Senior Product Designer - HCM

📍 Job Overview

Job Title: Senior Product Designer - HCM

Company: NAB

Location: 15 Tran Bach Dang, An Khanh Ward, Hanoi, Vietnam

Job Type: Full-time (7-month contractor)

Category: Product Design / UX/UI Design

Date Posted: July 24, 2026

Experience Level: 5+ Years

🚀 Role Summary

• Design and launch human-centered experiences that empower customers and colleagues, creating lasting value for the business.

• Apply human-centered design (HCD) techniques to craft best-in-class, usable, and inclusive designs for products, services, and features.

• Work with minimal supervision, mentor junior designers, and contribute to setting design direction and embedding good practices within teams.

• Take ownership of complex products and services, making informed decisions based on user research and its impact on broader initiatives.

• Collaborate effectively with a wide range of stakeholders, cross-functional teams, and customers to deliver cohesive and accessible design standards.

📝 Enhancement Note: While the title specifies "HCM" (Human Capital Management), the description focuses broadly on product design principles and customer/banker experience, suggesting the role might involve designing interfaces for HR-related internal tools or customer-facing banking products, rather than solely HR software. The "7-month contractor" aspect implies a project-based need, likely for a specific product enhancement or launch.

📈 Primary Responsibilities

• Design and deliver user-centric end-to-end experiences for NAB's products and services, ensuring alignment with strategic ambitions.

• Conduct comprehensive user research, including desktop research, landscape reviews, competitive analysis, and trend monitoring, to inform design decisions.

• Plan and execute usability testing and interviews, translating insights into actionable design solutions with strong rationale.

• Create detailed user flows, storyboards, wireframes, and interactive prototypes (low, mid, and high fidelity) to visualize and iterate on design concepts.

• Develop and maintain design system components, experience patterns, and digital layouts, ensuring responsive and accessible design across all platforms.

• Collaborate closely with Product Owners, Technical Analysts, Engineers/Developers, and other business experts to define cohesive design standards and interaction patterns.

• Champion accessibility guidelines to ensure inclusive design practices are applied throughout the product development lifecycle.

• Mentor and guide other designers, sharing expertise and contributing to the overall growth of the design team.

• Communicate design concepts and research findings clearly and confidently to diverse stakeholders, including technical and business teams.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on both strategic design thinking (HCD, design thinking) and tactical execution (prototyping, user flows, design systems). The seniority of the role is underscored by the expectation to mentor others and influence design direction for complex products.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong portfolio demonstrating mastery of design principles and methodologies is expected. Relevant fields of study could include Design, Human-Computer Interaction, Psychology, or a related discipline.

Experience:

• Minimum of 5 years of experience working as a Product Designer or UX/UI Designer.

• Experience within the finance or service industries is highly preferred.

• Demonstrated experience working in Agile environments, utilizing agile tools and methodologies.

• Proven track record of independently performing essential design capabilities. Required Skills:

• Human-Centred Design (HCD) & Design Thinking: Deep understanding and application of these methodologies to create exceptional customer and banker experiences.

• User Research & Testing: Proficiency in planning and conducting user interviews, usability testing, and translating insights into design solutions. Experience with benchmarking tools like SUS and SUPR-Q.

• Information Architecture & User Flows: Competence in creating user flows, task flows, wireflows, and scenario planning, including error states.

• Prototyping: Strong experience with various prototyping methods, including low, mid, and high-fidelity prototypes, wireframes, and interaction design.

• Design Systems & UI Design: Experience with design systems, component design, specification, and experience patterns. Proficient in creating digital layouts and responsive designs.

• Accessibility: Experience applying accessibility guidelines (e.g., WCAG) to create inclusive designs.

• Collaboration: Ability to work effectively within cross-functional teams (Designers, Product Owners, Engineers, etc.).

• Communication: Proven ability to communicate effectively between technical and business stakeholders, present clearly, and build rapport.

• Agile Methodologies: Demonstrated experience working in Agile teams and using agile tools.

Preferred Skills:

• Figma: Extensive experience using Figma for design, prototyping, and collaboration.

• Optimal Workshop: Proficiency in using Optimal Workshop for card sorting, tree testing, and other information architecture research.

• Adobe Creative Suite: Experience with relevant Adobe tools for design and asset creation.

• HTML/CSS: Strong understanding of HTML/CSS to inform design feasibility and collaboration with developers.

• Finance/Banking Domain Knowledge: Familiarity with the financial services industry and its specific user needs and regulatory considerations.

📝 Enhancement Note: The emphasis on specific tools like Figma and Optimal Workshop, alongside a strong understanding of HTML/CSS, indicates a need for hands-on, technically proficient designers who can translate concepts into tangible, implementable designs. The requirement for 5+ years of experience and the expectation to mentor others clearly positions this as a senior-level role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 5 years of product design work, with a strong emphasis on complex projects and end-to-end design solutions.

• Case studies demonstrating the application of human-centered design (HCD) and design thinking principles.

• Examples of user research methodologies employed and how insights directly influenced design decisions.

• Prototypes (low, mid, and high fidelity) that illustrate user flows, interaction design, and information architecture.

• Demonstrations of work within design systems, including component design and pattern implementation.

• Projects that highlight experience with accessibility considerations and inclusive design practices.

• Evidence of collaboration within cross-functional teams and effective stakeholder communication. Process Documentation:

• Showcase examples of documented user journeys, personas, and archetypes.

• Include wireflows, storyboards, and user flow diagrams that map out user interactions and task completion.

• Present examples of usability testing plans, reports, and how findings were integrated into design iterations.

• Demonstrate the process of creating and specifying design system components and patterns.

• Provide examples of how design decisions were rationalized and communicated to development teams and stakeholders.

📝 Enhancement Note: For a senior product designer role, the portfolio is critical. It needs to go beyond just visual aesthetics and demonstrate a deep understanding of the design process, user research, problem-solving, and the ability to drive impact through design. The inclusion of specific tools like Optimal Workshop suggests a need to showcase information architecture expertise.

💵 Compensation & Benefits

Salary Range: For a Senior Product Designer (7-month contractor) in Hanoi, Vietnam, with 5+ years of experience, a competitive salary range is estimated between VND 50,000,000 to VND 80,000,000 per month (approximately USD 2,000 - USD 3,200 per month), depending on specific skills, experience, and the depth of their portfolio.

Benefits:

• Attractive salary package.

• 20 days of paid annual leave.

• 7 days of paid sick leave.

• 13th-month salary.

• Annual Performance Bonus.

• Premium healthcare coverage for employee and family members.

• Monthly allowance for team activities, fostering collaboration and team building.

• Premium welcome kit and occasional gifts of appreciation.

• Additional benefits provided on work anniversaries.

• Access to a digital learning platform (e.g., Udemy) for continuous skill development.

• Participation in the Distinctive Leadership Program (DLP) and other leadership training.

• Opportunities for specialist accreditations in key skill areas.

• Sponsored English courses with native teachers.

• Potential for training opportunities in Australia.

• Hybrid working model supporting work-life balance.

• Employee Assistance Program (EAP) for physical and mental well-being support.

Working Hours: The standard working hours are likely 40 hours per week, typical for a full-time role. The hybrid working model offers flexibility, allowing for a balance between office-based collaboration and remote work.

📝 Enhancement Note: The salary estimate is based on market research for senior UX/UI design roles in major cities in Vietnam, considering the contractor status and the specific industry (banking). The listed benefits are comprehensive and indicate a strong commitment to employee well-being and professional development, which are attractive to experienced professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Banking and Financial Services. NAB is a major Australian bank with a global presence, focusing on digital transformation and customer experience. The "Cloud First" initiative suggests a modern, technology-driven approach within a traditionally conservative industry.

Company Size: NAB is a large, multinational corporation, typically employing tens of thousands of people globally. This scale offers opportunities for impact and exposure to complex organizational structures and diverse projects.

Founded: NAB was founded in 1858. With a long history, the company combines established practices with a forward-looking strategy, particularly in its technology transformation efforts.

Team Structure:

• The role is within a product design team, likely part of a larger digital or technology division.

• Designers will collaborate closely with Product Owners, Technical Analysts, Engineers, and potentially other UX/UI specialists.

• The team structure is expected to be agile, with cross-functional squads or pods focused on specific product areas or initiatives.

• Senior designers are expected to influence team direction and embed best practices, indicating a collaborative and mentorship-oriented environment. Methodology:

• Human-Centered Design (HCD): A core methodology, emphasizing user needs and experiences in all design decisions.

• Agile Development: The team operates within agile frameworks, requiring iterative design processes, rapid prototyping, and close collaboration with development.

• Data-Driven Design: Decisions are informed by user research, analytics, and benchmarking metrics (e.g., SUS, SUPR-Q).

• Cloud-First Transformation: The company is actively adopting cloud technologies, suggesting an environment that embraces innovation and modern tech stacks.

Company Website: https://www.nab.com.au/ (Note: The provided URL in the input was nab.org, which is less common for a banking institution; nab.com.au is the primary corporate site.)

📝 Enhancement Note: The "Cloud First" transformation is a key strategic initiative that implies a dynamic and evolving work environment. For a designer, this means opportunities to work with cutting-edge technologies and influence the direction of digital products, but also requires adaptability and a willingness to embrace change.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Product Designer role, indicating a seasoned professional with a strong command of UX/UI principles, design methodologies, and tools. The role requires independent work, the ability to mentor others, and influence design strategy for complex products. It sits above junior or mid-level designer roles and is a stepping stone towards Lead Designer or Design Manager positions.

Reporting Structure: The Senior Product Designer will likely report to a Design Lead, Head of Design, or a Product Manager overseeing the specific product area. They will work collaboratively within cross-functional teams, reporting on progress and design decisions to various stakeholders.

Operations Impact: The role's impact is directly tied to improving customer and banker experiences through intuitive, usable, and inclusive design. This translates to increased customer satisfaction, higher adoption rates for digital products, improved operational efficiency for internal users (bankers), and ultimately, contributing to NAB's strategic business objectives and revenue growth. The design decisions made will influence how users interact with critical banking services.

Growth Opportunities:

• Skill Advancement: Deepen expertise in specific areas like HCD, accessibility, interaction design, or information architecture. Opportunity to gain experience with new design tools and technologies emerging from the "Cloud First" transformation.

• Leadership Development: Mentoring junior designers, leading design initiatives within project teams, and potentially taking on more strategic design responsibilities. The Distinctive Leadership Program (DLP) offers formal leadership training.

• Career Progression: Potential to move into Lead Product Designer, Principal Designer, or Design Manager roles within NAB's product and design organization. Opportunities for specialization within different banking domains or product lines.

• Cross-Functional Exposure: Gain experience working with diverse teams across technology, product, marketing, and business units, broadening understanding of the banking enterprise.

• International Exposure: The mention of potential training in Australia offers a unique opportunity for international experience and exposure to different market perspectives.

📝 Enhancement Note: The contractor status (7-month) might limit long-term career progression within this specific contract, but the skills gained and the experience at a large institution like NAB can be highly valuable for securing permanent roles or future contracts elsewhere. The emphasis on growth opportunities suggests NAB invests in its talent, even for contract positions.

🌐 Work Environment

Office Type: The role offers a hybrid working model, suggesting a blend of remote work and office-based collaboration. NAB promotes modern Agile offices, likely equipped with collaborative spaces, meeting rooms, and the necessary technology infrastructure.

Office Location(s): The primary location is 15 Tran Bach Dang, An Khanh Ward, Hanoi, Vietnam. This location is likely a modern office facility designed to support collaborative work and technology development.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on cross-functional teams foster a collaborative atmosphere, with opportunities for in-person brainstorming, design reviews, and team syncs.

• Tools and Technology: Access to standard design software (Figma, Adobe Creative Suite, Optimal Workshop), project management tools, and internal communication platforms. The "Cloud First" initiative may also mean exposure to cloud-based collaboration tools.

• Team Interaction: Regular interaction with designers, product managers, engineers, and business stakeholders, promoting knowledge sharing and collective problem-solving. The office environment is likely designed to facilitate these interactions.

Work Schedule: A standard 40-hour work week is expected, with flexibility offered through the hybrid model. This allows designers to manage their schedules effectively, balancing focused individual work with collaborative team activities. The ability to work remotely certain days can support deep work and concentration needed for design tasks.

📝 Enhancement Note: The hybrid model is a significant draw for many professionals, offering a balance between flexibility and in-person collaboration. For a designer, the ability to work from home can be crucial for focused design sprints, while office days are ideal for workshops and team alignment.

📄 Application & Portfolio Review Process

Interview Process:

1. Application Screening: Initial review of CV and portfolio to assess experience, skills, and alignment with role requirements.

2. Hiring Manager Interview: A discussion focused on your background, experience, design philosophy, and suitability for the Senior Product Designer role. This may include behavioral questions.

3. Portfolio Presentation & Design Challenge: A critical stage where candidates present their portfolio, detailing specific case studies. This is often followed by a practical design challenge (either take-home or live) to assess problem-solving skills, process, and design execution.

4. Cross-Functional Team Interview: Meeting with potential team members (e.g., Product Owner, Engineers) to assess collaboration style, communication skills, and cultural fit.

5. Final Interview/Offer: A final discussion with senior leadership or HR, leading to a potential offer.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest projects that best showcase your skills relevant to this role (HCD, complex problems, finance/service industry if possible).

• Tell a Story: For each project, clearly articulate the problem, your role, the process followed (research, ideation, iteration), the solutions, and the measurable impact or outcomes.

• Highlight Process: Emphasize your methodology, especially HCD, user research, and how you translated insights into design.

• Showcase Tools: Mention and demonstrate proficiency with Figma, Optimal Workshop, and Adobe Creative Suite, as specified.

• Focus on Impact: Quantify results whenever possible (e.g., increased conversion rates, reduced task completion time, improved user satisfaction scores).

• Address Accessibility: Include at least one project where accessibility was a key consideration.

• Be Prepared for Questions: Anticipate questions about your design decisions, challenges faced, and how you collaborated.

Challenge Preparation:

• Understand the Brief: If a design challenge is given, thoroughly understand the problem statement, target users, and any constraints.

• Outline Your Approach: Before diving into design, clearly outline your proposed approach, including research methods, key assumptions, and design directions.

• Focus on Process: Demonstrate a clear and logical design process, even if time is limited. Articulate your rationale at each step.

• Visual Communication: Ensure your proposed solutions are clearly communicated visually, using wireframes or interactive prototypes where appropriate.

• Consider Edge Cases: Think about potential error states, accessibility, and scalability.

📝 Enhancement Note: The interview process for senior design roles often involves a significant portfolio review and a practical design challenge. Candidates should be prepared to articulate their design thinking process and demonstrate how they drive business outcomes through user-centered design.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Expected to be the primary tool for UI design, prototyping, and collaboration. Proficiency in creating design systems within Figma is crucial.

• Optimal Workshop: Essential for information architecture research (card sorting, tree testing), user flow analysis, and understanding user navigation patterns.

• Adobe Creative Suite: Likely used for asset creation, image editing, and potentially more advanced graphic design tasks (e.g., Photoshop, Illustrator).

Analytics & Reporting:

• While not explicitly listed as a requirement for the designer, understanding how to interpret user analytics from tools like Google Analytics, Adobe Analytics, or internal BI platforms will be beneficial for informing design decisions and measuring impact.

• Experience with A/B testing platforms to validate design hypotheses. CRM & Automation:

• Not directly applicable to the core design role, but understanding how design impacts user journeys within CRM systems (e.g., Salesforce) or marketing automation platforms could be advantageous for context. Other Relevant Tools:

• Prototyping Tools: Beyond Figma, familiarity with tools like InVision, Axure, or Adobe XD might be beneficial.

• Collaboration Tools: Jira, Confluence, Slack, Microsoft Teams for agile project management and team communication.

• Design System Management Tools: Understanding how design systems are maintained and versioned.

📝 Enhancement Note: The explicit mention of Figma, Optimal Workshop, and Adobe Creative Suite indicates specific technical requirements. Designers must be comfortable and proficient with these tools to be considered for the role.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A paramount value, driving all design decisions to prioritize and improve customer and banker experiences.

• Collaboration: Strong emphasis on working effectively within cross-functional teams, sharing knowledge, and supporting colleagues.

• Continuous Improvement: A growth mindset, constantly seeking to learn, adapt, and enhance design practices and product outcomes.

• Inclusivity & Accessibility: Commitment to designing for all users, ensuring products are usable and equitable for everyone.

• Innovation: Embracing new technologies and methodologies, particularly within the "Cloud First" transformation context, to deliver cutting-edge solutions.

• Accountability: Taking ownership of design work, from concept to delivery, and being responsible for its impact.

Collaboration Style:

• Cross-Functional Integration: Designers work hand-in-hand with product managers, engineers, analysts, and business stakeholders to ensure cohesive product development.

• Iterative Design Process: Embracing feedback loops and iterative development, where designs are continuously refined based on testing and stakeholder input.

• Open Communication: Fostering an environment where ideas can be shared freely, and constructive feedback is welcomed and acted upon.

• Knowledge Sharing: Encouraging designers to share learnings, best practices, and insights with the broader team and organization.

📝 Enhancement Note: NAB's stated commitment to diversity and inclusion, along with their "Cloud First" transformation, suggests a culture that values both people and progress. For a designer, this translates to an environment where user needs are central, collaboration is key, and innovation is encouraged.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Stakeholder Needs: Navigating the diverse requirements and priorities of various stakeholders (business, technical, customer) to arrive at optimal design solutions.

• Agile Iteration vs. Design Vision: Maintaining a clear design vision while adapting to the rapid, iterative nature of agile development and evolving project scopes.

• Technical Constraints: Designing within the practical limitations of existing technology stacks and development capabilities, while pushing for innovative solutions.

• Global vs. Local Design: Adapting designs for different markets or user segments if the product has a global reach, while maintaining brand consistency.

• Contract Duration: Working within a 7-month contract period requires rapid onboarding and delivering significant impact within a defined timeframe.

Learning & Development Opportunities:

• "Cloud First" Exposure: Gaining hands-on experience with modern cloud technologies and their implications for UX/UI design.

• Financial Services Domain Expertise: Deepening knowledge of the banking industry, its user needs, and regulatory landscape.

• Mentorship & Leadership: Opportunities to mentor junior designers and take on leadership responsibilities within project teams, as outlined in the role description.

• Formal Training: Access to Udemy, the Distinctive Leadership Program (DLP), and potential international training in Australia.

• Specialist Capabilities: Pursuing accreditations in key skill areas relevant to modern digital product development.

📝 Enhancement Note: The contract nature of the role presents a challenge in terms of long-term embedding but offers a focused opportunity to deliver high-impact work and gain valuable experience within a short period. The company's commitment to "Cloud First" and ongoing training provides ample avenues for professional growth.

💡 Interview Preparation

Strategy Questions:

• "Describe your approach to designing for complex products within a regulated industry like banking. How do you balance user needs with business requirements and compliance?" (Focus on HCD, research, and stakeholder management.)

• "Walk me through a project where you had to mentor junior designers or influence design direction for a team. What was your strategy and the outcome?" (Highlight leadership, collaboration, and communication skills.)

• "How do you ensure your designs are inclusive and accessible? Can you provide an example of a design challenge related to accessibility and how you solved it?" (Demonstrate understanding of accessibility guidelines and problem-solving.)

• "Describe a time you had to make a difficult design decision based on user research, even if it was unpopular with stakeholders. How did you communicate your rationale and manage the situation?" (Assess decision-making, rationale articulation, and stakeholder management.) Company & Culture Questions:

• "What interests you about NAB's 'Cloud First' transformation and how do you see design playing a role in it?" (Research the transformation and connect design impact.)

• "How do you approach collaboration within a cross-functional team, especially in an Agile environment?" (Emphasize teamwork, communication, and agile processes.)

• "NAB values diversity and inclusion. How do you incorporate these values into your design process?" (Connect your design philosophy to inclusive design practices.) Portfolio Presentation Strategy:

• Structure Your Case Studies: For each project, follow a clear narrative: Problem -> Your Role -> Process -> Solution -> Impact.

• Quantify Impact: Use data and metrics to demonstrate the success of your designs (e.g., increased conversion, reduced errors, improved satisfaction).

• Showcase Your Process: Clearly explain your HCD methodology, research techniques, and how you iterated based on feedback.

• Highlight Collaboration: Discuss how you worked with developers, product managers, and other stakeholders.

• Be Ready for Deep Dives: Anticipate in-depth questions about your design decisions, the tools you used, and the challenges you overcame.

• Demonstrate Tool Proficiency: Be prepared to briefly show your work within Figma or discuss your workflow using Optimal Workshop.

📝 Enhancement Note: Senior roles require candidates to demonstrate not just design skills but also strategic thinking, leadership potential, and a strong understanding of how design contributes to business goals. Preparation should focus on articulating this broader impact.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application, CV, and a link to your online portfolio through the NAB careers portal.

• Portfolio Customization: Ensure your portfolio prominently features projects demonstrating your experience with Human-Centered Design, complex product design, and ideally, finance or service industries. Tailor your case studies to highlight your proficiency with Figma, Optimal Workshop, and Adobe Creative Suite.

• Resume Optimization: Update your resume to clearly articulate your 5+ years of relevant experience, focusing on achievements and responsibilities that align with the job description, especially your ability to mentor and influence design direction. Use keywords like "Human-Centered Design," "UX/UI," "Prototyping," "Figma," and "Agile."

• Interview Preparation: Practice articulating your design process, decision-making rationale, and the impact of your work using the STAR method for behavioral questions. Prepare to present your portfolio and discuss hypothetical design challenges.

• Company Research: Familiarize yourself with NAB's "Cloud First" strategy, their commitment to customer experience, and their values around diversity and inclusion. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.