Senior Visual Designer, YouTube on TVs

📍 Job Overview

Job Title: Senior Visual Designer, YouTube on TVs

Company: Google

Location: San Bruno, California, United States

Job Type: Full-time

Category: Visual Design / UX/UI Design

Date Posted: 2026-07-30

Experience Level: 5-10 Years

Remote Status: On-site

🚀 Role Summary

• Drive the visual direction and aesthetic of YouTube's largest and fastest-growing screen, the TV interface, impacting over 1 billion monthly active users.

• Lead the design and evolution of the Living Room design system, ensuring consistency, scalability, and robust documentation across engineering and foundational components.

• Pioneer the integration of AI-assisted design workflows to accelerate rapid, high-fidelity prototyping of innovative visual styles and experimental TV interaction patterns.

• Collaborate closely with cross-functional teams, including Engineering and Product Management, to translate user insights into industry-leading, beautiful, and accessible user experiences.

• Define and defend the visual identity and brand promise of YouTube products within the context of the broader YouTube master brand, ensuring a cohesive and compelling user experience.

📝 Enhancement Note: This role is positioned as a senior individual contributor focused on visual design within the YouTube ecosystem, specifically targeting the TV platform. The emphasis on design systems, AI integration, and cross-functional collaboration highlights a strategic need for a designer who can not only create visually appealing interfaces but also drive systemic design and innovation.

📈 Primary Responsibilities

• Design System Leadership: Craft, maintain, and evolve the Living Room design system component library, ensuring robust documentation, strict variable consistency, and token adoption for seamless integration with engineering and core foundations.

• AI-Assisted Prototyping: Lead the integration of AI-assisted workflows into the design pipeline to enable rapid, high-fidelity prototyping of next-generation visual styles and experimental TV interaction patterns.

• Concept Development & Influence: Leverage principal contributor roles to explore concept development, influencing product direction, establishing a clear point-of-view on visual style, and contributing to product commitments.

• Brand Stewardship: Defend YouTube products, uphold the brand promise, and articulate its unique value proposition within the context of its interlaced relationship with YouTube’s master brand.

• Aesthetic Evolution: Partner with visual programs across the organization to evolve and apply new design styles and aesthetics for the suite of YouTube products, ensuring a fresh and engaging user experience.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer with strong leadership in design systems and a forward-thinking approach to incorporating emerging technologies like AI into the design process. The emphasis on brand defense and aesthetic evolution shows a strategic role in shaping the visual future of YouTube on TV.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction, Computer Science, a related field, or equivalent practical experience.

• Master's degree in Design, Human-Computer Interaction,