Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Curana Health, Inc.

Location: Remote (United States)

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: July 30, 2026

Experience Level: 6+ years professional experience

Remote Status: Fully Remote

🚀 Role Summary

• Drive brand consistency and creative execution across a national leader in value-based care for senior living.

• Develop compelling visual assets for sales enablement, demand generation, and internal/external communications.

• Streamline design workflows and optimize creative output through template management and self-service tools.

• Collaborate with cross-functional teams to translate business objectives into impactful design solutions.

• Champion brand excellence by maintaining and evolving visual identity guidelines.

📝 Enhancement Note: While this role is for a Graphic Designer, its emphasis on "streamlining design workflows," "operationalizing the design function," "managing workflows," and "improving visibility into project status and creative throughput" indicates a strong need for operations-minded thinking. This role is an excellent fit for individuals who understand the operational aspects of creative production and can bring efficiency and structure to a growing in-house creative team, bridging the gap between creative output and business operations.

📈 Primary Responsibilities

• Partner with marketing leadership to translate Curana Health's brand vision into compelling visual experiences for diverse initiatives.

• Design and produce high-quality creative assets for digital platforms, print collateral, presentations, and event marketing materials.

• Develop visually engaging designs that communicate complex concepts and support organizational growth objectives.

• Collaborate with stakeholders in Marketing, Growth, and Operations to deliver creative solutions aligned with strategic goals.

• Manage multiple design projects concurrently, ensuring timely delivery and adherence to tight deadlines in a fast-paced environment.

• Build and maintain design systems, templates, and self-service tools to scale creative production across the organization.

• Assist Art Director with creative direction, campaign conceptualization, and brand consistency for key projects.

• Operationalize the design function by managing project workflows, maintaining asset libraries, and ensuring version control.

• Review and quality-control creative work from freelance designers, ensuring brand adherence and accuracy.

• Uphold and evolve visual identity guidelines to maintain brand excellence across all communication touchpoints.

• Explore and implement AI-enabled design tools to enhance creativity and workflow efficiency.

• Support brand training initiatives and develop creative resources to strengthen Curana Health's market presence.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational management. The expectation to "operationalize the design function," "manage workflows," and "improve visibility into project status and creative throughput" suggests that candidates with experience in project management software, workflow automation, and process documentation will be highly valued. This role is ideal for designers who can not only create but also manage and optimize the process of creation.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field; or an equivalent combination of education and experience.

Experience: 6+ years of professional graphic design experience in an in-house marketing team or creative agency environment.

Required Skills:

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Expertise in designing compelling presentations using PowerPoint.

• Strong understanding of typography, layout, visual storytelling, and branding principles.

• Proven ability to manage multiple projects simultaneously under tight deadlines.

• Excellent communication, collaboration, and project management skills.

• Experience applying and maintaining brand standards across various channels and initiatives.

• Demonstrated ability to translate business goals into visually engaging designs. Preferred Skills:

• Experience in the healthcare, senior living, or other highly regulated industries.

• Proficiency with Figma, Canva, and other modern design and collaboration tools.

• Experience creating assets for sales enablement, demand generation, and brand awareness campaigns.

• Experience reviewing and providing feedback on the work of freelance designers.

• Familiarity with AI-powered creative tools and a passion for leveraging emerging technology.

• Experience supporting multiple stakeholders in a fast-paced, growing organization.

📝 Enhancement Note: The "Required Qualifications" emphasize core design skills and experience. However, the "Preferred Qualifications" and responsibilities indicate a strong preference for candidates who can operate with a degree of operational oversight. Experience with workflow management tools, asset libraries, and AI-driven design solutions, alongside a background in regulated industries, will significantly differentiate candidates. This suggests a need for a designer who can contribute to the "operations" of the creative function.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 6 years of high-quality, personally produced creative work demonstrating mastery of Adobe Creative Suite.

• Include examples of digital, print, presentation, and event marketing collateral that translate complex concepts into visually compelling designs.

• Highlight projects that effectively support sales enablement, demand generation, or brand awareness initiatives.

• Demonstrate experience in applying and maintaining brand standards consistently across diverse marketing materials.

• Provide evidence of managing multiple projects with varying deadlines and stakeholder requirements. Process Documentation:

• Include case studies or project descriptions that illustrate your approach to workflow management and project prioritization.

• Showcase examples of how you have built or utilized templates, design systems, or self-service tools to scale creative output.

• Detail your experience in reviewing and providing constructive feedback on the work of external creative partners or freelancers.

• If applicable, include examples of how you have explored or implemented AI-enabled design tools to enhance efficiency or creativity.

📝 Enhancement Note: For an operations-focused role like this, the portfolio needs to go beyond just showcasing aesthetic quality. It should demonstrate a candidate's ability to structure, manage, and optimize the design process. Evidence of template creation, system building, workflow management, and experience with freelance oversight will be critical. Candidates should be prepared to discuss the operational aspects of their portfolio pieces.

💵 Compensation & Benefits

Salary Range: $70,000 - $90,000 USD annually.

Benefits:

• Full-time employment with a national leader in value-based care.

• Opportunity to make a meaningful impact on senior healthcare.

• Competitive salary and potential for growth.

• [Specific health, dental, vision insurance details - Assumed based on industry standards]

• [Retirement savings plan/401(k) matching - Assumed based on industry standards]

• [Paid time off, holidays, and sick leave - Assumed based on industry standards]

• [Professional development opportunities, including training on AI-enabled design tools - Inferred from responsibilities]

Working Hours: Approximately 40 hours per week.

📝 Enhancement Note: The stated salary range is a good benchmark for a Senior Graphic Designer with 6+ years of experience in a remote US-based role. Benefits typically include comprehensive health insurance, retirement plans, and PTO for full-time positions in established companies like Curana Health. The emphasis on AI tools suggests potential for specialized training as a benefit.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Services (Value-Based Care, Senior Living Solutions). Curana Health operates within a highly regulated and rapidly evolving sector focused on improving health outcomes for older adults. This context requires a strong adherence to brand standards and clear communication.

Company Size: Over 1,000 employees. This indicates a growing organization with established processes but still retaining a dynamic, fast-paced environment where operational improvements are crucial.

Founded: 2021. As a relatively new company, Curana Health is likely in a growth phase, emphasizing scalability, efficiency, and the development of robust internal functions like its marketing and creative operations.

Team Structure:

• The Senior Graphic Designer will be part of the Marketing team, reporting to Marketing leadership, potentially the Art Director.

• This role involves close collaboration with cross-functional teams, including Growth, Operations, and potentially clinical staff.

• The team is likely to be a mix of in-house specialists and external freelance partners, requiring strong coordination and quality control. Methodology:

• Data-driven approach to value-based care, impacting marketing and design strategy.

• Focus on streamlining operations and creating financial opportunities for senior living partners.

• Emphasis on proactive solutions and high-quality, patient-centered care.

• A culture that values meaningful work, creative problem-solving, and collaboration.

Company Website: https://curanahealth.com/

📝 Enhancement Note: The company's industry and recent founding suggest a culture that is both mission-driven and focused on rapid growth and operational efficiency. The Senior Graphic Designer will need to be adaptable, proactive, and capable of contributing to the establishment and refinement of creative operational processes.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role within the Marketing function, with significant autonomy and influence over design operations. It's a step beyond a standard graphic designer, requiring strategic input and process improvement capabilities.

Reporting Structure: The role reports to Marketing leadership, likely an Art Director or Marketing Director, and collaborates extensively with stakeholders across Marketing, Growth, and Operations.

Operations Impact: The Senior Graphic Designer's work directly impacts the company's market presence, sales enablement effectiveness, demand generation success, and internal/external stakeholder engagement. By streamlining design workflows, they contribute to overall operational efficiency and cost-effectiveness.

Growth Opportunities:

• Leadership in Design Operations: Potential to become a lead for design operations, managing freelance resources, overseeing asset libraries, and defining design workflows.

• Skill Specialization: Opportunity to deepen expertise in specific design areas (e.g., healthcare branding, digital marketing design) or become proficient in new technologies like advanced AI design tools.

• Cross-Functional Influence: Develop a strong understanding of business operations and strategy through close collaboration, potentially leading to broader roles within marketing or GTM operations.

• Mentorship: Opportunity to mentor junior designers or freelance creatives, guiding them on brand standards and best practices.

📝 Enhancement Note: The "Senior" title and emphasis on operational aspects suggest a career path that could lead to a Design Operations Manager or Lead role. The company's rapid growth provides ample opportunity for individuals who can demonstrate leadership in process improvement and efficiency within the creative function.

🌐 Work Environment

Office Type: Fully Remote. This role operates entirely outside of a traditional office setting, requiring strong self-discipline and effective virtual collaboration tools.

Office Location(s): Remote within the United States. While remote, candidates may be expected to align with specific US time zones (e.g., America/Chicago is listed).

Workspace Context:

• A virtual workspace that relies heavily on digital communication and collaboration platforms.

• Access to cloud-based tools for design, project management, and team communication.

• Opportunities to collaborate asynchronously and synchronously with team members across different locations.

• A focus on output and results, rather than physical presence.

Work Schedule: Primarily a standard 40-hour work week, but the fast-paced environment and tight deadlines may require flexibility. The remote nature allows for potential adjustments in daily schedule as long as project deliverables and collaboration needs are met.

📝 Enhancement Note: The fully remote nature of this role requires candidates to be adept at managing their own time, communicating proactively, and utilizing digital tools effectively. A strong understanding of virtual collaboration best practices will be essential for success.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative output.

• Portfolio Presentation & Interview: A dedicated session to present your portfolio, discuss your design process, and highlight key projects. Expect questions about your experience with workflow optimization, brand management, and stakeholder collaboration.

• Skills Assessment/Creative Challenge: You may be asked to complete a design exercise or case study simulating real-world tasks, focusing on translating business needs into design solutions and demonstrating efficiency.

• Team/Stakeholder Interviews: Meetings with potential team members and key stakeholders (e.g., Marketing, Operations leads) to evaluate collaboration style, communication skills, and cultural fit.

• Final Interview: Discussion with senior leadership to confirm alignment with company objectives and role expectations.

Portfolio Review Tips:

• Highlight Operational Impact: Beyond aesthetics, emphasize how your designs achieved business objectives, improved efficiency, or streamlined processes.

• Showcase Process: Include examples of template creation, system design, or workflow improvements. Discuss your role in managing projects and collaborating with stakeholders.

• Quantify Results: Whenever possible, use metrics to demonstrate the effectiveness of your designs (e.g., increased engagement, improved conversion rates, time saved through templates).

• Address Healthcare Context: If you have experience in healthcare or regulated industries, explicitly showcase relevant projects and your understanding of the unique design challenges.

• Prepare for AI Discussion: Be ready to discuss your familiarity with AI design tools and your ideas for leveraging them in this role.

Challenge Preparation:

• Understand Curana Health: Research their mission, services, target audience, and brand messaging.

• Focus on Efficiency: Prepare to discuss how you would approach optimizing design workflows and managing creative throughput.

• Practice Presentation: Rehearse presenting your portfolio and case studies, clearly articulating your design rationale, process, and impact.

• Anticipate Stakeholder Needs: Consider how you would design for different audiences (patients, providers, partners, employees) and business objectives.

📝 Enhancement Note: The interview process for this role will likely assess not only design talent but also the candidate's operational mindset and ability to contribute to the efficiency and scalability of the creative function. A strong portfolio that demonstrates process ownership and problem-solving will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required in Photoshop, Illustrator, and InDesign for core design execution.

• Presentation Software: Proficiency in PowerPoint for creating business-facing presentations and materials.

• Modern Design & Collaboration Tools: Proficiency with Figma and Canva is preferred, indicating a need for collaborative and potentially faster design workflows.

• AI-Enabled Design Tools: Familiarity and willingness to explore and implement emerging AI technologies for enhanced creativity and efficiency.

Analytics & Reporting:

• While not a primary analytics role, understanding how design impacts key performance indicators (KPIs) for demand generation and sales enablement is crucial. Candidates should be comfortable discussing design's role in metrics. CRM & Automation:

• No specific CRM or automation tools are listed as required for this design role, but an understanding of how marketing assets integrate with CRM and marketing automation platforms would be beneficial for supporting demand generation campaigns.

📝 Enhancement Note: The emphasis on Adobe Creative Suite is standard, but the explicit mention of Figma, Canva, and AI tools indicates a forward-thinking creative department that values modern workflows and efficiency. Candidates should be prepared to discuss their experience and interest in these technologies.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: Focus on creating designs that demonstrably contribute to business goals, patient outcomes, and organizational growth.

• Efficiency & Scalability: Championing streamlined workflows, template creation, and the use of technology (including AI) to maximize creative output.

• Brand Excellence: A commitment to maintaining and evolving a strong, consistent visual identity across all touchpoints.

• Collaboration & Communication: Proactive engagement with marketing, growth, and operations teams to ensure design solutions are aligned and effective.

• Quality & Accuracy: Ensuring all creative work is of high caliber, error-free, and adheres to brand standards, especially critical in a regulated industry.

Collaboration Style:

• Cross-functional Integration: Working closely with diverse teams to understand their needs and translate them into creative solutions.

• Feedback-Oriented: Open to providing and receiving constructive feedback, particularly when reviewing work from freelance designers.

• Proactive Partnership: Engaging with stakeholders early in the process to ensure alignment and anticipate potential challenges.

• Knowledge Sharing: Contributing to the development of creative resources and potentially training others on brand standards and design best practices.

📝 Enhancement Note: The company's mission in senior healthcare, combined with its rapid growth, suggests a culture that values both purpose and performance. The Senior Graphic Designer will be expected to embody these values by producing high-impact work efficiently and collaboratively.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Operational Efficiency: Effectively managing multiple projects with tight deadlines while maintaining high creative quality and operational structure.

• Adapting to a Fast-Paced, Growing Environment: Navigating evolving priorities and processes in a company founded in 2021.

• Translating Complex Healthcare Concepts: Visually communicating nuanced value-based care solutions to diverse audiences.

• Ensuring Brand Consistency Across a Growing Organization: Maintaining visual integrity as Curana Health expands its reach and services.

• Integrating Emerging Technologies: Effectively exploring and implementing AI-driven design tools within existing workflows.

Learning & Development Opportunities:

• Advanced Design Tool Training: Opportunities to master Figma, Canva, and AI-powered creative software.

• Healthcare Industry Specialization: Deepening understanding of design best practices within the healthcare and senior living sectors.

• Design Operations Leadership: Gaining experience in managing workflows, freelance resources, and asset libraries, paving the way for leadership roles in design operations.

• Cross-Functional Business Acumen: Developing a stronger understanding of marketing, sales enablement, and overall business strategy through collaboration.

📝 Enhancement Note: The challenges presented are typical for a senior role in a growing company within a complex industry. The growth opportunities are directly tied to the operational aspects of the role, emphasizing the potential for career advancement in design operations.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you streamlined a design workflow or improved the efficiency of a creative process. What was the outcome?" (Focus on operational improvements)

• "How do you balance maintaining strict brand standards with the need for creative innovation and rapid execution, especially in a regulated industry?" (Highlighting brand operations and efficiency)

• "Walk us through a project in your portfolio where you had to translate a complex concept (e.g., in healthcare) into a clear, compelling visual. What was your process?" (Demonstrate problem-solving and audience focus) Company & Culture Questions:

• "What interests you about Curana Health's mission and our work in value-based senior care?" (Showcase research and alignment)

• "How would you approach building and managing an asset library for a growing organization?" (Focus on organizational and operational skills)

• "Describe your experience working with freelance designers or external creative partners. How do you ensure quality and consistency?" (Assess management and operational oversight) Portfolio Presentation Strategy:

• Structure: Organize your portfolio by project type or by the impact you achieved. For each project, clearly state the challenge, your solution, your process (emphasizing operational aspects), and the results.

• Quantify Impact: Use data and metrics wherever possible to demonstrate the effectiveness of your designs and the efficiency of your processes.

• Highlight Operational Contributions: Specifically point out projects where you improved workflows, created templates, or managed creative output.

• Prepare for AI Discussion: Be ready to articulate your thoughts on how AI can be integrated into design workflows at Curana Health.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill but also an operational mindset. Candidates should be ready to discuss process, efficiency, project management, and how they can contribute to scaling Curana Health's creative function.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the provided link on the Curana Health careers portal.

• Customize Your Resume: Tailor your resume to highlight experience in workflow optimization, brand management, project management, and any experience with AI design tools or in regulated industries. Use keywords from the job description.

• Curate Your Portfolio: Select projects that best showcase your ability to create compelling visuals, manage complex requirements, and ideally, demonstrate your approach to process improvement or operational efficiency in design. Ensure it's easily accessible (e.g., online portfolio link).

• Prepare Your Narrative: Be ready to articulate how your skills and experience align with Curana Health's mission and the operational demands of this role during interviews. Practice discussing your portfolio with an emphasis on process and impact.

• Research Curana Health: Understand their services, target audience, and brand identity. Consider how your design approach can contribute to their specific goals in the healthcare sector.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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