Senior Brand Designer

📍 Job Overview

Job Title: Senior Brand Designer

Company: Bjak

Location: Seoul, South Korea

Job Type: FULL_TIME

Category: Creative & Design / Marketing Operations

Date Posted: 2026-07-31

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Define and evolve the visual identity of Bjak's AI-native smart assistant product, impacting global brand perception and user engagement.

• Create compelling visual assets for product launches, marketing campaigns, social media, and corporate communications, ensuring brand consistency across all touchpoints.

• Collaborate closely with product, marketing, and engineering teams to translate complex AI concepts into clear, impactful visual narratives.

• Drive the development and maintenance of comprehensive brand guidelines and design templates to empower internal and external stakeholders.

• Contribute to building a global AI brand from the ground up, leveraging design expertise to shape brand perception and foster user trust.

📝 Enhancement Note: While the original job title is "Senior Brand Designer," the description emphasizes the creation of visual identity for an AI product and mentions marketing assets, social content, and website graphics. This suggests a strong alignment with Marketing Operations and GTM (Go-To-Market) functions, focusing on how the brand's visual elements support product adoption and market positioning. The "Hybrid" work arrangement implies a need for on-site collaboration in Seoul, South Korea, necessitating local understanding and presence.

📈 Primary Responsibilities

• Develop and strategically evolve Bjak's core visual identity, ensuring it resonates with the target audience and differentiates the AI product in a competitive market.

• Design and produce high-impact visual assets for product launch campaigns, including digital ads, landing pages, and promotional materials, aligning with GTM strategies.

• Create engaging graphics and layouts for social media content, website updates, corporate presentations, and recruitment materials, maintaining a cohesive brand narrative.

• Establish and meticulously maintain brand guidelines, style guides, and design templates to ensure consistent application of visual identity across all channels and by various teams.

• Collaborate cross-functionally with product management, marketing, and engineering to conceptualize and deliver visual solutions that support user acquisition, retention, and overall business objectives.

• Design graphics for events, merchandise, and other brand touchpoints to enhance brand visibility and user connection.

• Ensure all visual communications adhere to brand standards, accessibility guidelines, and best practices in design.

📝 Enhancement Note: The responsibilities are framed to highlight the strategic impact of design on brand perception and GTM success, moving beyond basic asset creation to encompass brand evolution and cross-functional support. Emphasis is placed on consistency and strategic alignment with business goals.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field, or equivalent practical experience demonstrating a strong foundation in design principles. Experience:

• 5-10 years of progressive experience in visual design, brand design, or a similar creative role, with a proven track record of developing and executing brand identities.

• Experience working within a technology or AI-focused company is highly desirable, demonstrating an understanding of the unique design challenges and opportunities in this sector. Required Skills:

• Strong Portfolio: A compelling portfolio showcasing extensive experience in visual identity development, brand design, typography, layout design