Senior Visual Designer

📍 Job Overview

Job Title: Senior Visual Designer

Company: Attio

Location: London, England, United Kingdom (Remote)

Job Type: FULL_TIME

Category: Marketing / Creative Operations

Date Posted: 2026-08-04

Experience Level: 5-10 Years

Remote Status: Fully Remote

🚀 Role Summary

• Drive the visual identity and creative output for Attio's marketing and brand initiatives, focusing on high-impact campaigns and product launches.

• Collaborate extensively with cross-functional teams, including Brand, Product Marketing, Growth, and Content, to translate business objectives into compelling visual solutions.

• Evolve and maintain Attio's visual identity system, ensuring consistency and sophistication across all customer-facing touchpoints.

• Lead complex design projects from concept through execution, demonstrating strong commercial instincts and creative leadership in a fast-paced B2B SaaS environment.

• Provide mentorship and guidance to junior designers and external creative partners, elevating the overall quality of creative work.

📝 Enhancement Note: This role is positioned within Attio's "Studio" team, described as a multidisciplinary group of creatives and design engineers. This implies a highly collaborative and quality-driven environment where design is integral to both brand and product strategy, with a strong emphasis on measurable business impact. The "AI era" positioning of Attio suggests a forward-thinking approach to technology and design.

📈 Primary Responsibilities

• Lead the end-to-end design and execution of major marketing campaigns, product launches, and high-visibility brand initiatives, ensuring exceptional creative quality across diverse channels.

• Partner closely with Brand, Product Marketing, Growth, Content, and Lifecycle Marketing teams to translate strategic business goals into impactful visual creative solutions that drive measurable outcomes.

• Extend, refine, and contribute to the evolution of Attio's visual identity system, applying existing brand principles to new challenges and opportunities.

• Uphold an exceptionally high standard for visual quality, including typography, layout, composition, and motion design, ensuring brand consistency across all customer touchpoints.

• Offer guidance, feedback, and mentorship to designers, including external creative partners, to enhance the overall quality and sophistication of the Studio team's output.

• Contribute strategic thinking and innovative creative concepts to key marketing initiatives, shaping Attio's creative direction as the company scales.

• Develop and maintain a comprehensive understanding of marketing strategy, customer behavior, and business objectives to ensure creative work delivers tangible business impact.

📝 Enhancement Note: The responsibilities emphasize a blend of hands-on design execution and strategic creative leadership. The expectation is for the Senior Visual Designer to not only produce high-quality creative assets but also to influence brand direction and ensure design efforts directly contribute to commercial growth and measurable business outcomes, particularly within a B2B SaaS context.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for a Senior Visual Designer role.

Experience: 4-7 years of professional design experience, with a strong preference for experience in fast-paced startups, particularly within B2B SaaS or technology companies.

Required Skills:

• Exceptional visual craft, demonstrated through a portfolio showcasing outstanding typography, layout, composition, and visual storytelling across digital marketing and brand work.

• Expert proficiency in design software, including Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).

• Advanced understanding of modern digital design principles, including composition, motion design, and user experience fundamentals.

• Proven experience in brand identity development and extension, with the ability to apply and evolve brand systems consistently.

• Strong experience in designing for marketing campaigns, product launches, and broader brand initiatives.

• Demonstrated ability to lead significant marketing design initiatives and manage complex projects from concept to delivery.

• Excellent organizational skills and the ability to manage multiple complex projects simultaneously while maintaining high standards of quality.

• Strong commercial awareness, with a solid understanding of marketing strategy, customer behavior, and business objectives. Preferred Skills:

• Experience as a creative lead or mentor, providing guidance and feedback to other designers and external partners.

• Familiarity with design engineering principles or collaboration with design engineers.

• Experience in motion graphics and animation for marketing and brand assets.

• Understanding of go-to-market (GTM) strategies and how visual design supports GTM motions.

• Experience working within a CRM-focused company or a company selling to GTM teams.

📝 Enhancement Note: The experience level and specific tool requirements (Figma, Adobe Creative Suite) are clearly defined. The emphasis on "commercial instincts," "measurable business impact," and "B2B SaaS" experience indicates a need for a designer who understands the business objectives behind creative work, not just aesthetic execution. The mention of "design engineering" within the Studio team suggests a potential need for cross-disciplinary understanding.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a minimum of 4-7 years of professional design experience.

• Clear evidence of exceptional typography, layout, and composition skills applied to digital marketing and brand projects.

• Case studies demonstrating visual storytelling capabilities and the ability to translate complex ideas into compelling visual narratives.

• Examples of work that highlight an understanding of brand identity, including its extension and refinement across various touchpoints.

• Demonstrations of leadership in significant marketing design initiatives, such as campaigns or product launches.

• Work samples that illustrate proficiency in Figma and the Adobe Creative Suite, showcasing advanced digital design principles. Process Documentation:

• Case studies that detail the design process from initial concept through to final execution, highlighting problem-solving and decision-making.

• Examples of how you have collaborated with cross-functional teams (e.g., marketing, product, content) to achieve project goals.

• Documentation or examples of how you have contributed to the evolution or refinement of a brand system.

• Evidence of how your design work has led to measurable business outcomes or supported commercial growth objectives.

📝 Enhancement Note: The portfolio is critical for this role. It needs to go beyond showcasing aesthetic appeal to demonstrating a strategic approach to design, leadership capabilities, and a clear understanding of how visual design contributes to business objectives within a B2B SaaS context. The expectation is to see a process that is both creative and commercially driven.

💵 Compensation & Benefits

Salary Range: As a Senior Visual Designer in London, UK, with 4-7 years of experience in a fast-paced B2B SaaS startup, the estimated salary range is £60,000 - £85,000 per annum. This estimate is based on industry benchmarks for senior creative roles in the London tech scene, considering the company's funding and growth trajectory.

Benefits:

• Equity in an early-stage tech company with significant growth potential.

• 25 days of paid holiday per year, plus local public holidays.

• Provision of Apple hardware for work.

• Comprehensive private medical insurance through AXA.

• Pension contribution plan managed through Hargreaves Lansdown.

• Enhanced family leave policies.

• Regular team off-site events in various locations (e.g., Barcelona, Lisbon, Malta, Split).

Working Hours: A standard full-time work week, typically around 40 hours, with the flexibility inherent in a remote work arrangement.

📝 Enhancement Note: The salary range is an estimation based on the role's seniority, location (London), industry (B2B SaaS), and the company's stage. The benefits package is comprehensive and competitive for the UK tech market, with a strong emphasis on equity and employee well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / CRM / AI Technology. Attio is positioned as a CRM built for the AI era, aiming to empower go-to-market teams with advanced customer understanding and automation.

Company Size: Attio has raised $116M and is likely in a growth phase, suggesting a dynamic, ambitious, and resource-rich startup environment. The team is comprised of "builders" who thrive on complex challenges and hold themselves to a high bar.

Founded: While the founding date isn't explicitly provided, the significant funding suggests a relatively young but rapidly scaling company.

Team Structure:

• The role sits within "Studio," a multidisciplinary in-house creative team comprising designers and design engineers.

• Studio collaborates closely with Brand, Product Marketing, Growth, Content, and Lifecycle Marketing teams.

• The Senior Visual Designer will report into a Campaigns Lead for track record interviews and will have a final conversation with the Co-Founder & CEO. Methodology:

• Attio emphasizes strategic thinking, rapid execution, and a relentless focus on growth.

• The company culture values "sharp judgment, real craft, and the drive to do exceptional work," with an obsession for details and an entrepreneurial spirit.

• Design and creative output are viewed as critical drivers of business impact and customer engagement.

Company Website: https://attio.com/

📝 Enhancement Note: The company culture is described as high-performance, detail-oriented, and focused on building exceptional products and brand experiences. The "AI era" positioning implies a forward-thinking and innovative approach. The Studio team's structure suggests a high degree of collaboration between design, marketing, and product functions.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Visual Designer role, indicating a mid-to-senior level position requiring significant experience and the ability to lead projects and mentor others. It's a key player within the marketing and creative function, directly impacting brand perception and growth.

Reporting Structure: The role involves collaboration across multiple marketing teams (Brand, Product Marketing, Growth, Content, Lifecycle) and reports into a Campaigns Lead for initial interviews, with a final interview with the CEO. This suggests a flat but highly collaborative structure with visibility to leadership.

Operations Impact: The Senior Visual Designer's work is directly tied to Attio's go-to-market motion, shaping how customers perceive the brand and product. Their contributions are expected to drive measurable business outcomes, including customer acquisition and engagement, making it a critical role for revenue generation and brand building.

Growth Opportunities:

• Creative Leadership: Opportunity to lead high-profile creative projects and shape the visual direction of a rapidly scaling B2B SaaS company.

• Skill Development: Potential to deepen expertise in brand systems, motion design, and strategic marketing design through hands-on work and collaboration with a talented team.

• Mentorship: Chance to mentor junior designers and external creative partners, developing leadership and coaching skills.

• Career Advancement: Potential to grow into a Design Lead or Art Director role within Attio as the company and its creative function expand.

📝 Enhancement Note: This role offers significant growth potential for a designer who excels in a fast-paced, high-impact environment. The opportunity to influence brand strategy and contribute directly to business growth in a well-funded startup is a key draw.

🌐 Work Environment

Office Type: Fully Remote. This offers flexibility and allows Attio to hire talent across the United Kingdom.

Office Location(s): While the role is remote, the company is based in London, UK, and benefits are tailored to UK employees. The team off-sites suggest a desire for in-person connection and team building.

Workspace Context:

• A fully remote setup requiring self-discipline and strong communication skills.

• Access to Apple hardware and a collaborative online environment.

• The "Studio" team model implies a strong internal creative community, even when remote.

• Opportunities for collaboration with a diverse range of marketing and product teams.

Work Schedule: Standard full-time hours (approx. 40 hours/week) with the inherent flexibility of a remote role. Emphasis is placed on delivering high-quality work and meeting project deadlines.

📝 Enhancement Note: The remote nature of the role requires strong self-management. The company's investment in team off-sites indicates a commitment to fostering team cohesion and culture despite the distributed workforce.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Conversations:

  • 30-minute intro call with the Talent team to assess general fit and interest.
  • 30-minute track record interview with the Campaigns Lead, focusing on past campaign design experience and achievements.

• Core Interviews:

  • A series of collaborative working sessions designed to evaluate your creative process, design thinking, visual craft, collaboration style, and alignment with Attio's brand, culture, and design principles. Expect hands-on exercises and discussions about your approach to design challenges.

• Final Stage:

  • 30-minute closing conversation with the Co-Founder & CEO to discuss strategic alignment, company vision, and overall fit.

  • Offer call if there is a mutual decision to move forward. Portfolio Review Tips:

• Highlight Leadership: Showcase projects where you led initiatives, mentored others, or influenced creative direction.

• Demonstrate Process: Clearly articulate your design process, from initial brief to final execution, including problem-solving and decision-making.

• Quantify Impact: Where possible, provide examples of how your design work contributed to measurable business outcomes (e.g., campaign performance, lead generation, brand engagement).

• Showcase Craft: Ensure your portfolio clearly demonstrates exceptional typography, layout, composition, and visual storytelling skills.

• Tailor to Attio: Emphasize your experience with B2B SaaS, marketing campaigns, and brand systems. Highlight your proficiency in Figma and Adobe Creative Suite.

• Visual Storytelling: Present your work in a narrative format that tells the story behind each project and your role in its success.

Challenge Preparation:

• Be prepared to discuss your approach to creative briefs, especially those involving complex marketing campaigns or product launches.

• Practice articulating your design rationale clearly and concisely, linking it to business objectives.

• Be ready to discuss how you maintain creative quality and consistency across multiple projects and channels.

• Prepare to talk about your experience mentoring or providing feedback to other designers.

• Research Attio's current brand and marketing efforts to inform your discussions and demonstrate genuine interest.

📝 Enhancement Note: The interview process is structured to assess a candidate's creative process, leadership potential, and strategic alignment. The portfolio review is central, requiring candidates to demonstrate not just design skill but also a commercial mindset and the ability to drive business impact. The collaborative working sessions suggest a practical, hands-on evaluation.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable design systems. Expect advanced usage for UI design, component libraries, and potentially collaborative brainstorming.

• Adobe Creative Suite:

  • Photoshop: For image editing, manipulation, and asset creation.
  • Illustrator: For vector graphics, logos, icons, and detailed illustrations.
  • InDesign: For layout design of brochures, reports, and other print/digital collateral.
  • After Effects: For motion graphics, animations, and dynamic visual content.

Analytics & Reporting: While not explicitly listed for the designer role, understanding how to interpret performance data from marketing analytics tools (e.g., Google Analytics, HubSpot, Amplitude) to inform design decisions would be highly beneficial.

CRM & Automation: Understanding the context of CRM (like Attio itself) and marketing automation platforms is crucial for designing effective GTM assets. Proficiency in using design outputs within these systems or collaborating with teams that do is key.

📝 Enhancement Note: Proficiency in Figma and the Adobe Creative Suite is a non-negotiable requirement. The role necessitates creating high-quality visual assets for various marketing channels, which are often integrated with CRM and marketing automation platforms. While direct tool usage in these areas might not be required, understanding their function and how design impacts their effectiveness is important.

👥 Team Culture & Values

Operations Values:

• Builder Mentality: A drive to create and innovate, tackling complex technical and creative challenges head-on.

• High Bar & Craftsmanship: A commitment to exceptional quality, meticulous attention to detail, and a passion for doing outstanding work.

• Customer Obsession: A focus on delighting users and creating experiences that resonate with go-to-market teams.

• Strategic Impact: Valuing work that not only looks good but also drives measurable business outcomes and commercial growth.

• Collaboration & Judgment: Working effectively with cross-functional teams, applying sharp judgment, and fostering a culture of open feedback.

Collaboration Style:

• Cross-functional Integration: Close partnership with Brand, Product Marketing, Growth, Content, and Lifecycle Marketing teams to ensure cohesive messaging and visual representation.

• Studio as a Hub: The Studio team acts as a central creative resource, fostering a collaborative environment for design and engineering talent.

• Feedback-Driven: Expectation of providing and receiving constructive feedback to elevate creative output and refine brand systems.

• Proactive Communication: Essential for a remote environment, ensuring clear articulation of ideas, progress, and potential challenges.

📝 Enhancement Note: The culture emphasizes high performance, quality, and a results-oriented approach. Collaboration is key, with a strong emphasis on cross-functional teamwork to achieve business objectives. The "builder" ethos suggests an environment for individuals who enjoy creating and improving.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand and Performance: The primary challenge will be creating visually stunning work that also meets aggressive marketing and growth objectives in a fast-paced B2B SaaS environment.

• Evolving Brand System: Continuously refining and expanding a brand identity for a growing company requires adaptability and strategic vision.

• Remote Collaboration: Effectively collaborating and mentoring in a fully remote setting requires strong communication and organizational skills.

• High-Volume Output: Managing multiple high-impact projects simultaneously while maintaining an exceptionally high standard of quality.

Learning & Development Opportunities:

• Strategic Design Leadership: Gaining experience in shaping creative strategy and influencing brand direction for a rapidly scaling tech company.

• Cross-Functional Expertise: Deepening understanding of product marketing, growth strategies, and content marketing through close collaboration.

• Advanced Creative Techniques: Opportunities to explore and implement sophisticated design techniques, including motion graphics and advanced digital design principles.

• Mentorship & Team Building: Developing leadership and coaching skills by guiding junior designers and external creative partners.

📝 Enhancement Note: The challenges are typical for a senior role in a high-growth startup, focusing on impact, quality, and collaboration. The growth opportunities are substantial, offering a path for significant career development in design leadership and strategic creative roles.

💡 Interview Preparation

Strategy Questions:

• "Describe a high-impact marketing campaign you led from concept to completion. What were the objectives, your role, the creative process, and the measurable results?" (Focus on demonstrating strategic thinking, execution, and impact.)

• "How do you balance maintaining a strong brand identity with the need to drive specific commercial outcomes or growth metrics?" (Prepare examples of how you've aligned creative with business goals.)

• "Walk us through your process for evolving or extending a brand system. What considerations are most important?" (Highlight your understanding of brand architecture, consistency, and strategic development.)

• "How do you approach mentoring junior designers or providing feedback to external creative partners to elevate their work?" (Prepare examples of your leadership and coaching style.) Company & Culture Questions:

• "What excites you about Attio's mission and its positioning in the AI era CRM market?" (Research Attio's product, funding, and market.)

• "How do you see your design philosophy aligning with Attio's values of high craft, builder mentality, and strategic impact?" (Connect your personal values and work style to Attio's stated culture.)

• "Describe your experience working in a fast-paced startup or B2B SaaS environment. What are the key differences compared to other environments you've worked in?" (Highlight your adaptability and understanding of startup dynamics.) Portfolio Presentation Strategy:

• Narrative Arc: Structure your portfolio presentation as a story for each project, starting with the challenge, outlining your process, showcasing your solutions, and detailing the impact.

• Focus on Leadership & Strategy: Emphasize projects where you took a leadership role, made strategic design decisions, or influenced the outcome significantly.

• Quantify Impact: Wherever possible, use metrics and data to demonstrate the business impact of your design work.

• Showcase Process: Be ready to discuss your Figma and Adobe Creative Suite workflows, explaining how you leverage these tools for efficiency and quality.

• Brand System Examples: Dedicate time to showcasing your experience with brand identity development and how you ensure consistency.

• Conciseness: Be mindful of time, focusing on your strongest and most relevant projects.

📝 Enhancement Note: Preparation should focus on demonstrating strategic thinking, commercial acumen, leadership, and a deep understanding of visual craft within the context of B2B SaaS marketing. The interview process involves practical application and discussion of your creative process.

📌 Application Steps

To apply for this Senior Visual Designer position:

• Submit your application through the provided link on Ashby.

• Curate Your Portfolio: Select 3-5 of your strongest, most relevant projects that showcase your visual craft, leadership in marketing campaigns, brand system experience, and B2B SaaS context. Ensure each project clearly articulates the challenge, your process, your solution, and its impact.

• Optimize Your Resume: Tailor your resume to highlight your 4-7 years of professional design experience, proficiency in Figma and Adobe Creative Suite, experience in B2B SaaS/startups, and any leadership or mentorship roles. Use keywords from the job description.

• Prepare Your Narrative: Practice articulating your design process, strategic thinking, and commercial awareness. Be ready to discuss your portfolio projects in detail and answer questions about your collaboration style and leadership approach.

• Research Attio: Thoroughly understand Attio's product, target audience (go-to-market teams), current marketing efforts, and company culture. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.