Staff Content Designer

📍 Job Overview

Job Title: Staff Content Designer

Company: Perk

Location: Barcelona, Catalonia, Spain

Job Type: FULL_TIME

Category: Content Design / Product Design Operations

Date Posted: 2026-05-07T00:00:00

Experience Level: Staff / Senior (10+ years)

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Lead the information architecture and content strategy for the Spend product space and cross-product initiatives, driving alignment across multiple product squads and stakeholders.

• Define and champion AI-driven content design practices, shaping the future of how the team leverages AI tools for content exploration, prototyping, and iteration.

• Establish and maintain high content quality standards across the organization through mentorship, feedback, and the development of scalable content resources and frameworks.

• Influence product direction by articulating content rationale, tradeoffs, and vision, leveraging data and user research to advocate for user-centric language and structural content.

📝 Enhancement Note: This role is positioned as a "Staff" level, indicating significant autonomy, strategic influence, and the expectation to mentor others. The emphasis on "Spend product space" and "cross-product initiatives" suggests a need for deep understanding of complex B2B SaaS platforms, particularly in financial management and travel, and the ability to scale solutions across different product areas. The explicit mention of AI tools (Claude, Cursor) and a focus on "AI-era content practice" highlights a forward-thinking approach to content design.

📈 Primary Responsibilities

• Own and drive the information architecture (IA) and content strategy for the entire Spend product domain, ensuring a cohesive and intuitive user experience.

• Define and lead content strategies for major cross-product initiatives, such as unifying platform-wide navigation and establishing the structural content vision for integrating travel and spend functionalities.

• Develop content and language architecture for new product areas and international markets, including specialized terminology, onboarding flows, and necessary regulatory compliance.

• Proactively explore and prototype content models and language approaches using AI tools (e.g., Claude, Cursor) to accelerate decision-making and test innovative solutions.

• Shape and evangelize the team's AI in content design practice, defining best practices and standards for leveraging AI tools effectively and ethically.

• Contribute to the development of self-serve content tooling, creating resources and standards to empower product designers, Product Managers, and engineers in making independent content decisions.

• Lead and facilitate user research to gain deep insights into user mental models and language, translating findings into actionable content strategies.

• Set and uphold the content quality bar across the organization by reviewing work, providing constructive feedback, and mentoring other designers on content best practices.

• Act as a visible advocate for the content design practice within product alliances, across the wider engineering organization (Builders), and beyond.

📝 Enhancement Note: The responsibilities emphasize strategic leadership, cross-functional influence, and a proactive approach to innovation, particularly with AI. The need to "define the content and language architecture for new product areas and markets" suggests involvement in go-to-market strategy and internationalization efforts. The mention of "regulatory framing" points to potential work with financial or compliance-related content.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's or Master's degree in a related field such as Human-Computer Interaction, UX Design, Linguistics, Technical Communication, or a related discipline would be advantageous.

Experience: 10+ years of progressive experience in content design, UX writing, and information architecture within complex digital product environments, with a significant portion focused on B2B SaaS platforms.

Required Skills:

• Extensive experience in defining and owning content strategy and information architecture for complex, multi-product digital platforms.

• Demonstrated expertise in language architecture, including naming systems, taxonomy, navigation models, and understanding how terminology impacts user comprehension.

• Proven experience working with specialized or regulated content domains, such as financial, legal, or compliance-related products.

• Fluency in leveraging both qualitative and quantitative data to validate content decisions, measure impact, and make informed tradeoffs.

• Demonstrated ability to influence product direction and effectively articulate content rationale, tradeoffs, and vision to senior stakeholders in cross-functional settings.

• Hands-on proficiency with AI tools (e.g., Claude, Cursor, or equivalents) for content exploration, prototyping, and iteration, with a strong interest in advancing AI's role in content design.

• Exceptional writing and editing craft, with experience creating and maintaining scalable content standards, style guides, and frameworks.

Preferred Skills:

• Experience with content tooling programs and contributing to the development of self-serve resources for product teams.

• Familiarity with user research methodologies and the ability to translate research findings into strategic content decisions.

• Experience in a fast-paced, high-growth SaaS environment.

• Knowledge of the travel and spend management industry.

📝 Enhancement Note: The "10+" years of experience requirement clearly positions this as a senior, staff-level role. The specific mention of AI tools (Claude, Cursor) and the need to "shape AI in content design" indicates a high degree of technical aptitude and forward-thinking. Experience with regulated content domains is crucial given the "Spend" product focus.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrations of platform-level information architecture for complex digital products, showcasing navigation models, content hierarchy, and user flow optimization.

• Case studies detailing the development and impact of structural content strategies, including naming systems, taxonomy, and content modeling for large-scale products.

• Evidence of utilizing AI tools (e.g., Claude, Cursor) for content exploration, prototyping, and iterative design, with clear articulation of the process and outcomes.

• Examples of creating and maintaining content standards, style guides, and frameworks that have been adopted and scaled across multiple teams or products.

Process Documentation:

• Documented processes for defining and validating content strategies and information architecture, including stakeholder alignment methods.

• Examples of how user research and data analysis were integrated into the content design process to inform decisions and measure impact.

• Frameworks for evaluating and integrating AI tools into content design workflows, including ethical considerations and best practices.

• Methodologies for mentoring other designers and establishing content quality standards within a product organization.

📝 Enhancement Note: The portfolio requirements are heavily focused on strategic, platform-level work, emphasizing IA and structural content. The explicit need to showcase AI tool usage and experience with regulated domains is critical. This suggests a portfolio that goes beyond microcopy and demonstrates deep strategic thinking and execution at a system-wide level.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Staff Content Designers in major European tech hubs (like Barcelona), with a strong emphasis on specific AI and SaaS experience, the estimated annual salary range for this role is €85,000 - €120,000. This range accounts for the senior level, specialized skills, and the cost of living in Barcelona.

Benefits:

• Competitive salary and performance-based bonuses.

• Comprehensive health insurance coverage.

• Generous paid time off (PTO) and public holidays.

• Relocation assistance for international candidates.

• Opportunities for professional development, including conferences, training, and access to learning resources.

• Equity or stock options (potential, depending on company policy).

• Team events and social activities.

• Commuter benefits or support for hybrid work setup.

Working Hours: The standard working hours are approximately 40 hours per week. The company promotes a hybrid work model, requiring 3 days in the office per week, allowing for flexibility in scheduling the remaining workdays.

📝 Enhancement Note: A salary range is estimated based on the "Staff" title, the AI and SaaS focus, and the location in Barcelona, Spain. This is a significant role requiring specialized skills, hence the higher end of the range. Benefits are typical for a growing international tech company in Europe.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software-as-a-Service (SaaS), Travel & Spend Management, Fintech. Perk operates at the intersection of these industries, providing intelligent platforms to automate business travel and expense management. The company's mission to eliminate "shadow work" and power "real work" suggests a culture focused on efficiency, innovation, and employee well-being.

Company Size: Over 1,800 employees globally. This indicates a well-established, scaling organization with established processes but still retaining a dynamic, growth-oriented culture.

Founded: 2015. Perk (formerly TravelPerk) is a relatively young but rapidly growing company, implying a culture that values agility, innovation, and a pioneering spirit.

Team Structure:

• The Content Design team is part of the broader Product organization, likely collaborating closely with Product Management, UX Research, Engineering, and other design disciplines.

• This role sits within the "Spend product space" and will likely interact with multiple cross-functional "squads" or feature teams.

Methodology:

• Data-driven decision-making, leveraging both qualitative and quantitative user research and product analytics.

• Agile development methodologies, with a focus on rapid iteration and continuous improvement.

• Emphasis on "IRL-first" collaboration, requiring 3 days per week in the office to foster connectivity, productivity, and creativity.

• A strong focus on automating manual tasks ("shadow work") through intelligent platform solutions.

Company Website: www.perk.com

📝 Enhancement Note: The company's mission and values (owner, 7-star experience, one team) suggest a high-performance, customer-centric culture. The "IRL-first" approach is a significant cultural marker for hybrid roles. The focus on AI and automation aligns with a forward-thinking, tech-savvy environment.

📈 Career & Growth Analysis

Operations Career Level: Staff Content Designer. This is a senior individual contributor role, signifying deep expertise, strategic influence, and the ability to operate with a high degree of autonomy. It's a position that typically requires a strong track record of leading complex projects and mentoring junior team members.

Reporting Structure: While not explicitly stated, a Staff Content Designer typically reports to a Head of Content Design, Director of UX, or VP of Product. They will work closely with Product Managers, Engineering Leads, and UX Researchers within their designated product areas.

Operations Impact: This role has a direct impact on the usability, efficiency, and adoption of Perk's Spend product. By defining content strategy and IA, the designer influences how users understand and interact with complex financial and administrative features, ultimately contributing to user satisfaction, operational efficiency for businesses, and the overall success of the product. The focus on AI also positions this role at the forefront of product innovation.

Growth Opportunities:

• Leadership in AI Content Design: Opportunity to become a recognized expert and leader in shaping AI-driven content practices within the company and potentially the industry.

• Strategic Product Influence: Potential to influence the long-term product roadmap and strategic direction for the Spend platform and its integration with other product areas.

• Mentorship & Team Development: Opportunity to mentor junior content designers and contribute to the growth and development of the content design function.

• Specialization: Deepen expertise in the complex domain of spend management, financial technology, and regulated content.

• Cross-functional Advancement: Potential pathways into broader UX leadership, product strategy, or even program management roles.

📝 Enhancement Note: The "Staff" designation is key, indicating a role focused on strategic impact, thought leadership, and mentorship, rather than just execution. The growth opportunities are tied to becoming a specialist in AI-assisted content and influencing the product's strategic direction.

🌐 Work Environment

Office Type: Perk operates with an "IRL-first" approach, meaning the primary work environment is in-person within their office hubs, complemented by remote work days. This indicates a structured hybrid model designed to maximize in-person collaboration.

Office Location(s): The role requires the candidate to be based within commuting distance of a Perk hub in Barcelona, Catalonia, Spain.

Workspace Context:

• Collaborative Environment: The 3-day in-office requirement is intended to foster strong team connectivity, spontaneous collaboration, and knowledge sharing. Expect a dynamic office setting with opportunities for serendipitous interactions.

• Tools and Technology: Access to a modern tech stack, including AI tools like Claude and Cursor, Figma for design and prototyping, and other relevant SaaS platforms for collaboration and project management.

• Team Interaction: Regular opportunities to interact with cross-functional teams (Product, Engineering, Research) within the office space, facilitating direct communication and alignment.

Work Schedule: A standard 40-hour work week, with flexibility in scheduling the remote work days. The emphasis on "IRL-first" means that the 3 mandatory office days are key to the work rhythm.

📝 Enhancement Note: The "IRL-first" policy is a critical aspect of the work environment. Candidates must be comfortable with a structured hybrid model that prioritizes in-office collaboration for a significant portion of the week.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, cultural fit, and interest in the role and company.

• Hiring Manager Interview: A discussion with the hiring manager (likely a Head of Content Design or similar) focusing on experience, strategic thinking, and leadership capabilities.

• Portfolio Review & Design Exercise: A session where candidates present their portfolio, walking through key case studies. This may be accompanied by a take-home or live design exercise focused on information architecture, content strategy, or AI application for a given problem.

• Cross-functional Interviews: Meetings with key stakeholders such as Product Managers, UX Researchers, and fellow designers to assess collaboration style, technical depth, and ability to influence.

• Final Interview: Potentially a discussion with a senior leader (e.g., VP of Product) to ensure alignment on vision and strategic impact.

Portfolio Review Tips:

• Strategic Focus: Emphasize platform-level IA and structural content work, not just microcopy. Showcase how your strategic decisions impacted user experience and business outcomes.

• AI Integration: Clearly articulate your approach to using AI tools (Claude, Cursor). Detail specific use cases, your process, and the tangible results or efficiencies gained.

• Data-Driven Rationale: For each case study, explain how you used qualitative and quantitative data to inform your decisions, validate your approach, and measure impact.

• Regulated Domain Experience: If applicable, highlight your experience with specialized or regulated content, explaining how you navigated those constraints.

• Storytelling: Frame your case studies as narratives, outlining the problem, your strategic approach, your execution (including AI usage), and the measurable outcomes.

Challenge Preparation:

• IA & Content Strategy: Be prepared to discuss how you would approach defining IA or content strategy for a complex product area, or how you'd tackle a specific challenge like navigation unification.

• AI Application: Think about how AI can be strategically applied to content design beyond simple generation, focusing on exploration, testing, and efficiency.

• Stakeholder Management: Practice articulating complex content decisions, tradeoffs, and strategic rationale to non-content stakeholders.

📝 Enhancement Note: The interview process will likely test strategic thinking, AI proficiency, and the ability to influence. The portfolio review is critical and must showcase platform-level work, AI integration, and data-driven decision-making.

🛠 Tools & Technology Stack

Primary Tools:

• AI Tools: Claude, Cursor (or similar advanced AI assistants for coding, writing, and prototyping).

• Design & Prototyping: Figma (for wireframing, prototyping, and collaborative design).

• Content Management Systems (CMS): While not explicitly mentioned, experience with or understanding of CMS principles for scalable content is beneficial.

Analytics & Reporting:

• Product Analytics Platforms: Tools like Amplitude, Mixpanel, or Pendo for understanding user behavior and content performance.

• User Research Platforms: Tools for conducting and analyzing user interviews and usability testing.

CRM & Automation:

• Perk's core business involves CRM and automation for travel and spend management, implying an understanding of how content integrates with these systems. Knowledge of platforms like Salesforce, HubSpot, or specialized ERP/expense management systems could be advantageous.

📝 Enhancement Note: The explicit mention of Claude, Cursor, and Figma highlights the key technologies for this role. Familiarity with product analytics and user research tools is also expected for a data-driven approach.

👥 Team Culture & Values

Operations Values:

• Be an Owner: Take initiative, responsibility, and drive for results, particularly in shaping the future of content design at Perk.

• Deliver a 7-Star Experience: Strive for exceptional quality and user satisfaction in all aspects of content design, aiming to exceed expectations.

• Work as One Team: Foster collaboration, support colleagues, and contribute to a unified approach to product development across functions and geographies.

• Curiosity, Purpose, and Mindset: Value a proactive, learning-oriented approach, a clear understanding of the mission, and a positive, adaptable attitude over solely formal knowledge.

Collaboration Style:

• IRL-First: Emphasizes in-person interaction for enhanced connectivity, productivity, and creativity, with 3 days a week in the office.

• Cross-functional Integration: Works closely with Product Managers, Engineers, UX Researchers, and other designers, requiring strong communication and alignment skills.

• Mentorship & Feedback: A culture that encourages giving and receiving constructive feedback to raise the overall quality bar and foster individual growth.

• Advocacy: Encourages team members to be visible advocates for their practice, influencing broader organizational understanding and adoption.

📝 Enhancement Note: The company values are central to how work is done. "Be an Owner" and "Deliver a 7-Star Experience" directly relate to the high-level expectations for a Staff designer. The "IRL-first" approach significantly shapes the collaboration dynamics.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Complex Product Ecosystems: The Spend product space is intricate, involving financial transactions, regulatory considerations, and integration with travel. Mastering this complexity and ensuring clear, compliant content is a significant challenge.

• Scaling AI Practices: Defining and implementing effective, ethical, and scalable AI-driven content design practices within a growing organization requires careful planning and continuous adaptation.

• Balancing Strategic Vision with Tactical Execution: As a Staff designer, balancing high-level strategic thinking and long-term vision with the day-to-day demands of product development and execution.

• Influencing Diverse Stakeholders: Gaining alignment and buy-in from various teams and senior leaders who may have different priorities or levels of understanding regarding content design.

Learning & Development Opportunities:

• AI Content Design Leadership: Opportunity to pioneer and lead the company's AI content strategy, potentially presenting at industry events or contributing to thought leadership.

• Deep Domain Expertise: Becoming a subject matter expert in the fast-evolving travel and spend management SaaS industry and its regulatory landscape.

• Platform-Level Strategy: Developing and refining skills in designing for complex, interconnected product platforms.

• Mentorship & Team Building: Opportunities to shape the content design function, mentor emerging talent, and contribute to hiring and team development.

📝 Enhancement Note: The challenges are directly tied to the role's scope and the company's forward-looking initiatives (AI, complex platforms). Growth opportunities are geared towards leadership, specialization, and strategic influence.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for defining information architecture for a complex, multi-product platform. How would you approach unifying navigation across different product areas, as we are doing with our Spend product?"

• "How do you see AI tools like Claude and Cursor fundamentally changing the content design practice? How would you shape our team's approach to leveraging these tools effectively and ethically?"

• "Walk us through a time you had to influence senior stakeholders on a strategic content decision. What was the challenge, how did you use data, and what was the outcome?"

Company & Culture Questions:

• "Based on your understanding of Perk's mission to eliminate 'shadow work,' how do you see content design contributing to that goal within the Spend product?"

• "Our 'IRL-first' policy requires 3 days in the office. How do you see this impacting your collaboration and productivity, and how do you plan to maximize your in-office days?"

Portfolio Presentation Strategy:

• Structure: Begin with an executive summary of your impact, then dive into 2-3 key case studies that best represent your platform-level IA, structural content, and AI integration experience.

• AI Emphasis: For each relevant case study, dedicate specific slides or talking points to how you used AI tools, the problems they solved, and the tangible results.

• Metrics & Impact: Clearly articulate the business and user impact of your work using quantifiable metrics (e.g., improved task completion rates, reduced support tickets, increased feature adoption, efficiency gains from AI).

• Process & Rationale: Be prepared to discuss your decision-making process, the tradeoffs you made, and how you used data and research to support your strategies. Tailor your examples to the Spend product where possible.

📝 Enhancement Note: Interview questions will probe strategic thinking, AI application, stakeholder influence, and cultural fit. Portfolio presentations should be highly structured, data-driven, and showcase AI proficiency.

📌 Application Steps

To apply for this Staff Content Designer position:

• Submit your application through the provided link on Ashby.

• Curate Your Portfolio: Select 2-3 of your strongest platform-level information architecture and structural content design case studies. Ensure these demonstrate your strategic thinking, AI tool utilization (Claude, Cursor), and impact on user experience, ideally with a financial or complex B2B SaaS context.

• Tailor Your Resume: Highlight your 10+ years of experience, focusing on roles where you owned content strategy and IA for complex platforms. Explicitly mention your experience with AI tools, regulated domains, and stakeholder management. Use keywords like "Information Architecture," "Content Strategy," "Language Architecture," "AI Prototyping," and "SaaS."

• Prepare Your Presentation: Rehearse presenting your portfolio case studies. Focus on clear storytelling, articulating your strategic rationale, detailing your AI integration process, and quantifying the impact of your work. Be ready to discuss how you would approach Perk's challenges.

• Research Perk: Understand Perk's mission, values, products (especially Spend), and their "IRL-first" work approach. Prepare to articulate how your skills and experience align with their goals and culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.