Senior Marketing Designer

📍 Job Overview

Job Title: Senior Marketing Designer

Company: HoneyBook

Location: Tel Aviv-Yafo, Israel

Job Type: FULL_TIME

Category: Marketing & Design Operations

Date Posted: 2026-08-03

Experience Level: 6+ Years

Remote Status: Hybrid

🚀 Role Summary

• Spearhead end-to-end marketing design initiatives, from initial campaign strategy and concept development through to final asset delivery and launch.

• Translate complex positioning and campaign strategies into clear, distinctive, and on-brand visual designs across diverse channels including web, lifecycle marketing, paid advertising, and social media.

• Partner closely with marketing, growth, brand, and product teams to ensure design decisions directly contribute to measurable business outcomes and key performance indicators.

• Leverage AI-powered design tools and rapid prototyping methodologies to quickly iterate on creative directions and present impactful work to stakeholders and users.

• Contribute to the evolution of the company's visual system, overall brand craft, and foster a culture of design excellence within the organization.

📝 Enhancement Note: While the role is for a Marketing Designer, its emphasis on translating strategy into measurable outcomes, partnering with growth and lifecycle marketers, and contributing to a visual system aligns it closely with the operational aspects of marketing. The use of AI tools for rapid prototyping and iteration also points to an operations-minded approach to design execution.

📈 Primary Responsibilities

• Conceptualize, design, and execute creative assets for a range of marketing initiatives, including landing pages, launch campaigns, email marketing, sales enablement materials, and significant brand moments.

• Translate marketing briefs and campaign strategies into compelling visual narratives that resonate with target audiences and support business objectives.

• Collaborate with growth and lifecycle marketing teams to ensure design solutions are data-informed and optimized for conversion rates, engagement, and other key metrics.

• Utilize AI tools such as Claude, Weave, and Midjourney, alongside design software like Figma, for rapid prototyping and iterative design exploration, enabling quick feedback loops with stakeholders.

• Actively participate in the refinement and expansion of HoneyBook's visual system, ensuring brand consistency and elevating the overall aesthetic quality of marketing communications.

• Contribute to the broader design culture by sharing insights, providing constructive feedback, and mentoring junior team members where appropriate.

📝 Enhancement Note: The responsibilities highlight a strong operational component, focusing on the entire lifecycle of design assets from strategic brief to performance measurement, rather than just creative execution. The emphasis on "shipping work at scale" and "moving real metrics" underscores the operational impact expected.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent knowledge and practical experience in design principles and application is essential.

Experience: Minimum of 6+ years of professional experience designing and shipping impactful marketing or brand work at a significant scale, with demonstrable outcomes and the ability to articulate the strategy behind the creative.

Required Skills:

• Marketing Design Expertise: Proven ability to design for diverse marketing channels including web, email, paid social, and lifecycle campaigns.

• Brand Design & Stewardship: Deep understanding of brand guidelines and the ability to apply them consistently while also pushing creative boundaries.

• Strategic Thinking: Capacity to translate business goals, audience insights, and positioning into effective design solutions.

• Art Direction & Craftsmanship: Exceptional attention to detail, a strong sense of aesthetic judgment, and the ability to deliver work of uncompromising quality.

• AI Tool Proficiency: Experience with AI-powered design tools (e.g., Claude, Weave, Midjourney) for concept generation and rapid prototyping.

• **Design