Senior Product Designer - Freelance

📍 Job Overview

Job Title: Senior Product Designer - Freelance

Company: bsport

Location: Barcelona, Catalonia, Spain (Remote/Hybrid Preference)

Job Type: CONTRACTOR

Category: Product Design (SaaS focus)

Date Posted: 2026-07-24

Experience Level: Senior (5-10 years)

Remote Status: Hybrid (with remote preference)

🚀 Role Summary

• Focus on designing end-to-end SaaS user journeys and complex workflows for the health and wellness industry.

• Optimize data-rich interfaces, dashboards, and operational flows to enhance usability and efficiency.

• Collaborate closely with Product Managers and Engineers to translate strategic goals into elegant, user-centered experiences.

• Contribute to and extend a robust design system, ensuring product-wide consistency and scalability.

• Leverage AI-powered design tools to enhance research, ideation, prototyping, and overall productivity.

📝 Enhancement Note: The role emphasizes a deep understanding of SaaS product design within a workflow-driven and data-intensive context, specifically for a B2B SaaS platform serving boutique fitness and wellness studios. The freelance nature suggests a project-based engagement focused on specific design challenges or initiatives.

📈 Primary Responsibilities

• Design and iterate on complex SaaS user journeys and workflows, prioritizing usability, efficiency, and clarity for studio operators.

• Develop intuitive interfaces for data-rich dashboards and operational management tools, translating complex information into actionable insights.

• Utilize UX quality metrics and SaaS Key Performance Indicators (KPIs) to inform design decisions and drive measurable improvements in user activation, retention, and operational efficiency.

• Translate product strategy and business objectives into thoughtful, user-centered design solutions that align with bsport's growth phase.

• Apply expert-level knowledge of established design systems, contributing to their evolution and ensuring consistent application across the product.

• Integrate quantitative and qualitative user data, research findings, and usability testing results into iterative design processes.

• Create rapid prototypes to validate design concepts, test hypotheses, and gather user feedback for quick iteration cycles.

• Foster strong partnerships with Product Managers and Engineers, ensuring a balanced approach to design feasibility, development speed, and overall quality.

• Collaborate effectively with other designers to maintain a cohesive and unified user experience across all product touchpoints.

• Balance long-term UX vision with pragmatic, iterative execution to deliver continuous value.

• Explore and implement AI-powered design tools and workflows to augment research, ideation, prototyping, and overall design productivity.

• Act as a user advocate by deeply understanding studio workflows, behaviors, and motivations to create efficient and intuitive SaaS experiences.

• (Nice to have) Deliver AI-augmented, implementation-ready designs that align with the company's React component architecture and leverage Storybook for documentation and development.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design thinking and tactical execution, with a strong emphasis on data-informed decision-making and collaboration within a SaaS product development lifecycle. The inclusion of AI tools and React component architecture suggests a forward-thinking approach to design and development.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong portfolio and practical experience are paramount. A degree in Design, Human-Computer Interaction, or a related field is often beneficial but not explicitly required.

Experience: Significant experience designing SaaS products, ideally within data-heavy or workflow-driven environments. A track record in designing for growth, activation, retention, or operational optimization within a SaaS context is essential.

Required Skills:

• SaaS Product Design Expertise: Proven experience designing complex, end-to-end user journeys and workflows for Software-as-a-Service platforms.

• Data-Rich Interface Design: Ability to design intuitive and actionable interfaces for dashboards, analytics, and operational tools handling significant amounts of data.

• Workflow Optimization: Deep understanding of how to streamline and improve complex operational processes through thoughtful UX design.

• Figma Proficiency: Expert-level command of Figma for design, prototyping, and collaboration, including advanced features for complex design systems.

• Design Systems Mastery: Experience with creating, scaling, and maintaining design systems, including best practices for implementation and contribution.

• Information Architecture (IA): Strong skills in organizing and structuring content and features for clarity and ease of navigation within complex applications.

• Interaction Design (IxD): Proficient in designing intuitive and engaging user interactions that enhance usability and user satisfaction.

• Prototyping & Usability Testing: Advanced prototyping skills to create interactive mockups and experience in conducting usability tests for rapid validation.

• User Research Integration: Ability to incorporate quantitative (UX metrics, SaaS KPIs) and qualitative data (user interviews, testing) into design decision-making.

• Cross-functional Collaboration: Proven ability to work effectively with Product Managers, Engineers, and other stakeholders in agile, cross-functional teams.

• Agile & Fast-Paced Environments: Comfort and adaptability in working within dynamic environments where speed and quality must be balanced.

• AI-Powered Design Tools: Familiarity and willingness to leverage AI tools to enhance design workflows, research, and ideation.

Preferred Skills:

• React Component Architecture Alignment: Ability to design with an understanding of React component structures for smoother implementation.

• Storybook Proficiency: Experience using Storybook for design documentation, component libraries, and collaboration with development teams.

• Growth, Activation, Retention Focus: Specific experience designing features or flows aimed at improving key SaaS growth metrics.

• Journey Mapping: Experience in creating detailed customer journey maps to identify pain points and opportunities.

• Progressive Disclosure: Skill in designing interfaces that manage complexity by revealing information and functionality incrementally.

📝 Enhancement Note: The required skills are heavily weighted towards practical, hands-on experience in SaaS product design, with a particular emphasis on tools like Figma and design systems. The preference for React and Storybook suggests a desire for designers who can bridge the gap between design and development, especially for a codebase-centric product. The mention of AI tools indicates a need for a designer who embraces modern design methodologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• SaaS Case Studies: Showcase at least 2-3 in-depth case studies focused on SaaS product design, ideally in data-intensive or workflow-driven environments.

• Problem/Solution Framing: Clearly articulate the user problem or business challenge, the design process undertaken, and the rationale behind key design decisions.

• Data-Informed Design: Demonstrate how quantitative and qualitative data (e.g., UX metrics, user feedback, analytics) influenced your design process and outcomes.

• Workflow Optimization Examples: Illustrate instances where your design work streamlined complex workflows, improved efficiency, or reduced user effort.

• Design System Contribution/Usage: Highlight your experience with design systems, showcasing how you've contributed to, extended, or utilized them effectively in your projects.

• Prototyping & Usability Validation: Include examples of interactive prototypes and explain how usability testing was incorporated into the design iteration process.

• Craft & Polish: Present work that demonstrates excellent visual design, interaction clarity, and overall attention to detail.

Process Documentation:

• User Journey Mapping: Examples of how you've mapped user journeys to identify pain points and opportunities for improvement.

• Workflow Design & Optimization: Visualizations or descriptions of designed workflows, detailing how they