Senior Graphic Designer
š Job Overview
Job Title: Senior Graphic Designer
Company: Bjak
Location: Zurich, Switzerland
Job Type: FULL_TIME
Category: Creative & Design / Marketing Operations
Date Posted: 2026-08-04
Experience Level: 5-10 Years
Remote Status: Fully Remote
š Role Summary
-
Develop and execute high-impact visual assets for diverse marketing channels including digital campaigns, social media, web, and advertising, ensuring brand consistency and conversion optimization.
-
Collaborate closely with content, video, and performance marketing teams to deliver cohesive and strategically aligned visual narratives that enhance campaign effectiveness.
-
Leverage design leadership to mentor junior designers, fostering a culture of continuous learning and skill development within the creative team.
-
Adapt and iterate on visual designs based on performance data and feedback, demonstrating a commitment to data-driven creative decision-making and continuous improvement.
-
Drive innovation in visual communication by exploring new design directions, motion graphics, and emerging AI tools to maintain a cutting-edge brand presence.
š Enhancement Note: While the original listing is for a Graphic Designer, the responsibilities involving collaboration with performance marketing, adapting visuals based on performance insights, and driving conversion-driven visuals indicate a strong overlap with Marketing Operations functions. The role requires not just aesthetic creation but also strategic application of design for business outcomes, aligning it with GTM strategy and operational efficiency in creative output.
š Primary Responsibilities
-
Design and produce compelling graphic assets for digital marketing campaigns, social media platforms, website content, online advertisements, and short-form motion pieces.
-
Translate creative briefs into visually striking, on-brand designs that are optimized for conversion and audience engagement.
-
Partner with content creators, video producers, and performance marketing specialists to ensure a unified and impactful campaign experience across all touchpoints.
-
Analyze design performance metrics and user feedback to refine and optimize visuals, ensuring maximum effectiveness and ROI.
-
Uphold and advance the brand's visual identity, ensuring consistency and quality across all creative materials and brand touchpoints.
-
Support product marketing initiatives by creating clear, persuasive visual communications that highlight product value propositions.
-
Provide mentorship and guidance to junior designers, contributing to their professional development and the overall creative output of the team.
-
Stay abreast of the latest trends in digital design, motion graphics, and artificial intelligence tools, integrating them into the creative process where beneficial.
š Enhancement Note: The emphasis on "conversion-driven visuals," "adapting visuals based on performance insights," and "optimizing visuals" strongly suggests this role requires a data-informed approach to design, which is a key characteristic of operations-focused roles within marketing and GTM functions.
š Skills & Qualifications
Education: Bachelor's degree in Graphic Design, Fine Arts, Digital Media, or a related field is preferred, though equivalent professional experience will be strongly considered.
Experience: 5ā8 years of progressive experience in graphic design, motion design, or creative content development roles, with a proven track record of delivering high-quality creative work in fast-paced environments.
Required Skills:
-
Demonstrated expertise in graphic design principles, including layout, composition, typography, and color theory.
-
Advanced proficiency in industry-standard design software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, After Effects, and Premiere Pro.
-
Proven ability to translate creative briefs into impactful, conversion-focused visual assets for marketing and digital channels.
-
Strong visual storytelling capabilities, with experience in creating compelling narratives through design.
-
Experience in designing for various digital platforms, including social media, web, and advertising.
-
Ability to work efficiently under pressure, manage multiple projects simultaneously, and meet tight deadlines without compromising quality.
-
Excellent communication and collaboration skills, with the ability to articulate design decisions and work effectively with cross-functional teams. Preferred Skills:
-
Experience in producing short-form advertising or commercial visual assets.
-
Exposure to performance marketing principles and data-driven creative optimization.
-
Familiarity with AI tools for concept generation, asset creation, or workflow enhancement.
-
Experience in mentoring junior designers and contributing to team growth and development.
-
Knowledge of sound editing basics or simple visual effects (VFX).
-
Understanding of template systems, visual brand libraries, and brand consistency management.
š Enhancement Note: The requirement for 5-8 years of experience, coupled with "design leadership" in the portfolio and "mentoring junior designers," suggests this role is senior-level. The inclusion of "performance insights," "conversion-driven visuals," and "AI tools for concepting and production" points to a need for strategic thinking and adaptability beyond traditional design tasks, aligning with operational efficiency and GTM objectives.
š Process & Systems Portfolio Requirements
Portfolio Essentials:
-
A comprehensive portfolio showcasing a minimum of 5-8 years of professional design work, with a strong emphasis on marketing campaign assets, digital advertising, and social media visuals.
-
Demonstrations of design leadership, including examples of projects where you took ownership, guided creative direction, and mentored others.
-
Case studies that highlight your process for translating creative briefs into conversion-driven visuals, detailing the problem, your approach, and the measurable impact (e.g., engagement rates, conversion improvements).
-
Examples of motion design work, including animated graphics, social media videos, or ad creatives, showcasing proficiency in After Effects.
-
Visuals that exemplify a clean design aesthetic, sharp typography, and strong compositional skills. Process Documentation:
-
Showcase your process for iterating on designs based on performance data and feedback, including examples of A/B testing visual elements or adapting designs based on analytics.
-
Documentation of your workflow for collaborating with cross-functional teams (e.g., content, performance marketing), illustrating how you integrate feedback and ensure cohesive campaign execution.
-
Examples of how you maintain brand consistency across diverse assets and platforms, highlighting any systems or templates you've developed or utilized.
-
Evidence of how you leverage or explore new tools, such as AI in design, to enhance efficiency and creative output.
š Enhancement Note: The emphasis on "conversion-driven visuals," "adapting visuals based on performance insights," and "design leadership" implies that the portfolio should not only display aesthetic quality but also demonstrate a strategic, results-oriented approach to design, which is crucial for operations roles focused on measurable outcomes.
šµ Compensation & Benefits
Salary Range: Based on industry benchmarks for Senior Graphic Designers with 5-8 years of experience in Switzerland, particularly in remote roles for international companies, a competitive annual salary range would typically fall between CHF 90,000 and CHF 120,000. This estimate considers the cost of living in Zurich, the specialized skill set, and the senior level of the position.
Benefits:
-
Competitive salary commensurate with experience and market rates.
-
Clear growth pathways into creative leadership roles within the organization.
-
Ownership and significant visibility for high-impact visual assets reaching millions of users globally.
-
Access to a fast-moving, innovative team environment that values smart design, experimentation, and efficient execution.
-
A remote-friendly work environment, supporting work-life balance and flexibility.
-
Opportunities to contribute to a growing company with a mission to redefine financial applications.
Working Hours: The standard working hours are estimated at 40 hours per week, typical for a full-time position. While remote, a commitment to meeting project deadlines and collaborating effectively across time zones is expected, with flexibility often afforded to manage personal schedules.
š Enhancement Note: Salary estimation is based on research of Senior Graphic Designer roles in Zurich, Switzerland, considering the company's international presence and the remote work arrangement. Benefits are extracted from the "What You'll Get" section and framed for operations professionals.
šÆ Team & Company Context
š¢ Company Culture
Industry: The company operates within the Fintech and Insurtech sectors, focusing on making financial planning, saving, and investing more accessible through technology. This fast-paced, innovative industry demands agility, data-driven decision-making, and a strong user-centric approach, all of which influence the operations and creative teams.
Company Size: BJAK has teams working globally with over 20 nationalities, indicating a medium to large, internationally distributed workforce. This size suggests a structured yet agile operational framework, with opportunities for significant impact and cross-functional collaboration.
Founded: Founded in 2019, BJAK is a relatively young company that has rapidly scaled to become a leading insurance platform in Southeast Asia. This rapid growth implies a dynamic, evolving operational environment that values innovation, efficiency, and the ability to adapt quickly to market changes.
Team Structure:
-
The design team is part of a broader marketing and content function, likely working closely with performance marketing, product marketing, and video production teams.
-
Designers are expected to take ownership of their output and collaborate across departments, indicating a relatively flat hierarchy within project teams but clear reporting lines for overall management.
-
Cross-functional collaboration is a key aspect, with designers needing to integrate with various GTM stakeholders to ensure cohesive campaign execution and brand messaging. Methodology:
-
Data analysis and insights are crucial, with designs needing to be adapted based on performance metrics and user feedback to drive conversions.
-
Workflow planning and optimization are essential, as the team operates at speed, requiring efficient processes for asset creation and iteration.
-
Automation and efficiency practices are likely encouraged, particularly with the mention of AI tools, to streamline production and enable faster iteration cycles.
Company Website: https://bjak.my/en/about-us
š Enhancement Note: The company's focus on rapid growth, technology, and financial accessibility suggests an operations environment that prioritizes efficiency, data utilization, and continuous improvement. The international and remote nature of the teams implies a need for strong asynchronous communication and process standardization.
š Career & Growth Analysis
Operations Career Level: This role is designated as "Senior," indicating a level of expertise and responsibility beyond entry-level or mid-level positions. It requires significant experience (5-8 years) and the ability to lead creative output, mentor others, and contribute strategically to campaign effectiveness. In an operations context, this means being a key contributor to the efficiency and impact of the creative pipeline.
Reporting Structure: While not explicitly detailed, a Senior Graphic Designer typically reports to a Design Manager, Creative Director, or Head of Marketing. They will collaborate extensively with marketing managers, performance marketers, and content leads, requiring strong stakeholder management skills.
Operations Impact: The impact of this role is measured not only by the aesthetic quality of the designs but critically by their effectiveness in driving marketing campaign performance, user engagement, and conversions. This direct link to business metrics (revenue, user acquisition) is a hallmark of operations-focused roles within creative functions.
Growth Opportunities:
-
Operations Skill Advancement: Opportunities to deepen expertise in performance-driven design, conversion rate optimization (CRO) through visual elements, and the strategic application of AI in creative workflows.
-
Leadership Development: Potential for advancement into Creative Lead, Design Manager, or Art Director roles, involving greater strategic input, team management, and project oversight.
-
Cross-functional Expertise: Development of skills in understanding and integrating with performance marketing, product marketing, and GTM strategies, broadening career applicability within operations.
š Enhancement Note: The growth opportunities are framed to appeal to operations professionals by highlighting strategic impact, efficiency improvements, and leadership in a data-informed creative environment.
š Work Environment
Office Type: The role is explicitly stated as "Fully Remote," with a requirement for candidates to be based in Switzerland. This indicates a distributed work environment that relies heavily on digital collaboration tools and asynchronous communication.
Office Location(s): While the role is remote, the company is expanding its presence in London, and candidates must be based in Switzerland. This suggests a focus on Swiss-based talent for this specific market, with potential for future hybrid or office-based opportunities if the company establishes Swiss hubs.
Workspace Context:
-
Collaborative Environment: Reliance on digital platforms like Slack, Zoom, Figma, and project management tools to foster collaboration and maintain team cohesion despite geographical separation.
-
Operations Tools & Technology: Access to and proficiency in a suite of design and project management software is critical. The company encourages the use of AI tools, indicating a forward-thinking approach to creative technology.
-
Team Interaction: Regular virtual meetings, design critiques, and brainstorming sessions will be the primary modes of interaction with team members and stakeholders.
Work Schedule: The role is full-time, estimated at 40 hours per week. The remote nature allows for some flexibility in structuring the workday, but adherence to deadlines and responsiveness during core business hours for cross-functional collaboration are expected.
š Enhancement Note: The remote work arrangement and the company's international presence necessitate a strong emphasis on structured processes, clear communication protocols, and digital tooling for effective operations.
š Application & Portfolio Review Process
Interview Process:
-
Online Assessment/Practical Task: Expect a design challenge that tests your ability to create high-impact, conversion-driven visuals under time constraints, potentially simulating a real campaign scenario. Preparation should focus on demonstrating your process and strategic thinking.
-
Role-Specific Interview: This interview will likely delve into your experience with specific tools (Adobe Suite, Figma, After Effects), your approach to collaboration with marketing teams, and your understanding of performance metrics in design. Be ready to discuss how you translate creative briefs into results.
-
CEO/Final Round: This stage assesses cultural fit, your long-term vision, and your alignment with BJAK's mission and values. Prepare to articulate your design leadership philosophy and how you contribute to a fast-paced, innovative environment.
Portfolio Review Tips:
-
Process Improvement Case Study: Structure your portfolio to include case studies that detail a specific design challenge, your strategic approach (including how you considered conversion goals), the tools and processes you used, and the measurable outcomes achieved.
-
Metrics Presentation: Clearly present any data or metrics that demonstrate the success of your designs. Quantify impact where possible (e.g., "Increased click-through rates by X%," "Improved engagement by Y%").
-
Brand Systems & Consistency: Include examples that show your ability to maintain brand consistency across different platforms and formats, highlighting any systems or guidelines you adhere to or help develop.
-
AI Tool Integration: If you have experience using AI tools in your design workflow, be prepared to showcase specific examples and discuss the benefits and challenges.
Challenge Preparation:
-
Operations Simulation: Anticipate a challenge that requires rapid ideation and execution, reflecting the company's fast-paced environment. Practice designing for specific marketing objectives (e.g., lead generation, user acquisition).
-
Stakeholder Communication: Prepare to explain your design choices and their strategic rationale to non-designers, focusing on how your work supports business goals.
-
Efficiency & Adaptability: Demonstrate your ability to work efficiently and iterate quickly based on feedback, showcasing a proactive and adaptable approach.
š Enhancement Note: The emphasis on speed ("aim to complete the process and make an offer within 1 week") and the inclusion of an "online assessment or practical task" suggest a highly efficient, operations-driven hiring process. Candidates should be prepared for rapid evaluation and a focus on demonstrable skills and efficiency.
š Tools & Technology Stack
Primary Tools:
-
Adobe Creative Suite: Essential for comprehensive graphic design and image manipulation (Photoshop, Illustrator).
-
Figma: Critical for UI/UX design, prototyping, and collaborative design workflows, especially in a remote setting.
-
Adobe After Effects: Required for motion graphics, animation, and creating dynamic visual assets for campaigns and social media.
-
Adobe Premiere Pro: Necessary for editing short-form video content, essential for integrated marketing campaigns.
Analytics & Reporting:
- While not explicitly listed as design tools, a Senior Graphic Designer in this role will likely interact with or need to understand data from:
- Web Analytics Tools (e.g., Google Analytics): To understand website traffic and user behavior.
- Social Media Analytics: To gauge engagement on social platforms.
- Ad Platform Analytics (e.g., Meta Ads Manager, Google Ads): To assess the performance of visual ad creatives.
CRM & Automation:
-
Project Management Software (e.g., Asana, Trello, Jira): To manage workflows, track tasks, and collaborate on projects within the marketing and GTM teams.
-
Collaboration Platforms (e.g., Slack, Microsoft Teams): For real-time communication and team coordination.
-
AI Design Tools: Emerging tools for concept generation, asset creation, or workflow automation (e.g., Midjourney, DALL-E, Adobe Firefly).
š Enhancement Note: The inclusion of AI tools and the need to adapt visuals based on performance insights highlight an operational imperative for efficiency and data-driven creativity. Proficiency in collaborative design platforms like Figma is paramount for remote team operations.
š„ Team Culture & Values
Operations Values:
-
Efficiency & Speed: BJAK emphasizes moving fast and not doing fluff. This translates to an operational value of delivering high-quality work quickly and efficiently, with minimal unnecessary steps.
-
Data-Driven Execution: Designs are expected to "work, convert, and capture attention," implying a strong value placed on measurable results and adapting creative strategies based on performance data.
-
Ownership & Accountability: Designers are expected to "own their output," fostering a culture of responsibility and proactive problem-solving, core to efficient operations.
-
Innovation & Experimentation: The company encourages exploring new visual directions and leveraging AI tools, valuing a mindset of continuous improvement and forward-thinking design practices.
Collaboration Style:
-
Cross-functional Integration: Designers work closely with content, video, and performance marketing teams, requiring a collaborative style focused on achieving shared GTM objectives.
-
Feedback & Iteration: The environment values iteration based on feedback and performance insights, suggesting an open and adaptive approach to creative development.
-
Strategic Partnership: Designers are positioned not just as executors but as strategic partners who contribute to campaign success through impactful visuals, necessitating strong communication and alignment with marketing goals.
š Enhancement Note: The company's stated values of speed, ownership, and data-driven execution are directly aligned with the principles of revenue and sales operations, emphasizing the role's operational significance within the creative function.
ā” Challenges & Growth Opportunities
Challenges:
-
Balancing Speed and Quality: The demand to "create high-impact design assets" and "work fast, iterate quickly" while maintaining "clean design, smooth motion, and sharp typography" presents a constant challenge of balancing efficiency with creative excellence.
-
Data-Driven Creativity: Adapting designs based on performance insights requires a shift from purely aesthetic considerations to a more analytical approach, which can be a learning curve for designers accustomed to traditional creative processes.
-
AI Integration: Staying current with and effectively integrating rapidly evolving AI design tools into existing workflows requires continuous learning and adaptation.
-
Global Remote Collaboration: Effectively collaborating and maintaining brand consistency across diverse global teams and time zones requires robust communication strategies and process discipline.
Learning & Development Opportunities:
-
Advanced Performance Design: Deepen expertise in designing for conversion, A/B testing visual elements, and understanding marketing funnel dynamics to optimize creative output.
-
AI in Design Specialization: Become proficient in leveraging AI tools for concept generation, asset creation, and workflow automation, positioning yourself at the forefront of creative technology.
-
Creative Leadership Pathways: Develop skills in mentoring, team management, and strategic creative direction, with clear paths for career progression into leadership roles.
-
Cross-functional GTM Understanding: Gain a deeper understanding of performance marketing, product marketing, and broader GTM strategies, enhancing your ability to contribute holistically to business objectives.
š Enhancement Note: The challenges and growth opportunities are framed to highlight the operational aspects of the role, emphasizing skill development in areas critical for GTM and marketing operations.
š” Interview Preparation
Strategy Questions:
-
"Describe a time you translated a creative brief into a conversion-driven visual. What was your process, and what were the results?" (Focus on your strategic thinking, use of data, and measurable impact.)
-
"How do you approach collaborating with performance marketing teams to optimize visuals based on data and feedback?" (Highlight your understanding of analytics, iteration, and cross-functional communication.)
-
"Tell us about a project where you took design leadership. How did you mentor junior designers and ensure high-quality output?" (Showcase your leadership, mentorship, and process management skills.) Company & Culture Questions:
-
"Why are you interested in BJAK and our mission to make financial planning more accessible?" (Research BJAK's mission, values, and recent achievements. Connect your passion for design with their goals.)
-
"How do you stay updated on design trends, motion graphics, and emerging AI tools?" (Demonstrate your commitment to continuous learning and innovation.)
-
"Describe your experience working in a fast-paced, remote environment. How do you ensure efficiency and collaboration?" (Emphasize your organizational skills, communication strategies, and proficiency with remote tools.) Portfolio Presentation Strategy:
-
Narrative-Driven Case Studies: For each project, tell a story: the challenge, your strategic approach, the execution process (including any data/feedback integration), and the quantifiable results.
-
Focus on Impact: Clearly articulate the business impact of your designs. Use metrics and data to support your claims wherever possible.
-
Demonstrate Process: Show, don't just tell, your design process. Include sketches, wireframes, iterations, and explain your decision-making at each stage.
-
Highlight Leadership & Mentorship: If applicable, include examples of how you've guided others or taken on leadership responsibilities.
š Enhancement Note: The interview preparation advice is tailored to a role that blends creative execution with operational efficiency and strategic business impact, emphasizing data, process, and leadership.
š Application Steps
To apply for this Senior Graphic Designer position:
-
Submit your application through the provided link on ashbyhq.com.
-
Portfolio Customization: Curate your portfolio to prominently feature your strongest work in marketing campaigns, digital ads, and social media visuals. Prioritize case studies that demonstrate conversion optimization and data-driven iteration.
-
Resume Optimization: Tailor your resume to highlight your 5-8 years of experience, proficiency in required software (Adobe Creative Suite, Figma, After Effects), experience with motion design, and any leadership or mentorship roles. Use keywords from the job description, such as "conversion-driven visuals," "performance marketing," and "design leadership."
-
Interview Preparation: Practice articulating your design process, how you collaborate with marketing teams, and how you measure the success of your visual assets. Be ready to present your portfolio and discuss specific examples of your work.
-
Company Research: Familiarize yourself with BJAK's mission, product offerings, and recent marketing efforts. Understand their position in the Fintech/Insuretech space and how their brand identity is communicated visually.
ā ļø Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Requires 5ā8 years of experience in graphic design or motion design with a strong portfolio demonstrating design leadership. Proficiency in Adobe Creative Suite, Figma, and motion tools is essential, along with the ability to work fast and iterate quickly.