Senior Graphic Designer at Bjak

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Bjak

Location: Tokyo, Tokyo, Japan

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-08-04

Experience Level: Senior (5-8 years)

Remote Status: Hybrid

🚀 Role Summary

Drive the creation of high-impact visual assets for diverse marketing channels, including campaigns, social media, web, and advertising.
Translate complex creative briefs into compelling, brand-aligned visuals that are optimized for conversion and user engagement.
Foster strong cross-functional collaboration with content, video, and performance marketing teams to ensure cohesive campaign execution.
Leverage performance data and feedback to iteratively adapt and optimize design assets for maximum effectiveness.
Champion brand consistency and elevate visual identity across all Bjak's digital and physical touchpoints.
Support product marketing initiatives with clear, impactful visual communication that resonates with target audiences.
Mentor junior designers, contributing to the overall growth and skill development of the design team.

📝 Enhancement Note: This role is positioned as a Senior Graphic Designer, implying a need for not only strong execution skills but also strategic thinking, leadership potential, and the ability to mentor. The emphasis on "conversion-driven visuals" and "performance insights" suggests a strong link to marketing effectiveness and data-informed design, common in fast-paced tech or fintech environments. The mention of AI tools indicates a forward-looking approach to design workflows.

📈 Primary Responsibilities

Conceptualize and execute visually engaging graphics for digital marketing campaigns, social media platforms, website assets, and online advertisements, ensuring alignment with brand guidelines.
Develop bold, on-brand visuals that effectively communicate marketing messages and drive desired user actions.
Collaborate closely with content creators, video producers, and performance marketers to ensure a unified brand experience across all campaign materials.
Analyze design performance metrics and user feedback to inform design iterations and improvements, demonstrating a data-driven approach to creative execution.
Maintain and enforce a high standard of design quality and visual consistency across all brand touchpoints, from initial concept to final delivery.
Create compelling visual assets for product marketing efforts, simplifying complex information into easily digestible graphics.
Provide guidance and mentorship to junior designers, fostering their professional development and contributing to the team's overall creative output.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic marketing alignment. The emphasis on "conversion-driven visuals" and "adapting based on performance insights" points to a role that is accountable for measurable results, not just aesthetics. Mentoring junior designers underscores the senior-level expectation.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, or a related field is typically expected for senior roles. Equivalent practical experience will also be considered.

Experience: 5-8 years of progressive experience in graphic design, motion design, or creative content production roles, with a proven track record of delivering impactful visual solutions.

Required Skills:

Mastery of graphic design principles, including layout, composition, typography, and color theory.
Proficiency in industry-standard design software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma.
Expertise in motion design tools: After Effects, Premiere Pro, and other relevant animation software.
Demonstrated ability to translate creative briefs into compelling, conversion-focused visuals.
Strong storytelling skills, capable of conveying brand messages effectively through visual narratives.
Experience in adapting and optimizing designs based on performance data and user feedback.
Ability to manage multiple projects simultaneously, meet tight deadlines, and maintain high-quality output in a fast-paced environment.
Excellent English communication skills for effective collaboration with global teams. Preferred Skills:
Experience in producing short-form advertisements or commercial visual assets.
Exposure to performance marketing strategies and A/B testing for creative optimization.
Familiarity with AI tools for design conceptualization and production workflows.
Knowledge of sound editing or basic visual effects (VFX) for enhanced multimedia content.
Experience with template systems, visual brand libraries, and design system management.
Prior experience mentoring junior designers.

📝 Enhancement Note: The required skills emphasize a strong technical foundation in design software and principles, coupled with a strategic marketing mindset. The preference for AI tools and performance marketing experience suggests a dynamic, results-oriented environment. The explicit mention of English as the primary working language is crucial for international candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

A comprehensive portfolio showcasing a minimum of 5-8 years of professional design work, with a clear emphasis on graphic and motion design projects.
Demonstrated examples of high-impact design assets created for marketing campaigns, social media, and web platforms, highlighting their strategic purpose and visual execution.
Case studies that illustrate the process of translating creative briefs into conversion-driven visuals, detailing the problem, solution, and outcome.
Visuals that exhibit a strong command of layout, composition, typography, and brand consistency.
Evidence of design leadership, including projects where you took ownership, mentored others, or drove significant creative initiatives.
Examples of designs that have been iterated upon based on performance insights or feedback, showcasing adaptability and a data-informed approach. Process Documentation:
Showcase examples of how you approach design projects, from initial concepting to final asset delivery, emphasizing efficiency and collaboration.
Include documentation or descriptions of workflows for creating marketing campaign assets, social media content, and web graphics.
Demonstrate understanding of how to integrate performance feedback into the design process for iterative improvements.
Provide examples of how you maintain brand consistency and manage design assets across various platforms.

📝 Enhancement Note: For a Senior Graphic Designer role, the portfolio is paramount. It must go beyond just showcasing aesthetics; it needs to demonstrate strategic thinking, problem-solving, and measurable impact. The emphasis on "conversion-driven visuals," "performance insights," and "design leadership" are key indicators of what Bjak will be looking for.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Graphic Designers in Tokyo, Japan, with 5-8 years of experience, the estimated annual salary range is ¥6,000,000 - ¥9,000,000 JPY. This estimate considers the company's global presence, the hybrid work model, and the demand for skilled design professionals in a major metropolitan area.

Benefits:

Competitive salary package.
Clear growth pathways into creative leadership roles within the organization.
Opportunity to create high-impact visuals seen by millions of users across the region.
Work within a fast-moving, innovative team that values smart design, experimentation, and strong execution.
Remote-friendly environment with a focus on supporting Bjak's expansion in London, offering a dynamic international perspective.
Potential for exposure to cutting-edge AI tools in design workflows.

Working Hours: The role is full-time, with an estimated standard working week of 40 hours. While adherence to a standard schedule is expected, the company culture emphasizes passion and output over strict hour-counting, suggesting a degree of flexibility for dedicated professionals.

📝 Enhancement Note: Salary is estimated based on market data for Senior Graphic Designers in Tokyo. The benefits listed are directly from the job description, highlighting growth opportunities and impact. The working hours are an estimation based on a typical full-time role, with a note about the company's culture of valuing passion over strict hours.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech / Insurance Technology. Bjak is a leading insurance platform in Southeast Asia, expanding its services to encompass spending, saving, investing, and more, aiming to help people maximize their money.

Company Size: The company operates with teams around the world, comprising over 20 nationalities, indicating a diverse and international workforce. While an exact headcount isn't provided, the scope suggests a growing, established startup or scale-up.

Founded: Started in 2019, Bjak is a relatively young company, driven by a mission to make financial planning, saving, and growing money smarter and more accessible through technology.

Team Structure:

The design team is likely integrated within marketing and product departments, working closely with content, video, and performance marketing specialists.
Collaboration is expected to be cross-functional, with designers contributing to various aspects of the business from marketing campaigns to product communication.
The presence of a "Senior Graphic Designer" role implies a potential hierarchy or at least a mentorship structure within the design function. Methodology:
Data-driven design: Visual assets are adapted and optimized based on performance insights and user feedback.
Agile and fast-paced: The company culture emphasizes moving quickly, iterating rapidly, and delivering impactful work.
Collaborative: Strong emphasis on teamwork and cross-functional partnerships to achieve cohesive campaign results.
Innovation-focused: Encouragement to explore new visual directions and leverage emerging technologies like AI tools.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company culture is characterized by a mission-driven approach, a fast pace, and a global, diverse team. The fintech/insurtech industry context means a focus on user acquisition, conversion, and trust, which directly influences design strategy. The emphasis on "passion" and "not counting hours" suggests an environment that values dedication and proactive contribution.

📈 Career & Growth Analysis

Operations Career Level: This role is a Senior Graphic Designer, signifying a mid-to-senior level position that requires substantial experience (5-8 years) and the capacity for independent work, creative leadership, and mentorship. It's a key contributor role within the creative function.

Reporting Structure: The Senior Graphic Designer will likely report to a Creative Director, Head of Marketing, or a similar senior leadership role within the marketing or design department. They will also collaborate closely with marketing managers and campaign leads.

Operations Impact: The Senior Graphic Designer's work directly impacts Bjak's brand perception, user acquisition, and conversion rates through compelling visual marketing assets. Their contributions are crucial for communicating the company's value proposition and driving business growth in a competitive fintech landscape.

Growth Opportunities:

Creative Leadership: The role explicitly mentions "growth pathways into creative leadership," suggesting opportunities to move into roles such as Art Director, Lead Designer, or Creative Director positions as the company expands.
Skill Specialization: Opportunity to deepen expertise in specific areas like motion design, AI-driven design, or performance creative, becoming a go-to specialist within the team.
Strategic Influence: As a senior member, there's potential to influence the overall brand direction and creative strategy, contributing to high-level decision-making.
International Exposure: Working with a global team and supporting expansion efforts (e.g., London) offers valuable international experience and exposure to diverse markets.

📝 Enhancement Note: The career analysis focuses on the senior nature of the role, its direct business impact, and the explicit growth opportunities mentioned. The "operations" aspect here refers to the functional operations of the design team and its contribution to broader business goals.

🌐 Work Environment

Office Type: Hybrid. While the role is based in Japan, the company has a "remote-friendly environment with a focus on BJAK’s London expansion," indicating a flexible approach to work arrangements. The expectation is to work from the Japan office at least 3 days per week.

Office Location(s): Tokyo, Japan. Specific details about the office itself are not provided, but it's implied to be a modern workspace supporting a hybrid model.

Workspace Context:

Collaborative Environment: The emphasis on cross-functional collaboration means designers will work closely with marketing, content, and video teams. The hybrid model will require effective communication tools and practices to maintain team cohesion.
Tools & Technology: Access to industry-standard design software (Adobe Creative Suite, Figma, After Effects, Premiere Pro) is expected. The company also encourages exploration of AI tools, suggesting a tech-forward workspace.
Team Interaction: Opportunities for interaction will occur both in-person during office days and virtually, fostering a dynamic exchange of ideas and feedback.

Work Schedule: Full-time, approximately 40 hours per week. The culture values passion and output, suggesting a degree of flexibility for individuals who are highly productive and committed, though a consistent presence and availability during core business hours will be necessary for collaboration.

📝 Enhancement Note: The hybrid nature of the role, combined with the company's global reach and focus on expansion, creates a dynamic work environment. The emphasis is on effective collaboration regardless of physical location, supported by technology.

📄 Application & Portfolio Review Process

Interview Process: The process is designed to be fast, aiming for completion within one week for strong candidates.

Online Assessment or Practical Task: This will likely test core design skills, speed, and ability to follow a brief. Prepare to demonstrate proficiency in required software and creative problem-solving.
Role-Specific Interview: This stage will delve deeper into your experience, portfolio, and how you approach design challenges. Be ready to discuss specific projects, your design process, and your understanding of marketing objectives.
CEO / Final Round: This is a final assessment, likely focusing on cultural fit, strategic thinking, and leadership potential. Demonstrate your passion for Bjak's mission and your vision for its brand.

Portfolio Review Tips:

Curate for Impact: Select projects that best showcase your senior-level capabilities, focusing on those demonstrating conversion-driven design, storytelling, and brand consistency. Prioritize quality over quantity.
Tell a Story: For each project, explain the problem, your approach, the tools used, your specific contributions, and the measurable outcomes or impact. Use the STAR method (Situation, Task, Action, Result) where applicable.
Highlight Leadership: Include examples where you've taken initiative, mentored others, or influenced creative direction.
Showcase Adaptability: Include projects where you iterated based on feedback or performance data, demonstrating your ability to learn and optimize.
Prepare for Motion & AI: If you have motion design or AI tool experience, ensure these are prominently featured and be ready to discuss them.

Challenge Preparation:

Be prepared for a practical task or assessment that simulates real-world design challenges faced at Bjak. This could involve creating assets for a specific campaign or optimizing existing visuals.
Practice articulating your design rationale clearly and concisely, especially under time constraints. Focus on how your design choices support business objectives.
Understand Bjak's brand and its mission. Research their current marketing efforts and identify areas where your skills can add significant value.

📝 Enhancement Note: The emphasis on a fast-paced interview process and prioritizing candidates who complete assessments quickly highlights the company's operational efficiency. The advice focuses on demonstrating senior-level skills, strategic thinking, and measurable impact through the portfolio.

🛠 Tools & Technology Stack

Primary Tools:

Adobe Creative Suite: Photoshop, Illustrator, InDesign are fundamental for graphic design tasks.
Figma: Essential for collaborative design, UI/UX elements, and prototyping, especially in a hybrid/remote setting.
After Effects: Crucial for motion graphics, animations, and video content creation.
Premiere Pro: Necessary for video editing and assembling motion graphics into final assets.
AI Tools: Proficiency or willingness to learn and integrate AI tools for concepting, asset generation, and workflow optimization is highly valued.

Analytics & Reporting:

Familiarity with analytics platforms (e.g., Google Analytics, social media analytics) to understand design performance and inform optimizations.
Ability to interpret performance data and translate insights into actionable design improvements. CRM & Automation:
While not directly a CRM role, understanding how design assets integrate into marketing automation workflows and CRM-driven campaigns is beneficial for performance marketing alignment.
Experience with digital asset management (DAM) systems may be advantageous for maintaining brand consistency.

📝 Enhancement Note: The technology stack is heavily skewed towards creative production tools, reflecting the core function of the role. The explicit mention of AI tools suggests Bjak is at the forefront of adopting new design technologies.

👥 Team Culture & Values

Operations Values:

Passion-Driven: Employees are encouraged to work for their passion, not just count hours, indicating a high-engagement, results-oriented culture.
Innovation & Next-Gen Products: A focus on building cutting-edge products and not settling for the status quo.
Accessibility & Inclusivity: Redefining financial applications to be beneficial for everyone, not just an exclusive few.
Efficiency & Speed: The company moves fast and values execution. Designers are expected to solve creative challenges at speed and with intention.
Data-Informed Creativity: Iterating based on performance insights and feedback is a core part of the design process.

Collaboration Style:

Cross-functional Integration: Designers work closely with content, video, and performance marketing teams to deliver cohesive campaigns.
Feedback-Driven: Iteration based on performance insights and feedback is a key aspect of the workflow.
Ownership & Accountability: Individuals own their output and are expected to be proactive and critical thinkers.
Global & Diverse: The team comprises over 20 nationalities, fostering a multicultural and inclusive work environment.

📝 Enhancement Note: The culture emphasizes high performance, innovation, and a strong sense of purpose tied to making financial services accessible. The collaborative style is geared towards fast-paced, results-driven execution.

⚡ Challenges & Growth Opportunities

Challenges:

Pace and Volume: The fast-moving nature of the company and the demand for high-impact assets across multiple channels can be demanding.
Balancing Creativity with Performance: Effectively translating creative vision into visuals that demonstrably drive conversions requires a unique skill set.
Rapid Iteration: Constantly adapting designs based on performance data and market trends requires agility and a willingness to experiment.
Global Brand Consistency: Maintaining a unified and impactful brand identity across diverse markets and platforms.
Integrating New Technologies: Staying ahead by effectively leveraging emerging tools like AI in design workflows.

Learning & Development Opportunities:

Creative Leadership Track: Explicitly stated pathways to advance into leadership roles, offering mentorship and strategic responsibilities.
Advanced Tool Proficiency: Opportunities to become an expert in motion design, AI design tools, and other emerging creative technologies.
Performance Marketing Insights: Deepen understanding of how creative impacts marketing performance, leading to more strategically aligned design work.
Cross-Functional Exposure: Working across departments provides a holistic view of business operations and marketing strategy.
International Market Experience: Contributing to global expansion efforts offers invaluable experience in diverse market dynamics.

📝 Enhancement Note: The challenges are framed as opportunities for growth, emphasizing the dynamic and evolving nature of the role and the industry. The development opportunities are directly linked to the senior level and the company's growth trajectory.

💡 Interview Preparation

Strategy Questions:

"Describe a time you translated a complex creative brief into a high-impact, conversion-driven visual. What was the challenge, your approach, and the outcome?" (Focus on process, strategic thinking, and measurable results).
"How do you stay updated with design trends, particularly in motion graphics and AI-driven design, and how have you incorporated them into your work?" (Showcase proactivity and forward-thinking).
"Walk us through a project where you had to iterate on a design based on performance data or feedback. What did you learn, and how did the revised design perform?" (Demonstrate data-driven adaptability).
"How would you approach mentoring a junior designer on our team to ensure brand consistency and high-quality output?" (Address leadership and team contribution). Company & Culture Questions:
"What interests you most about Bjak's mission to make financial planning smarter and more accessible?" (Showcase alignment with company values).
"How do you see your design skills contributing to Bjak's growth and expansion in markets like London?" (Demonstrate strategic thinking and market awareness).
"Describe your ideal work environment. How do you thrive in a fast-paced, collaborative setting?" (Assess cultural fit and work style). Portfolio Presentation Strategy:
Narrative-Driven Presentation: Structure your portfolio presentation around key projects, telling a story for each: the challenge, your strategic design process, your specific contributions, and the quantifiable results or impact.
Highlight Seniority & Leadership: Emphasize projects where you took initiative, mentored others, or demonstrated creative leadership. Clearly articulate your role and decision-making process.
Showcase Performance Focus: If possible, include metrics, A/B test results, or conversion data related to your designs. Explain how you used data to inform your creative decisions.
Demonstrate Versatility: Ensure your portfolio covers a range of assets (campaigns, social, web, motion) and demonstrates proficiency across required tools.
Concise & Engaging: Be mindful of time. Practice your presentation to be clear, concise, and engaging, allowing time for Q&A.

📝 Enhancement Note: The interview preparation advice is tailored to a senior role in a fast-paced, data-driven company. It focuses on demonstrating strategic thinking, leadership, and measurable impact, with specific examples of questions and portfolio presentation strategies.

📌 Application Steps

To apply for this Senior Graphic Designer position:

Submit your application through the provided link on Ashby.
Portfolio Customization: Tailor your portfolio to highlight your most relevant work for a fintech/insurtech company focusing on marketing campaigns, social media, and web assets. Emphasize projects demonstrating conversion-driven design, storytelling, and leadership.
Resume Optimization: Ensure your resume clearly articulates your 5-8 years of experience, proficiency in required design tools (Adobe Suite, Figma, After Effects, Premiere Pro), and any experience with AI tools or performance marketing. Quantify achievements where possible.
Interview Preparation: Practice presenting your portfolio using the STAR method, focusing on the strategic impact of your designs. Prepare to discuss your approach to design challenges, collaboration, and mentorship.
Company Research: Thoroughly research Bjak's mission, services, and current marketing efforts. Understand their brand identity and consider how your skills can contribute to their continued growth and expansion.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Senior Graphic Designer