Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Sachs Media

Location: Tallahassee, Florida, United States

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-06-02

Experience Level: 3+ Years (Mid-Senior Level)

Remote Status: Remote with 10% Travel Required

🚀 Role Summary

• Drives creative concept execution across diverse media channels, ensuring strategic alignment for client campaigns.

• Leverages expertise in both digital and traditional design, including integrated and ambient environments.

• Generates innovative and culturally relevant design solutions that push creative boundaries.

• Serves as a key collaborator with account managers and the creative department to achieve client satisfaction and adapt brand strategies.

📝 Enhancement Note: This role is positioned as a Senior Graphic Designer, implying a need for demonstrated leadership in creative execution and strategic input, beyond just task completion. The emphasis on "breakthrough ideas" and "culturally savvy designs" suggests a proactive and forward-thinking approach is expected. The inclusion of "client strategies" highlights the need for a business-minded creative perspective.

📈 Primary Responsibilities

• Traditional Media Design: Develop compelling one-pagers, multi-page documents, reports, brochures, posters, and mailers that adhere to brand guidelines and strategic objectives.

• Large Format Design: Create impactful large-scale graphics for advertising campaigns, promotional events, and trade show activations.

• Digital Ad & UI Design: Design visually engaging digital advertisements, email campaigns, and user interfaces that optimize user experience and conversion rates.

• Image Manipulation & Typography: Employ advanced image manipulation techniques and demonstrate a strong command of typography to enhance design aesthetics and communication.

• Brand Development: Assist in guiding and maintaining brand consistency across all platforms, contributing to overall brand strategy and visual identity.

• Workflow Optimization: Collaborate with the creative team to develop and implement design strategies and templates that streamline workflow and improve efficiency.

• Design Guideline Creation: Develop and maintain comprehensive design guidelines to ensure brand consistency and quality across all creative outputs.

• File Management: Organize and maintain all creative files in a structured, accessible, and efficient manner.

• Stakeholder Collaboration: Develop and maintain positive relationships with clients, vendors, and internal stakeholders to ensure project success and client satisfaction.

• Trend Analysis: Stay abreast of current design trends, emerging technologies, and advancements within relevant client industries to inform creative output and strategic recommendations.

📝 Enhancement Note: The responsibilities list clearly indicates a need for versatility across various design mediums. The "Desirable" skills (Social Media Design, Video and Animation) suggest that candidates with these capabilities will have a significant advantage, and there's an expectation for growth into these areas. The emphasis on "client strategies" and "brand development" points towards a role that requires an understanding of business objectives, not just aesthetic execution.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Visual Communications, or a closely related field. Experience:

• Minimum of 3 years of professional experience in graphic design, with a strong portfolio showcasing a range of projects.

• Demonstrated experience working across both digital and traditional media channels.

• Proven ability to manage multiple projects independently and deliver high-quality work within deadlines. Required Skills:

• Expertise in Adobe Creative Suite: Proficient in industry-standard design software, including Photoshop, Illustrator, and InDesign.

• Conceptual Thinking: Ability to translate client briefs and strategic objectives into compelling visual concepts.

• Strong Design Principles: Solid understanding of layout, color theory, typography, and visual hierarchy.

• Project Management: Effective skills in organizing tasks, managing timelines, and ensuring timely delivery of creative assets.

• Collaboration & Communication: Excellent interpersonal skills for effective teamwork with cross-functional departments and clear communication with clients and stakeholders.

• Adaptability: Ability to thrive in a fast-paced environment and adapt to evolving client needs and project requirements.

• Work Ethic & Attitude: Demonstrates a strong work ethic, positive attitude, and commitment to producing high-quality work.

Preferred Skills:

• Proficiency in Canva.

• Experience with digital advertising design (banner ads, social media ads).

• User Interface (UI) design principles and application.

• Social media graphic design for various platforms.

• Basic video editing and animation skills (e.g., Adobe After Effects).

• Familiarity with creating large-format graphics for events and trade shows.

📝 Enhancement Note: The "Senior" title combined with the 3+ years of experience requirement suggests that candidates should not only possess technical skills but also demonstrate a level of strategic thinking and independent project management. The explicit mention of "strategic thinking" and "client strategies" implies that the ideal candidate will see design as a tool to achieve business goals. Canva proficiency is noted as optional but preferred, indicating a potential for its use in rapid design iterations or specific client needs.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Diverse Project Showcase: Present a portfolio that clearly demonstrates expertise across traditional media (print collateral, reports, brochures), digital media (ads, UI elements), and large-format graphics.

• Conceptual Strength: Include case studies or project examples that highlight your ability to develop strong conceptual ideas and translate them into visually compelling designs aligned with strategic goals.

• Process Documentation: For key projects, briefly outline your design process, from initial brief analysis and concept development to final execution and stakeholder feedback.

• Results Orientation: Where possible, showcase projects that demonstrate measurable impact or successful outcomes for clients, highlighting how your design contributed to their objectives.

• Technical Proficiency: Ensure your portfolio clearly displays proficiency with Adobe Creative Suite and any other relevant design tools.

Process Documentation:

• Workflow Design: Be prepared to discuss how you approach designing and implementing templates to improve workflow efficiency within a creative team.

• Brand Guideline Development: Demonstrate understanding of creating and maintaining design guidelines for brand consistency.

• File Management Strategy: Articulate your approach to organizing and maintaining creative files in a structured and systematic manner.

📝 Enhancement Note: For a Senior Graphic Designer role, the portfolio is paramount. It should not only showcase aesthetic talent but also strategic thinking, problem-solving capabilities, and an understanding of how design contributes to business objectives. The emphasis on "process" and "workflow" suggests that the hiring team values efficiency and systematic approaches to design execution.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Senior Graphic Designers with 3+ years of experience in a mid-sized agency or firm, located in a state capital like Tallahassee, Florida, a competitive annual salary range would typically fall between $65,000 - $85,000. This estimate considers the full-time nature of the role, the blend of remote and in-office requirements (with travel), and the stated benefits. Benefits:

• Competitive Salary: Remuneration commensurate with experience and market standards.

• Comprehensive Health Coverage:

  • Health, Dental, and Vision insurance (single coverage).
  • Healthcare Spending or Reimbursement Accounts (HSAs/FSAs) for tax-advantaged medical expenses.

• Retirement Savings:

  • 401K Plan available after 90 days of employment.
  • Company match on 401K contributions.

• Insurance: Life Insurance coverage equivalent to one year's annual salary.

• Paid Time Off:

  • Generous Paid Time Off (PTO) accrual.
  • 10 Paid Holidays.
  • Additional paid time off during the period between December 24th and January 1st.
  • Two Personal Days for flexible use.

• Work-Life Integration:

  • Parental Leave benefits.
  • Unique "Flexible Friday" where workdays end at 2:00 PM (subject to workload flexibility).
  • Remote Work options and Flexible Schedules.

• Professional Development:

  • Annual stipend of up to $1,000 for professional certifications and training.
  • Annual work-from-home stipend to support remote work setup.

• Performance Incentives: Eligibility for an annual performance bonus.

Working Hours:

• Standard full-time commitment, approximately 40 hours per week.

• The "Flexible Friday" policy suggests a commitment to work-life balance, with the ability to conclude the workday earlier on Fridays, contingent on workload demands.

📝 Enhancement Note: The salary range provided is an estimation based on typical compensation for a Senior Graphic Designer in a US market with a state capital location, considering the listed benefits which are quite comprehensive. The "Flexible Friday" is a notable perk that balances potential workload pressures. The inclusion of professional development stipends and a WFH stipend indicates the company's investment in employee growth and remote work support.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sachs Media operates within the Advertising, Public Relations, and Marketing Services industry. This sector is characterized by fast-paced client demands, a focus on creativity and innovation, and the need for adaptability to evolving media landscapes and client objectives.

Company Size: Sachs Media is likely a small to medium-sized business (SMB), given the typical structure of agencies operating out of a specific location like Tallahassee and using platforms like BambooHR. This size often fosters a collaborative, close-knit team environment where individual contributions are highly visible and impactful.

Founded: Information on the founding date is not provided, but the company's presence and use of modern HR platforms suggest an established entity with a modern operational approach.

Team Structure:

• The Graphic Designer will likely be part of a Creative Department, which may include other designers, art directors, copywriters, and potentially specialists in areas like social media or video.

• They will report to a Creative Director or Art Director, who oversees the creative output and strategy.

• Cross-functional collaboration is a key aspect, requiring close partnerships with Account Managers, Strategy teams, and potentially Public Relations or Digital Marketing specialists. Methodology:

• Client-Centric Approach: The primary methodology revolves around understanding client needs and developing creative solutions that meet strategic objectives and drive client satisfaction.

• Iterative Design Process: Expect a process that involves concept development, feedback loops with internal teams and clients, and iterative refinement of designs.

• Data-Informed Creativity: While creative execution is paramount, there's an emphasis on staying current with trends and understanding how designs perform across different media, suggesting a data-informed approach to creative strategy.

• Agile Workflow: Given the fast-paced nature of agency work, an agile or adaptive workflow is likely employed to manage multiple projects and shifting client priorities.

Company Website: https://sachsmedia.com/

📝 Enhancement Note: Sachs Media's industry implies a dynamic, client-driven environment. The company size likely means a more personal team dynamic where individual impact is significant. The emphasis on "client satisfaction" and "adapting brands" suggests a strong client-service orientation. The website should be reviewed to understand their portfolio and client base to better tailor your application.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as a Senior Graphic Designer. This level typically signifies a professional who has moved beyond foundational design tasks and is expected to take ownership of projects, mentor junior team members (if applicable), and contribute strategically to creative briefs and client solutions. It implies a solid command of design principles, software proficiency, and the ability to work independently.

Reporting Structure: The Senior Graphic Designer will likely report to a Creative Director or Art Director. This structure allows for experienced creative leadership to guide strategy, provide feedback, and ensure the quality and alignment of the design output with client objectives.

Operations Impact: While this is a creative role, its impact on "operations" (in the broader sense of business function) is significant. The designer's work directly influences:

• Brand Perception: High-quality, on-brand visuals build trust and recognition.

• Marketing Effectiveness: Compelling designs drive engagement, lead generation, and conversion rates across all media.

• Client Satisfaction: Delivering excellent creative work is crucial for client retention and agency reputation.

• Internal Efficiency: Developing templates and clear guidelines improves the speed and consistency of creative output.

Growth Opportunities:

• Creative Leadership: Potential to advance into roles such as Art Director, Lead Designer, or Creative Director, taking on more strategic responsibility and team management.

• Specialization: Opportunity to deepen expertise in specific areas like UI/UX design, motion graphics, branding, or digital advertising, becoming a subject matter expert.

• Client Strategy Involvement: Greater involvement in client strategy meetings, contributing creative insights and shaping campaign direction.

• Mentorship: Opportunity to mentor junior designers, developing leadership and coaching skills.

• Skill Expansion: The company supports professional development, offering opportunities to learn new software, design techniques, and potentially related fields like digital marketing or video production.

📝 Enhancement Note: The "Senior" designation is key here. Candidates should demonstrate not just technical skill but also a mature approach to project management, client interaction, and creative problem-solving. The growth opportunities suggest a career path within the agency, emphasizing continuous learning and increasing responsibility.

🌐 Work Environment

Office Type: Sachs Media is based in Tallahassee, Florida, and the job description indicates a remote work option with required travel (10%). This suggests a hybrid model where employees primarily work remotely but may need to attend client meetings, team brainstorming sessions, or events in person periodically. The company culture likely values flexibility while ensuring essential in-person collaboration and client engagement.

Office Location(s): The primary physical location mentioned is Tallahassee, Florida, United States. Travel requirements may involve client sites within the region or occasional trips to other locations for specific projects or company events.

Workspace Context:

• Remote Setup: Employees are expected to maintain a productive remote workspace, supported by a work-from-home stipend. This environment should allow for focused individual work and participation in virtual meetings.

• Collaborative Tools: Expect the use of digital collaboration tools (e.g., Slack, Microsoft Teams, project management software) for communication, file sharing, and team coordination.

• Hybrid Collaboration: When travel is required, the designer will engage in in-person collaboration, fostering direct interaction with clients and colleagues, which can be beneficial for brainstorming and relationship building.

• Technology: Access to necessary design software and hardware, whether provided by the company or supported through stipends, is assumed.

Work Schedule:

• A standard 40-hour work week is expected.

• The "Flexible Friday" policy (workday ends at 2:00 PM, subject to workload) indicates a company that values work-life balance and offers some flexibility in scheduling, provided project deadlines are met.

📝 Enhancement Note: The remote-first nature with travel requirements means candidates need to be self-disciplined and comfortable working independently, while also being adaptable for in-person engagements. The "Flexible Friday" is a notable perk that suggests a culture prioritizing employee well-being.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications, experience, and creative style.

• Portfolio Presentation/Interview: A likely step will involve presenting your portfolio to the hiring team (e.g., Creative Director, Art Director). Be prepared to walk through selected projects, discussing your role, process, strategic thinking, and the outcomes.

• Skills Assessment/Challenge: You might be given a design challenge or a hypothetical client brief to assess your conceptual thinking, execution skills, and ability to work under pressure. This could be completed remotely within a given timeframe.

• Behavioral/Cultural Fit Interview: Discussions focused on your work ethic, collaboration style, problem-solving approach, and how you align with Sachs Media's company culture and values.

• Final Interview: Potentially a meeting with senior leadership to discuss the role in more detail and finalize hiring decisions.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest projects that best represent your skills for this specific role, showcasing a range of capabilities (digital, print, large format, conceptual).

• Tell a Story: For each project, clearly articulate the client's objective, your role, the challenges you faced, your creative process, the solutions you developed, and the results achieved. Use metrics where possible.

• Highlight Senior-Level Thinking: Emphasize strategic contributions, problem-solving, how you managed projects independently, and any mentorship or leadership roles you've played.

• Showcase Software Proficiency: Ensure your work demonstrates mastery of Adobe Creative Suite. Mention any other relevant tools.

• Visual Clarity: Present your portfolio online (e.g., personal website, Behance) with high-quality images and clear, concise descriptions.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly read and understand the objectives, target audience, and any constraints. Ask clarifying questions.

• Process Over Perfection: Focus on demonstrating your design process, from initial concept to final execution, rather than aiming for a fully polished piece if time is limited.

• Strategic Rationale: Be ready to explain the strategic reasoning behind your design choices (e.g., why a particular color palette, typography, or layout was chosen).

• Time Management: Allocate your time effectively across concept development, design execution, and presentation preparation.

📝 Enhancement Note: The interview process for a Senior Graphic Designer will heavily rely on the portfolio. Candidates should prepare to deeply discuss their work, demonstrating not just technical skill but also strategic thinking and business acumen. The possibility of a design challenge means practicing quick conceptualization and execution is advisable.

🛠 Tools & Technology Stack

Primary Design Software:

• Adobe Creative Suite: Essential expertise required. This includes:

  • Photoshop: For image manipulation, digital painting, and compositing.
  • Illustrator: For vector graphics, logos, illustrations, and complex layouts.
  • InDesign: For print layout, multi-page documents, reports, brochures, and interactive PDFs.

• Canva: Proficiency is optional but preferred, indicating its potential use for faster iterations, social media content, or specific client needs.

Collaboration & Project Management:

• Project Management Tools: Likely candidates include Asana, Trello, Monday.com, or similar platforms for task tracking and workflow management.

• Communication Platforms: Slack, Microsoft Teams, or similar for real-time team communication and file sharing.

• File Storage & Sharing: Cloud-based solutions like Google Drive, Dropbox, or company-specific servers for asset management.

Other Potential Tools (Depending on Specialization):

• UI/UX Design Tools: Figma, Sketch, Adobe XD (if UI design is a significant focus).

• Video Editing Software: Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve (if video/animation is a focus).

• Motion Graphics Software: Adobe After Effects (if video/animation is a focus).

• Presentation Software: PowerPoint, Google Slides, Keynote for internal and client presentations.

📝 Enhancement Note: Mastery of the Adobe Creative Suite is non-negotiable. The mention of Canva suggests a company that might value efficiency and a broad toolset. Familiarity with digital collaboration and project management tools is crucial for a remote/hybrid role.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A core value driving the generation of fresh, impactful design concepts that stand out.

• Client Focus: Dedication to understanding and exceeding client expectations, ensuring designs align with strategic goals and deliver satisfaction.

• Collaboration: A strong emphasis on teamwork, open communication, and mutual support within the creative department and across other teams.

• Excellence & Quality: A commitment to producing high-quality work that reflects professional standards and brand integrity.

• Adaptability & Agility: The ability to respond effectively to changing client needs, market trends, and project demands in a fast-paced environment.

• Efficiency: A drive to optimize workflows, utilize tools effectively, and deliver projects in a timely manner.

Collaboration Style:

• Team-Oriented: Sachs Media likely fosters a collaborative environment where designers work together, share feedback, and support each other's projects.

• Cross-Functional Integration: Expect close partnerships with account managers, strategists, and other departments to ensure creative work is strategically sound and effectively executed.

• Feedback Culture: An environment where constructive feedback is welcomed and used for continuous improvement.

• Proactive Communication: Regular communication through digital channels and potentially in-person meetings to keep projects on track and stakeholders informed.

📝 Enhancement Note: The culture at an agency like Sachs Media typically thrives on creative energy, client success, and collaborative problem-solving. Expect a dynamic environment where individual contributions are valued, but team synergy is essential for delivering comprehensive client solutions.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Client Demands and Creative Vision: Effectively translating diverse client requirements into innovative designs while maintaining strategic alignment and brand integrity.

• Managing Multiple Projects Simultaneously: Juggling various projects with different deadlines, styles, and stakeholders requires strong organizational and time management skills.

• Staying Ahead of Design Trends: Continuously evolving the skill set and creative approach to remain relevant in a rapidly changing design landscape.

• Adapting to Evolving Client Needs: Quickly understanding and responding to new client objectives or shifts in project scope.

• Remote Collaboration Effectiveness: Maintaining strong communication and creative synergy with team members and clients in a remote or hybrid setting.

Learning & Development Opportunities:

• Skill Specialization: Opportunities to deepen expertise in areas like UI/UX, motion graphics, animation, or specific digital marketing design.

• Industry Certifications: The company offers up to $1,000 annually for professional certifications, supporting formal learning and skill validation.

• Trend Exploration: Encouragement to research and experiment with new design tools, techniques, and creative approaches.

• Mentorship: Potential to learn from senior creative leaders within the agency.

• Broader Strategic Involvement: As experience grows, opportunities to become more involved in client strategy discussions and campaign planning.

📝 Enhancement Note: This role presents a clear path for growth from a technically proficient designer to a more strategic and potentially leadership-oriented creative professional. The challenges are typical for an agency environment but are balanced by supportive growth opportunities and resources.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be ready to present 3-5 key projects and discuss:

  • The client's brief and your understanding of their goals.
  • Your creative process from concept to execution.
  • How your design addressed the strategic objectives.
  • Any challenges you overcome and how.
  • The measurable impact or results of your design.

• Conceptual Thinking: "Describe a time you had to develop a creative concept for a challenging brief. What was your approach, and what was the outcome?"

• Adaptability: "How do you approach designing for a brand whose aesthetic you don't personally prefer, or for an industry you're unfamiliar with?"

• Workflow Optimization: "Imagine we need to streamline our process for creating digital ad campaigns. What steps would you suggest, and what templates might you develop?"

Company & Culture Questions:

• Motivation: "Why are you interested in Sachs Media, and what specifically about this Senior Graphic Designer role appeals to you?"

• Collaboration: "Describe your ideal collaboration style with account managers and other creative team members."

• Work Ethic: "How do you manage your workload and prioritize tasks when facing multiple deadlines?"

• Industry Awareness: "What design trends are you currently excited about, and how do you see them impacting client strategies?"

Portfolio Presentation Strategy:

• Conciseness: Focus on quality over quantity. Select projects that best showcase the required skills.

• Storytelling: Frame each project as a narrative – problem, solution, outcome.

• Strategic Rationale: Clearly articulate why you made specific design decisions, linking them to client objectives.

• Technical Details: Be prepared to briefly discuss the software and techniques used.

• Professionalism: Ensure your presentation is polished, well-paced, and engaging.

📝 Enhancement Note: Preparation should focus on demonstrating not just design skill, but also strategic thinking, project management capabilities, and alignment with the agency's client-centric and collaborative culture. The portfolio is the primary tool for this, so practice presenting it effectively.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application via the provided BambooHR link: https://sachsmedia.bamboohr.com/careers/69

• Portfolio Customization: Ensure your online portfolio is up-to-date and highlights projects demonstrating expertise in digital, traditional, and large-format design, as well as strong conceptual thinking and strategic application. Tailor the selection to match the responsibilities outlined in this job description.

• Resume Optimization: Clearly articulate your 3+ years of experience, highlighting key achievements in graphic design, proficiency with Adobe Creative Suite, project management capabilities, and any experience with UI design, video, or social media graphics. Use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio, focusing on explaining your process, strategic rationale, and project outcomes. Prepare to discuss your approach to collaboration, time management, and creative problem-solving.

• Company Research: Visit the Sachs Media website (https://sachsmedia.com/) to gain a deeper understanding of their client base, portfolio, and company culture. This will help you tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.