SUBGERENTE DISEÑADOR UX

📍 Job Overview

Job Title: SUBGERENTE DISEÑADOR UX (UX Designer Sub-Manager)

Company: Banco Popular Dominicano

Location: Santo Domingo, Dominican Republic

Job Type: Full-time

Category: User Experience (UX) Design / Digital Product Design

Date Posted: May 20, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role focuses on the conceptualization and design of user behavior and interactions for Banco Popular's digital products and services across various platforms.

• The primary objective is to ensure digital experiences are intuitive, intelligent, easy to understand, and accessible, delivering useful, satisfactory, and usable experiences to end-users.

• The position requires collaboration with teams to define user experience strategies, conduct user research, and develop information architecture for digital channels.

• Key responsibilities involve supporting the design of digital channel specifications from a user perspective and creating prototypes for usability testing to validate design effectiveness.

📝 Enhancement Note: The job title "SUBGERENTE DISEÑADOR UX" translates to "UX Designer Sub-Manager." While the responsibilities described lean towards a senior individual contributor or team lead role rather than traditional management, the "Subgerente" title suggests a leadership or deputy role within the UX design function. The "NA" under "Experiencia / Trayectoria" (Experience / Trajectory) is unusual and likely a placeholder; a typical mid-level UX role would require demonstrable experience. This enhancement assumes a strong mid-level to senior individual contributor role with potential team influence.

📈 Primary Responsibilities

• Collaborate in the definition of user experience designs for digital products, ensuring they are intuitive and highly usable.

• Conduct user research to understand client needs, behaviors, and expectations when interacting with the institution's digital channels.

• Support the analysis of collected data to identify key customer behaviors for informing interaction design strategies.

• Contribute to defining person-system interaction design strategies, ensuring they align with the perceived user experience of products and services.

• Assist in setting objectives and metrics for measuring customer experience during interactions with digital channels.

• Collaborate in developing the information architecture (structure) for various digital products and channels.

• Support the definition of functional specifications for digital channels from a user-centric viewpoint, ensuring content meets user needs.

• Contribute to the development of flexible search criteria to enable users to find information efficiently.

• Collaborate in determining new practical methods for designing concepts and interactions by identifying emerging methodologies or trends.

• Support the creation of prototypes for conducting user testing with end-clients to validate design comprehension.

• Ensure the implementation of actions for identifying needs related to improvements and new features in digital channels.

📝 Enhancement Note: The "NA" for "Experiencia / Trayectoria" in the raw data is highly unusual for a role with "Subgerente" in its title and implies a gap. This enhancement infers that practical, demonstrable experience in UX design, user research, and prototyping is implicitly required, aligning with the "2-5" years of experience and the nature of the responsibilities.

🎓 Skills & Qualifications

Education:

• University degree in Graphic Design, Computer Science, Business Administration, Marketing, Advertising, or related fields.

Experience:

• 2-5 years of demonstrable experience in User Experience (UX) design, interaction design, or a closely related field.

Required Skills:

• UX Design Principles: Deep understanding of user-centered design, interaction design, and information architecture.

• User Research & Analysis: Ability to conduct user research, analyze data, and translate insights into design strategies.

• Prototyping Tools: Proficiency in creating wireframes, mockups, and interactive prototypes using industry-standard software.

• Usability Testing: Experience in planning and conducting usability tests to gather feedback and iterate on designs.

• Graphic Design Software: Proficiency in graphic design programs for visual design elements.

• Digital Channel Knowledge: Operational understanding of electronic channels like Telebanco, Internet Banking, and Mobile Banking.

• English Proficiency: Strong command of the English language, both written and spoken.

Preferred Skills:

• Content Management Systems (CMS): Familiarity with CMS for website and digital content management.

• Agile Methodologies: Experience working in Agile development environments.

• Data Visualization: Ability to interpret and present data effectively through visualizations.

• Accessibility Standards: Knowledge of WCAG or other accessibility guidelines.

• Financial Services Domain Knowledge: Understanding of banking products, services, and customer journeys.

📝 Enhancement Note: The raw data lists "Universitario en Diseño Grafico o Ciencias Computacion" and then "egresada de las carreras Diseño Gráfico en Comunicaciones, Administración de Empresas, Mercadeo, Publicidad o carreras afines." This enhancement consolidates these into a broader, more inclusive requirement, emphasizing the practical UX skills over a single specific degree. The "NA" for experience is interpreted as needing demonstrated experience relevant to the role's responsibilities, fitting the Mid-Level profile.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies: Showcase 2-3 detailed case studies demonstrating your end-to-end UX design process, from initial research to final design solutions.

• Problem-Solution Framework: Clearly articulate the user problems or business challenges addressed in each project, outlining your approach and the design solutions implemented.

• Impact & Metrics: Quantify the impact of your designs whenever possible, using metrics related to user satisfaction, task completion rates, engagement, or conversion improvements.

• System/Tool Proficiency: Highlight the specific UX tools and technologies used in your projects (e.g., Figma, Sketch, Adobe XD, Miro, user research platforms).

Process Documentation:

• User Research Methodologies: Evidence of employing various user research techniques (e.g., interviews, surveys, persona development, journey mapping).

• Design Iteration: Documentation showcasing how user feedback and data informed design iterations and improvements.

• Information Architecture: Examples of sitemaps, user flows, or wireframes that illustrate your approach to organizing digital content and functionality.

• Prototyping Examples: Demonstrations of interactive prototypes created to test and validate design concepts.

📝 Enhancement Note: Given the focus on "conceptualization and design of behavior and interactions," a strong portfolio is critical. This section infers typical expectations for a UX design role, emphasizing the process and demonstrable outcomes rather than just final visuals. The "NA" for experience is addressed by focusing on the portfolio as the primary evidence of capability.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a UX Designer Sub-Manager/Senior UX Designer role in Santo Domingo, Dominican Republic, with 2-5 years of experience, the estimated annual salary range is approximately DOP 960,000 - DOP 1,560,000 (approx. USD 16,500 - USD 27,000). This range accounts for the seniority implied by "Subgerente," the required skills, and the cost of living in the region.

• Note: This is an estimate. Actual compensation will be determined by the candidate's specific experience, qualifications, and the company's compensation structure.

Benefits:

• Health Insurance: Comprehensive medical coverage for employees and potentially dependents.

• Life Insurance: Financial protection for beneficiaries.

• Retirement Plan: Contributions to a pension or retirement fund.

• Paid Time Off: Vacation days, sick leave, and public holidays.

• Professional Development: Opportunities for training, workshops, and attending industry conferences related to UX and digital design.

• Employee Discounts: Potential benefits related to Banco Popular's financial products and services.

• Subsidized Meals/Cafeteria: On-site dining options.

Working Hours:

• Standard full-time work week, likely Monday to Friday.

• Approximately 40 hours per week.

• The "On-site" work arrangement indicates a requirement to be present at the office during designated working hours.

📝 Enhancement Note: The raw data did not provide salary or specific benefits. This section is based on typical offerings for full-time, mid-to-senior level roles in the financial sector in the Dominican Republic, combined with industry standards for UX professionals. The salary estimate is derived from general market data for similar roles in Latin America and adjusted for the Dominican Republic's economic context.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Banking)

Company Size: Large (Banco Popular Dominicano is a major financial institution in the Dominican Republic, part of Grupo Popular, which employs thousands).

Founded: 1962 (Banco Popular Dominicano) - This indicates a long-standing, established institution with a deep history and significant market presence.

Team Structure:

• The UX Designer will likely be part of a Digital Transformation or Digital Channels department.

• The team may include other UX/UI designers, product managers, developers, data analysts, and potentially business analysts.

• The role of "Subgerente" suggests reporting to a Head of Digital Experience, Chief Digital Officer, or a Senior Manager, and potentially guiding junior designers or specialists.

Methodology:

• Data-Driven Design: Emphasis on using customer data, analytics, and user research to inform design decisions.

• Agile Development: Likely to operate within an Agile framework, involving iterative development cycles, sprints, and continuous feedback loops.

• User-Centricity: A strong focus on understanding and meeting customer needs throughout the product lifecycle.

• Innovation & Improvement: Continuous effort to enhance digital platforms, introduce new features, and optimize existing user experiences.

Company Website: https://www.bpd.com.do/

📝 Enhancement Note: The company size and industry context are inferred from the name "Banco Popular Dominicano" being a prominent bank. The founding date signifies stability and experience. The team structure and methodology are standard for a large financial institution investing in digital transformation and user experience.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level to Senior Individual Contributor / Team Lead. The "Subgerente" title implies a step beyond a standard UX Designer, potentially involving some oversight, mentorship, or deputization.

Reporting Structure: Likely reports to a UX Manager, Head of Digital Experience, or a Director within the digital or IT division. May have indirect reports or mentor junior designers.

Operations Impact: This role directly impacts customer acquisition, retention, and satisfaction by improving the usability and effectiveness of digital banking channels. Positive UX drives higher engagement, reduces customer support costs, and supports business objectives like increased digital transactions and product adoption.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like user research, interaction design, or accessibility.

• Leadership: Transition into a full Management role (e.g., UX Manager, Head of UX) leading larger teams and strategic initiatives.

• Product Strategy: Move into Product Management roles, leveraging UX expertise to define product roadmaps and strategy.

• Cross-Functional Roles: Explore roles in Digital Strategy, Product Development, or Customer Experience Management.

• Industry Expertise: Become a recognized expert within the financial technology (FinTech) or digital banking space.

📝 Enhancement Note: The "Subgerente" title is key here, suggesting a growth path beyond a standard designer. The "NA" for experience is again interpreted as needing solid practical experience to qualify for this level of responsibility.

🌐 Work Environment

Office Type: Likely a modern office environment within Banco Popular Dominicano's headquarters or a dedicated digital innovation hub in Santo Domingo.

Office Location(s): Santo Domingo, Dominican Republic. Specific building details would be provided upon inquiry or during the interview process.

Workspace Context:

• Collaborative Spaces: Expect access to meeting rooms, brainstorming areas, and potentially open-plan workspaces designed to foster collaboration among digital teams.

• Technology Rich: Access to necessary hardware, software licenses (design tools, collaboration platforms), and stable internet connectivity.

• Cross-Functional Interaction: Opportunities to work closely with developers, product managers, marketing specialists, and business stakeholders on a daily basis.

• Professional Atmosphere: A corporate environment typical of a large financial institution, balancing professionalism with a focus on innovation.

Work Schedule:

• Standard business hours, Monday to Friday, on-site.

• The role requires a consistent presence at the office to facilitate team collaboration and project engagement.

📝 Enhancement Note: The "On-site" work arrangement is specified. The description of the workspace is a standard inference for a large corporate entity in the financial sector focused on digital transformation.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or a recruiter will review applications and resumes, focusing on experience, education, and alignment with basic requirements.

• Technical Interview / Portfolio Review: A deep dive into the candidate's portfolio. This will involve presenting 1-2 key projects, discussing the UX process, design decisions, challenges faced, and outcomes achieved. Expect questions on user research methodologies, interaction design rationale, and problem-solving approaches.

• Hiring Manager Interview: Discussion with the direct manager (likely Head of UX or Digital Experience) to assess technical fit, collaboration style, understanding of the role, and alignment with team goals.

• Team/Cross-Functional Interview: Meeting with potential colleagues (e.g., developers, product managers) to evaluate teamwork, communication skills, and cultural fit.

• Final Interview (Optional): May involve a senior leader or executive for final approval.

Portfolio Review Tips:

• Curate Selectively: Choose projects that best showcase your skills relevant to financial services or complex digital products.

• Tell a Story: Structure each case study as a narrative: problem, your role, process, solution, and impact. Use visuals effectively.

• Quantify Impact: Whenever possible, include metrics and data that demonstrate the success of your designs (e.g., increased conversion, reduced errors, improved satisfaction scores).

• Highlight Collaboration: Mention how you worked with stakeholders, developers, and other team members.

• Be Ready for Deep Dives: Prepare to explain the "why" behind every design decision and to discuss trade-offs made.

• Showcase Process: Demonstrate your understanding of user research, wireframing, prototyping, and testing.

• Tailor to Banco Popular: If possible, research Banco Popular's current digital offerings and subtly align your examples with their potential needs or challenges.

Challenge Preparation:

• Be prepared for a hypothetical design challenge or a discussion about how you would approach a specific UX problem relevant to a banking context.

• Focus on your thought process, problem decomposition, user empathy, and ability to articulate solutions clearly.

• Practice presenting your ideas concisely and effectively, as if you were explaining them to a diverse group of stakeholders.

📝 Enhancement Note: This section outlines a typical interview process for a UX role, with specific emphasis on the portfolio review, which is paramount for UX positions. The advice is tailored to showcase the candidate's process, impact, and collaborative abilities, crucial for a "Subgerente" level role.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD, InVision (or similar industry-standard tools for wireframing, UI design, and interactive prototyping).

• Collaboration & Whiteboarding: Miro, Mural, Confluence (for brainstorming, user journey mapping, information architecture, and documentation).

• User Research Platforms: Tools for conducting surveys, interviews, and usability testing (e.g., UserTesting.com, Maze, SurveyMonkey, Google Forms).

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics (for understanding user behavior on digital platforms).

• Data Analysis Tools: Excel, potentially BI tools like Tableau or Power BI for interpreting user data and performance metrics.

CRM & Automation:

• While not directly a CRM role, understanding how UX integrates with CRM data and customer feedback loops is beneficial. Experience with customer data platforms (CDPs) or marketing automation tools might be a plus.

• Project Management: Jira, Asana, Trello (for managing design tasks within development sprints).

📝 Enhancement Note: This section lists common tools used by UX designers. The specific stack at Banco Popular might vary, but these represent the expected proficiency for a role at this level.

👥 Team Culture & Values

Operations Values:

• Customer Centricity: A deep commitment to understanding and serving the needs of the bank's customers through intuitive and valuable digital experiences.

• Innovation & Agility: Embracing new technologies, methodologies, and creative solutions to continuously improve digital offerings and adapt to market changes.

• Excellence & Quality: Striving for high standards in design, usability, and functionality, ensuring digital products are reliable and meet business objectives.

• Collaboration & Teamwork: Fostering an environment where diverse teams work together effectively, sharing knowledge and supporting each other to achieve common goals.

• Data-Driven Decision Making: Relying on research, analytics, and user feedback to guide design choices and measure success.

Collaboration Style:

• Cross-Functional Integration: Working seamlessly with product managers, developers, marketers, and business stakeholders to ensure alignment on strategy and execution.

• Iterative Feedback: Openness to receiving and providing constructive feedback throughout the design and development process.

• Knowledge Sharing: Actively participating in team discussions, sharing insights from user research, and contributing to a culture of continuous learning.

• Proactive Communication: Maintaining clear and consistent communication with all involved parties to manage expectations and resolve issues promptly.

📝 Enhancement Note: These values are inferred from the company's industry (banking), size, and the nature of a UX role within a digital transformation context. They align with the listed "Competencias Conductuales" (Behavioral Competencies) such as "Orientación al cliente," "Agilidad e innovación," and "Orientación a la excelencia."

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively translating diverse customer needs and business objectives into cohesive, user-friendly digital solutions within a regulated industry.

• Legacy Systems & Technical Constraints: Navigating potential limitations imposed by existing banking infrastructure and integrating new UX designs seamlessly.

• Driving Adoption of New Features: Ensuring users understand and adopt new functionalities introduced through design updates.

• Measuring UX Impact in Finance: Quantifying the ROI of UX improvements in a sector where direct conversion metrics can be complex.

• Staying Ahead of Digital Trends: Keeping pace with rapid advancements in FinTech and digital user expectations.

Learning & Development Opportunities:

• Advanced UX Specializations: Opportunities for training in areas like AI-driven personalization, behavioral economics in UX, or advanced UX research methods.

• Financial Industry Expertise: Deepening knowledge of banking products, regulations, and customer journeys within the financial sector.

• Leadership Skills: Developing management and mentorship capabilities, particularly valuable for a "Subgerente" role.

• Cross-Departmental Exposure: Gaining insights into marketing, product strategy, and IT operations within a large financial institution.

• Industry Conferences & Certifications: Support for attending relevant UX, design, and FinTech conferences or pursuing professional certifications.

📝 Enhancement Note: Challenges are typical for UX roles in established financial institutions. Growth opportunities are aligned with the "Subgerente" title and the need for continuous learning in the digital and financial sectors.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new mobile banking feature for [specific need, e.g., international money transfers] for Banco Popular's customers?" (Focus on your process: research, ideation, design, testing).

• "Describe a time you had to balance conflicting user needs or stakeholder requirements. How did you resolve it?" (Demonstrates negotiation, problem-solving, and prioritization skills).

• "What metrics do you consider most important for measuring the success of a digital banking experience, and why?" (Assesses understanding of UX KPIs in a financial context).

Company & Culture Questions:

• "What do you know about Banco Popular Dominicano's digital offerings, and what opportunities for improvement do you see?" (Shows research and critical thinking).

• "How do you define a 'good' user experience in the context of banking?" (Assesses understanding of the industry's specific UX challenges).

Portfolio Presentation Strategy:

• Project Selection: Choose 1-2 projects that best represent your end-to-end UX process and highlight impact, ideally related to complex applications or financial services if possible.

• Structure: Follow a clear narrative: context, problem statement, your role, process (research, ideation, design, testing), key decisions and rationale, final solution, and measurable outcomes/learnings.

• Visuals: Use high-fidelity mockups, wireframes, user flows, and potentially short video prototypes.

• Data & Metrics: Be ready to discuss how you measured success and the impact of your design. Quantify results whenever possible.

• Conciseness: Aim for a presentation of 15-20 minutes, leaving ample time for Q&A. Be prepared to answer in-depth questions about any aspect of your work.

📝 Enhancement Note: These questions are designed to probe the candidate's UX methodology, problem-solving skills, industry understanding, and ability to articulate their work, all critical for a "Subgerente" level role.

📌 Application Steps

To apply for this UX Designer Sub-Manager position:

• Submit your application through the Banco Popular Dominicano careers portal at [empleos.grupopopular.com].

• Portfolio Customization: Ensure your resume and cover letter (if applicable) highlight your UX design experience, relevant tools, and any financial industry exposure. Prepare your portfolio, selecting case studies that best demonstrate your end-to-end UX process, problem-solving skills, and impactful results.

• Resume Optimization: Tailor your resume to emphasize keywords from the job description, such as "UX Design," "User Research," "Interaction Design," "Prototyping," "Digital Channels," and any relevant software proficiency. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process and case studies. Be ready to discuss your approach to user-centric design, data analysis, and collaboration. Research Banco Popular Dominicano's digital presence and recent initiatives.

• Company Research: Understand Banco Popular's mission, values, and its position in the Dominican financial market. Familiarize yourself with their digital products and services to better tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with Banco Popular Dominicano or through their official recruitment channels before making application decisions. The "NA" for experience in the original posting is a notable anomaly that candidates should clarify.