Sr UI Designer

📍 Job Overview

Job Title: Sr UI Designer

Company: Electrolux Group

Location: Curitiba, Paraná, Brazil

Job Type: FULL_TIME

Category: Design / User Interface Design

Date Posted: 2026-06-19

Experience Level: Mid-Senior (5-10 years)

Remote Status: On-site

🚀 Role Summary

• This role is pivotal in evolving the digital product identity and ensuring a consistent brand expression across all user touchpoints.

• You will be instrumental in expanding the visual language of digital products through sophisticated motion design, micro-interactions, and compelling visual experiences.

• The position demands a strong focus on developing and maintaining scalable Design Systems for web products, ensuring consistency and efficiency.

• Collaboration with cross-functional teams including UX, Product, QA, and Development is key to successfully implementing design components and interactions.

📝 Enhancement Note: Given the title "Sr UI Designer" and the responsibilities outlined, this role clearly falls under a Senior-level position within the User Interface Design discipline, with a strong emphasis on design systems and advanced visual expression for digital products. The mention of "Design Systems" and "motion design" indicates a strategic contribution to the overall digital product strategy.

📈 Primary Responsibilities

• Evolve and meticulously document Design Systems to ensure scalability and consistency across all web products.

• Define and implement visual standards, including design tokens, component guidelines, layouts, grids, color palettes, and typography.

• Develop and refine the visual expression layer of digital products, aligning aesthetic principles, graphical style, and visual tone with the Electrolux Group brand.

• Construct comprehensive libraries of icons, illustrations, and other graphical assets.

• Create clear guidelines, principles, and advanced prototypes for motion design, enhancing user engagement.

• Design and prototype micro-interactions, transitions, and animations that provide user feedback, reinforce usability, and imbue products with personality.

• Partner closely with UX Designers, Product Managers, QA Engineers, and Developers to guarantee faithful implementation of design components and interactions.

• Produce high-fidelity web interfaces with a primary focus on clarity, consistency, and visual impact.

• Actively participate in design reviews and provide support to development squads in the correct application of components and design patterns.

• Drive the maturity of UI design practices within the organization by disseminating best practices and established standards.

• Ensure all layouts, components, and interactions adhere to digital accessibility best practices and WCAG guidelines.

• Stay abreast of the latest UI trends, motion design techniques, and emerging technologies, proactively proposing continuous improvements.

• Utilize and champion AI tools for visual automation and enhanced design productivity.

• Engage in projects and activities related to Lean Thinking (EMS/EAI) as part of the company's continuous improvement culture.

📝 Enhancement Note: The responsibilities detail a senior-level role focused on strategic design system evolution, visual language development, and cross-functional collaboration, extending beyond typical UI design tasks to include process improvement and AI tool integration.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design or a closely related field. Experience:

• Significant experience (5-10 years suggested by AI) in UI Design, Product Design with a UI focus, or Digital Visual Design, with a proven track record of collaborating effectively with Product and Development teams.

• Demonstrated experience in creating or significantly evolving Design Systems and applying motion design principles to digital products and related software. Required Skills:

• Proficiency in UI Design, with a strong portfolio showcasing digital product interfaces.

• Expertise in creating and maintaining Design Systems, including component libraries, style guides, and design tokens.

• Advanced proficiency in Figma, including mastery of auto layout, variants, design tokens, and advanced prototyping capabilities.

• Proven ability to design high-fidelity web interfaces that prioritize aesthetics, clarity, and consistency.

• Solid understanding of digital accessibility standards and WCAG guidelines.

• Familiarity with Agile methodologies (Scrum/Kanban).

• Experience with AI tools for visual automation and design process enhancement.

• Advanced proficiency in English, both written and verbal.

• A comprehensive portfolio of work is mandatory for application. Preferred Skills:

• Experience in motion design and prototyping of micro-interactions.

• Familiarity with Lean Thinking methodologies (EMS/EAI).

• Understanding of user experience (UX) principles and collaboration with UX teams.

• Experience in a global manufacturing or consumer goods company.

📝 Enhancement Note: The requirements emphasize advanced Figma skills, Design System expertise, and a strong portfolio, aligning with senior-level UI design roles. The mandatory portfolio and advanced English are critical application components.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a range of UI design projects, with a particular emphasis on digital products and web interfaces.

• Detailed case studies demonstrating the evolution and impact of Design Systems, including examples of component creation, style guide implementation, and scalability.

• Visual examples of motion design, micro-interactions, and animated elements that enhance user experience and product personality.

• Prototypes created in Figma, highlighting advanced features like auto layout, variants, and interactive flows.

• Evidence of work on high-fidelity interfaces, showcasing attention to detail in visual design, layout, and consistency.

• Documentation of contributions to accessibility standards (WCAG) within design projects. Process Documentation:

• Examples of how Design Systems were documented, including guidelines for component usage, color, typography, and spacing.

• Demonstrations of how design principles were translated into visual language and applied consistently across different digital touchpoints.

• Case studies illustrating the process of collaborating with development teams to ensure faithful implementation of UI designs.

• Methodologies used for prototyping complex interactions and animations.

• Examples of how AI tools were integrated into the design workflow for efficiency or enhanced output.

📝 Enhancement Note: This section highlights the critical need for a portfolio that not only displays visual design skills but also demonstrates strategic thinking in Design Systems, motion design, accessibility, and the application of modern design tools and methodologies.

💵 Compensation & Benefits

Salary Range:

• Estimated Range: R$ 9,000 - R$ 14,000 per month (Brazilian Real)

• Explanation: This estimate is based on research for Senior UI Designer roles in Curitiba, Brazil, considering the company's industry (manufacturing/consumer goods), the role's senior level, and the advanced skill requirements (Design Systems, Motion Design, Figma expertise, advanced English). The range accounts for variations in experience within the 5-10 year bracket and the scope of responsibilities.

Benefits:

• Comprehensive Health Insurance plan.

• Life Insurance coverage.

• Annual Profit Sharing (Participação nos Lucros anuais).

• Extended Parental Leave: 6 months for the primary caregiver and 4 weeks for the secondary caregiver.

• Discounts on Electrolux and Continental products and services.

• Access to Wellhub (formerly Gympass) for fitness and wellness.

• Ample opportunities for continuous learning and career flexibility. Working Hours:

• Standard full-time hours, approximately 40 hours per week. The role is on-site, suggesting a typical office schedule.

📝 Enhancement Note: Salary estimation is based on current market data for senior design roles in Brazil, factoring in the specific skill set and the company's stature. The benefits package is detailed as provided in the job description, highlighting key perks relevant to employees.

🎯 Team & Company Context

🏢 Company Culture

Industry: Home Appliances / Consumer Goods Manufacturing. Electrolux Group is a global leader, focusing on innovative and sustainable solutions for consumers.

Company Size: Large enterprise, with over 3,200 employees at the Curitiba plant alone, indicating a significant operational footprint and structured corporate environment.

Founded: Electrolux has a long history, founded in 1919, signifying established market presence and a deep understanding of the industry. This longevity suggests a culture that values stability, quality, and long-term vision.

Team Structure:

• The UI Designer will likely be part of a broader Design or Digital Product team, potentially embedded within specific product squads or working across multiple squads.

• Reporting structure would likely be to a Design Lead, Head of Design, or Product Management leadership, with direct collaboration across UX, Engineering, and Product Management.

• Cross-functional collaboration is emphasized, with the designer working closely with UX, Product, QA, and Development teams to ensure design integrity and efficient implementation. Methodology:

• Data Analysis & Insights: While not explicitly stated for this role, the company's emphasis on innovation and consumer focus implies data-driven decision-making, likely involving user research and performance analytics to inform design choices.

• Workflow Planning & Optimization: The mention of Lean Thinking (EMS/EAI) and continuous improvement indicates a focus on optimizing workflows for efficiency and effectiveness within design and development processes.

• Automation & Efficiency: The explicit requirement to utilize AI tools for visual automation highlights a commitment to leveraging technology for increased productivity and streamlined design operations.

Company Website: https://www.electroluxgroup.com/

📝 Enhancement Note: The company context suggests a large, established organization with a global reach and a commitment to innovation, sustainability, and employee development. The operations at the Curitiba plant are substantial, implying a well-defined and structured work environment.

📈 Career & Growth Analysis

Operations Career Level:

• This is a Senior UI Designer role, indicating a professional with substantial experience and a high degree of autonomy. The scope involves not just execution but also strategic contribution to Design Systems, visual identity, and process improvement. It signifies a level where mentorship of junior designers may also be expected. Reporting Structure:

• The Sr UI Designer will likely report to a Design Manager, Lead UI/UX Designer, or a Product Lead. They will work collaboratively within cross-functional squads comprising UX Designers, Product Managers, Developers, and QA testers. This structure emphasizes teamwork and shared responsibility for product success. Operations Impact:

• The role has a direct impact on the user experience and brand perception of Electrolux Group's digital products. By ensuring visual consistency, aesthetic appeal, and usability through well-crafted interfaces and motion design, the designer contributes to customer satisfaction, product adoption, and brand loyalty. The evolution of Design Systems also has a significant impact on development efficiency and speed-to-market for new features. Growth Opportunities:

• Operations Skill Advancement: Opportunities to deepen expertise in Design Systems, motion design, and potentially explore UX strategy or product design leadership.

• Leadership Development: Potential to mentor junior designers, lead design initiatives within squads, or contribute to setting design standards across the organization.

• Cross-functional Expertise: Gaining broader experience by working closely with product management and engineering teams, understanding the full product development lifecycle.

• Innovation & Technology: Exposure to and application of emerging technologies like AI in design, staying at the forefront of industry trends.

• Career Flexibility: Electrolux Group explicitly mentions flexibility of career paths, suggesting opportunities to move into different design specializations or related product roles within the company.

📝 Enhancement Note: The "Operations Career Level" is interpreted as the role's position within the company's hierarchy and its strategic importance, rather than a specific operations department role. The growth opportunities are tailored to a senior design professional within a large corporate structure.

🌐 Work Environment

Office Type: The role is based at the Electrolux Group's Guabirotuba plant in Curitiba, described as one of the main operational hubs in Latin America. This suggests a large, industrial, and corporate campus environment.

Office Location(s): Guabirotuba plant, Curitiba, Paraná, Brazil. This location is a significant operational base for the company in the region.

Workspace Context:

• Collaborative Environment: The emphasis on cross-functional collaboration implies a workspace designed to facilitate teamwork, likely with open-plan areas, meeting rooms, and shared digital platforms.

• Tools & Technology: Access to industry-standard design software (Figma), prototyping tools, and potentially internal systems for design asset management. The role also calls for utilizing AI tools for design automation.

• Team Interaction: Regular interaction with UX designers, product managers, developers, and QA testers is expected, fostering a dynamic and communicative work atmosphere.

Work Schedule:

• The role is full-time and on-site, indicating a standard Monday-to-Friday work schedule, likely aligning with typical business hours in Brazil. While flexibility isn't explicitly detailed for daily hours, the company mentions "flexibility of career," which might extend to work arrangements within company policy.

📝 Enhancement Note: The "Work Environment" section is interpreted to describe the physical and collaborative setting for the Sr UI Designer role, focusing on how it supports their responsibilities and integrates them into the company's operational structure.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit your CV and mandatory portfolio through the provided Workday link.

• Portfolio Review: Initial screening will heavily rely on the portfolio to assess UI design skills, Design System experience, motion design capabilities, Figma proficiency, and accessibility awareness.

• Initial Screening/HR Interview: A call to discuss your background, experience, salary expectations, and cultural fit.

• Hiring Manager/Team Interview: In-depth discussion focusing on your experience with Design Systems, motion design, Figma, and problem-solving approach. This may involve discussing specific projects from your portfolio.

• Technical/Design Challenge: A potential practical exercise or a case study presentation where you might be asked to critique an existing interface, propose improvements, or design a component based on provided guidelines.

• Final Interview: Possibly with senior leadership to assess strategic thinking, cultural alignment, and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Showcase projects that best highlight your expertise in Design Systems, motion design, and high-fidelity UI for web. Prioritize quality over quantity.

• Detail Your Process: For each project, clearly articulate the problem, your role, the design process, the tools used (especially Figma), challenges faced, and the outcomes/impact. Use visual aids effectively.

• Showcase Design Systems: Dedicate a section to your experience with Design Systems. Include examples of components, style guides, tokens, and how you've ensured consistency and scalability.

• Highlight Motion & Micro-interactions: Include examples or prototypes demonstrating your ability to create engaging animations and micro-interactions that enhance usability and brand personality.

• Accessibility Focus: Clearly demonstrate your understanding and application of WCAG guidelines in your designs.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. Provide context for each piece.

Challenge Preparation:

• Understand Electrolux: Research Electrolux Group's products, brand identity, and digital presence. Understand their target audience and market position.

• Design System Thinking: Be prepared to discuss how you would approach building or evolving a Design System for a company like Electrolux, considering their product range and digital touchpoints.

• Motion & Interaction: Practice articulating the purpose and design of specific micro-interactions or animations that could benefit Electrolux's digital products.

• Problem-Solving: Anticipate design challenges related to consistency across diverse products or implementing complex features within an existing Design System.

• Tool Proficiency: Be ready to discuss your advanced Figma techniques and how you leverage its features for efficiency and collaboration.

📝 Enhancement Note: This section provides actionable advice for candidates on how to tailor their application and prepare for interviews, focusing on the specific requirements of a Senior UI Designer role with a strong emphasis on Design Systems and motion design.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is the core design tool. Proficiency is required in advanced features like auto layout, variants, components, prototyping, and design tokens.

• Design System Software/Platforms: While not explicitly named, experience with platforms used for managing and documenting Design Systems (e.g., Storybook, Zeroheight, or internal tools) would be beneficial.

• Prototyping Tools: Figma's built-in prototyping is key, but familiarity with other tools for advanced animations or user flows might be advantageous.

• AI Design Tools: Explicitly mentioned for visual automation and productivity enhancement. Candidates should be aware of emerging AI tools in the design space.

Analytics & Reporting:

• While not a primary focus for UI Design, understanding how design impacts user behavior metrics (e.g., conversion rates, engagement, task completion) is valuable. Familiarity with analytics platforms like Google Analytics or internal product analytics tools could be a plus. CRM & Automation:

• Not directly relevant to the UI Designer role, but understanding how user interfaces interact with backend systems and data is important. Familiarity with Agile project management tools (Jira, Confluence) is implied due to the mention of Agile methodologies.

📝 Enhancement Note: The technology stack is heavily focused on design tools, with a pronounced emphasis on Figma and the broader ecosystem of Design Systems and AI in design.

👥 Team Culture & Values

Operations Values:

• Innovation & Improvement: A strong drive for continuous improvement, as evidenced by the mention of Lean Thinking (EMS/EAI) and the encouragement to propose new ideas and technologies.

• Collaboration & Inclusivity: Electrolux Group emphasizes listening to each other, actively collaborating, and growing in diversity and inclusion. This suggests a team-oriented environment where diverse perspectives are valued.

• User-Centricity: The core mission of "transforming life for the better for our consumers" and "creating extraordinary experiences" points to a deep focus on understanding and serving user needs.

• Quality & Craftsmanship: The mention of "quality of materials, fit, texture, and finish" in product design translates to a high standard for the quality and attention to detail expected in digital interfaces.

• Sustainability: A core company value, suggesting that design decisions may also consider environmental impact and sustainable practices where applicable.

Collaboration Style:

• Cross-functional Integration: The role requires seamless collaboration with UX, Product, QA, and Development teams, indicating a working style that is integrated and communicative.

• Feedback-Driven: Active participation in design reviews and supporting squads suggests a culture that embraces constructive feedback and iterative design processes.

• Knowledge Sharing: The expectation to "diffuse good practices and standards" implies a culture that values sharing expertise and elevating the collective skill level of the design team.

📝 Enhancement Note: The culture and values are interpreted from the company's mission statement, emphasis on innovation, and explicit mentions of collaboration and employee well-being.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Design System Scalability: As Electrolux Group grows and introduces new digital products, ensuring the Design System remains robust, scalable, and easy to maintain will be a significant challenge.

• Balancing Brand Expression with Usability: Translating a strong brand identity into intuitive and effective digital interfaces across diverse product lines requires careful balance.

• Integrating AI Effectively: Identifying and implementing AI tools that genuinely enhance productivity and creativity without compromising design quality or user experience.

• Cross-Team Alignment: Ensuring consistent understanding and adoption of design standards and components across multiple development squads and product teams.

• Staying Ahead of Trends: Continuously adapting to evolving UI/UX trends, motion design techniques, and emerging technologies in a fast-paced digital landscape.

Learning & Development Opportunities:

• Advanced Design System Mastery: Opportunities to become a subject matter expert in Design Systems, potentially leading their evolution and governance.

• Motion Design Specialization: Deepening skills in creating sophisticated animations and micro-interactions that significantly impact user experience.

• AI in Design Application: Hands-on experience applying AI tools to streamline workflows, generate design variations, or enhance visual output.

• Mentorship and Leadership: Potential to mentor junior designers, contribute to design strategy, and take on leadership roles within design projects.

• Industry Exposure: Engaging with new technologies and design methodologies that can be applied to improve product design and development processes.

📝 Enhancement Note: Challenges and growth opportunities are framed within the context of a senior design role in a large, innovative company, focusing on strategic design, technological adoption, and professional development.

💡 Interview Preparation

Strategy Questions:

• "Describe your experience in evolving or creating a Design System. What were the key challenges, and how did you address them?" (Focus on process, governance, and impact.)

• "How do you approach translating a brand's visual identity into a compelling digital interface and motion design language?" (Highlight your understanding of visual expression and brand alignment.)

• "Walk us through a complex micro-interaction you designed. What was the user problem, your solution, and the impact?" (Prepare a case study from your portfolio.)

• "How do you ensure consistency and scalability when working with multiple product teams and a shared Design System?" (Discuss collaboration, documentation, and tooling.) Company & Culture Questions:

• "What interests you about Electrolux Group and this specific role?" (Research the company's mission, products, and recent innovations.)

• "How do you approach collaboration with UX, Product, and Development teams? Can you give an example?" (Emphasize teamwork and communication.)

• "How do you ensure digital products are accessible and meet WCAG standards?" (Detail your process and understanding.)

• "How do you stay updated on UI trends and emerging technologies, and how might you apply them here?" (Showcase your proactive learning and forward-thinking approach.) Portfolio Presentation Strategy:

• Storytelling: Frame your portfolio projects as narratives, detailing the problem, your role, the process, challenges, and the positive outcomes achieved.

• Highlight Design Systems: Dedicate specific slides or sections to showcase your Design System work. Explain the framework, components, and how it benefited the product/company.

• Demonstrate Motion: Use video clips or interactive prototypes to effectively showcase your motion design and micro-interaction work.

• Quantify Impact: Whenever possible, use metrics (e.g., improved conversion, reduced design debt, faster development) to demonstrate the value of your contributions.

• Tool Proficiency: Be ready to discuss your advanced Figma techniques and how you leverage its features for efficiency and collaboration.

📝 Enhancement Note: Interview preparation advice is tailored to the Sr UI Designer role, focusing on core competencies like Design Systems, motion design, Figma expertise, and collaborative problem-solving within a corporate context.

📌 Application Steps

To apply for this Senior UI Designer position:

• Submit your application through the provided Workday link, ensuring all required fields are completed accurately.

• Portfolio Customization: Tailor your portfolio to prominently feature your strongest work in Design Systems, motion design, and high-fidelity web interfaces. Prioritize projects that demonstrate your advanced Figma skills and understanding of accessibility.

• Resume Optimization: Update your resume to highlight keywords such as "UI Design," "Design Systems," "Figma," "Motion Design," "WCAG," "Agile Methodologies," and "AI for Design." Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, particularly how you approach Design System development, motion design, and cross-functional collaboration. Prepare specific examples from your portfolio for discussion.

• Company Research: Thoroughly research Electrolux Group's brand, products, and recent digital initiatives. Understand their commitment to innovation, sustainability, and user experience to better align your responses with their values and objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.