Senior Product Designer - Investimentos

📍 Job Overview

Job Title: Senior Product Designer - Investimentos

Company: Banco PAN

Location: São Paulo, SP, Brazil

Job Type: Full-time

Category: Product Design / UX Design

Date Posted: April 16, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid (3 days in-office, 2 days remote)

🚀 Role Summary

• Drive the design of user-centered experiences for complex investment products, directly impacting client decision-making.

• Strategically and practically contribute to a dynamic environment with high demand and frequent changes.

• Collaborate with cross-functional teams including Product, Engineering, and Business to align on solutions and ensure quality implementation.

• Navigate and influence decisions across multiple stakeholders and organizational dependencies.

• Own the end-to-end design process, from discovery and research to delivery and post-launch analysis.

📝 Enhancement Note: This role is explicitly for the Investments front, implying a need for a deep understanding of financial products, user needs in the investment space, and the regulatory environment. The emphasis on "complex products" suggests a requirement for strong analytical skills and the ability to translate intricate concepts into intuitive user interfaces.

📈 Primary Responsibilities

• Design user-centered solutions that effectively balance business needs, technical feasibility, and optimal user experience for investment products.

• Actively participate in all phases of the design lifecycle, from initial discovery and user research to final delivery and implementation support.

• Collaborate closely with Product Managers, Engineers, and various business stakeholders to gather requirements, understand constraints, and align on strategic direction.

• Lead and participate in user research activities, usability testing, and data analysis to inform design decisions and measure product success.

• Drive the adoption and governance of the Design System, ensuring consistency, scalability, and a high standard of visual and interaction design (craft).

• Document design decisions, user flows, and solutions clearly and comprehensively to facilitate team understanding and product evolution.

• Monitor key experience and business metrics to identify opportunities for continuous product improvement and optimization.

• Influence decision-making in environments with multiple stakeholders and dependencies, requiring strong communication and negotiation skills.

📝 Enhancement Note: The core responsibilities detail a full-stack Product Designer role, emphasizing ownership from discovery to metrics. The mention of "governance of the Design System" and "high level of craft" indicates a need for a senior designer who not only creates but also champions design quality and consistency across the product suite.

🎓 Skills & Qualifications

Education: Bachelor's degree, preferably in Design, UX, or related fields.

Experience: Solid experience as a Product Designer, with a portfolio demonstrating depth in process, decision-making, and execution quality (craft).

Required Skills:

• Product Design & UX Expertise: Proven ability to design intuitive and effective user experiences for complex digital products.

• End-to-End Design Process: Proficiency across all design stages, including user research, ideation, wireframing, prototyping, usability testing, and visual design.

• Portfolio Demonstration: A strong portfolio showcasing a deep understanding of the design process, strategic decision-making, and high-quality execution (craft).

• Communication & Influence: Excellent verbal and written communication skills, with a demonstrated ability to influence stakeholders at various levels and across different departments.

• Analytical & Contextual Reading: Strong analytical skills and the ability to read and understand organizational context, user needs, and business objectives.

• Dynamic Environment Acumen: Comfort and effectiveness working in fast-paced, high-demand environments with frequent changes and evolving priorities.

• Collaboration: Proven ability to collaborate effectively with Product, Engineering, and Business teams, fostering a shared understanding and driving towards common goals.

Preferred Skills:

• Investment Product Design: Experience designing for financial services, specifically investment products, is highly advantageous.

• Design System Governance: Experience contributing to or leading the development and maintenance of design systems.

• Data-Driven Design: Ability to leverage data and metrics to inform design decisions and measure impact.

• Agile Methodologies: Familiarity with agile development processes and working within agile teams.

📝 Enhancement Note: The emphasis on a "strong portfolio" with "depth in process, decision-making, and quality of execution (craft)" is a critical differentiator for this senior role. Candidates should prepare to articulate not just the final designs but the rationale, challenges, and iterative steps taken.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Process Depth: Showcase a thorough understanding of the design process, from initial problem definition and user research through to final implementation and iteration.

• Strategic Decision-Making: Clearly articulate the rationale behind design choices, demonstrating how decisions were informed by user needs, business goals, and technical constraints.

• Quality of Execution (Craft): Present high-fidelity designs, prototypes, and examples of implemented products that exhibit strong visual design principles, interaction design, and attention to detail.

• Impact & Metrics: Include case studies that demonstrate the impact of your designs, ideally supported by relevant metrics related to user engagement, conversion, or business outcomes.

• Cross-Functional Collaboration: Provide examples of how you've worked with Product, Engineering, and other stakeholders to bring designs to life.

Process Documentation:

• User Journey Mapping: Examples of mapping user journeys to identify pain points and opportunities for design intervention.

• Wireframing & Prototyping: Demonstration of proficiency in creating low-fidelity wireframes and interactive prototypes to communicate design concepts.

• Usability Testing & Feedback Integration: Evidence of conducting usability tests and iterating on designs based on user feedback.

• Design System Contributions: Examples of how you've used or contributed to a design system, ensuring consistency and scalability.

📝 Enhancement Note: The portfolio is paramount for this role, especially for demonstrating "depth in process, decision-making, and quality of execution (craft)." Candidates should curate their portfolios to highlight detailed case studies that align with the core responsibilities and required skills, particularly those involving complex problem-solving and stakeholder management.

💵 Compensation & Benefits

Salary Range: Based on the seniority of the role (Senior Product Designer), the location (São Paulo, Brazil), and the industry (Financial Services), a competitive salary range in São Paulo for this position would typically fall between R$ 10,000 to R$ 18,000 per month. This estimate considers the high demand for skilled design professionals, the complexity of the investment product domain, and the overall cost of living in São Paulo.

Benefits:

• Financial Incentives: Bonus / PLR (Participação nos Lucros e Resultados - Profit Sharing).

• Daily Allowances: Vale Refeição (Meal Voucher) and Vale Alimentação (Food Voucher), with an additional 13th month Food Voucher.

• Health & Wellness:

  • Convênio Médico (Health Insurance) with in-patient hospitalization in a private room for the employee and dependents.
  • Convênio Odonto/Ortodôntico (Dental/Orthodontic Insurance).
  • Ambulatório Médico on-site at the office.
  • Unlimited Telemedicine Dr. Alper (Einstein Conecta).
  • 4 psychotherapy sessions per month.

• Insurance: Seguro de Vida (Life Insurance).

• Employee Discounts: Discounts at over 10,000 pharmacies and access to the Allya discount portal for various segments.

• Family Support:

  • Extended Family Leave (6 months for primary caregiver, 30 days for co-caregiver).
  • Auxílio Creche / Babá (Childcare/Nanny Assistance).
  • AcomPANha (Pregnancy support program).

• Lifestyle & Development:

  • Wellhub/Totalpass (Gym and wellness platform access).
  • On-site Beauty Salon.
  • Professional Development Programs.

• Assistive Technology: Auxílio tecnologia assistivas (85% reimbursement for employees with disabilities).

• Professional Support: PAE (Legal, Financial, Psychological, and Social Orientation).

• Vehicle & Credit: Facilitation for vehicle financing and a PAN credit card with differentiated limits (subject to analysis).

• Transportation: Vale Transporte (Transportation Voucher) with a minimal 4% employee discount.

• Other: Assistência Funeral (Funeral Assistance).

Working Hours: Standard full-time working hours, typically around 40 hours per week, with a hybrid model allowing for 2 days of remote work.

📝 Enhancement Note: The salary estimate is based on industry benchmarks for senior design roles in major Brazilian cities, adjusted for the financial sector's typical compensation structures and the specific benefits package offered. The extensive benefits package suggests a company culture that values employee well-being and work-life balance.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Banking, Investments, Credit). Banco PAN operates within the dynamic Brazilian financial sector, offering a wide range of financial solutions. This context means the company is subject to regulatory scrutiny, market volatility, and a strong competitive landscape, necessitating agile and robust product development.

Company Size: Large (Implied by the extensive benefits and structured interview process). A large organization like Banco PAN typically has established processes, a diverse workforce, and significant resources, which can offer both stability and opportunities for specialized roles.

Founded: Not specified in the provided data, but Banco PAN has a significant history in the Brazilian market, evolving from a finance company to a digital bank. This history suggests a blend of established practices and a forward-looking approach to digital transformation.

Team Structure:

• Product Design Team: Likely a dedicated team within the product organization, responsible for the user experience across various digital products. This team will include Product Designers, UX Researchers, and potentially UI Designers.

• Reporting Structure: The Senior Product Designer will likely report to a Design Lead, Head of Product Design, or a Product Manager, depending on the specific team structure.

• Cross-functional Collaboration: This role is designed to work very closely with Product Managers, Software Engineers, Business Analysts, and other stakeholders within the Investments division, requiring frequent interaction and alignment.

Methodology:

• Data-Driven Design: The emphasis on metrics and continuous evolution suggests a data-informed approach to design, where user behavior and business outcomes guide product decisions.

• Agile Development: Collaboration with Engineering and the dynamic environment imply work within agile or hybrid agile frameworks, focusing on iterative delivery and continuous improvement.

• User-Centricity: The core mission of transforming lives through financial solutions and the explicit mention of user-centered design highlight a strong focus on understanding and meeting customer needs.

Company Website: bancopan.com.br

📝 Enhancement Note: The company description emphasizes agility, flexibility, creativity, and a culture of collaboration ("Intensidade, Inconformismo, Eficiência, Espirito de equipe e Integridade"). This suggests that candidates who can demonstrate these traits, alongside strong technical design skills, will be a good cultural fit. The "Investments" focus indicates a specialized and potentially high-impact area within the bank.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level signifies a seasoned professional expected to lead complex design initiatives, mentor junior designers, and contribute strategically to product direction. The role requires not only execution excellence but also a strong command of design thinking, stakeholder management, and an understanding of business objectives within the financial sector.

Reporting Structure: The role likely reports to a Design Lead or Head of Product Design within the Investments division. Close collaboration with Product Managers and Engineering leads is also a defining characteristic of this position.

Operations Impact: This role has a direct impact on the success of Banco PAN's investment products. By creating intuitive and effective user experiences, the Senior Product Designer will influence customer acquisition, retention, satisfaction, and ultimately, the financial performance of the investment portfolio. The ability to translate complex financial concepts into accessible designs is critical for driving customer engagement and trust.

Growth Opportunities:

• Leadership Development: Potential to grow into a Design Lead or Managerial role, overseeing a team of designers and shaping design strategy for larger product areas.

• Specialization: Deepen expertise within the financial services and investment product domain, becoming a go-to expert for complex financial UX challenges.

• Strategic Influence: Increase influence on product strategy and business decisions through demonstrated design leadership and impact.

• Mentorship: Opportunity to mentor junior designers, contributing to the growth of the design team and fostering a strong design culture.

• Cross-functional Mobility: Potential to move into product management or other strategic roles within the company, leveraging a deep understanding of user needs and business strategy.

📝 Enhancement Note: The "Senior" title implies not just technical proficiency but also leadership potential and strategic thinking. Candidates should highlight instances where they've influenced product roadmaps, mentored peers, or contributed to design system strategy to showcase readiness for these growth opportunities.

🌐 Work Environment

Office Type: Hybrid work model with a significant presence required at the Faria Lima office in São Paulo. This suggests a modern, professional office environment designed for collaboration, innovation, and focused work.

Office Location(s): Faria Lima, São Paulo, Brazil. This is a prime business district in São Paulo, known for its corporate presence, accessibility, and vibrant professional atmosphere.

Workspace Context:

• Collaborative Spaces: The office likely features meeting rooms, brainstorming areas, and open-plan seating to facilitate teamwork and interaction with colleagues from Product, Engineering, and Business.

• Tools & Technology: Access to industry-standard design software, hardware, and potentially specialized financial industry tools. The company also offers a comprehensive benefits package that includes technology assistance.

• Team Interaction: Opportunities for daily interaction with design peers, product managers, engineers, and other business stakeholders, fostering a dynamic and engaging work environment.

Work Schedule: Standard full-time hours (approx. 40 hours/week) with a hybrid arrangement offering flexibility. This structure allows for dedicated in-office collaboration days and focused remote work days, balancing team connectivity with individual productivity.

📝 Enhancement Note: The hybrid nature of the role, with 3 days in-office, emphasizes the importance of in-person collaboration, especially in a senior role that requires influencing stakeholders and contributing to team dynamics. The Faria Lima location suggests a professional and well-connected work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role's requirements.

• Portfolio Presentation & Discussion: A session where you will present your portfolio, focusing on specific case studies that highlight your process, decision-making, and execution (craft) for complex problems. Expect to discuss your role, challenges, and outcomes in detail.

• Technical/Skills Interview: May involve discussions about specific design tools, methodologies, and problem-solving approaches relevant to product design in the financial sector.

• Stakeholder/Cross-functional Interview: An opportunity to meet with potential collaborators from Product, Engineering, and Business teams to assess communication, influence, and cultural fit.

• Hiring Manager Interview: A final discussion with the hiring manager to assess overall fit, career aspirations, and alignment with the team's strategic goals.

Portfolio Review Tips:

• Curate Strategically: Select 3-4 of your strongest case studies that best demonstrate your ability to handle complex investment products, navigate stakeholder challenges, and deliver high-quality, user-centered designs.

• Showcase the Process: For each case study, clearly articulate the problem, your role, the methodology used (discovery, research, ideation, prototyping, testing), the key decisions made, the rationale behind them, and the final outcome.

• Highlight Impact: Quantify the impact of your work whenever possible using metrics related to user satisfaction, engagement, conversion rates, or business goals.

• Emphasize Craft: Ensure high-fidelity mockups and prototypes are well-presented, showcasing attention to detail, visual design, and interaction design principles.

• Address Complexity: Be prepared to discuss how you simplified complex financial concepts for users and managed dependencies in a multi-stakeholder environment.

Challenge Preparation:

• Design Exercise: You may be given a design challenge or case study to complete within a specific timeframe. Focus on demonstrating your thought process, problem-solving skills, and ability to deliver a well-reasoned solution, not just a polished final product.

• Presentation Skills: Practice articulating your design rationale clearly and concisely. Be ready to answer tough questions about your decisions and trade-offs.

• Understanding the Context: Research Banco PAN, its investment products, and the broader FinTech/financial services landscape in Brazil to inform your approach.

📝 Enhancement Note: The emphasis on "portfolio demonstrating depth in process, decision-making, and quality of execution (craft)" and the mention of dealing with "different stakeholders" and "political context" suggest that interviewers will be looking for not just design skills but also strong strategic thinking and interpersonal abilities.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable, industry standard), Sketch, Adobe Creative Suite (Photoshop, Illustrator).

• User Research & Testing: Tools for conducting usability tests, surveys, and analyzing user feedback (e.g., UserTesting.com, Maze, Hotjar, SurveyMonkey).

• Collaboration & Project Management: Jira, Confluence, Slack, Miro (for whiteboarding and ideation).

Analytics & Reporting:

• Web/App Analytics: Google Analytics, Amplitude, Mixpanel, or similar tools to track user behavior and product performance.

• Data Visualization: Tableau, Power BI, or internal dashboards for reporting and analysis.

CRM & Automation:

• While not directly a design role, familiarity with how CRM systems (like Salesforce) and marketing automation tools integrate with user journeys and customer data can be beneficial for understanding the broader ecosystem.

📝 Enhancement Note: While specific tools aren't listed, Figma is the dominant industry standard for product design. Proficiency in a comprehensive design suite, prototyping tools, and collaboration platforms is expected. Familiarity with analytics tools is increasingly important for designers to understand product performance and iterate effectively.

👥 Team Culture & Values

Operations Values:

• Intensidade (Intensity): Approaching work with passion, energy, and a drive to achieve ambitious goals. For a designer, this means being deeply engaged in solving user problems and delivering impactful solutions.

• Inconformismo (Nonconformity): Challenging the status quo, seeking innovative solutions, and not settling for "good enough." Designers should be encouraged to push boundaries and explore new approaches.

• Eficiência (Efficiency): Streamlining processes, optimizing workflows, and delivering high-quality results with optimal use of resources. This applies to design processes, tool usage, and collaboration.

• Espirito de equipe (Team Spirit): Fostering a collaborative and supportive environment where team members work together towards common objectives, sharing knowledge and celebrating successes.

• Integridade (Integrity): Acting with honesty, transparency, and ethical conduct in all interactions and decisions. This is crucial in the financial sector.

Collaboration Style:

• Cross-functional Integration: The role is designed for deep collaboration across Product, Engineering, and Business. Expect regular sync-ups, joint problem-solving sessions, and shared ownership of project outcomes.

• Open Feedback Culture: A culture that encourages constructive feedback exchange between designers, product managers, and engineers to ensure the best possible solutions are developed.

• Knowledge Sharing: Opportunities to share insights from user research, design trends, and best practices within the design team and across the broader product organization.

📝 Enhancement Note: The company's stated values (Intensidade, Inconformismo, Eficiência, Espirito de equipe, Integridade) are core to its identity. Candidates should be prepared to demonstrate how their work and approach align with these values, particularly "Inconformismo" in driving design innovation and "Espirito de equipe" in their collaborative approach.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Competing Priorities: Juggling the demands of business objectives, technical constraints, and user needs in a high-pressure environment.

• Navigating Stakeholder Complexity: Managing diverse opinions and expectations from multiple stakeholders, including senior leadership, to achieve consensus on design solutions.

• Designing for Complexity: Translating intricate investment product features and financial concepts into user-friendly and accessible interfaces.

• Maintaining Design Quality at Scale: Ensuring high standards of craft and consistency across a growing product suite and a potentially evolving Design System.

• Adapting to Rapid Change: Working effectively in a dynamic market where product requirements and business strategies can shift quickly.

Learning & Development Opportunities:

• Deepening FinTech Expertise: Gaining specialized knowledge in investment products, financial regulations, and user behavior within the financial services industry.

• Strategic Design Leadership: Developing skills in influencing product strategy, leading design initiatives, and mentoring junior team members.

• Advanced Design Methodologies: Exploring and applying new design research techniques, prototyping tools, and UX frameworks.

• Cross-functional Skill Enhancement: Broadening understanding of product management, engineering processes, and business strategy through close collaboration.

• Industry Conferences & Training: Access to professional development programs, conferences, and training relevant to product design and the financial sector.

📝 Enhancement Note: The challenges highlight the need for a mature, adaptable, and highly skilled designer. The growth opportunities suggest a company that invests in employee development and offers clear paths for career advancement within specialized or leadership tracks.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting demands from different stakeholders (e.g., Product, Engineering, Business) for a complex feature. How did you facilitate alignment and what was the outcome?"

• "Walk us through a challenging design problem you solved for an investment product. What was your process, what trade-offs did you make, and how did you measure success?"

• "How do you approach designing for users who may have limited financial literacy or are new to investing? What principles guide your design decisions in such scenarios?"

Company & Culture Questions:

• "Based on our company values (Intensidade, Inconformismo, Eficiência, Espirito de equipe, Integridade), how would you demonstrate these in your daily work as a Senior Product Designer?"

• "How do you stay updated on design trends, especially within the FinTech and investment space, and how do you bring that knowledge back to your team?"

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, follow a clear story arc: problem, your role, approach/process, key decisions, challenges, solutions, and impact.

• Focus on "Why": Clearly articulate the rationale behind your design decisions. Why did you choose a particular solution? What research or data supported it?

• Be Specific About Your Contribution: Clearly define your individual contributions, especially in team projects.

• Prepare for Deep Dives: Anticipate questions about specific design choices, trade-offs, user testing results, and metrics.

• Showcase Your Craft: Present high-fidelity mockups and prototypes effectively, using screen-sharing or interactive tools. Ensure visual clarity and a professional presentation.

📝 Enhancement Note: Expect interview questions to probe deeply into your problem-solving process, your ability to handle ambiguity and complexity, and your alignment with Banco PAN's core values. Demonstrating strategic thinking and a proactive approach will be key.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit Your Application: Apply directly through the provided job board link (Greenhouse).

• Tailor Your Resume: Highlight experience in product design, UX, stakeholder management, and any financial services or investment product experience. Use keywords from the job description to optimize for Applicant Tracking Systems (ATS).

• Curate Your Portfolio: Select your most impactful case studies that demonstrate depth in process, strategic decision-making, and high-quality execution (craft), especially for complex financial products. Ensure it's easily accessible (e.g., via a link).

• Prepare Your Portfolio Presentation: Practice walking through your chosen case studies, focusing on your problem-solving approach, design rationale, and the impact of your work. Be ready to discuss challenges and trade-offs.

• Research Banco PAN: Understand the company's mission, values, investment offerings, and its position in the Brazilian financial market. Be prepared to discuss how your skills and approach align with their culture and business goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.