Senior UI Designer

📍 Job Overview

Job Title: Senior UI Designer

Company: VML

Location: Faro, Lisbon, Porto, Portugal

Job Type: Full-time

Category: Creative & Design / CX Design

Date Posted: 2026-06-03T07:51:14

Experience Level: Mid-Senior (5-10 years)

Remote Status: Hybrid

🚀 Role Summary

• Lead the creation of intuitive and visually compelling user interfaces within a dynamic CX team, focusing on enhancing user experience and driving conversion rates.

• Develop and maintain digital brand identities and pixel-perfect responsive interfaces for high-profile clients, ensuring alignment with both user needs and business objectives.

• Leverage extensive experience with design systems to ensure scalable and consistent design execution across large consumer-facing brands and e-commerce platforms.

• Champion user-centered design best practices, conversion-led design principles, and accessibility standards to deliver impactful digital solutions.

📝 Enhancement Note: This role is specifically for a Senior UI Designer within VML's CX team, emphasizing a hybrid work model with 4 days in the office. The focus is on e-commerce and conversion-driven design, requiring strong conceptual thinking and execution skills in a fast-paced agency environment. The role is based in Portugal, with potential for hybrid work across Lisbon, Porto, and Faro.

📈 Primary Responsibilities

• Design and execute high-fidelity, pixel-perfect responsive interfaces for transactional websites and digital platforms, ensuring a seamless user experience.

• Develop and apply digital brand aesthetics and visual identities that resonate with target audiences and align with client brand guidelines.

• Implement and contribute to design systems, ensuring design consistency and efficiency across multiple projects and large-scale consumer brands.

• Integrate user-centered design principles, conversion optimization strategies, and accessibility best practices into all design outputs.

• Collaborate effectively with UX Leads, Service Designers, Optimisation Consultants, Product Managers, and Developers to translate requirements into effective design solutions.

• Present and articulate design concepts, decisions, and rationale clearly and confidently to clients and internal stakeholders.

• Stay abreast of the latest technology advancements, design trends, and tooling in the digital and e-commerce landscape.

• Manage individual project timelines and deliverables, ensuring timely and accurate completion of design tasks within fast-paced environments.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic application, emphasizing conversion-led design and the ability to work within established design systems for large brands. The role requires strong communication and presentation skills, as well as the ability to manage multiple projects under tight deadlines within an agency setting.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, UI Design, or a closely related discipline.

Experience: 5-10 years of professional experience in UI Design, with a significant focus on digital agencies, in-house design studios, or enterprise-level digital solutions. Demonstrated experience in eCommerce design is essential.

Required Skills:

• Proven experience in designing pixel-perfect, responsive interfaces for consumer-facing brands.

• Expert proficiency in industry-standard design tools: Figma, Sketch, and Adobe Creative Suite.

• Demonstrable experience working with and contributing to design systems at scale.

• Strong understanding of user-centered design principles, conversion-led design strategies, and web accessibility standards (WCAG).

• Excellent typography and visual design skills, with a keen eye for detail and craftsmanship.

• Ability to effectively present design concepts and defend design decisions to clients and stakeholders.

• Proven ability to manage multiple projects simultaneously, meeting tight deadlines in a fast-paced environment.

• Strong problem-solving abilities and a proactive, self-motivated attitude.

Preferred Skills:

• Experience with design tokens for enhanced design system scalability.

• Proficiency in animation and video tools such as Adobe After Effects and Final Cut Pro.

• Experience with design token implementation.

📝 Enhancement Note: The required skills emphasize hands-on proficiency with core design tools and a deep understanding of e-commerce, design systems, and user-centric methodologies. The preference for animation/video tools and design tokens suggests an interest in more advanced UI capabilities and future-proofing design practices.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A compelling portfolio showcasing high-quality UI design work, with a strong emphasis on successful eCommerce projects.

• Demonstrate experience in creating digital brand look and feel, including visual identity and responsive interface design.

• Case studies that highlight the application of design systems and their impact on design consistency and scalability.

• Examples of conversion-led design strategies and their measurable impact on user engagement and