI tools as part of a modern creative workflow.

• Ability to create polished, editable production assets. Preferred Skills:

• In-house brand experience, demonstrating an understanding of living with and evolving a brand over time.

• Experience in the managed technology services sector.

• Familiarity with creating visual assets for social media and websites.

• Experience in designing for events and campaigns.

📝 Enhancement Note: The emphasis on PowerPoint and Word skills, alongside Adobe Creative Cloud, is highly specific to this role's need for creating polished business documents and presentations, a common requirement in B2B operations. The preference for in-house experience suggests a need for a designer who can deeply integrate with the company's brand and internal workflows.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory for application.

• Showcase strong examples of branding, typography, and layout design.

• Include case studies demonstrating how complex information was simplified and communicated visually.

• Highlight work that effectively communicates B2B concepts without being boring or overly corporate.

• Demonstrate proficiency in creating polished, editable assets suitable for production.

• If applicable, include examples of how generative AI was used to explore concepts and then refined into professional design outputs. Process Documentation:

• While not explicitly stated as a deliverable, the role implies a need for an organized approach to design projects.

• Candidates should be prepared to discuss their design process, from brief interpretation to final asset delivery.

• The ability to refine and build templates in PowerPoint and Word suggests a process for ensuring brand consistency and usability.

📝 Enhancement Note: The portfolio is the primary tool for evaluating a candidate's design craft and strategic thinking. The emphasis on process improvement in visual communication implies that candidates should be ready to articulate how they approach design challenges and ensure efficiency and effectiveness in their deliverables.

💵 Compensation & Benefits

Salary Range: While a specific range is not provided, based on industry standards for a Brand Designer with 2-5 years of experience in Wellington, New Zealand, a competitive salary would likely fall between NZD $70,000 - NZD $95,000 annually. This estimate considers the cost of living in Wellington, the demand for skilled designers, and the hybrid work arrangement.

Benefits:

• Competitive salary package.

• KiwiSaver contributions.

• Hybrid working arrangement, supporting work-life balance.

• Access to Uprise: confidential 1:1 coaching with qualified psychologists and counselors.

• "Never Stop Growing" commitment: 10 paid training days annually and support for certifications (conditions apply).

• Regular internal learning sessions and access to an extensive learning library.

• FastTrack mentoring program for professional development.

• Employee and client referral bonuses.

• Regular social events.

• Supportive team culture.

Working Hours: Approximately 40 hours per week, with a hybrid arrangement allowing for flexibility.

📝 Enhancement Note: The salary estimate is based on general market data for graphic design roles in New Zealand's capital city. The benefits package is extensive, highlighting First Focus's commitment to employee well-being, professional development, and fostering a positive work environment, which are attractive to operations and creative professionals alike.

🎯 Team & Company Context

🏢 Company Culture

Industry: Managed Technology Services Provider. First Focus supports mid-sized organizations in Australia and New Zealand with their technology management, security, and optimization needs. This context means the brand design will often communicate technical solutions to a business audience.

Company Size: First Focus is described as one of Australia and New Zealand's leading managed technology service providers, indicating a significant but not necessarily enterprise-level, mid-sized organization. This size suggests a dynamic environment with established processes but room for individual impact.

Founded: 2003. The company has over two decades of experience, suggesting stability and established market presence.

Team Structure:

• The Brand Designer will be part of the Marketing team in New Zealand.

• This team supports a broad range of marketing activities, indicating a collaborative and multi-faceted function.

• The role requires collaboration with stakeholders across Sales, Client Services, leadership, and the wider business, implying a networked and cross-functional operational structure. Methodology:

• Data-Driven Approach: The company values smart people doing good work and continuing to improve, suggesting a culture that supports analytical thinking and process refinement.

• Collaboration: The emphasis on collaboration within the Marketing team and across departments is a key operational methodology.

• Continuous Improvement: The "Never Stop Growing" commitment and internal learning sessions highlight a dedication to ongoing skill development and process optimization.

• Curiosity: The value of "Live Curiously" encourages exploration of better ways to do things, which is directly applicable to design and communication strategies.

Company Website: https://www.firstfocus.com.au/about-us/

📝 Enhancement Note: The company's focus on technology services implies that the brand design will often need to simplify complex technical concepts for a business audience. The team structure and values suggest an environment where collaboration and continuous improvement are key operational drivers.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Brand Designer, likely requiring 2-5 years of experience. It offers a significant opportunity to deepen expertise within a specific brand and industry, moving beyond generalized design tasks.

Reporting Structure: The Brand Designer reports into the Marketing team in New Zealand, working collaboratively with marketing colleagues and receiving briefs from various business stakeholders. This structure allows for direct impact on marketing initiatives while fostering cross-departmental relationships.

**Operations