Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer Company: Serhant Location: Remote, USA Job Type: Full-Time Category: Product Design / UX/UI Operations Date Posted: 2026-05-08T17:50:26 Experience Level: 7+ Years Remote Status: Fully Remote

🚀 Role Summary

• Drive the end-to-end product design strategy and execution for SERHANT.'s flagship S.MPLE platform, a revolutionary AI-driven operating system for modern real estate professionals.
• Translate complex, data-heavy, and operational workflows into intuitive and scalable user experiences across mobile applications, web interfaces, and internal operational tools.
• Develop and maintain robust, scalable design systems within Figma, significantly accelerating product development cycles and ensuring UI/UX consistency.
• Embrace and leverage emerging technologies, particularly AI-enabled workflows and tooling, to enhance speed, scalability, operational efficiency, and the overall product experience.

📝 Enhancement Note: This role is positioned within a unique intersection of Product Design and Operations, focusing on optimizing internal and external workflows for real estate professionals through technology. The emphasis on "operational efficiency," "internal operational tools," and "AI-enabled workflows" suggests a strong need for a designer who understands how design impacts business processes and productivity, aligning closely with Revenue Operations and Sales Operations principles.

📈 Primary Responsibilities

• Hands-on Design Execution (55%):
  • Design comprehensive user experiences for mobile apps, web platforms, and internal dashboards, ensuring seamless integration and user-friendliness.
  • Construct and maintain scalable design systems in Figma to empower rapid product development and maintain design consistency.
  • Produce wireframes, user flows, interactive prototypes, and high-fidelity UI designs, translating concepts into engineer-ready assets.
  • Re-engineer complex operational and data-intensive workflows into clear, actionable, and intuitive interfaces.
  • Iterate rapidly on design concepts based on feedback, user research, and evolving product requirements within a lean development framework.
  • Integrate AI-enabled tools and emerging technologies to streamline design processes, accelerate iteration, and contribute to scalable product development.
  • Independently manage design projects from conception to completion, ensuring alignment with product strategy and business objectives.
• Collaboration & Team Contribution (10%):
  • Partner closely with engineering teams to ensure high-quality implementation and consistent UX standards across all product touchpoints.
  • Collaborate effectively with leadership, product managers, and developers in an agile, iterative product development lifecycle.
  • Champion and foster a culture of user-centered design principles and best practices throughout the organization.
  • Contribute to elevating overall design quality, promoting systems thinking, and ensuring workflow consistency as the design and product teams scale.

📝 Enhancement Note: The explicit breakdown of responsibilities into "Hands-on Design Execution" and "Collaboration & Team Contribution" with weighted percentages indicates a strong emphasis on individual contribution and design output, while still valuing teamwork and cultural impact. The mention of transforming "operational and data-heavy workflows" is a key indicator for operations-focused candidates.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, HCI, Computer Science, or a related field is typically expected for senior roles, or equivalent practical experience.

Experience:

• 7+ years of professional product design experience, with a significant focus on UI/UX for SaaS platforms, operational software, or workflow-intensive products.
• Demonstrated success in designing and launching complex products and intricate workflows within fast-paced, dynamic environments.
• Proven experience in building, scaling, and maturing design systems from initial foundation to comprehensive libraries.

Required Skills:

• Expert-level proficiency in Figma and other modern design and prototyping tools (e.g., Sketch, Adobe Creative Suite, InVision).
• Strong command of UX architecture, user flow mapping, wireframing, and interaction design principles.
• Deep understanding of front-end development principles and engineering constraints to ensure feasible and efficient design implementations.
• Proven ability to collaborate effectively with product managers, engineering teams, and cross-functional stakeholders throughout the entire product lifecycle.
• Demonstrated capability to operate with a high degree of autonomy, drive projects forward with minimal oversight, and manage multiple initiatives concurrently.
• Expertise in thoughtfully incorporating AI-enabled tools and workflows into product design processes, including research, iteration, and operational efficiency improvements.
• Strong understanding of modern product development workflows and a proactive curiosity for emerging technologies that shape design and user experience.

Preferred Skills:

• Experience in the real estate industry or a strong familiarity with real estate agent workflows.
• A track record of mentoring junior designers and contributing to the growth and elevation of team capabilities.
• Excellent communication, presentation, and storytelling skills, capable of articulating design rationale to both technical and non-technical audiences.
• Comfort navigating ambiguity and delivering high-quality results even when faced with incomplete information or evolving requirements.
• Highly organized, proactive, and execution-oriented approach to design and project management.

📝 Enhancement Note: The "7+ years" requirement combined with "significant experience in UI/UX for SaaS, operational platforms, or workflow-driven products" strongly signals the need for a seasoned designer with a focus on business process optimization through design. The emphasis on Figma and design systems is standard for senior roles, but the explicit mention of AI and operational workflows makes this role particularly relevant for operations-minded professionals.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates strong UX thinking, sophisticated interaction design, and a tangible, measurable business impact.
• Case studies showcasing the end-to-end design process for complex products or workflows, highlighting problem definition, user research, ideation, prototyping, and final implementation.
• Evidence of experience in building and scaling design systems, including examples of component libraries, style guides, and their contribution to efficiency.
• Demonstrations of how design solutions have improved operational efficiency, streamlined complex workflows, or directly contributed to business objectives (e.g., increased user adoption, reduced task completion time, improved data accuracy).
• Examples of transforming data-heavy or operational processes into user-friendly interfaces.

Process Documentation:

• The portfolio should implicitly or explicitly detail the designer's process for user research, ideation, prototyping, user testing, and handoff to engineering.
• Showcase an understanding of lean product development methodologies and agile design processes.
• Include examples of how design decisions were informed by data, user feedback, and business requirements.

📝 Enhancement Note: For a Senior Product Designer role with a focus on operational efficiency and complex workflows, the portfolio is paramount. It needs to go beyond aesthetics to showcase strategic thinking, problem-solving for business processes, and quantifiable impact. The "measurable business impact" and "transforming operational and data-heavy workflows" are critical elements to highlight.

💵 Compensation & Benefits

Salary Range:

• The national base pay range for this position within the United States is $165,000 - $185,000 USD per year.

Benefits:

• While specific benefits are not detailed in the listing, typical benefits for a full-time remote role at a company like SERHANT. often include:
  • Health, Dental, and Vision Insurance
  • 401(k) Retirement Plan with Company Match
  • Paid Time Off (PTO), including vacation, sick leave, and holidays
  • Professional Development Opportunities (e.g., training, conferences, certifications)
  • Potential for stock options or performance-based bonuses
  • Home office stipend or reimbursement for remote work setup

Working Hours:

• The role is full-time, likely aligning with a standard 40-hour work week. However, the remote nature and fast-paced environment may require flexibility to accommodate project deadlines and cross-time zone collaboration.

📝 Enhancement Note: The provided salary range is a national average for the US. Actual compensation may vary based on the candidate's specific location within the US due to regional cost of living differences and local market rates. The range of $165,000 - $185,000 USD for a Senior Product Designer with 7+ years of experience in a tech-forward company like Serhant is competitive for a remote position.

🎯 Team & Company Context

🏢 Company Culture

Industry: Real Estate Technology and Media. SERHANT. is positioned as a leader in revolutionizing the traditional brokerage model through innovation, media, and content creation. S.MPLE, its product arm, focuses on AI-driven support and agent empowerment. Company Size: SERHANT. operates as a significant entity in the real estate space, known for its strong brand presence and innovative approach. While an exact employee count isn't provided, its description as the "most followed real estate brand in the world" and its in-house studio suggests a substantial organization. S.MPLE, as a product initiative, likely operates with a more focused, agile team within the larger company structure. Founded: SERHANT. was founded by Ryan Serhant, a prominent figure in real estate. The company's innovative model suggests a relatively recent establishment or a significant pivot towards technology and media. S.MPLE represents a newer initiative focused on AI and operational transformation.

Team Structure:

• The Senior Product Designer will work within the S.MPLE product team, which is focused on developing and scaling the AI-driven platform for real estate professionals.
• This role reports to leadership across product strategy, UX architecture, and implementation, indicating a collaborative leadership structure rather than a rigid hierarchy.
• Close collaboration is expected with Product Management and Engineering teams.

Methodology:

• Data-Driven Design: Emphasis on leveraging data to inform design decisions and measure impact.
• Agile & Lean Development: Iterative design and development processes to ensure rapid product improvement and adaptability.
• User-Centered Approach: Commitment to understanding and serving the needs of real estate professionals.
• AI Integration: Proactive adoption of AI technologies to enhance product capabilities and operational efficiency.

Company Website: https://serhant.com/ and implicitly, the S.MPLE platform.

📝 Enhancement Note: The company culture appears to be innovative, media-centric, and forward-thinking, with a strong emphasis on leveraging technology (especially AI) to disrupt traditional industries like real estate. For a designer, this means an environment that values speed, autonomy, and the adoption of new tools and methodologies.

📈 Career & Growth Analysis

Operations Career Level: This is a "Senior" Product Designer role, indicating a significant level of experience and autonomy. The responsibilities suggest ownership over key product areas and a role in shaping future product direction. For a designer, this is a mid-to-senior level position with significant individual contribution expectations.

Reporting Structure: The role reports to "leadership across product strategy, UX architecture, and implementation," suggesting a flat or matrixed reporting structure where collaboration with multiple leads is key, rather than a strict hierarchical reporting line to a single manager. This structure empowers senior individuals to have broad influence.

Operations Impact: The designer will have a direct impact on the operational efficiency and overall user experience of real estate professionals using the S.MPLE platform. By transforming complex workflows into intuitive interfaces, the role directly contributes to agent productivity, time savings, and potentially revenue generation for users, thereby impacting the overall value proposition of SERHANT.'s technology offerings. The role is about designing the "operating system" for real estate agents.

Growth Opportunities:

• Design Leadership: Opportunity to lead design initiatives, define product vision from a design perspective, and potentially mentor a growing design team as S.MPLE scales.
• Specialization in PropTech/AI Design: Deepen expertise in designing for the real estate technology sector and AI-driven applications, becoming a subject matter expert.
• Strategic Influence: Play a pivotal role in defining the future of the S.MPLE platform and its impact on the real estate industry.
• System Design Mastery: Further develop skills in building and scaling robust design systems for complex applications.

📝 Enhancement Note: This role offers a unique opportunity for a Product Designer to influence not just the user interface, but the very operational processes of an industry. The growth potential lies in becoming a leader in a niche but rapidly evolving sector (PropTech and AI design).

🌐 Work Environment

Office Type: Primarily a remote-first environment, with the possibility of occasional work at a SERHANT. office or attendance at offsites as agreed with the manager. This offers flexibility but also requires self-discipline.

Office Location(s): While the role is remote, candidates must reside within the United States. This allows for flexibility in geographic location for the employee while ensuring compliance with US employment laws. Occasional office presence might be at SERHANT.'s headquarters or other designated locations.

Workspace Context:

• Remote Flexibility: The primary workspace will be remote, requiring a dedicated home office setup conducive to productivity and virtual collaboration.
• Collaborative Tools: Expect to utilize a suite of digital collaboration tools (e.g., Slack, Zoom, Google Workspace, Figma, project management software) for communication and teamwork.
• Cross-functional Interaction: Regular interaction with product managers, engineers, leadership, and potentially marketing/media teams within SERHANT.
• Innovation Focus: The environment is described as fast-moving and embracing emerging technologies, suggesting a dynamic and potentially fast-paced workplace culture.

Work Schedule: Full-time, likely standard US business hours, but with flexibility to accommodate project needs and collaboration with colleagues across different time zones within the US.

📝 Enhancement Note: The remote-first nature requires strong self-management and communication skills. The "occasional work at a SERHANT. office or attendance at offsites" suggests that while remote is primary, in-person collaboration and team building are still valued, often with advance notice for planning.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a conversation with a recruiter to assess basic qualifications, cultural fit, and interest in the role and company.
• Portfolio Review & Design Challenge: This is a critical stage. Candidates will present their portfolio, discussing case studies that highlight their UX thinking, interaction design, and measurable business impact. A design challenge may be assigned, focusing on transforming a complex operational workflow into an intuitive interface, potentially involving AI considerations.
• Team/Stakeholder Interviews: Meetings with Product Management, Engineering Leads, and potentially other designers or leadership to assess collaboration skills, technical understanding, and strategic thinking.
• Final Interview: Discussions with senior leadership to evaluate overall fit, leadership potential, and alignment with the company's vision.

Portfolio Review Tips:

• Showcase Operations Impact: Clearly articulate how your design solutions have improved operational efficiency, streamlined workflows, or driven business outcomes. Quantify results whenever possible (e.g., "reduced task completion time by X%," "increased user adoption by Y%").
• Detail Your Process: Walk through your design process for 2-3 key projects. Explain the problem, your approach, the tools you used, your rationale, and the outcome. Emphasize how you handled complexity and data-heavy aspects.
• Highlight Figma & Design Systems: Showcase your expertise in Figma and your experience building or contributing to design systems. Demonstrate how these systems accelerate development and ensure consistency.
• Address AI Integration: If possible, include examples of how you've incorporated AI or emerging technologies into your design process or product solutions. Discuss your understanding of AI's potential in operational contexts.
• Tailor to S.MPLE: Research SERHANT. and S.MPLE. Understand their mission and target users. Be prepared to discuss how your skills and approach align with their goals.

Challenge Preparation:

• Workflow Analysis: Practice breaking down complex processes into smaller, manageable steps. Identify pain points and opportunities for simplification.
• AI Application: Think about how AI can be applied to streamline common real estate agent tasks, data management, or internal operations.
• User-Centricity: Demonstrate how you would approach understanding the needs of real estate agents and translating them into design solutions.
• Clear Communication: Practice articulating your design decisions and rationale concisely and persuasively, as if presenting to product and engineering teams.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's ability to translate complex operational needs into elegant design solutions, with a strong emphasis on the portfolio as proof of capability. Expect to discuss not just UI/UX, but the "how" and "why" behind design choices that drive efficiency and business impact.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Explicitly stated as required. Expected expert-level proficiency for UI design, prototyping, and design system management.
• Prototyping Tools: Beyond Figma, familiarity with tools like InVision, Principle, or similar for creating interactive prototypes.
• User Research Platforms: Experience with tools for user interviews, usability testing, and feedback collection (e.g., UserTesting.com, Maze, Lookback).
• Project Management Software: Proficiency with tools like Jira, Asana, Trello, or similar for tracking design tasks and collaborating with development teams.

Analytics & Reporting:

• While not a primary responsibility, understanding how to interpret user analytics and A/B testing results to inform design decisions is beneficial. Familiarity with tools like Google Analytics, Mixpanel, Amplitude, or internal dashboards.

CRM & Automation:

• Understanding of CRM systems (e.g., Salesforce, HubSpot) and automation principles is advantageous, given the operational focus of the S.MPLE platform and its users. This aids in designing integrated workflows.
• Familiarity with workflow automation concepts and how design can facilitate them.

📝 Enhancement Note: The core technology focus is on design tools, particularly Figma. However, an understanding of how design integrates with development, analytics, and operational systems is crucial for this role. The mention of "operational tools" and "AI-enabled workflows" implies the need for a designer who can think holistically about the technology stack and user journey.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and solving problems for real estate professionals, making their day-to-day operations smoother and more effective.
• Innovation & Adaptability: Embracing new technologies, particularly AI, and a willingness to iterate rapidly in a fast-paced environment.
• Efficiency & Scalability: Designing solutions that not only solve immediate problems but also contribute to long-term efficiency and can scale with the platform's growth.
• Collaboration & Transparency: Fostering open communication and teamwork across product, engineering, and leadership to achieve shared goals.
• Ownership & Autonomy: Encouraging individuals to take initiative, drive projects independently, and deliver high-quality work with minimal oversight.

Collaboration Style:

• Cross-functional Integration: The role requires tight collaboration with Product Management and Engineering, ensuring design is integrated into the development process from the outset.
• Iterative Feedback Loops: Expect frequent feedback sessions and collaborative problem-solving with stakeholders to refine designs and product direction.
• Design System Advocacy: Contributing to and championing the design system to promote consistency and efficiency across product development.
• Mentorship: A potential for senior designers to mentor others and elevate the collective design capability of the organization.

📝 Enhancement Note: The culture emphasizes a blend of high-impact individual contribution and collaborative teamwork, driven by innovation and a focus on operational efficiency. Designers are expected to be proactive, autonomous, and keen on leveraging technology to solve real-world business problems.

⚡ Challenges & Growth Opportunities

Challenges:

• Transforming Complex Workflows: The primary challenge will be taking intricate, often manual, real estate agent workflows and translating them into intuitive, digital experiences that are both powerful and easy to use.
• Balancing Innovation with Usability: Integrating cutting-edge technologies like AI while ensuring the product remains accessible and user-friendly for a broad range of real estate professionals.
• Rapid Iteration in a Fast-Paced Environment: Adapting quickly to evolving product requirements and market demands, requiring agility and resilience.
• Designing for Both Internal and External Users: Creating seamless experiences for both end-users (agents) and potentially internal operational teams managing the platform.

Learning & Development Opportunities:

• PropTech Specialization: Gaining deep expertise in the rapidly evolving field of real estate technology and its unique design challenges.
• AI in Design: Exploring and implementing advanced AI-driven design tools and techniques to enhance product capabilities and personal skill set.
• Product Strategy Influence: Contributing to high-level product strategy and roadmap decisions, moving beyond pure design execution into strategic product thinking.
• Leadership Development: Opportunities to mentor junior designers, lead design initiatives, and grow into a design leadership role within a growing product team.

📝 Enhancement Note: This role presents significant challenges in understanding and optimizing a complex industry's operational processes through design. The growth opportunities are substantial for those looking to specialize in AI-driven product design for niche markets and gain strategic product influence.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you transformed a complex, data-heavy workflow into a user-friendly experience. What was your process, and what was the outcome?" (Focus on process, problem-solving, and quantifiable impact.)
• "How would you approach designing an AI-powered feature to help real estate agents manage their leads more effectively? What are the key considerations?" (Assess understanding of AI integration, user needs, and operational benefits.)
• "Walk me through your process for building or contributing to a design system. How do you ensure its adoption and scalability?" (Focus on system thinking, collaboration with engineering, and long-term maintenance.)
• "How do you balance user needs with business objectives and technical constraints in your design process?" (Assess strategic thinking and pragmatic problem-solving.)

Company & Culture Questions:

• "What do you know about SERHANT. and S.MPLE, and why are you interested in this role?" (Demonstrate research and genuine interest.)
• "How do you foster a user-centered design culture within a team or organization?" (Assess cultural contribution and advocacy.)
• "Describe your experience working in a fast-paced, remote-first environment. How do you maintain productivity and collaboration?" (Assess self-management and communication skills.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, the constraints, your process, the solution, and the impact. Use a story-telling approach.
• Highlight Operational Impact: Explicitly call out how your designs improved efficiency, saved time, reduced errors, or contributed to business goals. Use metrics and data whenever possible.
• Showcase Figma Expertise: Be prepared to share your screen and demonstrate your Figma skills, especially regarding design systems, prototyping, and collaboration features.
• Be Ready for Design Challenges: Practice thinking aloud and sketching solutions for hypothetical operational challenges relevant to real estate agents. Focus on clarity, user flow, and potential AI integration.

📝 Enhancement Note: Interviewers will be looking for a designer who can not only create beautiful and functional interfaces but also deeply understand and improve business operations through design. Your ability to articulate your process, demonstrate impact, and discuss AI integration will be critical.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on greenhouse.io.
• Curate Your Portfolio: Select 2-3 of your strongest case studies that best showcase your experience with complex workflows, SaaS/operational platforms, design systems, and measurable business impact. Prioritize examples that demonstrate UI/UX for operational efficiency and AI integration if possible.
• Optimize Your Resume: Highlight your 7+ years of experience, specific skills in Figma and design systems, and any experience with SaaS, operational software, or the real estate industry. Quantify achievements where possible to demonstrate impact.
• Prepare Your Presentation: Practice walking through your portfolio case studies, focusing on your design process, your role, and the tangible outcomes. Be ready to discuss your approach to transforming operational complexities into user-friendly experiences.
• Research SERHANT. and S.MPLE: Understand their mission, their innovative approach to real estate, and the role of S.MPLE in empowering agents. Be prepared to articulate how your skills and values align with their culture and goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.