Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: Factify

Location: Tel Aviv, Israel

Job Type: Full-time

Category: Product Design / UX/UI Design

Date Posted: 2026-08-12

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Lead end-to-end product design, encompassing both User Experience (UX) and User Interface (UI) for a novel AI truth infrastructure layer.

• Develop innovative design patterns and solutions for complex challenges in AI governance, provenance, and permission management within regulated enterprises.

• Collaborate directly with the VP of Product, shaping a product and design playbook for a category that is currently undefined.

• Design intuitive interfaces that cater to diverse user personas, including technical teams interacting with APIs and business stakeholders focused on output.

• Establish a strong brand identity and visual language that differentiates Factify within the emerging AI trust infrastructure market.

📝 Enhancement Note: This role is positioned as a foundational design leadership opportunity within a nascent startup. The emphasis on "inventing patterns" and "designing a category that doesn't exist" highlights the need for a highly autonomous, strategic, and visionary designer who thrives in ambiguity and is comfortable defining new product paradigms rather than executing existing ones. The "AI-first mindset" is a critical differentiator, suggesting a need for candidates who are not just users of AI tools but understand their potential and limitations in design contexts.

📈 Primary Responsibilities

• Own the complete product design lifecycle, from conceptualization and user research to detailed UI implementation and interaction design.

• Translate abstract and ambiguous business problems into tangible, trustworthy, and user-friendly product experiences.

• Design interfaces that effectively serve dual audiences: human decision-makers and AI agents performing tasks.

• Re-imagine governance, provenance, and permission systems to feel like intuitive features that enhance clarity and control, rather than burdensome compliance requirements.

• Develop and evolve the visual brand identity and design language for Factify, ensuring a cohesive and impactful user experience across all touchpoints.

• Conduct user research and usability testing to validate design decisions and gather insights for iterative improvements.

• Collaborate closely with engineering and product management to ensure feasibility and successful implementation of design solutions.

• Prototype and iterate on designs, utilizing tools to create interactive mockups and user flows.

• Champion design thinking and best practices within a small, fast-paced startup environment.

📝 Enhancement Note: The responsibilities emphasize a "full-stack" design approach, meaning the candidate must be proficient across the entire design spectrum. The core challenge lies in creating design patterns for a new category, requiring a blend of strategic product thinking, deep UX understanding, and strong UI execution. The dual-user (human/AI agent) design requirement is a unique aspect that will demand innovative solutions for interaction and information display.

🎓 Skills & Qualifications

Education:

• Bachelor's or Master's degree in Design (e.g., Interaction Design, Graphic Design, HCI), Computer Science, or a related field, or equivalent practical experience. Experience:

• 5-10 years of professional experience in product design, with a significant focus on UX and UI design for complex software products.

• Demonstrated experience leading design initiatives from concept to launch, owning the process end-to-end.

• Proven ability to work effectively in ambiguous, fast-paced startup environments. Required Skills:

• Full-Stack Product Design: Exceptional proficiency in both UX design (user research, information architecture, wireframing, prototyping) and UI design (visual design, interaction design, pixel-perfect execution).

• AI-First Mindset: Hands-on experience with AI tools and a deep understanding of how AI agents can be integrated into workflows and user interfaces. Ability to think about products from an AI's perspective.

• Product Thinking & Problem Solving: Ability to dissect complex, ambiguous problems, define scope, make strategic trade-offs, and articulate design rationale clearly.

• Brand Instinct & Craftsmanship: A keen eye for visual aesthetics, brand identity, and the ability to translate brand principles into compelling user interfaces and microinteractions.

• Technical Product Acumen: Comfort and understanding of technical products, APIs, and infrastructure concepts, even without direct coding experience.

• Communication & Influence: Strong verbal and written communication skills, with the ability to articulate a point of view, defend design decisions with user-centric arguments, and influence stakeholders.

• Adaptability & Resilience: Comfortable working in a dynamic startup environment with evolving priorities and a need for flexibility on details while remaining firm on the overall vision.

Preferred Skills:

• Experience designing for regulated industries or complex compliance-related products.

• Familiarity with AI governance, auditability, or data provenance concepts.

• Experience with design systems and component-based design.

• Proficiency in advanced prototyping tools and techniques.

• Experience working with cross-functional teams including product managers, engineers, and AI researchers.

📝 Enhancement Note: The requirement for an "AI-first mindset" is crucial. Candidates should be prepared to discuss their experience using AI tools in their design process and how they approach designing for human-AI collaboration. The "point of view" requirement suggests candidates should be ready to articulate their design philosophy and defend their rationale with data and user insights, rather than subjective preferences.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing end-to-end product design projects, demonstrating ownership from initial concept to final execution.

• Case studies that highlight your approach to tackling ambiguous problems, user research methodologies, and the design decisions made to address them.

• Examples of UI design, including visual polish, microinteractions, and attention to detail.

• Demonstrations of how you've translated abstract concepts or technical requirements into intuitive user experiences.

• Evidence of your ability to design for complex systems, including aspects like permissions, workflows, or data governance.

• Projects that illustrate your understanding of brand identity and how it's integrated into product design. Process Documentation:

• For each portfolio project, clearly articulate your design process:

  • Problem Definition: How you understood the core user and business problem, especially in ambiguous or new domains.
  • Research & Discovery: Methods used for user research, competitive analysis, and understanding technical constraints.
  • Ideation & Prototyping: How you explored different solutions, iterated on concepts, and created prototypes.
  • Design Execution: Details on UI/UX decisions, interaction patterns, and visual design rationale.
  • Testing & Iteration: How you validated designs with users and incorporated feedback.
  • Outcome & Impact: Quantifiable results or qualitative insights demonstrating the success of your design solutions.

📝 Enhancement Note: The portfolio is paramount for this role, especially given the "invent new patterns" aspect. Candidates should curate their portfolio to specifically showcase their ability to handle ambiguity, design for technical audiences, and create novel solutions. Projects involving complex systems or early-stage product development will be highly relevant.

💵 Compensation & Benefits

Salary Range:

• Given the Senior Product Designer title, 5-10 years of experience, and location in Tel Aviv, Israel, a competitive salary range is estimated to be between 30,000 ILS and 45,000 ILS gross per month. This range is based on industry benchmarks for senior design roles in leading tech hubs in Israel, considering the specialized nature of AI and regulated tech.

• Methodology: This estimate is derived from analyzing salary data for Senior Product Designers in Tel Aviv from various reputable sources, including local tech salary surveys and global compensation platforms, adjusted for the specific company stage (startup) and the demanding nature of the role.

Benefits:

• Stock Options: Opportunity to gain equity in a rapidly growing startup shaping a new category.

• Comprehensive Health Insurance: Medical, dental, and vision coverage for employees and potentially dependents.

• Professional Development Budget: Allocated funds for courses, conferences, workshops, and learning resources to enhance skills in AI, design, and emerging technologies.

• Flexible Work Environment: While primarily on-site, potential for some flexibility in hours or hybrid arrangements for exceptional circumstances.

• Team Events & Social Activities: Opportunities to bond with a collaborative and innovative team.

• Modern Office Space: Access to a well-equipped and inspiring workspace in Tel Aviv.

• Generous Paid Time Off: Standard vacation days, sick leave, and public holidays.

Working Hours:

• Standard full-time hours, typically around 40 hours per week. However, the startup environment may require flexibility and dedication, with a focus on results over strict adherence to hours.

📝 Enhancement Note: The salary estimate is a crucial component given the lack of explicit data. It's important to note that this is an approximation and actual compensation will depend on Factify's specific compensation philosophy, the candidate's experience, and negotiation. The benefits listed are typical for a well-funded startup in the tech sector and are tailored to attract top talent in specialized roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / AI Infrastructure / Enterprise Software. Factify operates at the intersection of AI, enterprise software, and regulated technology, aiming to build the foundational trust layer for AI deployments. This is a rapidly evolving and high-impact sector.

Company Size: Small, senior team. This indicates a highly collaborative, hands-on environment where each member's contribution is critical. The team is likely composed of experienced individuals with deep domain expertise.

Founded: Factify is a relatively new venture, focused on building a category from the ground up. This implies a culture of innovation, rapid iteration, and a willingness to challenge existing norms.

Team Structure:

• The design team is likely part of a lean product and engineering organization. The Senior Product Designer will report directly to the VP of Product.

• Close collaboration is expected with engineering, product management, and potentially early customers or advisors.

• The team is characterized by a "startup mode on" mentality, emphasizing speed, adaptability, and a results-oriented approach. Methodology:

• Data-Driven Decision Making: While creating a new category, design decisions will be informed by user research, technical feasibility, and market analysis.

• Agile Development & Design: Iterative design and development cycles are expected, allowing for rapid feedback and adaptation.

• User-Centric Innovation: A strong focus on understanding user needs, particularly for both human and AI agents, to drive innovative solutions.

• Category Creation: The core methodology involves defining and establishing new standards and patterns for AI trust infrastructure.

Company Website: https://www.factify.com/

📝 Enhancement Note: The company culture is defined by its startup DNA and its mission to build a foundational layer for regulated AI. This means a fast-paced, innovative environment where autonomy and a proactive approach are highly valued. The emphasis on "inventing patterns" suggests a culture that embraces experimentation and is comfortable with uncertainty.

📈 Career & Growth Analysis

Operations Career Level: Senior Individual Contributor. This role is for an experienced designer who will be a primary driver of the product's design direction. While not explicitly a management role, it offers significant leadership in shaping the product's user experience and brand.

Reporting Structure: The Senior Product Designer will report directly to the VP of Product, indicating a high level of visibility and direct influence on strategic product decisions.

Operations Impact: The designer's work will have a direct and profound impact on Factify's ability to establish trust and credibility with its target enterprise customers. Success in this role will be measured by the product's adoption, user satisfaction, and its ability to effectively communicate complex AI governance concepts.

Growth Opportunities:

• Foundational Team Member: Opportunity to be instrumental in building the design function and establishing design principles from the ground up.

• Category Leadership: Become a recognized expert in designing for AI trust infrastructure, a rapidly growing and critical field.

• Product Influence: Deep involvement in product strategy and roadmap development, directly shaping the future of Factify's offerings.

• Skill Specialization: Develop deep expertise in human-AI interaction, complex enterprise SaaS design, and AI governance challenges.

• Potential for Future Leadership: As the company grows, there may be opportunities to lead design teams or expand into product leadership roles.

📝 Enhancement Note: This role offers substantial growth potential for a designer looking to make a significant impact and specialize in a cutting-edge field. The opportunity to shape a new category and be part of a founding team is a major draw for ambitious designers.

🌐 Work Environment

Office Type: The role is on-site in Tel Aviv, suggesting a collaborative office environment. This is typical for early-stage startups where close team interaction is vital for rapid development and idea generation.

Office Location(s): Tel Aviv, Israel. This is a major tech hub, offering access to a vibrant ecosystem of talent and innovation.

Workspace Context:

• Expect a dynamic and potentially open-plan office setup conducive to collaboration and quick communication.

• Access to modern design tools and potentially early AI development environments.

• Opportunities for frequent, informal interactions with cross-functional team members, including product managers, engineers, and leadership.

• A hands-on, "roll-up-your-sleeves" atmosphere is anticipated, common in fast-paced startups. Work Schedule:

• Primarily a standard 40-hour work week, but the startup environment necessitates flexibility and dedication. Projects may require extended hours during critical development phases or product launches. The focus will be on achieving project milestones and delivering high-quality work.

📝 Enhancement Note: The on-site requirement emphasizes the company's belief in the power of in-person collaboration for innovation and rapid problem-solving, especially in a startup context. Candidates should be prepared for an environment that values teamwork and direct interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter or hiring manager to assess basic qualifications and cultural fit.

• Portfolio Review & Design Discussion: A dedicated session where you present your portfolio, discuss your design process, and explain your approach to key projects. Be prepared to dive deep into your decision-making.

• Problem-Solving/Design Challenge: You may be given a take-home assignment or an in-person/virtual design exercise to assess your skills in tackling ambiguous problems, user flows, or UI design within a specific timeframe.

• Team Interviews: Meetings with the VP of Product, engineering leads, and potentially other team members to evaluate technical skills, collaboration style, and cultural alignment.

• Final Interview: A discussion with senior leadership to assess strategic thinking, long-term vision, and overall fit for the company.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best demonstrate your ability to handle ambiguity, design for complex systems, and execute strong UX/UI. Prioritize projects that align with Factify's mission (AI, enterprise, governance).

• Tell a Story: For each project, clearly articulate the problem, your role, your process, the challenges faced, the decisions made, and the impact of your work. Use visuals effectively.

• Highlight Process & Rationale: Emphasize why you made certain design decisions, backed by research, data, or user insights. Show your thinking, not just the final outcome.

• Address AI & Ambiguity: If possible, include projects that touch upon AI, complex technical products, or situations where you had to define solutions for novel problems.

• Be Ready for Deep Dives: Expect interviewers to probe into specific details of your projects, your tools, and your collaboration methods.

Challenge Preparation:

• Understand the Problem Space: Research AI governance, regulated AI, and enterprise software design challenges.

• Practice Ambiguity: Work through hypothetical design problems where information is limited. Practice asking clarifying questions and making reasoned assumptions.

• Focus on Process: Even in a timed challenge, demonstrate your structured approach to problem-solving, ideation, and solutioning.

• Think Human & AI: Consider how both human users and AI agents might interact with the proposed solution.

📝 Enhancement Note: The interview process is designed to rigorously assess both the candidate's design capabilities and their suitability for a fast-paced, innovative startup environment. The portfolio review is a critical stage, so candidates must prepare thoroughly to showcase their most relevant work and articulate their design process effectively.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping Software: Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop), InVision, Axure RP, or similar industry-standard tools for wireframing, UI design, and interactive prototyping.

• User Research Tools: Tools for conducting user interviews, surveys, and usability testing (e.g., UserTesting.com, Lookback, SurveyMonkey).

• Collaboration Tools: Jira, Confluence, Asana, Trello for project management and workflow tracking.

• AI Tools: Familiarity and hands-on experience with AI assistants, generative AI tools, or platforms that integrate AI capabilities into workflows.

Analytics & Reporting:

• While not a direct responsibility, an understanding of how design impacts analytics and reporting metrics is beneficial. Familiarity with tools like Google Analytics, Mixpanel, or Amplitude might be useful for understanding user behavior post-launch. CRM & Automation:

• Not directly within the scope of this role, but an understanding of enterprise CRM systems and automation platforms can provide context for designing integrated user experiences.

📝 Enhancement Note: Proficiency in leading design tools like Figma is almost certainly expected. The emphasis on "AI-first mindset" and "hands-on working with AI tools" suggests that candidates should be prepared to discuss their experience with AI-powered design assistants or generative AI platforms, and how they leverage these to enhance their workflow and creativity.

👥 Team Culture & Values

Operations Values:

• Innovation & Category Creation: A drive to build something new and impactful, challenging the status quo in AI and enterprise technology.

• User-Centricity: Deep commitment to understanding and serving the needs of both human users and AI agents.

• Craftsmanship & Quality: A high standard for design excellence, attention to detail, and the creation of delightful user experiences.

• Collaboration & Transparency: Open communication, shared ownership, and a willingness to work closely across functions.

• Agility & Adaptability: The ability to move quickly, adapt to change, and remain resilient in a dynamic startup environment.

• Data-Informed, Not Data-Dictated: Using data and research to inform decisions while retaining a strong point of view and creative vision.

Collaboration Style:

• Cross-Functional Integration: Designers work hand-in-hand with product managers and engineers, fostering a collaborative environment where design is integrated from the outset.

• Feedback-Rich Environment: An open culture where constructive feedback is regularly exchanged to improve designs and processes.

• Knowledge Sharing: A team that values sharing insights, best practices, and learnings to collectively elevate the product and design function.

• Iterative Improvement: A continuous cycle of design, testing, and refinement, driven by a shared goal of creating the best possible product.

📝 Enhancement Note: The team culture values individuals who are not only skilled designers but also proactive, collaborative, and passionate about building a groundbreaking product. The emphasis on "stubborn on vision, flexible on details" suggests a culture that respects strong opinions but prioritizes pragmatic execution and adaptation.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for an Undefined Category: The primary challenge is creating novel design patterns and user experiences for AI trust infrastructure, a space with few existing benchmarks. This requires significant innovation and strategic thinking.

• Dual User Design: Balancing the needs and interaction paradigms for both human users and AI agents within the same interface presents a complex design problem.

• Technical Complexity: Designing for technical audiences and infrastructure products requires a deep understanding of user needs and workflows that differ significantly from consumer applications.

• Startup Pace & Ambiguity: Navigating a fast-paced, evolving startup environment with shifting priorities and inherent ambiguity requires strong adaptability and resilience.

• Establishing Brand Identity: Creating a strong, trustworthy brand for a new category requires careful consideration of visual design, tone, and user experience.

Learning & Development Opportunities:

• Deep Dive into AI & Regulated Tech: Gain unparalleled expertise in the rapidly growing fields of AI governance, trusted AI, and enterprise AI adoption.

• Category Leadership: Opportunity to define and influence the design standards for a new product category.

• Strategic Product Influence: Direct involvement in shaping product strategy and roadmap, offering a high level of impact.

• Mentorship: Potential to learn from experienced founders and product leaders within the company.

• Skill Expansion: Develop expertise in human-AI interaction design, complex enterprise UX, and brand building for innovative tech companies.

📝 Enhancement Note: The challenges presented are significant but also represent the core of the opportunity. Candidates who thrive on solving complex, ill-defined problems and want to be at the forefront of AI innovation will find this role highly rewarding.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design for a completely new product category or solve a problem where no existing patterns existed. How did you approach it?"

• "How would you design an interface that effectively serves both a human analyst and an AI agent performing the same task of data verification?"

• "What are your thoughts on designing for AI governance and auditability? How would you make these concepts feel like clarity rather than compliance overhead?"

• "Imagine you're tasked with designing the core experience for Factify. Walk us through your initial approach, from understanding the problem to ideating solutions." Company & Culture Questions:

• "What excites you about Factify's mission to build the truth infrastructure layer for regulated AI?"

• "How do you approach working in an ambiguous, fast-paced startup environment? What are your strategies for managing uncertainty?"

• "Describe your ideal collaboration style with product managers and engineers. How do you ensure alignment and effective communication?"

• "What is your understanding of AI-first product development, and how does that influence your design philosophy?" Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of your career and design philosophy. Then, dive into 2-3 key projects, dedicating significant time to each.

• For each project:

  • Context: Briefly explain the company/product and the specific problem you were solving.
  • Your Role: Clearly define your responsibilities and contributions.
  • Process: Detail your methodology (research, ideation, prototyping, testing).
  • Decisions & Rationale: Explain why you made key design choices, referencing user needs, business goals, or technical constraints.
  • Challenges & Solutions: Discuss any obstacles encountered and how you overcame them.
  • Outcome & Impact: Present quantifiable results or qualitative insights. If metrics are unavailable, articulate the intended impact and how it would be measured.

• Visuals: Use high-fidelity mockups, prototypes, and clear diagrams to illustrate your work.

• Engagement: Be prepared for interactive questions throughout your presentation. Encourage discussion and be open to feedback.

📝 Enhancement Note: Candidates should prepare to discuss their experience with AI tools and how they approach designing for complex, technical, and regulated environments. Demonstrating a strong product mindset and the ability to articulate design rationale clearly will be critical.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Factify's career portal.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your experience in end-to-end product design, UX/UI for complex products, AI-related projects, and your ability to thrive in ambiguous startup environments.

• Resume Optimization: Clearly articulate your years of experience, key skills (UX, UI, Brand, AI tools, Product Thinking), and quantifiable achievements. Use keywords relevant to product design and AI.

• Interview Preparation: Practice articulating your design process, decision-making rationale, and your approach to solving complex design challenges. Prepare specific examples for behavioral questions.

• Company Research: Thoroughly research Factify, its mission, the AI trust infrastructure space, and its target market. Understand the company's vision and how your design skills can contribute to its success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.