UX-Designer ePartners
📍 Job Overview
Job Title: UX Designer ePartners
Company: KPN
Location: Rotterdam, South Holland, Netherlands
Job Type: Full-time
Category: User Experience (UX) Design / Product Design
Date Posted: 2026-08-31
Experience Level: Mid-Senior Level (6+ years)
Remote Status: Hybrid
🚀 Role Summary
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Lead the digital customer and partner experience by owning the end-to-end digital journey from orientation to support.
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Act as both a visionary strategist and a hands-on designer, translating complex design challenges into tangible, intuitive user interfaces.
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Employ a systems thinking approach to understand and design across interconnected systems, processes, and channels.
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Collaborate extensively with cross-functional teams, including Conversational Specialists, Online Marketeers, Product Specialists, Developers, and Business Partners, to ensure cohesive and impactful design solutions.
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Contribute to and leverage the KPN Design System to ensure consistency and efficiency across digital touchpoints.
📝 Enhancement Note: The role emphasizes ownership of the "complete digital journey," indicating a broad scope beyond specific product features, encompassing sales, service, and support. The "systems thinker" requirement highlights the need for a holistic understanding of how different digital components interact. The mention of "ePartners" and "Business Partners" suggests a strong focus on B2B or partner-facing digital experiences, which is crucial for operations-oriented candidates to understand.
📈 Primary Responsibilities
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Take full ownership of the digital customer and partner experience across various touchpoints, including eSales and eService platforms.
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Develop and articulate design strategies and visions for complex digital challenges, ensuring alignment with business objectives.
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Create detailed wireframes, user journeys, prototypes, and service concepts to visualize and validate design solutions.
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Conduct user research and data validation to identify needs, opportunities, and areas for improvement, iterating designs based on findings.
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Design intuitive and human-centered experiences that simplify complex processes and business contexts.
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Actively contribute to the KPN Design System by proposing and integrating new components and ensuring adherence to established standards.
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Facilitate Design Thinking workshops and foster a design-centric mindset within the teams you collaborate with.
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Present and effectively communicate design choices and their rationale to various stakeholders, including business partners.
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Collaborate with developers to ensure accurate implementation of designs, maintaining design integrity from concept to launch.
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Drive improvements in team maturity by bringing structure, design quality, and best practices to the UX Guild and project teams.
📝 Enhancement Note: The responsibilities clearly indicate a hands-on design role with strategic oversight. The emphasis on "partner experience" and "eSales/eService" suggests a need for understanding commercial and support workflows, which are key areas for Revenue Operations and Sales Operations professionals. The requirement to "design over silos" and "ecosystem-thinking" points to the need for a broad understanding of how different business functions and digital platforms interact.
🎓 Skills & Qualifications
Education:
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While no specific degree is mandated, a strong portfolio demonstrating exceptional UX design skills and a deep understanding of user-centered design principles is paramount. A degree in Design, Human-Computer Interaction (HCI), Psychology, or a related field is beneficial. Experience:
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Minimum of 6 years of professional experience in User Experience (UX) Design.
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Proven track record of leading UX projects from conception through to successful implementation.
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Experience in designing and managing digital ecosystems, demonstrating the ability to think beyond individual screens.
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Substantial experience in presenting and confidently justifying design decisions to diverse stakeholder groups.
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Experience contributing to, and actively utilizing, a Design System.
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Demonstrated experience working collaboratively within a design community, actively sharing knowledge and improving collective design quality.
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A strong background in e-commerce UX is considered a significant advantage. Required Skills:
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UX Design: Comprehensive expertise in all facets of UX design, including user research, information architecture, interaction design, and usability testing.
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User Journeys & Wireframing: Proficiency in mapping out user flows and creating detailed wireframes to illustrate user paths and interface structures.
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Prototyping: Ability to create interactive prototypes at various fidelities to test and demonstrate design concepts.
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Service Design: Experience in designing end-to-end service experiences, considering all touchpoints and interactions.
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Design Systems: Knowledge of how to build, maintain, and leverage design systems for consistency and efficiency.
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Systems Thinking: Aptitude for understanding complex interconnected systems and designing holistic solutions.
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Stakeholder Management: Skill in communicating with, influencing, and managing expectations of various stakeholders.
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Digital Ecosystems: Experience designing for integrated digital platforms and understanding their interdependencies.
Preferred Skills:
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Design Thinking: Facilitation and application of Design Thinking methodologies to solve complex problems.
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Data Validation & Research: Experience in using data and research findings to inform and validate design decisions.
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eCommerce UX: Specific experience designing for online retail environments, understanding conversion optimization and customer purchase journeys.
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Conversational Design: Familiarity with designing conversational interfaces (e.g., chatbots, voice assistants).
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Agile/Scrum: Experience working within agile development environments.
📝 Enhancement Note: The "6+ years of experience" and emphasis on "leading UX projects" positions this as a senior role. The "eCommerce background" is a significant plus, suggesting that experience in optimizing conversion funnels, understanding customer acquisition costs (CAC), and customer lifetime value (CLV) will be highly relevant for operations-minded candidates. The "Design System" contribution requirement implies a need for understanding design governance and standardization, which aligns with operational efficiency goals.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
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A comprehensive portfolio that clearly demonstrates your thought process, design methodologies, and the tangible impact of your work.
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Showcase end-to-end project examples, illustrating your ability to tackle complex design challenges from initial concept to final execution.
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Include case studies that highlight your skills in user journey mapping, wireframing, prototyping, and service concept development.
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Demonstrate your experience with systems thinking and designing across digital ecosystems, showcasing how you connect different user touchpoints.
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Evidence of your contribution to or utilization of Design Systems, illustrating your commitment to consistency and scalability.
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Examples of how you have simplified complex processes into intuitive and user-friendly experiences.
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Case studies that detail your approach to user research, data validation, and iterative design based on findings. Process Documentation:
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Ability to clearly document design decisions, user flows, and interaction specifications.
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Experience in creating process maps and workflow diagrams that illustrate the user journey and system interactions.
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Documentation should support the adoption and maintenance of the KPN Design System and ensure design consistency across projects.
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Showcase how your design documentation facilitates collaboration with developers and other cross-functional team members.
📝 Enhancement Note: For operations roles, a portfolio is critical. This section emphasizes showcasing "tangible impact," "systems thinking," and "simplifying complex processes." Candidates should prepare case studies that not only highlight design aesthetics but also demonstrate how their designs improved user efficiency, reduced support queries, or enhanced conversion rates—metrics that resonate with operations.
💵 Compensation & Benefits
Salary Range:
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The provided salary range is €4,658 to €6,814 gross per month, based on a 40-hour work week. This range is dependent on the candidate's experience and how they are assessed during the hiring process.
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📝 Enhancement Note: The salary range is specific to the Netherlands. For a senior UX Designer with 6+ years of experience in Rotterdam, this range aligns with industry benchmarks. Rotterdam is a major economic hub, and KPN is a large, established company, justifying this compensation level. The provided range translates to approximately €55,900 to €81,770 annually before taxes and bonuses.
Benefits:
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Fixed 13th Month Salary: A portion paid monthly and the remainder in January of the following year, or usable for FLEX & BOOST goals.
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8% Holiday Allowance: Standard Dutch holiday pay.
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Annual Raises: Individual and collective increases in accordance with the Collective Labour Agreement (CAO).
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€1,500 Annual Inzetbaarheidsbudget: For personal development, training, coaching, and courses.
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Flexible Vacation Days: Self-determined leave in consultation with the manager.
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Good Work-Life Balance: Emphasis on maintaining a healthy balance.
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Home Office Setup: Provision of a home workspace setup, including a mobile phone and laptop.
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50% Product/Service Discount: On KPN's internet, telephony, and streaming services.
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Travel Allowance: Full reimbursement of public transport costs or €0.23 per kilometer for car travel. A bicycle allowance of €0.40 per kilometer is also available.
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Lease Bicycle Scheme: Option to purchase a leased bicycle (for permanent contracts), with KPN contributing monthly.
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Excellent Pension Scheme: KPN contributes 16% and the employee 7% of the pensionable salary, totaling a 23% contribution.
Working Hours:
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Full-time employment, typically 40 hours per week.
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📝 Enhancement Note: While the standard is 40 hours, the emphasis on "flexible vacation days" and "good work-life balance" suggests a degree of flexibility in scheduling, which is beneficial for managing complex design projects and personal commitments.
🎯 Team & Company Context
🏢 Company Culture
Industry: Telecommunications (ICT Services)
Company Size: Large Enterprise (KPN is a major Dutch telecommunications provider with thousands of employees globally)
Founded: 1881 (KPN has a long history, evolving from a state-owned PTT to a modern digital services provider)
Team Structure:
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ePartners Team: A young, growing team focused on enhancing collaboration with business partners, characterized by freedom, responsibility, and the opportunity to make a significant impact.
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UX Guild: A dedicated design community where all business UX Designers and Researchers at KPN converge. This guild fosters peer-to-peer learning, design reviews, knowledge sharing, and the professionalization of design practices.
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Cross-functional Collaboration: The UX Designer will work closely with Conversational Specialists, Online Marketeers, Product Specialists, Developers, and external Business Partners, requiring strong communication and collaboration skills.
Methodology:
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Design Thinking: This role actively promotes and utilizes Design Thinking as a core mindset for problem-solving and innovation.
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Systems Thinking: A fundamental approach to understanding the interconnectedness of systems, processes, and channels in designing user experiences.
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Data-Driven Design: Emphasis on researching, validating designs with data, and iterating based on user feedback and performance metrics.
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Agile Environment: While not explicitly stated, the cross-functional team structure and focus on iterative improvement suggest an agile or hybrid development approach.
Company Website: https://www.kpn.com/
📝 Enhancement Note: KPN's long history indicates stability, while the "young, growing team" within ePartners suggests an innovative and dynamic environment. The existence of a dedicated "UX Guild" is a strong indicator of a company that values design expertise and fosters professional development within its design community. This structure is beneficial for UX professionals seeking mentorship and peer support.
📈 Career & Growth Analysis
Operations Career Level: This role represents a senior individual contributor position within the UX Design function. It requires significant experience (6+ years) and the ability to operate independently on complex projects, influencing strategy and design direction. It's a role focused on deep expertise in UX and its application to business outcomes.
Reporting Structure:
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The UX Designer will be part of the ePartners team and a full member of the UX Guild.
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While the direct reporting line within the ePartners team isn't specified, they will likely report to a Team Lead or Manager within that group.
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Within the UX Guild, there's a peer-based reporting structure for feedback and collaboration, not hierarchical. Operations Impact:
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The UX Designer's impact is directly tied to improving the digital customer and partner experience. This translates to potential improvements in:
- Conversion Rates: Through optimized eSales journeys.
- Customer Satisfaction (CSAT/NPS): Via enhanced service and support experiences.
- Partner Engagement & Efficiency: By simplifying collaborative processes.
- Operational Efficiency: Through intuitive interfaces that reduce support load and training needs.
- Brand Perception: By delivering seamless and modern digital interactions.
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The role contributes to KPN's overall digital transformation and commitment to user-centricity. Growth Opportunities:
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Specialization: Deepen expertise in specific areas like e-commerce UX, conversational design, or advanced user research techniques.
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Leadership: Transition into a Lead UX Designer role, mentoring junior designers, or moving into a UX Management position.
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Cross-functional Expertise: Gain broader business understanding by working across different KPN departments and with external partners.
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Design System Evolution: Take a leading role in shaping and evolving the KPN Design System.
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Strategic Influence: Increase influence on product strategy and digital transformation initiatives.
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Continuous Learning: Utilize the €1,500 annual inzetbaarheidsbudget for training, certifications, and conferences to stay at the forefront of UX trends.
📝 Enhancement Note: For operations candidates, understanding how UX impacts business metrics is key. This role offers opportunities to influence revenue (eSales) and operational efficiency (eService, partner collaboration). The growth paths highlight a blend of deep UX expertise and potential for leadership, which can be attractive to those looking to bridge design and business strategy.
🌐 Work Environment
Office Type: Hybrid model, combining remote work with in-office presence.
Office Location(s): Primary office located at Wilhelminakade 123, 3072 AP Rotterdam, Netherlands.
Workspace Context:
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Collaborative Design Hub: The UX Guild serves as a central point for collaboration, knowledge sharing, and design reviews, fostering a strong sense of community among designers.
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In-Office Interaction: The hybrid model allows for in-person collaboration with team members, developers, and stakeholders, facilitating more dynamic problem-solving and ideation sessions.
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Remote Work Support: KPN provides a "Thuiswerkshop" (home work setup) to ensure an optimal and ergonomic remote working environment, including a mobile phone and laptop.
Work Schedule:
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Full-time, 40 hours per week.
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While a standard schedule is implied, the emphasis on work-life balance and flexible vacation days suggests a degree of autonomy in managing one's time, allowing for focused work blocks and necessary breaks.
📝 Enhancement Note: The hybrid nature of the role is standard for many tech positions. The emphasis on KPN providing a home office setup and the availability of a physical office in Rotterdam indicates a structured approach to hybrid work, balancing flexibility with the benefits of in-person collaboration. For operations professionals, this balance is crucial for deep work and effective team integration.
📄 Application & Portfolio Review Process
Interview Process:
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Initial Screening: Likely involves a review of your resume and portfolio by a recruiter or hiring manager to assess fit with the core requirements.
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Portfolio Presentation & Discussion: A key stage will involve presenting your portfolio to a panel, discussing your design process, strategic thinking, and the impact of your work. Be prepared to articulate how you've solved complex problems and delivered results.
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Skills Assessment/Case Study: You may be asked to complete a design exercise or case study, either as a take-home assignment or an in-interview activity, to evaluate your practical design skills and problem-solving abilities.
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Team & Stakeholder Interviews: Interviews with members of the ePartners team, UX Guild, and potentially key stakeholders or product owners to assess cultural fit, collaboration style, and strategic alignment.
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Final Interview: Likely with a senior leader to discuss overall fit, career aspirations, and final offer details.
Portfolio Review Tips:
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Curate Selectively: Choose 3-4 of your strongest projects that best showcase your skills relevant to this role (e.g., digital ecosystems, complex journeys, partner-facing experiences).
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Tell a Story: For each project, clearly articulate the problem, your role, the process you followed, the solutions you designed, and the measurable outcomes or impact. Use the STAR method (Situation, Task, Action, Result) as a framework.
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Highlight Systems Thinking: Explicitly demonstrate how you approached designing within a larger ecosystem, showing your understanding of interconnectedness.
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Quantify Impact: Wherever possible, use data and metrics to showcase the success of your designs (e.g., improved conversion rates, reduced task completion time, increased user satisfaction scores).
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Showcase Design System Contribution: If applicable, detail your involvement in design systems, including creating components or advocating for their use.
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Be Prepared for Q&A: Anticipate questions about your design choices, trade-offs, and how you handle feedback.
Challenge Preparation:
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Understand KPN's Business: Research KPN's services, target audience, and recent initiatives. Consider their position in the telecommunications market.
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UX Best Practices: Refresh your knowledge of current UX trends, methodologies (Design Thinking, Systems Thinking), and tools.
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Problem-Solving Scenarios: Prepare for hypothetical design challenges related to improving digital journeys, simplifying processes, or designing for partner collaboration. Think about how you would structure your approach.
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Stakeholder Communication: Practice articulating complex design concepts clearly and concisely, tailored to different audiences (technical vs. business).
📝 Enhancement Note: The emphasis on a portfolio review and potential design challenges is standard for UX roles. Candidates should focus on demonstrating their ability to translate user needs into business value, a key aspect for operations-minded professionals. Preparing case studies that showcase efficiency gains or revenue impact will be highly beneficial.
🛠 Tools & Technology Stack
Primary Tools:
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Design & Prototyping Software: Proficiency in industry-standard tools such as Figma, Sketch, Adobe XD, InVision, or similar is expected. Figma is increasingly becoming a dominant tool for collaborative design.
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User Research Tools: Familiarity with tools for user testing, surveys, and analytics (e.g., UserTesting.com, Hotjar, Google Analytics, specialized UX research platforms).
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Collaboration Tools: Experience with platforms like Jira, Confluence, Slack, Microsoft Teams for team communication and project management.
Analytics & Reporting:
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Web Analytics: Experience with Google Analytics or similar platforms to understand user behavior and track performance metrics.
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Data Visualization Tools: Familiarity with tools for creating dashboards and reporting on UX metrics (e.g., Tableau, Power BI, Looker Studio).
CRM & Automation:
- While not a primary focus for a UX Designer, understanding how designs integrate with CRM systems (like Salesforce) and marketing automation platforms can be beneficial, especially when designing for sales and partner journeys.
📝 Enhancement Note: While the job description doesn't explicitly list tools, proficiency in modern UX design and prototyping software is a given. For operations candidates, understanding how UX designs integrate with broader business systems (CRM, analytics) and drive measurable outcomes is crucial. The mention of "eSales" and "eService" implies a need to understand how UX impacts conversion funnels and customer support workflows, often tracked via CRM and analytics tools.
👥 Team Culture & Values
Operations Values:
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User-Centricity: A deep commitment to understanding and serving user needs, driving intuitive and effective digital experiences.
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Collaboration: Valuing teamwork, open communication, and cross-functional partnerships to achieve shared goals.
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Innovation & Agility: Embracing new ideas, experimenting with solutions, and adapting quickly to change.
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Impact & Ownership: Taking responsibility for outcomes and striving to make a tangible positive impact on users and the business.
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Simplicity: A drive to distill complexity into clear, intuitive, and human-centered solutions.
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Data-Driven Decision Making: Using insights from research and analytics to inform design choices and measure success.
Collaboration Style:
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Guild Membership: Active participation in the UX Guild, characterized by sharing knowledge, providing constructive feedback, and collectively elevating design standards.
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Cross-functional Integration: Working closely with marketing, product, development, and business partners, fostering mutual understanding and alignment.
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Design Thinking Facilitation: Encouraging collaborative problem-solving and idea generation through workshops and structured design processes.
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Open Feedback Culture: A willingness to both give and receive feedback to continuously improve designs and processes.
📝 Enhancement Note: The emphasis on "Design Thinking" and "Systems Thinking" as core methodologies points to a culture that values structured problem-solving and holistic understanding. For operations professionals, this aligns with a desire for process improvement and strategic alignment across departments.
⚡ Challenges & Growth Opportunities
Challenges:
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Designing Across Complex Ecosystems: Navigating and designing for intricate digital landscapes with multiple interconnected systems and stakeholders.
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Balancing User Needs with Business Constraints: Effectively integrating user experience requirements with technical limitations, business objectives, and partner needs.
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Driving Design Adoption and Maturity: Championing design best practices and influencing teams to adopt a more user-centered approach within a large organization.
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Quantifying UX Impact: Demonstrating the ROI of design initiatives and linking UX improvements to tangible business outcomes.
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Keeping Pace with Evolving Technologies: Staying current with new design tools, methodologies, and digital trends in the fast-paced telecommunications sector.
Learning & Development Opportunities:
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UX Guild Resources: Access to a strong community for knowledge sharing, peer learning, and design reviews.
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Inzetbaarheidsbudget: A dedicated €1,500 annual budget for professional development, including courses, certifications, conferences, and coaching.
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Mentorship: Opportunities to learn from senior designers within the UX Guild and potentially from leadership within the ePartners team.
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Exposure to Diverse Projects: Working on a variety of digital initiatives across eSales, eService, and partner collaborations provides broad experience.
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Strategic Project Involvement: Opportunities to contribute to the strategic direction of KPN's digital offerings.
📝 Enhancement Note: The challenges highlight areas where operations professionals can leverage their skills in process optimization, data analysis, and strategic planning to support UX initiatives. The learning opportunities are robust, particularly the dedicated budget for professional growth.
💡 Interview Preparation
Strategy Questions:
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"Describe a time you had to design for a complex digital ecosystem. How did you approach it, and what was the outcome?" (Focus on systems thinking, stakeholder management, and impact).
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"Walk us through a project where you significantly simplified a complex user journey or process. What was the challenge, your solution, and the results?" (Highlight your ability to translate complexity into intuition and measure impact).
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"How do you balance user needs with business requirements and technical constraints? Provide an example." (Demonstrate your understanding of trade-offs and your ability to find optimal solutions).
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"How have you contributed to or leveraged a Design System in your previous roles?" (Showcase your understanding of design governance and efficiency).
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"What is your approach to user research and validating design decisions? Can you share an example where research led to a significant design change?" (Emphasize data-driven decision-making). Company & Culture Questions:
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"What interests you about KPN and this specific role within the ePartners team?" (Research KPN's mission, values, and recent news; connect it to your skills and career goals).
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"How do you see yourself contributing to the UX Guild and fostering design maturity within KPN?" (Highlight your collaborative spirit and willingness to share knowledge).
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"Describe your ideal work environment and how you thrive in a hybrid setting." (Align with KPN's stated values and work arrangements).
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"How do you stay updated on the latest UX trends and technologies?" (Show your commitment to continuous learning). Portfolio Presentation Strategy:
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Lead with Impact: Start each case study with the problem statement and the key business/user outcomes you achieved.
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Show, Don't Just Tell: Use visuals (screenshots, diagrams, prototypes) to illustrate your design process and final solutions effectively.
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Articulate Your Role: Be clear about your specific contributions, especially in team projects.
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Focus on "Why": Explain the rationale behind your design decisions, linking them to user needs and business goals.
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Be Prepared for Deep Dives: Anticipate questions about specific design choices, alternative solutions considered, and how you handled challenges or feedback.
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Demonstrate Systems Thinking: Clearly show how your designs fit into the broader digital ecosystem and how you considered interdependencies.
📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill, but also strategic thinking, business acumen, and the ability to drive measurable outcomes—qualities highly valued in operations roles. Emphasize how your UX work directly supports business objectives like revenue generation, cost reduction, or improved customer retention.
📌 Application Steps
To apply for this operations-aligned UX Designer position:
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Submit your application through the provided link on the KPN jobs portal.
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Tailor your resume: Highlight your 6+ years of UX experience, specific skills in user journeys, wireframing, prototyping, and your experience with Design Systems and digital ecosystems. Quantify achievements where possible.
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Prepare your portfolio: Select 3-4 impactful projects that showcase your ability to solve complex problems, your systems thinking approach, and the tangible results you've delivered. Be ready to present these and discuss your process in detail.
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Research KPN: Understand KPN's business, its role in the telecommunications market, and its digital strategy. Familiarize yourself with their products and services.
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Practice your interview responses: Prepare for behavioral questions, strategy questions related to UX challenges, and be ready to articulate your fit with KPN's culture and the UX Guild.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates must have 6+ years of experience in UX Design and leading UX projects, with strong proficiency in user journeys, wireframes, and prototypes. Experience in designing digital ecosystems and a background in e-commerce are highly valued.