Senior Product Designer at PlayOn! Sports

📍 Job Overview

Job Title: Senior Product Designer

Company: PlayOn! Sports

Location: Remote (United States)

Job Type: Full-Time

Category: Product Design / GTM Operations

Date Posted: 2026-08-11T16:24:08

Experience Level: 7+ Years

Remote Status: Fully Remote

🚀 Role Summary

Drive the end-to-end design strategy and execution for core product features, including streaming interfaces, search functionalities, and subscription flows, within a fast-paced, growth-stage environment.
Leverage user research, product data, and experimentation to deeply understand customer needs and inform design decisions, ensuring impactful solutions for both users and the business.
Elevate the quality and consistency of PlayOn!'s digital video experiences across web, mobile, and connected TV platforms through exceptional design craft and robust systems thinking.
Foster strong cross-functional collaboration with Product Managers, Engineers, and other stakeholders to translate complex problems into intuitive, elegant, and accessible user experiences.

📝 Enhancement Note: While the primary role is Product Design, the emphasis on driving business impact, cross-functional collaboration with GTM teams (implied through marketing and sales stakeholders), and data-informed decision-making positions this role within the broader GTM Operations sphere, focusing on user acquisition and retention through product excellence.

📈 Primary Responsibilities

Lead the design execution for critical product features, encompassing streaming interfaces, search capabilities, and subscription flows, ensuring a seamless and engaging user journey.
Partner closely with Product Managers and Engineers to identify customer pain points and collaboratively develop innovative, user-centered solutions that align with business objectives.
Conduct and synthesize user research, including usability testing and qualitative interviews, to inform design strategy and validate proposed solutions before development.
Design polished, production-ready interfaces with a meticulous attention to interaction design, accessibility standards (WCAG), and overall visual craft.
Develop interactive prototypes to quickly iterate on ideas, gather feedback from stakeholders and users, and refine designs based on insights and product data.
Translate intricate user problems and business requirements into intuitive and elegant user experiences optimized for web, mobile, and connected TV platforms.
Contribute to the ongoing development and evolution of PlayOn!'s design system, ensuring consistency, scalability, and efficiency across all product touchpoints.
Actively explore and integrate AI tools (e.g., Claude Code, Cursor) to enhance design workflows, improve team efficiency, and innovate on product development processes.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design leadership and hands-on execution, typical for a Senior Product Designer. The inclusion of AI tools and design system contributions points towards a forward-thinking approach to product development and operations efficiency.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, HCI, Computer Science, or a related field is often preferred for senior-level design roles. Equivalent practical experience will also be considered.

Experience: 7+ years of progressive product design experience, with a proven track record of shaping design strategy and delivering impactful, consumer-facing digital experiences.

Required Skills:

Demonstrated expertise in Product Design principles and user-centered design methodologies.
A strong portfolio showcasing successful B2C product design initiatives, ideally within streaming, media, or gaming sectors.
Advanced proficiency in Figma, including the ability to create and manage complex component structures, variables, and scalable design systems.
Deep understanding of user research methodologies, experimentation, and data-informed decision-making processes.
Excellent communication and storytelling skills, with the ability to effectively influence and align stakeholders across Design, Product, Engineering, and Marketing departments.
Proven ability to balance independent execution of design tasks with deep, collaborative engagement across cross-functional teams.
Curiosity and comfort in experimenting with and integrating AI-powered tools (e.g., Claude Code, Cursor, Loveable) to improve workflows and outcomes. Preferred Skills:
Experience designing for multiple platforms, including web, mobile (iOS/Android), and connected TV (CTV).
Familiarity with Agile development methodologies and working within fast-paced product teams.
Experience contributing to or leading the development of design systems.
Understanding of front-end development principles to facilitate better collaboration with engineering teams.

📝 Enhancement Note: The requirement for 7+ years of experience and a strong portfolio with B2C product focus suggests a need for a designer who can operate with significant autonomy and drive strategic initiatives, aligning with a senior-level GTM contribution through product. The specific mention of Figma and AI tools indicates a need for modern, efficient design practices.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Showcase a minimum of 3-5 complex product initiatives, detailing the problem, your role, the design process, and the resulting impact.
Highlight projects demonstrating strategic product thinking, user research integration, and data-informed decision-making.
Include examples of designing for multiple platforms (web, mobile, CTV) and complex user flows (e.g., search, subscription, streaming).
Present work that exhibits strong visual and interaction design craft, with a focus on usability, accessibility, and scalability.
Demonstrate experience with design systems, including contributions to or utilization of component libraries and style guides. Process Documentation:
Clearly articulate your approach to user research, from planning and recruitment to synthesis and actionable insights.
Document your workflow for translating user needs and business requirements into design solutions, including iteration and feedback loops.
Illustrate how you leverage product data and experimentation to validate design decisions and measure impact.
Provide examples of how you collaborate with Product and Engineering to ensure successful implementation of designs.

📝 Enhancement Note: For a Senior Product Designer role, the portfolio is paramount. It needs to demonstrate not just design execution but also strategic thinking, problem-solving, and the ability to drive measurable business outcomes through user-centric design, which is critical for GTM success.

💵 Compensation & Benefits

Salary Range: For a Senior Product Designer with 7+ years of experience in the United States, particularly in a remote capacity, the estimated salary range is $150,000 - $200,000 per year. This range is based on industry benchmarks for senior-level design roles, considering the company's growth stage, the demand for skilled product designers, and the remote work arrangement, which often commands competitive compensation.

Benefits:

Multiple medical insurance plans to choose from, catering to diverse employee needs.
Comprehensive dental, vision, life, and disability insurance coverage for holistic well-being.
Employee Emergency Fund, offering financial support during unforeseen circumstances.
Company equity (stock options), providing employees with a stake in the company's growth and success.
Open PTO policy, promoting work-life balance and employee autonomy.
401K plan with a company match, supporting long-term financial planning and retirement savings.
Hybrid/flexible work environment, supporting a remote-first approach with potential for occasional in-person collaboration.

Working Hours: Approximately 40 hours per week, with flexibility to accommodate remote work and cross-functional team collaboration across different time zones within the United States.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for a Senior Product Designer in the US market, factoring in the remote aspect and the company's growth stage. The benefits package is comprehensive, aligning with competitive offerings in the tech industry, particularly for a growth-stage company aiming to attract top talent.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports & Recreation Technology / Media & Entertainment. PlayOn! Sports operates at the intersection of sports, technology, and digital media, focusing on enhancing the high school sports experience through video platforms like NFHS Network and MaxPreps. This industry context means a focus on community, passion for sports, and leveraging technology to connect people.

Company Size: Growth-stage company. Being in a growth stage implies a dynamic, fast-paced environment where individual contributions have a significant impact. It often means evolving processes, rapid scaling, and opportunities for employees to shape the company's trajectory.

Founded: (Information not provided, but implied to be established enough to be a growth-stage company with significant backing from KKR). The company's history, backed by KKR, suggests a focus on strategic growth, operational efficiency, and market leadership.

Team Structure:

The Product Design team is likely part of a larger Product organization, working closely with Product Management and Engineering.
Designers will collaborate extensively with Product Managers who define strategy and requirements, and Engineers who build the product.
Cross-functional collaboration extends to Marketing and potentially Sales teams to ensure product strategies align with Go-To-Market (GTM) initiatives and user acquisition goals. Methodology:
Data-driven decision-making is a core tenet, utilizing product analytics and user research to guide design and product strategy.
Agile and iterative development processes are likely employed, with a focus on continuous improvement and rapid response to market feedback.
Emphasis on building and maintaining a robust design system to ensure consistency, efficiency, and scalability across platforms.

Company Website: https://www.playonsports.com/

📝 Enhancement Note: The company's focus on high school sports and its growth stage, backed by private equity, suggests a culture that values impact, innovation, and efficient execution. The GTM connection is strong, as product design directly influences user acquisition, engagement, and retention, which are key GTM metrics.

📈 Career & Growth Analysis

Operations Career Level: Senior Individual Contributor. This role is positioned as a senior individual contributor, meaning the focus is on deep expertise and execution within the product design domain. The expectation is for the individual to lead complex initiatives and mentor others, rather than manage a team.

Reporting Structure: Typically, a Senior Product Designer would report to a Design Lead, Head of Product Design, or VP of Product. They will work closely with Product Managers and Engineering Leads on a day-to-day basis.

Operations Impact: The Senior Product Designer has a direct and significant impact on Go-To-Market success by creating user experiences that drive customer acquisition, engagement, retention, and ultimately, revenue. Excellent product design directly supports marketing efforts by providing compelling user journeys and features that convert and retain users.

Growth Opportunities:

Skill Specialization: Deepen expertise in specific areas like CTV design, AI-driven design tools, or advanced design systems.
Leadership Development: Transition into a Design Lead or Managerial role, mentoring junior designers and overseeing design strategy for larger initiatives.
Cross-Functional Expansion: Gain broader experience by working more closely with GTM strategy, marketing, or even business operations, potentially moving into a Product Management or GTM Strategy role.
Industry Expertise: Become a recognized expert in designing for the high school sports and digital media landscape.

📝 Enhancement Note: This role offers a clear path for growth within the design discipline and potentially into broader product or GTM leadership. The emphasis on impact and data-driven results aligns with operations principles.

🌐 Work Environment

Office Type: Fully Remote. This means the primary work environment is home-based, offering significant flexibility. The company may offer co-working stipends or occasional in-person meetups/off-sites.

Office Location(s): Remote (United States). While remote, the company operates within the United States, suggesting time zone considerations for collaboration, likely centered around America/Chicago or similar US time zones.

Workspace Context:

A fully remote setup requires strong self-discipline, effective time management, and excellent asynchronous communication skills.
Access to necessary technology and a stable internet connection is crucial for productivity.
Collaboration tools (e.g., Slack, Zoom, Figma) will be central to daily interactions.
The company culture encourages collaboration and "team over stars," suggesting an environment where remote team members are actively included and supported.

Work Schedule: The standard work schedule is likely around 40 hours per week. Flexibility is a key benefit of remote work, allowing individuals to structure their days to optimize productivity, balance personal needs, and accommodate cross-time zone collaboration.

📝 Enhancement Note: The remote nature of the role emphasizes the need for strong self-management and communication skills, critical for any remote operations or design role.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A brief call with a recruiter to assess overall fit, experience, and alignment with the company's core values.
Portfolio Presentation & Design Exercise: A dedicated session where candidates present their portfolio, highlighting key projects and demonstrating their design process, strategic thinking, and impact. This may also include a small, take-home design exercise or a live design critique.
Cross-Functional Interviews: Meetings with Product Managers, Engineers, and potentially Marketing or GTM leads to evaluate collaboration skills, technical understanding, and ability to integrate design with business objectives.
Hiring Manager Interview: A final discussion with the hiring manager to delve deeper into experience, leadership potential, cultural fit, and address any remaining questions.

Portfolio Review Tips:

Structure for Impact: Organize your portfolio around key projects that showcase problem-solving, user-centered design, and measurable outcomes. Clearly articulate your role and contributions.
Tell a Story: For each project, walk through the journey: the problem statement, your research and ideation process, design iterations, user testing, and the final solution and its impact.
Highlight Collaboration: Emphasize how you worked with cross-functional teams (Product, Engineering, Marketing) and used their input to refine your designs.
Showcase Craft and Systems: Include detailed examples of your UI/UX craft, interaction design, and any contributions to or use of design systems.
Quantify Results: Whenever possible, use data and metrics to demonstrate the impact of your designs on user behavior and business goals (e.g., conversion rates, engagement metrics, customer satisfaction).

Challenge Preparation:

Understand the Business: Research PlayOn! Sports, its mission, target audience (high school athletes, parents, fans), and its competitive landscape. Understand how product design contributes to their GTM strategy.
Design System Thinking: Be prepared to discuss your experience with design systems, their importance, and how you contribute to or utilize them.
AI Tool Integration: Think about how you've used or would use AI tools to enhance your design process, improve efficiency, or explore new solutions.
User-Centricity: Prepare to articulate how you consistently put the user first and use research and data to validate your design choices.

📝 Enhancement Note: The interview process is designed to assess not only design skills but also strategic thinking, collaboration, and business acumen, crucial for a role that significantly impacts GTM success. The portfolio is the centerpiece, requiring careful curation to demonstrate impact and process.

🛠 Tools & Technology Stack

Primary Tools:

Figma: The core design and prototyping tool, expected to be used extensively for UI design, wireframing, prototyping, and collaboration, including advanced features like components, variants, and variables for scalable systems.
Prototyping Tools: While Figma offers robust prototyping, familiarity with other tools like InVision, Principle, or Framer might be beneficial for specific animation or interaction needs.
User Research Platforms: Tools such as UserTesting.com, Maze, Lookback, or similar for conducting remote usability testing, surveys, and gathering qualitative feedback.

Analytics & Reporting:

Product Analytics Tools: Experience with tools like Amplitude, Mixpanel, or Google Analytics to understand user behavior, track feature adoption, and measure the impact of design changes.
Data Visualization Tools: Familiarity with tools like Tableau or Looker (if used by the company) to interpret data and present insights effectively.

CRM & Automation:

While not a direct design tool, understanding how CRM (e.g., Salesforce) and marketing automation platforms (e.g., HubSpot, Marketo) function can provide context for user journeys, especially around subscription and engagement flows.

📝 Enhancement Note: Proficiency in Figma is a hard requirement. Familiarity with user research and product analytics tools is essential for data-informed design and measuring the impact of GTM-related product features.

👥 Team Culture & Values

Operations Values:

Ownership over Participation: Taking full responsibility for design outcomes, prioritizing effectively, and demonstrating resilience to achieve objectives, even when facing challenges. This aligns with operational accountability.
Team over Stars: Acting as a bridge builder, fostering strong relationships across departments (Product, Engineering, Marketing), and working collaboratively to achieve shared goals. This is critical for GTM alignment.
Growth over Comfort: Actively seeking opportunities to learn, expand skills, and embrace new challenges, viewing discomfort and failure as learning experiences. This fosters innovation and adaptability in a dynamic environment.
Fairness over Popularity: Approaching decisions objectively and scientifically, challenging assumptions, and considering long-term impact rather than short-term gains. This ensures sound strategic choices that benefit the business and users.

Collaboration Style:

Proactive and Cross-functional: Engaging early and often with Product, Engineering, and Marketing to ensure design solutions are aligned with business goals and GTM strategies.
Iterative and Feedback-Oriented: Embracing a culture of continuous feedback, rapid iteration, and open communication to refine designs and processes.
Knowledge Sharing: Actively participating in design critiques, sharing insights, and contributing to the collective knowledge base of the team, particularly regarding design systems and best practices.

📝 Enhancement Note: The company's stated values directly reflect principles of operational excellence, teamwork, continuous improvement, and data-driven decision-making, all of which are foundational to successful GTM operations.

⚡ Challenges & Growth Opportunities

Challenges:

Balancing User Needs with Business Goals: Effectively synthesizing diverse user feedback, business objectives, and technical constraints to create solutions that satisfy all stakeholders.
Designing for Multiple Platforms: Ensuring a consistent yet optimized user experience across web, mobile, and connected TV, each with unique interaction paradigms and user contexts.
Evolving AI Landscape: Staying abreast of rapidly advancing AI tools and determining how best to integrate them ethically and effectively into design workflows to drive efficiency and innovation.
Remote Collaboration Dynamics: Maintaining strong team cohesion, effective communication, and a shared sense of purpose within a fully remote environment.

Learning & Development Opportunities:

Advanced Design System Contributions: Taking a leading role in evolving and scaling the design system, potentially defining new standards and best practices.
AI Tool Exploration and Implementation: Becoming an internal expert on leveraging AI tools for design, potentially leading workshops or developing best practices for the team.
Cross-Functional Skill Development: Gaining deeper insights into Product Management, GTM strategy, and marketing, which can open doors to broader career paths.
Mentorship and Leadership: Opportunities to mentor junior designers and potentially step into leadership roles as the team grows.

📝 Enhancement Note: The challenges and growth opportunities are framed to encourage proactive problem-solving and continuous learning, aligning with the proactive nature of operations roles.

💡 Interview Preparation

Strategy Questions:

"Describe a complex product problem you solved. Walk me through your design process from discovery to launch, highlighting how you incorporated user research and data, and what the ultimate business impact was." (Focus on process, data, impact, and storytelling.)
"How do you approach designing for multiple platforms (web, mobile, CTV)? What are the key considerations, and how do you ensure consistency while optimizing for each environment?" (Focus on platform strategy and user experience.)
"Tell me about your experience with design systems. How have you contributed to them, and how do they help drive efficiency and consistency in product development?" (Focus on systems thinking and operational efficiency.) Company & Culture Questions:
"How do you see product design contributing to PlayOn!'s mission of enhancing the high school sports experience and its Go-To-Market strategy?" (Focus on business alignment and GTM impact.)
"Describe a time you had to influence stakeholders from different departments (e.g., Product, Engineering, Marketing) to adopt your design vision. How did you build consensus and manage differing opinions?" (Focus on collaboration and stakeholder management.)
"How do you stay curious and embrace growth, especially when faced with new technologies like AI or challenging projects?" (Focus on company values and adaptability.) Portfolio Presentation Strategy:
Curate for Impact: Select projects that best demonstrate your senior-level capabilities: strategic thinking, end-to-end ownership, data-informed decisions, and measurable results.
Storytelling is Key: For each project, clearly articulate the problem, your role, the process, the challenges, your solutions, and the quantifiable outcomes. Use visuals effectively.
Highlight Collaboration: Show how you partnered with Product Managers and Engineers. Explain how their input shaped your design decisions.
Demonstrate Craft: Showcase your UI/UX skills, interaction design, and attention to detail. Explain your rationale behind key design choices.
Practice Your Narrative: Rehearse your presentation to ensure a smooth, engaging, and concise delivery. Be prepared for in-depth questions about your work.

📝 Enhancement Note: Preparing for these types of questions requires demonstrating not just design skills but also a strategic mindset, an understanding of business objectives, and the ability to collaborate effectively, all of which are crucial for a role contributing to GTM success.

📌 Application Steps

To apply for this Senior Product Designer position:

Submit your application through the provided link on Greenhouse.
Portfolio Customization: Tailor your portfolio to highlight B2C product design experience, user-centered methodologies, and quantifiable impact, specifically showcasing projects relevant to streaming, media, or similar consumer-facing digital products.
Resume Optimization: Ensure your resume clearly articulates your 7+ years of experience, emphasizing strategic product thinking, cross-functional collaboration, and proficiency with design tools like Figma. Quantify achievements where possible.
Interview Preparation: Practice presenting your portfolio, focusing on storytelling, process clarity, and demonstrating how your design decisions drive business outcomes. Prepare to discuss your experience with AI tools and design systems.
Company Research: Thoroughly research PlayOn! Sports, its mission, target audience, and its position in the market. Understand its core values and how your design philosophy aligns with them.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Senior Product Designer