Analista UX/UI

📍 Job Overview

Job Title: Analista UX/UI

Company: Sofka

Location: Latambar, Khyber Pakhtunkhwa, Pakistan (Remote for LATAM)

Job Type: Full-time

Category: UX/UI Design / Product Design Operations

Date Posted: April 28, 2026

Experience Level: Mid-level (3-4 years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is focused on the design and optimization of user interfaces and user experiences for complex transactional digital products within the corporate banking and Fintech sectors.

• The Analista UX/UI will be instrumental in translating intricate financial processes into intuitive and user-friendly interfaces, ensuring a seamless customer journey.

• A core aspect of the role involves deep user research and the application of design systems, specifically Atomic Design, to ensure consistency and scalability across platforms.

• The position requires strong collaboration with development teams, particularly those working with Angular and TailwindCSS, to ensure effective design handoff and implementation.

📝 Enhancement Note: The raw job description indicates a location in Pakistan, but the remote policy clearly states "Puedes estar ubicado en cualquier lugar de LATAM." This suggests the Pakistan location might be a technical artifact or a regional office, but the role is intended for candidates within Latin America. The primary focus is on digital product design within the financial technology sector, requiring a blend of creative design skills and a deep understanding of user needs in a transactional context.

📈 Primary Responsibilities

• Lead user research initiatives, including interviews and usability testing, to thoroughly understand the needs and pain points of corporate treasurers and administrators.

• Develop comprehensive information architectures, sitemaps, and navigation flows for complex financial processes, ensuring clarity and efficiency.

• Design high-fidelity user interfaces and evolve the existing design system, adhering to corporate identity and modern visual aesthetics.

• Create interactive prototypes in Figma to validate design concepts and gather user feedback through real-world testing.

• Execute the design handoff process, working closely with developers using Angular and TailwindCSS to ensure accurate and feasible implementation of designs.

• Ensure all designs comply with international web accessibility standards (WCAG 2.1) and maintain robust visual security.

• Present and defend design decisions, backed by data and best practices, to various project stakeholders.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on leading design processes from research to implementation, with a specific focus on complex transactional environments like corporate banking. The requirement for WCAG 2.1 compliance and design sustentation based on data indicates a mature approach to product development within Sofka.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Industrial Design, Systems Engineering, or a related field.

Experience:

Required Skills:

• Expert proficiency in Figma (indispensable); Adobe XD or Sketch are also acceptable.

• Applied knowledge of Design Thinking, Lean UX, and Atomic Design methodologies.

• Familiarity with style frameworks such as TailwindCSS and Material Design.

• Experience working within Agile frameworks, specifically Scrum or Kanban teams.

• Basic knowledge of HTML/CSS to facilitate technical implementation and collaboration with developers.

Preferred Skills:

• Experience with Angular framework for front-end development.

• Proven ability to manage design systems and contribute to their growth.

• Experience in the financial services sector, specifically corporate digital banking.

• Strong presentation and stakeholder management skills.

📝 Enhancement Note: The experience requirement is specific, focusing on 3-4 years of design experience with a clear emphasis on transactional interfaces and the financial sector. The indispensable requirement for Figma expertise and the application of Atomic Design are critical for candidates to highlight.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 detailed case studies demonstrating the end-to-end UX/UI design process for complex digital products.

• Highlight projects specifically within transactional environments, such as corporate banking portals, Fintech applications, or complex enterprise software.

• Include examples of how user research informed design decisions and led to measurable improvements in user experience or business outcomes.

• Demonstrate proficiency in Figma, including the creation and maintenance of design systems, component libraries, and interactive prototypes.

Process Documentation:

• Detail the user research methodologies employed, including participant recruitment, interview techniques, and synthesis of findings.

• Illustrate the creation of information architecture, user flows, and wireframes, explaining the rationale behind each decision.

• Showcase the application of Atomic Design principles in building scalable and consistent user interfaces.

• Provide evidence of usability testing, including test plans, participant feedback, and iterative design improvements based on results.

• Document collaboration with development teams, including communication strategies and the resolution of implementation challenges.

📝 Enhancement Note: A strong portfolio is crucial for this role, emphasizing real-world application of UX/UI principles in complex transactional systems. The ability to articulate the design process, demonstrate impact through case studies, and showcase proficiency in Figma and Atomic Design are key evaluation points.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Full-time employment: Contract for an indefinite term or contractor agreement, fostering long-term relationships.

• Continuous Learning Ecosystem: Access to "KaizenHub" and "Sofka U" for talent development, including feedback, mentoring, and coaching.

• Well-being Programs: Participation in "Happy Kaizen" and "WeSofka" programs focused on physical and mental health.

• Collaborative Environment: A culture that encourages continuous improvement, learning, and mutual support.

• Professional Growth: Opportunities to grow and develop skills, with the candidate having control over their learning path.

• Remote Work: Flexibility to work from anywhere in Latin America.

Working Hours:

• Standard full-time hours, with an expected commitment of 40 hours per week.

• The role operates on a Panama calendar, implying specific public holidays and operational schedules to be observed.

📝 Enhancement Note: Salary is not explicitly stated, so a regionalized estimate for LATAM has been provided. The benefits heavily emphasize professional development and employee well-being, aligning with Sofka's stated company culture and programs. The mention of a "Panama calendar" is specific and important for candidates to note regarding working days and holidays.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Services and Software Development, with a strong focus on Digital Transformation for the financial sector. Sofka positions itself as a technological ally.

Company Size: Sofka appears to be a growing technology company, likely with a significant number of employees given its international presence and range of programs. The exact size is not provided, but the emphasis on structured programs like Sofka U suggests a well-established operational framework.

Founded: The company was founded with a clear mission: "TRANSFORMING people's lives by being the most reliable TECHNOLOGICAL ally." This mission underscores a commitment to client success and personal development.

Team Structure:

• The UX/UI team is part of a broader technology and product development function, likely collaborating closely with engineering, product management, and business stakeholders.

• The role emphasizes cross-functional collaboration, particularly with developers working on Angular and TailwindCSS, and with business stakeholders requiring design justifications.

Methodology:

• Data-Driven Design: Decisions are expected to be supported by user research, data analysis, and best practices.

• Agile Development: Work is structured around Agile frameworks like Scrum or Kanban, promoting flexibility and rapid iteration.

• Continuous Improvement: A core value is the "culture of continuous improvement" (Kaizen), applied to both processes and personal development.

• Atomic Design: A systematic approach to building design systems, ensuring consistency and scalability.

Company Website: https://oportunidades.sofka.com.co

📝 Enhancement Note: Sofka emphasizes a mission-driven culture focused on transformation and reliability, with a significant investment in employee growth and well-being. The company's approach to technology and design is characterized by a blend of agile methodologies, data-driven decision-making, and a structured approach to design systems.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-level Analista UX/UI, requiring 3-4 years of experience. It offers a significant opportunity to influence product direction and user experience within a critical sector (corporate banking/Fintech). The role involves leading design efforts for complex interfaces, suggesting a path towards Senior UX/UI Designer or UX Lead positions.

Reporting Structure: While not explicitly stated, the role likely reports to a UX/UI Lead, Design Manager, or Product Manager within the technology or product development department. Collaboration with developers and business stakeholders is key, indicating a matrixed reporting or strong cross-functional alignment.

Operations Impact: The Analista UX/UI will have a direct impact on the usability and adoption of digital banking platforms for thousands of businesses. By simplifying complex financial management, the role contributes to customer satisfaction, operational efficiency for clients, and ultimately, Sofka's success in the Fintech market. The focus on accessibility and security also highlights the critical nature of this role in a regulated industry.

Growth Opportunities:

• Skill Specialization: Deepen expertise in UX Research, Design Systems, and specific financial sector design challenges.

• Leadership Track: Potential to move into Senior UX/UI Designer roles, leading projects, mentoring junior designers, or specializing in UX strategy.

• Cross-Functional Learning: Gain exposure to front-end development (Angular, TailwindCSS) and Agile project management.

• Continuous Development: Utilize Sofka's extensive learning ecosystem (KaizenHub, Sofka U) for formal training, certifications, and mentorship to acquire new skills or advance existing ones.

📝 Enhancement Note: Sofka's commitment to "KaizenHub" and "Sofka U" suggests a structured approach to career development, offering clear pathways for skill enhancement and potential leadership progression within the UX/UI discipline and the broader technology organization.

🌐 Work Environment

Office Type: Fully Remote, allowing candidates from anywhere in Latin America to apply. This fosters flexibility and work-life balance.

Office Location(s): While the company has a registered address in Pakistan, the role is explicitly remote-first for candidates within Latin America. This means no physical office is required for the hired individual.

Workspace Context:

• Home Office: Candidates will be working from their own home office setup, requiring self-discipline and effective time management.

• Digital Collaboration: The work environment relies heavily on digital collaboration tools for communication, design reviews, and project management.

• Agile Team Interaction: Opportunities to engage with a dynamic Agile team, participating in daily stand-ups, sprint planning, and retrospectives.

Work Schedule:

• Standard full-time, 40 hours per week.

• Adherence to a Panama calendar for workdays and holidays is required. This implies a need for alignment with specific regional work schedules.

📝 Enhancement Note: The remote-first nature of the role is a significant benefit, offering flexibility. However, the requirement to adhere to a Panama calendar might introduce specific working hour considerations depending on the candidate's exact location within LATAM, especially concerning time zones for collaboration.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A review of your application and resume to assess basic qualifications and experience.

2. Portfolio Presentation: A session where you will present your portfolio, focusing on relevant case studies that demonstrate your UX/UI skills in complex transactional environments. Be prepared to walk through your design process, rationale, and the impact of your work.

3. Technical/Skills Assessment: This may involve a design challenge or a discussion about your technical proficiency with tools like Figma, Atomic Design, and accessibility standards. You might be asked to critique an existing interface or propose solutions to a design problem.

4. Behavioral Interview: Discussions focused on your experience with Agile methodologies, collaboration style, problem-solving approach, and cultural fit with Sofka's values.

5. Final Interview: Potentially with a hiring manager or senior leadership to discuss career aspirations and finalize the offer.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest case studies that directly align with the requirements of this role, particularly complex transactional interfaces and financial sector projects.

• Tell a Story: For each case study, clearly articulate the problem, your role, the process you followed (research, ideation, design, testing), your key decisions, and the quantifiable outcomes or impact. Use visuals effectively to support your narrative.

• Highlight Process: Emphasize your understanding and application of methodologies like Design Thinking, Lean UX, and Atomic Design. Show how you build and utilize design systems.

• Demonstrate Technicality: Showcase your Figma proficiency, including complex prototyping, component libraries, and interaction design. Mention your familiarity with TailwindCSS and accessibility standards (WCAG 2.1).

• Quantify Impact: Where possible, use metrics (e.g., improved conversion rates, reduced task completion time, increased user satisfaction scores) to demonstrate the value of your designs.

Challenge Preparation:

• Anticipate Design Problems: Prepare to tackle a design challenge related to financial transactions, user onboarding, or data visualization for corporate users.

• Focus on Process: Even if you don't have a perfect solution, clearly articulate your thought process, the steps you would take, and how you would gather information to arrive at a solution.

• Accessibility First: Be ready to discuss how you would ensure designs are accessible to all users, referencing WCAG 2.1 guidelines.

• System Thinking: Understand how your designs fit into a larger system, especially in relation to Atomic Design principles and potential technical constraints (Angular, TailwindCSS).

📝 Enhancement Note: The application process emphasizes a practical demonstration of skills through a portfolio review and potential design challenge. Candidates should prepare to articulate their design process, justify their decisions with data and methodology, and showcase their expertise in Figma and complex transactional design.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Indispensable for all design tasks, including interface creation, prototyping, design system management, and collaboration.

• Adobe XD / Sketch: Secondary options for interface design and prototyping if Figma is not the primary tool used by the candidate.

• Prototyping Tools: Proficiency in creating interactive prototypes within Figma or other relevant tools to simulate user flows and test usability.

Analytics & Reporting:

• While not explicitly a primary requirement for the designer, familiarity with user analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) to understand user behavior and inform design decisions is beneficial.

CRM & Automation:

• While not directly designing CRM systems, understanding how user data is managed and how automation impacts user journeys can be valuable context.

Development Frameworks & Standards:

• Angular: Understanding of how designs will be implemented within the Angular framework.

• TailwindCSS: Knowledge of this utility-first CSS framework to ensure feasible and efficient styling implementation.

• HTML/CSS: Basic proficiency to facilitate communication with developers and understand implementation constraints.

• WCAG 2.1: Adherence to web content accessibility guidelines is a critical technical standard for all designs.

📝 Enhancement Note: The technology stack is heavily focused on design tools, with Figma being paramount. Crucially, the role requires an understanding of front-end development frameworks (Angular) and styling tools (TailwindCSS) to ensure effective design-to-development handoff and feasible implementation. Accessibility standards are also a core technical requirement.

👥 Team Culture & Values

Operations Values:

• Transformation: A core value is transforming lives through technology, implying a focus on impactful and user-centric solutions.

• Reliability: Being the "most reliable TECHNOLOGICAL ally" suggests a commitment to quality, accuracy, and dependable service in all designs and processes.

• Continuous Learning (Kaizen): A drive for constant improvement in skills, processes, and outcomes, fostering a growth mindset.

• Well-being: Emphasis on the physical and mental health of employees through dedicated programs, indicating a supportive and sustainable work environment.

• Collaboration: A culture that encourages teamwork, knowledge sharing, and mutual support among team members.

Collaboration Style:

• Cross-functional Integration: The role necessitates close collaboration with developers (Angular, TailwindCSS), product managers, and business stakeholders, requiring strong communication and the ability to translate between different disciplines.

• Agile Teamwork: Participation in a dynamic Agile team environment, involving daily stand-ups, sprint planning, and retrospectives, fostering transparency and shared responsibility.

• Feedback Culture: Openness to giving and receiving constructive feedback as part of the continuous improvement (Kaizen) philosophy.

📝 Enhancement Note: Sofka's culture is deeply rooted in its mission of transformation and reliability, supported by strong values of continuous improvement and employee well-being. The collaborative style is agile and cross-functional, emphasizing open communication and shared learning.

⚡ Challenges & Growth Opportunities

Challenges:

• Complexity of Financial Transactions: Designing intuitive interfaces for complex, high-stakes financial processes requires deep user understanding and meticulous attention to detail.

• Balancing User Needs with Technical Constraints: Ensuring designs are both user-friendly and technically feasible within Angular and TailwindCSS, while meeting stringent security and accessibility standards.

• Stakeholder Management: Effectively communicating and justifying design decisions to diverse stakeholders with varying technical backgrounds and business priorities.

• Keeping Pace with Evolving Fintech Landscape: Continuously adapting design strategies and tools to new trends and user expectations in the rapidly changing Fintech industry.

Learning & Development Opportunities:

• Specialized UX/UI Training: Access to Sofka U and KaizenHub for formal courses, workshops, and certifications in advanced UX/UI techniques, design systems, accessibility, and emerging design trends.

• Mentorship and Coaching: Benefit from mentorship and coaching programs designed to enhance technical skills and leadership capabilities.

• Exposure to New Technologies: Opportunity to work with modern development stacks (Angular, TailwindCSS) and contribute to cutting-edge digital financial products.

• Career Path Advancement: Potential to grow into senior design roles, lead design initiatives, or explore specialization within UX strategy or product management.

📝 Enhancement Note: The challenges inherent in this role are significant, particularly the complexity of the financial sector and the need for robust technical and stakeholder management skills. However, Sofka's investment in learning and development provides ample opportunities to overcome these challenges and foster professional growth.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to simplify a highly complex transactional process for users. What was your approach, and what was the outcome?" (Focus on your process, research, and measurable impact.)

• "How do you ensure your designs meet accessibility standards like WCAG 2.1, especially when working with complex interfaces?" (Highlight your knowledge and practical application of accessibility principles.)

• "Walk us through your experience using Figma to build and maintain a design system. How do you ensure consistency across a large product?" (Demonstrate your proficiency with Figma and Atomic Design principles.)

Company & Culture Questions:

• "What interests you about Sofka's mission to be a 'reliable technological ally' and its focus on transforming lives?" (Connect your values to the company's mission.)

• "How do you contribute to a culture of continuous improvement (Kaizen) within a team?" (Provide examples of how you embrace learning and process optimization.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, use the STAR method (Situation, Task, Action, Result) or a similar framework to clearly explain the problem, your role, the steps you took, and the outcome.

• Show, Don't Just Tell: Use visuals (screenshots, wireframes, prototypes) to illustrate your design process and final solutions. Make your Figma prototypes interactive if possible.

• Focus on Impact: Quantify results wherever possible. If direct metrics are unavailable, discuss the qualitative impact on user experience and business goals.

• Articulate Your Rationale: Be prepared to explain why you made specific design decisions, linking them back to user research, business requirements, and design principles.

• Address Technical Aspects: Be ready to discuss your understanding of WCAG 2.1, Atomic Design, and how your designs integrate with Angular and TailwindCSS.

📝 Enhancement Note: Interview preparation should focus on demonstrating a deep understanding of UX/UI principles within a complex, regulated industry, showcasing practical application of tools and methodologies, and aligning personal values with Sofka's mission and culture.

📌 Application Steps

To apply for this UX/UI Analyst position:

• Submit your application through the provided link on the Sofka opportunities portal.

• Portfolio Customization: Tailor your resume and portfolio to highlight your experience with complex transactional interfaces, Fintech/corporate banking, Figma, Atomic Design, and WCAG 2.1 compliance. Select 2-3 case studies that best exemplify these requirements.

• Resume Optimization: Ensure your resume clearly states your years of experience and specific skills in UX/UI design, emphasizing achievements and quantifiable results where possible. Use keywords from the job description such as "Figma," "Atomic Design," "WCAG 2.1," "Agile," and "Fintech."

• Prepare Your Presentation: Practice walking through your selected portfolio case studies, focusing on articulating your design process, decision-making rationale, and the impact of your work. Be ready to demonstrate your Figma proficiency.

• Company Research: Familiarize yourself with Sofka's mission, values, and its "Kaizen" philosophy. Understand the importance of reliability and transformation in their approach to technology. Research common challenges in digital banking UX.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.