Team Lead, UX Design

📍 Job Overview

Job Title: Team Lead, UX Design

Company: Adform

Location: Mumbai, Maharashtra, India

Job Type: FULL_TIME

Category: UX Design / Product Design Leadership

Date Posted: 2026-08-05T10:00:14

Experience Level: 5-10 years (with 4+ years in leadership)

Remote Status: On-site

🚀 Role Summary

• Lead and mentor a team of UX Designers, fostering a high-performance and collaborative design culture.

• Drive hands-on UX design delivery for complex digital products across the entire product development lifecycle.

• Ensure high standards of design quality, consistency, and scalability by applying and evolving design frameworks and systems.

• Effectively plan and prioritize UX design activities to align with product roadmaps and business objectives.

• Act as a subject matter expert, advocating for user-centered design principles and collaborating closely with cross-functional teams.

📝 Enhancement Note: This role blends people management with significant hands-on design execution, requiring a candidate who can both lead a team and contribute directly to design output. The emphasis on AI-supported tools suggests a forward-thinking approach to design processes.

📈 Primary Responsibilities

• Lead, mentor, and develop a team of UX Designers, setting clear expectations, providing constructive feedback, and supporting professional growth to cultivate a high-performance culture.

• Drive the UX design process from discovery and scope analysis through development and validation, delivering user-centered solutions for complex digital products.

• Maintain and evolve the UX design framework, design system, and best practices to ensure consistent, high-quality, and scalable design solutions across the team's output.

• Strategically plan and prioritize UX design efforts for the team, ensuring alignment with product priorities, development timelines, and overall business objectives to maximize design impact.

• Collaborate intensively with Product Management, UX Research, UX Writing, Engineering, and other stakeholders, providing expert UX design consultation and acting as a key subject matter expert within product domain teams.

• Champion user-centered design principles by proactively identifying user needs and ensuring design decisions are informed by user insights, acting as a trusted advisor balancing user, business, and technical perspectives.

• Contribute to the continuous improvement of UX workflows, frameworks, and internal processes, identifying opportunities for enhancement and scaling successful practices across teams.

• Actively participate in the recruitment, onboarding, and retention of UX Design talent, contributing to the growth and strength of the overall design organization.

• Ensure clear alignment between UX design outcomes and broader product and business objectives, effectively communicating design rationale and influencing stakeholders.

📝 Enhancement Note: The responsibilities highlight a dual focus on team leadership and direct design contribution, with a strong emphasis on process improvement and cross-functional collaboration within a product development context.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's or Master's degree in Design, Human-Computer Interaction, Computer Science, or a related field is typically expected for such a role.

Experience:

• 7+ years of experience in UX/product design, demonstrating a strong track record of delivering user-centered solutions for complex digital products.

• 4+ years of experience in leading, mentoring, or managing UX Designers or similar roles, with a proven ability to balance people leadership with hands-on design execution. Required Skills:

• Proficiency in UX methodologies, interaction design, and design systems.

• Experience working in cross-functional environments with Product, Engineering, and other stakeholders.

• Demonstrated ability to structure and prioritize design work in alignment with product and business goals.

• Capability to make and own UX design decisions, balancing user needs, business objectives, and technical constraints.

• Ability to take ownership of UX design outcomes within assigned domains and ensure successful delivery across the Product Development Process (discovery, scope definition, development, validation, release).

• Strong problem-solving skills and a structured, detail-oriented approach to design challenges.

• Experience with modern design tools such as Figma or similar for at least 2 years.

• Excellent verbal and written English language skills. Preferred Skills:

• Experience applying AI-supported tools to accelerate UX design workflows across the Product Development Process.

• Experience working with distributed and cross-cultural teams.

• Experience in SaaS, AdTech, or other complex technology-driven domains.

📝 Enhancement Note: The requirements emphasize a blend of strategic leadership, hands-on design expertise, and experience with modern design tools and processes, including emerging AI applications in design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate a strong portfolio showcasing end-to-end UX design delivery for complex digital products, with a focus on problem framing and solution articulation.

• Include case studies that highlight your ability to lead design initiatives, manage teams, and collaborate effectively with cross-functional stakeholders.

• Showcase examples of how you have applied design systems, user-centered methodologies, and modern design tools (e.g., Figma) to achieve product goals.

• Provide evidence of your experience in balancing user needs, business objectives, and technical constraints in your design decisions. Process Documentation:

• Illustrate your understanding of the full Product Development Process (discovery, scope analysis, development, validation) and how UX design integrates into each phase.

• Showcase experience in identifying and implementing process improvements within UX workflows, including the adoption of AI-supported tools.

• Present examples of how you have structured and prioritized design work for yourself and a team, aligning with product roadmaps and delivery timelines.

📝 Enhancement Note: Candidates should prepare a portfolio that not only displays their design skills but also their leadership capabilities, process orientation, and strategic thinking in a product development context.

💵 Compensation & Benefits

Salary Range: Based on Adform's global presence and the specified location in Mumbai, India, for a Team Lead, UX Design role with 7+ years of experience and 4+ years of leadership, a competitive salary range in Mumbai would typically fall between ₹15,00,000 to ₹25,00,000 per annum. This estimate considers the experience level, leadership responsibilities, and the cost of living in a major metropolitan area like Mumbai, aligning with industry benchmarks for senior design leadership roles in the tech sector.

Benefits:

• Premium health insurance with ₹10,00,000 coverage for you and your family.

• 24 paid vacation days per year.

• Paid maternity leave (6 months) and paternity leave (2 weeks).

• Annual learning budget to support skill development and continuous learning.

• Rewarding referral program.

• Global perks including birthday gifts, work anniversaries, and company events.

Working Hours: The role is full-time, with an estimated 40 hours per week. While specific flexibility is not detailed, standard professional expectations for a Team Lead role in a dynamic tech environment would apply.

📝 Enhancement Note: The salary range is an estimation based on typical compensation for similar roles in Mumbai, India, considering experience and leadership responsibilities. Actual compensation may vary. The provided benefits are comprehensive and aimed at employee well-being and professional development.

🎯 Team & Company Context

🏢 Company Culture

Industry: Adform operates within the AdTech (Advertising Technology) industry, a complex and technology-driven sector focused on digital advertising solutions. This context implies a fast-paced environment with a strong emphasis on data, performance, and innovation.

Company Size: Adform is a significant player in the AdTech space, suggesting a medium to large enterprise structure with established processes and a global presence. This size often means opportunities for cross-functional collaboration and exposure to diverse projects, while also requiring strong organizational skills to navigate.

Founded: While the founding year isn't explicitly provided, Adform has a history in the AdTech market, indicating a mature company with established expertise and a recognized brand.

Team Structure:

• The UX Design team is led by this Team Lead and likely includes several UX Designers with varying levels of experience.

• This role reports into a higher-level design or product leadership position, with direct reports being the UX Designers.

• Close collaboration is expected with Product Management, UX Research, UX Writing, and Engineering teams, forming agile product domain teams. Methodology:

• The company likely employs agile development methodologies, requiring UX designers to be adaptable and integrate seamlessly into iterative product development cycles.

• Emphasis on user-centered design, data-driven decision-making, and leveraging AI-supported tools for efficiency and enhanced workflows.

• Design quality and consistency are maintained through design systems and established UX frameworks.

Company Website: https://careers.adform.com

📝 Enhancement Note: Adform's position in the AdTech industry suggests a culture valuing innovation, data-driven insights, and efficient execution, which will be reflected in the expectations for the UX Design team.

📈 Career & Growth Analysis

Operations Career Level: This role is a senior-level position, designated as a "Team Lead," signifying a transition from individual contributor to a leadership role. It requires not only deep expertise in UX Design but also the ability to manage, mentor, and guide a team of designers, while still contributing hands-on to design delivery. The scope involves overseeing design quality and strategy for specific product areas.

Reporting Structure: The Team Lead, UX Design will report to a Director of UX, VP of Product, or similar senior leadership role. They will directly manage a team of UX Designers. This structure necessitates strong communication and collaboration skills with both direct reports and upper management.

Operations Impact: This role has a significant impact on the company's product success by ensuring user-centered design quality, driving efficient design processes, and aligning design efforts with strategic business objectives. The effectiveness of the design team directly influences product adoption, user satisfaction, and ultimately, business revenue within the competitive AdTech landscape.

Growth Opportunities:

• Leadership Advancement: Potential to grow into a Head of UX, Director of Design, or similar senior leadership roles, managing larger teams and broader design strategy.

• Specialization: Opportunity to deepen expertise in specific areas of UX, such as design systems, AI in design, or particular product domains within AdTech.

• Cross-Functional Leadership: Potential to move into broader product leadership roles or strategic initiatives that leverage design thinking and user advocacy.

📝 Enhancement Note: This role is a critical stepping stone for experienced UX designers looking to move into management, offering a blend of strategic influence and hands-on contribution.

🌐 Work Environment

Office Type: The job is listed as "On-site," indicating a physical office presence at Equinox Business Park in Mumbai. This environment is expected to be modern and professional, typical of a tech company's office space.

Office Location(s): Equinox Business Park, Mumbai, Maharashtra, India (Postal Code: 400070). This location is a well-known business hub in Mumbai, likely offering good connectivity and amenities.

Workspace Context:

• The workspace is expected to be collaborative, facilitating regular interaction with product managers, engineers, and fellow designers.

• Access to modern design tools such as Figma and potentially other specialized software for prototyping, research, and AI-assisted workflows will be available.

• Opportunities for informal collaboration and knowledge sharing within the design team and across departments are likely encouraged.

Work Schedule: The role is full-time (40 hours/week). While the specific schedule isn't detailed, Adform's global presence and the nature of AdTech might suggest some flexibility, but the "on-site" requirement implies a standard professional working day in Mumbai.

📝 Enhancement Note: The on-site requirement in a major business park suggests a structured work environment with opportunities for in-person collaboration, which is often beneficial for team leadership and complex project coordination.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and portfolios to assess qualifications and alignment with the role's requirements.

• Design Challenge/Case Study: Candidates will likely be given a design problem or tasked with presenting a detailed case study from their portfolio, focusing on their leadership approach, problem-solving skills, and design process.

• Team/Stakeholder Interviews: Interviews with Product Managers, Engineering leads, and potentially other UX Designers to assess collaboration style, technical understanding, and cultural fit.

• Leadership Interview: A final interview with senior leadership to discuss strategic vision, team management philosophy, and overall fit with Adform's culture and goals.

Portfolio Review Tips:

• Highlight Leadership: Showcase projects where you led a design team, mentored designers, or influenced product strategy through design leadership.

• Process & Impact: Clearly articulate the problem, your process (including how you involved your team and stakeholders), the tools used (mentioning Figma and AI tools), and the measurable impact of your design solutions.

• User-Centricity: Emphasize how user needs were identified and addressed, demonstrating your advocacy for user-centered design principles.

• Conciseness & Clarity: Present your work clearly and concisely, focusing on the most relevant projects that demonstrate your capabilities as a Team Lead.

Challenge Preparation:

• Be prepared to discuss how you would approach leading a team through a complex design problem, including delegation, feedback, and quality assurance.

• Practice articulating your design decisions, balancing user needs, business goals, and technical constraints, and how you would communicate these to various stakeholders.

• Familiarize yourself with Adform's products and the AdTech industry to demonstrate an understanding of their business context.

📝 Enhancement Note: The interview process will likely evaluate both individual design expertise and leadership acumen, with a strong emphasis on practical application and strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, and collaboration, with a requirement for at least 2 years of experience.

• AI-supported design tools: Candidates are expected to have experience with tools that accelerate UX design workflows across the Product Development Process, indicating an interest in leveraging AI for efficiency in discovery, prototyping, and validation.

Analytics & Reporting:

• While not explicitly mentioned, experience with analytics platforms (e.g., Google Analytics, Adobe Analytics) and data visualization tools (e.g., Tableau, Power BI) would be beneficial for understanding user behavior and measuring design impact. CRM & Automation:

• Familiarity with CRM systems (e.g., Salesforce) and project management/workflow tools (e.g., Jira, Asana, Trello) is typical in cross-functional tech environments for managing product development processes.

📝 Enhancement Note: Proficiency in Figma is a hard requirement. Experience with emerging AI design tools is a significant plus and aligns with Adform's forward-looking approach.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and advocating for user needs in all design decisions.

• Collaboration: Fostering strong partnerships with Product, Engineering, and other departments to achieve shared goals.

• Quality & Excellence: Maintaining high standards in design execution and process, ensuring scalable and effective solutions.

• Innovation & Efficiency: Embracing new technologies (like AI) and methodologies to improve design workflows and outcomes.

• Ownership & Accountability: Taking responsibility for design outcomes and driving projects to successful completion.

Collaboration Style:

• Cross-functional Integration: Proactive engagement with Product Management, Engineering, and Research to ensure design is integrated early and throughout the product development lifecycle.

• Feedback-Driven: An open environment for constructive feedback, both giving and receiving, to continuously improve designs and processes.

• Knowledge Sharing: Encouraging the sharing of best practices, learnings, and insights within the design team and across departments.

📝 Enhancement Note: Adform likely values a culture of innovation, user advocacy, and collaborative execution, which are essential for success in a fast-paced AdTech environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Leadership and Hands-on Design: Effectively managing team responsibilities while still contributing directly to design deliverables requires strong time management and delegation skills.

• Driving Adoption of New Technologies: Integrating and scaling the use of AI-supported design tools across the team and ensuring their effective application.

• Navigating Complex AdTech Landscape: Understanding and designing for the intricate ecosystem of AdTech, which involves multiple stakeholders and technical considerations.

• Maintaining Design Consistency: Ensuring a cohesive and high-quality user experience across a complex product suite with a growing team.

Learning & Development Opportunities:

• Leadership Training: Opportunities to develop management and team leadership skills through formal training or mentorship.

• AdTech Industry Expertise: Deepening knowledge of the AdTech domain and its evolving trends.

• AI in Design: Staying at the forefront of AI applications in UX design through workshops, conferences, and internal knowledge sharing.

• Cross-functional Exposure: Gaining broader experience in product strategy and development through close collaboration with other departments.

📝 Enhancement Note: The role presents opportunities to grow as a design leader within a specialized industry, with a focus on leveraging cutting-edge tools and methodologies.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to mentor a designer who was struggling with a specific skill. What was your approach, and what was the outcome?" (Assesses mentoring ability and problem-solving for team development).

• "How do you balance the needs of product management, engineering constraints, and user experience when making critical design decisions?" (Evaluates strategic thinking and negotiation skills).

• "Walk us through your process for introducing and integrating a new AI-supported design tool into a team's workflow. What challenges did you anticipate, and how did you address them?" (Tests innovation adoption and process management). Company & Culture Questions:

• "What interests you about Adform and the AdTech industry specifically?" (Assesses research and genuine interest).

• "How would you foster a collaborative and high-performance culture within your UX design team, especially if working with distributed team members?" (Probes understanding of team dynamics and culture building).

• "How do you measure the success and impact of UX design initiatives beyond just aesthetic appeal?" (Focuses on data-driven outcomes and ROI). Portfolio Presentation Strategy:

• Storytelling: Frame your case studies as narratives, detailing the problem, your role, the challenges, your team's contribution, the design process, and the final impact.

• Leadership Focus: For each project, highlight your leadership actions, decisions, and how you guided your team or influenced stakeholders.

• Tool Demonstration: Clearly explain how specific tools like Figma and AI-supported applications were utilized to achieve results.

• Impact Metrics: Quantify the success of your designs with data (e.g., conversion rates, user satisfaction scores, efficiency gains) whenever possible.

📝 Enhancement Note: Candidates should prepare to discuss their leadership philosophy, design strategy, and ability to drive impact through both individual contribution and team management, with a keen eye on process optimization and emerging technologies.

📌 Application Steps

To apply for this Team Lead, UX Design position:

• Submit your application through the Adform careers portal at https://careers.adform.com.

• Portfolio Customization: Tailor your resume and portfolio to specifically highlight your experience in UX design leadership, team management, and hands-on product design delivery for complex digital products. Emphasize projects where you have mentored designers and improved design processes.

• Resume Optimization: Ensure your resume clearly outlines your 7+ years of UX design experience and 4+ years of leadership experience. Integrate keywords such as "UX Design," "Team Lead," "Figma," "Design Systems," "User-Centered Design," and "AI-supported tools."

• Interview Preparation: Practice articulating your design process, leadership style, and problem-solving approaches. Prepare specific examples that demonstrate your ability to balance user needs, business goals, and technical constraints, and how you would foster a high-performance team culture.

• Company Research: Thoroughly research Adform, its products, and its position in the AdTech industry. Understand their mission, values, and recent news to demonstrate genuine interest and cultural alignment during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with Adform before making application decisions.